Como usar o Copper CRM: a melhor ferramenta de CRM em 2025?

Ever feel like you’re juggling too many balls when dealing with customers?

That’s where customer relationship management (CRM) software comes in.

Think of it as your super-organized digital assistant.

Cobre CRM is one of these tools, and it’s really good at smoothing the sales process.

In this guide, we’ll show you how to use Copper CRM, mesmo que você seja um iniciante completo.

Vamos começar!

CRM de cobre

Ditch the dados entry drudgery! Copper CRM seamlessly integrates with Google Workspace, so you can manage leads and close deals without leaving your inbox.

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Getting Started with Copper CRM

Okay, so you’re ready to give Copper CRM Uma tentativa?

Incrível! Veja como começar:

Inscrição

• Head over to the Copper CRM website. You’ll see a big button that says “Free Trial” or “Get Started.” Click it!
• They have several different plans to choose from. The basic plan is probably enough if you’re starting out. You can always upgrade mais tarde Se você precisar de mais recursos.
• The best part? Copper CRM works seamlessly with your Google account. So, if you use Gmail or Google Calendar, setting up will be super easy.

Encontrando o seu caminho

When you first log in, you’ll see the Copper CRM dashboard.

Think of this as your home base. It gives you a quick overview of your sales.

Here are some of the main things you’ll see:

• Leads: These are potential customers who have shown interest in your negócios.
• People: This is where you store all your contact information for leads, customers, and anyone else you work with.
• Companies: If you work with businesses, you can keep track of them here.
• Oleodutos: This is where you see your sales process in action. It shows you where each deal is, from the first contact to closing the sale.

Don’t worry if it seems like a lot at first. You’ll get the hang of it quickly! Copper CRM is designed to be user-friendly, and you can customize it to work best for you.

Why is this important for your business?

• Sales reps can easily see what’s going on with their deals and stay organized.
• You can connect Copper CRM to your Google Calendar to schedule meetings and reminders.
• Fluxo de trabalho automação could help you save time by automating tasks like sending emails or updating records.
• Copper CRM can support your overall business development efforts by streamlining your sales process.

In the next section, we’ll learn how to add and manage your contacts in Copper CRM. Let’s go!

Managing Your Contacts in Copper

Contacts are key to any CRM.

Copper CRM makes managing them a breeze!

Adicionando Contatos

• Manualmente: Enter contact details yourself.
• Importar: Bring in contacts from spreadsheets like Google Sheets or other CRMs.
• Chrome extension: Quickly grab contact info from emails and websites.

Manter-se organizado

• Contact types: Group contacts (leads, customers, etc.).
• Etiquetas: Categorize contacts with labels (e.g., “hot prospect”).
• Notas: Add essential details to contact profiles.

Finding Contacts Fast

• Procurar: Find contacts by name, email, company, etc.
• Filtros: Create custom filters to find specific contacts (e.g., “leads in California”).

Por que isso é importante:

• Strong lead management helps you track and nurture leads.
• Easy sharing of contact info with your team using Google Sheets and Google Docs.
• Build better relationships by monitoring interactions and adding notes.
• Lead scoring helps you to focus on the most promising leads.

On to the next step: working with leads and opportunities!

Working with Leads and Opportunities

Leads are potential customers, and opportunities are deals you’re working on.

Copper CRM helps you manage both!

What are Leads?

Leads are people or companies who might be interested in what you sell.

Copper CRM helps you track leads so you remember them.

You can add notes about each lead, like where they came from and their interest.

Turning Leads into Opportunities

When a lead gets severe, it becomes an opportunity!

This means you’re moving them through your sales process. Copper CRM helps you see where each deal is at.

The Sales Pipeline

The sales pipeline is like a map of your sales process.

It shows you each step a deal goes through, from the first contact to the final sale.

Copper CRM makes it easy to see what’s happening with each opportunity.

Por que isso é importante:

• Easily track leads and take advantage of every chance to connect.
• Smoothly move leads through your sales process and increase your chances of closing deals.
• See your sales pipeline and identify any bottlenecks.
• Improve team adoption by providing a clear and visual way to manage the sales process.
• Use email templates to communicate effectively with leads and opportunities at each pipeline stage.

Next, we’ll look at how Copper CRM can automate your work and save you time!

Automating Your Workflow with Copper

Imagine if Copper CRM could do some of your work for you.

That’s what automation is all about!

Why Automate?

Automation saves you time and helps you get more done.

It’s like having a robot assistant that handles repetitive tasks.

What Can Copper Automate?

• E-mails: Copper can send emails automatically, like welcome messages to new leads or follow-up messages after a meeting.
• Tarefas: It can create reminders for you, like “call this lead tomorrow” or “send a proposal next week.”
• Fluxos de trabalho: You could set up workflows to automate whole processes, like moving a lead to the next stage when they take a specific action.

How Does This Help You?

• More free time: Spend less time on busy work and more on what matters, like talking to customers.
• Fewer mistakes: Automation helps you avoid errors that can happen when you do things manually.
• Clientes mais satisfeitos: Stay in touch with your customers without lifting a finger.

Examples of automation in action:

• Send a welcome email to every new lead that enters your Gmail caixa de entrada.
• Make a task to follow up with a lead a week after your initial meeting.
• Use drip campaigns to nurture leads with a series of automated emails.
• Automatically move a lead to the “qualified” stage when they download a resource from your website.

You could focus on building relationships & closing deals by automating your day-to-day work.

Up next, we’ll share some helpful tips & tricks for using Copper CRM like a pro!

Alternativas ao CRM de cobre

Aqui estão vários Alternativas de CRM em cobre com uma breve descrição de cada um:

• GoHighLevel: Uma plataforma completa de marketing e vendas, projetada para agências e empresas, que oferece ferramentas abrangentes, incluindo criadores de funis de vendas, marketing por e-mail, automação de SMS e gerenciamento de clientes.
• Pipedrive: Um CRM focado em vendas, conhecido por seus fluxos de vendas visuais e intuitivos, que ajudam as equipes a gerenciar negócios e acompanhar o progresso de forma eficiente.
• Keap: Especializada em automação para pequenas empresas, combinando funcionalidades de CRM com marketing por e-mail e gestão do funil de vendas.
• ActiveCampaign: Uma plataforma de automação da experiência do cliente que integra funcionalidades de marketing, vendas e comércio eletrônico, permitindo comunicação personalizada e fluxos de trabalho automatizados.
• HubSpot: Uma plataforma amplamente reconhecida que oferece um conjunto de "hubs" para vendas, marketing, atendimento ao cliente, gerenciamento de conteúdo e operações, ideal para empresas que buscam soluções integradas.
• ClickFunnels: Basicamente um funil de vendas e uma página de destino. construtorCom algumas funcionalidades de coleta de leads e marketing básico por e-mail, o foco está em campanhas online voltadas para a conversão.
• Povo: Um CRM simples, integrado e proativo com funcionalidades como funis de vendas, campanhas de e-mail, gestão de contatos e automação de fluxos de trabalho.
• Imediatamente: Esta empresa se concentra na prospecção de clientes potenciais e e-mail frio Prospecção, oferecendo gerenciamento de relacionamento com o cliente, rastreamento de leads e automação do processo de vendas.
• ClickUp: Uma plataforma versátil de gestão de trabalho que pode ser personalizada para funcionar como um CRM, oferecendo recursos como gestão de contatos, visualização do pipeline de vendas, integração de e-mail e painéis personalizáveis.
• CRM de segunda-feira: Uma plataforma altamente personalizável, estruturada como uma planilha, que permite o gerenciamento completo do ciclo de leads, previsão de vendas, sincronização de e-mails e acompanhamento de atividades.
• Cápsula CRM: Um CRM focado no crescimento e projetado para ser simples, que ajuda empresas a gerenciar contatos, acompanhar negócios e manter o relacionamento com clientes, com recursos como múltiplos pipelines e gerenciamento de tarefas.
• Perspicaz: Um CRM adequado para pequenas e médias empresas, que oferece gerenciamento de contatos e projetos, automação de fluxo de trabalho e recursos robustos. reportagem, juntamente com uma interface amigável.
• Freshsales CRM: Uma opção com excelente relação custo-benefício que oferece amplas funcionalidades para equipes de vendas, incluindo comunicação com leads, ferramentas de conversão, pontuação de leads baseada em IA e fortes capacidades de integração.
• Salesforce: Uma plataforma de CRM robusta e líder de mercado, que oferece amplas funcionalidades para vendas, marketing e atendimento, reconhecida por sua alta capacidade de personalização e escalabilidade para grandes empresas.
• Zendesk: É principalmente uma plataforma de atendimento e suporte ao cliente que também oferece recursos robustos de CRM, proporcionando gerenciamento e análise de ponta a ponta da interação com o cliente.

Conclusão

So there you have it! You’ve learned the basics of Copper CRM.

It’s a really helpful tool for keeping your contacts organized, managing your leads, and making more sales.

The best part is that it’s super easy to use, especially if you’re already using Gmail and Google Calendar.

Don’t forget that Copper CRM can even do some of the work for you with automation!

Now it’s time to try it out for yourself!

See how Copper CRM can help your business grow.

If you get stuck, remember that Copper has tons of helpful resources on their website.

Boas vendas!

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