Ever feel like you’re juggling too many balls? Leads slipping through your fingers?
Many small businesses struggle to manage customer relationships effectively.
But what if there was a way to wrangle those leads, boost your sales, and finally get some breathing room?
Good news! The best CRM for small businesses can be your secret weapon.
This article will help you to navigate the maze of CRM options and find the perfect fit for your needs and budget.
Get ready to transform your sales process and watch your negócios thrive!
What is the Best CRM for Small Business?
Encontrando o melhor CRM for small business can feel you like searching for a needle in a haystack.
So many options exist! Don’t worry; we’ve done the hard work for you.
Below, you’ll find our top picks, ranked from best to great, to help you find the perfect CRM to skyrocket your sales and simplify your life.
Ready to ditch the chaos and embrace organized growth? Let’s dive in!
1. Monday CRM (⭐️ 4,75)
Monday CRM (formerly monday.com) is a customizable work operating system.
It includes CRM functionality.
It can helps you manage your projects, tasks, and customer relationships.
Libere seu potencial com nosso Monday tutorial.
Nossa opinião
Monday CRM is a good choice for businesses that want a visually appealing and easy-to-use CRM.
Principais benefícios
- Visually appealing interface: Easy to navigate and understand.
- Flexible and customizable: Adapt the platform to your specific needs.
- Recursos de colaboração: Work seamlessly with your team.
- Integrations with popular apps: Connect with your favorite business tools.
Preços
- Livre: $ 0 grátis para sempre.
- Básico: $9/seat/month.
- Padrão: US$ 12/assento/mês.
- Pró: $19/seat/month.
- Empresa: Preços personalizados com base em suas necessidades.
Prós
Contras
2. Vá para o alto nível (⭐️ 4,50)
GoHighLevel is like a Swiss Army knife for marketing.
It’s an all-in-one platform. It combines CRM, sales funnels, email marketing, and more.
It helps agencies and businesses automate their marketing.
It’s designed to streamline everything.
Think of it as your marketing command center.
Libere seu potencial com nosso Gohighlevel tutorial.
Nossa opinião
This is great for agencies and businesses wanting to consolidate tools. The automation capabilities are very strong.
Principais benefícios
- Plataforma de marketing completa.
- Marca branca disponível.
- Campanhas automatizadas.
- Ferramentas de nutrição de leads.
- Relatórios abrangentes.
Preços
- Iniciante: US$ 97/mês.
- Ilimitado: US$ 297/mês.
Prós
Contras
3. ClickUp (⭐️ 4,25)
Clique para cima is an all-in-one productivity platform.
It includes CRM features. It’s highly customizable.
Libere seu potencial com nosso ClickUp tutorial.
Nossa opinião
É incrivelmente poderoso e flexível. O plano gratuito é muito generoso e oferece muitos recursos para gerenciar projetos. No entanto, devido às suas muitas opções, pode ser desafiador no início, e a curva de aprendizado pode ser íngreme para novos usuários.
Principais benefícios
- Espaço de trabalho centralizado para tarefas.
- Oferece um plano gratuito para sempre.
- Suporta mais de 1.000 integrações.
- Fluxos de trabalho e visualizações personalizáveis.
- Recursos de relatórios abrangentes.
Preços
- Livre:Melhor para uso pessoal.
- Ilimitado: US$ 7/usuário.
- Negócios: US$ 12/usuário.
- Empresa: Entre em contato com eles para obter preços personalizados com base em suas necessidades.
Prós
Contras
4. Keap (⭐️ 3,75)
Comprado is a CRM and marketing automation platform designed for small businesses.
It combines CRM, sales, and marketing tools to help you automate your sales and marketing.
Libere seu potencial com nosso Keap tutorial.
Nossa opinião
Comprado is a fantastic option for small businesses to streamline their sales and marketing efforts. It’s user-friendly and packed with valuable features.
Principais benefícios
- Built-in email marketing: Send targeted emails to your audience.
- Easy-to-use automation: Automate tasks like sending follow-up messages and assigning leads.
- Sales pipeline management: Track your deals and identify opportunities.
- Ecommerce integrations: Connect Keap with your online store to manage orders and customers.
Preços
Keap offers a free trial and a simple pricing structure to get you started.
- Plano simples: Começa em US$ 249/mês (cobrado anualmente) e oferece dois usuários e 1.500 contatos.
Prós
Contras
5. ActiveCampaign (⭐️ 3,75)
ActiveCampaign is a marketing automation platform that can includes CRM functionality.
It’s known for its powerful email marketing features, which help you automate your marketing and communication.
Libere seu potencial com nosso ActiveCampaign tutorial.
Nossa opinião
ActiveCampaign is an excellent choice for businesses that want to leverage the true power of email marketing and automation. However, it may not be the best fit for beginners due to its complexity.
Principais benefícios
- Advanced automation: Create complex workflows to nurture leads and automate tasks.
- Email marketing powerhouse: Send beautiful and effective email campaigns.
- Construído em CRM: Manage contacts and track interactions.
- Segmentation and personalization: Target specific groups of contacts with personalized messages.
Preços
- Iniciante: US$ 15/mês.
- Mais: US$ 49/mês.
- Pró: US$ 79/mês.
- Empresa: US$ 145/mês.
Prós
Contras
6. Pipedrive (⭐️ 3,75)
Pipedrive is a sales-focused CRM designed to help you visualize your sales pipeline and manage deals easily.
Think of it as your digital sales assistant.
Libere seu potencial com nosso Tutorial do Pipedrive.
Nossa opinião
O Pipedrive é uma escolha sólida para empresas focadas em vendas. É fácil de usar, visualmente atraente e repleto de recursos úteis. A única razão pela qual não recebe nota 10 é que os planos mais baratos têm algumas limitações.
Principais benefícios
- Foco total nas vendas: O Pipedrive foi criado para ajudar você a fechar mais negócios.
- Gerenciamento visual de pipeline: Veja exatamente onde cada negócio está.
- Automação poderosa: Automatize tarefas como enviar e-mails e agendar compromissos.
- Suporte 24 horas por dia, 7 dias por semana: Obtenha ajuda sempre que precisar.
Preços
- Essencial: US$ 14/usuário/mês.
- Avançado: US$ 24/usuário/mês.
- Profissional: $49/user/month.
- Poder: US$ 59/usuário/mês.
- Empresa: US$ 79/usuário/mês.
Prós
Contras
7. Instantly (⭐️ 3,75)
Instantly.ai is an outreach automation platform that focuses on helping you connect with prospects.
It also enables you to automate your email outreach and lead generation.
Although it is not strictly a CRM, it has some CRM-like functionalities.
Libere seu potencial com nosso Tutorial instantâneo.
Nossa opinião
O Instantly é uma ferramenta valiosa para empresas que desejam aumentar seus esforços de divulgação.
Principais benefícios
- Alcance multicanal: Conecte-se com clientes em potencial por e-mail, LinkedIn, Twitter e muito mais.
- Mensagens personalizadas: Adapte suas mensagens a cada destinatário.
- Acompanhamentos automatizados: Esteja sempre em evidência sem precisar levantar um dedo.
- Análise detalhada: Acompanhe seu progresso e identifique o que está funcionando.
Preços
- CRM de crescimento: US$ 37,9/mês, assentos ilimitados.
- Hiper CRM: US$ 77,6/mês, assentos ilimitados.
Prós
Contras
8. HubSpot (⭐️ 3,50)
HubSpot is a popular marketing, sales, and service platform that offers a free CRM.
It helps you attract, engage, and delight your customers.
Unlock its potential with our HubSpot tutorial.
Nossa opinião
HubSpot is a powerful platform with many features, but you must consider your budget and needs before committing. It’s a good choice for businesses that want a comprehensive solution & are willing to invest in it.
Principais benefícios
- Free CRM: Start with a free plan with basic CRM features.
- All-in-one platform: Access a marketing, sales, and service tools suite.
- Extensive community and resources: Benefit from a wealth of knowledge and support.
- Inbound marketing focus: Attract and engage leads with valuable content.
Preços
- Ferramentas gratuitas: Gratuito para até dois usuários.
- Marketing Hub Starter: US$ 15/assento/mês.
- Plataforma de Cliente Inicial: US$ 15/assento/mês.
- Marketing Hub Professional + três licenças: US$ 800/mês, assentos adicionais por US$ 45/mês.
Prós
Contras
9. Freshsales CRM (⭐️ 3,25)
Freshsales CRM is a sales-focused CRM by Freshworks.
It’s designed to be easy to use. It offers a free plan for small businesses.
It helps you manage your sales and customer interactions.
Libere seu potencial com nosso Freshsales tutorial.
Nossa opinião
Freshsales CRM is a solid choice for businesses prioritizing ease of use and affordability. It’s a great way to use CRM without a steep learning curve.
Principais benefícios
- Interface amigável: Easy to navigate and learn.
- Built-in phone and email: Connect with customers directly from the platform.
- AI-powered insights: Get helpful suggestions and predictions.
- Preços acessíveis: Offers a free plan and competitive paid plans.
Preços
- Crescimento + 500 contatos de marketing: US$ 9/usuário/mês.
- Pro + 500 contatos de marketing: US$ 39/usuário/mês.
- Empresa + 500 contatos de marketing: US$ 59/usuário/mês.
Prós
Contras
What to Look for When Buying the Best CRM for Small Business?
Here’s a quick checklist of additional factors to consider when choosing the best CRM for your pequenos negócios:
- Industry-Specific Needs: Some CRMs cater to specific industries (e.g., imobiliária, healthcare). Consider if a specialized CRM would be more beneficial.
- Escalabilidade: Think about your future growth. Will the CRM be able to handle your expanding customer base & evolving needs?
- Training and Support: Is adequate training provided? What level of customer support is offered? This is especially important if your team is not tech-savvy.
- Segurança: Ensure the CRM provider has robust security measures to protect your valuable customer data. Look for data encryption and compliance certifications.
- Avaliações de usuários: Check online reviews & testimonials from other small businesses to get insights into their experiences with different CRMs. This can reveal hidden pros and cons.
- API Access: If you have developers or plan on doing a lot of custom integrations, check if the CRM offers a well-documented API.
How Can the Best CRM for Small Businesses Benefit You?
A best CRM for pequenos negócios puts all your customer info in one place.
It helps you track leads and automate tasks to close more deals.
Plus, you’ll get insights into your customers to make smarter decisions.
Imagine ditching the chaos of spreadsheets and sticky notes.
A CRM streamlines your workflow, giving you more time to focus on growing your business.
It’s like having a personal assistant for your sales team!
With the right CRM, you can strengthen customer relationships, increase sales, and boost efficiency.
It’s an investment that can truly transform your pequenos negócios.
Guia do comprador
When doing our research to find the best CRM tools for small businesses, we used a structured approach.
We wanted to give you the most accurate and helpful information. Here’s how we did it:
- Looked at the Big Picture: We first researched what makes a good customer relationship management software. This included understanding core concepts like the sales cycle, customer behavior, and how a good CRM can improve customer satisfaction.
- Principais características identificadas: We looked for essential features that would truly help a small business. These included:
- Data management to keep customer contact information and purchase history in one place.
- Workflow automation to handle repetitive tasks and streamline processes.
- Tools for lead scoring and sales marketing to bring in sales leads and nurture them.
- Relatórios and analytics to gain insights into what’s working and what’s not.
- Mobile access so you can manage your business from anywhere.
- Evaluated Pricing and Plans: We checked CRM pricing for each product, from the free version to paid plans with advanced features. We also considered any hidden costs.
- Assessed Pros and Cons: We dug into what users liked and disliked. We looked for things like how easy the software was to use and if it could handle customer issues. We also looked at how each crm solution handled data entry.
- Checked for Support and Community: We wanted to know what kind of support team was available. We also looked for things like user communities and refund policies.
- Considered Integration: We researched how each crm application integrated with other popular tools, especially for marketing campaigns. We checked if the crm integrates with common platforms to give you an all in one crm solution.
- Finalized Recommendations: After all that, we were able to create a list of the best crm software options and the 10 best solutions for running a small business. This process helped us find the right crm software for different business needs, from a simple tool like Cápsula CRM to more comprehensive platforms.
Concluindo
Choosing the right CRM solution is key to success.
A good CRM system helps you manage customer information and gives your entire team a complete picture of your current customers.
It provides all the data you need to boost customer engagement and streamline sales tasks.
With communication tools that handle phone calls and multiple channels, you can improve customer experiences and build brand loyalty.
Our guide shows you the top CRM platform options available.
We’ve dug into the features, pricing, and pros and cons so you don’t have to.
We believe in providing you with the knowledge to make smart business decisions.
Now you can make a choice that will drive your marketing efforts and set your business up for success.
Perguntas frequentes
What is the best CRM software for the small businesses?
The “best” CRM depends on your specific needs. However, some of the top contenders include GoHighLevel, Pipedrive, Keap, and ActiveCampaign. When choosing, consider factors like budget, features, and ease of use.
How do I choose a CRM?
Think about your sales process, business needs, and budget. Look for features like contact management, sales automation, and reporting. Make sure the CRM integrates with your other tools, like Google Workspace.
Is there any free CRM software?
Yes! HubSpot CRM offers you a free version with basic features. Zoho CRM also integrates with other free Zoho apps. However, free CRMs may have limitations, so consider upgrading as your business grows.
How much does CRM software cost?
CRM pricing varies widely. Some offer free plans, while others charge per user per month. When choosing a CRM, consider your budget and the features you need.
How do I implement a CRM?
Start by importing your existing customer data. Then, train your team on how to use the new CRM. Customize the CRM to fit your business process. Finally, track your progress and make adjustments as needed.
English 
Spanish 
Chinese 
German 
French 
Russian 
Portuguese 
Japanese 
Korean