⚡ Veredito rápido:
- Preços: Freshsales starts at $9 per user per month. Nutshell starts at $13 per user per month.
- Ideal para: Freshsales suits sales teams that want Freddy AI scoring and built-in calling. Nutshell suits small businesses that want simple pipeline management.
- Principal diferença: Freshsales bundles phone, email, chat and SMS into one caixa de entrada. Nutshell bundles email marketing and landing pages with no paid add ons.
- Nossa escolha: Freshsales CRM, rated 4.0 against Nutshell’s 2.8 in our scoring.
Most small sales teams pick a CRM by price alone.
That is the fastest way to end up with the wrong one.
Freshsales CRM and Nutshell CRM both target small and medium sized businesses.
Mas elas resolvem dois problemas diferentes.
One leans on AI and built-in calling. The other leans on simplicity.
Visão geral
This Freshsales CRM vs Nutshell CRM comparison covers pricing, core features, and ease of use.
Nosso escritor created a new account with Nutshell and worked in it directly.
Notes on Freshsales come from Freshworks documentation and G2 reviews.
All pricing is quoted per user, per month, from each vendor’s published plans.
By the end you will know which CRM software fits your negócios.
O que é o Freshsales CRM?
Freshsales CRM is a cloud-based customer relationship management platform from Freshworks.
It launched in 2016 as the second major product from the company.
The software helps sales teams manage leads, deals, and daily sales activities in one place.
Freddy AI scores leads, flags deal risk, and suggests the next best action.
Phone, email, chat, and SMS all sit inside a single unified inbox.
Freshworks says over 67,000 customers worldwide use its products.
🏆 Vencedor: Freshsales CRM
Freddy AI scores your leads while you work the pipeline. The 21-day free trial covers every tier.
Preços do Freshsales CRM
Three paid tiers, all billed per user per month.
| Plano | Preço | Ideal para |
|---|---|---|
| Crescimento | US$ 9 por usuário por mês | Small teams tracking leads and deals |
| Pró | US$ 39 por usuário por mês | Growing teams needing sales sequences and territories |
| Empresa | US$ 59 por usuário por mês | Larger teams needing custom fields and an audit log |
Pricing verified September 2026.
Teste grátis: 21 days across every tier, with no credit card required to create an account.
Garantia de reembolso: Freshworks does not publish a blanket refund window. Cancel before the renewal date to avoid the next charge.
📌 Observação: Freshsales pricing has dropped two to three times lower than it was in earlier years. A free plan for up to three users is also listed on the Freshworks site, with most core features included.
⚠️ Pricing conflict: Some third-party sources list the entry plan at $11 and Enterprise at $71 per user per month. Our tables use the figures in our own pricing data ($9 and $59). Check the vendor page before you buy, since regional currency and billing terms shift the number.
Principais benefícios do CRM Freshsales
Here is what makes this CRM worth a look:
- Freddy AI scoring: Ranks leads on behaviour and profile data. It also predicts deal risk and improves conversion rates.
- Visão do cliente em 360 graus: Every touchpoint lands on one timeline. Customer data stays in one record instead of five tabs.
- Omnichannel communication: Reach contacts over email, phone, WhatsApp Business, Facebook Messenger, and LINE.
- Kanban pipeline: A visual board shows deal progress and exposes bottlenecks fast.
- Integration depth: Around 385 apps connect, including Google, Microsoft 365, Slack, and Zoom.
- Freshworks tie-in: Freshdesk and Freshmarketer link tightly, so support and marketing share the same records.
- Acesso móvel: O iOS e Android app supports offline access and call logging on the road.
O que nossa equipe observou
Note: we have not had extended hands-on time inside Freshsales CRM yet. Everything above comes from Freshworks documentation and published user reviews, not our own testing.
G2 and Capterra reviewers score the platform around 4.5 out of 5 on average. The interface is frequently described as intuitive and quick to learn. Slow loading times and cluttered navigation are the two complaints that come up most.
Vantagens e Desvantagens do Freshsales CRM
✅ Prós
- Entry plan costs $9 per user per month, an excellent value for small teams
- Freddy AI scores leads and suggests the next best action to close deals
- Phone, email, chat and SMS are built into one unified inbox
- 21-day free trial runs on every pricing tier
- 24/5 support by phone, chat and email on all plans
❌ Contras
- Navigation feels cluttered and pages can load slowly
- Cerca de 385 integrações é menos do que o HubSpot ou Salesforce oferecer
- Native connectors outside the Freshworks family stay limited
- Some functionality found in HubSpot and Salesforce is missing
O que é o Nutshell CRM?
O Nutshell CRM é uma plataforma baseada na nuvem, criada para equipes de vendas B2B de pequeno a médio porte.
It bundles contact management, pipeline tracking, and email marketing in one tool.
The company deliberately avoids complex features that slow small businesses down.
Landing pages, web forms, and drip campaigns ship without paid add ons.
Every plan includes unlimited CRM contacts and no data limits.
ProspectorIQ and VisitorIQ find new leads and identify companies browsing your site.
Here is a walkthrough of how the platform works day to day.
CRM em poucas palavras
Free data migration and free live support come with every plan. The 14-day trial needs no credit card.
Preços do CRM em poucas palavras
Five tiers, all sold per user per month.
| Plano | Preço | Ideal para |
|---|---|---|
| Fundação | US$ 13 por usuário por mês | A single user or a two-person team starting out |
| Crescimento | US$ 25 por usuário por mês | Teams adding email templates and calendar sync |
| Pró | US$ 42 por usuário por mês | Teams needing multiple pipelines and personal email sequences |
| Negócios | US$ 59 por usuário por mês | Teams wanting the full reporting suite and custom fields |
| Empresa | US$ 79 por usuário por mês | Larger companies needing an audit log and priority support |
Pricing verified September 2026.
Teste grátis: 14 days, no credit card required to create a new account.
Garantia de reembolso: No published refund window. Billing stops at the end of the current cycle when you cancel.
📌 Observação: Data migration and live support are free on every plan. Rivals often charge for that help, so factor it into the real cost per user.
⚠️ Aviso: The reporting suite and custom fields sit on the $59 Business tier. Buying Foundation and upgrading later means a jump of $46 per user per month.
Principais benefícios do Nutshell CRM
Here is where this CRM earns its keep:
- Curva de aprendizado curta: Reviewers rate it among the easiest CRM tools to pick up. Most teams get productive within days.
- Four pipeline views: Board, List, Map, and Chart. Drag and drop moves deals through the funnel.
- Marketing included: Email marketing, landing pages, and web forms need no extra purchase.
- Vendas automação: Lead routing, follow-up notifications, and email sequences run without manual work.
- Suporte ao vivo gratuito: Live chat and email help reach every customer, with priority queues for Enterprise clients.
- Wide integration reach: Google Workspace, Microsoft 365, Slack, MailChimp, and Zendesk connect natively, plus 5,000-plus apps through Zapier.
- Easy import: Bring contacts in from any source using a CSV file.
O que nossa equipe observou
Our writer signed up for Nutshell and spent several days building pipelines and importing contacts. Here is what stood out from that hands-on time:
Prós e contras do CRM em poucas palavras
✅ Prós
- Minimal learning curve, so teams work the pipeline within days
- Migração de dados e suporte ao vivo gratuitos em todos os planos.
- Unlimited CRM contacts with no data limits at any tier
- Email marketing and landing pages included without paid add ons
❌ Contras
- A automação é menos avançada do que no HubSpot ou no Salesforce.
- Email attachment handling draws repeated complaints from reviewers
- No built-in phone or SMS channel inside the CRM
- Full reporting suite is locked behind the $59 Business tier
Comparação de recursos
Ten features decide this matchup. Here is the short version before we break each one down.
| Recurso | Freshsales CRM | CRM em poucas palavras |
|---|---|---|
| Preço inicial | US$ 9 por usuário por mês | US$ 13 por usuário por mês |
| Teste grátis | ✅ 21 dias | ✅ 14 dias |
| Assistente de IA | ✅ IA do Freddy | ✅ Integrado ferramentas de IA |
| Telefone e SMS integrados | ✅ | ❌ |
| Email Marketing Included | ❌ Freshmarketer add-on | ✅ |
| Migração de dados gratuita | ❌ | ✅ |
| Integrações | ✅ Around 385 | ✅ Mais de 5.000 usuários via Zapier |
| Aplicativo móvel | ✅ iOS and Android | ✅ iOS and Android |
| Contatos ilimitados | ❌ Plan-dependent | ✅ |
| Ideal para | Sales teams wanting AI and calling | Small B2B teams wanting simplicity |
1. Pontuação de leads por IA
Freshsales CRM: Freddy AI scores every lead on behaviour and profile data. It predicts which deals are at risk and recommends the next best action to close them. Freshworks positions this as its conversion-rate lever.
CRM em poucas palavras: AI tools assist with revenue-driving work rather than scoring leads numerically. The focus sits on summarising and drafting, not ranking. If you want a scored list every morning, this is the weaker side.
2. Contact Management and Pipeline Views
Freshsales CRM: Contact management centralises every touchpoint into customer timelines you can scan in seconds. A Kanban board tracks deal progress and exposes bottlenecks. Records update as calls and emails land.
CRM em poucas palavras: Pipeline management offers four views: Board, List, Map, and Chart. Drag and drop moves deals between stages. Multiple pipelines unlock on the Pro tier for teams running more than one sales process.
3. Email Tracking and Templates
Freshsales CRM: Send personalised bulk emails and monitor activity on each one. Open and click tracking feeds straight back into the contact record. Event tracking on your website adds another signal.
CRM em poucas palavras: Email marketing runs inside the CRM through list creation, bulk sends, and drip campaigns. Email templates arrive on Growth, and personal email sequences land on Pro. No separate marketing purchase is needed.
4. Automação de Vendas
Freshsales CRM: Sales sequences automate the repetitive part of outreach so reps spend more time selling. You can execute multi-step follow-ups without touching each record. Territories and assignment rules live on the higher tiers.
CRM em poucas palavras: Sales automation handles lead routing and follow-up notifications. It cuts the time-wasting admin that piles up between calls. The rules are less advanced than what HubSpot or Salesforce offer.
5. Lead Capture and Web Forms
Freshsales CRM: Web forms drop onto any page and push submissions into the CRM. Combined with event tracking, you see what a visitor read before they filled the form in.
CRM em poucas palavras: Web forms add leads automatically, and VisitorIQ names the companies browsing your site. ProspectorIQ digs up new contacts on top of that. For outbound prospecting this is the stronger side.
⚠️ Aviso: Visitor identification depends on the browser data available and will not name every anonymous connection. Treat it as a hint, not a verified list.
6. AI Agents and Meeting Notes
Freshsales CRM: Smart AI agents respond to routine questions and handle first-touch work. That takes pressure off the team when nobody is free to reply.
CRM em poucas palavras: IA reunião summarisation turns a call into notes you can act on. It is narrower than an agent, but it removes a chore every rep hates.
7. Colaboração em equipe
Freshsales CRM: The Freddy AI co-pilot sits beside reps and drafts replies or summarises a record. Reports and AI insights track team performance and forecast revenue.
CRM em poucas palavras: Collaboration features, calendar sync, and click-to-call keep everyone on the same page. Reviewers repeatedly credit the reminder and scheduling tools for that.
8. Integrações
Freshsales CRM: Around 385 apps sit in the marketplace, covering Google, Microsoft 365, Slack, and Zoom. The link to other Freshworks products such as Freshdesk and Freshmarketer is tighter than anything third-party. Native connectors outside that family stay limited.
CRM em poucas palavras: Google Workspace, Microsoft 365, Slack, MailChimp, and Zendesk connect directly, so Gmail and Outlook both work out of the box. Zapier opens another 5,000-plus apps.
9. Relatórios e Análises
Freshsales CRM: Around a dozen predefined sales reports ship ready to use, and you can customize each one. Freshdesk OMNI extends the same data into support analytics.
CRM em poucas palavras: Dashboards track sales KPIs and team performance, and reports bend to fit your business. Quotes and invoices generate from the same records.
10. Support and Security
Freshsales CRM: 24/5 support runs across all plans by phone, chat, and email. An audit log and granular custom fields cover segurança and governance needs on Enterprise.
CRM em poucas palavras: Free live support reaches every customer, and a human handles migration for you at no charge. Enterprise clients get priority queues.
11. Preços e Custos
Side by side, per user per month.
| Nível | Freshsales CRM | CRM em poucas palavras |
|---|---|---|
| Entrada | Crescimento — US$ 9/usuário/mês | Fundação — US$ 13/usuário/mês |
| Meio | Pro — US$ 39/usuário/mês | Crescimento — US$ 25/usuário/mês |
| Upper mid | — | Pro — US$ 42/usuário/mês |
| Avançado | Empresarial — US$ 59/usuário/mês | Empresarial — US$ 59/usuário/mês |
| Nível superior | — | Empresarial — US$ 79/usuário/mês |
Freshsales CRM: The $9 entry plan is the cheapest way into either platform. Enterprise tops out at $59, which is where Nutshell’s mid-upper Business plan sits. For a five-person team on entry pricing, that is $45 a month against $65.
CRM em poucas palavras: Five tiers give finer steps as you grow, but the ceiling is $79. Free migration and free live support offset part of the gap. Unlimited contacts at every tier also means no surprise overage.
Diferentes cenários
| Se você precisar | Escolher | Por que |
|---|---|---|
| Preço de entrada mais baixo | Freshsales CRM | $4 cheaper per user monthly |
| Calling and SMS in the CRM | Freshsales CRM | Unified inbox includes both |
| Email marketing bundled in | CRM em poucas palavras | No paid add ons needed |
| Fastest team onboarding | CRM em poucas palavras | Curva de aprendizado mínima |
| Pontuação de liderança da IA | Freshsales CRM | Freddy AI ranks every lead |
| Help moving your data | CRM em poucas palavras | Free migration on all plans |
💰 Seu orçamento
Freshsales opens at $9 and Nutshell at $13 per user per month. Over a year with five reps that gap is $240, which is real money for small businesses.
🔌 Seu conjunto de tecnologias
Already running Freshdesk or Freshmarketer? Freshsales shares records with other Freshworks products. Everyone else gets wider reach from Nutshell through Zapier.
📞 Seu Processo de Vendas
Phone-heavy teams want the built-in calling in Freshsales. Teams that live in email and need the ability to run campaigns without extra tools lean Nutshell.
🎓 Seu nível de experiência
Nutshell is rated easier to learn and most teams are productive within days. Freshsales packs more in, but reviewers call the navigation cluttered.
🆓 Testes e demonstrações grátis
Freshsales gives you 21 days, Nutshell 14. Load real deals into both and see which one your reps actually open on Monday morning.
🛟 Opções de suporte
Freshsales runs 24/5 phone, chat, and email across every plan. Nutshell offers free live support plus free migration, which matters most in week one.
Guia de Troca
Already on one of these? Here is what changes.
🔄 Está pensando em migrar do Freshsales CRM para o Nutshell CRM?
✅ O que você vai ganhar:
- Email marketing, landing pages, and web forms with no add ons
- Unlimited contacts and no data limits on every plan
- Free migration handled by a person on the Nutshell team
❌ O que você perderá:
- Freddy AI lead scoring and deal-risk prediction
- Built-in phone, SMS, WhatsApp, and Facebook Messenger channels
- The tight connection to Freshdesk and Freshmarketer
📋 Como mudar:
- Export contacts, deals, and notes from Freshsales as CSV files
- Create a new account on the 14-day Nutshell trial
- Ask support to run the free import, then rebuild your pipeline stages
🔄 Está pensando em migrar do Nutshell CRM para o Freshsales CRM?
✅ O que você vai ganhar:
- Freddy AI scoring, deal-risk alerts, and next-step suggestions
- Phone, chat, and SMS inside one inbox with the rest of your sales activities
- A $9 entry plan and a longer 21-day free trial
❌ O que você perderá:
- Bundled email marketing and landing pages
- Unlimited contacts with no data ceiling
- Migração de dados e suporte ao vivo gratuitos.
📋 Como mudar:
- Export your Nutshell contacts, companies, and deals to CSV
- Start the 21-day Freshsales trial, no credit card required
- Import the files, map custom fields, then switch on Freddy AI scoring
O que nossa avaliação não abordou
This comparison looked at small and mid-sized B2B sales teams. We did not test enterprise deployments, single sign-on, or custom API work. Data residency and compliance paperwork sit outside what we could verify from published documentation. If you are onboarding fifty seats across several regions, run both trials against your own security review before committing.
Veredicto final
| Categoria | Ganhador |
|---|---|
| 💰 Preços | Freshsales CRM |
| 🤖 Recursos de IA | Freshsales CRM |
| 📞 Communication Channels | Freshsales CRM |
| 📧 Built-in Marketing | CRM em poucas palavras |
| 👶 Facilidade de uso | CRM em poucas palavras |
| 🔌 Integrações | Freshsales CRM |
| 🛟 Onboarding Support | CRM em poucas palavras |
| 🏆 Vencedor Geral | Freshsales CRM |
🏆 VENCEDOR: FRESHASALES CRM
Freshsales CRM wins 4 of 7 categories.
Ideal para: Phone-heavy sales teams, AI lead scoring, and businesses already inside the Freshworks family
These two products chase the same buyer from opposite ends. Freshsales is the deeper platform, with Freddy AI, built-in calling, and around 385 integrations behind it.
Nutshell is the simpler one. It trades AI scoring for a shorter learning curve, bundled marketing, and free help getting your data in.
If your reps live on the phone and you want a CRM that scores leads for you, Freshsales is the better buy at $9 to start.
If your team has never used a CRM and needs email campaigns on day one, Nutshell earns the extra $4 per user.
Mais comparações do Freshsales CRM
Here is how Freshsales lands against its closest rivals:
Freshsales vence em: A $9 entry plan against HubSpot’s steep paid jump, built-in phone and SMS at every tier, and 24/5 support without a premium contract.
A HubSpot vence em: A far larger app marketplace, deeper marketing automation, and a free tier that scales past three users.
Freshsales vence em: Freddy AI scoring on lower tiers, a cleaner unified inbox, and 21 days of trial access instead of 15.
O Zoho CRM se destaca em: More third-party connectors, a broader suite of business apps, and finer control over custom modules.
Freshsales vence em: Native calling and SMS, AI deal-risk prediction, and a lower starting price per user.
Pipedrive vitórias em: Faster page loads, a tighter deal-first interface, and less clutter for reps who only work the funnel.
Freshsales vence em: Setup you can finish in an afternoon, no consultant required, and pricing built for smaller teams.
A Salesforce se destaca em: Functionality Freshsales still lacks, an unmatched partner network, and customisation that survives complex org charts.
This video walks through the wider alternative list.
Mais sobre o Nutshell CRM em comparação
And here is Nutshell against the tools buyers usually shortlist beside it:
O Nutshell vence em: A cheaper $13 entry point, free migration, and unlimited contacts with no data ceiling.
Keap vitórias em: Stronger campaign branching, built-in payments and invoicing depth, and a longer automation history.
CRM em poucas palavras ActiveCampaign
O Nutshell vence em: Pipeline management as the core rather than an add-on, Board and Map views, and free live support on all plans.
ActiveCampaign vence em: More advanced email logic, wider template libraries, and better deliverability tooling for high volume sends.
CRM em poucas palavras vs. CRM de segunda-feira
O Nutshell vence em: A sales-first design instead of a repurposed work board, bundled email marketing, and VisitorIQ lead discovery.
Vitórias do CRM na segunda-feira em: Flexible boards for non-sales work, richer dashboards, and a broader set of view types across the company.
CRM em poucas palavras vs. CRM em cápsulas
O Nutshell vence em: Included landing pages and drip campaigns, ProspectorIQ prospecting, and AI meeting summaries.
CRM Cápsula vitórias em: A lighter interface, a genuinely free tier, and lower cost for a very small team.
The alternatives roundup below covers the rest of the shortlist.
Perguntas frequentes
O Freshsales é um CRM?
Yes. It is a cloud-based customer relationship management platform from Freshworks, built to manage leads, deals, and customer conversations for sales teams.
O Nutshell é um bom CRM?
For small B2B teams, yes. Reviewers rate its ease of use highly and praise the free migration. Automation depth is where it falls behind larger rivals.
Qual é o número máximo de usuários permitido no plano gratuito do Freshsales?
Three. The free tier covers up to three users with most core features included. Beyond that you move to the $9 Growth plan.
Quanto custa um CRM por mês?
Entry plans here run $9 to $13 per user monthly. Advanced tiers reach $59 to $79. Multiply by seat count, then add migration and training costs.
Qual é o software CRM número 1?
Salesforce holds the largest market share globally. For small teams that ranking matters less than fit, and Freshsales wins this particular comparison.
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