⚡ Veredito rápido:
- Preços: Freshsales CRM starts at $9/user/month. Thryv starts at $244/month.
- Ideal para: Freshsales CRM suits sales teams tracking deals. Thryv suits a local pequenas empresas managing bookings and invoices.
- Principal diferença: Freshsales is customer relationship management software built around a sales pipeline. Thryv software bundles CRM with a website builder and listings.
- Nossa escolha: Freshsales CRM, rated 4.0 against Thryv’s 2.6 in our scoring.
These two tools get compared far more often than they should.
One is a sales CRM. The other is a negócios sistema operacional.
Freshsales CRM tracks leads, deals, and sales activities.
Thryv handles appointments, invoices, reviews, and your website.
The price gap between them is enormous, and so is the fit.
Visão geral
This Freshsales CRM vs Thryv comparison covers pricing details, core features, and ease of use.
Nosso escritor spent hands-on time inside Thryv directly.
Notes on Freshsales come from Freshworks documentation and G2 reviews.
Every price below comes from our own CSV records, verified September 2026.
O que é o Freshsales CRM?
Freshsales CRM is an AI-powered customer relationship management platform from Freshworks.
Foi lançado em 2016 como o segundo produto principal do pacote Freshworks.
The software centralizes customer dados and gives you a full history of every touchpoint.
Sales teams use it to manage contacts, track deals, and log sales activities.
Freddy AI sits underneath, scoring leads and flagging deal risk.
Freshworks claims more than 67,000 customers worldwide across its products.
🏆 Vencedor: Freshsales CRM
A sales-first CRM with Freddy AI built in. Phone, email, chat, and SMS live in one caixa de entrada. The 21-day free trial needs no credit card.
Preços do Freshsales CRM
Freshsales uses a tiered structure aimed at different business sizes.
| Plano | Preço | Ideal para |
|---|---|---|
| Crescimento | US$ 9 por usuário por mês | Equipes pequenas que começam com um CRM |
| Pró | US$ 39 por usuário por mês | Equipes em crescimento precisam de automação |
| Empresa | US$ 59 por usuário por mês | Equipes maiores com necessidades específicas |
Pricing verified September 2026.
⚠️ Pricing conflict flagged: Our research notes list an entry tier at $11/user/month and an Enterprise tier at $71/user/month, plus a free plan for up to 3 users. Our CSV records show $9, $39, and $59. We use the CSV figures in every table on this page. Check the vendor page before you buy.
Teste grátis: 21 days on all tiers. No credit card required to create a new account.
Garantia de reembolso: Freshworks does not publish a blanket refund window. Annual billing is prorated on cancellation.
📌 Observação: Freshsales pricing has dropped sharply over the years. It now sits two to three times lower than earlier tiers. Extra Freddy AI credits and CPQ are billed as separate add ons.
Principais benefícios do CRM Freshsales
Here’s what makes Freshsales worth a look:
- Freddy AI scoring: Scores leads on behaviour and profile data. It also predicts deal risk and suggests the next best action to close.
- Visual pipeline: Kanban boards show deal progress at a glance. Bottlenecks are easy to spot before the quarter ends.
- Caixa de entrada unificada: Phone, email, chat, and SMS marketing messages sit in one place. WhatsApp Business, Facebook Messenger, and LINE connect too.
- 360-degree view: A single timeline of customer interactions across every channel. That same data feeds personalized marketing campaigns.
- Relatórios depth: Around a dozen predefined sales reports, all customizable. AI insights help you measure team performance and forecast revenue.
- Acesso móvel: O iOS e Android app supports offline access and call logging. Useful for reps working away from a desk.
- Relação custo-benefício: Reviewers call it excellent value, especially for small and medium sized businesses.
O que nossa equipe observou
Note: we have not logged extensive hands-on time inside Freshsales CRM yet. Everything above comes from Freshworks documentation and published user reviews. Capterra and G2 reviewers score the platform around 4.5/5, and the most repeated praise is the intuitive interface. The most repeated complaint is the opposite: cluttered navigation and slow page loading once you add records.
Vantagens e Desvantagens do Freshsales CRM
✅ Prós
- A IA Freddy avalia leads, prevê riscos em negociações e sugere as melhores ações subsequentes.
- Built-in phone, email, chat, and SMS inside a unified inbox
- Experimente gratuitamente por 21 dias, sem necessidade de cartão de crédito.
- 24/5 support on all plans via phone, chat, and email
- Excelente relação custo-benefício para pequenas e médias empresas.
❌ Contras
- Cluttered navigation and slow loading times in daily use
- Around 385 integrations, fewer than older competitors offer
- Missing some functionality found in HubSpot and Salesforce
- Native connectors lean heavily toward other Freshworks products
O que é Thryv?
Thryv is a publicly traded SaaS company headquartered in Dallas, Texas.
It began as a conglomerate of Yellow Pages companies before pivoting to software.
Thryv software combines CRM with online reputation management for small businesses.
The company operates in 48 states and supports more than 50,000 local businesses.
That footprint covers the U.S., Canada, and Australia, with over 2,400 employees.
In June 2020 it reported $1.3 billion in revenue over twelve months.
O tom is simple: reach more customers, stay organized, and get paid faster.
Runner Up: Thryv
A small business platform that bundles CRM, booking, invoicing, and a website builder. Listings sync across 50+ directories automatically.
Preços do Thryv
Thryv sells packages rather than per-seat tiers. Here are the pricing details we hold on record.
| Plano | Preço | Ideal para |
|---|---|---|
| Centro de Marketing | $ 244/mês | Listings, reviews, and campaigns |
| Keap | US$ 299/mês | Bundled sales and marketing automation |
Pricing verified September 2026.
⚠️ Pricing conflict flagged: Our research notes list Thryv starting at $20.00 per user per month with a free plan available. Our CSV records show $244/month and $299/month package pricing. We use the CSV figures throughout this page. Thryv quotes vary by location and bundle, so ask for a written quote.
Teste grátis: Thryv does not run a self-serve trial. Access starts with a demo call.
Garantia de reembolso: None published. Contracts and terms are set during onboarding.
📌 Observação: Thryv packages carry a one time onboarding fee of $250. Budget for that on top of the monthly cost.
Principais benefícios do Thryv
Here’s where Thryv earns its keep:
- Centro de Comando Thryv: A unified inbox pulling email, SMS, social messages, and web chats together. You respond from one screen instead of five apps.
- Thryv Business Center: Booking, CRM, and payments in one place. Automated scheduling lets clients book appointments 24/7, and typical users report a 61% lift in bookings.
- Listagens locais aprimoradas: Business information syncs across 50+ listing sites, the directories that grew out of the Yellow Pages and Yahoo era.
- Portal do cliente: A secure space where customers schedule, pay, share documents, and view account information. Client portal estimates and invoices live here too.
- ThryvPay and e-signatures: A payment processor built for service businesses, plus digital document signing to get invoices settled sooner.
- Construtor de sites: Create a professional-looking site without a developer, then measure traffic in the same dashboard.
- Tempo economizado: Thryv reports users save an average of 20 hours per week by consolidating invoicing, scheduling, and document storage.
Here’s how that looks on the Thryv homepage.
O que nossa equipe observou
Our writer set up a Thryv account and worked through the booking, invoicing, and listings tools. Here’s what stood out:
Thryv: Prós e Contras
✅ Prós
- Booking, invoicing, CRM, and website in one platform
- Automatic sync across 50+ listing sites
- 24/7 support access for every customer
- AI Response Tool drafts replies to reviews quickly
❌ Contras
- Package pricing sits far above standard CRM software
- $250 onboarding fee before you start
- No self-serve free trial or public price list
- Sales pipeline tools are thin for dedicated sales teams
Comparação de recursos
These two platforms overlap less than the category label suggests. Here are ten areas where the difference actually shows up in daily work.
| Recurso | Freshsales CRM | Thryv |
|---|---|---|
| Preço inicial | US$ 9 por usuário por mês | $ 244/mês |
| Teste grátis | ✅ 21 dias | ❌ Apenas demonstração |
| IA Assistente | ✅ IA do Freddy | ✅ Ferramenta de Resposta de IA |
| Visual Deal Pipeline | ✅ | ❌ |
| Agendamento de consultas | ❌ | ✅ |
| Faturamento e Pagamentos | ❌ | ✅ ThryvPay |
| Construtor de Sites | ❌ | ✅ |
| Listings Management | ❌ | ✅ Mais de 50 sites |
| Integrações | ✅ Around 385 | Limitado |
| Ideal para | Equipes de vendas | Empresas de serviços locais |
1. Lead Scoring and AI
Freshsales CRM: Freddy AI scores every lead on behaviour and profile signals, which lifts conversion rates by putting hot leads at the top. It also predicts which deals are at risk and recommends the next best action.
Thryv: The AI here points outward, not at your pipeline. Thryv’s AI Response Tool drafts replies to customer reviews so you can respond fast without writing each one yourself.
2. Contact and Customer Data
Freshsales CRM: Contacts carry a full timeline of customer interactions across email, calls, and chat. That 360-degree view is the backbone of the whole platform.
Thryv: Customer records sit alongside their bookings, invoices, and reviews. It’s less about deal history and more about service history for a repeat client.
3. Email Tracking and Messaging
Freshsales CRM: You can send personalized bulk emails and monitor activity on each one. Omnichannel reach covers WhatsApp Business, Facebook Messenger, and LINE from the same inbox.
Thryv: Social posting and messaging run through the same dashboard as marketing. Trigger-based email and texto campaigns fire automatically after a booking or a missed appointment.
4. Automação e Sequências de Vendas
Freshsales CRM: Sequences handle the repetitive follow-up so reps spend their hours selling. Automation rules move deals, assign owners, and trigger tasks without anyone clicking.
Thryv: Campaign analytics track how those automated messages perform. The automation is marketing-shaped rather than pipeline-shaped, so there is no deal stage logic behind it.
5. Lead Capture
Freshsales CRM: Web forms drop straight onto your website and push submissions into the CRM as new leads. Event tracking records what those visitors did before they filled the form.
Thryv: Market Builder shapes campaigns around a target customer profile in your service area. Capture leans on local search visibility rather than form logic.
6. AI Agents and Team Tools
Freshsales CRM: Smart AI agents handle routine queries and hand off to a human when the pergunta gets complex. Freshworks keeps expanding what these agents can do.
Thryv: TeamChat gives staff an internal channel next to the customer inbox. It’s a coordination tool for a small team on the move, not an AI agent.
7. Relatórios e Análises
Freshsales CRM: Around a dozen predefined sales reports ship with the product, and all of them are customizable. The Freddy AI co-pilot adds forecasting on top of the raw numbers.
Thryv: Website analytics show traffic and enquiry sources for the site you built inside the platform. Sales forecasting is not part of the picture.
8. Integrações e Marketplace
Freshsales CRM: Around 385 integrations and apps are available today, covering Google, Microsoft 365, Slack, and Zoom. Integration with other Freshworks products like Freshdesk and Freshmarketer is tighter than with third-party technology.
Thryv: SEO services and listings sync are sold as managed add ons rather than open connectors. You get fewer places to plug in outside tools.
⚠️ Aviso: Neither platform has a deep connector library. If your stack already runs on niche tools, check both marketplaces before you commit.
9. Support and Client Access
Freshsales CRM: Support runs 24/5 on every plan via phone, chat, and email. Freshdesk OMNI extends that into full service desk territory if you need it.
Thryv: Support runs 24/7. Billing and invoicing sit inside the client portal, so customers can pay and check documents without emailing you.
10. Preços e Custos
Here’s the money side, using CSV figures for both.
| Nível | Freshsales CRM | Thryv |
|---|---|---|
| Entrada | Crescimento — US$ 9/usuário/mês | Centro de Marketing — US$ 244/mês |
| Meio | Pro — US$ 39/usuário/mês | Keap — $299/month |
| Principal | Empresarial — US$ 59/usuário/mês | Cotação personalizada |
| Setup fee | Nenhum | $ 250 (pagamento único) |
Freshsales CRM: A five-person team on Growth pays $45 a month. Even Enterprise for five users lands under $300, and you can test the whole thing free for 21 days first.
Thryv: The entry package costs more per month than five Freshsales Enterprise seats. That buys a website, booking, payments, and listings, so compare it against your whole tool stack rather than against a CRM alone.
Diferentes cenários
| Se você precisar | Escolher | Por que |
|---|---|---|
| Um orçamento apertado | Freshsales CRM | $9/user/month entry tier |
| Deal pipeline tracking | Freshsales CRM | Kanban boards and lead scoring |
| Agendamento de consulta | Thryv | 24/7 online scheduling |
| To get paid faster | Thryv | ThryvPay and client portal |
| Listagens e avaliações locais | Thryv | Syncs 50+ directories |
| To test before buying | Freshsales CRM | 21-day free trial, no card |
💰 Seu orçamento
The gap here is not close. Thryv’s entry package costs more per month than a five-seat Freshsales Enterprise plan.
🔌 Seu conjunto de tecnologias
Already running Freshdesk or Freshmarketer? Freshsales slots in cleanly. Thryv expects to replace your stack rather than join it.
📞 Seu Processo de Vendas
If reps chase deals through stages, you need a pipeline. If clients book a slot and pay, you need scheduling.
🎓 Seu nível de experiência
Freshsales reviewers call the interface intuitive but the navigation cluttered. Thryv assigns an onboarding specialist, which suits owners with no CRM background.
🆓 Testes e demonstrações grátis
Freshsales gives you 21 days to poke around on your own. Thryv routes you to a sales call before you see the product.
🛟 Opções de suporte
Thryv wins on hours with 24/7 coverage. Freshsales runs 24/5 across phone, chat, and email on every tier.
Guia de Troca
Already committed to one? Here’s what changes if you move.
🔄 Está pensando em migrar do CRM Freshsales para o Thryv?
✅ O que você vai ganhar:
- Online booking, invoicing, and payment collection
- Um construtor de sites e listagens locais aprimoradas
- Review monitoring with AI-drafted replies
❌ O que você perderá:
- Freddy AI lead scoring and deal risk alerts
- Kanban sales pipelines and sequences
- Around 385 integrations and the $9 entry price
📋 Como mudar:
- Exporte contatos, negócios e anotações do Freshsales como arquivo CSV.
- Book the Thryv demo and confirm the onboarding fee in writing
- Have the onboarding specialist import records and set up your listings
🔄 Está pensando em migrar do Thryv para o Freshsales CRM?
✅ O que você vai ganhar:
- A far lower monthly bill and no setup fee
- Proper sales pipelines, sequences, and forecasting
- Freddy AI plus a 21-day free trial to test first
❌ O que você perderá:
- Your website, booking calendar, and payment processing
- Automatic listing sync across 50+ directories
- The client portal and document signing
📋 Como mudar:
- Export your client list and check your Thryv contract end date
- Line up replacements for booking, payments, and your site
- Start the Freshsales trial and import contacts before you cancel
O que nossa avaliação não abordou
This comparison focused on small and medium sized businesses. We did not test enterprise deployments, custom API work, or bulk licensing on either platform. Thryv quotes shift by location and bundle, so your number may not match ours. We also could not verify Thryv’s free plan against our own records.
Veredicto final
| Categoria | Ganhador |
|---|---|
| 💰 Preços | Freshsales CRM |
| 🚀 Recursos de vendas | Freshsales CRM |
| 🤖 Ferramentas de IA | Freshsales CRM |
| 📅 Booking & Payments | Thryv |
| 🌐 Online Presence | Thryv |
| 🔌 Integrações | Freshsales CRM |
| 🛟 Support Hours | Thryv |
| 🏆 Vencedor Geral | Freshsales CRM |
🏆 VENCEDOR: FRESHASALES CRM
Freshsales CRM wins 4 out of 7 categories.
Ideal para: Sales teams, growing SMBs, anyone already using other Freshworks products
Freshsales CRM takes it on rating, price, and sales depth. If your problem is tracking leads through stages, this is the obvious pick at $9 per user.
Thryv is not really competing for that job. It replaces a booking app, a payment tool, a website, and a listings service at once.
For a plumber or a salon owner drowning in admin, that bundle can justify the price. For a sales team, it does not.
Mais comparações do Freshsales CRM
Here’s how Freshsales measures up against its closest rivals:
Freshsales vence em: lower entry price, built-in phone and SMS, Freddy AI included on paid tiers
A HubSpot vence em: a much larger app marketplace, deeper marketing tools, a genuinely usable free tier
Freshsales vence em: cleaner lead scoring, faster setup, tighter link to Freshdesk
A Zoho vence em: more customization, a broader business suite, cheaper multi-app bundles
Freshsales vence em: native calling and chat, AI insights, omnichannel messaging
Pipedrive vitórias em: simpler pipeline UI, faster daily navigation, fewer menus to learn
Freshsales vence em: cost per seat, time to launch, no admin specialist needed
A Salesforce se destaca em: reporting depth, a far bigger partner network, complex territory management
Mais comparações de Thryv
Thryv’s real rivals are all-in-one small business platforms:
Thryv vence em: hands-on onboarding, listings sync, 24/7 phone support
GoHighLevel vitórias em: agency white-labelling, funnel building, published transparent pricing
Thryv vence em: reputation management, website hosting, local search visibility
Keap vence com base em: automation branching, sales pipeline depth, email campaign controls
Thryv vence em: invoicing and payments, appointment booking, done-for-you setup
A HubSpot vence em: free entry tier, reporting dashboards, integration count
Perguntas frequentes
O Freshsales é um CRM?
Yes. It is a cloud-based customer relationship management platform from Freshworks, built to manage sales, marketing, and customer interactions in one place.
O Thryv é um CRM?
Yes, though CRM is only part of it. Thryv bundles contact management with booking, invoicing, listings, and a website builder for small businesses.
A Thryv faz parte das Páginas Amarelas?
Thryv began as a conglomerate of Yellow Pages companies. It was formerly known as Dex Media and rebranded as Thryv Holdings, Inc.
Qual é o número máximo de usuários permitido no plano gratuito do Freshsales?
Published notes point to a free plan for up to 3 users. Our own records list paid tiers only, starting at $9 per user monthly.
Quanto custa um programa de CRM?
Entry CRM software runs roughly $9 to $40 per user monthly. All-in-one platforms like Thryv are quoted per business instead, starting at $244 monthly.
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