⚡ Veredito rápido:
- Preços: Pipedrive starts at $14/user/month vs Close CRM at $35/seat/month
- Ideal para: Pipedrive for visual pipeline management and structured sales cycles; Close CRM for high-volume outbound teams with built-in calling and SMS
- Principal diferença: Close CRM includes native calling, SMS, and a power dialer; Pipedrive requires third-party integrations for calling functionality
- Nossa escolha: Pipedrive for most small-to-medium businesses — more affordable entry price, stronger visual pipeline, and a broader integration library
Pipedrive vs Close CRM are both built for sales teams.
But they target very different types of sales work.
Pipedrive specializes in visual pipeline management and deal tracking.
Close CRM focuses on high-volume outbound sales with built-in calling and SMS.
Pick the wrong one and you’ll pay for features you don’t need.
Visão geral
This comparison covers pricing, pipeline management, automação, calling features, integrations, and reporting.
Our sources include published documentation, pricing pages, and G2 reviews for both tools.
Nossos redatores também passaram um tempo testando cada plataforma na prática.
Essas observações aparecem nas seções "O que nossa equipe notou" abaixo.
O que é Pipedrive?
Pipedrive is a CRM built around visual sales pipeline management.
It helps small-to-medium sales teams track deals, manage contacts, and follow up on leads.
The drag-and-drop pipeline makes it easy to move deals between stages.
Pipedrive also includes an AI Sales Assistant that suggests next actions based on deal activity.
It connects with over 400 apps including Slack, Zoom, Microsoft Teams, Asana, and QuickBooks.
Pipedrive
Pipedrive gives sales teams a clear visual view of every deal in the pipeline. Custom fields and unlimited pipeline stages let you build a sales process that fits your workflow.
Preços do Pipedrive
Here’s what Pipedrive costs in 2026. All prices are per user per month when billed annually.
| Plano | Preço | Ideal para |
|---|---|---|
| Lite | US$ 14 por usuário por mês | Freelancers and solo reps |
| Crescimento | US$ 24 por usuário por mês | Pequenas equipes de vendas dando os primeiros passos |
| Premium | US$ 49 por usuário por mês | Equipes que precisam de automação e relatórios |
| Final | US$ 69 por usuário por mês | Larger teams wanting full feature access |
Pricing verified May 2026.
Teste grátis: O Pipedrive oferece um período de teste gratuito de 14 dias, sem necessidade de cartão de crédito.
Garantia de reembolso: Pipedrive does not advertise a standard money-back guarantee; review the cancellation policy before committing to an annual plan.
📌 Observação: Pipedrive’s Lite plan covers basic pipeline management. Live chat support with a real human is only available on higher-tier plans — the Lite plan relies on chatbot apoiar.
⚠️ Aviso: Some users report that Pipedrive’s pricing can feel like a bait-and-switch once you realize key features like email sync, automation, and advanced reporting require upgrades or paid add-ons beyond the base plan.
Principais benefícios do Pipedrive
Here’s what makes Pipedrive worth considering for your sales team:
- Gestão visual de pipelines: Pipedrive’s drag-and-drop pipeline gives you a clear view of every deal at every stage. You can see the total value of deals in each stage at a glance.
- Custom Fields and Stages: You can configure the pipeline to match your exact sales process. Custom fields on deals, contacts, and organizations let you filter and view data the way you need.
- Assistente de vendas com IA: O embutido assistente de IA suggests next actions based on your deal history. It helps reps stay on top of follow-ups without manual reminders.
- Mais de 400 integrações: Pipedrive connects with Slack, Zoom, Microsoft Teams, QuickBooks, Asana, Trello, and many other tools. Most integrations are available from the Pipedrive Marketplace.
- Aplicativo móvel robusto: The Pipedrive mobile app includes geolocation, offline access, and call logging. This makes it practical for field sales teams who aren’t always at a desk.
- Relatórios detalhados: Pipedrive offers reports on activities, email performance, and sales pipeline value. Higher-tier plans include more advanced reporting dashboards.
O que nossa equipe observou
Nosso escritor signed up for Pipedrive and spent several days exploring the platform and pipeline setup. Here’s what stood out:
Prós e contras do Pipedrive
✅ Prós
- Visual drag-and-drop pipeline that’s easy to navigate from day one
- Affordable entry price at $14/user/month makes it accessible for pequenas empresas
- 400+ integrations including Slack, Zoom, and Microsoft Teams
- Mobile app with geolocation and offline access for field sales
- Custom fields and unlimited pipeline stages on higher plans
❌ Contras
- No built-in calling or SMS — requires third-party integrations
- Live human support only available on higher-tier plans
- Key features like automation and advanced reporting locked behind premium tiers
O que é o Close CRM?
Close CRM is a sales platform designed for high-volume inside sales teams.
It includes native calling, SMS messaging, and email automation — all in one place.
Close’s power dialer lets reps dial multiple numbers and routes calls to an available rep when a human answers.
The Call Assistant automatically transcribes and summarizes phone calls so reps can focus on conversations instead of notes.
Close is designed for outbound teams that want to manage every communication channel without leaving the CRM.
Fechar CRM
Close CRM puts calling, SMS, and email into one platform. Its power dialer and AI call transcription are built for outbound sales teams that live on the phone.
Fechar Preços do CRM
Here’s what Close CRM costs in 2026. Prices are per seat per month billed annually.
| Plano | Preço | Ideal para |
|---|---|---|
| Essenciais | US$ 35 por assento por mês | Pequenas equipes começando com vendas ativas. |
| Crescimento | US$ 99 por assento por mês | Teams needing power dialer and automation |
| Escala | US$ 139 por assento por mês | High-volume teams with predictive dialing needs |
Pricing verified May 2026.
Teste grátis: Close CRM offers a free trial period — check the Close website for current trial terms.
Garantia de reembolso: Close CRM pricing is transparent with no hidden fees; review their terms page for refund details.
📌 Observação: Close CRM adds $49 per additional user per month beyond the base seat included in each plan. For growing teams, factor this into your total cost before comparing with Pipedrive’s per-user pricing.
⚠️ Aviso: Close’s Essentials plan at $35/seat/month doesn’t include the power dialer or predictive dialing. Those features require the Growth or Scale plan, which significantly increases the cost per user.
Principais benefícios do Close CRM
Here’s what makes Close CRM worth considering for outbound sales teams:
- Chamadas e SMS integrados: Close CRM includes native phone calling and SMS messaging without needing a third-party integration. All communications are logged automatically inside the CRM.
- Discador automático: The power dialer lets sales reps dial multiple numbers at once. When a human answers, the system routes the call to an available rep immediately.
- Transcrição de chamadas por IA: The Call Assistant transcribes and summarizes phone calls automatically. Reps can focus on the conversation instead of taking notes.
- Automated Email Sequences: Close lets you create personalized email templates and automated divulgação sequences. These sequences can include calls and SMS alongside email steps.
- Visualizações inteligentes: Smart Views let reps filter and categorize leads by priority, activity, or custom criteria. This helps teams focus on the most urgent contacts without digging through data.
- Suporte ao cliente rápido: Close’s in-house support team operates across multiple time zones. The average response time is under 2 hours, which is faster than most CRM support options.
O que nossa equipe observou
Our writer signed up for Close CRM and explored the caixa de entrada, calling features, and workflow automation tools. Here’s what stood out:
Close CRM Pros & Cons
✅ Prós
- Built-in calling, SMS, and email automation — no third-party tools needed
- Power dialer and predictive dialing for high-volume outbound teams
- AI call transcription and summarization built into the platform
- Responsive customer support with under-2-hour average response time
❌ Contras
- Higher starting price at $35/seat/month compared to Pipedrive’s $14/user/month
- Power dialer only available on Growth and Scale plans, not Essentials
- Interface has a learning curve for users new to inside sales workflows
Comparação de recursos
Here’s a side-by-side look at how Pipedrive and Close CRM handle the features that matter most to sales teams.
| Recurso | Pipedrive | Fechar CRM |
|---|---|---|
| Preço inicial | US$ 14 por usuário por mês | US$ 35 por assento por mês |
| Plano Gratuito | ❌ | ❌ |
| Pipeline Visual | ✅ | ✅ |
| Chamadas integradas | ❌ | ✅ |
| SMS integrado | ❌ | ✅ |
| Discador automático | ❌ | ✅ (Growth/Scale only) |
| Assistente de Vendas com IA | ✅ | ✅ |
| Sequências de e-mail | ✅ (planos superiores) | ✅ |
| Aplicativo móvel | ✅ (geolocation, offline) | ✅ (limitado) |
| Integrações | 400+ | 100+ |
| Call Recording | ❌ (requer integração) | ✅ |
| Ideal para | Gerenciamento visual de pipeline | Vendas externas de alto volume |
1. Gestão de Oleodutos
Pipedrive: Pipedrive’s visual drag-and-drop pipeline is the centerpiece of the platform. You can see every deal by stage, spot bottlenecks at a glance, and move contacts through the sales process with a single drag. Custom pipeline stages let you map the tool to your specific sales process, and the platform shows the total value of deals at each stage. On higher plans, unlimited pipelines let teams manage multiple products or territories separately.
Fechar CRM: Close also includes a pipeline view, but pipeline management isn’t the platform’s primary strength. Close’s interface is built around the Inbox — a unified view of all leads, calls, emails, and tasks. The Smart Views feature lets reps filter and segment leads based on activity, status, or custom criteria, which is useful for high-volume teams. Pipeline visualization is available but less prominent than in Pipedrive.
2. Built-In Calling and Communication
Pipedrive: Pipedrive does not include built-in calling or SMS. To make calls from inside Pipedrive, you need a third-party integration — tools like JustCall, Aircall, or Zoom Phone connect through the Pipedrive Marketplace. This works well enough, but it adds cost and setup time. Email automation is available on higher-tier plans.
Fechar CRM: Close includes built-in calling, SMS messaging, and email — all native to the platform. Every call and SMS is logged automatically. The Call Assistant transcribes and summarizes calls so reps don’t need to take notes during conversations. This is Close’s biggest differentiator over Pipedrive and most other CRMs in this price range.
⚠️ Aviso: If your team makes high volumes of outbound calls daily, choosing Pipedrive without a calling integration will create friction. Budget for a calling add-on if you go with Pipedrive.
3. Automação de Vendas
Pipedrive: Pipedrive’s automation engine triggers actions based on changes to deals, contacts, activities, leads, organizations, or projects. For example, you can automatically assign a new deal to a rep when a lead comes in from a specific source. The AI Sales Assistant also nudges reps toward their next best action. Automation features expand significantly on the Premium and Ultimate plans.
Fechar CRM: Close’s automation is built around outreach — assigning leads to reps and triggering outbound communication via email, SMS, or calls. Workflow automation tools are designed to double rep productivity by removing manual follow-up steps. The predictive dialer and power dialer both automate the dialing process itself, which is something Pipedrive can’t match natively.
4. Gestão de Leads
Pipedrive: Pipedrive’s leads inbox lets you store unqualified contacts separately from active deals. When a lead is ready, you convert it into a deal and it enters the pipeline. Custom fields let you filter leads by any attribute you define. The visual pipeline makes it easy to see which stage deals are at and what follow-up actions are needed.
Fechar CRM: Close manages leads through its unified Inbox and Smart Views system. Reps can filter and prioritize leads by call history, email opens, or custom status fields. Close’s lead management is designed for speed — the goal is to get reps communicating with leads as fast as possible. The platform categorizes notes and call logs in a way that makes client records easy to scan quickly.
5. Relatórios e análises
Pipedrive: Pipedrive offers detailed reports on sales activities, email performance, revenue forecasting, and pipeline value. You can track which reps are hitting targets and where deals are stalling. Advanced reporting dashboards unlock on Premium and Ultimate plans. The reports give you useful insight into sales performance across the whole team.
Fechar CRM: Close’s reporting tracks lead movements in the pipeline and compares performance across different time periods. Call activity reports show how many dials, connects, and conversations each rep is having. You can compare performance between reps and identify which outreach sequences are driving results. Reporting is particularly strong for call-heavy sales teams.
6. Interface do usuário e facilidade de uso
Pipedrive: Pipedrive is widely praised for its user-friendly interface. The visual pipeline is intuitive from the start — most new users can navigate it without much training. G2 reviews frequently highlight ease of navigation as a strength. The drag-and-drop features make it simple to move deals and monitor progress without a learning curve.
Fechar CRM: Close’s interface has a steeper learning curve, especially for users coming from a simpler pipeline-focused CRM. The Inbox-based layout feels different from traditional CRMs. That said, once users get familiar with it, the interface is designed to keep reps focused on communication tasks rather than data entry. Smart Views and the unified inbox make daily workflows faster for experienced users.
7. Integrações
Pipedrive: Pipedrive has a marketplace with over 400 integrations. It connects natively with Slack, QuickBooks, Trello, Microsoft Teams, Asana, Zoom, and Intercom, among many others. Zapier extends this further to thousands of additional apps. For businesses with diverse tech stacks, Pipedrive’s integration library is a clear advantage.
Fechar CRM: Close has over 100 integrations covering communication, automation, finance, support, lead generation, and marketing. Key integrations include Microsoft 365, HubSpot, Segment, Gong, JustCall, and Help Scout. Zapier is also supported. While the integration library is smaller than Pipedrive’s, Close covers the tools that outbound sales teams use most.
8. Suporte ao Cliente
Pipedrive: Pipedrive provides a support chatbot for all users, but G2 reviews note that the chatbot isn’t always helpful. Live chat with a real human requires a higher-tier plan. Some customer feedback suggests that Pipedrive’s support could be more responsive, particularly for users on entry-level plans who encounter technical issues.
Fechar CRM: Close has an in-house support team that spans multiple time zones. The average response time is under 2 hours, which is significantly faster than most CRM providers. G2 reviews consistently highlight Close’s support as a standout strength. Email support is described as fast and effective by a large portion of customers.
📌 Observação: If support quality matters to your team, Close CRM has a clear advantage here. Pipedrive’s entry-level support relies on chatbot only, while Close provides real human support across all plans.
9. Pricing & Cost
Here’s a direct pricing comparison between Pipedrive and Close CRM plans.
| Nível do Plano | Pipedrive | Fechar CRM |
|---|---|---|
| Entrada | Lite: $14/user/month | Essentials: $35/seat/month |
| Meio | Growth: $24/user/month | Growth: $99/seat/month |
| Upper-Mid | Premium: $49/user/month | Scale: $139/seat/month |
| Nível superior | Ultimate: $69/user/month | — |
Pipedrive: Pipedrive’s entry price at $14/user/month is lower than almost any close competitor in the full-featured CRM space. However, key features like advanced automation and detailed reporting require upgrading. Some users feel the need to constantly upgrade plans to unlock features that feel standard elsewhere.
Fechar CRM: Close’s pricing is higher but more all-inclusive at each tier. The Essentials plan at $35/seat/month bundles calling, SMS, and email into the base price. For teams that would pay separately for a calling tool alongside a cheaper CRM, Close’s total cost can actually be competitive. There are no hidden fees, and pricing is transparent.
Diferentes cenários
| Se você precisar | Escolher | Por que |
|---|---|---|
| Lower entry-level price | Pipedrive | $14 vs $35 per seat/month |
| Chamadas e SMS integrados | Fechar CRM | Native, no third-party needed |
| Visual drag-and-drop pipeline | Pipedrive | Purpose-built for pipeline clarity |
| Discagem de saída de alto volume | Fechar CRM | Power dialer and predictive dialer included |
| Mais integrações com terceiros | Pipedrive | 400+ vs 100+ integrations |
| Faster customer support | Fechar CRM | Under-2-hour response vs chatbot only |
| Field sales with mobile access | Pipedrive | Geolocation and offline mobile app |
💰 Seu orçamento
Pipedrive starts at $14/user/month, making it the more affordable option for budget-conscious teams. Close CRM starts at $35/seat/month, but includes calling and SMS that Pipedrive charges extra for via integrations — so compare total cost, not just base price.
🔌 Seu conjunto de tecnologias
If your team already uses Slack, Zoom, or Microsoft Teams, Pipedrive connects with all of them natively. Close CRM integrates with fewer tools but covers the essentials for outbound teams, including HubSpot, Gong, and JustCall.
📞 Your Sales Activities
If your sales process involves a high volume of daily calls, Close CRM’s built-in calling and power dialer will save your team significant time. Pipedrive teams who rely on phone outreach will need to add a third-party calling tool and pay for it separately.
🎓 Seu nível de experiência
Pipedrive has a friendlier learning curve for people new to CRM software. Its visual pipeline is easy to understand from day one. Close CRM requires more onboarding time but rewards experienced sales reps with a faster daily workflow once they’re familiar with the interface.
🆓 Testes e demonstrações grátis
Pipedrive offers a 14-day free trial with no credit card required. Try it with a real deal or two from your pipeline before committing. Close CRM also offers a trial period — run a week of outbound calls through it to see if the communication workflow fits your team.
🛟 Opções de suporte
Close CRM’s support team responds in under 2 hours on average, and operates across multiple time zones. Pipedrive’s chatbot support on entry-level plans leaves something to be desired — if you need human help quickly, you’ll need a premium Pipedrive plan or to budget for Close instead.
Guia de Troca
Já utiliza um destes CRMs? Veja o que esperar se mudar para outro.
🔄 Está pensando em migrar do Pipedrive para o Close CRM?
✅ O que você vai ganhar:
- Built-in calling and SMS without paying for a separate integration
- Power dialer and predictive dialing for faster outbound campaigns
- Faster customer support with human agents across multiple time zones
❌ O que você perderá:
- Pipedrive’s highly intuitive visual pipeline and drag-and-drop deal management
- 400+ native integrations — Close CRM has a smaller integration library
- Geolocation and offline access in the mobile app for field sales
📋 Como mudar:
- Export your deals, contacts, and activities from Pipedrive as a CSV file
- Create your Close CRM account and set up pipelines and custom fields
- Import contacts via Close’s CSV import tool and reconnect any integrations
🔄 Está pensando em migrar do Close CRM para o Pipedrive?
✅ O que você vai ganhar:
- A more intuitive visual pipeline that’s easier to use without training
- Lower per-user pricing starting at $14/user/month
- Access to 400+ integrations for a broader tech stack
❌ O que você perderá:
- Built-in calling, SMS, and the power dialer — you’ll need a paid calling integration
- Transcrição de chamadas por IA e resumos automáticos de chamadas
- Close’s fast in-house support response times
📋 Como mudar:
- Export your leads and contacts from Close CRM using the built-in export tool
- Sign up for Pipedrive and configure your pipeline stages and custom fields
- Import your data via Pipedrive’s CSV import and set up a calling integration from the Marketplace
O que nossa avaliação não abordou
This comparison focused on individual reps and small-to-medium sales teams. We didn’t evaluate enterprise features like SSO, advanced user permissions, or custom contract pricing. Our observations are based on the May 2026 versions of both platforms — features and pricing may have changed since this was written. If you’re managing a large inside sales floor with 50+ reps, your priorities around call center functionality and admin controls may differ from what we’ve covered here.
Veredicto final
| Categoria | Ganhador |
|---|---|
| 💰 Preços | Pipedrive |
| 🖥️ Pipeline Management | Pipedrive |
| 📞 Built-In Calling & SMS | Fechar CRM |
| ⚙️ Sales Automation | Fechar CRM |
| 👶 Facilidade de uso | Pipedrive |
| 🔌 Integrações | Pipedrive |
| 📊 Reporting & Analytics | Gravata |
| 🛟 Suporte ao Cliente | Fechar CRM |
| 🏆 Vencedor Geral | Pipedrive |
🏆 VENCEDOR: PIPEDRIVE
Pipedrive wins 4 out of 8 categories, with Close CRM winning 3 and one tie.
Ideal para: small businesses managing structured sales cycles, teams needing broad integrations, field sales with mobile access
Pipedrive and Close CRM serve genuinely different sales teams.
Pipedrive is the better choice for most businesses starting with CRM software.
Its visual pipeline, low entry price, and user friendly interface make it practical for teams that don’t need built in calling tools.
Close CRM is the right pick if your team runs high-volume outbound calls every day.
The built-in calling, power dialer, and AI call transcription remove friction that slows down phone-heavy sales processes.
Both platforms connect with other apps through Zapier, so your existing tools can stay in the mix.
Close CRM is sales focused in a way most CRMs aren’t — communication is the core, not an add-on.
If you’re still deciding, use both free trials with real deals from your pipeline to see which one fits your sales activities best.
Mais comparações do Pipedrive
Here’s how Pipedrive stacks up against other popular CRM tools:
Pipedrive vence em: simpler pipeline-focused interface, lower per-user pricing at entry level, stronger native integration library for CRM-specific tools
GoHighLevel vitórias em: all-in-one marketing and sales platform with landing pages, built-in SMS, and white-label capabilities not available in Pipedrive
Pipedrive vence em: predictable per-user pricing without contact-count restrictions, more straightforward pipeline UI for sales-only teams
A HubSpot vence em: a generous free CRM tier for small teams, tighter marketing and CRM integration in a single platform
Pipedrive vence em: much lower total cost of ownership for small businesses, faster setup without a dedicated admin, user-friendly interface that doesn’t require training
Salesforce vitórias em: far deeper customization and enterprise-grade scalability for large organizations with complex CRM requirements
Pipedrive vence em: dedicated sales pipeline focus with clearer deal stage tracking, more intuitive for pure sales teams without marketing needs
ActiveCampaign vitórias em: advanced email marketing automation and customer journey tools that go beyond what Pipedrive’s email features offer
Mais comparações do Close CRM
Here’s how Close CRM compares to other tools in its space:
Conquistas de CRM próximas de: native calling and power dialer out of the box, purpose-built for inside sales teams that live on the phone
A HubSpot vence em: a free CRM tier that scales, more developed marketing automation tools, and a larger library of native integrations
Conquistas de CRM próximas de: AI call transcription and dedicated power dialer, stronger focus on individual rep productivity for outbound calls
GoHighLevel vence em: white-label agency tools, built-in funnel construtor, and a broader marketing automation suite for agencies managing multiple clients
Conquistas de CRM próximas de: more specialized calling tools including predictive dialer, faster support response times across time zones
O Freshsales CRM se destaca em: lower entry pricing for teams that don’t need high-volume calling, a broader free plan with more features included
Perguntas frequentes
Qual CRM é melhor que o Pipedrive?
It depends on what you need. HubSpot is better if you want a free tier and strong marketing tools. Salesforce is better for large enterprise teams that need deep customization. Close CRM is better if built-in calling and high-volume outbound sales are your priority. Pipedrive remains a strong choice for teams focused on pipeline management and deal tracking at an accessible price.
Qual a diferença entre Pipedrive e Close CRM?
Pipedrive is built around visual pipeline management — it excels at tracking deals through structured sales stages. Close CRM is built around communication — it includes native calling, SMS, and email with a power dialer for high-volume outbound teams. Pipedrive is more affordable at entry level; Close is more all-inclusive for phone-heavy sales roles.
Para que serve o Close CRM?
Close CRM is used by inside sales teams that need to make high volumes of outbound calls and manage follow-up sequences. It combines calling, SMS, and email automation in one platform so reps don’t have to switch between tools. It’s designed for sales-focused businesses that prioritize speed of communication over complex pipeline visualization.
O Pipedrive é uma boa opção para pequenas empresas?
Yes — Pipedrive’s Lite plan at $14/user/month makes it one of the more accessible CRM options for small businesses. The visual pipeline is intuitive enough that most teams don’t need extensive onboarding. It works well for businesses with structured sales cycles, longer deal timelines, and a need to track multiple opportunities and follow ups simultaneously.
Qual é o melhor CRM for sales teams in 2026?
Pipedrive is the better overall choice for most sales teams, particularly those managing structured pipelines and deal stages. Close CRM is the better pick for inside sales teams that depend on high call volumes and want everything — calls, SMS, and email — in one platform. Both are solid; the right choice comes down to how your team sells.
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