
Do you feel tired of logging into five different apps to post one photo?
It is frustrating to keep track of every comment across the web.
You might feel like you are wasting hours every day on busy work instead of growing your negócios.
That is where Metricool helps.
It puts all your mídias sociais tools in one simple place.
You can plan posts, track links, and see what works in minutes.
Read this guide to learn how to use Metricool and win back your free time.

Pronto para elevar o seu nível? mídias sociais game? Metricool, trusted by over 2 million, might be the perfect tool for you! So give it a try and see the difference!
Metricool Tutorial
Metricool is a simple tool that helps you manage all your social media in one spot.
It is very easy to learn.
This guide shows you exactly how to set up your posts and track your growth like a pro.
How to Use Social Media Planner
Managing different accounts can be hard.
Metricool gives you all the answers for complete social media management.
You can connect your YouTube channel or a Google Business Profile to a single dashboard.
This planner makes scheduling content feel like a fun game.
Step 1: Connect Your Social Network
- Open the Metricool website or use the mobile app.
- Log in to your account and click on “Connections.”
- Pick each social network you want to use and follow the prompts to link them.
Step 2: Pick the Best Times to Post
- Go to the “Planning” tab to see a big calendar.
- Look for the darkest colors on the map; these are your best times to post.
- This helps you get more likes because your followers are actually online.

Step 3: Create and Schedule Your Posts
- Click a time slot and write your caption.
- You can add photos, videos, or even set up TikTok anúncios.
- Hit “Save” and let Metricool handle the rest while you relax.
How to Use Link-in-Bio
Most social sites only let you have one link.
Metricool helps you fix this by creating a dedicated page that aggregates multiple links.
This is the best way to improve your online presence.
It helps you turn fans into customers on your very first day.
Step 1: Create Your SmartLink Page
- Go to the “SmartLinks” tab and click “New” to start.
- Give your page a name, like your brand or even ‘Anniston Ward’.
- Click the ir arriba (go up) button to see your layout and start building.
Step 2: Add Your Buttons and Media
- Add buttons that lead to your shop, blog, or newest videos.
- Use the marketing strategy of putting your most important links at the top.
- You can even link images from your scheduled posts so people can shop what they see.

Step 3: Publish and Track Your Clicks
- Use the auto-publish feature to keep your page updated with new content.
- Put the final link in your social media bio so everyone can play with it.
- Check the analytics to see which links people click most often to improve your online results.
How to Use Hashtag Tracker
Do you want to know which tags actually bring people to your page?
The Hashtag Tracker is like a magnifying glass for your posts.
It helps you find the best words to use so more people see your hard work.
You can be ready for any viral trend before it even happens.
Step 1: Pick Your Hashtags to Watch
- Go to the “Analytics” tab and look for the hashtag section.
- Enter the hashtags you want to track to see how they perform in real time.
- You can also use the gerador to find new ideas that fit your content view.
Step 2: Check the Live Stats
- Watch the graphs to see when people use your tags most often and find your best times.
- Metricool shows you the “Top Posts” so you can see what kind of photos are winning.
- This helps you answer big questions about why some posts do better than others.

Step 3: Share Your Success
- Click the share button to download a pretty report of your dados.
- You don’t need a third-party app because everything is built right into Metricool.
- Use these facts to pick better tags for your next post and watch your followers grow!
Alternativas ao sistema métrico
Aqui estão algumas alternativas ao Metricool, cada uma destacando uma vantagem principal:
- Sprout Social: Obtenha insights mais profundos sobre mídias sociais e promova a colaboração em equipe com suas análises abrangentes e recursos robustos.
- Socialpilot: Desfrute de planos econômicos sem sacrificar recursos avançados de agendamento, incluindo opções eficientes de publicação em massa.
- Sendable: Gerencie suas redes sociais com facilidade graças à sua interface intuitiva e integrações perfeitas com diversas ferramentas de marketing.
- Estúdio de Conteúdo: Descubra conteúdo envolvente e otimize seu processo de publicação em diversas plataformas, potencialmente aproveitando a IA para gerar ideias de conteúdo.
- Postagem de herói: (Informações limitadas — verifique se oferece recursos exclusivos ou um modelo de preços adaptado às necessidades específicas das redes sociais.)
- Agorapulse: Gerencie sua presença nas redes sociais de forma eficaz com suas robustas ferramentas de monitoramento e uma caixa de entrada unificada para um engajamento simplificado.
- Zoho Social: Uma escolha inteligente e econômica se sua empresa já se beneficia do ecossistema integrado de produtos Zoho.
- Buffer: Simplifique o agendamento de suas postagens nas redes sociais com uma plataforma intuitiva, ideal para uma distribuição de conteúdo descomplicada.
- Aspersor: A Sprinklr oferece um conjunto abrangente de ferramentas para grandes organizações que exigem soluções avançadas de gerenciamento de mídias sociais e experiência do cliente.
- Mais tarde: Se a sua estratégia depende muito de conteúdo visual, principalmente no Instagram, o Later oferece recursos especializados de planejamento e agendamento.
- Loomly: Aprimore seu fluxo de trabalho de criação de conteúdo com um calendário colaborativo e processos eficientes de aprovação de conteúdo para equipes.
- Chama: (Informação limitada – investigue se oferece uma funcionalidade específica ou se destina a um nicho específico no marketing de redes sociais.)
Comparação métrica
Segue uma comparação concisa do Metricool com suas alternativas, destacando as principais diferenças:
- Metricool vs Sprout Social: Escolha o Metricool para uma plataforma intuitiva com análises robustas e insights sobre a concorrência, ou o Sprout Social para análises mais aprofundadas e colaboração sólida em equipe.
- Métricool vs Socialpilot: Escolha o Metricool por suas análises visuais claras e rastreamento de hashtags ou o Socialpilot por sua Planos mais econômicos com excelentes opções de agendamento.
- Métricool vs Sendible: Escolha o Metricool pela sua interface amigável e painel de análise abrangente ou o Sendible pela sua Ferramentas robustas de gestão de clientes e recursos de monitoramento de mídias sociais.
- Métricool vs Estúdio de Conteúdo: Escolha o Metricool pela sua visão geral completa de análises. ou o Content Studio, por sua capacidade de descoberta de conteúdo e sugestões de conteúdo baseadas em IA.
- Metricool vs Heropost: (As informações sobre uma comparação direta são limitadas, sugerindo um possível foco em diferentes características de nicho ou modelos de precificação.)
- Metricool vs Agorapulse: Considere o Metricool pela sua apresentação analítica direta, ou o Agorapulse para uma plataforma completa com ferramentas robustas de engajamento e monitoramento.
- Métricool vs Zoho Social: Escolha o Metricool pela sua ampla compatibilidade com diversas plataformas e análises detalhadas. ou o Zoho Social para uma solução econômica dentro do ecossistema Zoho.
- Métricool vs. Tampão: Escolha o Metricool por suas análises abrangentes e monitoramento da concorrência, ou o Buffer por sua simplicidade e facilidade de agendamento em redes sociais.
- Metricool vs Sprinklr: Opte pelo Metricool se você for uma pequena ou média empresa que prioriza a análise de dados, ou pelo Sprinklr para uma solução de nível empresarial com recursos abrangentes.
- Métricool vs. Posterior: Escolha o Metricool por suas amplas capacidades analíticas em diversas plataformas, ou o Later por seu foco especializado em gerenciamento de conteúdo visual, especialmente para o Instagram.
- Métricool vs Loomly: Escolha a Metricool por suas análises detalhadas e insights sobre a concorrência. ou o Loomly, pela sua eficácia no planejamento de calendários de conteúdo e na colaboração em equipe.
- Metricol vs Blaze: (As informações sobre o Blaze são limitadas, indicando que pode ser um recurso de outra plataforma ou uma ferramenta de gerenciamento de mídias sociais menos conhecida.)
Conclusão
Metricool is a great tool for anyone who wants to grow online.
It makes social media much easier to handle.
You can plan your posts, manage your links, and track hashtags all in one place.
No more jumping between different apps every hour. This saves you a lot of time and stress.
Now you know how to use the planner and the bio tools.
You are ready to start your journey. Just take it one step at a time.
Consistency is the secret to success.
Start using Metricool today and watch your social pages thrive!
Perguntas frequentes
Is Metricool actually free?
Yes, Metricool offers a genuine “Free Forever” plan. It allows you to manage one brand, schedule up to 50 posts per month, and access 3 months of analytics history. However, it excludes LinkedIn and X (Twitter) scheduling, which are reserved for paid tiers.
How much is Metricool per month?
Beyond the free plan, pricing starts at $18/month (Starter) for 5 brands and 2,000 posts. The Avançado plan costs US$ 45/mês for larger teams managing up to 15 brands. Enterprise options are available for agencies needing 50+ brand connections.
What is Metricool used for?
It is an all-in-one social media management suite. Professionals use it to schedule content across multiple platforms, analyze performance metrics, generate automated reports for clients, manage ad campaigns (Facebook/Google Ads), and consolidate messages into a single “Unified Inbox.”
O Metricool é fácil de usar?
Yes, it is widely praised for its intuitive interface. The visual “drag-and-drop” calendar makes scheduling simple, and the analytics are presented in clean, easy-to-read graphs. It is generally considered more user-friendly for beginners than complex enterprise tools like Salesforce.
Can I use Metricool on my phone?
Absolutely. Metricool has a robust mobile app for both iOS and Android. You can schedule posts, review analytics, and reply to messages on the go. It also handles auto-publishing for most platforms directly from your device.
How does Metricool work?
You connect your social media profiles (Instagram, TikTok, YouTube, etc.) to the platform. Metricool then acts as a central control hub, allowing you to create content once and publish it everywhere. It creates a “layer” over your accounts to track data and automate posting schedules.
Can you delete posts on Metricool?
Yes, but with a catch. You can easily delete scheduled posts from your Metricool calendar to stop them from going live. However, if a post has already been published, deleting it in Metricool will NOT remove it from the social platform; you must delete it natively on the app (e.g., Instagram).
More Facts about Metricool
- AI Writing Helper: Metricool offers an AI assistente that can generate ideas for your posts. It can also help you fix your writing or make it sound better for social media.
- Easy Planning: There is a calendar where you can see all your posts. You can move posts around by dragging them to different days. This helps you plan what to post on many other apps at once.
- What It Does: The main tools include setting up posts, reviewing data to see how you are doing, checking other similar pages, and managing your ads. It also has one caixa de entrada Para todas as suas mensagens.
- Changing Content: The AI can take a long piece of writing and turn it into smaller updates for different apps. This makes it easier to share your ideas in many places.
- SmartLinks: You can make a special page for your “link in bio” on Instagram or TikTok. It lets you share multiple links at once and shows you how many people clicked each one.
- Managing Ads: You can create and watch your ads for Facebook, Google, and TikTok directly inside Metricool.
- Reuse Your Best Work: You can look at your past success and reuse that content to schedule new posts.
- Follow the Rules: When planning your posts, check the rules for each app to ensure your photos and videos are the right size.
- Getting Approval: You can set up a system where someone else has to check and “approve” a post before it goes live. This is great for teams.
- Sorting Your Posts: You can filter your calendar to see only certain posts, such as Instagram posts or drafts.
- One Post for Many Apps: You can write one post and then change it slightly for each social media app so it looks perfect everywhere.
- Instagram Preview: See exactly what your Instagram grid will look like before you post. This helps keep your page looking nice.
- Posting Everywhere: Metricool connects to your social media accounts so it can automatically send your posts for you.
- Starting a New Post: To make a post, click the “Create new post” button or the blue círculo with a plus sign.
- Metricool App: There is an app for your phone. You log in with your username and password to manage your social media while you are away from your computer.
- App Features: On the app, you can see your monthly calendar, filter your posts, and even talk to a support person if you need help.
- Reports for Clients: Metricool creates deep reports with charts and numbers. You can turn these into PDF files to show others how well your social media is doing.
- Melhor horário para postar: The tool looks at when your followers are online. It tells you the best time to share your content so more people see it.
- Many Platforms: It works with Facebook, Instagram, X (Twitter), LinkedIn, Pinterest, TikTok, and YouTube.
- Real-Time Data: You can see what is happening on your website and social media in real time.
- Who Is Watching: You can learn about your audience, including their age, gender, and where they live.
- Free or Paid: There is a “forever free” version for one person. If you have a large team or need more data, you can buy paid plans.













