⚡ Veredito rápido:
- Preços: Pipedrive starts at $14 per user monthly. Freshsales CRM starts at $9 per user monthly.
- Ideal para: Pipedrive for visual pipeline management and deal tracking. Freshsales for built in phone, lead scoring, and customer engagement in one place.
- Principal diferença: Pipedrive gives you multiple sales pipelines plus 350+ third party integrations. Freshsales bundles calling, email tracking, and Freddy AI into the same CRM plataforma.
- Nossa escolha: Pipedrive, rated 4.3 against 4.0, because its pipeline management and marketplace depth fit more negócios precisa.
Most teams pick a CRM in the wrong order.
They compare price first and workflow second.
Pipedrive vs Freshsales is a good example of why that backfires.
Freshsales is cheaper at entry. Pipedrive is built tighter around the sales process.
These two CRM platforms want very different things from your sales reps.
Visão geral
This Pipedrive vs Freshsales comparison covers pricing, key features, support, and daily usability.
Nosso escritor spent hands-on time inside Pipedrive CRM directly.
We evaluated Freshsales using its documentation, pricing pages, and G2 reviews.
Both are aimed at pequenas empresas and mid-sized sales teams.
By the end you will know which crm software matches your negócios precisa.
O que é Pipedrive?
Pipedrive is customer relationship management software built around one job.
It moves deals forward across a visual sales pipeline.
Every deal sits on a card you drag between stages.
Around that core sit lead management, contact management, and email tools.
Newer plans add project management, campaigns, and an AI sales assistant.
Here is a walkthrough of how the platform behaves day to day.
🏆 Vencedor: Pipedrive
Built for sales teams that live inside a pipeline view. Customizable pipelines, deal management, and 350+ third party apps.
Preços do Pipedrive
Pipedrive charges per user, per month. Here is the current plan lineup.
| Plano | Preço | Ideal para |
|---|---|---|
| Lite | US$ 14 por usuário por mês | Solo sellers who need pipeline management only |
| Crescimento | US$ 24 por usuário por mês | Small teams adding sales automação e e-mail |
| Premium | US$ 49 por usuário por mês | Teams needing custom reports and project management |
| Final | US$ 69 por usuário por mês | Larger teams wanting advanced capabilities and controls |
Pricing verified September 2026.
Teste grátis: 14 days across plans, with no card required to start.
Garantia de reembolso: No blanket refund window. Cancel before renewal to avoid the next term.
📌 Observação: Paid plans include lead and deal management, full email sync with templates, and an automation construtor. Pipedrive offers stronger segurança controls like access restrictions on the upper tiers, which big sales teams tend to need.
⚠️ Pricing conflict flagged: Third-party roundups list Pipedrive with five tiers running $14 to $99 per user, and an Essential plan near $12.50. Our CSV records four tiers: $14, $24, $49, and $69. We use the CSV figures throughout this article. Check the vendor page before you buy.
Principais benefícios do Pipedrive
Here is what makes Pipedrive worth a look:
- Pipelines personalizáveis: You get unlimited pipelines with editable stages. Teams shape them around an existing sales process instead of the reverse.
- Drag-and-drop deal management: Deals move between stages in one gesture. That interface is the reason many sales reps adopt it quickly.
- AI sales assistant: Pipedrive’s assistant surfaces notifications and suggested next sales activities. It flags deals that have gone quiet.
- Ampla integração: Over 350 native integrations connect Pipedrive to the third party tools you already run.
- Custom reports and deal insights: Dashboards track conversion by stage and rep. Sales forecasting is included on paid tiers.
- Documents, campaigns, and projects: Templates, email marketing, and project management sit inside the same crm platform.
- Self-serve onboarding: A deep knowledge base and a large user community answer most setup questions without a ticket.
O que nossa equipe observou
Our writer signed up for Pipedrive and ran a live pipeline through it for several days. Here is what stood out from that hands-on time:
Prós e contras do Pipedrive
✅ Prós
- Unlimited customizable pipelines with drag-and-drop deal tracking
- Over 350 native integrations with third party apps
- Intuitive interface that new sales reps learn in a day
- Embutido reportagem with custom reports and sales forecasting
- 24/7 email and chat support for every paid plan
❌ Contras
- No free plan, so testing means starting a trial clock
- Phone support is limited to the higher-tier plans
- Calling requires a third party integration rather than a native dialer
- Marketing automation is thinner than a full marketing suite
O que é o Freshsales CRM?
Freshsales is the sales CRM inside the Freshworks family.
It keeps customer information, calls, and email in one record.
Freddy AI scores leads and returns ai powered insights on deal health.
A built in phone lets reps dial and log calls without leaving the tab.
Web forms, sales sequences, and email tracking handle outreach campaigns.
This overview shows how the platform is laid out.
🥈 Runner Up: Freshsales CRM
Calling, email tracking, and AI lead scoring in one CRM. The cheapest entry plan of the two crm platforms.
Preços Freshsales
Freshsales also charges per user. Three paid tiers are on record.
| Plano | Preço | Ideal para |
|---|---|---|
| Crescimento | US$ 9 por usuário por mês | Small businesses testing a real crm platform |
| Pró | US$ 39 por usuário por mês | Teams needing multiple sales pipelines and sequences |
| Empresa | US$ 59 por usuário por mês | Custom modules, field-level controls, dedicated account manager |
Pricing verified September 2026.
Teste grátis: 21 days on paid tiers, no card needed up front.
Garantia de reembolso: Refunds are handled case by case rather than a fixed window.
📌 Observação: Freshworks documents a clear feature breakdown per package, so it is easy to see what each tier adds. The entry plan often restricts you to a single pipeline, and adding advanced features gets expensive fast.
⚠️ Pricing conflict flagged: Several sources describe a Freshsales free plan for up to three users, and paid tiers billed annually. Our CSV records three paid tiers only: $9, $39, and $59 per user. We use the CSV numbers in every table here. A free version may still exist, so confirm on the Freshworks pricing page.
Principais benefícios do Freshsales
Here is where Freshsales earns its place:
- Built in phone: Reps dial from the record and log calls automatically. Pipedrive needs a third party app for the same job.
- Freddy AI lead scoring: Predictive scoring ranks which leads to work first. It also supports sales forecasting on higher tiers.
- Multichannel capture: Freshsales stands out on lead capture, pulling contacts from web forms, chat, and WhatsApp.
- Customer support on every plan: 24/5 chat support, email, and phone support run across all tiers, including the free version.
- Sequences and personalized emails: Sales sequences send personalized emails on a schedule and pause when someone replies.
- Freshworks marketplace: Smart AI agents and Freshdesk OMNI connect support and sales customer dados in one view.
O que nossa equipe observou
Note: we have not had extended hands-on time with Freshsales yet. Everything above comes from Freshworks documentation, its pricing pages, and published G2 reviews rather than our own account.
Prós e contras do Freshsales
✅ Prós
- Cheapest entry point at $9 per user monthly
- In-app dialing included instead of bolted on
- Phone support on every plan, which G2 reviews rate highly
- Freddy AI scoring and smart AI agents for prioritising leads
❌ Contras
- Automation tools draw criticism in G2 reviews for being unreliable
- Entry plan usually limits you to one pipeline
- Free tier drops email marketing and file storage
- Broader feature set means a steeper learning curve
Comparação de recursos
Below are ten areas where Pipedrive and Freshsales actually diverge. The summary table first, then the detail.
| Recurso | Pipedrive | Freshsales CRM |
|---|---|---|
| Preço inicial | US$ 14 por usuário por mês | US$ 9 por usuário por mês |
| Plano Gratuito | ❌ | ✅ |
| Múltiplos canais de vendas | ✅ Ilimitado | ✅ Níveis superiores |
| Built In Phone | ❌ | ✅ |
| Assistente de Vendas com IA | ✅ | ✅ IA do Freddy |
| Automação de marketing | ✅ Campaigns add-on | ✅ Nativo |
| Gerenciamento de projetos | ✅ | ❌ |
| Integrações de terceiros | ✅ Mais de 350 | ✅ Freshworks marketplace |
| Suporte por telefone | ❌ Apenas para níveis superiores | ✅ Todos os planos |
| Ideal para | Pipeline-first sales teams | Calling-heavy teams on a budget |
1. Visual Sales Pipeline and Deal Management
Pipedrive: The whole product is a visual sales pipeline. You get unlimited customizable pipelines and drag cards between stages to manage deals. Rotting-deal alerts flag anything sitting too long, which keeps deal tracking honest.
Freshsales CRM: Freshsales also gives you a visual pipeline with real-time stage tracking. Contact management sits closer to the centre here, with calls, email, and notes on the same customer record.
2. Lead Management and Lead Capture
Pipedrive: Leads live in a separate caixa de entrada before they become deals. That separation keeps the pipeline clean. Web forms and chatbots feed it, though the capture channels are narrower.
Freshsales CRM: Lead capture is the stronger side. Freshsales pulls leads from web forms, chat, and WhatsApp into the same queue, so multichannel teams lose fewer contacts.
3. AI Sales Assistant and Deal Insights
Pipedrive: The AI sales assistant reads your sales activities and returns suggestions, notifications, and deal insights. It nudges reps toward the next step rather than scoring leads for you.
Freshsales CRM: Freddy AI takes a predictive angle. It scores contacts, forecasts outcomes, and ranks which opportunities deserve attention today. That helps opportunity management on a crowded list.
4. Sales Automation and Repetitive Tasks
Pipedrive: The automation builder handles repetitive tasks like moving deals between stages and alerting sales reps. Document templates auto-fill from customer data, which cuts manual copying before you close deals.
Freshsales CRM: Workflows automate tasks such as field updates, follow-ups, and email sends. Smart AI agents extend that further, though G2 reviews flag the automation tools as the weakest part of the product.
⚠️ Aviso: Automation reliability is the single most common complaint about Freshsales in public reviews. Build one real workflow during the trial before you commit a team to it.
5. Marketing Automation and Outreach Campaigns
Pipedrive: Campaigns handle newsletters and segmented sends from inside the CRM. It covers basic marketing automation, but it is not a replacement for a dedicated marketing platform.
Freshsales CRM: Sales sequences run multi-step outreach campaigns with personalized emails and automatic pauses on reply. Customer engagement tracking sits next to each sequence.
6. Email, Built In Phone, and Communication
Pipedrive: Full email sync, templates, and open tracking are included on paid plans. Calling is the gap. You connect a third party dialer to log calls from the record.
Freshsales CRM: Email tracking and in-app dialing ship together, even on the free version. For teams that call daily, that bundle is the clearest reason to pick Freshsales.
7. Reporting, Custom Reports, and Sales Forecasting
Pipedrive: Custom reports and revenue forecasting are standout features here. Reports track conversion by stage, rep, and source, turning open deals into actionable insights.
Freshsales CRM: Reporting leans on Freddy. The co-pilot summarises pipeline health and predicts outcomes, which suits managers who want a read rather than a report builder.
8. Integrations and Third Party Tools
Pipedrive: Over 350 native integrations cover contabilidade, support, calendars, and dialers. If your stack is already built, Pipedrive usually connects without custom work.
Freshsales CRM: The Freshworks marketplace is smaller but tight. It connects best to other Freshworks products, so support and sales share the same customer information.
9. Project Management, Ease of Use, and Mobile App
Pipedrive: Won deals can roll into project management boards on higher tiers. The Kanban layout and intuitive interface make onboarding fast, and the mobile app mirrors the desktop pipeline.
Freshsales CRM: The layout is clean, but more features mean more menus. Freshdesk OMNI ties tickets to deals, useful if support and sales share accounts. There is no project management module.
10. Preços e Custos
Here are both plan ladders side by side, per user, per month.
| Nível | Pipedrive | Freshsales CRM |
|---|---|---|
| Entrada | Lite — $14 | Growth — $9 |
| Meio | Growth — $24 | Pro — $39 |
| Superior | Premium — $49 | Enterprise — $59 |
| Principal | Ultimate — $69 | — |
Pipedrive: You pay $5 more at entry and get unlimited pipelines from day one. The ladder climbs higher, but so does what each tier unlocks: automation, custom reports, then projects and stronger permissions.
Freshsales CRM: Freshsales is more cost effective for teams needing a full communication stack, since calling is included. Its top plan costs $59 against Pipedrive’s $69. The jump from $9 to $39 is where most teams feel the squeeze.
💡 Dica profissional: Price the tier you will actually need in month six, not month one. Most teams outgrow single-pipeline entry plans faster than they expect.
Diferentes cenários
| Se você precisar | Escolher | Por que |
|---|---|---|
| Custo de entrada mais baixo | Freshsales CRM | $9 versus $14 per user |
| Múltiplos canais de vendas | Pipedrive | Unlimited from the entry plan |
| Calling inside the CRM | Freshsales CRM | Built in phone, no add-on |
| Custom reports and forecasting | Pipedrive | Deeper report builder |
| Phone support on a cheap plan | Freshsales CRM | Phone support on all tiers |
| Ampla integração | Pipedrive | 350+ third party integrations |
| Fastest team adoption | Pipedrive | Simpler interface, less training |
💰 Seu orçamento
At five seats the gap is $25 a month. That is small next to the cost of a dialer subscription Pipedrive users often add.
🔌 Seu conjunto de tecnologias
Already running Freshdesk or other Freshworks tools? Freshsales inherits that plumbing. Everyone else gets more third party apps with Pipedrive.
📞 Seu Processo de Vendas
Phone-led teams should follow the dialer. Teams that sell by email and meetings will get more from pipeline management.
🎓 Seu nível de experiência
First CRM? Pipedrive asks less of you upfront. Freshsales offers more features on day one, and more to learn.
🆓 Testes e demonstrações grátis
Load twenty real deals into both trials, not test data. You will know within an hour which layout your reps will keep using.
🛟 Opções de suporte
Pipedrive runs 24/7 email and chat support, with phone reserved for upper tiers. Freshsales gives 24/5 chat, email, and phone across every plan.
Guia de Troca
Already on one of these crm systems? Here is what changes.
🔄 Está pensando em migrar do Pipedrive para o Freshsales?
✅ O que você vai ganhar:
- A native dialer, so reps log calls without an add-on
- Phone support on every plan, including the free tier
- Freddy AI lead scoring and a cheaper entry seat
❌ O que você perderá:
- Unlimited pipelines on the cheapest plan
- The 350+ integration marketplace
- Project management and the deeper report builder
📋 Como mudar:
- Export deals, organisations, and activities from Pipedrive as CSV
- Create the Freshsales account and rebuild your stages first
- Import contacts, then deals, then reconnect email and phone
🔄 Está pensando em migrar do Freshsales para o Pipedrive?
✅ O que você vai ganhar:
- Unlimited customizable pipelines from the entry tier
- Extensive integrations across 350+ third party tools
- More reliable automation and stronger custom reports
❌ O que você perderá:
- The built in phone and automatic call logging
- Phone support on lower-priced plans
- The free version and its $9 entry seat
📋 Como mudar:
- Export contacts, accounts, and deals from Freshsales
- Open a Pipedrive trial and map fields during import
- Add a calling integration before you retire the old dialer
O que nossa avaliação não abordou
This comparison focused on small businesses and mid-sized sales teams. We did not test custom modules at enterprise scale, API-heavy builds, or negotiated contracts with unlimited users. Migration from a legacy CRM with millions of records is a different project from the imports described above. If you run a 100-seat team, weight support and permissions more heavily than we have here.
Veredicto final
| Categoria | Ganhador |
|---|---|
| 💰 Preços | Freshsales CRM |
| 🚀 Gestão de Oleodutos | Pipedrive |
| 🤖 AI and Lead Scoring | Freshsales CRM |
| ⚙️ Automação de Vendas | Pipedrive |
| 📊 Reportagem | Pipedrive |
| 📞 Ferramentas de comunicação | Freshsales CRM |
| 🔌 Integrações | Pipedrive |
| 👶 Facilidade de uso | Pipedrive |
| 🏆 Vencedor Geral | Pipedrive |
🏆 VENCEDOR: PIPEDRIVE
Pipedrive wins 5 of 8 categories.
Ideal para: pipeline-first sales teams, agencies juggling multiple sales pipelines, and small businesses that want the fastest path to adoption.
Pipedrive and Freshsales are not really fighting over the same buyer. Pipedrive is a deal engine with reporting and integrations wrapped around it. Freshsales is a communication hub with a pipeline attached.
Freshsales is the better buy if your reps live on the phone, or if $9 per user is the ceiling. Phone support on every plan is a real advantage for teams without an admin.
For everyone else, Pipedrive is the safer pick. It handles pipeline management, deal insights, and third party integrations with less friction, and its automation holds up better under daily use.
Mais comparações do Pipedrive
Here is how Pipedrive holds up against other crm tools:
Pipedrive vence em: lower per-seat cost at the top tier, faster setup, tighter deal tracking without extra modules
A HubSpot vence em: a genuinely free CRM tier, far deeper marketing automation, and a content and CMS layer Pipedrive has no answer to
Pipedrive vence em: price at every tier, onboarding without a consultant, and an interface reps use unprompted
A Salesforce se destaca em: custom object modelling, governance for regulated industries, and an app marketplace sized for global rollouts
Pipedrive vence em: sales-specific defaults, revenue forecasting out of the box, and a leads inbox that keeps the pipeline clean
Vitórias do CRM na segunda-feira em: board flexibility beyond sales, shared workspaces with non-sales teams, and visual customisation depth
Pipedrive vence em: cheaper seats, simpler pipeline management, and a much larger integration marketplace
Keap vitórias em: combined sales and marketing sequences, native invoicing and payments, and campaign builders aimed at solo operators
Mais comparações do Freshsales
And here is where Freshsales lands against its closest rivals:
Freshsales vence em: paid seats that cost a fraction of HubSpot’s, included calling, and phone support without an upgrade
A HubSpot vence em: reporting depth, a larger partner network, and marketing tools that scale past basic sequences
Freshsales vence em: a cleaner first-run experience, stronger AI lead scoring, and support hours on cheap plans
O Zoho CRM se destaca em: custom modules, sheer configuration depth, and bundle pricing across the wider Zoho suite
Freshsales vence em: time to first deal, all-in pricing without add-ons, and calling built into the record
A Salesforce se destaca em: enterprise reporting, territory and forecasting models, and admin tooling for large teams
Perguntas frequentes
Qual CRM é melhor que o Pipedrive?
HubSpot beats it on marketing depth and Salesforce on enterprise controls. For calling-heavy teams, Freshsales is better. For pure pipeline work, few tools beat Pipedrive at this price.
Quem são os concorrentes da Freshsales?
The main rivals are HubSpot, Zoho CRM, Salesforce, and Pipedrive. Each targets the same small-business buyer with a different mix of price, calling, and reporting.
O Freshsales é um CRM?
Yes. It is the sales CRM in the Freshworks suite, covering contacts, deals, calling, email, and AI lead scoring in one place.
O Freshsales é gratuito para sempre?
A free tier has long been offered for a small number of users, with no fixed end date. It drops email marketing and storage, so most teams upgrade.
O Freshworks é um bom CRM?
For its price, yes. Reviewers rate the interface and support well, and mark down the automation. We score it 4.0 against Pipedrive’s 4.3.
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