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How to Use Freshsales CRM to Automate Sales Funnel in 2026

par | Last updated Jan 20, 2026

How to use Freshsales

Do you feel like you are drowning in a sea of messy spreadsheets?

Many sales teams struggle to keep track of every lead.

It is frustrating to watch customers slip through the cracks because you forgot to email them back.

This manual work steals your time and kills your growth.

You can use Freshsales CRM to put your sales funnel on autopilot.

This guide will show you how to use Freshsales CRM to automate your tasks and close more deals with ease.

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Freshsales

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Freshsales CRM Tutorial

Learning a new software tool can often feel like a difficult mountain to climb.

But we have designed this Freshsales CRM tutorial to be very simple and straightforward for you.

You will quickly see how to set up your specific sales steps.

Also, manage your daily tasks without any unnecessary confusion.

It covers everything from moving deal cards across your screen to using smart outils d'IA.

That helps you work much faster than before.

Let’s get started on this journey together!

How to Use Pipeline Management

Visualizing your sales journey is a great way to close more deals.

Pipeline management shows you exactly where every lead stands in your process.

This means you will not lose track of your work.

You can find out which deals need help before they become a problem.

Using the Freshsales suite makes this very easy for anyone to learn.

Step 1: Define Your Custom Deal Stages

  • Open the deals module to start your sales process and click to add a new deal.
  • Give your pipeline a name that matches how you sell your products.
  • Pick a lifecycle stage for each column, like “Discovery” or “Won.”
  • You can try these features out with no strings attached today.
  • The best part is that no credit card is required to get started.

Step 2: Drag-and-Drop Lead Organization

  • Go to the funnel view to see every new contact as a small card.
  • This view helps you follow the customer’s journey from start to finish.
  • Click and hold a card to move it when a new account moves forward.
  • Update the deal value quickly without leaving your main screen.
E-mails de Freshsales

Step 3: Track Real-Time Analytics

  • Use the search term “Reports” in the sidebar to find your données.
  • Check your sales velocity to see how fast you are making money.
  • Look for stages where people stop buying so you can fix the problem.
  • If you need more help, feel free to connect with us at any time.

How to Use Workflow Automation

Do you want to save time on every task?

Flux de travail automation handles the boring work for you.

It helps your business run fast without extra effort. You can focus on your audience while the software does the rest.

It is like having a helper for your service goals.

Step 1: Set Your Trigger Event

  • First, log in to your Freshworks portal and click on settings.
  • You need to create a new rule to start the automation.
  • Pick a trigger, like when a new contact signs up on your website.
  • For example, you can start a workflow when a user changes a lead status.

Step 2: Define the Automated Action

  • Tell the system to send an email to your new contacts right away.
  • You can also update the date of a follow-up automatically.
  • The system can even assign a new account to specific users on your team.
  • This helps you engage with people the moment they show interest.
Flux de travail Freshsales

Step 3: Activate and Monitor the Workflow

  • Check all your data to faire sure the steps are correct.
  • Make sure you have the right phone number or email for each account.
  • Turn the workflow on so every user can see it working.
  • Look at the logs to see how many people the automation helped today.

How to Use Custom AI Agents

In 2026, using AI is the best method to stay ahead of others.

Custom AI agents work like smart team members for your organization.

They help with managing your busy schedule and talking to leads.

You will save a lot of time every single day.

Step 1: Configure Your AI Agent’s Goal

  • Open the ui in your settings to find the AI section.
  • Click to create a new agent and choose what it should do.
  • Upload your company files so the AI knows about your products.
  • This helps the AI answer questions from anyone who is interested in your business.

Step 2: Deploy the Agent on Your Funnel

  • Link your agent to your chat or email so it can start working.
  • Tell the AI when it should stop and ask a human for help.
  • The AI can even help with booking meetings for your sales team.
  • Test the agent to make sure every meeting it sets is correct.
Freshsales Smart AI Agents1

Step 3: Review AI Insights and Suggestions

  • Look at a lead’s record to see what the AI has learned.
  • Read the tips on how to talk to the lead to close the deal.
  • The AI makes managing your daily work much faster and easier.
  • Use these smart insights to grow your business every month.

CRM Freshsales Alternatives

Voici plusieurs Alternatives à Freshsales CRM avec un bref aperçu de chacun :

  • GoHighLevel: Une plateforme de marketing et de vente tout-en-un conçue pour les agences et les entreprises, offrant des outils complets tels que des créateurs d'entonnoirs de vente, le marketing par e-mail, l'automatisation des SMS et la gestion des clients.
  • Pipedrive: Une entreprise axée sur les ventes CRM Reconnue pour ses pipelines de vente visuels intuitifs, qui aident les équipes à gérer les transactions et à suivre efficacement les progrès.
  • Gardez: Spécialisée dans l'automatisation pour les petites entreprises, combinant les fonctionnalités CRM avec le marketing par e-mail et la gestion du pipeline des ventes.
  • HubSpot: Une plateforme largement reconnue offrant une suite de « hubs » pour les ventes, le marketing, le service client, la gestion de contenu et les opérations, idéale pour les entreprises à la recherche de solutions intégrées.
  • ClickFunnels: Principalement un outil de création d'entonnoirs de vente et de pages de destination, avec quelques fonctionnalités de collecte de prospects et de marketing par e-mail de base, axé sur les campagnes en ligne orientées conversion.
  • Populaire: Une solution simple, intégrée et proactive CRM avec des fonctionnalités telles que les pipelines de vente, les campagnes par e-mail, la gestion des contacts et l'automatisation des flux de travail.
  • Immédiatement: Cette entreprise se concentre sur la recherche de prospects et prospection par e-mail à froid, offrant la gestion de la relation client, le suivi des prospects et l'automatisation des processus de vente.
  • ClickUp: Une plateforme de gestion du travail polyvalente et personnalisable pouvant fonctionner comme un CRM, offrant des fonctionnalités telles que la gestion des contacts, la visualisation du pipeline des ventes, l'intégration de la messagerie électronique et des tableaux de bord personnalisables.
  • CRM du lundi: Une plateforme hautement personnalisable, structurée comme une feuille de calcul, permettant la gestion complète des prospects, les prévisions de ventes, la synchronisation des e-mails et le suivi des activités.
  • Capsule CRM: Un CRM axé sur la croissance et conçu pour la simplicité, aidant les entreprises à gérer leurs contacts, suivre leurs transactions commerciales et entretenir leurs relations clients grâce à des fonctionnalités telles que la gestion de plusieurs pipelines et des tâches.
  • Perspicace: A CRM Adapté aux petites et moyennes entreprises, il offre la gestion des contacts et des projets, l'automatisation des flux de travail et des rapports robustes, ainsi qu'une interface conviviale.
  • Salesforce: Une plateforme CRM robuste et leader du secteur, offrant de nombreuses fonctionnalités pour les ventes, le marketing et le service client, reconnue pour sa grande personnalisation et son évolutivité pour les grandes entreprises.
  • Zendesk: Principalement une plateforme de service client et d'assistance offrant également des fonctionnalités CRM robustes, assurant la gestion et l'analyse complètes des interactions clients.

Comparaison des CRM Freshsales

Voici une brève comparaison du CRM Freshsales avec ces solutions logicielles :

  • Freshsales CRM vs Pipedrive: Freshsales CRM offre une solution de vente complète avec communication intégrée et intelligence artificielle, tandis que Pipedrive excelle dans l'organisation visuelle du pipeline des ventes et le suivi des transactions.
  • Freshsales contre GoHighLevel: GoHighLevel est une plateforme tout-en-un robuste, dotée d'une puissante automatisation marketing et d'une courbe d'apprentissage plus abrupte, souvent privilégiée par les agences. Freshsales, quant à elle, privilégie la simplification des processus de vente et la facilité d'utilisation.
  • Freshsales CRM vs Keap: Freshsales CRM met l'accent sur une gestion des ventes intuitive et des analyses basées sur l'IA ; Keap offre une automatisation puissante des ventes et du marketing axée sur la gestion des contacts.
  • Freshsales CRM vs ActiveCampaign: Freshsales CRM est un CRM de vente dédié avec téléphonie et e-mail intégrés ; ActiveCampaign excelle dans l’automatisation marketing, les campagnes par e-mail et la segmentation avancée.
  • Comparaison des CRM Freshsales et Hubspot: Freshsales CRM propose des outils de vente basés sur l'IA et une configuration plus rapide ; HubSpot offre une suite tout-en-un complète couvrant le marketing, les ventes et le service client.
  • Freshsales CRM vs Clickfunnels: Freshsales CRM est un CRM axé sur les ventes pour la gestion des interactions clients, tandis que ClickFunnels est un outil spécialisé pour la création d'entonnoirs de vente et de pages de destination.
  • Freshsales CRM vs Folk: Freshsales CRM offre une plateforme de vente complète avec IA et automatisation ; Folk se concentre sur une gestion des contacts simple et collaborative et une organisation visuelle du pipeline.
  • Freshsales CRM vs Instantly: Freshsales CRM est un CRM de vente complet doté de fonctionnalités robustes ; Instantly est principalement un outil de prospection par e-mail et Automatisation des e-mails de prospection outil.
  • Freshsales CRM vs ClickUp: Freshsales CRM est conçu pour rationaliser les processus de vente et gérer les pipelines ; ClickUp est un système d'exploitation de travail polyvalent qui englobe la gestion de projet, les tâches et les fonctionnalités CRM.
  • CRM Freshsales vs CRM Monday: Freshsales CRM propose une solution de vente dédiée avec des analyses intelligentes, tandis que Monday CRM offre des tableaux de bord hautement personnalisables pour la gestion des flux de travail, y compris le CRM.
  • CRM Freshsales vs CRM Capsule: Freshsales CRM offre un CRM de vente plus robuste avec des fonctionnalités d'IA ; Capsule CRM se concentre sur la gestion simple des contacts et le suivi des opportunités de vente.
  • Freshsales CRM vs Insightly: Freshsales CRM est un outil de vente dédié doté d'IA et d'une automatisation complète des ventes ; Insightly offre une expérience CRM plus large, incluant de solides fonctionnalités de gestion de projet.
  • CRM Freshsales vs Salesforce: Freshsales CRM offre une plateforme de vente intuitive, basée sur l'IA, à des prix compétitifs ; Salesforce est un CRM d'entreprise hautement personnalisable, doté d'un écosystème étendu et de fonctionnalités avancées.
  • Freshsales CRM vs Zendesk: Freshsales CRM se concentre sur l'automatisation des ventes et la gestion du pipeline, tandis que Zendesk est principalement une plateforme de service client dotée de fonctionnalités robustes de gestion des tickets et de support.
Page d'accueil de Freshsales

Conclusion

Using Freshsales CRM is a great way to help your business grow.

You now know how to manage your sales stages and automate your daily work.

These smart steps help you understand your customers better than ever before.

You can set up your plan today with no strings attached.

It is easy to take actions that save you a lot of time.

Remember to keep good notes on every deal you make.

This keeps your whole team happy and organized.

Are you ready to begin closing more deals and winning every single day?

Foire aux questions

Is FreshSales a CRM?

Yes, absolutely. Freshsales is a cloud-based Customer Relationship Management (CRM) platform designed by Freshworks. It helps sales teams track leads, manage deal pipelines, and automate communication processes like email and phone calls.

Is FreshSales easy to use?

Generally, yes. It is renowned for having a cleaner, more intuitive interface than legacy competitors like Salesforce. Most users find the drag-and-drop pipelines and straightforward navigation easy to master without extensive training.

What are key features of FreshSales Suite?

Freshsales is packed with tools like FreddyAI Co-Pilot for predictive insights, Séquences de vente for automated outreach, and Automatisation des flux de travail. It also includes built-in web forms, deal management, and seamless email integration.

What is Freshworks CRM?

“Freshworks CRM” was the former unified branding. The company has since clarified its product line: Freshsales is now the dedicated product for sales automation, while Freshmarketer handles marketing automation. They integrate seamlessly.

What is the difference between contacts and leads in Freshsales?

Pensez à un Plomb as a raw, unqualified prospect—someone you don’t know much about yet. A Contact is an individual who has been qualified, has shown interest, or is an existing customer you are actively engaging with.

What are the two types of forms available in Freshsales suite?

Freshsales typically supports Classic Web Forms for standard data collection (like “Contact Us” pages) and Smart Forms. Smart forms allow you to track visitor behavior and capture lead data automatically from existing forms on your website.

How to use CRM step by step?

Start by importing your existing data (CSV/Excel). Next, customize your deal stages to match your sales process. Connect your email and calendar to sync activities. Finally, set up basic automations, such as welcome emails for new leads.

More Facts about Freshsales

  • Smart Business Helper: Freshsales is a special tool that uses smart technology to help businesses find new customers and sell more products.
  • All-in-One View: It gathers all the details about a customer into one profile so you can see everything you need to know about them at once.
  • The Freddy AI Helper: It features a smart assistant named Freddy AI that looks at your data and tells you which customers are most likely to buy something.
  • Chat Anywhere: You can talk to your customers through email, chat, and réseaux sociaux without ever leaving the Freshsales website.
  • Works with Other Apps: You can connect it to thousands of other popular computer programs using a tool called Zapier.
  • Gain de temps : By connecting different programs, you can make the computer do repetitive chores for you, which saves a lot of time.
  • Automatic Filing: When you link other apps, Freshsales can automatically create new files for people, companies, and sales deals.
  • Meeting Planner: It can automatically add meetings and “to-do” lists to your calendar so you don’t forget important dates.
  • Customer Grades: Freddy AI gives each new customer a score from 0 to 100 based on how much they interact with the business.
  • Priority Lists: Scoring customers helps salespeople know which people to call first so they don’t waste time.
  • Automatic Assignments: The system automatically sends new customers to the right salesperson based on where they live or what they are looking for.
  • Keeping Data Clean: It is very important to enter information correctly; otherwise, the smart AI might give the wrong advice.
  • Scoreboards: You can make your own digital dashboards that show “grades” for the sales team and how much they are selling.
  • Cleaning Up: Regularly deleting old or duplicate information keeps the system accurate and easy to use.
  • Task Reminders: The program can send automatic reminders to follow up with customers, making sure nobody is forgotten.
  • Adding Contacts: To put a new person into the system, you just click the “+” icon and choose “Add Contact.”
  • Moving Big Lists: If you have a big list of names, you can upload them all at once using a file called a CSV.
  • Tracking Deals: You can track how much money you might make by clicking “Add Deal” to start a new sales project.
  • Suite à cela : For every sales deal, you can create specific chores to make sure you stay in touch with the customer.
  • Direct Emailing: You can write and send emails to customers directly inside Freshsales by clicking the “+” icon.
  • Activity History: The system keeps a list of every conversation and meeting you have had with a person so you can look back at it plus tard.

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