Freshsales CRM vs SugarCRM: Which is Best for You in 2025?

par | Dernière mise à jour Jun 4, 2025

Gagnant
freshsales logo
9.5
  • Gestion des courriels
  • Automatisation des flux de travail
  • Clear and Organized Deals
  • Sales Sequences
  • Awesome Web Forms
  • Plan gratuit disponible
  • Paid Plans from $9/month
Deuxième place
SugarCRM
7.5
  • Sales Automation
  • Intégration
  • Marketing Automation
  • Landing Pages
  • Security Overview
  • Plan gratuit disponible
  • Forfaits payants à partir de $19/mois
Freshsales CRM vs SugarCRM

Choisir le bon CRM is tough. You’ve got tons of customer info, and keeping it straight is a headache. 

Now, imagine losing a big sale because you missed a follow-up.

Or, your team is wasting time on tasks that should be easy. That’s frustrating.

That’s where we come in. Let’s break down Freshsales CRM vs SugarCRM.

We’ll look at the key differences so you can decide which one is best for votre business. 

Vue d'ensemble

We’ve spent hours diving into Freshsales CRM and SugarCRM, testing their features and comparing their performance. 

This hands-on experience lets us provide a clear, practical comparison, focusing on what matters most to real users.

freshsales logo

Want to see Freshsales in action? Start your free trial and visit their website and experience more to see the difference!

9.5sur 10

Prix : It has a free plan. The premium plan starts at $9/month.

Caractéristiques principales :

  • AI-powered insights
  • Built-in phone
  • Deal pipeline management
SugarCRM CTA

SugarCRM’s tools like Sugar Sell, and Sugar Market can help! Automate marketing, manage customers and close more deals.

7.5sur 10

Prix : It has a free plan. The premium plan starts at $19/month.

Caractéristiques principales :

  • Hautement personnalisable.
  • Advanced reporting.
  • Flexible deployment.

What is Freshsales CRM?

So, you’re looking at Freshsales CRM.

What’s it about?

Think of it like a competent helper for your sales team.

It’s designed to make selling easier.

You get tools to track leads and close deals faster.

It’s all about smoothing your sales process.

Découvrez également nos Freshsales CRM alternatives

freshsales logo
Freshsales CRM
9.5

Unlock the power of an all-in-one marketing platform. GoHighLevel gives you everything to manage your marketing.

Principaux avantages

  • Interface intuitive : Get up and running in minutes; no tech skills required.
  • Visual Sales Pipeline: See precisely where your deals stand at a glance.
  • Built-in Phone and Email: Connect with customers directly within the platform.
  • Des idées alimentées par l'IA : Get intelligent recommendations to close more deals.

Tarification

Tous les plans seront facturé annuellement.

  • Growth + 500 Marketing Contacts: $9/user/month.
  • Pro + 500 Marketing Contacts: $39/user/month.
  • Enterprise + 500 Marketing Contacts: $59/user/month.
image 44

Pour

  • Easy to navigate and use.
  • Des plans tarifaires abordables.
  • Excellent customer support.
  • The mobile app is very convenient.

Cons

  • Options de personnalisation limitées.
  • It can be slow at times.
  • Les rapports pourraient être plus robustes.

What is SugarCRM?

Now, let’s talk about SugarCRM.

It’s a powerful tool.

Think of it as a super flexible CRM.

It allows you to build a system that meets your needs, which is excellent for businesses wanting considerable control.

Découvrez également nos SugarCRM alternatives

SugarCRM CTA
SugarCRM
7.5

Want to boost sales by 20% in 2025? SugarCRM’s tools like Sugar Sell, Sugar Serve, and Sugar Market can help! Automate marketing, manage customers and close more deals.

Principaux avantages

  • Open-source platform: Gives you greater flexibility and control.
  • Robust sales automation: Streamline your sales processes and boost productivity.
  • Excellent reporting tools: Gain valuable insights into your sales performance.
  • The mobile app includes access to your CRM data on the go.
  • Large community: Tap into a wealth of resources and support.

Tarification

Tous les plans seront facturé annuellement.

  • Essentials: $19/user/month, three users minimum.
  • Standard: $59/user/month, ten users minimum.
  • Avancé: $85/user/month, ten users minimum.
  • Premier: $135/user/month, ten users minimum.
SugarCRM Pricing

Pour

  • Very customizable platform.
  • Powerful reporting features.
  • Offers a free trial and plan.
  • Mobile app is included.
  • Large and active community.

Cons

  • Can be complex to set up.
  • The interface feels outdated.
  • Marketing automation is costly.
  • Not as intuitive as GoHighLevel.
  • Some features feel clunky.

Comparaison des caractéristiques

Let’s dive into the core features.

We’ll compare these two CRM software options side-by-side, focusing on key differences that impact your daily workflow and customer relationships.

1. Lead Management

  • Freshsales CRM: Offers intuitive lead management with AI-powered lead scoring. It helps you quickly identify and prioritize your best leads.
  • SugarCRM provides robust lead management with highly customizable fields and workflows. It is ideal for complex lead tracking.
Freshsales Top Benefits

2. Salesforce Automation

  • Freshsales CRM: Focuses on ease of use. It automates basic sales tasks, simplifying your salesforce efforts.
  • SugarCRM: Offers advanced automation, allowing for intricate workflows and highly personalized sales processes.

3. Marketing Automation

  • Freshsales CRM includes integrated marketing automation tools for email campaigns and lead nurturing, which helps streamline basic marketing tasks.
  • SugarCRM: Requires integrations or higher-tier plans for comparable marketing automation. It provides extreme customization for marketing.

4. CRM Solution Customization

  • Freshsales CRM provides good customization options but is more geared toward out-of-the-box functionality as a CRM solution.
  • SugarCRM: Excels in customization. You can tailor every aspect of the system to match your specific business needs.

5. Forecasting

  • Freshsales CRM: Offers visual forecast dashboards and reports. It provides a clear overview of potential sales.
  • SugarCRM: Delivers highly detailed and customizable forecasting tools. This caters to businesses with complex forecasting requirements.

6. Lead Scoring

  • Freshsales CRM: Uses AI-powered lead scoring to rank leads based on engagement and fit automatically. It is easy to use.
  • SugarCRM: Allows for manual and rule-based lead scoring. It offers granular control over lead qualification.

7. Optimize Customer Relationships

  • Freshsales CRM: Designed to optimize customer interactions with its user-friendly interface and built-in communication tools.
  • SugarCRM: Aims to optimize relationships through highly personalized experiences and detailed customer insights. It is designed for complex customer relationships.
SugarCRM Integration

What to Look for When Choosing a CRM Software?

  • Facilité d'utilisation : How quickly can your team adopt the software?
  • Évolutivité : Le CRM peut-il évoluer avec votre entreprise ?
  • Intégration : Est-il compatible avec vos outils existants ?
  • Personnalisation : Can it be tailored to your specific needs?
  • Soutien : Is reliable customer support available?
  • Budget : Does the pricing align with your financial constraints?
  • Besoins spécifiques : Does the CRM address your unique industry requirements?

Verdict final

So, which one wins? For most small to medium businesses, Freshsales CRM is our pick.

It’s easy to use, has innovative Outils d'IA that help you close deals faster, and is priced right.

 If you want a system ready to go, Freshsales is it.

If you need tons of customization and have a big team, SugarCRM might fit you better.

But it’s more complex and pricier. We’ve spent hours testing these tools.

We know what works. Trust us to help you pick the best CRM for your needs. Remember, the best CRM is one your team will use. 

Take advantage of free trials to test out both options yourself!

More of Freshsales CRM

Here’s a brief comparison of Freshsales CRM with these software solutions:

  • Freshsales CRM vs Gohighlevel: Freshsales CRM focuses on AI-driven sales automation and pipeline management, while GoHighLevel is a broader platform offering extensive marketing, sales, and agency automation features.
  • Freshsales CRM vs Pipedrive: Freshsales CRM provides a comprehensive sales solution with integrated communication and AI, whereas Pipedrive excels in visual sales pipeline organization and deal tracking.
  • Freshsales CRM vs Keap: Freshsales CRM emphasizes intuitive sales management and AI-powered insights; Keap offers powerful sales and marketing automation with a focus on contact management.
  • Freshsales CRM vs ActiveCampaign: Freshsales CRM is a dedicated sales CRM with built-in phone and email; ActiveCampaign is strong in marketing automation, email campaigns, and advanced segmentation.
  • Freshsales CRM vs Hubspot: Freshsales CRM offers AI-powered sales tools and a quicker setup; HubSpot provides an extensive all-in-one suite covering marketing, sales, and customer service.
  • Freshsales CRM vs Clickfunnels: Freshsales CRM is a sales-focused CRM for managing customer interactions, whereas ClickFunnels is a specialized tool for building sales funnels and landing pages.
  • Freshsales CRM vs Folk: Freshsales CRM offers a comprehensive sales platform with AI and automation; Folk focuses on simple, collaborative contact management and visual pipeline organization.
  • Freshsales CRM vs Instantly: Freshsales CRM is a full-fledged sales CRM with robust features; Instantly is primarily an email outreach and cold email automation tool.
  • Freshsales CRM vs ClickUp: Freshsales CRM is designed for streamlining sales processes and managing pipelines; ClickUp is a versatile work OS that encompasses project management, tasks, and CRM functionalities.
  • Freshsales CRM vs Monday CRM: Freshsales CRM provides a dedicated sales solution with intelligent insights, while Monday CRM offers highly customizable boards for managing workflows, including CRM.
  • Freshsales CRM vs Capsule CRM: Freshsales CRM offers a more robust sales CRM with AI features; Capsule CRM focuses on straightforward contact management and sales opportunity tracking.
  • Freshsales CRM vs Insightly: Freshsales CRM is a dedicated sales tool with AI and comprehensive sales automation; Insightly provides a broader CRM experience, including strong project management capabilities.
  • Freshsales CRM vs Salesforce: Freshsales CRM offers an intuitive, AI-powered sales platform with competitive pricing; Salesforce is a highly customizable, enterprise-grade CRM with an extensive ecosystem and advanced features.
  • Freshsales CRM vs Zendesk: Freshsales CRM focuses on sales automation and pipeline management, while Zendesk is primarily a customer service platform with robust ticketing and support features.

More of SugarCRM

Here’s a brief comparison of SugarCRM with these software solutions:

  • SugarCRM vs Gohighlevel: SugarCRM is a comprehensive CRM focused on sales, marketing, and service, offering extensive customization; GoHighLevel is an all-in-one platform for agencies, emphasizing marketing automation, lead generation, and sales tools.
  • SugarCRM vs Pipedrive: SugarCRM provides broad customization and flexible deployment for various business needs; Pipedrive is a sales-focused CRM with a visual pipeline, prioritizing ease of use for small to medium businesses.
  • SugarCRM vs Keap: SugarCRM offers robust, highly customizable CRM features for sales and marketing automation, scaling for larger teams; Keap (formerly Infusionsoft) is a marketing automation and sales CRM designed primarily for small businesses.
  • SugarCRM vs ActiveCampaign: SugarCRM focuses on extensive sales management and customization for complex pipelines; ActiveCampaign excels in user-friendly marketing automation, email campaigns, and lead segmentation.
  • SugarCRM vs HubSpot: SugarCRM provides deep customization and flexible deployment for tailored solutions; HubSpot offers an intuitive, integrated suite of marketing, sales, and service tools known for its ease of use.
  • SugarCRM vs Clickfunnels: SugarCRM is a robust customer relationship management platform; ClickFunnels is a specialized tool for building sales funnels, landing pages, and automating sales processes.
  • SugarCRM vs Folk: SugarCRM is a powerful, customizable CRM for comprehensive business needs; Folk is a modern, collaborative contact management tool that emphasizes simplicity and ease of use.
  • SugarCRM vs Instantly: SugarCRM offers a broad CRM solution for sales force automation and customer management; Instantly specializes in automated cold email outreach and lead generation campaigns.
  • SugarCRM vs ClickUp: SugarCRM is a dedicated CRM for sales, marketing, and service automation; ClickUp is a versatile work management platform that includes CRM functionalities alongside project and task management.
  • SugarCRM vs Monday: SugarCRM offers extensive customization and robust automation for sales and marketing; Monday CRM provides highly visual, customizable workflows for various business processes, including CRM.
  • SugarCRM vs Capsule CRM: SugarCRM delivers a highly customizable and scalable CRM with advanced features; Capsule CRM is a simpler, more affordable contact management solution for small to medium-sized businesses.
  • SugarCRM vs Insightly: SugarCRM offers extensive customization for complex sales processes and reporting; Insightly combines CRM with project management, focusing on ease of use for small to medium businesses.
  • SugarCRM vs Salesforce: SugarCRM offers an open-source option with significant customization potential; Salesforce is a leading cloud-based CRM with extensive features, broad integrations, and a vast ecosystem, albeit at a higher complexity.

Questions fréquemment posées

Which CRM is better for small businesses, Freshsales CRM or SugarCRM?

Freshsales CRM is generally better for small businesses. It’s user-friendly, affordable, and has strong AI features. SugarCRM is more complex, expensive, and better suited for larger enterprises with specific needs.

Can I customize Freshsales CRM to fit my specific business needs?

Yes, Freshsales CRM offers customization but focuses more on out-of-the-box functionality. SugarCRM provides much deeper customization options, though that comes with added complexity.

Does Freshsales CRM or SugarCRM offer marketing automation?

Freshsales CRM includes built-in marketing automation tools for email campaigns and lead nurturing. SugarCRM requires integrations or higher-tier plans for similar features but offers substantial customization of any marketing automation.

Is SugarCRM more expensive than Freshsales CRM?

Yes, SugarCRM is generally more expensive. Its starting price is higher, and its advanced features are a premium. However, Freshsales CRM is often considered more budget-friendly, especially for smaller teams.

Which CRM is easier to learn and use, Freshsales CRM or SugarCRM?

Freshsales CRM is typically easier to learn and use. Its interface is intuitive, and it’s designed for quick adoption. SugarCRM, with its extensive customization, has a steeper learning curve.

Fahim Joharder

Fahim Joharder

Auteur

Passionné de technologie et écrivain, il se passionne pour l'IA et les innovations logicielles. Il simplifie les sujets complexes pour aider les lecteurs à garder une longueur d'avance dans le monde numérique.

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