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This guide covers every TranslatePress feature:
- Começando — Install the plugin and pick your languages
- How to Use Automatic Site Translation — Turn your whole site into multiple languages with automatic machine translation
- How to Use Translate Menu Items — Edit navigation labels, buttons, and dynamic strings from the front end
- How to Use Add Custom Languages — Create a custom language variant that WordPress does not ship with
- How to Use Multilingual SEO — Translate SEO metadata, slugs, and hreflang tags for every language
- How to Use Image Translation — Swap screenshots, banners, and alt text per language
- How to Use Add-On Library — Unlock extra languages, translator accounts, and browse as user role
- How to Use Generate Google API — Create the Google Translate key that powers automatic translation
- How to Use Google Translate Integration — Connect google translate or deepl for instant machine translation
- How to Use User Language Detection — Send every visitor straight to their preferred language on arrival
Tempo necessário: 5 minutos por filme
Neste guia também: Dicas profissionais | Erros comuns | Solução de problemas | Preços | Alternativas
Por que confiar neste guia?
I have run TranslatePress on three live sites for eight months.
Every step here comes from real hands-on testing, not vendor screenshots.

TranslatePress is one of the most popular wordpress translation plugin options today.
A maioria dos usuários apenas explora superficialmente o que ele pode fazer.
This guide shows you how to use translatepress feature by feature.
Passo a passo, com capturas de tela e dicas profissionais.
TranslatePress Tutorial
This tutorial walks you through the visual translation interface, automatic translation, and multilingual seo.

TranslatePress
Translate your wordpress site visually, page by page, without touching a line of code. TranslatePress pairs a live front-end editor with google translate or deepl so you can translate content in minutes. Start free, then upgrade when you need more languages.
Getting Started with TranslatePress
Before you translate wordpress content, finish this one-time setup.
It takes roughly three minutes.
Here is what my own setup looked like:
Agora vamos analisar cada etapa.
Passo 1: Instale o Plugin
Go to Plugins > Add New and search for TranslatePress.
Click Install Now, then Activate.
✓ Ponto de verificação: A new TranslatePress item appears under Settings.
Step 2: Choose Your Languages
Open Settings > TranslatePress > General.
Set your default language, then add one more from the All Languages list.
Eis como isso se parece:

✓ Ponto de verificação: Both languages show under your language settings.
Step 3: Open the Editor
Click Translate Site to launch the visual translation editor.
You can start translating any string you can see.
Nothing here asks you to translate your site through spreadsheets or PO files.
✅ Concluído: You’re ready to use every feature below.
How to Use TranslatePress Automatic Site Translation
Automatic Site Translation lets you automatically translate every page using built-in machine translation.
One click sends your pages through automatic machine translation.
Veja como usá-lo passo a passo.
Step 1: Open TranslatePress Settings
Go to Settings > TranslatePress in your WordPress dashboard.
Pick your default language, then add the target language you want.
Step 2: Open the Automatic Translation Tab
Click the automatic translation tab and set Enable Automatic Translation to Yes.
Eis como isso se parece:
✓ Ponto de verificação: The automatic translation tab now lists your chosen engine.
Step 3: Save and Load a Page
Hit Save Changes, then open any post to see content automatically translated.
✅ Resultado: Your wordpress site serves every page in different languages.
💡 Dica profissional: Set a monthly character limit so instant automatic translation never drains your quota.
How to Use TranslatePress Menu Items
Translate Menu Items lets you translate menus, buttons, and dynamic strings without touching code.
Menus, widgets, and buttons become editable in the visual translation editor.
Veja como usá-lo passo a passo.
Step 1: Open the Visual Translation Editor
Click Translate Site in the admin bar.
The visual translation editor loads your live layout with a sidebar.
Step 2: Select a Menu Item
Hover any menu label and click the pencil icon.
Eis como isso se parece:
✓ Ponto de verificação: The visual translation interface shows that string in the sidebar.
Step 3: Type and Save Translation
Enter your wording, then click Save Translation.
✅ Resultado: Menu labels now match every language version of your site.
💡 Dica profissional: Use the drop down menu in the sidebar to jump between multiple translation strings fast.
How to Add Custom Languages
Add Custom Languages lets you add a custom language for dialects WordPress leaves out.
Regional dialects get their own slug, locale, and language settings.
Veja como usá-lo passo a passo.
Step 1: Open the Advanced Tab
Go to TranslatePress settings, open Advanced, then Custom Language.
Step 2: Fill In the Language Details
Enter the language name, locale code, and URL slug.
Eis como isso se parece:
✓ Ponto de verificação: Your custom language appears in the All Languages drop down menu.
Step 3: Add It Under Language Settings
Return to General and pick your new entry.
✅ Resultado: Readers get a dialect most wordpress multilingual plugins ignore.
💡 Dica profissional: Copy the locale code from a similar language version to avoid slug errors.
How to Use TranslatePress Multilingual SEO
SEO multilíngue lets you translate seo metadata so each language version ranks alone.
Static indexable pages carry their own titles and meta descriptions.
Veja como usá-lo passo a passo.
Step 1: Activate the SEO Pack Add-On
SEO Pack ships free inside every Pro premium version.
Step 2: Translate Titles and Meta Descriptions
Open a translate page view and edit both fields.
Eis como isso se parece:
✓ Ponto de verificação: Strings from popular seo plugins appear in the editor list.
Step 3: Check Your hreflang Tags
TranslatePress writes hreflang tags for language and locale automatically.
✅ Resultado: Every language earns its own multilingual seo footprint.
💡 Dica profissional: SEO Pack adds multilingual sitemap support, so submit each sitemap in Search Console.
How to Use TranslatePress Image Translation
Image Translation lets you show different images to readers in different languages.
Localized screenshots replace English ones automatically.
Veja como usá-lo passo a passo.
Step 1: Open the Page Holding Your Image
Click Translate Site, then navegar to the entire page.
Step 2: Select and Replace the Image
Click the image and upload a localized file.
Eis como isso se parece:
✓ Ponto de verificação: The preview swaps to your new file imediatamente.
Step 3: Save Translation
Click Save Translation, then switch languages to confirm.
✅ Resultado: Banners and screenshots now read in the visitor’s native language.
💡 Dica profissional: Image translation covers alt texto too, which feeds your multilingual seo.
How to Use TranslatePress Add-On Library
Add-On Library lets you extend the plugin with SEO Pack, translator accounts, and more.
Add-ons layer extra power onto the core translation plugin.
Veja como usá-lo passo a passo.
Step 1: Enter Your License Key
Paste your license key under the License tab.
Step 2: Activate the Add-Ons You Need
Open the Add-Ons tab and toggle each one on.
Eis como isso se parece:
✓ Ponto de verificação: Browse as user role appears in the editor toolbar.
Step 3: Create Translator Accounts
Dar editores a Translator role so they manually translate copy.
✅ Resultado: Your team edits translation data without full admin rights.
💡 Dica profissional: Browse as user role previews exactly what logged-out visitors see.
How to Use TranslatePress Generate Google API
Generate Google API walks you through creating the api key that powers google translate.
A five-minute trip through Google Cloud Console unlocks the engine.
Veja como usá-lo passo a passo.
Step 1: Create a Google Cloud Project
Sign in to Google Cloud Console and start a project.
Step 2: Enable the Cloud Translation API
Search for Cloud Translation API and click Enable.
Eis como isso se parece:
✓ Ponto de verificação: Your key shows up in the Credentials list.
Step 3: Copy the Key Into TranslatePress
Paste it into the automatic translation tab and save.
✅ Resultado: TranslatePress can now call google translate on demand.
💡 Dica profissional: Restrict the api key to your wordpress website domain to block misuse.
How to Use TranslatePress Google Translate Integration
Google Translate Integration lets you pick google translate or deepl as your translation engine.
TranslatePress AI also picks the strongest engine per language pair.
Veja como usá-lo passo a passo.
Step 1: Choose Your Engine
Select Google Translate v2 or deepl automatic translation from the list.
Step 2: Paste Your Key and Test
Add the key, save, then reload the front end.
Eis como isso se parece:
✓ Ponto de verificação: Fresh strings translate as you browse the site.
Step 3: Polish Weak Wording
Open the editor and rewrite any clumsy ai translated words.
✅ Resultado: Automatic ai translation handles bulk work while you refine tone.
💡 Dica profissional: Keep a glossary of brand terms so ai translation never renames your product.
How to Use TranslatePress User Language Detector
User Language Detection lets you route visitors to their own language the moment they land.
Browser and IP signals decide which language version loads first.
Veja como usá-lo passo a passo.
Step 1: Open the Language Switcher Options
Scroll to the switcher block inside TranslatePress settings.
Step 2: Turn On Detection
Enable automatic user language detection by browser or IP.
Eis como isso se parece:
✓ Ponto de verificação: An incognito test loads your own language option first.
Step 3: Style the Switcher
Choose a floating button, shortcode, or menu item.
✅ Resultado: A fully customizable language switcher greets every visitor.
💡 Dica profissional: Leave the switcher visible so readers can override detection whenever they want.
TranslatePress Pro Tips and Shortcuts
After eight months of testing, these are the shortcuts I reach for daily.
Atalhos de teclado
| Ação | Atalho |
|---|---|
| Save translation | Ctrl + S |
| Next string in the drop down menu | Alt + ↓ |
| Previous string | Alt + ↑ |
| Close the editor sidebar | Esc |
Características ocultas que a maioria das pessoas não percebe
- Translation blocks: The translation block feature merges multiple html elements into one editable chunk, so sentences stop breaking apart.
- String translation interfaces: Reach them from the editor list to catch dynamic strings that never render on a visible page.
- Slug translation: Give each language version its own URL slug for cleaner multilingual seo.
- Character budget alerts: Cap daily engine usage so a crawler cannot burn your quota overnight.

TranslatePress Common Mistakes to Avoid
Mistake #1: Publishing Raw Machine Translation
❌ Errado: Running automatic machine translation once and never reading the output.
✅ Direita: Review key pages in the visual editor and fix awkward ai translated words yourself.
Mistake #2: Treating It Like Just Google Translate
❌ Errado: Assuming a browser widget and a real wordpress translation plugin do the same job.
✅ Direita: Remember TranslatePress saves static indexable pages, so search engines can crawl every language.
Mistake #3: Skipping SEO Metadata
❌ Errado: Translating body copy while titles and meta descriptions stay in one language.
✅ Direita: Use SEO Pack to translate seo metadata and confirm hreflang tags on every translate page view.
TranslatePress Troubleshooting
Problem: The Editor Will Not Load
Causa: Complex themes and caching plugins often block the front-end iframe.
Consertar: Clear your cache, then deactivate other wordpress plugins one at a time.
Problem: A Sentence Splits Into Fragments
Causa: Your theme wraps one sentence inside multiple html elements.
Consertar: Wrap the area in a translation block so it saves as a single string.
Problem: No Language Switcher Appeared
Causa: The floating switcher is disabled, or your theme hides the menu item.
Consertar: Re-enable the floating button in settings, or drop the shortcode into a widget.
📌 Observação: If none of these help, contact TranslatePress support.
O que é o TranslatePress?
TranslatePress is a wordpress translation plugin that turns any site into a multilingual website.
Think of it like a live editor sitting on top of your pages.
It allows you to translate anything a visitor can see.
Veja esta breve visão geral:
Inclui estas características principais:
- Automatic Site Translation: Turn your whole site into multiple languages with automatic machine translation
- Translate Menu Items: Edit navigation labels, buttons, and dynamic strings from the front end
- Add Custom Languages: Create a custom language variant that WordPress does not ship with
- SEO multilíngue: Translate SEO metadata, slugs, and hreflang tags for every language
- Image Translation: Swap screenshots, banners, and alt text per language
- Add-On Library: Unlock extra languages, translator accounts, and browse as user role
- Generate Google API: Create the Google Translate key that powers automatic translation
- Google Translate Integration: Connect google translate or deepl for instant machine translation
- User Language Detection: Send every visitor straight to their preferred language on arrival
The plugin supports custom post types, WooCommerce stores, and page construtores like Elementor.
Both manual translation and machine translation live in the same interface.
You can translate content yourself, or let an engine draft it and edit afterwards.
Every translation is stored in your own database, so the data never leaves your server.
That also means your translated pages stay indexable if you ever switch plugins.
Para uma análise completa, consulte nosso artigo. TranslatePress review.

Preços do TranslatePress
Here’s what TranslatePress costs in 2026:
| Plano | Preço | Ideal para |
|---|---|---|
| Livre | €0 | One extra language on one site |
| Pessoal | 8,25 €/mês | Bloggers adding multiple languages |
| Negócios | € 16,59/mês | Agencies running a multilingual wordpress site |
| Desenvolvedor | € 29,09/mês | Unlimited sites and client work |
TranslatePress AI word credits are billed separately, starting around €24 for 100,000 words.
Teste grátis: No trial, but the free version works forever with one extra language.
Garantia de reembolso: Yes, 15 days on every paid plan.

💰 Melhor custo-benefício: Personal — it unlocks automatic translation and the SEO Pack for less than a coffee run.
TranslatePress vs. Alternativas
How does TranslatePress compare? Here’s the competitive landscape:
Veja esta comparação:
| Ferramenta | Ideal para | Preço | Avaliação |
|---|---|---|---|
| TranslatePress | Visual editing | 8,25 €/mês | ⭐ 4,3 |
| Weglot | Configuração rápida | €17/mo | ⭐ 4,6 |
| WPML | Enterprise sites | €3/mo | ⭐ 4,2 |
| Polylang | Manual translation | €8/mo | ⭐ 4,4 |
| MultilingualPress | Multisite networks | €25/mês | ⭐ 4,0 |
| GTranslate | Quick widgets | €10/mo | ⭐ 4,3 |
| Loco Translate | Theme strings | €6/mo | ⭐ 4,5 |
| TransmitaIsto | Iniciantes | €12/mo | ⭐ 4,4 |
| Linguise | AI translation | €15/mês | ⭐ 4,2 |
Escolhas rápidas:
- Melhor no geral: TranslatePress — visual editing plus automatic translation in one plugin
- Melhor orçamento: Polylang — free manual translation for small sites
- Ideal para iniciantes: ConveyThis — guided setup and a simple dashboard
- Best for large stores: WPML — mature workflows for big catalogs
🎯 Alternativas ao TranslatePress
Procurando alternativas ao TranslatePress? Aqui estão as melhores opções:
- 🚀 Weglot: Cloud-based translation plugin with fast setup and 110+ languages, though pageview pricing climbs quickly on busy sites.
- 🏢 WPML: The veteran among wordpress multilingual plugins, with deep custom post types support and a large translator marketplace.
- 💰 Polylang: Free manual translation plugin that duplicates posts per language, with no built in machine translation on the free tier.
- 🔧 MultilingualPress: Runs each language as a separate WordPress multisite install, which suits developers managing large multilingual website networks.
- ⚡ GTranslate: Widget-first tool built on just google translate output, with paid tiers that add indexable URLs and multilingual seo.
- 🧠 Tradução Loco: Free string editor for translating themes and badly translated plugins directly inside WordPress using PO and MO files.
- 🎯 Transmita isso: Cloud translation layer with a generous free version and a fully customizable language switcher for smaller sites.
- 🌟 Linguise: Neural machine translation service billed by translated words, with a live front-end editor for fixing ai translated words.
Para ver a lista completa, consulte nosso TranslatePress alternatives guia.
⚔️ Comparação do TranslatePress
Veja como o TranslatePress se compara a cada concorrente:
- TranslatePress vs Weglot: Weglot wins on setup speed. TranslatePress wins on price, since your translation data stays in your own database forever.
- TranslatePress vs WPML: WPML handles enterprise workflows better. TranslatePress feels lighter and far easier for solo site owners to learn.
- TranslatePress vs Polylang: Polylang costs nothing for manual translation. TranslatePress wins the moment you want automatic translation.
- TranslatePress vs MultilingualPress: MultilingualPress scales across networks. TranslatePress is simpler for a single multilingual wordpress site.
- TranslatePress vs GTranslate: GTranslate is quicker to install. TranslatePress gives you editable, higher quality translated content.
- TranslatePress vs Loco Translate: Loco Translate fixes plugin strings only. TranslatePress translates your whole front end including images.
- TranslatePress vs ConveyThis: ConveyThis is friendlier for beginners. TranslatePress offers deeper control over every string on your site.
- TranslatePress vs Linguise: Linguise leans fully on AI. TranslatePress mixes automatic and manual translation in one interface.
Start Using TranslatePress Now
You learned how to translate your wordpress site end to end:
- ✅ Automatic Site Translation
- ✅ Translate Menu Items
- ✅ Add Custom Languages
- ✅ Multilingual SEO
- ✅ Image Translation
- ✅ Add-On Library
- ✅ Generate Google API
- ✅ Google Translate Integration
- ✅ User Language Detection
Próximo passo: Escolha uma funcionalidade e experimente agora mesmo.
Most people start with Automatic Site Translation.
Leva menos de cinco minutos.
Perguntas frequentes
What is the difference between free and paid TranslatePress?
The free version adds one extra language with manual translation. Paid plans unlock unlimited languages, automatic translation, SEO Pack, translator accounts, and browse as user role.
Como funciona o TranslatePress?
It saves every string from your wordpress site into your database. You then edit each one live in the visual translation interface, or let machine translation fill them first.
Is TranslatePress free or pro?
Both. A free version sits in the WordPress repository, while Pro plans start at €8.25 per month and add automatic translation plus multilingual ferramentas de SEO.
How do I set up TranslatePress?
Install it from Plugins > Add New, activate it, then open Settings > TranslatePress. Choose your default language, add a target language, and click Translate Site.
How do I turn on automatic translation?
Open the automatic translation tab in TranslatePress settings, set Enable Automatic Translation to Yes, paste your api key for google translate or deepl, then save.













