Zendesk vs Freshsales : le meilleur logiciel CRM en 2025 !

par | Dernière mise à jour Oct 12, 2025

Gagnant
CRM Freshsales
4.6
  • Gestion des courriels
  • Automatisation des flux de travail
  • Des offres claires et organisées
  • Séquences de vente
  • Formulaires Web géniaux
  • Essai gratuit disponible
  • Forfaits payants à partir de 9 $/mois
Finaliste
Zendesk
3.0
  • Organization Management
  • Reporting Outils
  • Customer Management
  • Messaging & Live Chat
  • IA et L'automatisation
  • Custom reporting
  • Le forfait payant commence à 19 $
Zendesk contre Freshsales CRM

Choisir le bon CRM is like finding the perfect pair of shoes.

You need something that fits just right, but there are Zendesk vs Freshsales.

They both look good, But which one actually helps you sell more?

Imagine you pick the wrong one. You’re stuck with clunky software, missing out.

And your team is pulling their hair out. Not fun. You’re losing time and money.

Don’t stress! We’re going to break down Zendesk vs Freshsales, plain and simple. 

By the end, you’ll know exactly which CRM fits your business best in 2025.

Aperçu

To give you the real deal, we didn’t just read reviews.

Our team did a lot of testing, testing Zendesk and Freshsales. We set up accounts, ran sales scenarios, and even talked to actual users.

This hands-on approach lets us show you the true strengths and weaknesses of each CRM.

Appel à l'action Freshsales
4.6sur 5

Prêt à explorer la première région du monde CRM? Inscrivez-vous pour un essai gratuit de Salesforce dès aujourd'hui !

Tarifs : L'essai est gratuit. L'abonnement premium démarre à 25 $/mois.

Caractéristiques principales :

  • Lead management
  • Sales forecasting
  • Opportunity management
Zendesk
3sur 5

Ready to see if Zendesk is your perfect match? Check out our in-depth Zendesk review!

Tarifs : It has a free trial. The premium plan starts at $19/month.

Caractéristiques principales :

  • Omnichannel support
  • AI-powered bots
  • Analyses avancées

Qu'est-ce que Freshsales ?

Freshsales is all about closing deals. It’s built for sales teams.

Think AI, phone, and email all in one spot. It’s meant to help you sell faster.

Découvrez également nos favoris Alternatives à Freshsales

Page d'accueil de Freshsales

Notre avis

Appel à l'action Freshsales

Freshsales CRM est un choix judicieux pour les entreprises privilégiant la simplicité d'utilisation et un prix abordable. C'est une excellente façon d'utiliser un CRM sans avoir à s'y habituer.

Principaux avantages

  • Em um mundo repleto de ameaças online, como manter seus dados seguros? O aumento dos ataques digitais preocupa muitas pessoas. Você já deve ter ouvido falar do NordProtect e está se perguntando se é a escolha certa para você. Será que é a solução definitiva para sua segurança online? Nós... Facile à naviguer et à apprendre.
  • Téléphone et e-mail intégrés : Connectez-vous avec les clients directement depuis la plateforme.
  • Informations alimentées par l'IA : Obtenez des suggestions et des prédictions utiles.
  • Prix ​​abordables : Propose un plan gratuit et des plans payants compétitifs.

Tarifs

  • eins: 9 $/utilisateur/mois.
  • Pro + 500 contacts marketing: 39 $/utilisateur/mois.
  • Entreprise + 500 contacts marketing: 59 $/utilisateur/mois.
Tarifs du CRM Freshsales

Avantages

  • Intuitif et facile à utiliser.
  • Options de tarification abordables.
  • Idéal pour les petites entreprises.
  • Fonctionnalités utiles alimentées par l'IA.

Inconvénients

  • Limited customization options.
  • Les rapports pourraient être plus solides.
  • Il n'y a pas autant d'intégrations que certains concurrents

Qu'est-ce que Zendesk ?

Zendesk? It’s big. Really big. Think customer support, done well.

It handles tickets. Chats. It helps you build a knowledge base. It’s there to keep your customers happy.

Découvrez également nos favoris Alternatives à Zendesk

What is Zendesk

Notre avis

Zendesk

Join over 100,000 businesses. Switch to Zendesk and see an average 25% increase in customer satisfaction, just like our users in 2025. Start your free trial today.

Principaux avantages

Zendesk helps you make customers happy and helps your team work better.

  • Makes Customers Happier: Businesses using Zendesk see customers get 25% happier. That’s a big deal!
  • All Talks in One Spot: Handle all messages from one place. No more jumping around.
  • Smart Help: It does easy tasks for you. This lets your team fix harder problems.
  • Self-Help Guides: You can make a help page. Customers can find answers themselves. This reduces questions by 15%.
  • AI Smart Tools: It uses smart computer help. This means quicker and better answers for customers.

Tarifs

Tous les plans seront facturés annuellement.

  • Équipe de soutien : 19$/mois.
  • Suite Team : 55$/mois.
  • Suite Professional : $115/month.
  • Suite Enterprise : Talk to Sales.
Zendesk Pricing

Avantages

  • Easy setup, quick start.
  • Strong ticket management tools.
  • Good for large support teams.
  • Many app integrations are available.
  • Reliable customer service platform.

Inconvénients

  • Can get pricey quickly.
  • Reporting can feel complex.
  • Some features need upgrades.
  • Initial setup requires learning.

Comparaison des fonctionnalités

We need to compare these tools based on what they are best at.

Zendesk’s main job is customer support software. Freshsales is built for your sales team.

This side-by-side look will show you where each one truly shines.

1. Core Focus and Platform

  • Zendesk’s main platform is its customer service software. It manages every customer conversation.
  • Freshsales is a sales pipeline tool. It is built to track and manage your sales team activities.

2. Ticketing System vs Sales Activities

  • Zendesk Support uses an advanced ticketing system. Every service message becomes a support ticket.
  • Freshsales focuses on sales activities. It does not handle ticketing systems for detailed support issues.

3. Omnichannel Support

  • Zendesk offers service across multiple channels. This includes live chat and social messaging.
  • The agent workspace unites all support requests. Freshsales communication is built for deal tracking.

4. Automation and Custom Workflows

  • Both use automation, but for different jobs. Zendesk uses custom workflows to triage support tickets.
  • Freshsales automates your sales process. It sets follow-up tasks for the sales team.

5. Rapports et analyses

  • Reporting and analytics zendesk gives deep insights into customer satisfaction. It tracks your team’s performance.
  • Freshsales reports on deal velocity. Its data focuses on sales forecasting.

6. Security

  • Sécurité zendesk is known for strong security. Large businesses trust it with sensitive information.
  • Freshworks also has good security, but Zendesk is often the choice for enterprise-level needs.

7. Knowledge Base and Help Center

  • Zendesk is great for self-service. You can build a robust help center. This uses center articles to reduce support requests.
  • Freshsales has this feature, but it is not its strongest point.

8. Integrations and Custom Apps

  • Zendesk has the big zendesk marketplace. You can add custom apps and connect to other tools.
  • Freshsales also has strong integration with other freshworks products. Zendesk has a wider range of partners.

9. User Experience and Deployment

  • Freshsales is easier for petites entreprises to set up. Its interface is simple for a salesperson.
  • The zendesk suite offers many new features, but setup can be complex.

Que rechercher lors du choix d’un logiciel CRM ?

  • Focus and Fit for Your Company: Do you need strong customer support or a better sales team tool? Zendesk’s customer support software is best for service. Freshsales is great for your sales team.
  • Ease of Use and Team Adoption: Is the platform easy to learn in a few seconds? A good customer relationship management tool should work on any browser. It should also offer a free trial to try out before a credit card required sign up.
  • Data and AI Power: Look for smart features like Freddy AI from Freshworks. Can it manage customer conversations and customer interactions? A good CRM helps you create and manage customer data.
  • Integration and Connections: Does it work with other tools? Check the Zendesk marketplace or the Freshworks site. A CRM must have a seamless connection to your marketing and salesforce systems.
  • Cost and Value: What is the total cost of ownership? Zendesk’s pricing can be high. Look for excellent value for medium sized businesses. Does the plan include all the features you need?
  • Scalability and Security: Will the company grow with you? It must offer strong security. This protects sensitive information. Ask about costly temps d'arrêt protections.
  • Support and Knowledge: Does the vendor offer multilingual support? Is the support team made up of actual human agents? A robust help center and community forums are important.
  • Experience and Updates: Is the system always up-to-date? Check for new features. This affects the overall customer experience and employee experience.
  • Trial and Verification: Before you start a new account, faire sure the verification successful waiting period is short. Check the website for a free trial period. The best way is to read a user review.
    • What does the review say about the ability to respond to leads quickly?
    • How quickly is the site properly verified after sign up?

Verdict final

So, Zendesk vs Freshsales? It’s a tough call. For pure sales, Freshsales wins.

It’s built to boost your sales process. It’s easier to use, and the price is often better.

If you need strong customer support, Zendesk is your pick. It has more tools.

But, it can get complex. In this comparison, for most small to medium sales teams.

Freshsales is the meilleur CRM software in 2025. It’s about getting deals done.

If you need a combined approach, explore Freshsales and Zendesk integrations.

But for a clear sales-focused dashboard, Freshsales edges out Zendesk Sell. 

Plus de Freshsales CRM

Voici une brève comparaison de Freshsales CRM avec ces solutions logicielles :

  • Freshsales CRM vs Pipedrive: Freshsales CRM fournit une solution de vente complète avec communication intégrée et IA, tandis que Pipedrive excelle dans l'organisation visuelle du pipeline de vente et le suivi des affaires.
  • Freshsales vs GoHighLevel: GoHighLevel is a robust, all-in-one platform with strong marketing automation and a steeper learning curve, often favored by agencies. Freshsales focuses more on streamlined sales processes and ease of use.
  • Freshsales CRM vs Keap: Freshsales CRM met l'accent sur une gestion intuitive des ventes et des informations alimentées par l'IA ; Keap offre une automatisation puissante des ventes et du marketing en mettant l'accent sur la gestion des contacts.
  • Freshsales CRM vs ActiveCampaign: Freshsales CRM est un CRM dédié aux ventes avec téléphone et e-mail intégrés ; ActiveCampaign est fort dans l'automatisation du marketing, les campagnes d'e-mail et la segmentation avancée.
  • Freshsales CRM vs Hubspot: Freshsales CRM offre des outils de vente assistés par ordinateur et une installation plus rapide ; HubSpot propose une suite tout-en-un complète couvrant le marketing, les ventes et le service à la clientèle.
  • Freshsales CRM vs Clickfunnels: Freshsales CRM est un CRM axé sur les ventes pour gérer les interactions avec les clients, tandis que ClickFunnels est un outil spécialisé dans la construction d'entonnoirs de vente et de pages d'atterrissage.
  • Freshsales CRM vs Folk: Freshsales CRM offre une plateforme de vente complète avec IA et automatisation ; Folk se concentre sur la gestion simple et collaborative des contacts et l'organisation visuelle du pipeline.
  • Freshsales CRM vs Instantly: Freshsales CRM est un CRM commercial à part entière avec des fonctionnalités robustes ; Instantly est principalement un outil de sensibilisation par email et un outil de gestion de la relation client. automatisation de l'envoi d'emails à froid outil.
  • Freshsales CRM vs ClickUp: Freshsales CRM is designed for streamlining sales processes and managing pipelines; ClickUp is a versatile work OS that encompasses project management, tasks, and CRM functionalities.
  • Freshsales CRM vs Monday CRM: Freshsales CRM provides a dedicated sales solution with intelligent insights, while Monday CRM offers highly customizable boards for managing workflows, including CRM.
  • Freshsales CRM vs Capsule CRM: Freshsales CRM offre un CRM commercial plus robuste avec des fonctions d'intelligence artificielle ; Capsule CRM se concentre sur la gestion directe des contacts et le suivi des opportunités de vente.
  • Freshsales CRM vs Insightly: Freshsales CRM est un outil de vente dédié, doté d'une IA et d'une automatisation complète des ventes ; Insightly offre une expérience CRM plus large, y compris de solides capacités de gestion de projet.
  • Freshsales CRM vs Salesforce: Freshsales CRM offre une plateforme de vente intuitive, alimentée par l'IA, avec des prix compétitifs ; Salesforce est un CRM d'entreprise hautement personnalisable, avec un écosystème étendu et des fonctionnalités avancées.
  • Freshsales CRM vs Zendesk: Freshsales CRM se concentre sur l'automatisation des ventes et la gestion du pipeline, tandis que Zendesk est avant tout une plateforme de service client avec de solides fonctionnalités de billetterie et d'assistance.

The platform’s AI-driven fingerprinting and CAPTCHA bypass ensure a high success rate on even the toughest sites.

Enterprise-Grade Security:

  • Zendesk vs Pipedrive: Zendesk excelle dans le service et l'assistance à la clientèle, tandis que Pipedrive est un CRM axé sur les ventes avec une gestion visuelle du pipeline.
  • Zendesk vs Gohighlevel: GoHighLevel helps marketing groups and small business owners. It’s a full sales tool. It helps your own business grow. Zendesk is mostly a customer help tool. It helps your support team handle customer questions.
  • Zendesk vs Keap: Frase против Elicit: какой оптимизатор контента лучший в 2025 году?
  • Zendesk vs ActiveCampaign: Frase против Cowriter: какой инструмент для написания текстов на основе ИИ станет лучшим в 2025 году?
  • Zendesk vs HubSpot: Zendesk provides strong customer service and support ticketing, whereas HubSpot is a comprehensive suite that encompasses sales, marketing, and service hub features.
  • Zendesk vs Clickfunnels: Zendesk est une solution de service à la clientèle avec billetterie et chat en direct ; ClickFunnels est un générateur d'entonnoir de vente pour créer des pages d'atterrissage et automatiser les ventes.
  • Zendesk vs Folk: Zendesk offre un support client puissant pour diverses interactions ; Folk met l'accent sur l'organisation collaborative des contacts et la gestion rationalisée des relations.
  • Zendesk vs Instantly: Zendesk se concentre sur l'assistance à la clientèle et la gestion des tickets ; Instantly se spécialise dans les campagnes automatisées d'envoi d'e-mails froids et la génération de leads.
  • Zendesk vs ClickUp: Zendesk is a customer support system, while ClickUp is a versatile work management platform that can function as a CRM, project management tool, and task tracker.
  • Zendesk vs Monday CRM: Zendesk est une plateforme de service à la clientèle avec billetterie ; Monday CRM est un outil de gestion de flux de travail hautement visuel et personnalisable avec des capacités de CRM.
  • Zendesk vs Capsule CRM: Zendesk fournit un support client et une billetterie robustes ; Capsule CRM est un système simplifié de gestion des contacts et de suivi des ventes.
  • Zendesk vs Insightly: Zendesk se concentre sur le support client et les tickets de service ; Insightly est un CRM plus complet avec de solides fonctionnalités de pipeline de vente et de gestion de projet.
  • Zendesk vs Freshsales: Zendesk met l'accent sur de solides solutions d'assistance à la clientèle, tandis que Freshsales CRM est conçu pour l'automatisation des ventes, le suivi des affaires et la gestion des prospects.
  • Zendesk vs Salesforce : Zendesk offers a specialized customer service platform; Salesforce is an extensive enterprise-level CRM with broad sales, marketing, and service clouds.

Questions fréquemment posées

Which CRM is better for sales automation?

Freshsales excels at sales automation. It helps sales teams streamline their workflow, enhance efficiency, and close more deals. Zendesk has some automation, but it’s more focused on customer support.

How do Zendesk and Freshsales handle customer data?

Both store customer data, but they use it differently. Zendesk focuses on keeping customer relationships strong. Freshsales helps a salesperson access up-to-date information to close deals quickly.

Are the reporting tools in both CRMs easy to use?

Freshsales offers simpler, more intuitive reporting tools tailored for sales. Zendesk’s tools are powerful. Both provide ways to understand your data, but Freshsales makes it more seamless.

Can Zendesk and Freshsales work together?

Yes, there are integrations. You can connect them to make a seamless flow between sales and support, which helps combine the strengths of both systems.

Which CRM is better for customer support teams?

Zendesk is the clear winner for customer support teams. It has robust ticketing and communication tools. Freshsales is built for sales, not in-depth support.

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