🚀 Consultas sobre parcerias: fahim@fahimai.com | Com a confiança de mais de 250.000 leitores mensais em 17 idiomas 🔥

🚀 Consultas sobre parcerias: fahim@fahimai.com

Metricool ou Blaze: qual ferramenta de mídia social sairá vitoriosa em 2026?

por | Last updated Apr 27, 2026

Ganhador
Métricool
4.2
  • All Social Networks in One Dashboard
  • Unified Social Inbox for Messages
  • Hashtag Tracker & Analytics
  • Baixe relatórios personalizados em poucos cliques.
  • Rastreamento de anúncios do Google e do TikTok
  • Free Plan with 50 Posts/Month
  • Planos pagos a partir de US$ 18/mês
Vice-campeão
Melhor seção img 16
3.9
  • AI Content Creation for Posts
  • AI Brand Voice Gerador
  • Geração de imagens por IA integrada
  • Gerador de posts de blog com IA
  • Content Calendars & Scheduling
  • 40+ Languages Supported
  • Planos pagos a partir de US$ 39/mês

⚡ Veredito rápido:

  • Preços: Metricool starts at $0/month (free plan) vs Blaze AI at $39/month (no free plan)
  • Ideal para: Metricool for social media managers needing analytics and scheduling, Blaze AI for content creation with AI assistance
  • Principal diferença: Metricool focuses on managing all your social networks and creating reports, while Blaze AI focuses on AI content creation and brand voice
  • Nossa escolha: Metricool for most users — better value with free plan, stronger analytics, and broader social platform support
Comparação entre Metricool e Blaze

Social media managers face a constant challenge.

You need to schedule content, track performance, and respond to social messages.

Metricool vs Blaze AI both promise to help you manage your digital presence.

But they solve very different problems for different users.

Visão geral

This comparison covers pricing, features, and ease of use for both tools.

We also break down who each social media scheduling tool works best for.

Our sources include published specs, documentation, and user reviews.

By the end, you’ll know which tool fits your social media management needs.

O que é o sistema métrico?

Metricool is a social media management tool built for social media managers who handle multiple brands.

It helps you schedule social media posts across all your social networks from a single inbox.

The platform includes analytics for Facebook, Twitter, LinkedIn, YouTube, and Google Negócios Perfil.

You can also track Google Ads and TikTok Ads performance within the same dashboard.

Métricool

Manage all your social media accounts from one place. Schedule posts, track analytics, and respond to social media messages without leaving Metricool.

Metricool Pricing

Metricool offers a free plan with paid options for users who need more features.

PlanoPreçoIdeal para
Livre$ 0/mêsCriadores independentes testando a plataforma
InicianteUS$ 18/mêsFreelancers e pequenas equipes
AvançarUS$ 45/mêsAgencies managing multiple brands
PersonalizadoEntre em contato para obter preços.Equipes empresariais com necessidades específicas

Preços verificados em abril de 2026.

preços métricos

Teste grátis: Yes, the free plan allows scheduling to all social media platforms except LinkedIn with a limit of 50 posts per month.

Garantia de reembolso: Metricool offers monthly billing with no long-term contracts required.

📌 Observação: The free plan includes access to all social media platforms except LinkedIn. You can schedule up to 50 social media posts per month and access historical data from the past 3 months.

⚠️ Aviso: Some users report that the video upload process can be slow and frustrating. Plan extra time when scheduling video content.

Principais benefícios do Metricol

Here’s what makes Metricool worth considering for your social media management:

  • Painel de controle unificado: Manage all your social networks from a single inbox. See posts, messages, and analytics in one place.
  • Caixa de entrada social: Respond to all your social media messages without leaving Metricool. Stay engaged with your audience easily.
  • Integração com o Looker Studio: Connect your data to Looker Studio for advanced reporting and data visualization.
  • Rastreador de hashtags: Track hashtag performance in real-time. The tool generates suggested hashtags based on your input.
  • Análise da concorrência: Analyze your competition’s performance across various social media platforms.
  • SmartLinks: Create a customizable link in bio for your social accounts. Drive traffic with multiple links from one URL.
  • Relatórios personalizados: Download custom reports from your social media data in a few clicks. Generate automated monthly reports in minutes.
Métricool

O que nossa equipe observou

Nosso escritor signed up for Metricool and spent time exploring the social media scheduling tool. Here’s what stood out from that hands-on time:

experiência pessoal métrica

Métricool: Prós e Contras

✅ Prós
  • Free plan available with no time limit for testing
  • Supports all major social media platforms including Google Business Profile
  • Built-in Google Ads and TikTok Ads tracking
  • Canva integration saves time on content creation
  • Cheaper than many competitors like Buffer and Later
❌ Contras
  • O processo de upload de vídeos pode ser lento e frustrante.
  • Os tempos de resposta do suporte ao cliente poderiam ser mais rápidos.
  • Some users report formatting issues with TikTok posts
  • Free plan limits LinkedIn scheduling

O que é Blaze AI?

Blaze AI is an AI content creation platform built for pequenas empresas owners and marketing teams.

It helps you create content for social media posts, blog articles, emails, and video scripts.

The platform learns your unique brand voice from existing materials to maintain consistency.

Most users choose it for the content creation process and AI image generation features.

IA Blaze

Create high quality content with AI that matches your brand voice. Generate social media posts, blogs, and marketing materials in minutes.

Blaze AI Pricing

Blaze AI offers several paid plans but no free tier for ongoing use.

PlanoPreçoIdeal para
InicianteUS$ 39/mêsCriadores independentes e pequenas empresas
CrescimentoUS$ 85/mêsGrowing teams needing more AI words
Crescimento orgânicoUS$ 999/mêsAgencies focused on organic marketing
Anúncios de pesquisa + crescimento orgânicoUS$ 2.499/mêsEquipes de marketing de serviço completo

Preços verificados em abril de 2026.

Preços Blaze

Teste grátis: Yes, Blaze AI offers a free trial to test the platform before committing to a paid plan.

Garantia de reembolso: Contact customer support for refund policies on paid plans.

📌 Observação: The Creator Plan costs $26/month and includes 1 workspace member with 300K AI words per month. This is the most affordable entry point for small business owners.

⚠️ Aviso: Some users report that AI-generated content can be detected as AI-written. You may need to edit outputs for a more natural tone.

Principais benefícios da Blaze AI

Here’s what makes Blaze AI worth considering for your content creation needs:

  • Voz da marca com IA: The platform learns from your existing materials to maintain a consistent brand voice across all content.
  • Geração de imagens por IA: Create AI images directly within the platform without switching to other tools.
  • Blog Post Generator: Turn ideas into full blog articles with built-in SEO optimization for search engines.
  • Content Calendars: Plan and schedule your content effectively with the visual calendar feature.
  • Campanhas multicanal: Create content for social channels, email, and blogs from one platform.
  • Mais de 40 idiomas: Generate content in over 40 languages for global reach and target audience expansion.
  • Colaboração em tempo real: Teams can work together on content with shared workspaces and editing tools.
página inicial do Blaze

O que nossa equipe observou

Our writer signed up for Blaze AI and spent time exploring the AI content creation platform. Here’s what stood out from that hands-on time:

Blaze ai

Prós e contras do Blaze AI

✅ Prós
  • User friendly interface easy for beginners to navigate
  • Maintains consistent brand voice across all content types
  • Built-in SEO optimization for blog content
  • Excellent customer service according to user reviews
  • Smooth onboarding process for new users
❌ Contras
  • Não há plano gratuito disponível para uso contínuo.
  • AI-generated content may be detected as AI-written
  • AI image generation needs improvement according to users
  • Higher starting price than competitors like Metricool

Comparação de recursos

Ready to dive into a detailed comparison of Metricool vs Blaze AI?

We’ll explore 10 key features to help you determine which social media tool best suits your needs.

RecursoMétricoolIA Blaze
Preço inicial$0/mês (plano gratuito)US$ 39/mês
Plano Gratuito
Agendamento de mídias sociais
Criação de conteúdo com IA
Geração de imagens por IA
Caixa de entrada social
Painel de Análise
Rastreador de hashtags
Rastreamento de anúncios do Google
Brand Voice AI
Ideal paraGerentes de mídias sociaisCriadores de conteúdo

1. Social Media Scheduling

Métricool: Schedule and publish social media posts across all your social networks from one dashboard. The platform supports Facebook, Twitter, LinkedIn, YouTube, TikTok, Pinterest, and Google Business Profile. You can schedule a month’s worth of content in one place with the visual content planner.

Planejador de Mídias Sociais metricool

Blaze AI: Schedule and post content to your social channels directly from the platform. The content calendar helps you plan scheduled content visually. However, the scheduling features are secondary to the AI content creation tools.

Cronograma e postagem do Blaze

2. Criação de conteúdo com IA

Métricool: Does not include AI content creation features. The platform focuses on scheduling, analytics, and managing social accounts. You’ll need to create content using other tools like Canva (which does integrate with Metricool).

Blaze AI: The core strength of this valuable tool is AI content creation. Generate social media posts, blog posts, emails, and video scripts with a few clicks. The AI learns your unique brand voice to maintain consistency across all marketing efforts.

Gerador de postagens de blog com IA Blaze

3. Análise e Relatórios

Métricool: Analytics is where this tool shines. Access easy analytics that matters with data extracted from all connected social media platforms. Download custom reports in minutes and track historical data from the past 12 months. The Looker Studio integration enables advanced data visualization.

Relatórios de mídias sociais da Metricol

Blaze AI: Content analytics help you track how your posts perform. However, the analytics features are basic compared to Metricool. The focus remains on the content creation process rather than deep data analysis.

análise de conteúdo blaze

4. Gerenciamento da caixa de entrada de redes sociais

Métricool: Manage all your social messages from a single inbox. Respond to comments and messages across all your social networks without leaving Metricool. This helps social media managers stay engaged with their audience and save time.

Blaze AI: Does not include a social inbox feature. You’ll need to use native social media platforms or other tools to respond to social media messages and comments.

5. AI Image Generation

Métricool: Does not include AI image generation. However, the Canva integration allows you to create designs and save them directly into Metricool without downloading and re-uploading.

Blaze AI: Generate AI images directly within the platform. Create visuals for your social media posts without switching to other platforms. Some users suggest the AI image generation could use improvement, but it’s a valuable tool for quick graphics.

Blaze ai

6. Brand Voice Consistency

Métricool: Does not include brand voice AI features. Content tone and voice depend entirely on what you create manually or import from other tools.

Blaze AI: The brand voice editor learns from your existing content to maintain a consistent brand voice. The AI Brand Gerador de Voz analyzes your writing style and applies it to all new content created on the platform.

Gerador de Voz de Marca com IA Blaze

7. Hashtag Tracking

Métricool: Track hashtag performance in real-time with the dedicated hashtag tracker. The tool generates suggested hashtags based on your input and monitors their effectiveness on your Twitter account and Instagram posts.

Rastreador de hashtags métrico

Blaze AI: Does not include dedicated hashtag tracking. The platform focuses on content creation rather than hashtag analytics and performance monitoring.

8. Rastreamento de campanhas publicitárias

Métricool: Track Google Ads and TikTok Ads performance within the same dashboard. See how your digital ad campaigns perform alongside organic social media analytics.

Blaze AI: The Search Ads + Organic Growth plan includes ad management features. However, ad tracking is limited to higher-tier plans and not available in the Starter or Growth plans.

9. Colaboração em equipe

Métricool: The Social Media Content Approval Tool lets teams review and approve content before publishing. Multiple users can access the metricool account based on your plan level.

Ferramenta de aprovação de conteúdo de mídia social Metricol

Blaze AI: Real time collaboration features let small teams work together on content. The team plan includes multiple workspace members and priority support for marketing teams.

10. Preços e Custos

Plan LevelMétricoolIA Blaze
Livre$ 0/mês❌ Sem plano gratuito
EntradaUS$ 18/mês (Iniciante)US$ 39/mês (Iniciante)
Nível intermediárioUS$ 45/mês (Adiantado)US$ 85/mês (Crescimento)
PremiumEntre em contato para obter preços.US$ 999/mês (Crescimento Orgânico)

Métricool: The free account makes Metricool accessible for testing. Paid plans start at just $18/month, making it a good value for social media managers on a budget. Users report that Metricool is cheaper than rivals like Buffer and Later.

Blaze AI: No free plan for ongoing use, though a free trial exists. The Starter plan at $39/month is more than double Metricool’s entry price. The jump to higher tiers is significant, with the Organic Growth plan reaching $999/month.

⚠️ Aviso: Compare features carefully before choosing based on price alone. Blaze AI costs more but includes AI content creation that Metricool lacks entirely.

Diferentes cenários

Se você precisarEscolherPor que
Orçamento apertado ou opção gratuitaMétricoolFree plan available with 50 posts/month
Criação de conteúdo com IAIA BlazeCore focus on AI-generated content
Análise de mídias sociaisMétricoolDeeper analytics and custom reports
Social inbox for messagesMétricoolUnified inbox for all platforms
consistência da voz da marcaIA BlazeAI learns and maintains your voice
Rastreamento do Google AdsMétricoolBuilt-in ad campaign analytics
Ideal para iniciantesIA BlazeEasier onboarding process

💰 Seu orçamento

Metricool wins if budget matters. The free plan lets you test the platform without spending money. Blaze AI requires at least $39/month with no free tier for ongoing use.

🔌 Seu conjunto de tecnologias

Metricool integrates with Looker Studio for advanced reporting and connects with Canva for design. Blaze AI works as a standalone platform for content creation with Zapier integration available.

📝 Seu fluxo de trabalho de conteúdo

If you create content elsewhere and need a scheduling tool, choose Metricool. If you struggle to create content and need AI help, choose Blaze AI.

🎓 Seu nível de experiência

Both tools work for beginners. Blaze AI has a smoother onboarding process according to users. Metricool has more features to learn but offers solid help center page documentation.

🆓 Testes e demonstrações grátis

Both platforms offer ways to test before buying. Metricool’s free account works indefinitely with limits. Blaze AI offers a free trial period before requiring payment.

🛟 Opções de suporte

Blaze AI receives praise for excellent customer service. Metricool support exists but some users report slower response times. Consider this if you need responsive live chat support.

Guia de Troca

Já utiliza alguma dessas ferramentas? Veja o que esperar se você mudar.

🔄 Switching from Metricool to Blaze AI?

✅ O que você vai ganhar:

  • AI content creation for social media posts and blogs
  • AI image generation built into the platform
  • Inteligência artificial para a voz da marca que aprende seu estilo de escrita.

❌ O que você perderá:

  • Unified social inbox for responding to messages
  • Hashtag tracking and analytics
  • Rastreamento de anúncios do Google e do TikTok

📋 Como mudar:

  1. Export your analytics and reports from Metricool
  2. Sign up for Blaze AI free trial to test features
  3. Connect your social accounts and upload brand materials
🔄 Switching from Blaze AI to Metricool?

✅ O que você vai ganhar:

  • Opção de plano gratuito para reduzir os custos mensais.
  • Social inbox for all social media messages in one place
  • Advanced analytics and custom reports with data visualization

❌ O que você perderá:

  • AI content creation for posts and blogs
  • AI image generation features
  • Brand voice AI that maintains consistency

📋 Como mudar:

  1. Download any content calendars and brand materials from Blaze AI
  2. Create a free Metricool account to start
  3. Connect all your social media accounts to the new dashboard

O que nossa avaliação não abordou

This comparison focused on social media managers and small business owners. We didn’t test enterprise-level features or custom API integrations. Our observations are based on the April 2026 versions — features may have changed since then. If you manage 50+ social media profiles or need agency-specific tools, your experience may differ from what we’ve described.

Veredicto final

CategoriaGanhador
💰 PreçosMétricool
📱 Social Media SchedulingMétricool
🤖 Criação de conteúdo com IAIA Blaze
📊 Análises e RelatóriosMétricool
📬 Caixa de entrada socialMétricool
🎨 AI Image GenerationIA Blaze
🗣️ Voz da MarcaIA Blaze
🏆 Vencedor GeralMétricool

🏆 VENCEDOR: Metricool

Metricool vence em 4 das 7 categorias.

Ideal para: Social media managers, agencies managing multiple brands, users who need analytics and reporting

Metricool and Blaze AI serve different purposes despite both being social media tools.

Metricool is a digital swiss army knife for scheduling, analytics, and managing all your social networks.

Blaze AI focuses on the content creation process with AI that learns your brand voice.

Blaze AI is excellent for small business owners who struggle to create content consistently.

However, if you need broader social media management with better value, Metricool is the better choice.

Mais comparações do Metricol

Here’s how Metricool stacks up against other social media management competitors:

Métricool vs. Tampão

Metricool vence em: Lower pricing, Google Ads tracking, hashtag analytics, more social platform support

O Buffer vence em: Simpler interface, better Instagram scheduling, established reputation

Métricool vs. Posterior

Metricool vence em: Free plan availability, social inbox feature, competitor analysis, broader analytics

Vitórias posteriores em: Visual content calendar, Instagram-first features, link-in-bio customization

Metricool vs Hootsuite

Metricool vence em: Significantly lower pricing, free plan option, TikTok Ads integration

Hootsuite vitórias em: Enterprise features, team collaboration at scale, established integrations

Metricool vs Sprout Social

Metricool vence em: Much lower cost per month, free plan for testing, Google Business Profile support

Sprout Social vence em: Advanced social listening, enterprise reporting, dedicated account management

Mais comparações do Blaze AI

Here’s how Blaze AI stacks up against other AI content creation competitors:

Blaze AI vs Jaspe

A IA Blaze vence em: Lower entry price, built-in scheduling, user friendly interface for beginners

Jasper vence em: More AI templates, larger content library, better for long-form content

Blaze AI vs Copy.ai

A IA Blaze vence em: Brand voice consistency, AI image generation, content calendars built-in

Copy.ai vence em: Better for short-form copy, more workflow automação, free tier available

Blaze AI vs Writesonic

A IA Blaze vence em: Social media focus, brand voice editor, smoother onboarding process

Writesonic wins on: More SEO tools, Chatsonic AI assistente, preços de entrada mais baixos

Blaze AI vs Rytr

A IA Blaze vence em: Brand voice learning, AI images, better for marketing teams

Rytr vence em: Much lower cost (budget-friendly), simpler interface, free plan with limits

Perguntas frequentes

Para que serve o Metricool?

Metricool helps social media managers schedule posts across all social networks from one dashboard. The platform includes analytics, a social inbox for messages, and ad tracking for Google Ads and TikTok Ads.

Posso usar o Metricool gratuitamente?

Yes, the free plan allows scheduling to all platforms except LinkedIn with a limit of 50 posts per month. You can use the free account indefinitely without time limits.

O que é Blaze AI?

Blaze AI is an AI content creation platform for small business owners and marketing teams. It generates social media posts, blog articles, and marketing materials while learning your unique brand voice.

O Blaze AI é gratuito?

Blaze AI offers a free trial but no ongoing free plan. Paid plans start at $39/month for the Starter tier.

What is the difference between Metricool and Blaze AI?

Metricool focuses on social media scheduling, analytics, and managing messages. Blaze AI focuses on AI content creation and brand voice consistency. They serve different primary needs.

Artigos relacionados