


Escolhendo o certo CRM is tough, right?
You’re looking at Folk vs Capsule CRM, and honestly, it’s confusing.
You need something that works for você, not just some fancy features.
Boas notícias!
We’re breaking down Folk vs Capsule CRM in plain English.
No fluff, just the info you need to fazer a smart decision in 2025.
Visão geral
We’ve spent weeks diving into both Folk and Capsule CRM.
Our team rigorously tested each platform, exploring its features, usability, and real-world performance.
This hands-on experience forms the basis of our comparison.

It excels at managing 10,000 contacts and building relationships. It has powerful automation.
Preços: It has a free trial. The premium plan starts at $20/month.
Principais características:
- Sales pipelines
- Advanced reports
- Android app

Based on our data, Capsule CRM is the budget-friendly choice. Focused on simplicity and savings.
Preços: It has a free trial. Paid plan starts at $18/month
Principais características:
- Contact Management
- Sales Pipeline Management
- Project Boards
What is Folk?
Folk is a modern CRM. It’s built for teams.
It helps you manage contacts. It’s easy to use.
It’s all about collaboration.
Also, explore our favorite Folk alternatives…

Nossa opinião

It excels at managing 10,000 contacts and building relationships. It has powerful automation that some businesses need.
Principais benefícios
- Manage 10,000 contacts.
- Connect five email accounts.
- No warranty mentioned.
Preços
All the plans will be billed annually.
- Padrão: $20/member/month.
- Prêmio: $40/member/month.

Prós
Contras
What is Capsule CRM?
Now, let’s discuss Capsule CRM.
It’s simpler than Salesforce and designed for small —to medium-sized businesses.
It is a clean, easy-to-use tool focusing on core CRM tasks.
It helps you manage contacts, track sales, and keep things organized.
Explore também nossos favoritos Capsule alternatives…

Nossa opinião

It’s great for its simplicity and ease of use, especially for small businesses just starting with a CRM. It helps you manage contacts and sales effectively without being overwhelming.
Principais benefícios
- Simple contact management.
- Easy sales pipeline tracking.
- Integra-se com muitos aplicativos.
- Customizable fields available.
- Mobile app for on-the-go access.
Preços
- Iniciante: $18/user/month.
- Crescimento: $36/user/month.
- Avançado: $54/user/month.
- Final: $72/user/month.

Prós
Contras
Comparação de recursos
This comparison evaluates Folk, a specialized platform for customer relationship management that helps pequenas empresas nurture real relationships.
Capsule CRM, a lightweight, highly focused crm solution popular among small businesses for its ease of use and robust contact management system.
This feature comparison will clarify which solution is better for dedicated relationship tracking versus streamlined contact and sales pipeline management.
1. Core Focus and Goal
- Folk: The primary goal is relationship intelligence and helping users build genuine connections and nurture real relationships across different use cases. It acts as a lightweight tool focused on the human side of sales to close winning deals.
- Cápsula: The focus is on providing a simple, robust contact management system and pipeline visibility. It aims to be an easy-to-use crm solution built for quick adoption and minimal complexity for small businesses.
2. Contact Management and Organization
- Folk: Excels at helping users organize contacts effectively, offering flexible tagging and features to quickly add contacts via its chrome extension. It is built for personalized contact management and tracking every phone calls and touchpoint with the same person.
- Cápsula: Provides robust contact management system integrated with communications. Its strength lies in centralized tracking of customer interactions, emails, and history for the same person, ensuring clear communication across the team.
3. Sales Pipeline and Deal Management
- Folk: Provides a simple visual sales pipeline to track deals and help users close winning deals quickly. It excels in using personalized communication and set reminders to drive the deal forward.
- Cápsula: Offers multiple sales pipelines and highly customizable visibility. It is designed for clear tracking throughout the sales process and maximizing efficiency within the sales cycle.
4. Automation and Workflow
- Folk: Offers simple email automação and tools to set reminders. Automation is minimal and generally focused on assisting individual users and simplifying follow-ups. Project management features are basic.
- Cápsula: Provides workflow automation centered around the sales and negócios processes. It includes features to set automated tasks, track milestones, and manage the workflow of project management tasks associated with deals.
5. Customization and Data Flexibility
- Folk: Highly flexible for individual use cases and personalized outreach. Users can easily organize contacts and customize views without complex IT intervention. It is ideal for individuals who want a simple, personalizable crm solution.
- Cápsula: Offers good customization options via custom fields and customizable sales tracks. It focuses on adapting the sales process to the business processes of small businesses rather than broad organizational functions.
6. Email and Communication Tracking
- Folk: Primarily relies on a chrome extension to automatically sync communications from existing email platforms. It makes it easy to track the history of the same person from various sources.
- Cápsula: Offers native, deeper email integration that pulls communications directly into the contact management record, offering a clear history of customer interactions and communications with the same person.
7. Pricing and Target Market
- Folk: Targets individuals and small businesses who prioritize networking and relationship nurturing. It offers a free version and low-cost paid plans, with pricing often structured per tier rather than strictly per user.
- Cápsula: Targets small businesses and mid-sized teams looking for streamlined sales tools. It offers a free version and straightforward, capsule crm cost per user pricing is in its paid tiers.
8. Ecosystem and Integrations
- Folk: Relies heavily on its chrome extension and third party integrations to provide full functionality. It is highly effective at pulling contact management data from other tools and mídia social.
- Cápsula: Offers a strong list of crm solutions integrations, particularly with contabilidade software and email marketing providers, making it a robust, interconnected system for the sales process.
9. Customer Support and Resources
- Folk CRM: Relies on online support and a knowledge base. It is a modern crm platform designed for intuitive use, minimizing the need for constant support.
- Cápsula: Offers dedicated customer relationship management support channels and an extensive capsule crm review section on its website. Its ease of use is often highlighted in the capsule crm review.
What to Look For in a CRM Software?
- Escalabilidade: Can it’s crm features grow with your business?
- Integração: Does it connect with your existing tools?
- Relatórios: Can you easily track key metrics?
- Mobile Accessibility: Is it usable on the go?
- Apoiar: Does the vendor offer reliable assistance?
- Training: Is there adequate training and onboarding?
- Segurança: How well does it protect your customer data?
- Industry Specifics: Does it cater to your industry’s needs (Our Pick)
Veredicto final
So, which one wins?
For most folks, especially startups, we lean towards Folk.
It’s just easier to use.
Plus, it’s great for keeping track of people and building those important customer relationships.
Capsule CRM is solid for sales, but Folk’s simple design and good customer support make it a better fit for many.
We’ve used both, and Folk feels more modern and user-friendly.
Trust us; it’ll save you time and headaches.


More of Folk
Here’s a brief comparison of Folk with these software solutions:
- Folk vs GoHighLevel: Folk emphasizes collaborative contact organization and ease of use, while GoHighLevel is a comprehensive sales and marketing platform with robust automation and lead generation.
- Folk vs Pipedrive: Folk focuses on user-friendly contact management and customization, whereas Pipedrive excels in visual sales pipeline management for sales-focused teams.
- Folk vs Keap: Folk offers a simple, collaborative interface for contact management, while Keap provides powerful sales and marketing automation with extensive customization.
- Folk vs ActiveCampaign: Folk provides a user-friendly, collaborative contact management system, while ActiveCampaign boasts robust marketing automation, segmentation, and detailed analytics.
- Folk vs Clickfunnels: Folk is a contact management CRM, while ClickFunnels is a sales funnel builder designed for creating landing pages and automating sales processes.
- Folk vs Instantly: Folk focuses on contact management and enrichment; Instantly specializes in automated cold email campaigns and high-volume outbound sales outreach.
- Folk vs ClickUp: Folk is a specialized contact relationship management tool, while ClickUp is an all-in-one workspace that combines project management, task tracking, and CRM features.
- Folk vs Monday: Folk offers a simple, collaborative contact system, while Monday CRM provides highly customizable visual workflows and robust team collaboration.
- Folk vs Capsule: Folk is a modern, customizable CRM for managing contacts; Capsule CRM is a simplified contact manager primarily focused on tracking sales opportunities.
- Folk vs Insightly: Folk is a straightforward collaborative contact management solution; Insightly provides a more robust CRM with advanced sales pipeline and project management features.
- Folk vs Freshsales CRM: Folk focuses on intuitive relationship management and visual pipelines; Freshsales offers a comprehensive CRM with advanced automation and in-depth reporting for sales.
- Folk vs Salesforce: Folk provides a user-friendly CRM for simple relationship management, while Salesforce is a highly customizable, scalable, and complex enterprise-level CRM with extensive features.
- Folk vs Zendesk: Folk prioritizes simple, collaborative contact management for smaller teams, while Zendesk is a comprehensive customer service platform focused on ticketing and support.
More of Capsule CRM
Here’s a brief comparison of Capsule CRM with these software solutions:
- Capsule CRM vs Pipedrive: Capsule CRM offers a simple solution for managing contacts and sales, whereas Pipedrive is a visually driven sales pipeline management tool.
- Capsule CRM vs GoHighLevel: Capsule is easy to use. It helps you manage your contacts and sales process. It is great for keeping things simple and organized. GoHighLevel is a much bigger tool. It has many tools for marketing and sales.
- Capsule CRM vs Keap: Capsule CRM focuses on simplicity and affordability for contact and sales tracking; Keap offers extensive marketing and sales automation features, often at a higher cost.
- Capsule CRM vs ActiveCampaign: Capsule CRM offers solid contact and pipeline management, while ActiveCampaign delivers powerful marketing automation, email campaigns, and advanced segmentation.
- Capsule CRM vs Hubspot: Capsule CRM is a user-friendly, affordable CRM for managing customer interactions; HubSpot provides a vast suite of marketing, sales, and service tools, with free and scalable paid options.
- Capsule CRM vs Clickfunnels: Capsule CRM is a tool for managing customer relationships; ClickFunnels specializes in building sales funnels and optimizing conversion processes.
- Capsule CRM vs Folk: Capsule CRM is a simple contact management solution, whereas Folk emphasizes collaborative contact organization and enrichment with modern features.
- Capsule CRM vs Instantly: Capsule CRM focuses on general contact and sales management; Instantly is tailored for automated cold email outreach and sales engagement.
- Capsule CRM vs Clickup: Capsule CRM is a dedicated CRM solution, while ClickUp is a versatile work management platform that includes CRM functionalities alongside project and task management.
- Capsule CRM vs Monday CRM: Capsule CRM offers simple contact and sales pipeline management; Monday CRM provides highly customizable visual workflows and extensive team collaboration features.
- Capsule CRM vs Insightly: Capsule CRM focuses on ease of use and contact tracking, while Insightly offers a more comprehensive CRM with advanced project management features.
- Capsule CRM vs Freshsales CRM: Capsule CRM prioritizes simplicity in sales and contact management, while Freshsales CRM offers a more robust sales platform with AI-powered insights and advanced analytics.
- Capsule CRM vs Salesforce: Capsule CRM is ideal for small to medium businesses seeking a simple, affordable CRM; Salesforce is an enterprise-grade CRM with extensive customization and scalability for large organizations.
- Capsule CRM vs Zendesk: Capsule CRM focuses on sales and customer relationship management, while Zendesk is primarily a customer service platform that excels in ticketing and support solutions.
Perguntas frequentes
Which CRM is better for a small startup, Folk or Capsule CRM?
For most small startups, Folk is likely the better option. Its user-friendly interface and strong focus on customer relationships make it easy to adopt. Capsule CRM is powerful for sales, but Folk’s simplicity is ideal when you’re just starting out.
Does Folk or Capsule CRM offer better customer support?
Folk generally offers more responsive customer support through email and chat. While Capsule CRM provides support via email and a knowledge base, Folk’s quick response times are a notable advantage, especially when you need help fast.
How does Folk compare to Capsule CRM in terms of ease of use?
Folk is known for its modern and intuitive interface, making it very easy to use. Capsule CRM, while functional, has a more traditional design that some users might find less straightforward. Folk’s facilidade de uso is a key selling point.
Can Folk or Capsule CRM effectively manage customer relationships?
Folk is particularly strong in managing customer relationships, with detailed contact profiles and interaction tracking. Capsule CRM focuses more on sales pipeline management. Both can manage relationships, but Folk prioritizes it.
Which CRM system offers better integration with other tools?
Folk integrates well with popular apps like Google Workspace and social media, making it a flexible CRM system. Capsule CRM offers integrations with email and contabilidade tools, but Folk’s range is broader, offering more versatility.













