⚡ Veredito rápido:
- Preços: ClickFunnels starts at $81/month. Freshsales CRM A partir de US$ 9 por usuário por mês.
- Ideal para: ClickFunnels for sales funnels and landing pages. Freshsales for managing contacts and deals.
- Principal diferença: ClickFunnels builds the pages that generate leads. Freshsales tracks those leads afterward.
- Nossa escolha: ClickFunnels for most users who sell online, because it replaces a construtor de sites, checkout, and email tool.
ClickFunnels and Freshsales CRM are not really competing for the same job.
One builds the pages that turn website visitors into leads.
The other manages what your sales teams do with those leads.
Picking wrong means paying for a tool that solves the wrong half of your sales process.
This guide shows you which half you actually need first.
Visão geral
This Clickfunnels vs Freshsales CRM comparison covers pricing, core features, and ease of use.
Nosso escritor spent hands-on time inside ClickFunnels directly.
Notes on Freshsales come from Freshworks documentation and G2 reviews.
Também analisamos para quem cada plataforma funciona melhor.
Ao final, você saberá qual deles se encaixa melhor em você. negócios on-line.
O que é ClickFunnels?
ClickFunnels is a software-as-a-service marketing platform for building sales funnels.
A funnel guides people from first click to purchase in a set order.
The funnel builder ships with a large library of pre-built sales and marketing funnels.
You get lead funnels, product launch funnels, and webinar funnels ready to edit.
Its drag and drop editor lets you create landing pages with no code.
The platform also handles email marketing, an online store, courses, and analytics.
Here is a walkthrough of how the whole platform fits together.
🏆 Winner: ClickFunnels
Build automated sales funnels without hiring a web design team. Nine core tools sit under one roof. Start with the 14-day free trial.
Preços do ClickFunnels
ClickFunnels pricing runs on four tiers. Here is what each one costs.
| Plano | Preço | Ideal para |
|---|---|---|
| Lançar | US$ 81/mês | Solo founders starting their first funnel |
| Escala | US$ 164/mês | Crescente pequenas empresas com mais tráfego |
| Otimizar | US$ 248/mês | Teams running many marketing campaigns |
| Dominar | US$ 5.997/ano | High-volume sellers wanting the full suite |
Pricing verified August 2026.
Teste grátis: Yes. ClickFunnels offers a 14-day free trial for new users.
Garantia de reembolso: There is a 30 day money back guarantee on annual plans.
📌 Observação: Entry plans include one website, up to three users, up to 20 funnels, and up to 10,000 contacts. Higher tiers raise those caps to five users, 100 funnels, and 25,000 contacts.
⚠️ Pricing conflict flagged: Our research notes list ClickFunnels plans as “Startup” at $81 with annual billing ($97 monthly) and “Pro” at $248 ($297 monthly). Our canonical data lists four tiers with the names and prices in the table above. We show the table figures and flag the gap rather than merge the two. Check the checkout page before you enter credit card details.
Principais benefícios do ClickFunnels
Eis o que torna o ClickFunnels uma opção a ser considerada:
- Pre-built funnel templates: Professionally designed templates cover lead magnets, webinar sign ups, and product launches. You skip building each funnel manually.
- Construtor do tipo "arrastar e soltar": The landing page builder needs no web design skill. You can fine tune spacing, copy, and buttons yourself.
- Built-in email marketing tools: Email sequences fire automatically after opt in. Welcome messages and abandoned cart reminders run without extra software.
- Higher conversion rates by design: Funnel pages strip out menus and distractions. That focus is the core feature behind the whole product.
- Order bumps and one-click upsells: Buyers add a second product at checkout with one tap. Downsells catch people who decline.
- Courses and memberships: You can create, sell, and manage online courses in the same account. Community tools keep members engaged.
- A/B testing and reporting: ClickFunnels analytics tracks total orders, opt-ins, and conversion rates automatically.
O que nossa equipe observou
Our writer signed up for ClickFunnels and built a lead funnel end to end. Here is what stood out from that hands-on time:
Prós e contras do ClickFunnels
✅ Prós
- Builds sophisticated funnels that convert visitors into paying customers
- Combines page builder, checkout, email, and courses on one platform
- Large template library covers most common customer journeys
- Extensive educational center and community for new users
- A/B testing and analytics are built in, not bolted on
❌ Contras
- Steep learning curve that takes real time to get through
- Many users report that published web pages load very slowly
- Expensive next to leading competitors in the same category
- No two-factor authentication, which weakens account segurança
O que é o Freshsales CRM?
Freshsales CRM is an AI-powered customer relationship management platform from Freshworks.
Foi lançado em 2016 como o segundo produto principal do pacote Freshworks.
The cloud-based CRM software centralizes contacts, deals, and every customer touchpoint.
Freddy AI scores leads, predicts deal risk, and suggests the next best action.
Built-in phone, email, chat, and SMS sit inside one unified caixa de entrada.
Freshworks claims more than 67,000 customers worldwide across its products.
Watch how the pipeline and Freddy AI work together in the browser.
Freshsales CRM
Track every deal on a visual Kanban pipeline. Freddy AI ranks your hottest leads first. A 21-day free trial needs no credit card required.
Preços do Freshsales CRM
Freshsales charges per user. Here is what each tier costs.
| Plano | Preço | Ideal para |
|---|---|---|
| Crescimento | US$ 9 por usuário por mês | Small sales teams tracking their first pipeline |
| Pró | US$ 39 por usuário por mês | Medium sized businesses needing automação |
| Empresa | US$ 59 por usuário por mês | Larger teams wanting custom reports and controls |
Pricing verified August 2026.
Teste grátis: Yes. Freshsales offers a 21-day free trial on every tier, with no credit card required to open a new account.
Plano gratuito: A free tier covers up to 3 users with most core features included.
📌 Observação: Freshsales pricing has dropped sharply over the years and now sits two to three times lower than before. That shift is why it reads as excellent value for money to small and medium sized businesses.
⚠️ Pricing conflict flagged: Our research notes put the entry paid tier at $11 per user per month and the top Enterprise tier at $71 per user per month. Our canonical data shows $9 and $59. We publish the table figures above and flag the difference. Per-user costs also climb fast once you add seats or paid add ons.
Principais benefícios do CRM Freshsales
Here is where Freshsales earns its place:
- Freddy AI scoring: Freddy AI ranks leads by behavior and profile. It flags deal risk before a rep wastes a week.
- Visão do cliente em 360 graus: A single timeline holds every call, email, and note. All the data on a contact lives in one record.
- Visual Kanban pipeline: Deals move across boards so bottlenecks show fast. Sales activities stay visible to the whole team.
- Omnichannel inbox: Email, phone, WhatsApp Business, Facebook Messenger, and LINE feed one place. Reps respond without switching tabs.
- Aproximadamente 385 integrações: The marketplace connects Google, Microsoft 365, Slack, and Zoom. Connection with other Freshworks products is tighter still.
- Mobile app with offline access: O iOS e Android app logs calls without signal. Field reps keep working while verifying details later.
- 24/5 support on every plan: Phone, chat, and email support reach a human on all tiers, including the cheapest.
O que nossa equipe observou
Note: We have not had extended hands-on time with Freshsales CRM yet. Everything above comes from Freshworks documentation and published user reviews. On those review platforms, Freshsales averages 4.5 out of 5 across Capterra and G2, though the same reviews flag cluttered navigation and screens that need more than a few seconds to load.
Vantagens e Desvantagens do Freshsales CRM
✅ Prós
- Strong value for money, especially for small and medium sized businesses
- Intuitive interface that teams learn and roll out quickly
- Freddy AI handles lead scoring and next-step suggestions
- Experimente gratuitamente por 21 dias, sem necessidade de cartão de crédito.
❌ Contras
- Cluttered navigation and slow loading create an overwhelming experience
- Around 385 integrations trails larger competitors
- Missing functionality that HubSpot and Salesforce incluir
- No funnel builder, checkout pages, or landing page builder
Comparação de recursos
These two tools overlap less than the category pages suggest. We lined up the ClickFunnels features against the Freshsales feature set across ten areas, plus a full pricing breakdown at the end.
| Recurso | ClickFunnels | Freshsales CRM |
|---|---|---|
| Preço inicial | US$ 81/mês | US$ 9 por usuário por mês |
| Plano Gratuito | ❌ | ✅ (até 3 usuários) |
| Construtor de Funil | ✅ | ❌ |
| Construtor de Páginas de Destino | ✅ | ❌ |
| Checkout & Order Bumps | ✅ | ❌ |
| Marketing por e-mail | ✅ | ✅ |
| Pontuação de leads por IA | ❌ | ✅ (Freddy AI) |
| Funil de Vendas Visual | ❌ | ✅ |
| Cursos online | ✅ | ❌ |
| Integrações | Third party integrations | Around 385 |
| Ideal para | Selling online | Managing sales teams |
1. Funnel Builder vs Sales Pipeline
ClickFunnels: The funnel builder is the whole point of the product. You pick a template, then edit each step from opt-in to thank-you page. Pre-built marketing funnels cover webinars, launches, and lead magnets.
Freshsales CRM: There is no funnel builder here. Instead you get a visual pipeline where deals move across Kanban columns. It shows where deals stall, not how to create the pages that produce them.
2. Landing Pages and Page Building
ClickFunnels: The drag and drop builder doubles as a website builder and a landing page builder. You can create landing pages, sales pages, and full web pages without touching code.
Freshsales CRM: Freshsales builds web forms, not pages. You embed a form on a site you host elsewhere, and submissions land as contacts. It captures leads but never hosts the offer.
⚠️ Aviso: A large number of ClickFunnels users report that published pages load very slowly. Slow pages hurt conversion rates on paid traffic, so test load times before you scale spend.
3. Email Marketing and Campaigns
ClickFunnels: Automated email marketing is built into the funnel itself. Email sequences send welcome messages and abandoned cart reminders after someone leaves. ClickFunnels email automation runs your email campaigns without a separate tool.
Freshsales CRM: Sales sequences send personalized bulk emails and track opens. The focus is one-to-one seller divulgação rather than broadcast marketing campaigns. Heavier work leans on Freshmarketer.
4. Contact Management and Customer Data
ClickFunnels: A customizable CRM ships inside the platform. Contact management is functional and tied to funnel activity. It is thinner than dedicated CRM software once your list grows past a few thousand.
Freshsales CRM: This is the stronger side by a wide margin. Email tracking feeds a 360-degree timeline of every touchpoint. Customer data stays centralized and drives personalized follow-up.
5. Recursos de IA
ClickFunnels: AI shows up mostly around payments and checkout optimization. It helps tune the buying step rather than judge which leads deserve attention.
Freshsales CRM: The Freddy AI co-pilot recommends the next best action to close deals. It improves conversion rates by scoring each lead on behavior and profile before a rep calls.
6. Automation and Lead Generation
ClickFunnels: Funnel automations trigger off buyer behavior across the entire funnel. Automated sales funnels keep running while you sleep, which is how the platform helps you generate leads at volume.
Freshsales CRM: Automation removes repetitive admin so reps sell instead of typing. AI lead scoring sorts inbound interest by likelihood to close. Lead generation itself happens outside the tool.
7. Selling Products and Online Courses
ClickFunnels: You can run an online store with checkout pages, order bumps, and one-click upsells. Customers enter credit card details without leaving the funnel.
ClickFunnels courses: Version 2.0 added course creation and membership sites with community tools. Setup is quick, though it lacks the depth of a dedicated LMS.
Freshsales CRM: Freshsales does not sell products or host courses. It records the deal after a sale closes somewhere else.
8. Relatórios e análises
ClickFunnels: Analytics track total orders, opt-ins, and conversion rates automatically. A/B testing compares two versions of a page so you can optimize sales copy with evidence.
Freshsales CRM: Around a dozen predefined sales reports ship ready to customize. AI insights forecast revenue and track team performance rather than page performance.
9. Integrações e Marketplace
ClickFunnels: Third party integrations connect email marketing tools and CRM systems, so a funnel can push contacts into whatever stack you already run.
Freshsales CRM: The marketplace lists around 385 integrations and add ons. Integration with other Freshworks products like Freshdesk and Freshmarketer is tighter than with outside vendors.
10. Support Options
ClickFunnels: Live chat runs 24 hours a day, Monday through Friday, and an AI chatbot answers first. Email support is advertised as always on, but reply times draw complaints. The success center and community cover most DIY fixes.
Freshsales CRM: Every plan includes 24/5 phone, chat, and email support. Smart AI agents handle first-line questions before a human picks up.
Freshdesk OMNI extends the same connection into full customer service coverage.
11. Preços e Custos
Comparing these prices needs care. One charges per account, the other per seat.
| Nível | ClickFunnels | Freshsales CRM |
|---|---|---|
| Livre | ❌ | Até 3 usuários |
| Entrada | Launch — $81/month | Crescimento — US$ 9/usuário/mês |
| Meio | Scale — $164/month | Pro — US$ 39/usuário/mês |
| Superior | Optimize — $248/month | Empresarial — US$ 59/usuário/mês |
| Principal | Dominate — $5,997/yr | ❌ |
ClickFunnels: One flat fee covers the whole team on a plan. That fee replaces a page builder, checkout tool, and email platform, which is where the value sits. It is still expensive next to competitors if you only need one of those pieces.
Freshsales CRM: Nine dollars per seat looks cheap, and for three reps it is. Multiply Enterprise by fifteen users and the annual bill passes ClickFunnels. Count seats before calling it the budget option.
Diferentes cenários
| Se você precisar | Escolher | Por que |
|---|---|---|
| To sell a product online | ClickFunnels | Checkout, upsells, and pages included |
| To organize a sales team | Freshsales CRM | Pipeline, scoring, and reporting |
| Custo de entrada mais baixo | Freshsales CRM | Free tier plus $9 per seat |
| Para vender cursos online | ClickFunnels | Cursos e planos de assinatura integrados |
| To follow up on every lead | Freshsales CRM | Freddy AI ranks who to call |
| One tool instead of five | ClickFunnels | Pages, email, and payments together |
💰 Seu orçamento
Freshsales wins on entry cost for a small team. ClickFunnels wins once you count the separate tools it replaces.
🔌 Seu conjunto de tecnologias
Already on Freshdesk or Freshmarketer? Freshsales slots in with almost no setup. Running on a separate site? ClickFunnels can replace it outright.
📝 Seu Processo de Vendas
Self-serve buyers who purchase from a page suit ClickFunnels. Long deals with calls and quotes suit Freshsales.
🎓 Seu nível de experiência
ClickFunnels carries a steep learning curve, offset by a coaching program and a community of like minded entrepreneurs. Freshsales is easier to learn on day one.
🆓 Testes e demonstrações grátis
Run both trials in the same week on a real offer. Fourteen days on one and twenty-one on the other is enough to judge fit.
🛟 Opções de suporte
Freshsales includes 24/5 support on every tier. ClickFunnels leans on chatbots first, and slow email replies are a common complaint.
Guia de Troca
Already running one of these? Here is what changes if you move.
🔄 Switching from ClickFunnels to Freshsales CRM?
✅ O que você vai ganhar:
- Freddy AI scoring that ranks sales opportunities by close probability
- A far lower entry price and a free tier for up to three seats
- Around 385 integrations plus 24/5 support on every plan
❌ O que você perderá:
- The funnel builder, checkout pages, and order bumps
- Course hosting, membership sites, and the affiliate center
- The ability to publish landing pages without another host
📋 Como mudar:
- Export your contacts and order history from ClickFunnels as CSV
- Open a Freshsales account on the 21-day trial and import the file
- Keep a page builder running elsewhere so your offers stay live
🔄 Switching from Freshsales CRM to ClickFunnels?
✅ O que você vai ganhar:
- A page builder that turns traffic into potential customers on its own
- Checkout, upsells, and automated sales in the same account
- Course and membership hosting for a second revenue line
❌ O que você perderá:
- Freddy AI lead scoring and deal risk prediction
- The omnichannel inbox covering WhatsApp, phone, and chat
- Tight connection with other Freshworks products
📋 Como mudar:
- Export contacts and deal records out of Freshsales
- Start the 14-day ClickFunnels trial and import your list
- Rebuild your top offer as a funnel before you cancel anything
O que nossa avaliação não abordou
This comparison focused on solo founders and small teams selling online. We did not evaluate enterprise contracts, custom API work, or bulk seat licensing. Our Freshsales notes come from documentation and reviews rather than a long hands-on run. If you manage fifty or more reps, your priorities will look different from what we cover here.
Veredicto final
| Categoria | Ganhador |
|---|---|
| 💰 Preços de entrada | Freshsales CRM |
| 🚀 Funnels & Pages | ClickFunnels |
| 📧 Marketing por e-mail | ClickFunnels |
| 🎯 Pontuação de Liderança | Freshsales CRM |
| 👶 Facilidade de uso | Freshsales CRM |
| 🛒 Selling Products | ClickFunnels |
| 🔌 Integrações | Freshsales CRM |
| 📚 Courses & Memberships | ClickFunnels |
| 🏆 Vencedor Geral | ClickFunnels |
🏆 VENCEDOR: CLICKFUNNELS
ClickFunnels wins 4 of 8 categories and takes the overall pick on scope.
Ideal para: Selling digital products, running online courses, and building automated sales funnels
These two products solve opposite ends of the same problem. ClickFunnels creates demand and collects the money. Freshsales organizes the people who respond.
ClickFunnels takes the overall win because it can run an online business by itself. It is more than just a tool for pages, since it also handles email, payments, and courses under one login. Freshsales cannot drive sales without a website in front of it.
Freshsales is the better sales tool once leads already exist. If your reps are losing track of deals, it fixes that for less money per seat. But if nothing is generating those leads yet, ClickFunnels is the one to start with.
Our full ClickFunnels review digs deeper into the editor, and we update it whenever plan limits change.
Mais comparações do ClickFunnels
These are the ClickFunnels alternatives buyers shortlist most often, and where each one pulls ahead:
ClickFunnels vs GoHighLevel
O ClickFunnels se destaca em: A deeper template library, faster funnel setup for beginners, and stronger course hosting
GoHighLevel vence em: Agency sub-accounts, white-label resale, and bundled SMS credits
ClickFunnels vs Keap
O ClickFunnels se destaca em: Page editing speed, checkout and upsell flow, and membership delivery
Keap vence com base em: Appointment booking, invoicing, and long-cycle contact scoring
O ClickFunnels se destaca em: Direct-response page design, one-click upsells, and a lower floor price for sellers
A HubSpot vence em: Reporting depth, contact database limits, and its free starting tier
Mais comparações do Freshsales CRM
Here is how Freshsales sits against the other CRMs buyers shortlist:
Freshsales vence em: Setup time measured in days, per-seat cost, and included support on cheap plans
A Salesforce se destaca em: Customization depth, a larger partner network, and complex territory rules
Freshsales CRM vs Pipedrive
Freshsales vence em: Built-in phone and chat, Freddy AI scoring, and native ties to Freshdesk
Pipedrive vence em: Faster navigation, a cleaner deal board, and simpler onboarding
Freshsales vence em: A less cluttered first-run setup, AI scoring on lower tiers, and unified inbox design
O Zoho CRM se destaca em: Module customization, a wider suite of business apps, and cheaper multi-app bundles
Perguntas frequentes
O que o ClickFunnels faz?
It builds sales funnels that guide visitors from a first click to a purchase. You get page building, checkout, email sequences, courses, and analytics in one account.
Qual o preço mensal do ClickFunnels?
Plans run from $81 monthly on Launch to $248 on Optimize. The top Dominate tier is billed at $5,997 per year instead of monthly.
O Freshsales é um CRM?
Yes. It is the customer relationship management product in the Freshworks suite, launched in 2016. It manages contacts, deals, pipelines, and support conversations.
Qual é o número máximo de usuários permitido no plano gratuito do Freshsales?
Three users. The free tier includes most core features, and paid Growth seats start at $9 per user per month when you outgrow it.
Vale a pena usar o ClickFunnels?
Worth it if you sell online and would otherwise buy three separate tools. Not worth it if you only need a CRM to track deals.
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