

⚡ Veredito rápido:
- Preços: ClickFunnels starts at $81/month. Creatio CRM A partir de US$ 25 por usuário por mês.
- Ideal para: ClickFunnels for sales and marketing funnels. Creatio CRM for workflow automação across big teams.
- Principal diferença: ClickFunnels is a funnel builder with a page builder. Creatio CRM is a no code platform to automate workflows.
- Nossa escolha: ClickFunnels for most users. It turns website visitors into paying customers without extra tools.

ClickFunnels and Creatio CRM both promise to grow your revenue.
Mas eles foram projetados para duas funções diferentes.
ClickFunnels builds sales funnels that turn traffic into sales.
Creatio CRM automates the sales processes that happen after the sale starts.
Picking wrong costs you months of setup time.
Visão geral
Esse ClickFunnels vs Creatio CRM A comparação abrange preços, recursos e facilidade de uso.
Também analisamos para quem cada ferramenta funciona melhor.
Nossas fontes incluem especificações publicadas, documentação e avaliações do G2.
Our writers also spent hands-on time with both products.
Essas observações aparecem nas seções "O que nossa equipe notou" abaixo.
O que é ClickFunnels?
ClickFunnels is a software-as-a-service marketing tool for any online negócios.
It helps you build advanced sales funnels that generate leads and drive sales.
The platform ships with a large library of pre-built marketing funnels.
You get lead funnels, product launch funnels, and webinar funnels.
A drag and drop builder lets you create landing pages without code.
Email marketing, checkout pages, and analytics all sit under one roof.

🏆 Winner: ClickFunnels
Build automated sales funnels without a web design team. Includes a 14-day free trial.
Preços do ClickFunnels
Here is what ClickFunnels pricing looks like right now.
| Plano | Preço | Ideal para |
|---|---|---|
| Lançar | US$ 81/mês | Solo founders starting their first funnel |
| Escala | US$ 164/mês | Growing stores with more traffic |
| Otimizar | US$ 248/mês | Teams running many marketing campaigns |
| Dominar | US$ 5.997/ano | High-volume sellers who prepay yearly |
Pricing verified August 2026.

Teste grátis: Yes. ClickFunnels offers a 14-day free trial to new users.
Garantia de reembolso: A 30 day money back guarantee applies to annual billing.
📌 Observação: Annual billing lowers the monthly rate. Paying month to month costs more per month for the same plan.
⚠️ Pricing conflict flagged: Some research notes list older plan names like Startup ($81/$97) and Pro ($248/$297). Our canonical data lists Launch, Scale, Optimize, and Dominate. We show the canonical figures above. Check the checkout page before you enter credit card details.
Principais benefícios do ClickFunnels
Here is what makes ClickFunnels worth a look:
- Construtor de Funil: Pre-built templates cover webinar sign ups, lead magnets, and product launches. You skip building an entire funnel manually.
- Construtor de Páginas de Destino: A drag and drop editor with professionally designed templates. You build sales pages and opt in forms fast.
- ClickFunnels Email Automação: Email sequences send welcome messages and abandoned cart reminders automatically.
- Cursos online: ClickFunnels 2.0 lets you create, sell, and manage courses on one platform. Membership access is handled in the same place.
- Análise do ClickFunnels: Tracking runs automatically. You see total orders, opt-ins, and conversion rates.
- Central de afiliados: Recruit partners to sell for you. A coaching program and community of like minded entrepreneurs comes with it.
- Integrações de terceiros: Connects to outside email marketing tools and CRM systems.

O que nossa equipe observou
Nosso escritor signed up for ClickFunnels and built a lead generation funnel from scratch. Here is what stood out from that hands-on time:

Prós e contras do ClickFunnels
✅ Prós
- Builds sophisticated automated sales funnels that convert website visitors into leads
- A/B testing, order bumps, and one-click upsells are built into checkout
- Course creation and membership sites work inside the same platform
- Live chat support runs 24 hours a day, Monday through Friday
❌ Contras
- Steep learning curve that takes real time to get through
- Many users report that published web pages load very slowly
- Expensive next to its closest competitors
- No two-factor authentication on accounts
O que é o Creatio CRM?
Creatio CRM é uma plataforma unificada sem código para vendas, marketing e atendimento ao cliente.
It automates workflows and CRM with a maximum degree of freedom.
A native business process management engine runs complex automation behind the scenes.
Creatio helps customers digitize workflows and enhance customer and employee experiences.
The goal is managing customer relationships and boosting efficiency across every business unit.
The company is headquartered in Boston, MA, with 700+ staff across six offices.
Creatio has long lasting relationships with AMD, Bayer, Kraft Heinz, and Visteon.
Société Générale Group and BNP Paribas Group also appear on that customer list.

Creatio CRM
Automate sales, marketing, and service with no code tools. Built for teams that outgrew simple software.
Preços do Creatio CRM
Creatio charges per user, not per site. Here is the breakdown.
| Plano | Preço | Ideal para |
|---|---|---|
| Crescimento | US$ 25 por usuário por mês | Small teams starting with contact management |
| Empresa | US$ 55 por usuário por mês | Companies needing deeper workflow automation |
| Ilimitado | US$ 85 por usuário por mês | Large teams running industry workflows |
Pricing verified August 2026.

Teste grátis: Creatio offers a trial through its website. You request access from the sales team.
Garantia de reembolso: No public refund window is listed. Terms are set in your contract.
📌 Observação: Creatio claims a 37% lower total cost of ownership. That saving comes from flexible pricing and its low code architecture.
⚠️ Aviso: Per-seat pricing scales fast. Ten users on Unlimited costs $850 per month, well above the top ClickFunnels plan.
Principais benefícios do Creatio CRM
Here is where Creatio earns its place:
- No Code Tools: A drag and drop visual designer lets citizen developers build applications. Non-technical staff ship apps without a developer queue.
- Fluxos de trabalho da indústria: Ready-made industry workflows cover 20 verticals. You start from a working process, not a blank screen.
- Aplicações de CRM: Sales Creatio, Marketing Creatio, and Service Creatio cover the full customer journey.
- Criação de IA: AI agents handle account research, lead conversion, and ticket resolution on their own.
- Complementos do Marketplace: Over 700 connectors and templates plug into your existing stack.
- Análises: Customizable dashboards and AI-powered insights support data-driven decisions.
- Recognition: Named a Leader and Strong Performer across Gartner and Forrester reports. Creatio products also earn strong end-user reviews on peer-to-peer portals.

O que nossa equipe observou
Our writer explored Creatio CRM and mapped a simple sales process inside it. Here is what stood out:

Prós e contras do Creatio CRM
✅ Prós
- Unlimited customization through a no code platform to automate workflows
- Native BPM engine handles complex processes end to end
- Reported 70% reduction in rollout timelines against traditional CRMs
- Cheaper entry price per seat than most funnel platforms
❌ Contras
- No funnel builder, checkout pages, or online store features
- Per-user billing gets expensive as headcount grows
- Setup usually needs a partner or an internal admin
Comparação de recursos
Ready for a close look at ClickFunnels vs Creatio CRM?
We cover ten areas that decide which sales tool fits your business environment.
| Recurso | ClickFunnels | Creatio CRM |
|---|---|---|
| Preço inicial | US$ 81/mês | US$ 25 por usuário por mês |
| Teste grátis | ✅ 14 dias | ✅ Sob encomenda |
| Construtor de Funil | ✅ | ❌ |
| Construtor de Páginas de Destino | ✅ | ❌ |
| Marketing por e-mail | ✅ | ✅ |
| Gestão de Contatos | ✅ | ✅ |
| Cursos online | ✅ | ❌ |
| Gestão de Processos de Negócio | ❌ | ✅ |
| No Code App Building | ❌ | ✅ |
| Ideal para | Selling online | Automating operations |
1. Funnel Building vs Sales Processes
ClickFunnels: The funnel builder is the core feature. You pick a template, then edit it into a full sales funnel. Higher plans allow unlimited funnels, so you never rebuild an entire funnel manually.

Creatio CRM: There is no funnel builder here. Instead, Creatio maps sales processes as workflows and moves deals through defined stages. Its end-to-end platform is built to accelerate sales processes of any complexity rather than the front end.

2. Páginas de destino e construtor de páginas
ClickFunnels: A drag and drop editor doubles as a construtor de sites. You create landing pages, sales pages, and opt in forms from professionally designed templates. No web design skills are required.

Creatio CRM: The no code UI designer builds internal apps and forms, not public web pages. Studio Creatio is where citizen developers build applications with drag and drop visual design tools.

⚠️ Aviso: If you need a public page builder, Creatio will not replace ClickFunnels. You would still pay for a separate landing page builder.
3. Email Marketing and Campaigns
ClickFunnels: Built-in email marketing tools run automated workflows and marketing campaigns. Automated email marketing sends sequences to potential customers after they leave the site. ClickFunnels email automation covers welcome notes and cart reminders.

Creatio CRM: Marketing Creatio works as an omnichannel marketing platform. It tracks leads and prospects across email campaigns and other channels, then helps you orchestrate customer journey steps across many customer journeys from one place.

4. CRM e Gestão de Contatos
ClickFunnels: A customizable CRM stores contacts and tracks buyers through the sales process. It is lighter than a dedicated CRM. For pequenas empresas selling a handful of products, it holds all the data you need.

Creatio CRM: This is the deeper option by a wide margin. Creatio consolidates customer data and automates lead workflows and sales opportunities. Account management, order management, and customer service all live in the same records.

5. Online Courses and Membership Sites
ClickFunnels: ClickFunnels 2.0 lets you create, sell, and manage online courses in the same account. Community tools support engagement among members. It lacks the depth of a dedicated LMS, but setup is quick.

Creatio CRM: Creatio does not sell courses. Its learning material is aimed at your own creatio team through podcasts, videos, and documentation.

6. Online Store and Checkout Pages
ClickFunnels: You can run a full online store with branded checkout pages. Order bumps let buyers add a product with one click. One-click upsells and downsells lift average order value.

Creatio CRM: Service Creatio handles post-sale work such as cases, SLAs, and ticket resolution. It supports the customer after checkout rather than running the checkout itself.

7. Automação e IA
ClickFunnels: Funnel automations trigger emails and actions based on buyer behaviour. An AI live chatbot answers support questions right away. Automation stays close to the funnel itself.

Creatio CRM: Creatio AI runs agents that handle account research, lead conversion, and ticket resolution on their own. Workflow automation reaches every department, not just marketing.

8. Análise e Relatórios
ClickFunnels: ClickFunnels analytics tracks funnel performance automatically. You see total orders, opt-ins, and conversion rates without extra setup. A/B testing shows which version of a page wins.

Creatio CRM: Customizable dashboards and AI-powered insights support data-driven decisions across the company. Relatórios covers operations and productivity, not just campaign results.

9. Payments and Third Party Integrations
ClickFunnels: Payments AI handles the money side of checkout. Third party integrations connect outside email marketing tools and CRM systems to your funnel.

Creatio CRM: A marketplace of over 700 connectors links Creatio to your existing cloud stack. That technology approach gives teams a high degree of freedom when joining systems together.

10. Preços e Custos
Vamos comparar os planos lado a lado.
| Nível | ClickFunnels | Creatio CRM |
|---|---|---|
| Entrada | Launch — $81/month | Crescimento — US$ 25/usuário/mês |
| Meio | Scale — $164/month | Empresarial — US$ 55/usuário/mês |
| Alto | Optimize — $248/month | Ilimitado — US$ 85/usuário/mês |
| Principal | Dominate — $5,997/yr | — |
ClickFunnels: One flat fee covers your whole team. That matters once you pass three or four seats. The trade-off is a higher floor at $81/month, and ClickFunnels users often call it expensive next to rival funnel tools.
Creatio CRM: The $25 entry price looks cheap for one user. Multiply it by a 20-person sales and marketing department and the maths flips. Creatio makes more sense when the software replaces several internal tools at once.
Diferentes cenários
| Se você precisar | Escolher | Por que |
|---|---|---|
| To sell a product online | ClickFunnels | Funnels and checkout built in |
| Automação profunda de fluxos de trabalho | Creatio CRM | Motor BPM nativo |
| Low cost for one user | Creatio CRM | $25 entry seat |
| Flat pricing for a team | ClickFunnels | Sem cobrança por assento |
| Para vender cursos online | ClickFunnels | Courses and memberships included |
| Custom internal apps | Creatio CRM | No code app designer |
| Fastest start | ClickFunnels | 14-day free trial, no partner needed |
💰 Seu orçamento
Creatio is cheaper for one or two seats. ClickFunnels wins once five or more people need access.
🔌 Seu conjunto de tecnologias
Creatio plugs into complex stacks through marketplace connectors. ClickFunnels replaces several small tools instead of joining them.
📝 Sua estratégia de vendas
Self-serve buyers respond to funnels, so pick ClickFunnels. Long deals with many touchpoints suit Creatio.
🎓 Seu nível de experiência
Both have a learning curve. ClickFunnels offers a success center of guides, while Creatio usually needs an admin.
🆓 Testes e demonstrações grátis
Start the ClickFunnels free trial and build one funnel. Book a Creatio demo and bring a real process to map.
🛟 Opções de suporte
ClickFunnels features a success center full of guides, plus live chat 24 hours a day, Monday through Friday. Email replies can be slow, and a chatbot comes first.
Guia de Troca
Already using one of these? Here is what changes if you move.
🔄 Switching from ClickFunnels to Creatio CRM?
✅ O que você vai ganhar:
- A native BPM engine for process automation
- Deeper account management and order management records
- A low code platform for building internal apps
❌ O que você perderá:
- Your funnel builder and landing pages
- Checkout pages, order bumps, and upsells
- Course hosting and the affiliate center
📋 Como mudar:
- Export contacts and order history from ClickFunnels as CSV
- Book a Creatio demo and set up your workspace
- Import contacts, then keep a page builder for public pages
🔄 Switching from Creatio CRM to ClickFunnels?
✅ O que você vai ganhar:
- A drag and drop builder for sales pages and web pages
- Flat pricing that does not grow with headcount
- Built-in courses, memberships, and an affiliate program
❌ O que você perderá:
- Business process management across departments
- Industry workflows built for 20 verticals
- The connector marketplace and no code app designer
📋 Como mudar:
- Export your contact records and pipeline data from Creatio
- Start the ClickFunnels 14-day free trial
- Import contacts and rebuild your top offer as a funnel
O que nossa avaliação não abordou
This comparison focused on small businesses and mid-sized teams. We did not test Creatio’s custom contracts or its partner-led rollouts at scale. Enterprise SSO, API limits, and multi-region setups sit outside what we checked. Our notes reflect the August 2026 versions, so features may have moved since then.
Veredicto final
| Categoria | Ganhador |
|---|---|
| 💰 Preços | ClickFunnels |
| 🚀 Funnel & Page Building | ClickFunnels |
| ✉️ Email Marketing | Gravata |
| 🎯 Profundidade em CRM | Creatio CRM |
| 👶 Facilidade de uso | ClickFunnels |
| 🔌 Integrações | Creatio CRM |
| 🎓 Selling Online Courses | ClickFunnels |
| 🏆 Vencedor Geral | ClickFunnels |
🏆 VENCEDOR: CLICKFUNNELS
ClickFunnels wins 5 out of 7 categories.
Ideal para: Selling digital products, running marketing funnels, launching online courses
ClickFunnels and Creatio CRM are not really rivals. ClickFunnels sells things. Creatio manages what happens around the sale.
Creatio CRM is the stronger pick for large operations. Its no code approach and workflow automation fit companies with real process complexity.
But most people asking is ClickFunnels worth it are trying to build a business online. For that job, ClickFunnels gets you from idea to paying customers faster.
Mais comparações do ClickFunnels
Here is how ClickFunnels stacks up against other funnel and marketing tools:
ClickFunnels vs GoHighLevel
O ClickFunnels se destaca em: Cleaner funnel templates, stronger course hosting, simpler setup for solo sellers
GoHighLevel vence em: Agency sub-accounts, white-label reselling, SMS marketing built in
ClickFunnels vs Keap
O ClickFunnels se destaca em: Funnel-first page building, one-click upsells, faster launch of a new offer
Keap vence com base em: Appointment booking, invoicing and quotes, deeper contact tagging rules
O ClickFunnels se destaca em: Flat team pricing, checkout and order bumps, course and membership selling
A HubSpot vence em: Free starting tier, reporting depth, a much larger app directory
Mais comparações do Creatio CRM
Here is how Creatio CRM measures up against other CRM platforms:
Creatio CRM vs Salesforce
Creatio CRM se destaca em: No code process design, lower cost of ownership, faster rollout timelines
A Salesforce se destaca em: A far bigger partner network, a wider hiring pool of certified admins, more third-party apps
Creatio CRM vs Pipedrive
Creatio CRM se destaca em: Cross-department automation, industry workflow packs, custom app building
Pipedrive vence em: Faster onboarding, simpler pipeline view, lower admin overhead for small teams
Creatio CRM se destaca em: True BPM modelling, AI agents for research and tickets, service case handling
Vitórias do CRM na segunda-feira em: Visual board layout, easier daily adoption, cheaper small-team plans
Perguntas frequentes
O que o ClickFunnels faz?
It builds sales and marketing funnels that turn traffic into buyers. You get a page builder, checkout, email tools, and course hosting in one account.
Qual o preço mensal do ClickFunnels?
Plans run from $81/month on Launch to $248/month on Optimize. Scale sits between them at $164/month. Dominate is billed at $5,997/yr.
Por que as pessoas estão abandonando o ClickFunnels?
Common reasons are cost, a steep learning curve, slow-loading pages, and missing two-factor authentication. Many stay anyway because of the setup work already invested.
Para que serve o Creatio?
Teams use it to automate workflows and manage sales, marketing, and service. Its no code designer gives staff the ability to build applications without developers.
Which is better for selling online courses?
ClickFunnels. It hosts courses, handles memberships, and takes payment in the same place. Creatio has no course selling features at all.













