

⚡ Краткий вывод:
- Цены: ClickFunnels starts at $81/month. Creatio CRM от 25 долларов США за пользователя в месяц.
- Лучше всего подходит для: ClickFunnels for sales and marketing funnels. Creatio CRM for workflow автоматизация across big teams.
- Ключевое отличие: ClickFunnels is a funnel builder with a page builder. Creatio CRM is a no code platform to automate workflows.
- Наш выбор: ClickFunnels for most users. It turns website visitors into paying customers without extra tools.

ClickFunnels and Creatio CRM both promise to grow your revenue.
Но они созданы для выполнения двух разных задач.
ClickFunnels builds sales funnels that turn traffic into sales.
Creatio CRM automates the sales processes that happen after the sale starts.
Picking wrong costs you months of setup time.
Обзор
Этот ClickFunnels против Creatio CRM В сравнении рассматриваются цены, характеристики и удобство использования.
Мы также подробно разбираем, для кого лучше всего подходит каждый инструмент.
В качестве источников информации мы используем опубликованные технические характеристики, документацию и обзоры G2.
Our writers also spent hands-on time with both products.
Эти замечания приведены в разделах «Что заметила наша команда» ниже.
Что такое ClickFunnels?
ClickFunnels is a software-as-a-service marketing tool for any online бизнес.
It helps you build advanced sales funnels that generate leads and drive sales.
The platform ships with a large library of pre-built marketing funnels.
You get lead funnels, product launch funnels, and вебинар funnels.
A drag and drop builder lets you create landing pages without code.
Email marketing, checkout pages, and analytics all sit under one roof.

🏆 Winner: ClickFunnels
Build automated sales funnels without a web design team. Includes a 14-day free trial.
Цены ClickFunnels
Here is what ClickFunnels pricing looks like right now.
| План | Цена | Лучше всего подходит для |
|---|---|---|
| Запуск | 81 доллар в месяц | Solo founders starting their first funnel |
| Шкала | 164 доллара в месяц | Growing stores with more traffic |
| Оптимизировать | 248 долларов в месяц | Teams running many marketing campaigns |
| Доминировать | 5997 долларов в год | High-volume sellers who prepay yearly |
Pricing verified August 2026.

Бесплатная пробная версия: Yes. ClickFunnels offers a 14-day free trial to new users.
Гарантия возврата денег: A 30 day money back guarantee applies to annual billing.
📌 Примечание: Annual billing lowers the monthly rate. Paying month to month costs more per month for the same plan.
⚠️ Pricing conflict flagged: Some research notes list older plan names like Startup ($81/$97) and Pro ($248/$297). Our canonical data lists Launch, Scale, Optimize, and Dominate. We show the canonical figures above. Check the checkout page before you enter credit card details.
Основные преимущества ClickFunnels
Here is what makes ClickFunnels worth a look:
- Конструктор воронок продаж: Pre-built templates cover webinar sign ups, lead magnets, and product launches. You skip building an entire funnel manually.
- Конструктор целевых страниц: A drag and drop editor with professionally designed templates. You build sales pages and opt in forms fast.
- ClickFunnels Email Автоматизация: Email sequences send welcome messages and abandoned cart reminders automatically.
- Онлайн-курсы: ClickFunnels 2.0 lets you create, sell, and manage courses on one platform. Membership access is handled in the same place.
- Аналитика ClickFunnels: Tracking runs automatically. You see total orders, opt-ins, and conversion rates.
- Партнерский центр: Recruit partners to sell for you. A coaching program and community of like minded entrepreneurs comes with it.
- Интеграция со сторонними сервисами: Connects to outside email marketing tools and CRM systems.

Что заметила наша команда
Наш писатель signed up for ClickFunnels and built a lead generation funnel from scratch. Here is what stood out from that hands-on time:

Плюсы и минусы ClickFunnels
✅ Плюсы
- Builds sophisticated automated sales funnels that convert website visitors into leads
- A/B testing, order bumps, and one-click upsells are built into checkout
- Course creation and membership sites work inside the same platform
- Live chat support runs 24 hours a day, Monday through Friday
❌ Минусы
- Steep learning curve that takes real time to get through
- Many users report that published web pages load very slowly
- Expensive next to its closest competitors
- No two-factor authentication on accounts
Что такое Creatio CRM?
Creatio CRM — это единая платформа для продаж, маркетинга и обслуживания, не требующая написания кода.
It automates workflows and CRM with a maximum degree of freedom.
A native business process management engine runs complex automation behind the scenes.
Creatio helps customers digitize workflows and enhance customer and employee experiences.
The goal is managing customer relationships and boosting efficiency across every business unit.
The company is headquartered in Boston, MA, with 700+ staff across six offices.
Creatio has long lasting relationships with AMD, Bayer, Kraft Heinz, and Visteon.
Société Générale Group and BNP Paribas Group also appear on that customer list.

Creatio CRM
Automate sales, marketing, and service with no code tools. Built for teams that outgrew simple software.
Цены на Creatio CRM
Creatio charges per user, not per site. Here is the breakdown.
| План | Цена | Лучше всего подходит для |
|---|---|---|
| Рост | 25 долларов США/пользователь/месяц | Small teams starting with contact management |
| Предприятие | 55 долларов США/пользователь/месяц | Companies needing deeper workflow automation |
| Без ограничений | 85 долларов США/пользователь/месяц | Large teams running industry workflows |
Pricing verified August 2026.

Бесплатная пробная версия: Creatio offers a trial through its website. You request access from the sales team.
Гарантия возврата денег: No public refund window is listed. Terms are set in your contract.
📌 Примечание: Creatio claims a 37% lower total cost of ownership. That saving comes from flexible pricing and its low code architecture.
⚠️ Предупреждение: Per-seat pricing scales fast. Ten users on Unlimited costs $850 per month, well above the top ClickFunnels plan.
Основные преимущества Creatio CRM
Here is where Creatio earns its place:
- No Code Tools: A drag and drop visual designer lets citizen developers build applications. Non-technical staff ship apps without a developer queue.
- Отраслевые рабочие процессы: Ready-made industry workflows cover 20 verticals. You start from a working process, not a blank screen.
- Приложения CRM: Sales Creatio, Marketing Creatio, and Service Creatio cover the full customer journey.
- Creatio AI: AI agents handle account research, lead conversion, and ticket resolution on their own.
- Дополнения из маркетплейса: Over 700 connectors and templates plug into your existing stack.
- Аналитика: Customizable dashboards and AI-powered insights support data-driven decisions.
- Recognition: Named a Leader and Strong Performer across Gartner and Forrester reports. Creatio products also earn strong end-user reviews on peer-to-peer portals.

Что заметила наша команда
Our writer explored Creatio CRM and mapped a simple sales process inside it. Here is what stood out:

Преимущества и недостатки Creatio CRM
✅ Плюсы
- Unlimited customization through a no code platform to automate workflows
- Native BPM engine handles complex processes end to end
- Reported 70% reduction in rollout timelines against traditional CRMs
- Cheaper entry price per seat than most funnel platforms
❌ Минусы
- No funnel builder, checkout pages, or online store features
- Per-user billing gets expensive as headcount grows
- Setup usually needs a partner or an internal admin
Сравнение характеристик
Ready for a close look at ClickFunnels vs Creatio CRM?
We cover ten areas that decide which sales tool fits your business environment.
| Особенность | ClickFunnels | Creatio CRM |
|---|---|---|
| Начальная цена | 81 доллар в месяц | 25 долларов США/пользователь/месяц |
| Бесплатная пробная версия | ✅ 14 дней | ✅ По запросу |
| Конструктор воронок продаж | ✅ | ❌ |
| Конструктор целевых страниц | ✅ | ❌ |
| Email-маркетинг | ✅ | ✅ |
| Управление контактами | ✅ | ✅ |
| Онлайн-курсы | ✅ | ❌ |
| Управление бизнес-процессами | ❌ | ✅ |
| No Code App Building | ❌ | ✅ |
| Лучше всего подходит для | Selling online | Automating operations |
1. Funnel Building vs Sales Processes
ClickFunnels: The funnel builder is the core feature. You pick a template, then edit it into a full sales funnel. Higher plans allow unlimited funnels, so you never rebuild an entire funnel manually.

Creatio CRM: There is no funnel builder here. Instead, Creatio maps sales processes as workflows and moves deals through defined stages. Its end-to-end platform is built to accelerate sales processes of any complexity rather than the front end.

2. Целевые страницы и конструктор страниц
ClickFunnels: A drag and drop editor doubles as a конструктор сайтов. You create landing pages, sales pages, and opt in forms from professionally designed templates. No web design skills are required.

Creatio CRM: The no code UI designer builds internal apps and forms, not public web pages. Studio Creatio is where citizen developers build applications with drag and drop visual design tools.

⚠️ Предупреждение: If you need a public page builder, Creatio will not replace ClickFunnels. You would still pay for a separate landing page builder.
3. Email Marketing and Campaigns
ClickFunnels: Built-in email marketing tools run automated workflows and marketing campaigns. Automated email marketing sends sequences to potential customers after they leave the site. ClickFunnels email automation covers welcome notes and cart reminders.

Creatio CRM: Marketing Creatio works as an omnichannel marketing platform. It tracks leads and prospects across email campaigns and other channels, then helps you orchestrate customer journey steps across many customer journeys from one place.

4. CRM и управление контактами
ClickFunnels: A customizable CRM stores contacts and tracks buyers through the sales process. It is lighter than a dedicated CRM. For малый бизнес selling a handful of products, it holds all the data you need.

Creatio CRM: This is the deeper option by a wide margin. Creatio consolidates customer data and automates lead workflows and sales opportunities. Account management, order management, and customer service all live in the same records.

5. Online Courses and Membership Sites
ClickFunnels: ClickFunnels 2.0 lets you create, sell, and manage online courses in the same account. Community tools support engagement among members. It lacks the depth of a dedicated LMS, but setup is quick.

Creatio CRM: Creatio does not sell courses. Its learning material is aimed at your own creatio team through podcasts, videos, and documentation.

6. Online Store and Checkout Pages
ClickFunnels: You can run a full online store with branded checkout pages. Order bumps let buyers add a product with one click. One-click upsells and downsells lift average order value.

Creatio CRM: Service Creatio handles post-sale work such as cases, SLAs, and ticket resolution. It supports the customer after checkout rather than running the checkout itself.

7. Automation and AI
ClickFunnels: Funnel automations trigger emails and actions based on buyer behaviour. An AI live чат-бот answers support questions right away. Automation stays close to the funnel itself.

Creatio CRM: Creatio AI runs agents that handle account research, lead conversion, and ticket resolution on their own. Workflow automation reaches every department, not just marketing.

8. Аналитика и отчетность
ClickFunnels: ClickFunnels analytics tracks funnel performance automatically. You see total orders, opt-ins, and conversion rates without extra setup. A/B testing shows which version of a page wins.

Creatio CRM: Customizable dashboards and AI-powered insights support data-driven decisions across the company. Отчетность covers operations and productivity, not just campaign results.

9. Payments and Third Party Integrations
ClickFunnels: Payments AI handles the money side of checkout. Third party integrations connect outside email marketing tools and CRM systems to your funnel.

Creatio CRM: A marketplace of over 700 connectors links Creatio to your existing cloud stack. That technology approach gives teams a high degree of freedom when joining systems together.

10. Ценообразование и стоимость
Давайте сравним эти планы.
| Уровень | ClickFunnels | Creatio CRM |
|---|---|---|
| Вход | Launch — $81/month | Рост — 25 долларов США/пользователь/месяц |
| Середина | Scale — $164/month | Корпоративный сегмент — 55 долларов США/пользователь/месяц |
| Высокий | Optimize — $248/month | Безлимитный — 85 долларов США/пользователь/месяц |
| Вершина | Dominate — $5,997/yr | — |
ClickFunnels: One flat fee covers your whole team. That matters once you pass three or four seats. The trade-off is a higher floor at $81/month, and ClickFunnels users often call it expensive next to rival funnel tools.
Creatio CRM: The $25 entry price looks cheap for one user. Multiply it by a 20-person sales and marketing department and the maths flips. Creatio makes more sense when the software replaces several internal tools at once.
Различные сценарии
| Если вам это нужно | Выбирать | Почему |
|---|---|---|
| To sell a product online | ClickFunnels | Funnels and checkout built in |
| Глубокая автоматизация рабочих процессов | Creatio CRM | Встроенный движок BPM |
| Low cost for one user | Creatio CRM | $25 entry seat |
| Flat pricing for a team | ClickFunnels | Плата за место не взимается. |
| Продажа онлайн-курсов | ClickFunnels | Courses and memberships included |
| Custom internal apps | Creatio CRM | No code app designer |
| Fastest start | ClickFunnels | 14-day free trial, no partner needed |
💰 Ваш бюджет
Creatio is cheaper for one or two seats. ClickFunnels wins once five or more people need access.
🔌 Ваш технологический стек
Creatio plugs into complex stacks through marketplace connectors. ClickFunnels replaces several small tools instead of joining them.
📝 Ваш ход продаж
Self-serve buyers respond to funnels, so pick ClickFunnels. Long deals with many touchpoints suit Creatio.
🎓 Ваш уровень опыта
Both have a learning curve. ClickFunnels offers a success center of guides, while Creatio usually needs an admin.
🆓 Бесплатные пробные версии и демо-версии
Start the ClickFunnels free trial and build one funnel. Book a Creatio demo and bring a real process to map.
🛟 Варианты поддержки
ClickFunnels features a success center full of guides, plus live chat 24 hours a day, Monday through Friday. Email replies can be slow, and a chatbot comes first.
Руководство по переключению
Already using one of these? Here is what changes if you move.
🔄 Switching from ClickFunnels to Creatio CRM?
✅ Что вы получите:
- A native BPM engine for process automation
- Deeper account management and order management records
- A low code platform for building internal apps
❌ Что вы потеряете:
- Your funnel builder and landing pages
- Checkout pages, order bumps, and upsells
- Course hosting and the affiliate center
📋 Как переключиться:
- Export contacts and order history from ClickFunnels as CSV
- Book a Creatio demo and set up your workspace
- Import contacts, then keep a page builder for public pages
🔄 Switching from Creatio CRM to ClickFunnels?
✅ Что вы получите:
- A drag and drop builder for sales pages and web pages
- Flat pricing that does not grow with headcount
- Built-in courses, memberships, and an affiliate program
❌ Что вы потеряете:
- Business process management across departments
- Industry workflows built for 20 verticals
- The connector marketplace and no code app designer
📋 Как переключиться:
- Export your contact records and pipeline data from Creatio
- Start the ClickFunnels 14-day free trial
- Import contacts and rebuild your top offer as a funnel
Что не было рассмотрено в нашем обзоре
This comparison focused on small businesses and mid-sized teams. We did not test Creatio’s custom contracts or its partner-led rollouts at scale. Enterprise SSO, API limits, and multi-region setups sit outside what we checked. Our notes reflect the August 2026 versions, so features may have moved since then.
Окончательный вердикт
| Категория | Победитель |
|---|---|
| 💰 Цены | ClickFunnels |
| 🚀 Funnel & Page Building | ClickFunnels |
| ✉️ Email Marketing | Галстук |
| 🎯 Глубина CRM-системы | Creatio CRM |
| 👶 Простота использования | ClickFunnels |
| 🔌 Интеграции | Creatio CRM |
| 🎓 Selling Online Courses | ClickFunnels |
| 🏆 Общий победитель | ClickFunnels |
🏆 ПОБЕДИТЕЛЬ: CLICKFUNNELS
ClickFunnels wins 5 out of 7 categories.
Лучше всего подходит для: Selling digital products, running marketing funnels, launching online courses
ClickFunnels and Creatio CRM are not really rivals. ClickFunnels sells things. Creatio manages what happens around the sale.
Creatio CRM is the stronger pick for large operations. Its no code approach and workflow automation fit companies with real process complexity.
But most people asking is ClickFunnels worth it are trying to build a business online. For that job, ClickFunnels gets you from idea to paying customers faster.
Сравнение ClickFunnels: дополнительные примеры
Here is how ClickFunnels stacks up against other funnel and marketing tools:
ClickFunnels против GoHighLevel
ClickFunnels побеждает по следующим параметрам: Cleaner funnel templates, stronger course hosting, simpler setup for solo sellers
GoHighLevel побеждает в следующих матчах: Agency sub-accounts, white-label reselling, SMS marketing built in
ClickFunnels против Кеап
ClickFunnels побеждает по следующим параметрам: Funnel-first page building, one-click upsells, faster launch of a new offer
Кип побеждает по следующим пунктам: Appointment booking, invoicing and quotes, deeper contact tagging rules
ClickFunnels побеждает по следующим параметрам: Flat team pricing, checkout and order bumps, course and membership selling
HubSpot побеждает по следующим показателям: Free starting tier, reporting depth, a much larger app directory
Больше информации о Creatio CRM по сравнению с другими сервисами.
Here is how Creatio CRM measures up against other CRM platforms:
Creatio CRM против Salesforce
Creatio CRM выигрывает по следующим параметрам: No code process design, lower cost of ownership, faster rollout timelines
Salesforce побеждает по следующим параметрам: A far bigger partner network, a wider hiring pool of certified admins, more third-party apps
Creatio CRM против Пайпдрайв
Creatio CRM выигрывает по следующим параметрам: Cross-department automation, industry workflow packs, custom app building
Pipedrive побеждает в следующих условиях: Faster onboarding, simpler pipeline view, lower admin overhead for small teams
Creatio CRM выигрывает по следующим параметрам: True BPM modelling, AI agents for research and tickets, service case handling
В понедельник CRM-системы добились успеха в следующих областях: Visual board layout, easier daily adoption, cheaper small-team plans
Часто задаваемые вопросы
Что делает ClickFunnels?
It builds sales and marketing funnels that turn traffic into buyers. You get a page builder, checkout, email tools, and course hosting in one account.
Сколько стоит ClickFunnels в месяц?
Plans run from $81/month on Launch to $248/month on Optimize. Scale sits between them at $164/month. Dominate is billed at $5,997/yr.
Почему люди уходят из ClickFunnels?
Common reasons are cost, a steep learning curve, slow-loading pages, and missing two-factor authentication. Many stay anyway because of the setup work already invested.
Для чего используется Creatio?
Teams use it to automate workflows and manage sales, marketing, and service. Its no code designer gives staff the ability to build applications without developers.
Which is better for selling online courses?
ClickFunnels. It hosts courses, handles memberships, and takes payment in the same place. Creatio has no course selling features at all.













