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ClickFunnels contre Folk : quel outil CRM l’emportera en 2025 ?

par | Last updated Jul 19, 2026

Gagnant
Clickfunnels
4.2
  • Drag & Drop Funnel Builder
  • Pre-built Funnel Templates
  • Marketing par e-mail intégré
  • One-Click Upsells & Order Bumps
  • A/B Testing & Analytics
  • Essai gratuit de 14 jours
  • Abonnements payants à partir de 81 $/mois
Finaliste
populaire
4.0
  • Incredibly Easy CRM Interface
  • Magic Fields (AI Data Fields)
  • Gmail & Outlook Sync
  • Chrome Extension for Contacts
  • Kanban Sales Pipeline View
  • Essai gratuit de 14 jours
  • Paid Plans from $17.50/month

⚡ Verdict rapide :

  • Tarification : ClickFunnels starts at $81/month. Folk starts at $17.50/member/month.
  • Idéal pour : ClickFunnels for building sales funnels and selling online. Folk for simple contact management.
  • Différence principale : ClickFunnels is a funnel builder. Folk is a customer relationship management app.
  • Notre choix : ClickFunnels for most people who want to generate leads and drive sales in one platform.
ClickFunnels vs Folk Comparison

ClickFunnels and Folk both help you grow a entreprise en ligne.

Mais elles résolvent deux problèmes très différents.

ClickFunnels builds sales funnels that turn website visitors into paying customers.

Folk est un CRM that helps you organize contacts and build real relationships.

One drives sales. The other manages the people behind those deals.

Ce guide vous indique quel outil convient à votre travail.

Aperçu

This ClickFunnels vs Folk comparison covers pricing, features, and ease of use.

Nous expliquons en détail à qui chaque outil convient le mieux.

Nos sources comprennent les spécifications publiées, la documentation et les tests de G2.

By the end, you will know which one fits your sales and marketing needs.

Qu'est-ce que ClickFunnels ?

ClickFunnels is a SaaS tool for building sales and marketing funnels.

It helps you create landing pages, sales pages, and checkout pages without web design skills.

The funnel builder guides visitors through a clear sales process.

You get a landing page builder, email marketing tools, and analytics under one roof.

Most ClickFunnels users pick it to generate leads and drive sales from one platform.

Vidéo YouTube

🏆 Winner: ClickFunnels

⭐ 4,2/5 | 💰 À partir de 81 $/mois

Build automated sales funnels, sell online courses, and run email campaigns in one place. Great for turning traffic into sales.

Tarifs de ClickFunnels

Here is what ClickFunnels pricing looks like in 2026. Let’s break it down.

PlanPrixIdéal pour
Lancement81 $/moisSolo founders starting online
Échelle164 $/moisCroissance petites entreprises
Optimiser248 $/moisTeams running many funnels
Dominer5 997 $/anEstablished brands at volume

Prix ​​vérifiés en juillet 2026.

Tarifs de Clickfunnels

Essai gratuit : Yes. ClickFunnels offers a 14-day free trial for new users.

Garantie de remboursement : A 30-day money-back guarantee applies to annual billing plans.

📌 Note: The Launch plan includes one website, up to three users, up to 20 funnels, and up to 10,000 contacts. Higher tiers add more funnels and contacts.

⚠️ Note sur les prix : Some ClickFunnels documentation lists older plan names like Startup and Pro. We use the current CSV plan names above. Confirm the live plan on the pricing page before you purchase, since annual billing lowers the monthly cost.

Principaux avantages de ClickFunnels

Voici pourquoi ClickFunnels mérite d'être pris en considération :

  • Pre-built funnels: A large template library covers lead funnels, product launches, and webinar sign ups. You skip building each funnel manually.
  • Éditeur glisser-déposer : The drag and drop builder lets you design web pages fast. No coding needed.
  • ClickFunnels email automation: Built-in email sequences send welcome notes and abandoned cart reminders automatically.
  • Sell more per order: Order bumps, one-click upsells, and downsells raise conversion rates during checkout.
  • Online courses: ClickFunnels 2.0 lets you create, sell, and manage online courses and membership sites.
  • ClickFunnels analytics: Automatic tracking shows orders, opt-ins, and conversion rates so you can fine tune each entire funnel.
  • Community and training: An affiliate center, a coaching program, and a group of like minded entrepreneurs help you learn faster.
Clickfunnels

Ce que notre équipe a remarqué

Notre écrivain signed up for ClickFunnels and built a test funnel to see how it flows. Here is what stood out:

Clickfunnels

Avantages et inconvénients de ClickFunnels

✅ Avantages
  • Builds complete sales funnels that convert website visitors into leads and customers
  • Combines a page builder, email marketing, and analytics in one platform
  • Order bumps and one-click upsells raise average order value
  • Strong educational center, coaching program, and affiliate center
❌ Inconvénients
  • Courbe d'apprentissage abrupte qui demande du temps pour être maîtrisée
  • Expensive compared to many leading competitors
  • Users report pages can load slowly and email support replies are slow

Qu'est-ce que le folk ?

Folk is a customer relationship management app for individuals and small teams.

Folk CRM helps you organize contacts and build genuine connections.

The interface feels like a collaborative spreadsheet, which makes it incredibly easy to learn.

You add contacts, set reminders, and track a simple sales pipeline in a Kanban view.

People pick Folk for real relationships across sales, fundraising, events, and partnerships.

Runner Up: Folk

⭐ 4.0/5 | 💰 From $17.50/month

A lightweight CRM for managing contacts and outreach. Best for small teams and agency work that value simple contact management.

Tarification traditionnelle

Here is what Folk costs in 2026. The pricing is per member.

PlanPrixIdéal pour
Standard17,50 $/membre/moisUtilisateurs individuels et petites équipes
Prime35 $/membre/moisTeams needing more CRM features
Coutume70 $/membre/moisÉquipes plus importantes avec des besoins avancés

Prix ​​vérifiés en juillet 2026.

Tarification traditionnelle

Essai gratuit : Yes. Folk offers a 14-day free trial with a self-serve signup.

Facturation: You can pay monthly or save with annual billing on each plan.

📌 Note: Folk uses a self-serve model. You can explore the app at your own pace without pressure from sales reps.

⚠️ Avertissement: Some Folk documentation quotes $20 and $40 per user. The CSV rates above are canonical. Confirm the live price and your currency before you buy.

Principaux avantages du folk

Voici ce qui rend Folk digne d'intérêt :

  • Configuration simple : Folk is one of the easiest CRMs to use. It suits people who have never touched CRM software before.
  • Champs magiques : A custom field type uses AI to clean and enrich contact data for outreach.
  • Email and sync: Folk connects to Gmail or Outlook to import contacts and email history. A Chrome extension pulls people from LinkedIn.
  • Groups and reminders: Organize contacts into groups and set reminders so no follow-up slips through.
  • E-mail automation: Personalized bulk outreach runs through collaborative mail merge and email campaigns.
  • Cas d'utilisation multiples : Folk fits sales, agency partnerships, fundraising, and event follow-up, not just deals.
CRM Folk

Ce que notre équipe a remarqué

Our writer used Folk to manage a contact list and log a few deals. Here is what stood out:

CRM Folk

La brève démonstration ci-dessous illustre ce même flux de travail en action.

Avantages et inconvénients de la musique folk

✅ Avantages
  • Incredibly easy interface that resembles a collaborative spreadsheet
  • Magic Fields utilise l'IA pour nettoyer et enrichir les données de contact.
  • Syncs with Gmail and Outlook, plus a Chrome extension for LinkedIn
  • Flexible across multiple use cases like fundraising and partnerships
❌ Inconvénients
  • Lacks advanced reporting views for detailed analytics
  • Aucun suivi automatique des réunions ou des appels téléphoniques
  • Not suitable for larger sales teams or complex sales processes

Comparaison des fonctionnalités

Ready to compare ClickFunnels vs Folk in detail? We look at nine core features plus pricing. This helps you match the tool to your goals.

FonctionnalitéClickFunnelsPopulaire
Prix ​​initial81 $/mois17,50 $/membre/mois
Essai gratuit✅ 14 jours✅ 14 jours
Créateur d'entonnoirs
Créateur de pages de destination
Contact Management (CRM)Basique✅ Core
Marketing par e-mail✅ Complet✅ Outreach
Cours en ligne
Pipeline des ventes (Kanban)Basique
Idéal pourSelling onlineManaging contacts

1. Fonction principale

ClickFunnels : The core feature is building automated sales funnels. It guides potential customers through a buying journey and turns them into paying customers. This is a true sales tool for online business.

Clickfunnels

Populaire: Folk is a CRM for contact management. It is just a tool for organizing contacts and outreach, not a full sales suite. Folk helps you close winning deals through real relationships.

2. Pages de destination et générateur de pages

ClickFunnels : A drag and drop editor lets you create landing pages, sales pages, and checkout pages fast. The créateur de sites web and page builder need no web design skills. You can build an online store and opt in forms in minutes.

Populaire: Folk does not build landing pages or web pages. It is not a landing page builder. If your goal is generating traffic through pages, ClickFunnels is the right tool here.

⚠️ Avertissement: Some ClickFunnels users report that web pages can load slowly. Test your funnel speed before a big campaign.

3. Email Marketing and Automation

ClickFunnels : Built-in email marketing tools run automated email marketing inside your funnels. ClickFunnels email automation sends email sequences like welcome notes and cart reminders. This ties email campaigns and marketing campaigns to your sales process.

Populaire: Folk email automation is built for outreach. Its outreach functionality focuses on email through collaborative mail merge. It is lighter than a full marketing suite but great for personal follow-up.

Introduction folklorique

4. Contact Management and CRM

ClickFunnels : ClickFunnels stores contacts inside each entire funnel. Contact management is basic. It tracks buyers but does not replace a dedicated CRM.

Populaire: Contact management is Folk’s strength. You organize contacts, set reminders, and manage a sales pipeline. You can search companies, add contacts, and see every message with the same person in one place. Folk helps you build genuine connections and win deals.

5. Templates and Design

ClickFunnels : You get professionally designed templates for marketing funnels and sales and marketing funnels. These cover lead magnets, webinar sign ups, and product launches. Drag and drop makes edits quick.

Populaire: Folk offers templates for contact groups and outreach sequences. The focus is on people and details, not page design. It is simpler by design.

6. Online Courses and Memberships

ClickFunnels : ClickFunnels 2.0 lets you create and sell online courses and membership sites. Community tools keep members engaged. This is ideal if you want courses and funnels together.

Populaire: Folk does not build courses. It manages the people who buy them. Pair Folk with a course tool if you need both.

7. Intégrations

ClickFunnels : ClickFunnels connects to many third party integrations for email and CRM systems. This lets small businesses plug the funnel into other tools they already use.

Populaire: Folk connects to Gmail and syncs email history. The Chrome extension pulls people from LinkedIn. You can integrate it with other tools your team and agency rely on.

8. Analyse et suivi

ClickFunnels : ClickFunnels features and analytics track orders, opt-ins, and conversion rates. It pulls all the data into one view so you can fine-tune customer journeys and spot new sales opportunities.

Populaire: Folk keeps reporting light. It lacks advanced reporting views and does not auto-track meetings or phone calls. You watch pipeline stages, but detailed metrics need other tools.

9. Facilité d'utilisation

ClickFunnels : ClickFunnels is powerful but has a steep learning curve. Building a full funnel takes time. The success center and coaching program help new users learn.

Populaire: Folk is incredibly easy. The spreadsheet-style app works for people new to CRM software. For example, a small team can start managing contacts on day one.

10. Tarification et coût

Comparons les plans tarifaires côte à côte.

PlanClickFunnelsPopulaire
EntréeLaunch — $81/monthStandard — $17.50/member/month
MilieuScale — $164/monthPremium — $35/member/month
Plus hautOptimize — $248/monthCustom — $70/member/month
HautDominate — $5,997/yr

ClickFunnels : You pay more, but you get an entire funnel system, page builder, and email in one platform. Annual billing lowers the monthly cost.

Populaire: Folk is far cheaper per seat. For contact management alone, it delivers strong value for small businesses and agencies.

Différents scénarios

Si vous avez besoinChoisirPourquoi
budget serréPopulaireMuch cheaper per seat
Entonnoirs et pages de venteClickFunnelsFull funnel builder
Gestion simple des contactsPopulaireBuilt for CRM
Vendre des cours en ligneClickFunnelsCourses plus funnels
Configuration adaptée aux débutantsPopulaireIncredibly easy app

💰 Votre budget

Folk starts far lower per seat. ClickFunnels costs more but bundles many tools into one platform.

🔌 Votre pile technologique

ClickFunnels offers many third party integrations for email and CRM. Folk syncs with Gmail and adds a Chrome extension.

📈 Votre processus de vente

Use ClickFunnels to generate leads and drive sales with automated sales funnels. Use Folk to organize contacts after the sale.

🎓 Votre niveau d'expérience

New to software? Folk is easier on day one. ClickFunnels rewards patience with unlimited funnels on higher plans.

🆓 Essais et démos gratuits

Both give a 14-day free trial. Test each app on a real project before you commit.

🛟 Options d'assistance

ClickFunnels has live chat and a big success center, though email replies can lag. Folk leans on a self-serve model.

Guide de changement

Already using one of these tools? Here is what to expect if you switch. Remember, they do different jobs.

🔄 Switching from ClickFunnels to Folk?

✅ Ce que vous y gagnerez :

  • A far simpler app for contact management
  • Magic Fields that enrich contact data
  • Lower cost per member

❌ Ce que vous perdrez :

  • The funnel builder and landing page builder
  • Online courses and checkout pages
  • Full email marketing inside funnels

📋 Comment changer :

  1. Export your contacts from ClickFunnels
  2. Create a Folk account and connect Gmail
  3. Import contacts and set up groups
🔄 Switching from Folk to ClickFunnels?

✅ Ce que vous y gagnerez :

  • A funnel builder to create landing pages and sales pages
  • Automated sales and built-in email campaigns
  • An online store and course tools in one platform

❌ Ce que vous perdrez :

  • The incredibly easy CRM interface
  • Simple contact management and reminders
  • The low per-seat price

📋 Comment changer :

  1. Export contact data from Folk
  2. Start a ClickFunnels free trial
  3. Pick a template and build your first funnel

Ce que notre analyse n'a pas couvert

This comparison focused on core funnel and CRM use cases. We did not test enterprise setups, custom API work, or heavy multi-team workflows. Our notes reflect the July 2026 versions, so features may change. If you run a large sales team, your priorities may differ from what we covered.

Verdict final

CatégorieGagnant
💰 TarificationPopulaire
🚀 Funnel & Page BuildingClickFunnels
📧 Marketing par e-mailClickFunnels
👥 Gestion des contactsPopulaire
🎓 Cours en ligneClickFunnels
👶 Facilité d'utilisationPopulaire
📊 AnalysesClickFunnels
🏆 Vainqueur toutes catégoriesClickFunnels

🏆 GAGNANT : CLICKFUNNELS

ClickFunnels remporte 4 des 7 catégories.

Idéal pour : sales funnels, selling online courses, and running email marketing in one platform.

ClickFunnels and Folk are two very different products.

ClickFunnels is a funnel builder that helps you sell online and drive sales.

Folk is a CRM that keeps your contacts and relationships in order.

Folk is excellent for simple contact management and small teams on a budget. Its 14 day free trial and low price make it easy to test.

But if you need to build funnels and grow revenue, ClickFunnels is the better choice. It even backs annual plans with a 30 day money back guarantee.

Comparaison de ClickFunnels

Weighing other ClickFunnels alternatives? Here is how ClickFunnels stacks up against close rivals. Each ClickFunnels review below focuses on lead generation and value.

ClickFunnels vs GoHighLevel

ClickFunnels l'emporte sur : simpler funnel building, cleaner course tools, stronger training community

GoHighLevel gagne sur : agency features, bundled sub-accounts, lower cost for many clients

ClickFunnels vs Gardez

ClickFunnels l'emporte sur : faster page builder, better checkout pages, richer funnel templates

Keap gagne sur : deeper CRM, stronger pipeline automation, more contact segmenting

ClickFunnels contre HubSpot

ClickFunnels l'emporte sur : quicker funnel launch, upsell tools, lower entry price for sellers

HubSpot l'emporte sur : full marketing suite, reporting depth, free CRM starting tier

Comparaison de plus de folk

Looking at other CRM tools? Here is how Folk compares. Note the CRM features and price for each company.

Folk vs Pipedrive

Folk gagne sur : easier setup, Magic Fields data enrichment, flexible non-sales use cases

Pipedrive l'emporte sur : deeper sales pipeline stages, deal reporting, call and réunion suivi

Folk contre HubSpot

Folk gagne sur : lower price per seat, spreadsheet-style speed, quick contact grouping

HubSpot l'emporte sur : marketing automation, dashboards, large-team workflows

Folk vs Capsule CRM

Folk gagne sur : friendlier interface, LinkedIn Chrome extension, AI-assisted data cleaning

Capsule CRM l'emporte sur : task management, custom sales stages, longer track record

Foire aux questions

Que fait ClickFunnels ?

ClickFunnels builds sales funnels, landing pages, and checkout pages. It runs email marketing and analytics in one platform to turn website visitors into paying customers.

Combien coûte ClickFunnels par mois ?

ClickFunnels pricing starts at $81/month for the Launch plan. The Scale plan is $164/month and the Optimize plan is $248/month. Annual billing lowers the cost.

Qu'est-ce que Folk CRM ?

Folk CRM is a simple customer relationship management app. It helps individuals and small teams organize contacts, set reminders, and build genuine connections without complex software.

Folk est-il un bon logiciel CRM ?

Yes, for small teams that want an incredibly easy tool. Folk shines at contact management and outreach, but it lacks advanced reporting for big sales teams.

Quelle est la meilleure alternative à ClickFunnels ?

GoHighLevel, Keap, and HubSpot are top ClickFunnels alternatives. For pure contact management instead of funnels, Folk is a strong, budget-friendly pick.

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