⚡ Veredito rápido:
- Preços: ClickFunnels starts at $81/month. Copper CRM starts at $9/seat/month.
- Ideal para: ClickFunnels for sales funnels, landing pages and online courses. Copper CRM for Google Workspace teams that live in Gmail.
- Principal diferença: ClickFunnels builds and sells. Copper CRM tracks relationships after the first contact.
- Nossa escolha: ClickFunnels for most users, because it handles pages, payments and email marketing on one platform.
Most people compare ClickFunnels and Copper CRM for one reason.
They want more paying customers without hiring a big team.
But these two products sit at opposite ends of the sales process.
ClickFunnels is a funnel builder that turns website visitors into buyers.
Copper CRM is customer relationship management software that lives inside your Gmail inbox.
Here is how to pick the right one for your online negócios.
Visão geral
This ClickFunnels vs Copper CRM comparison covers pricing, features and ease of use.
We reviewed documentation, pricing pages and user reviews for both tools.
Our writers also spent hands on time with each one.
Essas observações aparecem nas seções "O que nossa equipe notou" abaixo.
By the end, you will know which sales tool fits your business.
O que é ClickFunnels?
ClickFunnels is software that helps you build sales and marketing funnels.
A funnel is a short path that guides people from a click to a purchase.
The platform includes a landing page builder, checkout pages and email marketing tools.
You can also sell online courses, memberships and physical products from an online store.
Most people pick it to get sales and marketing under one roof.
Here is a walkthrough of the platform in action.
🏆 Winner: ClickFunnels
Build sales pages, checkout pages and email campaigns in one place. A 14 day free trial lets you test the entire funnel first.
Preços do ClickFunnels
Here is what ClickFunnels pricing looks like today.
| Plano | Preço | Ideal para |
|---|---|---|
| Lançar | US$ 81/mês | Solo founders starting their first funnel |
| Escala | US$ 164/mês | Growing teams running more marketing campaigns |
| Otimizar | US$ 248/mês | Established stores with bigger contact lists |
| Dominar | US$ 5.997/ano | High volume sellers who want the top tier |
Pricing verified August 2026.
Teste grátis: Yes. ClickFunnels offers a 14 day free trial, and a card is required to start.
Garantia de reembolso: Annual plans carry a 30 day money back guarantee.
📌 Observação: Plan limits matter more than the sticker price. Lower tiers cap funnels, users and contacts, so you do not get unlimited funnels on entry level plans. Annual billing lowers the monthly rate.
⚠️ Pricing conflict flagged: Our research notes list older plan names (Startup at $81 and Pro at $248) with higher month to month rates of $97 and $297. The table above uses our verified plan dados. Check the current pricing page before you buy.
Principais benefícios do ClickFunnels
Here is what makes ClickFunnels worth a look:
- Prebuilt funnel library: You get templates for lead funnels, product launches and webinar sign ups. That beats building a funnel manually from scratch.
- Editor de arrastar e soltar: The page builder needs no code or web design skill. Professionally designed templates cover most layouts.
- Built in email marketing: ClickFunnels email automação sends welcome notes and abandoned cart reminders. Email sequences run without a separate app.
- Checkout tools that lift revenue: Order bumps and one click upsells add products at checkout. Buyers enter credit card details once.
- Courses and memberships: You can create, sell and manage online courses in the same account. Community tools keep members engaged.
- Testing and reporting: A/B testing and ClickFunnels analytics track orders, opt in forms and conversion rates. Use them to fine tune weak steps.
- Training and community: The education center, coaching program and affiliate center connect you with like minded entrepreneurs.
O que nossa equipe observou
Nosso escritor signed up for ClickFunnels and built a lead magnet funnel end to end. Here is what stood out from that hands on time:
Our full ClickFunnels review walks through the editor step by step.
Prós e contras do ClickFunnels
✅ Prós
- Builds pages, funnels, courses and email campaigns on one platform
- Large library of prebuilt funnels for launches and webinars
- Order bumps and one click upsells raise average order value
- A/B testing and analytics show which web pages convert
- Strong training center and community for new users
❌ Contras
- Steep learning curve that takes real time to get through
- Many users report that published pages load slowly
- Expensive next to leading competitors in this category
- No two factor authentication on accounts
O que é o Copper CRM?
Copper CRM is customer relationship management software built for Google Workspace.
It launched in 2012 as a Gmail extension that cut manual data entry.
A Chrome extension puts the whole CRM inside your Gmail inbox.
You can create leads, companies and tasks directly from Gmail and Google Calendar.
Copper says it serves over 30,000 customers, including Google itself.
This video walks through the interface and daily workflow.
Runner Up: Copper CRM
A sales CRM that works where your team already works. Track new contacts and deals without leaving Gmail.
Preços do CRM em cobre
Copper CRM pricing is charged per seat, so team size drives the bill.
| Plano | Preço | Ideal para |
|---|---|---|
| Iniciante | US$ 9 por assento por mês | Usuários individuais organizando apenas contatos |
| Básico | US$ 23 por assento por mês | Pequena empresa teams up to 2,500 contacts |
| Profissional | US$ 59 por assento por mês | Sales reps who need workflow automation |
| Negócios | US$ 99 por assento por mês | Teams that need an email sequence and reporting |
Pricing verified August 2026.
Teste grátis: Yes. Copper gives new users a 14 day free trial with full access.
Garantia de reembolso: None published. Test during the trial before you commit.
📌 Observação: The Starter plan has limited features and no pipeline tools. It only organizes contacts, so most teams begin on Basic or higher.
⚠️ Pricing conflict flagged: Our research notes list higher rates when paid monthly: $29, $69 and $134 per seat. The table above reflects the plans in our data. Extra seats and add ons also raise the total.
Principais benefícios do CRM em cobre
Here is where this CRM software earns its place:
- Integração com o Google Workspace: Copper’s integration with Google Workspace (formerly G Suite) syncs emails, meetings and contact data. Google Docs, Google Sheets and Google Drive files attach to records.
- No manual data entry: Records fill themselves from Gmail activity. That saves your sales team hours each week.
- Pipelines visuais: You can create pipelines for each offer and run multiple pipelines side by side. Drag a new lead between stages as it moves.
- Automação de fluxo de trabalho: Rules automate tasks and follow ups. Automated emails send from your own Gmail account.
- Contact management and lead scoring: Activity tracking, lead scoring and email templates keep every client record current.
- Relatórios personalizados: Build your own sales reports and easily track open and click data on sent mail.
- API amigável: The API is simple enough to connect other tools without a developer on staff.
O que nossa equipe observou
Our writer connected Copper to a working Gmail account and tracked live deals for several days. Here is what stood out:
Vantagens e Desvantagens do Copper CRM
✅ Prós
- Deepest Google Workspace integration of any sales CRM
- Familiar interface that Google products users learn fast
- Automatic record updates remove most manual data entry
- Clear per seat pricing with no hidden setup costs
❌ Contras
- Costs more than other CRMs with similar functionality
- Lacks the advanced capabilities larger companies need
- Contact records have been reported as glitchy by some users
- Marketing tools rely on an outside app called Outfunnel
Comparação de recursos
These two products overlap less than the search results suggest.
We compare ten areas so you can see where each one actually helps.
| Recurso | ClickFunnels | CRM de cobre |
|---|---|---|
| Preço inicial | US$ 81/mês | US$ 9 por assento por mês |
| Plano Gratuito | ❌ (14 day trial) | ❌ (14 day trial) |
| Construtor de Funil | ✅ | ❌ |
| Construtor de Páginas de Destino | ✅ | ❌ |
| Checkout Pages | ✅ | ❌ |
| Gestão de Contatos | ✅ Básico | ✅ Completo |
| Marketing por e-mail | ✅ Campanhas | ✅ Sequences on Business tier |
| Cursos online | ✅ | ❌ |
| Integração com o Google Workspace | ❌ Third party integrations only | ✅ Nativo |
| Ideal para | Selling online | Tracking relationships |
1. Funnel Building vs Sales Pipelines
ClickFunnels: The funnel builder is the core feature here. You pick a template, then map the entire funnel from opt in forms to thank you page. Prebuilt marketing funnels cover launches, webinar sign ups and lead magnets.
CRM em cobre: There is no funnel builder. Instead you create pipelines that track sales opportunities through stages you define. Teams with several offers can run multiple pipelines at once.
2. Where You Work Each Day
ClickFunnels: You work in a browser dashboard and a page builder. The drag and drop builder handles sales pages, blog style web pages and a full website builder. No web design skill is needed.
CRM em cobre: You work inside Gmail. The Chrome extension shows deal history beside the message you are reading. Google Calendar events and contact data sync both ways without extra clicks.
3. Email Marketing and Follow Up
ClickFunnels: Email marketing is built in. You can send broadcast email campaigns, run automated email marketing and trigger abandoned cart reminders. Bulk emails go out from the same account that hosts your pages.
CRM em cobre: Mail goes out through your own Gmail address, which keeps replies personal. Email templates speed up repeat answers, but a full email sequence is restricted to the Business tier.
⚠️ Aviso: Copper sends automated emails as transactional mail from your inbox, so there is no unsubscribe link. That makes it a poor fit for newsletters.
4. Gestão de Contatos
ClickFunnels: The built in CRM stores buyers and subscribers with tags. It is enough to segment marketing campaigns, but it is thinner than a dedicated sales CRM.
CRM em cobre: Contact management is the whole point. New contacts appear from Gmail activity, and lead scoring flags who to call first. Every call, text and reunião logs to the record.
5. Automação
ClickFunnels: Funnel automations move people between steps based on what they click. That gives you automated sales funnels that run while you sleep.
CRM em cobre: Workflow automation removes repetitive admin from your sales process. Rules can assign owners, set reminders and automate tasks when a deal changes stage.
6. Checkout Pages and Payments
ClickFunnels: Checkout pages, order bumps and one click upsells are native. Buyers enter credit card details once and can add a second product without retyping anything.
CRM em cobre: Copper does not take payments. It records the deal value and then automates the paperwork that follows a closed sale.
7. Selling Products vs Managing Client Work
ClickFunnels: An online store module sells physical goods. Course tools let you create and manage online courses and memberships in the same account.
Course creation sits in the same dashboard as the store.
CRM em cobre: Copper adds light project management instead. You can manage projects and client delivery on the same board that tracked the deal.
8. Relatórios e análises
ClickFunnels: ClickFunnels analytics tracks total orders, opt ins and conversion rates automatically. A/B testing shows which version of a page wins.
CRM em cobre: Custom reporting pulls all the data your reps enter into sales reports you design. Website tracking and marketing tools run through Outfunnel, which some users find clunky.
9. Setup, Imports and Integrations
ClickFunnels: Setup takes longer because you are building assets, not importing a list. Third party integrations connect email tools, webinar apps and payment gateways to the rest of your stack.
CRM em cobre: Import your existing sheet and the CRM is live the same day. The friendly API and Google Workspace integration cover most other tools a small business already runs.
10. Preços e Custos
Let us put the plans side by side.
| Nível | ClickFunnels | CRM de cobre |
|---|---|---|
| Entrada | Lançamento: US$ 81/mês | A partir de: US$ 9 por assento por mês |
| Meio | Escala: US$ 164/mês | Básico: US$ 23 por assento por mês |
| Upper mid | Optimize: US$ 248/mês | Profissional: US$ 59 por licença por mês |
| Principal | Dominate: $5,997/yr | Negócios: US$ 99 por assento por mês |
ClickFunnels: One flat fee covers the whole team on lower tiers. That single price replaces a page builder, an email tool and a checkout app, which is why the entry cost looks high.
CRM em cobre: Nine dollars a seat looks cheap until you add pipelines. The Professional plan at $59 per seat is where most sales teams land, and five reps there costs $295 a month.
💡 Dica profissional: Count seats before you compare headline prices. Per seat pricing passes ClickFunnels once your team grows past four or five people.
Diferentes cenários
| Se você precisar | Escolher | Por que |
|---|---|---|
| To generate leads from cold traffic | ClickFunnels | Landing pages and opt in forms |
| To track deals already in progress | CRM de cobre | Pipelines and activity logs |
| Para vender cursos online | ClickFunnels | Native course and member tools |
| A CRM inside Gmail | CRM de cobre | Chrome extension and sync |
| O preço de entrada mais baixo | CRM de cobre | $9 per seat to start |
| One platform for the whole journey | ClickFunnels | Pages, payments and email |
💰 Seu orçamento
Copper starts far lower per user, but the cost climbs with every seat. ClickFunnels charges one fee that covers your whole small team.
🔌 Seu conjunto de tecnologias
Copper only makes sense if your company runs on Google. Microsoft 365 shops should look at other CRMs instead.
📈 Seu Processo de Vendas
Lead generation from ads and content points to ClickFunnels. Long deals with named clients point to Copper.
🎓 Seu nível de experiência
ClickFunnels takes weeks to learn well. Copper feels familiar on day one if you already use Google products.
🆓 Testes e demonstrações grátis
Both give you 14 days at no cost. Build one real page or import one real list before you decide.
🛟 Opções de suporte
ClickFunnels runs live chat on weekdays plus an AI chatbot and a large success center. ClickFunnels users often say email replies arrive slowly.
Guia de Troca
Already paying for one of them? Here is what changes if you move.
🔄 Switching from ClickFunnels to Copper CRM?
✅ O que você vai ganhar:
- A CRM that runs inside Gmail and Google Calendar
- Cleaner records with almost no manual data entry
- A much lower starting price per user
❌ O que você perderá:
- The funnel builder and every landing page you built
- Checkout pages, order bumps and upsells
- Course hosting and membership access
📋 Como mudar:
- Export contacts and orders from ClickFunnels as a CSV file
- Start the Copper trial with your Google account
- Import the file, then rebuild your pages on a separate host
🔄 Switching from Copper CRM to ClickFunnels?
✅ O que você vai ganhar:
- Pages, payments and email marketing on one bill
- Tools that turn potential customers into buyers
- Course and membership hosting for digital products
❌ O que você perderá:
- Native Gmail and Google Calendar syncing
- Deep contact records and lead scoring
- Per seat pricing that suits a two person team
📋 Como mudar:
- Export people, companies and opportunities from Copper
- Open the 14 day ClickFunnels trial and pick a funnel template
- Upload the contact file and connect your payment gateway
O que nossa avaliação não abordou
Esta comparação focou-se em pequenas empresas and lean marketing teams. We did not test enterprise contracts, custom API builds or the Dominate tier. Long term deliverability across large email campaigns was outside our scope too. If you run fifty seats or sell in regulated markets, your priorities will differ from what we covered here.
Veredicto final
| Categoria | Ganhador |
|---|---|
| 💰 Preços de entrada | CRM de cobre |
| 🚀 Funnel and Landing Pages | ClickFunnels |
| 📧 Marketing por e-mail | ClickFunnels |
| 🛒 Checkout and Payments | ClickFunnels |
| 🎓 Cursos Online | ClickFunnels |
| 📊 Reports and Analytics | ClickFunnels |
| 📇 Gestão de Contatos | CRM de cobre |
| 🔌 Integração com o Google Workspace | CRM de cobre |
| 👶 Facilidade de uso | CRM de cobre |
| 🏆 Vencedor Geral | ClickFunnels |
🏆 VENCEDOR: CLICKFUNNELS
ClickFunnels wins 5 out of 9 categories.
Ideal para: sales funnels, online courses, paid traffic offers
These are two very different products, and the winner reflects scope more than quality. ClickFunnels builds the machine that finds and converts buyers.
Copper CRM is excellent at one job: keeping every customer conversation organized inside Google. For a Gmail based sales team with a short list of clients, it is the better daily driver.
But if you need to drive sales, build customer journeys and run more of your business online, ClickFunnels does more of that work in one place. Plenty of teams end up running both.
Mais comparações do ClickFunnels
Here is how ClickFunnels lines up against the other tools people shortlist:
ClickFunnels vs GoHighLevel
O ClickFunnels se destaca em: a simpler editor for beginners, deeper course and membership tools, a bigger template library
GoHighLevel vence em: agency sub accounts, built in SMS and calls, white label resale
O ClickFunnels se destaca em: faster page building, order bumps at checkout, course hosting included
Keap vence com base em: stronger pipeline records, appointment booking, invoicing for service businesses
O ClickFunnels se destaca em: ready made funnel templates, upsell flows, one flat price for small teams
A HubSpot vence em: a free starting tier, reporting depth, contact records built for long sales cycles
Mais comparações do Copper CRM
Shopping for a CRM? These matchups come up most often.
O Copper CRM se destaca em: native Gmail workflow, faster onboarding, a friendlier API
A HubSpot vence em: a genuinely free tier, marketing automation depth, room to grow into enterprise
CRM de cobre vs CRM de segunda-feira
O Copper CRM se destaca em: automatic capture from email, Google Calendar sync, less setup work
Vitórias do CRM na segunda-feira em: flexible boards, cross team project views, Microsoft friendly setups
CRM de cobre vs. CRM Cápsula
O Copper CRM se destaca em: tighter Google Workspace ties, richer activity tracking, stronger reporting on upper plans
O Capsule CRM se destaca em: lower cost per seat, a free starting plan, simpler menus for very small teams
Perguntas frequentes
O que o ClickFunnels faz?
It builds sales funnels. You create landing pages, checkout pages and email follow ups in one account, then track how many visitors turn into buyers.
Qual o preço mensal do ClickFunnels?
Plans run from $81 per month on Launch to $248 per month on Optimize. The top Dominate tier is billed at $5,997 per year.
Vale a pena usar o ClickFunnels?
Worth it if you sell digital products and would otherwise pay for a page builder, email tool and cart separately. Not worth it for simple brochure sites.
Para que serve o Copper CRM?
Tracking leads, deals and client relationships from inside Gmail. Small teams on Google Workspace use it to log activity without typing records by hand.
O Copper CRM funciona com o Outlook?
No. The product is built around Google Workspace, so Microsoft 365 teams lose the syncing that makes it useful. Choose a different CRM instead.
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