⚡ Verdict rapide :
- Tarification : Folk starts at $17.5/member/month. Agile CRM has a free version, then $8.99 per user.
- Idéal pour : Folk for contact management and partnerships. Agile CRM for sales, marketing, and customer service in one app.
- Différence principale : Folk keeps things incredibly easy. Agile CRM packs more crm features, including a helpdesk and landing pages.
- Notre choix : Folk, rated 4 out of 5 against 2.8 for Agile CRM, thanks to its cleaner contact data and search.
Folk and Agile CRM both call themselves customer relationship management software.
They are not chasing the same person at all.
Folk is a lightweight crm built to organize contacts and build genuine connections.
Agile CRM is an all in one crm for sales, marketing, and service teams.
One helps you keep real relationships warm. The other tries to run your whole sales process.
Aperçu
This Folk vs Agile CRM comparison covers pricing, crm features, ease of use, and support.
We also break down which tool fits which entreprise.
Nos rédacteurs ont pu tester concrètement les deux plateformes.
Ces observations figurent dans les sections « Ce que notre équipe a remarqué » ci-dessous.
Everything else comes from published specs, documentation, and G2 reviews.
Qu'est-ce que le folk ?
Folk is a contact-first crm for people who hate heavy sales software.
The app looks and feels like a shared spreadsheet.
You add contacts, group them, and set reminders to follow up.
A Chrome extension pulls people straight from LinkedIn into your workspace.
Folk CRM is built for multiple use cases, not only to close winning deals.
Fundraising, hiring, events, and partnerships all work inside the same tool.
Watch how the workspace fits together before you read the pricing.
🏆 Winner: Folk
Folk keeps contact management light and fast. Magic fields clean your data as you work. Best for small teams and agency owners.
Tarification traditionnelle
Folk charges per member. There is no free version.
| Plan | Prix | Idéal pour |
|---|---|---|
| Standard | 17,50 $/membre/mois | fondateurs indépendants et petites équipes |
| Prime | 35 $/membre/mois | Agencies running email automation |
| Coutume | 70 $/membre/mois | Larger teams needing custom fields |
Pricing verified August 2026.
Essai gratuit : Yes. Folk CRM offers a 14-day free trial with no purchase required upfront.
Garantie de remboursement : None published. Cancel before renewal to stop billing.
📌 Note: There is no setup fee. Every plan includes the Chrome extension, Gmail sync, and contact enrichment credits.
⚠️ Pricing conflict: Some third-party sources list Folk at $20 and $40 per user. Our verified figures are $17.5, $35, and $70 per member per month.
Principaux avantages du folk
Voici ce qui rend Folk digne d'intérêt :
- Incredibly easy setup: Folk is one of the simplest CRMs to learn. Beginners can build a working pipeline the same day.
- Magic fields: This AI custom field type fills in missing details about people and companies.
- Clean contact data: Folk is strong at cleaning and enriching customer data before outreach.
- Gmail and Outlook sync: Connect your mail account to import contacts and email history.
- Collaborative mail merge: Send personalized bulk email from shared templates, then track replies.
- Self-serve model: You can explore the product without a sales rep chasing you.
- Kanban pipeline: A visual board shows deals moving toward winning deals at a glance.
Ce que notre équipe a remarqué
Notre écrivain signed up for Folk and spent several days moving a partner list into it. Here is what stood out:
This short clip shows the same workflow in the live app.
Avantages et inconvénients de la musique folk
✅ Avantages
- One of the easiest CRMs on the market to learn
- Magic fields use AI to enrich contact data
- Chrome extension adds people from LinkedIn in one click
- Works for fundraising, events, hiring, and partnerships
- 14-day free trial with a self-serve signup
❌ Inconvénients
- Aucun avancé reportage views for sales forecasting
- Aucun suivi automatique des réunions ou des appels téléphoniques
- Outreach is email-only, with limited channels
- Some users report trouble importing emails and contact data
Qu'est-ce que le CRM agile ?
Agile CRM is a cloud-based crm system for small and medium businesses.
It has been running since 2013 and serves over 15,000 customers globally.
The platform puts sales, marketing, and customer service on one site.
Agile CRM offers contact management, deal tracking, helpdesk, and project tracking.
Marketing automation, landing pages, and a knowledge base come built in.
The company runs offices in Inde and the Philippines and has been named a leader by G2 Crowd.
Here is a walkthrough of the dashboard and its main modules.
Finaliste : Agile CRM
An all in one crm at a great price. Sales, marketing, and service share one contact record. Free for up to 10 users.
Tarification Agile CRM
Agile CRM pricing starts free and scales by user.
| Plan | Prix | Idéal pour |
|---|---|---|
| Gratuit | Gratuit | Up to 10 users testing the crm software |
| Démarreur | $8.99 | petites entreprises avec un budget serré |
| Régulier | $29.99 | Développement des équipes commerciales et marketing |
| Entreprise | $47.99 | Larger teams needing analytics and access controls |
Pricing verified August 2026.
Essai gratuit : Not needed. The free version supports up to 10 employees with core contact features.
Garantie de remboursement : None published. Prices are per user and typically billed monthly or annually.
📌 Note: There is no setup fee. Agile CRM is considered affordable next to most CRM options on the market.
⚠️ Avertissement: G2 reviews mention slow bug fixes and billing questions taking up to two weeks. Test support response times before you commit.
Principaux avantages d'un CRM agile
Here is where Agile CRM earns its place:
- One platform, three teams: Sales, marketing, and support share the same customer data. That cuts data silos.
- Automatisation du marketing : Drag-and-drop workflow constructeurs create email campaigns and measure web engagement.
- Automatisation des ventes : Follow-ups, lead scoring, and data entry run on autopilot.
- Helpdesk built in: Ticketing handles customer queries without a second product.
- Gamification : Leaderboards and badges push your sales team to compete.
- Réunion planification : Leads book time on your calendar, synced with Google Calendar or Outlook.
- Telephony: Built-in calling logs phone calls against the contact record.
Ce que notre équipe a remarqué
Our writer created an Agile CRM account and ran a small pipeline through it. Here is what stood out:
The clip below covers the same setup steps in order.
Avantages et inconvénients du CRM agile
✅ Avantages
- Formule gratuite pour un maximum de 10 utilisateurs
- Sales, marketing, and service in one interface
- Easy implementation compared with Infusionsoft
- Gamification des ventes avec classements et badges
- Multi-channel outreach across email, réseaux sociauxet mobile
❌ Inconvénients
- Reporting tools are poorly configured
- G2 reviews describe falling email delivery rates
- Limited room for custom fields and data mapping
- Support answers vary between agents
Comparaison des fonctionnalités
Here is how Folk CRM and Agile CRM compare across ten areas that matter to buyers.
| Fonctionnalité | Populaire | CRM agile |
|---|---|---|
| Prix initial | 17,50 $/membre/mois | Free, then $8.99 |
| Version gratuite | ❌ | ✅ (10 users) |
| Gestion des contacts | ✅ | ✅ |
| Automatisation du marketing | ❌ | ✅ |
| Automatisation des e-mails | ✅ | ✅ |
| Extension Chrome LinkedIn | ✅ | ❌ |
| Helpdesk & Ticketing | ❌ | ✅ |
| Sales Forecasting Reports | ❌ | ✅ |
| Phone Calls Logged Automatically | ❌ | ✅ |
| Idéal pour | Contact-led relationships | Full sales and marketing stack |
1. Gestion des contacts
Populaire: Contact management is the core of the product. You organize contacts into groups so outreach never feels overwhelming. Magic fields fill missing details automatically.
CRM agile : The contact record gives a 360-degree view of every customer interaction. Tags, custom fields, and timelines sit on one screen. It holds more structured customer data than Folk.
2. Company and Account Records
Populaire: Each company page links to every person you know inside it. For example, an agency can group one client’s whole team under a single record. Search pulls up a company and its contacts together. That helps agency teams track accounts without a spreadsheet.
CRM agile : Companies act as parent records for deals, tickets, and campaigns. Reps can see revenue generated per account. Ecommerce teams use it as a light ecommerce crm layer.
3. Pipeline des ventes
Populaire: The sales pipeline uses a Kanban board. Drag a card forward as a conversation moves toward winning deals. It is simple, which is the point.
CRM agile : The visual pipeline tracks deals with milestones, probability, and value. Managers can build several pipelines for longer sales processes. This suits a larger sales team.
4. Lead Tracking and Sales Automation
Populaire: You can set reminders and log notes against any lead. There is no lead scoring engine. Meetings and phone calls need manual entry.
CRM agile : Sales automation covers follow-ups, lead scoring, and data entry. Triggers move a lead between stages without anyone touching it. This is real sales enablement for small teams.
💡 Conseil de pro : If your workflow depends on automatic call logging, Folk will frustrate you. Check that gap before you buy.
5. Marketing par e-mail et automatisation
Populaire: Email automation runs through collaborative mail merge and shared templates. Sequences are personal, not mass blasts. Outreach is email-only, so other tools handle SMS or ads.
CRM agile : Email marketing includes A/B testing, personalization, and campaign builders for marketing teams. Multi-channel sales marketing reaches email, social media, and mobile. Delivery rates are the weak spot in recent reviews.
6. Social Selling and Engagement
Populaire: Social selling starts on LinkedIn. Save a profile, add notes, and the person lands in the right group. It suits founders who build genuine connections one at a time.
CRM agile : Engagement tools measure web engagement and trigger campaigns from site behavior. Landing pages and web forms feed new contacts into the crm system. It is built for volume, not one-to-one notes.
7. Extensions and Integrations
Populaire: The Chrome extension is the standout. It lets you add contacts from LinkedIn or any web page in seconds. Folk also connects to Gmail and Outlook to sync email history.
CRM agile : Integrations reach third-party services for comptabilité, support, and telephony. The online calendar lets leads book meetings in person or by video. You can integrate it with most tools a petite entreprise already runs.
8. Rapports et analyses
Populaire: Pipeline management gives basic counts and stage views. There is no deep analytics layer and no sales forecasting. Teams generating monthly board reports will need another tool.
CRM agile : Reports cover deals, campaigns, and support tickets. On paper this beats Folk. In practice, G2 reviews call the reporting tools awkward to configure.
9. Partnerships and Customer Service
Populaire: A partnership manager view tracks investors, press, and events alongside customers. This is where multiple use cases pay off. Support is self-serve, with docs and email.
CRM agile : A helpdesk turns customer queries into tickets with SLAs and canned replies. Some reviewers call the support great support, while others report slow fixes. Read recent reviews before you rely on it.
10. Tarification et coût
Here are both price lists side by side.
| Étage | Populaire | CRM agile |
|---|---|---|
| Gratuit | ❌ | Free (10 users) |
| Entrée | Standard — $17.5/member/month | Starter — $8.99 |
| Milieu | Premium — $35/member/month | Regular — $29.99 |
| Haut | Custom — $70/member/month | Enterprise — $47.99 |
Populaire: You pay more per seat and get less breadth. The money buys speed and clean contact data. For a two-person agency, that trade often works.
CRM agile : The free version and $8.99 Starter plan are hard to beat on price. Every tier adds marketing automation depth. Budget-first buyers will land here.
Différents scénarios
| Si vous avez besoin | Choisir | Pourquoi |
|---|---|---|
| A free CRM today | CRM agile | Gratuit pour 10 utilisateurs |
| Gestion simple des contacts | Populaire | Fastest to learn |
| Automatisation du marketing | CRM agile | Campaigns and landing pages |
| Prospection sur LinkedIn | Populaire | Extension Chrome en un clic |
| Helpdesk for customer queries | CRM agile | Ticketing is built in |
| Fundraising or events | Populaire | Multiple use cases beyond sales |
💰 Votre budget
Agile CRM wins on raw pricing with a free tier and an $8.99 Starter plan. Folk asks $17.5 per member before you send a single email.
🔌 Votre pile technologique
Folk fits teams that live in Gmail and LinkedIn. Agile CRM fits teams that want the CRM to replace three separate tools.
📝 Votre processus de vente
Relationship-led selling with long cycles suits Folk. High-volume outbound with scoring and forecasting suits Agile CRM.
🎓 Votre niveau d'expérience
Never used a CRM before? Folk is incredibly easy to pick up. Agile CRM rewards people who enjoy building workflows.
🆓 Essais et démos gratuits
Folk gives a 14-day free trial with no sales call. Agile CRM lets you stay free for as long as you have 10 or fewer employees.
🛟 Options d'assistance
Agile CRM has a knowledge base plus email and phone support. Reviews split hard here, so test a real ticket during your trial.
Guide de changement
Already on one of these? Here is what changes when you move.
🔄 Switching from Folk to Agile CRM?
✅ Ce que vous y gagnerez :
- Une version gratuite pour un maximum de 10 utilisateurs
- Marketing automation, landing pages, and web forms
- Helpdesk ticketing and built-in telephony
❌ Ce que vous perdrez :
- Magic fields and AI contact enrichment
- The one-click LinkedIn Chrome extension
- A spreadsheet-simple interface anyone can use
📋 Comment changer :
- Export your Folk groups and contacts to CSV
- Create a free Agile CRM account and map your custom fields
- Import the file, then rebuild reminders as automation rules
🔄 Switching from Agile CRM to Folk?
✅ Ce que vous y gagnerez :
- Faster onboarding for a team that resists CRM software
- Cleaner contact data through magic fields
- One workspace for deals, partnerships, and events
❌ Ce que vous perdrez :
- Marketing automation and campaign analytics
- Ticketing for customer queries
- The free plan and lower per-user price
📋 Comment changer :
- Export contacts, companies, and deals from Agile CRM
- Start a Folk trial and connect Gmail to sync email history
- Import the file, then split people into groups by use case
Ce que notre analyse n'a pas couvert
This comparison focused on individuals, agencies, and small businesses. We did not test enterprise rollouts, custom API work, or bulk billing for 100+ employees. Deliverability was judged from published reviews, not from a live send test. If you run a large ecommerce operation, your priorities may differ from what we covered here.
Verdict final
| Catégorie | Gagnant |
|---|---|
| 💰 Tarification | CRM agile |
| 🚀 Contact Management | Populaire |
| ⚡ Facilité d'utilisation | Populaire |
| 🎯 Automatisation du marketing | CRM agile |
| 🔌 Intégrations | Populaire |
| 📊 Signalement | CRM agile |
| 🛟 Reliability & Support | Populaire |
| 🏆 Vainqueur toutes catégories | Populaire |
🏆 WINNER: FOLK
Folk wins 4 out of 7 categories.
Idéal pour : contact management, agency partnerships, fundraising, and founder-led sales
Folk and Agile CRM solve different problems. Folk is a relationship tool that happens to close deals. Agile CRM is a full sales and marketing machine at a lower price.
Agile CRM is the better buy if you need automation, forecasting, and a helpdesk on one bill. The 4.0 versus 2.8 rating gap comes down to reliability, not feature count.
If your business runs on real relationships, Folk is the safer pick. Start with the trial and move one group of contacts across first.
Comparaison de plus de folk
Here is how Folk lines up against other CRM tools buyers shortlist:
Folk vs Pipedrive
Folk gagne sur : faster setup, LinkedIn contact capture, and use cases outside sales like fundraising.
Pipedrive l'emporte sur : deal forecasting, activity reporting, and a cheaper entry seat.
Folk gagne sur : a workspace non-sales teams actually enjoy, quicker contact enrichment, and no upsell pressure.
HubSpot l'emporte sur : a free tier, marketing campaign depth, and a much larger app marketplace.
Folk vs Capsule CRM
Folk gagne sur : AI-assisted fields, group-based outreach, and browser-based contact capture.
Capsule CRM l'emporte sur : a free starter tier, task management, and lower per-seat pricing.
Folk gagne sur : contact-first design, email history sync, and a shorter learning curve.
Lundi, CRM remporte la victoire sur : project boards, dashboard building, and cross-department workflow functionality.
Comparaison plus poussée des solutions CRM agiles
Agile CRM sits in a crowded market. Here is how it holds up:
CRM agile vs Salesforce
Agile CRM l'emporte sur : a far lower price per user, quicker rollout, and marketing automation included by default.
Salesforce l'emporte sur : enterprise scale, deep customization, and a huge partner network for niche needs.
CRM agile vs Gardez
Agile CRM l'emporte sur : easy implementation, a free plan, and no mandatory onboarding cost.
Keap gagne sur : steadier email delivery, e-commerce checkout tools, and stronger campaign templates.
Agile CRM l'emporte sur : cheaper paid tiers, bundled helpdesk, and gamification for the sales team.
HubSpot l'emporte sur : reporting clarity, uptime record, and documentation quality for new users.
Agile CRM l'emporte sur : bundled landing pages, project tracking, and a wider free-plan seat count.
Freshsales CRM remporte des succès sur : support responsiveness, mobile app polish, and built-in AI lead scoring.
This video runs through more alternatives if neither tool fits.
Foire aux questions
Qu'est-ce que Folk CRM ?
Folk CRM is a lightweight customer relationship management app for contact management and outreach. It suits founders, agencies, and small teams tracking relationships, partnerships, and events in one place.
Combien coûte Folk ?
Plans cost $17.5 per member monthly for Standard, $35 for Premium, and $70 for Custom. A 14-day free trial lets you test before any purchase.
Folk est-il un bon logiciel CRM ?
Yes, for relationship-led work. We rate it 4 out of 5. It is weaker on reporting, forecasting, and automatic logging of meetings or phone calls.
Agile CRM est-il vraiment gratuit ?
Yes. The free version covers up to 10 users with core contact features. Paid tiers start at $8.99 and add automation, reporting, and integrations.
Quelle est la plateforme CRM numéro 1 ?
Salesforce leads the market by revenue. For small businesses, the meilleur CRM is the one your team opens daily. Between these two, we pick Folk.
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