⚡ Veredicto rápido:
- Precios: Bitrix24 starts at $49/organization/month. Instantly starts at $30/month.
- Ideal para: Bitrix24 for running CRM, projects, and team chat in one app. Instantly for correo electrónico frío A escala.
- Diferencia clave: Bitrix24 is a work hub for your whole team. Instantly is an outreach engine for finding and emailing new leads.
- Nuestra elección: Instantly for most sales teams. It rates 4.3 to Bitrix24’s 3.0 and is far easier to learn.
Bitrix24 and Instantly land on the same shortlists for one reason.
Ambos prometen ayudar pequeñas empresas win more deals.
Pero funcionan de maneras muy diferentes.
Bitrix24 is an all in one platform for CRM, projects, and team chat.
Instantly is a cold email tool built to send thousands of messages safely.
Pick the wrong sales software, and you pay for many features you never use.
Descripción general
This Bitrix24 vs Instantly comparison looks at pricing, key features, and ease of use.
It also covers lead management, automatización features, and who each tool fits.
Revisamos la documentación, las páginas de precios y las reseñas de los usuarios de ambas herramientas.
Nuestros redactores también dedicaron tiempo a trabajar directamente con cada uno de ellos.
Esas notas aparecen en las secciones "Lo que nuestro equipo observó" a continuación.
¿Qué es Bitrix24?
Bitrix24 is a cloud-based work hub for small and medium sized businesses.
It mixes CRM software, project management tools, and a communications platform.
You can manage customer relationships, tasks, files, and group chats in a single platform.
Bitrix24 CRM tracks leads, deals, contacts, and companies through your sales funnel.
It covers different aspects of running a company in one tool.
Here’s a quick video tour of the platform.
Bitrix24
One flat fee covers CRM, tasks, and team chat. Great for teams that want everything under one roof.
Precios de Bitrix24
Bitrix24 charges per organization, not on a per user basis. Here’s the 2026 breakdown.
| Plan | Precio | Mejor para |
|---|---|---|
| Básico | $49/organización/mes | Equipos pequeños que comienzan con CRM |
| Estándar | $99 por organización al mes | Growing teams needing marketing tools and 100 GB storage |
| Profesional | $199 por organización al mes | Teams that need automation and HR tools |
| Empresa | $399/organización/mes | Large companies with many branches |
Pricing verified September 2026.
Prueba gratuita: Yes. Bitrix24 offers a 30-day free trial of the Professional plan.
Plan gratuito: Yes. It includes core CRM, task management, and 5 GB of cloud storage.
Garantía de devolución de dinero: Not clearly published. Check refund terms before a yearly commitment.
📌 Nota: Paid plans are a flat monthly fee. Annual billing saves 20%, and two-year billing saves 31%. The free plan skips invoicing and workflow automation. Chat and collaboration tools stay free for unlimited users.
⚠️ Pricing conflict: Some sources still list an older $39 Plus plan for 24 users. Others claim unlimited users on Standard. Current listings show user caps on each tier. Free plan user limits also vary by source, so confirm on Bitrix24’s pricing page.
Principales ventajas de Bitrix24
Here’s what makes Bitrix24 worth a look:
- Plataforma unificada: CRM, tasks, chat, and documents live in one place. You stop jumping between other tools.
- Precio fijo: Your bill stays the same as you add people within a tier. That makes budgets easy to plan.
- Clear Project Views: Assign tasks, set deadlines, and track progress. Every team sees the same status.
- Built-In Office Suite: Create docs, spreadsheets, and presentaciones inside Bitrix24. Co-edit them live with version control.
- Extranet Access: Invite outside partners into shared workspaces. They only see what you allow.
- Layered Seguridad: Data is hosted on Amazon Web Services with SSL encryption. Mobile apps for iOS and Androide keep access secure on the go.
Lo que nuestro equipo observó
Nuestro escritor signed up for Bitrix24 and explored its CRM, tasks, and chat tools. Here’s what stood out:
Ventajas y desventajas de Bitrix24
✅ Ventajas
- Free plan has useful features for small projects and teams
- CRM, projects, and communications tools in one place
- Flat monthly pricing instead of per-seat fees
- Custom themes and a flexible left menu reduce overwhelm
- Video tutorials, webinars, and a help button for new users
❌ Contras
- Steep learning curve with a crowded user interface
- Support tickets can take a while to resolve
- Some users report bugs and limited customization options
¿Qué es Instantly?
Instantly is a cold email platform built for B2B outreach at scale.
Te permite conectar un número ilimitado de cuentas de correo electrónico y activarlas automáticamente.
A built-in lead finder helps you build prospect lists fast.
Its unified inbox, Unibox, pulls replies from multiple email accounts into one view.
Instantly CRM, a newer add-on, tracks deals once leads reply.
It suits sales teams, agencies, and founders who live on outbound.
Watch this short walkthrough before you sign up.
🏆 Ganador: Instantly
Send cold emails from unlimited inboxes without burning your domain. Warm-up and lead search come built in.
Precios instantáneos
Instantly prices outreach plans by sending volume, not seats. Here’s the 2026 lineup.
| Plan | Precio | Mejor para |
|---|---|---|
| Crecimiento | $30/mes | Emprendedores en solitario prueban el correo electrónico en frío |
| Hipercrecimiento | $77.60/mes | Sales teams sending at volume |
| Velocidad de la luz | $286.30/mes | Agencies and very high-volume senders |
| Empresa | Costumbre | Large teams needing a private setup |
Pricing verified September 2026.
Prueba gratuita: Yes. Instantly offers a 14-day free trial.
Garantía de devolución de dinero: Not advertised. Use the trial to test before paying.
📌 Nota: The table shows annual billing rates. Instantly CRM is a separate purchase at $97 per month with unlimited seats. It doesn’t include the other tools in the Instantly suite.
⚠️ Advertencia: Lead credits, calls, and SMS tracking cost extra. Stacking these add ons makes a basic plan expensive fast. Some 2026 sources list Growth at $47 on monthly billing, so check before checkout.
Beneficios clave de Instantly
Esto es lo que hace que Instantly valga la pena considerar:
- Cuentas de correo electrónico ilimitadas: Connect as many inboxes as you want. Inbox rotation spreads the sending load.
- Unlimited Email Warmups: Warm-up runs on every connected inbox. Reviews credit it for better deliverability.
- Easy Account Setup: Connect through Google, Outlook, or a CSV upload. Setup takes only a few steps.
- Smarter Campaigns: A/B testing, spintax, and deliverability scoring help you fine tune every send.
- Unibox: Handle replies from multiple accounts in a single place. No more tab-hopping.
- Visitor Tracking Pixel: Spot US-based website visitors. Turn them into leads, then real customers.
Lo que nuestro equipo observó
Our writer signed up for Instantly and built cold outreach campaigns inside it. Here’s what stood out:
Here’s a short video from that hands-on time.
Ventajas y desventajas instantáneas
✅ Ventajas
- Beginner-friendly interface that new users pick up fast
- Unlimited email accounts and warm-up on every plan
- Built-in lead finder with filters and CSV upload
- Unibox keeps all replies in one inbox
❌ Contras
- Algunos usuarios reportan fallos técnicos y respuestas lentas del servicio de asistencia.
- Deliverability numbers can drop without warning
- CRM feature is basic, with few customization options
Comparación de características
How do Bitrix24 and Instantly handle the same jobs? We’ll compare nine key features, then break down pricing.
| Característica | Bitrix24 | Instantáneamente |
|---|---|---|
| Precio inicial | $49/organización/mes | $30/mes |
| Plan gratuito | ✅ | ❌ (Prueba de 14 días) |
| Gestión de relaciones con el cliente (CRM) y gestión de contactos | ✅ CRM completo | ✅ CRM básico |
| Buscador de clientes potenciales B2B | ❌ | ✅ |
| Correo electrónico en frío a gran escala | ❌ | ✅ |
| Calentamiento por correo electrónico | ❌ | ✅ |
| Gestión de proyectos | ✅ | ❌ |
| Team Chat & Video Calls | ✅ | ❌ |
| AI Asistente | ✅ Copiloto | ✅ AI Personalization |
| Mejor para | All-in-one team operations | Equipos de ventas salientes |
1. Gestión de relaciones con el cliente y gestión de contactos
Bitrix24: Bitrix24 CRM stores every contact, deal, and conversation in one database. You get customizable fields, a product catalog, and multiple pipelines. It’s a true crm tool for full sales management.
Instantáneamente: Instantly CRM lets you manage leads and deals from one screen. Some reviews still describe the CRM features Instantly offers as beta. It works best as a reply tracker, not a full crm system.
⚠️ Advertencia: Reviews say Instantly’s sales pipeline view is less clear than Pipedrive’s. If deal stages drive your sales process, test this first.
2. Lead Generation & Lead Management
Bitrix24: Bitrix24 captures inbound inquiries through web forms, landing pages, and online stores. Classic CRM mode sends new contacts to a leads list first. Simple CRM skips leads and creates deals right away.
Bitrix24 sites also connect with Google Analytics, so you see where traffic comes from.
Instantáneamente: The lead finder feature searches a vast database of B2B contacts. Multiple filters narrow lists by role, industry, and company size. Lists then flow straight into your campaigns.
⚠️ Advertencia: Database size claims vary. Older reviews cite 160 million contacts, while newer materials cite 450 million. Lead credits come through separate plans like Growth Leads, each with export limits. Some users also pregunta lead quality.
3. Email Outreach & Cold Emailing
Bitrix24: Bitrix24 sends email marketing and marketing campaigns to contacts already in your CRM. It isn’t built for cold emailing. You won’t find inbox rotation or warm-up tools.
Instantáneamente: Instantly is built for cold outreach campaigns that send thousands of emails. You schedule sends and let follow ups run on autopilot. The cold email campaigns Instantly builds rotate across your inboxes.
La campaña constructor keeps sequences simple, even for first-timers.
4. Capacidad de entrega y calentamiento del correo electrónico
Bitrix24: Bitrix24 has no warm-up network or deliverability scoring. That’s fine for everyday client email. It’s a gap if you plan to prospect at volume.
Instantáneamente: Every plan includes unlimited email warmups and inbox rotation across multiple accounts. A deliverability network builds sender reputation over time. Scoring flags risky campaigns before they go out.
Here’s how the deliverability network fits into that setup.
⚠️ Advertencia: Some users report sudden drops in deliverability. Check open and reply rates every week.
5. Project & Task Management
Bitrix24: Bitrix24 handles task management with deadlines, checklists, and seguimiento del tiempo. Managers can track employee workloads and time spent on tasks. Managing projects gets easier for remote teams.
Kanban boards and gantt charts show progress without extra apps.
Instantáneamente: Instantly has no project management features. Its automation covers outreach, not team projects. You’d pair it with a separate project app.
6. Automatización del flujo de trabajo
Bitrix24: Bitrix24 automates routine updates, reminders, and notifications. Automated workflows move deals and tasks forward without constant chasing. Advanced features like negocio process automation sit on higher paid plans.
HR tools add a company structure chart and an employee directory.
Instantáneamente: Custom salesflows trigger follow-up actions based on prospect behavior. That removes repetitive tasks from outbound work. It won’t automate the rest of your business, though.
7. Funciones de IA
Bitrix24: Co-Pilot is an AI assistant that helps you navigate features and perform tasks. It’s most useful for new users facing a crowded dashboard.
Instantáneamente: Instantly’s AI analyzes leads and writes messages from company insights. The Hyper CRM plan adds more AI plus multi-channel support. You can personalize each lead with custom prompts.
Custom AI prompts let you shape the opening line for every prospect.
8. Colaboración y comunicación
Bitrix24: Bitrix24 is built for internal communications. Group chats, video calls, voz calls, and file sharing come standard. Calendars sync with Google Calendar, and a contact center routes customer calls.
You can upload files and co-edit documents with your team in real time.
Instantáneamente: Instantly focuses on prospect conversations, not internal chat. The Unibox gathers replies from every sending account. Teammates share one workspace to handle leads together.
9. Análisis e informes
Bitrix24: Bitrix24 lets you generate reports and build shared dashboards. Teams get real-time visibility into projects and deals. Watch the activity stream closely, or updates slip by.
Instantáneamente: Campaign analytics track email metrics over time. Sales tracking can generate detailed reports on pipeline value and closing rates. Reviews say its reportando still trails Pipedrive’s.
10. Precios y costos
Here’s how the plans line up side by side.
| Nivel | Bitrix24 | Instantáneamente |
|---|---|---|
| Gratis | ✅ Free plan (5 GB) | ❌ 14-day free trial |
| Entrada | Basic: $49/organization/month | Crecimiento: $30/mes |
| Medio | Standard: $99/organization/month | Hipercrecimiento: 77,60 $/mes |
| Superior | Professional: $199/organization/month | Velocidad de la luz: 286,30 dólares al mes. |
| Arriba | Enterprise: $399/organization/month | Empresa: Personalizada |
Bitrix24: Bitrix24 wins on team value. One flat fee covers CRM, projects, chat, and storage. Larger teams pay far less per head than with tools priced per seat.
Instantáneamente: Instantly wins on entry cost for outbound. The Growth plan already includes unlimited inboxes and warm-up. Lead credits and the CRM add real cost, though.
Diferentes escenarios
| Si lo necesita | Elegir | Por qué |
|---|---|---|
| Un punto de partida gratuito | Bitrix24 | Free plan with core CRM |
| Correo electrónico en frío a gran escala | Instantáneamente | Bandejas de entrada ilimitadas y calentamiento |
| Project and task tracking | Bitrix24 | Gantt charts and kanban views |
| Fresh B2B lead lists | Instantáneamente | Built-in lead search |
| Internal chat and video calls | Bitrix24 | Collaboration tools included |
| Fast setup for beginners | Instantáneamente | Interfaz más sencilla y limpia |
💰 Tu presupuesto
Bitrix24’s free plan costs nothing, and paid tiers stay flat as your team grows. Instantly starts cheaper for outreach, but lead credits and CRM add up.
🔌 Tu conjunto de tecnologías
Bitrix24 replaces several apps, including chat, docs, and your CRM. Instantly handles sending and plugs into other CRMs you already use.
📈 Tu proceso de ventas
Inbound teams handling forms, calls, and online orders fit Bitrix24. Outbound sales teams booking meetings from cold email fit Instantly.
🎓 Tu nivel de experiencia
Bitrix24 isn’t incredibly easy, and companies may need to train staff. Instantly’s user friendly layout gets beginners sending much sooner.
Pruebas y demostraciones gratuitas 🆓
Try the Bitrix24 professional plan free for 30 days. Run one small campaign during Instantly’s 14-day trial before committing.
🛟 Opciones de soporte
Bitrix24 offers webinars and support resources, but fixes can be slow. Instantly users mention glitches and support delays that hurt sales productivity.
🔒 Privacidad de datos
Bitrix24 hosts data on Amazon Web Services with SSL encryption. Teams in the European Union should confirm where their data is stored.
Guía de cambio
¿Ya utilizas alguna de estas herramientas? Esto es lo que cambia si cambias.
🔄 Switching from Bitrix24 to Instantly?
✅ Lo que ganarás:
- Unlimited sending inboxes with automatic warm-up
- A lead search tool for fresh prospects
- Una interfaz más sencilla que se aprende más rápido.
❌ Lo que perderás:
- Projects with Gantt and kanban views
- Team chat, video calls, and online documents
- Un plan gratuito para todo tu equipo.
📋 Cómo cambiar:
- Export your contacts from Bitrix24 as a CSV file.
- Start an Instantly trial and connect your email accounts.
- Upload the CSV and let warm-up run before your first campaign.
🔄 Switching from Instantly to Bitrix24?
✅ Lo que ganarás:
- A full CRM with pipelines and a product catalog
- Tasks, projects, and chat for the whole company
- Forms and site pages that capture inbound leads
❌ Lo que perderás:
- Cold email sending from unlimited inboxes
- Warm-up and inbox rotation
- AI-personalized outreach at volume
📋 Cómo cambiar:
- Export your leads from Instantly as a CSV file.
- Create a Bitrix24 account and pick Classic or Simple CRM mode.
- Import contacts and set up automations for follow-up reminders.
Lo que nuestra reseña no cubrió
This comparison focused on small teams picking a work hub or a cold email tool. We didn’t test Bitrix24’s self-hosted version or its Enterprise branch features. We also skipped API depth. Some reviews describe minimal API integration on Instantly’s entry plan. Both tools change pricing often, so treat this as a September 2026 snapshot.
Veredicto final
| Categoría | Ganador |
|---|---|
| 💰 Precio de entrada | Instantáneamente |
| 🆓 Plan gratuito | Bitrix24 |
| 🗂️ CRM & Contacts | Bitrix24 |
| 🎯 Generación de clientes potenciales | Instantáneamente |
| 📧 Cold Email & Deliverability | Instantáneamente |
| 📋 Projects & Collaboration | Bitrix24 |
| 🤖 Personalización con IA | Instantáneamente |
| 📊 Análisis de campañas | Instantáneamente |
| 👶 Facilidad de uso | Instantáneamente |
| 🏆 Ganador absoluto | Instantáneamente |
🏆 GANADOR: INSTANTÁNEAMENTE
Gana instantáneamente en 6 de las 9 categorías.
Ideal para: Cold email outreach, B2B lead generation, outbound sales teams
Bitrix24 and Instantly solve different problems. Bitrix24 runs your company from one dashboard. Instantly fills your pipeline with new conversations.
Instantly is our pick for teams focused on closing deals from outbound. It’s easier to learn and rates 4.3 against Bitrix24’s 3.0. Warm-up, lead search, and Unibox cover the whole outbound loop.
Bitrix24 still makes sense if you want projects, chat, and CRM on one bill. Its free plan is a smart test for smaller businesses. Just budget time for the learning curve.
Más sobre Bitrix24 en comparación
Shopping for better alternatives? Here’s how Bitrix24 stacks up against other CRMs:
Bitrix24 gana en: flat organization pricing, built-in Gantt views, free team video calls
HubSpot triunfa en: a friendlier interface, deeper marketing automation, a larger app marketplace
Bitrix24 gana en: an intranet with a social feed, a website and store builder in the same plan, included group messaging
Zoho CRM gana en: deeper customization, stronger analytics, a cleaner setup for sales-only teams
Bitrix24 gana en: much lower total cost, a no-cost starter tier, chat and docs bundled in
Fuerza de ventas Gana en: advanced lead routing, heavy customization, scale for large enterprises
Bitrix24 frente a Haga clic hacia arriba
Bitrix24 gana en: native CRM, a telephony contact center, one price for the whole team
ClickUp gana en: more task view options, a cleaner project layout, whiteboards for planning
This video walks through more Alternativas a Bitrix24 worth a look.
Más de Comparado al instante
Want the best alternative for your outbound setup? Here’s how Instantly compares:
Gana al instante en: no cap on sending inboxes, a dedicated deliverability network, faster campaign setup
Apolo Gana en: a built-in dialer, richer data enrichment, a free tier to start
Instantáneamente vs. Lemlist
Gana al instante en: workspace pricing instead of seat fees, unlimited warm-up, a website visitor pixel
Lemlist gana en: nativo LinkedIn steps, personalized images in emails, multichannel sequences in one plan
Instantáneamente vs. Saleshandy
Gana al instante en: AI-written openers, a native CRM with salesflows, a larger warm-up pool
Vendedor de artículos para el hogar Gana en: budget-friendly pricing, a broad feature set per dollar, strong value for small agencies
Instantáneamente vs. Pipedrive
Gana al instante en: high-volume cold sending, built-in inbox rotation, unlimited CRM seats
Pipedrive gana en: visual deal pipelines, advanced reporting, a CRM built around traditional sales
Preguntas frecuentes
¿Para qué se utiliza Bitrix24?
It’s used for CRM, task management, and team communication. Businesses track leads, run projects, share files, and hold video calls in one app.
¿Bitrix24 es realmente gratuito?
Yes. A free plan includes core CRM, tasks, and 5 GB of storage. Invoicing and workflow automation require paid plans, which start at $49/organization/month.
¿Es seguro usar Bitrix24?
Generally, yes. Data is hosted on Amazon Web Services with SSL encryption and several security layers. Review data storage options if your company has strict compliance rules.
¿Instantly tiene CRM?
Yes. Instantly CRM tracks leads and deals with unlimited seats. It’s sold separately from the outreach plans and fits teams focused on email outreach.
¿Es Instantly una buena opción para enviar correos electrónicos a desconocidos?
Yes. It supports unlimited email accounts, automatic warm-up, and inbox rotation. Reviews praise the easy interface, though some mention deliverability dips and slow support.
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