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How to Use Freshsales CRM to Automate Sales Funnel in 2026

por | Last updated Jan 20, 2026

How to use Freshsales

Do you feel like you are drowning in a sea of messy spreadsheets?

Many sales teams struggle to keep track of every lead.

It is frustrating to watch customers slip through the cracks because you forgot to email them back.

This manual work steals your time and kills your growth.

You can use Freshsales CRM to put your sales funnel on autopilot.

This guide will show you how to use Freshsales CRM to automate your tasks and close more deals with ease.

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Ventas frescas

Comience sus Freshsales gratis CRM ¡Pruébalo y descubre los resultados en segundos! Explora la plataforma y revoluciona la gestión de tus relaciones con los clientes.CRM). Visite su sitio correctamente ahora.

Freshsales CRM Tutorial

Learning a new software tool can often feel like a difficult mountain to climb.

But we have designed this Freshsales CRM tutorial to be very simple and straightforward for you.

You will quickly see how to set up your specific sales steps.

Also, manage your daily tasks without any unnecessary confusion.

It covers everything from moving deal cards across your screen to using smart herramientas de IA.

That helps you work much faster than before.

Let’s get started on this journey together!

How to Use Pipeline Management

Visualizing your sales journey is a great way to close more deals.

Pipeline management shows you exactly where every lead stands in your process.

This means you will not lose track of your work.

You can find out which deals need help before they become a problem.

Using the Freshsales suite makes this very easy for anyone to learn.

Step 1: Define Your Custom Deal Stages

  • Open the deals module to start your sales process and click to add a new deal.
  • Give your pipeline a name that matches how you sell your products.
  • Pick a lifecycle stage for each column, like “Discovery” or “Won.”
  • You can try these features out with no strings attached today.
  • The best part is that no credit card is required to get started.

Step 2: Drag-and-Drop Lead Organization

  • Go to the funnel view to see every new contact as a small card.
  • This view helps you follow the customer’s journey from start to finish.
  • Click and hold a card to move it when a new account moves forward.
  • Update the deal value quickly without leaving your main screen.
Correos electrónicos de Freshsales

Step 3: Track Real-Time Analytics

  • Use the search term “Reports” in the sidebar to find your datos.
  • Check your sales velocity to see how fast you are making money.
  • Look for stages where people stop buying so you can fix the problem.
  • If you need more help, feel free to connect with us at any time.

How to Use Workflow Automation

Do you want to save time on every task?

Flujo de trabajo automatización handles the boring work for you.

It helps your business run fast without extra effort. You can focus on your audience while the software does the rest.

It is like having a helper for your service goals.

Step 1: Set Your Trigger Event

  • First, log in to your Freshworks portal and click on settings.
  • You need to create a new rule to start the automatización.
  • Pick a trigger, like when a new contact signs up on your website.
  • For example, you can start a workflow when a user changes a lead status.

Step 2: Define the Automated Action

  • Tell the system to send an email to your new contacts right away.
  • You can also update the date of a follow-up automatically.
  • The system can even assign a new account to specific users on your team.
  • This helps you engage with people the moment they show interest.
Flujo de trabajo de Freshsales

Step 3: Activate and Monitor the Workflow

  • Check all your data to hacer sure the steps are correct.
  • Make sure you have the right phone number or email for each account.
  • Turn the workflow on so every user can see it working.
  • Look at the logs to see how many people the automation helped today.

How to Use Custom AI Agents

In 2026, using AI is the best method to stay ahead of others.

Custom AI agents work like smart team members for your organization.

They help with managing your busy schedule and talking to leads.

You will save a lot of time every single day.

Step 1: Configure Your AI Agent’s Goal

  • Open the ui in your settings to find the AI section.
  • Click to create a new agent and choose what it should do.
  • Upload your company files so the AI knows about your products.
  • This helps the AI answer questions from anyone who is interested in your business.

Step 2: Deploy the Agent on Your Funnel

  • Link your agent to your chat or email so it can start working.
  • Tell the AI when it should stop and ask a human for help.
  • The AI can even help with booking meetings for your sales team.
  • Test the agent to make sure every meeting it sets is correct.
Freshsales Smart AI Agents1

Step 3: Review AI Insights and Suggestions

  • Look at a lead’s record to see what the AI has learned.
  • Read the tips on how to talk to the lead to close the deal.
  • The AI makes managing your daily work much faster and easier.
  • Use these smart insights to grow your business every month.

CRM de Freshsales Alternativas

Aquí hay varios Alternativas a Freshsales CRM con una breve descripción de cada uno:

  • GoHighLevel: Una plataforma de marketing y ventas todo en uno diseñada para agencias y empresas, que ofrece herramientas integrales que incluyen creadores de embudos, marketing por correo electrónico, automatización de SMS y gestión de clientes.
  • Pipedrive: Una empresa centrada en las ventas CRM conocido por sus canales de ventas visuales intuitivos, que ayudan a los equipos a gestionar acuerdos y realizar un seguimiento del progreso de manera eficiente.
  • Keap: Se especializa en automatización para pequeñas empresas, combinando funcionalidades de CRM con email marketing y gestión del pipeline de ventas.
  • HubSpot: Una plataforma ampliamente reconocida que ofrece un conjunto de “centros” para ventas, marketing, servicio al cliente, gestión de contenido y operaciones, ideal para empresas que buscan soluciones integradas.
  • Embudos de clic: Principalmente un constructor de embudos de ventas y páginas de destino, con algunas capacidades de recopilación de clientes potenciales y marketing por correo electrónico básico, enfocado en campañas en línea impulsadas por la conversión.
  • Gente: Un sistema simple, integrado y proactivo. CRM con funciones como canales de ventas, campañas de correo electrónico, gestión de contactos y automatización del flujo de trabajo.
  • Instantáneamente: Esta empresa se centra en la búsqueda de clientes potenciales y difusión por correo electrónico en frío, que ofrece gestión de relaciones con los clientes, seguimiento de clientes potenciales y automatización del proceso de ventas.
  • Haga clic hacia arriba: Una plataforma de gestión de trabajo versátil que se puede personalizar para funcionar como CRM y que ofrece funciones como gestión de contactos, vistas del flujo de ventas, integración de correo electrónico y paneles personalizables.
  • CRM del lunes: Una plataforma altamente personalizable estructurada como una hoja de cálculo, que permite la gestión de clientes potenciales durante todo el ciclo, la previsión de ventas, la sincronización de correo electrónico y el seguimiento de actividades.
  • CRM de cápsula: Un CRM orientado al crecimiento diseñado para la simplicidad, que ayuda a las empresas a administrar contactos, realizar el seguimiento de acuerdos de ventas y mantener relaciones con los clientes con funciones como múltiples canales y gestión de tareas.
  • Perspicazmente: A CRM Adecuado para empresas pequeñas y medianas, ofrece gestión de contactos y proyectos, automatización del flujo de trabajo e informes sólidos, junto con una interfaz fácil de usar.
  • Fuerza de ventas: Una plataforma CRM sólida y líder en la industria que ofrece amplias funciones para ventas, marketing y servicio, conocida por su alta capacidad de personalización y escalabilidad para empresas más grandes.
  • Zendesk: Principalmente una plataforma de soporte y servicio al cliente que también ofrece sólidas capacidades de CRM y proporciona gestión y análisis de la interacción con el cliente de extremo a extremo.

Comparación de Freshsales CRM

A continuación se muestra una breve comparación de Freshsales CRM con estas soluciones de software:

  • CRM de Freshsales frente a Pipedrive: Freshsales CRM ofrece una solución de ventas integral con comunicación integrada e IA, mientras que Pipedrive se destaca en la organización visual del flujo de ventas y el seguimiento de acuerdos.
  • Freshsales frente a GoHighLevel: GoHighLevel es una plataforma robusta e integral con una potente automatización de marketing y una curva de aprendizaje más pronunciada, a menudo preferida por las agencias. Freshsales se centra más en procesos de venta optimizados y facilidad de uso.
  • CRM de Freshsales frente a Keap: Freshsales CRM enfatiza la gestión de ventas intuitiva y los conocimientos impulsados ​​por IA; Keap ofrece una potente automatización de ventas y marketing con un enfoque en la gestión de contactos.
  • CRM de Freshsales frente a ActiveCampaign: Freshsales CRM es un CRM de ventas dedicado con teléfono y correo electrónico integrados; ActiveCampaign es fuerte en automatización de marketing, campañas de correo electrónico y segmentación avanzada.
  • CRM de Freshsales frente a Hubspot: Freshsales CRM ofrece herramientas de ventas impulsadas por IA y una configuración más rápida; HubSpot proporciona una amplia suite todo en uno que cubre marketing, ventas y servicio al cliente.
  • CRM de Freshsales frente a Clickfunnels: Freshsales CRM es un CRM centrado en las ventas para gestionar las interacciones con los clientes, mientras que ClickFunnels es una herramienta especializada para crear embudos de ventas y páginas de destino.
  • CRM de Freshsales frente a Folk: Freshsales CRM ofrece una plataforma de ventas integral con inteligencia artificial y automatización; Folk se centra en la gestión de contactos sencilla y colaborativa y en la organización visual del flujo de trabajo.
  • Freshsales CRM vs. Instantly: Freshsales CRM es un CRM de ventas completo con funciones robustas; Instantly es principalmente una herramienta de difusión por correo electrónico y automatización de correo electrónico frío herramienta.
  • CRM de Freshsales frente a ClickUp: Freshsales CRM está diseñado para agilizar los procesos de ventas y administrar los canales de venta; ClickUp es un sistema operativo de trabajo versátil que abarca la gestión de proyectos, tareas y funcionalidades de CRM.
  • CRM de Freshsales frente a CRM de Monday: Freshsales CRM ofrece una solución de ventas dedicada con información inteligente, mientras que Monday CRM ofrece tableros altamente personalizables para administrar flujos de trabajo, incluido CRM.
  • CRM Freshsales frente a CRM Capsule: Freshsales CRM ofrece un CRM de ventas más sólido con funciones de inteligencia artificial; Capsule CRM se centra en la gestión sencilla de contactos y el seguimiento de oportunidades de venta.
  • CRM de Freshsales frente a Insightly: Freshsales CRM es una herramienta de ventas dedicada con IA y automatización de ventas integral; Insightly proporciona una experiencia de CRM más amplia, incluidas sólidas capacidades de gestión de proyectos.
  • CRM de Freshsales frente a Salesforce: Freshsales CRM ofrece una plataforma de ventas intuitiva, impulsada por IA, con precios competitivos; Salesforce es un CRM de nivel empresarial altamente personalizable con un amplio ecosistema y funciones avanzadas.
  • CRM de Freshsales frente a Zendesk: Freshsales CRM se centra en la automatización de ventas y la gestión del flujo de ventas, mientras que Zendesk es principalmente una plataforma de servicio al cliente con sólidas funciones de soporte y emisión de tickets.
Página de inicio de Freshsales

Conclusión

Using Freshsales CRM is a great way to help your business grow.

You now know how to manage your sales stages and automate your daily work.

These smart steps help you understand your customers better than ever before.

You can set up your plan today with no strings attached.

It is easy to take actions that save you a lot of time.

Remember to keep good notes on every deal you make.

This keeps your whole team happy and organized.

Are you ready to begin closing more deals and winning every single day?

Preguntas frecuentes

Is FreshSales a CRM?

Yes, absolutely. Freshsales is a cloud-based Customer Relationship Management (CRM) platform designed by Freshworks. It helps sales teams track leads, manage deal pipelines, and automate communication processes like email and phone calls.

Is FreshSales easy to use?

Generally, yes. It is renowned for having a cleaner, more intuitive interface than legacy competitors like Salesforce. Most users find the drag-and-drop pipelines and straightforward navigation easy to master without extensive training.

What are key features of FreshSales Suite?

Freshsales is packed with tools like FreddyAI Co-Pilot for predictive insights, Secuencias de ventas for automated outreach, and Automatización del flujo de trabajo. It also includes built-in web forms, deal management, and seamless email integration.

What is Freshworks CRM?

“Freshworks CRM” was the former unified branding. The company has since clarified its product line: Ventas frescas is now the dedicated product for sales automation, while Freshmarketer handles marketing automation. They integrate seamlessly.

What is the difference between contacts and leads in Freshsales?

Piensa en un Dirigir as a raw, unqualified prospect—someone you don’t know much about yet. A Contacto is an individual who has been qualified, has shown interest, or is an existing customer you are actively engaging with.

What are the two types of forms available in Freshsales suite?

Freshsales typically supports Classic Web Forms for standard data collection (like “Contact Us” pages) and Smart Forms. Smart forms allow you to track visitor behavior and capture lead data automatically from existing forms on your website.

How to use CRM step by step?

Start by importing your existing data (CSV/Excel). Next, customize your deal stages to match your sales process. Connect your email and calendar to sync activities. Finally, set up basic automations, such as welcome emails for new leads.

More Facts about Freshsales

  • Smart Business Helper: Freshsales is a special tool that uses smart technology to help businesses find new customers and sell more products.
  • All-in-One View: It gathers all the details about a customer into one profile so you can see everything you need to know about them at once.
  • The Freddy AI Helper: It features a smart asistente named Freddy AI that looks at your data and tells you which customers are most likely to buy something.
  • Chat Anywhere: You can talk to your customers through email, chat, and redes sociales without ever leaving the Freshsales website.
  • Works with Other Apps: You can connect it to thousands of other popular computer programs using a tool called Zapier.
  • Ahorra tiempo: By connecting different programs, you can make the computer do repetitive chores for you, which saves a lot of time.
  • Automatic Filing: When you link other apps, Freshsales can automatically create new files for people, companies, and sales deals.
  • Meeting Planner: It can automatically add meetings and “to-do” lists to your calendar so you don’t forget important dates.
  • Customer Grades: Freddy AI gives each new customer a score from 0 to 100 based on how much they interact with the business.
  • Priority Lists: Scoring customers helps salespeople know which people to call first so they don’t waste time.
  • Automatic Assignments: The system automatically sends new customers to the right salesperson based on where they live or what they are looking for.
  • Keeping Data Clean: It is very important to enter information correctly; otherwise, the smart AI might give the wrong advice.
  • Scoreboards: You can make your own digital dashboards that show “grades” for the sales team and how much they are selling.
  • Cleaning Up: Regularly deleting old or duplicate information keeps the system accurate and easy to use.
  • Task Reminders: The program can send automatic reminders to follow up with customers, making sure nobody is forgotten.
  • Adding Contacts: To put a new person into the system, you just click the “+” icon and choose “Add Contact.”
  • Moving Big Lists: If you have a big list of names, you can upload them all at once using a file called a CSV.
  • Tracking Deals: You can track how much money you might make by clicking “Add Deal” to start a new sales project.
  • Seguimiento: For every sales deal, you can create specific chores to make sure you stay in touch with the customer.
  • Direct Emailing: You can write and send emails to customers directly inside Freshsales by clicking the “+” icon.
  • Activity History: The system keeps a list of every conversation and meeting you have had with a person so you can look back at it más tarde.

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