Creatio CRM Review: Best CRM Tool For Users in 2025?

par | Dernière mise à jour Jul 6, 2025

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Running a business is a challenging feat.

You’re managing customer relationships, sales pipelines, and marketing campaigns while trying to stay ahead of the curve.

Feeling overwhelmed?

Création CRM might be the solution you’ve been searching for.

This powerful platform offers you a suite of tools designed to streamline your operations & boost efficiency.

In this review, we’ll take a deep dive into Creatio CRM Review.

Exploring its key features, benefits, and potential drawbacks to help you determine if it’s the right fit for your business needs.

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Boost your sales processes and automate workflows with Creatio’s no-code platform. See a 15% increase in efficiency and save 10 hours per week.

Qu'est-ce que Creatio CRM ?

Création CRM helps you manage all your customer relationships, sales, and marketing in one place.

It gives you a maximum degree of freedom to customize the platform and accelerate sales processes.

With Marketing Creatio, you can use the omnichannel marketing platform to connect with customers everywhere.

It’s like a super-organized, customizable toolbox for your business!

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Who Created Creatio CRM?

Katherine Kostereva founded Creatio.

Her vision was to create a platform that empowers businesses to orchestrate the perfect customer journey.

Since 2002, Creatio has been helping companies adapt to the ever-changing business environment by providing tools that enhance both customer and employee experience.

Today, Creatio is known for its powerful, user-friendly platform and no-code tools that make it easy for anyone to build custom applications.

Top Benefits of Creatio CRM

  • Pineapple Builder vs Dorik: 2025年のトップAIウェブサイト作成ツール!21 Création CRM automates repetitive tasks and streamlines your workflows, freeing up your team to focus on what matters most: building relationships and closing deals.
  • Improve Customer Satisfaction: With a 360-degree view of your customers, you can personalize interactions and provide top-notch service at every touchpoint. Happy customers mean loyal customers!
  • Accelerate Sales: Sales Creatio provides tools to manage your pipeline, track progress, and identify opportunities, helping you close deals faster and increase revenue.
  • Gain a Competitive Edge: Création CRM adapts to your specific needs, providing industry workflows and tools for various departments, including sales, marketing, and service.
  • Renforcer la collaboration : Creatio fosters teamwork by providing a central hub for communication and information sharing, ensuring everyone is on the same page.
  • Streamline Account Management: For efficient and organized account management, keep track of all your customer interactions, deals, and communications in one place.
  • Décisions basées sur les données : Création CRM provides powerful analytics and reporting tools, giving you valuable insights into your business performance so you can also make informed decisions.
Creatio Top Benefits

Meilleures fonctionnalités

Creatio CRM offers a powerful suite of features designed to optimize your business processes and boost efficiency.

From streamlining your workflows to personalizing customer interactions, Creatio has the tools you need to succeed.

Let’s explore some of its best features:

1. Studio of Creatio

Studio is Creatio’s visual workspace where you can design, manage, and automate workflows, essentially becoming your own Creatio team.

This drag-and-drop interface requires no coding knowledge, empowering you to build custom applications and manage business processes easily.

Creatio Studio of Creatio

2. Conception sans code

Creatio’s no-code platform revolutionizes how you adapt and automate your business processes.

With intuitive tools and pre-built components, you can easily create custom applications, automate tasks, and modify existing workflows to optimize efficiency.

This means you can also quickly adapt to changing business needs and implement new solutions without relying on complex coding, making workflow automation a breeze.

Creatio No Code Design

3. Creatio AI

Creatio leverages the power of artificial intelligence to enhance customer and employee experiences.

From intelligent chatbots that provide instant support to predictive analytics that anticipate customer needs.

Creatio AI helps you personalize interactions, automate tasks, and make data-driven decisions.

Création de l'IA

4. Marketing Applications

Creatio offers a robust suite of marketing applications designed to help you orchestrate the customer journey.

Create targeted campaigns, personalize messages, and track your results across all channels with ease.

With tools for email marketing, lead nurturing, and campaign management, you can engage your audience and drive conversions.

Creatio Marketting Applications

5. Service Applications

Delivering exceptional customer service is crucial for any business.

Creatio’s service applications empower you to provide timely and personalized support, resolve issues efficiently, and build strong customer relationships.

With features for case management, self-service portals, and knowledge bases, you can ensure your customers feel valued and supported.

Creatio Service Applications

Tarifs

Creatio offers flexible pricing plans to suit businesses of all sizes.

Here’s a breakdown of their current offerings:

Nom du planPrice (Annually Billed)Caractéristiques principales
Croissance25 $/utilisateur/moisProvide automation to SMB clients
Entreprise$55/user/monthEnable full-scale automation for corporate and enterprise
Illimité$85/user/monthDeliver limitless automation for advanced enterprise scenarios.
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Avantages et inconvénients

Understanding the advantages and disadvantages of any software is crucial before investing.

Let’s take an objective look at what makes Creatio CRM shine and where it might fall short.

Avantages

  • Hautement personnalisable.
  • Interface intuitive.
  • Automatisation puissante.
  • Excellent support client.
  • Fort rapports outils.

Inconvénients

  • Can be expensive.
  • Courbe d'apprentissage abrupte.
  • Intégrations tierces limitées.
  • L'application mobile pourrait être améliorée.

Alternatives to Creatio CRM

En voici plusieurs Créer des alternatives CRM with a brief overview of each:

  • Aller à haut niveau: An all-in-one marketing and sales platform designed for agencies and businesses, offering comprehensive tools including funnel builders, email marketing, SMS automation, and client management.
  • Pipedrive : A sales-focused CRM known for its intuitive visual sales pipelines, helping teams manage deals and track progress efficiently.
  • Acheté: Specializes in automation for small businesses, combining CRM functionalities with email marketing and sales pipeline management.
  • Campagne active : A customer experience automation platform that integrates marketing, sales, and e-commerce functionalities, allowing for personalized communication and automated workflows.
  • HubSpot : A widely recognized platform offering a suite of “hubs” for sales, marketing, customer service, content management, and operations, ideal for businesses seeking integrated solutions.
  • ClickFunnels : Primarily a sales funnel and landing page constructeur, with some lead collection and basic email marketing capabilities, focusing on conversion-driven online campaigns.
  • Populaire: A simple, integrated, and proactive CRM with features like sales pipelines, email campaigns, contact management, and workflow automation.
  • Immédiatement: This company focuses on lead finding and courrier électronique froid outreach, offering customer relationship management, lead tracking, and sales process automation.
  • Cliquez sur Up: A versatile work management platform that can be customized to function as a CRM, offering features like contact management, sales pipeline views, email integration, and customizable dashboards.
  • Monday CRM: A highly customizable platform structured like a spreadsheet, allowing for full-cycle lead management, sales forecasting, email synchronization, and activity tracking.
  • Capsule CRM : A growth-oriented CRM designed for simplicity, helping businesses manage contacts, track sales deals, and maintain client relationships with features like multiple pipelines and task management.
  • Perspicace : A CRM suitable for small to mid-sized businesses, offering contact and project management, workflow automation, and robust reporting, along with a user-friendly interface.
  • CRM Freshsales : A cost-effective option offering extensive features for sales teams, including lead communication, conversion tools, AI-based lead scoring, and strong integration capabilities.
  • Salesforce: A robust, industry-leading CRM platform offering extensive features for sales, marketing, and service, known for its high customizability and scalability for larger enterprises.
  • Zendesk : Primarily a customer service and support platform that also offers robust CRM capabilities, providing end-to-end customer interaction management and analytics.

Creatio CRM Compared

Here’s a brief comparison of Creatio CRM with these software solutions:

  • Création CRM vs Gohighlevel: Creatio CRM is a robust, highly customizable platform with powerful workflow and marketing automation. At the same time, GoHighLevel is an all-in-one sales and marketing solution with built-in features like website builders and funnels.
  • Creatio CRM contre Pipedrive: Creatio CRM offre une automatisation complète des processus et une personnalisation sans code pour divers flux de travail commerciaux, tandis que Pipedrive est spécialisé dans la gestion visuelle des pipelines de vente, simplifiant ainsi le suivi des transactions.
  • Creatio CRM contre Keap: Creatio CRM fournit une automatisation complète des ventes et des informations basées sur l'IA pour les processus complexes, tandis que Keap se concentre sur la simplification de la gestion des contacts, du marketing par e-mail et des rendez-vous pour les petites entreprises.
  • Creatio CRM contre ActiveCampaign: Creatio CRM offre une plate-forme unifiée pour automatiser les processus de vente, de service et de marketing avec une personnalisation approfondie ; ActiveCampaign excelle dans l'automatisation intelligente du marketing, la segmentation et les campagnes par e-mail.
  • Création CRM vs Hubspot: Creatio CRM met l'accent sur des flux de travail hautement personnalisables et une automatisation robuste des processus, tandis que HubSpot propose une suite plus large et plus intégrée pour le marketing, les ventes et le service client, connue pour sa facilité d'utilisation.
  • Creatio CRM vs Clickfunnels: Creatio CRM est un CRM complet axé sur la gestion des relations clients et l'automatisation des processus métier ; ClickFunnels est un outil spécialisé pour créer des entonnoirs de vente et optimiser les conversions.
  • Création CRM vs. Folk: Creatio CRM offre une automatisation marketing performante et des analyses détaillées pour les besoins complexes. Folk est un système de gestion des contacts convivial et collaboratif, idéal pour les petites équipes.
  • Creatio CRM vs Instantly: Creatio CRM offre de larges fonctionnalités CRM avec une automatisation robuste des flux de travail et des campagnes marketing, tandis qu'Instantly se concentre spécifiquement sur la sensibilisation automatisée par e-mail à froid et la maturation des prospects.
  • Création CRM vs Clickup: Creatio CRM est une plateforme CRM dédiée, axée sur les processus et dotée d'une forte automatisation ; ClickUp est un outil de gestion du travail polyvalent qui comprend des fonctionnalités CRM ainsi que la gestion de projets et de tâches.
  • Creatio CRM vs Monday CRM: Creatio CRM offre une automatisation avancée des ventes et du marketing avec une personnalisation étendue, tandis que Monday CRM met l'accent sur les flux de travail visuels et la collaboration d'équipe, souvent utilisés pour la gestion de projet.
  • Creatio CRM vs Capsule CRM: Creatio CRM offre une plateforme robuste et évolutive, dotée de fonctionnalités complètes d'automatisation et sans code. Capsule CRM est un système de gestion des contacts simplifié, axé sur le suivi des opportunités commerciales.
  • Creatio CRM contre Insightly: Creatio CRM fournit une plate-forme complète sans code pour automatiser les processus de vente, de service et de marketing ; Insightly propose un CRM riche en fonctionnalités avec gestion de projet et liaison de relations.
  • Création CRM vs Freshsales CRM: Creatio CRM offre une automatisation puissante des workflows et une personnalisation poussée pour les opérations commerciales complexes. Freshsales CRM privilégie une interface intuitive et une gestion visuelle du pipeline de vente pour les équipes commerciales.
  • Création de CRM vs Salesforce: Creatio CRM fournit une plate-forme flexible et axée sur les processus avec une forte personnalisation sans code ; Salesforce est un CRM d'entreprise leader du secteur, hautement évolutif et complet avec un vaste écosystème d'applications.

Personal Experience with Creatio CRM

My team recently implemented Creatio CRM to overcome challenges in managing our sales pipeline and providing excellent customer support.

We were impressed by Creatio’s flexibility and how it adapted to our unique workflows. Here’s how it helped us:

Here are some key features and benefits we experienced:

Creatio Personal Experience
  • Studio: We used Studio to visually map our sales process and automate tasks like lead assignments and follow-up emails. This freed our sales team from administrative tasks, allowing them to focus on building relationships & closing deals.
  • Sales Creatio: This helped us track deals, manage our pipeline, and find opportunities for improvement. We saw better sales productivity and a faster sales cycle.
  • Service Creatio: Creatio’s service tools streamlined our customer support process. We resolved issues faster and provided a better overall customer experience.
  • Omnichannel Communication: Creatio enabled us to communicate with customers across various channels from a single platform, helping us provide a consistent and personalized experience.

Overall, Creatio CRM has significantly improved our operations, communication, and customer experience.

Réflexions finales

Creatio CRM is a really powerful tool for businesses. It helps you keep track of all your customers.

It also helps you sell more and work better as a team. You can change almost anything to fit your needs.

It has cool tools to automate your work. This means Creatio can help you with every step of your customer’s journey.

Creatio might seem pricey at first, and it might also take some time to learn how to use it well.

But it can really help your business grow. If you want a tool that can change and grow your business, Creatio is a great choice.

Want to see what Creatio can do for you? Try it out for free!

Questions fréquemment posées

What is special about Creatio CRM?

Creatio CRM is super flexible. You can change it to fit your business perfectly. It has tools that let you automate tasks without needing to code. This means you can make it work exactly the way you want.

Is Creatio CRM cloud-based?

Oui, tu peux use Creatio CRM online. This means you can use it anytime, anywhere, as long as you have internet. They also have options for businesses that want to keep their data on their computers.

What is the best way to learn Creatio CRM?

Creatio has lots of helpful resources to get you started. They have online tutorials, videos, and useful articles. They also have a place where you can ask questions and talk to other Creatio users.

Can Creatio CRM integrate with other tools?

Yes, Creatio CRM works with many other business tools. This means you can connect it to things like your email and calendars, helping you keep all your work in one place.

How does Creatio CRM help with marketing?

Creatio CRM has tools that help you plan and track your marketing. You can create special messages for different customers. You can also see how well your marketing is working. This enables you to orchestrate the customer journey from start to finish.

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