Salesforce vs Close CRM: ¿cuál es el mejor para usted en 2025?

por | Última actualización Oct 12, 2025

Ganador
Fuerza de ventas
4.6
  • Nube de ventas sobrealimentada
  • Alcance personalizado
  • Nube de comercio
  • Seguimiento de la asistencia al cliente
  • Plantillas de correo electrónico geniales
  • 30-day free trial
  • Plan de pago Desde $25/mes
Subcampeón
Cerrar CRM
3.2
  • CRM Descripción general
  • Comunicación
  • Automatización
  • Cool integrations
  • Sales AI
  • Ranktracker 可帮助您了解您的网站在 Google 上的排名。
  • Paid Plans from $35/month
Salesforce frente a Close CRM

Feeling lost trying to pick the right CRM?

You’ve heard of Salesforce and Close CRM, but which one fits su ¿necesidades? 

Imagine picking the wrong one.

You could waste time and money or miss out on sales. 

This article breaks down Salesforce vs Close CRM in simple terms. 

Descripción general

We’ve spent hours diving into both Salesforce and Close CRM.

Running real-world sales scenarios and comparing their features side-by-side.

This hands-on experience allows us to give you a clear, practical assessment of which CRM is a better fit for your business.

Fuerza de ventas
4.6de 5

Listo para explorar el líder mundial CRM? Sign up for a free trial of Salesforce today!

Precios: Tiene una prueba gratuita. El plan premium cuesta desde $25 al mes.

Características principales:

  • Gestión de clientes potenciales
  • Sales forecasting
  • Opportunity management
Close CRM Logo
3.2de 5

Start your trial and experience the CRM that’s helped thousands of businesses boost their sales.

Precios: It has a free trial. The premium plan starts at $35/month.

Características principales:

  • Llamada integrada
  • Secuencias de correo electrónico
  • Informes avanzados

¿Qué es Salesforce?

Salesforce? Think of it as a super-powered tool.

It helps businesses manage customer stuff. All in one place.

You get sales, service, marketing. Everything. It’s big and can do a lot.

Además, explora nuestros favoritos Salesforce alternatives

salesforce homepage

Nuestra opinión

Fuerza de ventas

It’s incredibly powerful and flexible. The free plan is very generous, and it has many features for managing projects.

Beneficios clave

Salesforce helps businesses connect better with customers. It gives a full view of each customer.

This helps improve sales and service.

  • 360-Degree Customer View: See all customer interactions in one place.
  • Boosts Sales by 39%: Many users report higher sales and productivity.
  • Automatización potente: Automate tasks like emails and lead tracking.
  • Huge AppExchange: Connects with thousands of other apps.
  • Scalable for Growth: Grows with your business, from small to large.

Precios

  • Starter Suite:$25/usuario/mes.
  • Pro Suite: $100/user/month.
  • Empresa: $165/user/month.
  • Ilimitado: $330/user/month.
  • Einstein 1 Sales: $500/user/month.
Precios de Salesforce

Ventajas

  • Solución CRM líder del sector.
  • Altamente personalizable.
  • Informes y análisis sólidos.
  • Excelente atención al cliente.
  • Solución CRM líder del sector.

Contras

  • Puede ser caro
  • Curva de aprendizaje pronunciada.
  • La configuración puede ser compleja.
  • Las actualizaciones pueden ser perjudiciales.

What is Close CRM?

Close CRM? It’s all about sales.

It’s built for closing deals. Think simple and focused.

It helps you talk to leads. Fast. You can call and email right in it.

Además, explora nuestros favoritos Close CRM alternatives

Close CRM Homepage

Nuestra opinión

Close CRM Logo

Close the deal with Close CRM! Start your 14-day free trial and experience the CRM that’s helped thousands of businesses boost their sales.

Beneficios clave

  • Llamadas integradas: Make and receive calls directly within Close.
  • Poderoso email sequences: Automate your outreach and follow-up.
  • Advanced reporting: Track your progress and identify areas for improvement.
  • Sales automation: Streamline repetitive tasks and save time.
  • Asistencia dedicada: Get help from their expert team when you need it.

Precios

  • Esenciales: $35/seat/month.
  • Crecimiento:$99/asiento/mes.
  • Escala: $139/seat/month.
Close CRM Pricing

Ventajas

  • Best built-in calling feature.
  • Me ahorra mucho tiempo.
  • The email sequences are compelling.
  • The reporting gives me valuable insights.

Contras

  • More expensive than some CRMs.
  • La interfaz puede resultar un poco abrumadora al principio.

Comparación de características

Choosing the right crm solutions means looking closely at what each can really do.

This section provides a detailed comparison of Salesforce CRM and Close CRM across essential capabilities, helping you find the best crm para su negocio.

1. Built-in Communication Tools

  • Salesforce CRM: Requires third-party apps or add-ons for core calling features. You cannot hacer native phone calls or send bulk SMS right out of the box.
  • Cerrar CRM: Cerrar CRM offers integrated calling, SMS, and bulk email right inside the app. Sales reps can dial multiple numbers quickly using the Power Dialer or predictive dialer, saving time on manual data entry.

2. Scalability and Enterprise Scope

  • Salesforce CRM: Built to scale massively. Large companies with hundreds of employees and complex international operations will find Salesforce CRM’s infrastructure unmatched. It’s the best bet for when your business grows into an enterprise.
  • Cerrar CRM: Best suited for pequeñas empresas or mid-sized companies. While it can scale, its sweet spot is supporting growing sales teams (typically under 100 users) looking for high growth without enterprise complexity.

3. Artificial Intelligence (AI) and Innovation

  • Salesforce CRM: Salesforce CRM takes advantage of groundbreaking ai innovation through its Einstein platform. It provides predictive analytics, AI-guided sales insights, and automated task suggestions. They have strong ai commitments.
  • Cerrar CRM: Uses AI mostly for lead prioritization and simple workflow suggestions. It is simpler and does not currently focus on the deep, expansive AI analytics found in Salesforce CRM.

4. Customization Options

  • Salesforce CRM: Offers deep customization options. You can build custom objects, tailor every sales workflow, and connect to its vast AppExchange of apps.
  • Cerrar CRM: Provides essential customization options like custom fields and the ability to set up multiple pipelines. However, it is designed to be plug-and-play, so deep, developer-level customization is limited compared to Salesforce CRM.

5. Core Product Focus and Clouds

  • Salesforce CRM: A broad platform focused on the customer company. It includes specialized products like Sales Cloud, Service Cloud, Marketing Cloud, Commerce Cloud, and the data cloud to give a complete view of the customers.
  • Cerrar CRM: A focused crm solution built for high-velocity inside sales. Its strength is in the outreach and follow-up sequence tools designed to help sales reps close more deals.

6. User Experience and Ease of Use

  • Salesforce CRM: Can have a steep learning curve. The robust features and many salesforce products mean it often requires a dedicated administrator or heavy training for full team engagement.
  • Cerrar CRM: Highly praised for its simplicity. It’s built for the sales rep to start using immediately, making it the best crm for smaller businesses wanting fast adoption and minimal training.

7. Informes y análisis

  • Salesforce CRM: Excels in reporting and analytics. It offers highly customizable reports, advanced forecasting, and uses AI for deep insights into business data.
  • Cerrar CRM: Provides solid, clean reporting focused on sales activity, pipeline, and call/email volume. It includes custom graphs, but it is simpler than the salesforce’s enterprise-level analytics.

8. Ecosystem and Third-Party Integration

  • Salesforce CRM: Has the largest third-party ecosystem, AppExchange. It provides thousands of apps and integrations, making it a powerful platform.
  • Cerrar CRM: Integrates well with essential other tools like Gmail, Outlook, and Quickbooks, but its marketplace is much smaller. You might need to use APIs for connecting to other crm solutions.

9. Customer Relationship Management Scope

  • Salesforce CRM: Offers comprehensive customer relationship management. It manages the entire journey from marketing leads to customer success and post-sale service through its various solutions.
  • Cerrar CRM: Concentrates on the pre-sale and closing stages of customer relationships. It’s a fantastic sales team tool but less focused on post-sale customer support compared to sales cloud and service cloud.

¿Qué tener en cuenta al elegir un software CRM?

  • Ease of Use for the Sales Team: Do the crm options support fast adoption for the sales team? A simple desktop and mobile device experience helps your prospects and clients get the best customer experiences.
  • Sales Process Focus: Look for features that support the core of your sales processes. This includes integrated dialing, call coaching, creating new tasks and reminders, and easily setting up email templates or email sequences.
  • Pricing and Tiers: Check the overall cost and whether the pricing is billed annually. See what professional features and advanced features are locked behind higher tiers. Don’t forget to track total costs, not just the base price.
  • Sales vs. Service Scope: Do you need a dedicated sales tool (startup features) or a massive platform? Salesforce takes advantage of a wide scope; if you only need to create more leads and better follow-ups, then choose Close.
  • Integration and Data: Can you easily connect to other crms and apps? Check for a reliable seguridad infrastructure. The system should give you quick access to contacts and account history.
  • AI and Future-Proofing: Do you want a simple tool or a platform with an ai agent for a sneak peek into the future? Large systems like those from San Francisco often invest heavily in benefits and innovation.
  • Support and Implementation: Look at the ease of implementation for your industry. Ask about the training needed for most businesses. This is key for any pequeña empresa or large company.
  • Management Tools: How well can a chief digital officer manage the salesforce team? Close offers robust product updates focused on sales metrics, making it easy to search and track performance.

Veredicto final

So, which one wins? For many, Close CRM is the better choice.

Why? It’s simple. It helps you manage sales directly.

The built-in calling is a game-changer. Plus, it’s easy to learn.

If your focus is closing deals, Close CRM shines.

Salesforce is powerful, but it can be too much. We’ve tested both. 

 You’ll know right away. We’re here to help you pick the right tool, no fluff.

It’s just what works.

Más sobre Salesforce

Here’s a brief comparison of Salesforce with these software solutions:

  • Salesforce frente a Pipedrive: Salesforce es un CRM completo y altamente personalizable para ventas, marketing y servicios, mientras que Pipedrive se centra en la gestión visual e intuitiva de las canalizaciones de ventas para agilizar los procesos de ventas.
  • Salesforce frente a GoHighLevel: GoHighLevel is an all-in-one platform for marketing agencies, offering white-label options and extensive automation.
  • Salesforce frente a Keap: Salesforce ofrece un amplio ecosistema de CRM personalizable para empresas de todos los tamaños; Keap proporciona automatización integrada de ventas y marketing, especialmente potente para las empresas más pequeñas.
  • Salesforce frente a ActiveCampaign: Salesforce es un CRM amplio y de nivel empresarial con una potente automatización de ventas, mientras que ActiveCampaign destaca en automatización de marketing, campañas de correo electrónico y visualización del recorrido del cliente.
  • Salesforce vs Hubspot: Salesforce hace hincapié en la personalización profunda y la elaboración de informes sólidos para necesidades empresariales complejas, mientras que HubSpot ofrece un conjunto integrado de herramientas de marketing, ventas y servicios con una interfaz más fácil de usar.
  • Salesforce vs Clickfunnels: Salesforce es un CRM completo para gestionar las relaciones con los clientes y las ventas; ClickFunnels está diseñado específicamente como constructor de embudos de ventas para guiar a los clientes a través de una ruta de conversión.
  • Salesforce frente a Folk: Salesforce es un CRM altamente escalable y repleto de funciones para operaciones complejas y grandes empresas; Folk proporciona una herramienta de gestión de contactos y creación de relaciones más sencilla y colaborativa.
  • Salesforce vs Instantly: Salesforce is a broad CRM platform that covers various aspects of customer management; Instantly specializes in automated difusión por correo electrónico en frío and lead generation for targeted campaigns.
  • Salesforce frente a ClickUp: Salesforce es un potente CRM dedicado para gestionar las interacciones con los clientes y los procesos de ventas; ClickUp es una plataforma versátil de gestión del trabajo que incluye funcionalidades CRM dentro de sus herramientas más amplias de gestión de proyectos.
  • Salesforce frente a Monday: Salesforce es un CRM sólido con amplios modelos de datos para flujos de trabajo complejos en diversos sectores; Monday CRM ofrece flujos de trabajo visuales altamente personalizables y las empresas que ya utilizan Monday.com suelen utilizarlo para la gestión de proyectos.
  • Salesforce frente a Capsule: Salesforce es un CRM de nivel empresarial adecuado para grandes organizaciones con necesidades complejas; Capsule CRM es un CRM más sencillo y fácil de usar, ideal para pequeñas y medianas empresas centradas en el seguimiento básico de contactos y ventas.
  • Salesforce frente a Insightly: Salesforce ofrece un CRM completo y altamente personalizable para diversas necesidades empresariales; Insightly ofrece un CRM versátil con gestión de proyectos integrada, a menudo preferido por las pequeñas y medianas empresas por su facilidad de uso.
  • Salesforce vs Freshsales CRM: Salesforce es un CRM altamente personalizable y escalable con funciones avanzadas para grandes organizaciones; Freshsales CRM se centra en conocimientos de ventas impulsados por IA y automatización para una gestión de ventas optimizada, a menudo preferida por equipos más pequeños.
  • Salesforce vs Zendesk: Salesforce is a comprehensive CRM that covers sales, marketing, and customer service; Zendesk is a specialized customer service platform designed for ticketing, support, and omnichannel customer interactions.

More of Close CRM

Here’s a brief comparison of Close CRM with these software solutions:

  • Close CRM vs Pipedrive: Close CRM emphasizes robust communication tools and automation for inside sales. At the same time, Pipedrive is known for its intuitive visual sales pipeline management for small to medium businesses.
  • Close CRM vs Keap: Close CRM is a sales-focused CRM with built-in calling and email sequences, whereas Keap offers more comprehensive marketing automation and e-commerce integrations.
  • Close CRM vs ActiveCampaign: Close CRM excels in streamlined sales processes and communication tools, while ActiveCampaign provides more extensive marketing automation, advanced segmentation, and detailed customer journey tracking.
  • Close CRM vs HubSpot: Close CRM is designed for sales teams and prioritizes built-in calling and rapid deal closing, while HubSpot offers a broader suite that encompasses marketing, sales, and customer service.
  • Close CRM vs Clickfunnels: Close CRM is a sales-oriented CRM for managing leads and deals; ClickFunnels is a specialized tool for building sales funnels and optimizing conversions.
  • Close CRM vs Folk: Close CRM is a sales-focused CRM with robust sales automation and built-in communication, while Folk offers flexible, collaborative contact management with a focus on organization and simple outreach.
  • Close CRM vs Instantly: Close CRM provides a comprehensive sales CRM with integrated calling and broader sales automation, while Instantly specializes in high-volume cold email outreach and deliverability.
  • Close CRM vs Clickup: Close CRM is a dedicated sales CRM for pipeline management and communication, whereas ClickUp is a versatile work operating system with project management, task organization, and customizable CRM capabilities.
  • Close CRM vs Monday CRM: Close CRM is a specialized sales CRM with advanced automation for closing deals. Monday CRM is a visual work OS offering customizable workflows for various business functions, including sales.
  • Close CRM vs Capsule CRM: Close CRM offers robust sales automation and built-in communication for dedicated sales teams. Cápsula CRM is a simpler, more affordable contact manager primarily for basic relationship tracking.
  • Close CRM vs Insightly: Close CRM is mainly a sales-focused CRM with strong communication tools. At the same time, Insightly offers a broader CRM solution that includes robust project management and more extensive integrations.
  • Close CRM vs Freshsales CRM: Close CRM emphasizes sales efficiency with built-in communication and automation. Freshsales CRM provides a comprehensive solution with advanced sales automation and in-depth reporting.
  • Close CRM vs Salesforce: Close CRM is a sales engagement platform for SMBs with integrated calling and email, while Salesforce is an extensive, highly customizable enterprise-level CRM with broad sales, marketing, and service capabilities.
  • Close CRM vs Zendesk: Close CRM is specifically built for sales teams and has robust calling and email features. At the same time, Zendesk is primarily a customer service platform focused on ticketing and support management.

Preguntas frecuentes

Is Salesforce too complex for small businesses?

Yes, Salesforce can be overwhelming. Its many features are built for larger enterprises, and small businesses might find them costly and time-consuming to implement. Consider whether you need all its advanced tools or if a simpler CRM is sufficient.

Does Close CRM offer a free trial?

Yes, Close CRM offers a free trial. You can test its features and see if they fit your sales process before committing. This allows you to experience its built-in calling and email automatización firsthand.

Which CRM is better for managing a high volume of leads?

Salesforce is better. Its robust features and scalability allow it to handle a large number of leads. It also offers advanced segmentation and automation to manage complex sales pipelines.

Can Close CRM integrate with my existing marketing tools?

Close CRM integrates with some, but not as many as Salesforce. Because it focuses on sales, marketing integrations are more limited. Before choosing, check if your specific tools are compatible.

Which CRM provides better customer support?

Salesforce offers more comprehensive customer support. It includes various resources, from online help to dedicated support teams. Close CRM provides basic support, primarily through email and phone.

Artículos relacionados