

⚡ Nhận định nhanh:
- Chạy: Salesforce starts at $25/user/month. Close CRM starts at $35/seat/month.
- Phù hợp nhất cho: Salesforce suits companies that need Sales Cloud, Service Cloud and analytics in one account. Close CRM suits small sales teams that live on phone calls.
- Điểm khác biệt chính: Salesforce spans sales, service, marketing and commerce. Close CRM keeps email, calling and SMS in a single inbox.
- Lựa chọn của chúng tôi: Salesforce, rated 4.5 against 3.0, because it scales as your việc kinh doanh phát triển.

Two sales teams can look at the same CRM and reach opposite verdicts.
Salesforce is the market leader in customer relationship management.
Close CRM is a focused tool built for outbound sales reps who dial all day.
One gives you a platform. The other gives you a workflow.
This comparison shows which one fits your sales process and budget.
Toàn cảnh
This Salesforce vs Close CRM comparison covers pricing, core features, báo cáo and ease of use.
Của chúng tôi nhà văn spent hands-on time inside Close CRM directly.
Notes on Salesforce come from published documentation, pricing pages and G2 reviews.
Both tools are judged on what most businesses actually do daily.
Salesforce là gì?
Salesforce is an AI-powered, cloud-based customer relationship management platform.
It runs as a SaaS product, so your team gets access from any browser.
Salesforce, Inc. is an American software company based in San Francisco, California.
Marc Benioff, a former Oracle executive, started the company in February 1999.
It went public in 2004 and joined the Dow Jones Industrial Average in 2020.
By 2022 it was the world’s largest enterprise software firm.
It ranked 491st on the 2023 Fortune 500 with $31,352 million in revenues.
Salesforce calls itself a customer company, and the product range reflects that.
Salesforce products include Sales Cloud, Service Cloud, Marketing Cloud and Commerce Cloud.
It sells products and services for companies of every size.
Offices sit in San Francisco, London, Tokyo and dozens of other cities.

🏆 Người chiến thắng: Salesforce
IDC ranks Salesforce the #1 CRM in the industry. Sales, service, marketing and commerce sit in one account. Start on Essentials and add clouds later.
Bảng giá Salesforce
Salesforce uses a tiered pricing structure. Each tier is priced per user.
| Kế hoạch | Giá | Tốt nhất cho |
|---|---|---|
| Những điều cần thiết | 25 đô la/người dùng/tháng | Doanh nghiệp nhỏ teams starting with contact management |
| Chuyên nghiệp | 75 đô la/người dùng/tháng | Growing sales teams that need forecasting |
| Doanh nghiệp | 150 đô la/người dùng/tháng | Custom objects, deeper automation and 24/7 support |
Pricing verified September 2026.
Dùng thử miễn phí: Yes. Salesforce offers a 30-day trial with no credit card required.
Đảm bảo hoàn tiền: None published. Annual contracts are the standard commitment.
📌 Ghi chú: The Essentials tier is billed annually. Higher tiers unlock collaborative forecasting and 24/7 customer support.
⚠️ Cảnh báo: Salesforce pricing is high next to most CRM options, and costs climb once you stack add ons. Some Salesforce products are quote-only, so budget for implementation and training too.
Những lợi ích chính của Salesforce
Here is what makes Salesforce worth the price for larger teams:
- Complete view of every customer: You see activity history, key contacts and past communications on one record. Contact management stays clean as headcount grows.
- Dedicated clouds: Sales Cloud, Service Cloud, Marketing Cloud and Commerce Cloud cover four jobs. Service Cloud adds case management for customer service support.
- Point-and-click automation: You can automate business processes without a developer. Increased automation has been shown to boost employee productivity by 30%.
- Einstein AI và Agentforce: The built-in AI agent handles routine tasks and personalizes customer experiences. In 2025 the company moved to an AI-first strategy built on agentic automation.
- Data Cloud and analytics: Data Cloud is a data lakehouse that unifies real-time business data. Pairing it with Tableau supports data-driven decisions and accurate forecasting.
- Sàn giao dịch AppExchange: The marketplace launched in 2006 and now lists over 5000 apps. You can integrate QuickBooks, Zendesk and MailChimp without custom code.
- Customer satisfaction gains: Salesforce reports a 33% improvement in CSAT. Chatter keeps shared customer data and internal chat in one place.

Những điều nhóm chúng tôi nhận thấy
Note: we have not had extended hands-on time inside a live Salesforce org. The points above come from published documentation, pricing pages and G2 reviews. G2 reviews highlight how well teams work together once shared records replace scattered spreadsheets.
Ưu điểm và nhược điểm của Salesforce
✅ Ưu điểm
- Handles complex relationship management processes as your business grows
- Point-and-click interface automates workflows without a developer
- AppExchange lists over 5000 apps for integration
- Customization options cover custom fields, tabs, email templates and enhanced reports
- Complete view of each customer, including activity history and key contacts
❌ Nhược điểm
- Pricing climbs quickly with extra features and customizations
- Thường là quá mức cần thiết đối với các doanh nghiệp rất nhỏ và chưa trưởng thành.
- Implementation and training need real time and budget
Close CRM là gì?
Close CRM là một nền tảng bán hàng được xây dựng dành cho các doanh nghiệp vừa và nhỏ.
Its whole focus is turning leads into revenue.
It is built to help startups and small businesses close deals faster.
Email, calling and SMS sit in a single inbox for every user.
Sales reps dial straight from the browser, so no separate phone system is needed.
Smart Views filter leads by criteria, which helps reps work the best prospects first.
Close captures sales activity on profile timelines automatically.
That cuts manual data entry for teams making dozens of phone calls a day.
Here is the platform in action.

Runner Up: Close CRM
Built in calling, texting and email in one inbox. A 14-day free trial and free one-click migration make the switch cheap to test.
Bảng giá CRM
Close CRM sells three plans. Every plan is priced per seat.
| Kế hoạch | Giá | Tốt nhất cho |
|---|---|---|
| Những điều cần thiết | 35 đô la/ghế/tháng | Solo founders and two-person sales teams |
| Sự phát triển | 99 đô la/ghế/tháng | Workflows, email sequences and the power dialer |
| Tỉ lệ | 139 đô la/ghế/tháng | Call coaching, predictive dialer and multiple pipelines |
Pricing verified September 2026.

Dùng thử miễn phí: Yes. A 14-day free trial with no credit card required.
Đảm bảo hoàn tiền: None published. You can cancel or downgrade at renewal.
📌 Ghi chú: Startup features cover built-in calling, texting and email. Professional features add automation and collaboration tools, while the top plan adds call coaching and deeper customization.
⚠️ Pricing conflict: Some sources still list older Startup, Professional and Enterprise plans at $59, $109 and $149 monthly, or $49, $99 and $139 billed annually. Our tables use the current CSV figures above. Check the pricing page before you buy.
Những lợi ích chính của Close CRM
Here is where Close CRM earns its seat price:
- One inbox for tiếp cận cộng đồng: Email, calling and SMS live together. Reps stop hopping between other tools mid-conversation.
- Power and predictive dialer: Both dialers let reps dial multiple numbers without manual clicking. High-volume inside sales teams gain the most.
- Huấn luyện qua cuộc gọi trực tiếp: Managers listen in and help sales reps during calls. New hires ramp faster.
- Workflows and reminders: Automated follow ups lift response rates without extra effort. Tasks and reminders stay tied to each lead.
- Thiết lập nhanh chóng: A CSV import tool loads contacts, and free one-click migration pulls records from other CRMs. Teams get running inside the trial.
- Simple to learn: Close CRM is praised for ease of use, which drives full team engagement. Team engagement matters more than feature count for small squads.
- Support and security: A help center, API documentation and product updates back the platform. Close emphasizes security so customer data is handled responsibly.

The pipeline view below shows where deals stall.

Những điều nhóm chúng tôi nhận thấy
Our writer signed up for Close CRM and worked a real lead list through it for several days. Here is what stood out:

Ưu điểm và nhược điểm của Close CRM
✅ Ưu điểm
- Best-in-class call functionality straight from the browser
- Rated 4.7/5 on G2 by real sales teams
- Quick onboarding, with teams live inside the 14-day free trial
- Proactive onboarding support with free migration help and training
❌ Nhược điểm
- Reporting is weak, which makes sales performance harder to analyze
- Less customizable than other CRM platforms
- Integrates with 80+ tools but misses some key connections
- Entry pricing is expensive next to similar CRM options
So sánh tính năng
These two tools overlap less than the category name suggests. Here are ten areas that decide the winner for most buyers.
| Tính năng | Salesforce | Đóng CRM |
|---|---|---|
| Giá khởi điểm | 25 đô la/người dùng/tháng | 35 đô la/ghế/tháng |
| Dùng thử miễn phí | ✅ 30 ngày | ✅ 14 ngày |
| Gọi điện thoại tích hợp | ❌ Needs an add on | ✅ Power and predictive dialer |
| Tự động hóa tiếp thị | ✅ Marketing Cloud | ❌ Basic bulk email only |
| Đối tượng và trường tùy chỉnh | ✅ | ❌ Custom fields only |
| Báo cáo độ sâu | ✅ Tableau and custom graphs | ❌ Noted as weak |
| Chợ ứng dụng | ✅ 5000+ apps | ❌ 80+ integrations |
| Tính năng AI | ✅ Einstein and Agentforce | ✅ Trí tuệ nhân tạo bán hàng |
| Thời gian thiết lập | ❌ Weeks with training | ✅ Days |
| Tốt nhất cho | Companies scaling sales, service and marketing | Small outbound sales teams on the phone |
1. Nền tảng CRM và Quản lý Liên hệ
Salesforce: Every record gives a complete view of the customer, with activity history, key contacts and past communications. Contact management stretches from a five-person small business to a global company. The same account can hold sales, service and commerce data.

Đóng CRM: Records are built around the deal, not the org chart. That keeps customer relationships simple to track for a small sales team. It is closer to a sales engagement tool than a traditional CRM.

2. Lead Management and Pipelines
Salesforce: Marketing Cloud runs campaigns that feed more leads into the pipeline. Lead routing, scoring and multiple pipelines are configurable per team. Setup takes longer, but the rules survive growth.

Đóng CRM: Smart Views filter each lead list by criteria you set, so reps always know who to call next. The visual pipeline shows bottlenecks at a glance. Prospects move with a drag, on desktop or a mobile device.

3. Email, Calling and Outreach
Salesforce: Email templates, bulk email and sequences all exist, but calling usually arrives through an add on or a partner app. Reps often keep a separate dialer open. That extra layer costs money and setup time.

Đóng CRM: Calls, email and SMS share one inbox, so a rep can talk, log and follow up in the same screen. Email sequences and templates ship on the paid plans. This is the clearest advantage Close CRM holds.

⚠️ Cảnh báo: If your reps make 50+ phone calls a day, the cost of bolting a dialer onto Salesforce can erase its lower entry price.
4. Tự động hóa quy trình làm việc
Salesforce: You automate business processes through a point-and-click interface, no developer required. Increased automation has been shown to boost employee productivity by 30%. Approval flows, alerts and record updates all sit in the same thợ xây.

Đóng CRM: Workflows fire automated follow ups and reminders so no lead goes cold. Automation here targets outreach tasks rather than company-wide sales processes. It is narrower, and much faster to configure.

5. Tính năng AI
Salesforce: Einstein AI, now branded Agentforce, automates tasks and personalizes customer experiences. Since 2025 the roadmap has centred on agentic automation, where an AI agent handles work end to end. Access depends on your tier and add ons.

Đóng CRM: Sales AI summarizes calls and drafts replies inside the inbox. It is aimed squarely at rep productivity. There is no equivalent to a company-wide AI agent layer.

6. Báo cáo và Phân tích
Salesforce: Reporting is the gap that matters most. Tableau integration supports data-driven decisions with high forecasting accuracy, and custom graphs are easy to create. Enhanced reports and dashboards come standard on higher tiers.

Đóng CRM: Reports cover quick KPI checks and coaching, which suits daily stand-ups. Users have said the reporting functionality is weak for deeper sales performance analysis. Bigger teams usually export data elsewhere.

7. Dịch vụ và hỗ trợ khách hàng
Salesforce: Service Cloud adds case management and tools for customer service support, which Close CRM has no answer for. Chatter keeps employees talking on the same record. Salesforce reports a 33% CSAT improvement from that shared view.

Đóng CRM: Conversations keep every message with a client on one timeline, but this is sales outreach, not a support desk. Vendor support itself is strong, with a help center, API documentation and product updates. Onboarding help is free.

8. Integrations and Data
Salesforce: AppExchange launched in 2006 and now lists over 5000 apps, including QuickBooks, Zendesk and MailChimp. MuleSoft Anypoint connects business data from almost any system, with templates for SAP and Oracle. Data Cloud unifies that infrastructure in real time.

Đóng CRM: Close integrates with over 80 other tools, covering Zoom meetings, calendars and email. Some key connections found in other CRMs are missing. For a lean stack that is fine, for a mixed one it hurts.

9. Customization and Developer Tools
Salesforce: Customization options include custom fields, custom objects, tabs, email templates and enhanced reports. A developer can build a full app on the same platform, and Agentforce extends that to Ứng dụng AI. This near-endless flexibility is why the industry treats it as the default.

Đóng CRM: You get custom fields and a clean API, but not the deep object model. Close is not as customizable as other CRMs, which limits how far it bends to odd sales processes. The ROI calculator gives a sneak peek at expected payback before you commit.

10. Định giá & Chi phí
Here are both price lists side by side.
| Cấp độ | Salesforce | Đóng CRM |
|---|---|---|
| Lối vào | Gói cơ bản: 25 đô la/người dùng/tháng | Gói cơ bản: 35 đô la/ghế/tháng |
| Giữa | Gói chuyên nghiệp: 75 đô la/người dùng/tháng | Tăng trưởng: 99 đô la/ghế/tháng |
| Đứng đầu | Doanh nghiệp: 150 đô la/người dùng/tháng | Mức phí: 139 đô la/ghế/tháng |
Salesforce: Entry cost is $10 lower per user, and the Essentials tier is billed annually. The real spend shows up in add ons, implementation and training. Budget beyond the sticker price.
Đóng CRM: Entry pricing sits mid-tier for the category, and the jump from Essentials to Growth is steep. What you pay includes calling, so compare totals rather than headline seats. The top plan undercuts Salesforce Enterprise by $11.
Các kịch bản khác nhau
| Nếu bạn cần… | Chọn | Tại sao |
|---|---|---|
| Số lượng cuộc gọi điện thoại lớn | Đóng CRM | Dialers are built in |
| Service and marketing in one account | Salesforce | Four dedicated clouds |
| Báo cáo và dự báo chuyên sâu | Salesforce | Tableau and custom graphs |
| Setup this week | Đóng CRM | One-click migration, days not weeks |
| A platform that scales for years | Salesforce | Custom objects and 5000+ apps |
| Fewest moving parts | Đóng CRM | One inbox, one workflow |
💰 Ngân sách của bạn
Salesforce opens cheaper per user, but implementation and add ons decide the real cost. Close CRM costs more per seat and includes calling, so the totals often land closer than they look.
🔌 Bộ công nghệ của bạn
If you already run QuickBooks, Zendesk or SAP, Salesforce will integrate with less custom work. Close connects to 80+ apps, which covers a lean stack of sales tools.
📞 Quy trình bán hàng của bạn
Outbound teams that dial all day will close more deals inside Close CRM. Teams that manage long, multi-stakeholder cycles get more from Salesforce.
🎓 Trình độ kinh nghiệm của bạn
Close CRM is quick to learn, and reps can search, create and track records on day one. A Salesforce team usually needs an admin, plus training, before it hums.
🆓 Dùng thử và bản demo miễn phí
Close offers a 14-day free trial, and a motivated team can be fully live inside it. Salesforce gives 30 days, which is worth spending on a real pipeline, not sample data.
🛟 Các tùy chọn hỗ trợ
Close CRM support is proactive during onboarding and includes free migration help. Salesforce reserves 24/7 customer support for higher tiers, which affects smaller businesses most.
Hướng dẫn chuyển đổi
Already using one of these? Here is what changes.
🔄 Bạn đang chuyển từ Salesforce sang Close CRM?
✅ Những lợi ích bạn sẽ nhận được:
- Calling, texting and email in one inbox with no add on
- Setup in days instead of a multi-week rollout
- Live call coaching and Smart Views for rep focus
❌ Những gì bạn sẽ mất:
- Service Cloud case management and Marketing Cloud campaigns
- Custom objects, Tableau reporting and forecasting depth
- The AppExchange marketplace and its 5000+ apps
📋 Cách chuyển đổi:
- Export leads, contacts and open opportunities from Salesforce as CSV
- Start the 14-day Close CRM trial and request the free migration
- Rebuild your pipelines, then port email templates and sequences
🔄 Đang chuyển từ Close CRM sang Salesforce?
✅ Những lợi ích bạn sẽ nhận được:
- Sales, service, marketing and commerce in one platform
- Stronger reporting, dashboards and forecasting accuracy
- Einstein AI, Data Cloud and near-endless customization
❌ Những gì bạn sẽ mất:
- Built-in power and predictive dialers
- The single inbox that keeps calls and email together
- Same-week onboarding and free migration support
📋 Cách chuyển đổi:
- Export leads, contacts and call activity from Close CRM
- Open a Salesforce trial and map fields before you import
- Add a dialer app from AppExchange, then train the team
Những điều mà bài đánh giá của chúng tôi chưa đề cập
This comparison focused on small and mid-sized sales teams. We did not test Salesforce quote-only products, custom Agentforce builds, or bulk licensing for hundreds of users. Call quality across regions and mobile app performance also sit outside what we checked. If you run a large service desk or a commerce operation, your priorities will differ from the ones weighed here.
Phán quyết cuối cùng
| Loại | Người thắng |
|---|---|
| 💰 Giá cả | Salesforce |
| 🚀 Các tính năng cốt lõi của CRM | Salesforce |
| 📞 Calling and Outreach | Đóng CRM |
| 📊 Báo cáo và Phân tích | Salesforce |
| 👶 Dễ sử dụng | Đóng CRM |
| 🔌 Tích hợp | Salesforce |
| 🤖 Tính năng AI | Salesforce |
| 🏆 Người chiến thắng chung cuộc | Salesforce |
🏆 NGƯỜI CHIẾN THẮNG: SALESFORCE
Salesforce wins 5 of 7 categories.
Phù hợp nhất cho: growing companies, teams that need service and marketing alongside sales, and anyone who wants reporting that holds up as the business grows.
Salesforce and Close CRM are not really competing for the same buyer. Salesforce is a platform with clouds for sales, service, marketing and commerce, cộng với AI innovation through Agentforce.
Close CRM is a sharp tool for one job: calling prospects and closing them. Reporting is its weak spot, and customization is thinner than most CRM options.
There is no single CRM tốt nhất for every team. Choose Close CRM if your revenue depends on phone volume and you want your team live this month. Choose Salesforce if customer success, analytics and long-term growth matter more than a fast start.
So sánh chi tiết hơn về Salesforce
Here is how Salesforce lands against the other names on most shortlists.
Salesforce thắng thế nhờ: custom objects and field-level control, AppExchange breadth, forecasting depth for large sales teams
HubSpot thắng nhờ: a usable free tier, faster onboarding for a small business, friendlier marketing tools out of the box
Salesforce thắng thế nhờ: scale for complex processes, Einstein AI maturity, third-party app choice
Zoho CRM vượt trội ở các điểm sau: far lower seat cost, a bundled office suite, lighter admin workload for smaller businesses
Salesforce so với Truyền động đường ống
Salesforce thắng thế nhờ: Service Cloud case management, Tableau-grade analytics, customization options that survive growth
Pipedrive thắng nhờ: a simpler pipeline view, cheaper entry seats, setup a founder can finish alone
Salesforce thắng thế nhờ: Data Cloud unification, MuleSoft integration templates, marketplace apps for QuickBooks and SAP
Freshsales thắng nhờ: built-in phone at a lower price, quicker implementation, clearer pricing with fewer add ons
So sánh thêm về Close CRM
Close CRM also gets weighed against these tools.
So sánh Close CRM và GoHighLevel
Close CRM vượt trội nhờ: call reliability and dialer depth, a cleaner interface for sales reps, proactive onboarding help
GoHighLevel thắng nhờ: funnels and landing pages included, white-label options for agencies, one price covering many clients
Close CRM vượt trội nhờ: predictive dialing, faster ramp for a new sales team, sales-first record design
Keap thắng nhờ: deeper marketing automation, invoicing and payments built in, long-term nurture campaigns
Close CRM vượt trội nhờ: calling included at every paid tier, fewer clicks per outreach task, no upsell wall on core features
HubSpot thắng nhờ: a free starting plan, stronger dashboards, marketing and service modules under one login
Close CRM vượt trội nhờ: built-in calling and SMS, email sequences that reps actually use, live call coaching
CRM thắng lớn vào thứ Hai nhờ: flexible boards and views, cheaper seats for large teams, project work beside deals
Câu hỏi thường gặp
Vậy chính xác thì Salesforce làm gì?
It stores customer data and runs sales, service, marketing and commerce from one cloud account. Teams track deals, launch campaigns and handle support cases in the same place.
Salesforce có miễn phí sử dụng không?
No. Paid plans start at $25 per user monthly on Essentials, billed annually. A 30-day trial lets you test the platform before you commit.
CRM đóng là gì?
It is a sales platform for small teams that combines calling, SMS and email in one inbox. Dialers, workflows and reporting sit alongside the lead records.
Close có giá bao nhiêu một tháng?
Seats cost $35 monthly on Essentials, $99 on Growth and $139 on Scale. Every plan includes a 14-day free trial with no card required.
Hệ thống CRM nào tốt hơn Salesforce?
It depends on the job. Close CRM wins for phone-heavy outbound teams, and Pipedrive suits simple pipelines. For breadth across sales, service and marketing, few match it.













