


Are you bored of hearing crickets after sending out cold emails?
Tu n'es pas seul.
It’s tough to get noticed in a crowded inbox.
But what if there was a way to make your emails stand out and get more replies?
That’s where courrier électronique froid outreach software comes in.
These tools help you automate your campaigns, personalize your messages, and track your results so you can finally start seeing success.
Dans cet article, nous allons décomposer les 13 best cold email outreach software options to help you find the perfect fit for your needs.
What is the Best Cold Email Outreach Software?
Choosing the right tool can be a bit tricky with so many options.
To make things easier, we’ve rounded up the top contenders for 2025.
These platforms offer robust features and can help you reach your goals.
Check out our list to find the perfect match for your needs!
1. Instantly
Ever wished your emails could magically land in the primary inbox?
Instantly might be your answer. They’re known for their powerful deliverability features.
Think email warm-up tools and advanced analytics to help you avoid the dreaded spam folder.
Plus, they’ve got a ton of automation features to save you time. Instantly is a solid choice if you’re serious about boosting your cold email.

Notre avis
Instantly gets a nine because it delivers on its promises. Its AI-powered features are awe-inspiring, and its customer support is top-notch. However, it loses a point for its limited integrations and higher price points for high-volume senders.
Principaux avantages
- 99% deliverability rate (that’s huge!).
- Alimenté par l'IA échauffement for new email accounts.
- Analyses avancées to track your progress.
- Nombre illimité de comptes de messagerie.
- Dedicated IP addresses for better sender reputation.
Tarifs
- Croissance: $37/month for 5000 emails.
- Hypercroissance : $97/month for 100,000 emails.
- Vitesse de la lumière : $358/month for 500,000 emails.

Avantages
Inconvénients
2. Smartlead
Want to sound like a pro in every cold email?
Smartlead uses AI to help you write top-notch emails that get noticed. They also have a cool feature that lets you “warm up” your inbox.
This means your emails are more likely to land in the main inbox and not get lost in spam.
Smartlead is a great option if you’re looking for smart automation and a boost in deliverability.

Notre avis
Smartlead is a good option for businesses concerned about email deliverability. However, its limited outreach features and potential performance issues may be drawbacks for some users.
Principaux avantages
- Améliorez la délivrabilité des e-mails grâce à l'optimisation basée sur l'IA.
- Automatisez le préchauffage des e-mails pour renforcer la réputation de l'expéditeur.
- Personnalisez les calendriers d'envoi pour maximiser l'engagement.
- S'intègre aux populaires CRM et des outils d’automatisation des ventes.
- Propose un essai gratuit pour tester la plateforme.
Tarifs
Smartlead propose trois formules payantes :
- Basique: $39 per month for 2000 active leads.
- Pro: $94 per month for 30,000 active leads.
- Coutume: $174 per month for up to 12M active lead credits.

Avantages
Inconvénients
3. Liste de contrôle
Lemlist is all about making your cold emails feel personal.
They’re known for their awesome personalization features. Think custom videos and images that grab attention.
They even let you automate your outreach. This means you can set it and forget it while Lemlist does the heavy lifting.
If you want to stand out from the crowd, Lemlist is worth checking out.

Notre avis
Lemlist is an excellent tool for creating personalized cold emails that stand out. However, its high cost and limited email templates may be drawbacks for some users.
Principaux avantages
- Create personalized emails with custom landing pages and videos.
- Automate your outreach with personalized sequences.
- Suivez vos performances avec des analyses détaillées.
- S'intègre aux populaires CRM et des outils d’automatisation des ventes.
- Propose un essai gratuit pour tester la plateforme.
Tarifs
Lemlist offers four paid plans:
- Plan gratuit : $0 per month.
- Email Starter: $39 per month.
- Email Pro: $69 par mois.
- Multichannel Expert: $99 per month.
- Outreach Sales: $159 per month.

Avantages
Inconvénients
4. Réponse IO
Need a tool to handle everything from cold emails to calls and tasks?
Reply IO is like your all-in-one sales hub. It’s got a ton of features, including email warm-up, sequences, and even a LinkedIn integration.
Reply IO is a good option if you want a powerful platform that can do it all.

Notre avis
Reply IO is a powerful tool for multi-channel outreach, but its complexity and cost may be a barrier for some users.
Principaux avantages
- Automate multi-channel outreach across email, LinkedIn, and WhatsApp.
- Personalize your messages with dynamic variables.
- Suivez vos performances avec des analyses détaillées.
- S'intègre aux populaires CRM et des outils d’automatisation des ventes.
- Offers a trial to test the platform.
Tarifs
Reply IO offers three paid plans:
- Email Volume: $59 per month for one user.
- Multichannel: $99 per month per user.
- Agence: $210 per month per user.

Avantages
Inconvénients
5. Snov
Looking for a platform that’s easy on your wallet? Snov.io offers a free plan with some pretty decent features.
But they also have paid plans that unlock more advanced tools.
Think email verification and a powerful CRM. Snov.io is a good choice if you’re just starting out or need a budget-friendly option.

Notre avis
Snov gets a high rating due to its comprehensive features, user-friendly interface, and substantial value for the price. The forever-free plan is a huge plus, allowing users to test the platform before buying a paid subscription.
Principaux avantages
- Find verified emails with 98% accuracy.
- Automate your outreach with personalized sequences.
- Track email opens, clicks, and replies in real time.
- Integrates seamlessly with popular CRM and sales tools.
- Forever-free plans are available for petites entreprises.
Tarifs
Snov offers a variety of plans to fit different needs and budgets.
- Trial: Perfect for getting started, this plan includes 50 monthly credits.
- Démarreur: $39 per month for 1,000 credits.
- Pro: $99 per month for 5,000 credits.

Avantages
Inconvénients
6. Apollon
Apollon.io is like having a secret weapon for finding leads. They have a massive database of contacts and companies.
This means you can easily find the right people to reach out to.
Plus, they have tools to help you write better emails and automate your outreach.
Apollo.io is a solid choice if you need help with lead generation and outreach.

Notre avis
Apollo est très apprécié pour sa base de données étendue et ses fonctionnalités puissantes. Toutefois, la complexité de la plateforme et son coût potentiellement élevé peuvent constituer des obstacles pour certains utilisateurs.
Principaux avantages
- Accédez à une base de données de plus de 250 millions de contacts avec des adresses électroniques vérifiées.
- Utilisez des filtres avancés pour trouver les clients idéaux.
- Automatisez votre prise de contact avec des séquences et des suivis personnalisés.
- Suivez vos progrès grâce à des analyses et des rapports détaillés.
- S'intègre aux outils CRM et d'automatisation des ventes populaires.
Tarifs
Apollo propose une formule gratuite et trois formules payantes :
- Gratuit: Crédits e-mail illimités.
- Basique: $49 par mois pour 900 crédits mobiles/an.
- Professionnel: $79 par mois pour 1200 crédits mobiles/an.
- Organisation: $119 par mois pour 2400 crédits mobiles/an.

Avantages
Inconvénients
7. Chasseur IO
Vous avez besoin de trouver l'adresse électronique de quelqu'un ? Hunter.io est l'outil qu'il vous faut.
Just type in a name and domain, and they’ll do the rest. They also have a cool feature that lets you find email addresses in bulk.
This is super helpful if you’re trying to reach a lot of people.
Hunter.io is a must-have if you’re doing any kind of cold outreach.

Notre avis
Hunter IO est un choix solide pour la recherche et la vérification d'adresses électroniques. Ses principaux atouts sont sa simplicité et sa précision. Cependant, ses fonctions de sensibilisation limitées et son plan gratuit restrictif peuvent constituer des inconvénients pour certains utilisateurs.
Principaux avantages
- Trouvez des adresses électroniques en quelques secondes avec une grande précision.
- Vérifier les adresses électroniques pour éviter les rebonds.
- Envoyez des campagnes de sensibilisation avec des courriels personnalisés.
- Integrates with popular CRM and email marketing tools.
- Un plan gratuit est disponible pour les besoins à petite échelle.
Tarifs
Hunter propose un plan gratuit et trois plans payants :
- Gratuit: 25 recherches par mois.
- Démarreur: $49 per month for 500 searches per month.
- Croissance: $149 per month for 5000 searches per month.
- Entreprise: $499 per month for 50,000 searches per month.

Avantages
Inconvénients
8. Uplead
Uplead is all about quality over quantity. They help you find accurate contact information for your ideal customers.
This means you can target your outreach and avoid wasting time on bad leads.
Uplead is a good option if you’re looking for high-quality leads and accurate données.

Notre avis
Uplead est une ressource précieuse pour les entreprises à la recherche de prospects de qualité. Toutefois, ses fonctions de diffusion limitées et son coût élevé peuvent constituer des inconvénients pour certains utilisateurs.
Principaux avantages
- Accédez à une base de données de plus d'un million de contacts B2B.
- Filtrez les prospects selon plus de 50 critères.
- Vérifier les adresses électroniques en temps réel.
- S'intègre aux outils CRM et d'automatisation des ventes populaires.
- Offers a trial to test the platform.
Tarifs
Uplead propose trois formules payantes :
- Gratuit: $0 pendant 7 jours. 5 crédits.
- Essentiel: $99 par mois pour 170 crédits.
- Plus: $199 par mois pour 400 crédits.
- Professionnel: Tarification personnalisée.

Avantages
Inconvénients
9. Mailshake
Mailshake keeps things simple and straightforward. It’s a user-friendly platform that’s perfect for beginners.
They have all the essential features you need to get started with cold email outreach.
Think email templates, automation, and tracking. Mailshake is a good choice if you’re new to cold emailing and want an easy-to-use tool.

Notre avis
Mailshake est une bonne option pour les entreprises qui cherchent à simplifier la diffusion d'e-mails froids. Toutefois, certains utilisateurs peuvent s'inquiéter de ses fonctions limitées et de son potentiel de marquage par le spam.
Principaux avantages
- Créez et envoyez des campagnes email personnalisées.
- Automatisez les e-mails de suivi pour augmenter l'engagement.
- Suivez vos performances avec des analyses détaillées.
- S'intègre aux outils CRM et d'automatisation des ventes populaires.
- Propose un essai gratuit pour tester la plateforme.
Tarifs
Mailshake propose trois forfaits payants :
- Démarreur: $29 per month per user.
- Sensibilisation par courrier électronique : $49 per month for 2 users.
- Engagement commercial : $99 per month for 5 users.

Avantages
Inconvénients
10. Pic
Woodpecker is designed for teams that are serious about cold email.
They have features that make it easy to collaborate and track your progress.
Plus, they have a strong focus on deliverability. This means your emails are more likely to reach the inbox.
Woodpecker is a good option if you’re working with a team or need advanced features.

Notre avis
Woodpecker is a solid choice for businesses focused on email deliverability. However, its complexity and limited features may be drawbacks for some users.
Principaux avantages
- Improve email deliverability with warm-up features.
- Personalize your emails with dynamic variables.
- A/B tests your campaigns to optimize performance.
- S'intègre aux outils CRM et d'automatisation des ventes populaires.
- Propose un essai gratuit pour tester la plateforme.
Tarifs
Woodpecker offers a flexible pricing model based on the number of email accounts:
- Cold Email: $29/month for 500 Contacted prospects.
- Agence: $49/month for 1000 Contacted prospects.
- Coutume: Tarification personnalisée.

Avantages
Inconvénients
11. Saleshandy
Saleshandy is a great all-rounder. They offer a good mix of features at a reasonable price.
You’ll find everything from email tracking to automated follow-ups.
They even have a free plan to get you started. Saleshandy is worth considering if you’re looking for a balance of affordability and features.

Notre avis
Saleshandy est une option décente pour les particuliers et les petites entreprises disposant d'un budget limité. Toutefois, certains utilisateurs peuvent s'inquiéter de ses fonctions de sensibilisation limitées et de son risque de marquage par le spam.
Principaux avantages
- Track email opens, clicks, and replies in real time.
- Automatisez les e-mails de suivi pour augmenter l'engagement.
- Personalize your emails with dynamic variables.
- S'intègre aux outils CRM et d'automatisation des ventes populaires.
- Offre un plan gratuit pour les besoins de base.
Tarifs
Saleshandy propose un plan gratuit et quatre plans payants :
- Gratuit: Fonctionnalités limitées.
- Démarrage de l'action sociale : $36 per month.
- Outreach Pro: $99 per month.
- Échelle de sensibilisation: $199 per month.
- Barème de proximité Plus: $299 per month.

Avantages
Inconvénients
12. Klenty
Klenty is all about automation. They help you streamline your outreach and save time.
You can easily create email sequences, personalize your messages, and track your results.
Klenty is a good option if you’re looking to automate your cold email process and boost your efficiency.

Notre avis
Klenty est un bon outil pour créer des campagnes d'emailing personnalisées, mais son coût élevé et ses modèles d'emailing limités peuvent constituer des inconvénients pour certains utilisateurs.
Principaux avantages
- Créez des campagnes d'e-mailing hautement personnalisées.
- Utiliser des variables dynamiques et une logique conditionnelle.
- Automate your outreach with personalized sequences.
- Suivez vos performances avec des analyses détaillées.
- S'intègre aux outils CRM et d'automatisation des ventes populaires.
Tarifs
Klenty propose trois formules payantes :
- Démarrer: $60 per month.
- Croissance: $85 per month.
- Plus: $119 per month.

Avantages
Inconvénients
13. Warmbox
Worried about your emails ending up in spam?
Warmbox helps you warm up your inbox and improve your sender reputation.
They use AI to simulate real conversations and boost your deliverability.
Warmbox is a good choice if you’re having trouble with deliverability or want to take a proactive approach.

Notre avis
Warmbox is a valuable tool for improving email deliverability, but its limited features and potential performance issues may be drawbacks for some users.
Principaux avantages
- Warm up the email accounts to improve deliverability.
- Automate the process of sending & receiving emails.
- Monitor your sender’s reputation and identify potential issues.
- Integrates with popular email providers.
- Propose un essai gratuit pour tester la plateforme.
Tarifs
Warmbox offers four paid plans:
- Solo: 19 $ par mois pour un préchauffage de boîte de réception.
- Start-up: $79 per month for three inbox warm-up.
- Croissance: 159 $ par mois pour six périodes de préchauffage de la boîte de réception.
- Équipe: Tarification personnalisée.

Avantages
Inconvénients
14. Maildoso
Maildoso is designed for personalized cold emails at scale.
They have a unique feature that lets you send personalized emails with different attachments and follow-ups.
This means you can tailor your outreach to each recipient.
Maildoso is a good option if you want to send highly personalized cold emails without sacrificing efficiency.

Notre avis
Maildoso is a decent option for businesses looking to personalize their email outreach. However, its complexity and limited email templates may be drawbacks for some users.
Principaux avantages
- Créez des campagnes d'e-mailing hautement personnalisées.
- Utiliser des variables dynamiques et une logique conditionnelle.
- A/B tests your campaigns to optimize performance.
- Suivez les ouvertures, les clics et les réponses à vos courriels.
- S'intègre aux outils CRM et d'automatisation des ventes populaires.
Tarifs
Maildoso propose un plan gratuit et quatre plans payants :
- Gratuit: Limited features for one user.
- Petit: $99 every 3 months for 12 email accounts.
- Démarreur: $299 every 3 months for 40 email accounts.
- Croissance: $999 every 3 months for 140 email accounts.
- Pro: $2,199 every 3 months for 400 email accounts.

Avantages
Inconvénients
What to Look For in Cold Email Software?
- Deliverability: High-scale email warm-up tools are essential to avoid landing in spam.
- Personalization Features: Dynamic tags and custom fields help you tailor each email.
- Capacités d'automatisation : Automate follow-ups, A/B testing, and campaign scheduling to save time.
- Intégrations : Seamlessly connect with your existing CRM and other sales tools.
- Analyse et reporting : To measure campaign effectiveness, track key metrics such as open rates, click-through rates, and replies.
- Tarifs : Choose a plan that fits your budget and needs.
- Facilité d'utilisation : An intuitive interface and helpful resources make starting easy.
- Email Sending Limits: Consider your sending volume and choose a platform with appropriate limits.
- Soutien: Look for responsive customer support to help you troubleshoot issues.
- Conformité : Ensure the software complies with anti-spam laws like GDPR and CAN-SPAM.
How can cold email outreach software boost your sales?
Cold email outreach software can supercharge your sales efforts in key ways.
First, it helps you automate repetitive tasks like sending follow-up emails and scheduling campaigns.
This frees up your time to focus on other essential aspects of your business.
Also, these tools often include features that improve your email deliverability.
That means more emails will reach your prospects’ inboxes instead of getting lost in spam.
Higher deliverability and open rates give you a better chance of generating leads & closing deals.
Finally, many platforms offer detailed analytics and reporting.
This data helps you track progress, identify what’s working, and improve your strategy.
Guide d'achat
We took a deep dive into cold email marketing to help you find the right cold email software. Here’s how we approached our research:
- Caractéristiques clés identifiées : We pinpointed the essential elements of a successful cold email platform, such as deliverability tools, personalization options, outil d'automatisation capabilities, integrations, and analytics.
- Explored Different Platforms: We investigated various cold email software options, from essential email service providers to comprehensive multichannel sales engagement and outreach capabilities.
- Analyzed Pricing: We compared pricing models, including per-email costs, monthly subscriptions, and per-email account limits, to understand the value each tool offers.
- Expérience utilisateur évaluée : We considered each email platform’s ease of use, interface design, and learning curve to ensure it’s suitable for various users.
- Assistance client évaluée : We looked into the availability and quality of customer support, including FAQs, tutorials, and live chat options, to guarantee users receive adequate assistance.
- Considered Email Service: We examined the core email service functionality, including sending limits, multiple email accounts management, and email content creation tools.
- We prioritized Deliverability, emphasizing the importance of email marketing best practices and deliverability features to ensure your cold outreach doesn’t land in spam.
- Focused on Cold Outreach Tool: We evaluated each cold outreach tool based on its ability to streamline your outreach process, improve efficiency, and maximize your results.
- Recognized the Importance of Every Cold Email: We acknowledged that every cold email counts and that the right software can significantly impact your cold email strategy. We considered multichannel outreach, which allows you to connect with prospects through various channels beyond email for a more holistic approach.
- We addressed Sending Many Cold Emails and explored how each platform handles sending cold emails responsibly, ensuring compliance with anti-spam regulations, and maintaining a good sender reputation.
When doing our research to find the best cold email software, we determined using these factors:
- Tarifs : How much did each cold email tool cost?
- Caractéristiques: What were the best features of each cold email campaign tool?
- Négatifs: What was missing from each outreach efforts tool?
- Assistance ou remboursement : Do they give a community, support, or refund policy?
Pour conclure
That wraps up our roundup of the best cold email software tools available!
Finding the best cold email tool can significantly impact your cold outreach campaigns.
Whether you’re looking to start with cold email for the first time or want to improve your cold email strategy, there’s a solution for you.
Remember to verify your email list and follow scalable cold email best practices to maximize your success.
Cold outreach can yield impressive results with the right software and a little effort.
We’ve worked to bring you the best cold email software options. Now, it’s time to choose the one that fits your needs and start connecting!
Questions fréquemment posées
What is cold email outreach software?
Cold email outreach software helps businesses automate and improve their cold emailing efforts. These tools offer features like email list building, personalized email templates, automated follow-ups, and performance tracking to increase the effectiveness of cold email campaigns.
Is cold emailing legal?
Yes, cold emailing is generally legal, but following anti-spam laws like CAN-SPAM (in the US) and GDPR (in Europe) is essential. These laws require you to provide an unsubscribe option and accurately identify yourself.
How much does cold email software cost?
Pricing varies depending on the features & the number of emails you must send. Some platforms offer free plans with limited features, while others have tiered pricing depending on usage.
How can I improve cold email deliverability?
To avoid the spam folder, maintain a good sender reputation, use a clean email list, personalize your emails, and warm up your inbox.
What are some best practices for cold emailing?
Keep your emails concise & focused on the recipient’s needs. Personalize your messages, use a clear call to action, and follow up strategically. A/B testing different subject lines & email content can also improve your results.













