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This guide covers every Anyword feature:
- Commencer — Créer un compte et effectuer la configuration de base
- How to Use Website Automation — Test and personalize website content automatically
- How to Use Content Writing Intelligence — Learn which messages your audience actually responds to
- How to Use Data-Driven Editor — Write copy with predictive performance scores and real-time feedback
- Comment utiliser les intégrations avancées — Connect Google Ads, HubSpot, and your other marketing channels
- Comment utiliser l'accès API — Generate and score copy inside your own apps
- Comment utiliser l'assistant de blog — Draft SEO-friendly blog posts in minutes
- Comment utiliser une extension Chrome — Write and score copy on any website
- How to Use Private LLMs — Train AI models on your own brand content
- How to Use Top-Notch Security — Protect company data and control team access
Temps nécessaire : 5 minutes par fonctionnalité
Vous trouverez également dans ce guide : Conseils de pro | Erreurs courantes | Dépannage | Tarification | Alternatives
Pourquoi faire confiance à ce guide ?
I’ve used Anyword for several months and tested every feature covered here. This tutorial comes from real hands-on experience — not marketing fluff or vendor screenshots.

Anyword is one of the most popular AI copywriting tools available today.
Mais la plupart des utilisateurs n'exploitent qu'une infime partie de ses possibilités.
This guide shows you how to use Anyword and every major feature.
Étape par étape, avec captures d'écran et conseils de pro.
Anyword Tutorial
This complete how to use Anyword tutorial walks you through every feature step by step.
You’ll go from initial setup to advanced tips that make you a power user.

N'importe quel mot
Stop guessing which marketing content will work. Anyword gives every headline and ad a score before you publish. Try it free for 7 days.
Getting Started with Anyword
Avant d'utiliser toute fonctionnalité, veuillez effectuer cette configuration unique.
Cela prend environ 3 minutes.
Regardez d'abord ce bref aperçu :
Passons maintenant en revue chaque étape.
Étape 1 : Créez votre compte
Go to Anyword’s website.
Click “Start Free Trial.”
Saisissez votre adresse e-mail et créez un mot de passe.
✓ Point de contrôle: Vérifiez votre boîte de réception pour recevoir un courriel de confirmation.
Étape 2 : Téléchargez ou accédez à l’application
Anyword runs in your browser, so there’s nothing to download.
Connectez-vous avec votre nouveau compte.
The user-friendly interface puts templates and the editor front and center.
Voici à quoi ressemble le tableau de bord :

✓ Point de contrôle: Vous devriez voir le tableau de bord principal.
Étape 3 : Terminer la configuration initiale
Answer the short onboarding questions about your role and marketing channels.
Add your website URL so Anyword can learn your brand’s messaging.
Then set your default tone of voix for the content creation process.
✅ Terminé : Vous êtes prêt à utiliser n'importe quelle fonctionnalité ci-dessous.
How to Use Anyword Website Automation
Site web Automation lets you test landing pages without running manual A/B tests.
Voici comment l'utiliser étape par étape.
Étape 1 : Connectez votre site web
Open Website Automation and enter your site URL.
Anyword scans your landing pages and pulls in your existing copy.
Step 2: Add the Tracking Script
Copy the script and paste it into your site’s header.
Voici à quoi cela ressemble :

✓ Point de contrôle: Your site should show as connected in the dashboard.
Step 3: Launch Copy Variations
Pick a page and let Anyword create variations for each traffic source.
✅ Résultat : Your website content now adapts to user behavior and boosts audience engagement.
💡 Conseil de pro : Start with your highest-traffic pages so conversion rates move faster.
How to Use Anyword Content Writing Intelligence
Content Writing Intelligence lets you see which messages actually drive results for your brand.
Voici comment l'utiliser étape par étape.
Étape 1 : Connectez vos données
Link your ad accounts or upload past campaign results.
The AI studies your published content to find winning patterns.
Step 2: Review the Insights
Check which talking points, tones, and audiences performed best.
Voici à quoi cela ressemble :

✓ Point de contrôle: You should see messaging insights ranked by performance.
Step 3: Apply the Findings
Use the top insights as inputs the next time you generate content.
✅ Résultat : Your marketing strategy now rests on real performance analytics, not guesses.
💡 Conseil de pro : Review insights monthly, because what works on social media shifts fast.
How to Use Anyword Data-Driven Editor
Data-Driven Editor lets you write copy and see how it will perform before you publish.
Voici comment l'utiliser étape par étape.
Étape 1 : Choisir un modèle
Open the Data-Driven Editor and choose from over 100 templates.
Options include Google Ads, social media posts, emails, and landing pages.
Step 2: Add Your Brief
Enter your product, key features, primary keyword, and target audience.
Include key information so the AI écrivain avoids generic copy.
Voici à quoi cela ressemble :

✓ Point de contrôle: You should see several copy variations, each with a score.
Step 3: Pick the Top Scorer
Choose the variation with the best predictive performance score, then edit it.
✅ Résultat : You now have high performing content ready for A/B testing.
💡 Conseil de pro : Test your two highest scorers against each other, not just one number.
How to Use Anyword Advanced Integrations
Intégrations avancées lets you connect Anyword to the marketing channels you already use.
Voici comment l'utiliser étape par étape.
Étape 1 : Ouvrir les intégrations
Go to your account settings and find the integrations area.
Step 2: Connect Your Platforms
Link Google Ads, HubSpot, or other ad accounts in just a few clicks.
Voici à quoi cela ressemble :

✓ Point de contrôle: Each connected platform should show an active status.
Step 3: Sync Performance Data
Let Anyword pull campaign results so its predictions match your audience.
✅ Résultat : Your ad campaigns and Anyword now share data automatically.
💡 Conseil de pro : Connect your best-performing ad account first for the most accurate scores.
How to Use Anyword API
Accès API lets you generate copy and scores inside your own tools.
Voici comment l'utiliser étape par étape.
Étape 1 : Obtenez votre clé API
Request API access through your plan settings or account manager.
It usually comes with higher-tier plans.
Étape 2 : Envoyez votre première demande
Pass a prompt and content type from your app to the API.
Voici à quoi cela ressemble :

✓ Point de contrôle: The response should return copy variations with performance scores.
Step 3: Build It Into Your Workflow
Connect the API to your CMS or product catalog to create content at scale.
✅ Résultat : Your team can create copy without leaving its own systems.
💡 Conseil de pro : Store your API key in server-side environment variables, never in front-end code.
How to Use Anyword Blog Wizard
Assistant de blog lets you turn a topic into a full SEO-friendly article in minutes.
Voici comment l'utiliser étape par étape.
Étape 1 : Saisissez votre sujet
Open Blog Wizard and type your topic and primary keyword.
Step 2: Approve the Outline
Pick a title, then review and reorder the suggested outline.
Voici à quoi cela ressemble :

✓ Point de contrôle: You should see a structured outline with headings and talking points.
Step 3: Generate the Draft
Click generate to get a 1,500-word draft of long form content.
✅ Résultat : You have a full blog draft built for search engine visibility.
💡 Conseil de pro : Add your own examples, since AI generated content needs a human touch.
How to Use Anyword Chrome Extension
Extension Chrome lets you write and score copy on almost any website.
Voici comment l'utiliser étape par étape.
Étape 1 : Installez l'extension
Find the Anyword Chrome extension in the Chrome Web Store.
Click Add to Chrome and confirm.
Step 2: Log In and Pin It
Sign in with your Anyword account and pin the icon to your toolbar.
Voici à quoi cela ressemble :

✓ Point de contrôle: The Anyword icon should appear in your browser toolbar.
Step 3: Use It Anywhere
Open Gmail, LinkedIn, or an ad manager and click the icon.
✅ Résultat : You can now create copy in any tab without switching apps.
💡 Conseil de pro : Highlight existing copy first to score it before you rewrite anything.
How to Use Anyword Private LLMs
Private LLMs let you train AI models on your own brand content.
Voici comment l'utiliser étape par étape.
Step 1: Gather Your Content
Collect your best emails, ads, and website copy in one place.
This makes your content generation process faster and more on-brand.
Étape 2 : Téléchargement et entraînement
Upload the files so the model learns your brand guidelines and style.
Voici à quoi cela ressemble :

✓ Point de contrôle: You should see a private model listed in your workspace.
Step 3: Generate With Your Model
Select your private model before generating copy in any template.
✅ Résultat : New drafts now match your brand voice from the first try.
💡 Conseil de pro : Feed it only approved copy, since weak examples teach bad habits.
How to Use Anyword Security Tools
Sécurité de premier ordre lets you protect company data while your whole team uses AI.
Voici comment l'utiliser étape par étape.
Step 1: Review Security Settings
Open your workspace settings and check the privacy options.
Leveraging AI safely matters when you handle client data.
Étape 2 : Définir les autorisations de l’équipe
Assign roles so each marketing team member sees only what they need.
Voici à quoi cela ressemble :

✓ Point de contrôle: Each user should show the correct role in your team list.
Step 3: Confirm Data Policies
Check that your inputs stay private and aren’t used to train public models.
✅ Résultat : Your team gets enterprise grade security while using generative AI.
💡 Conseil de pro : Ask Anyword’s sales team for security documentation before a company-wide rollout.
Anyword Pro Tips and Shortcuts
After testing Anyword for several months, here are my best tips.
First, a quick look at the benefits that matter most:

Clearly define the content type and objective in every prompt.
Add clear writing instructions, like length, format, and audience.
When you’re stuck, start with Anyword’s suggested prompts for inspiration.
Raccourcis clavier
These standard editor shortcuts save time while you edit drafts:
| Action | Raccourci |
|---|---|
| Bold selected texte | Ctrl/Cmd + B |
| Italicize selected text | Ctrl/Cmd + I |
| Annuler la dernière modification | Ctrl/Cmd + Z |
| Select all text | Ctrl/Cmd + A |
Fonctionnalités cachées que la plupart des gens ignorent
- Audience personas: Build personas by age, gender, and pain points to tailor messages for each segment.
- Custom Brand Voice: Paste your tone and style rules once, and every draft follows them.
- Saved prompts: Save your favorite prompts so future marketing campaigns stay consistent.
- Email batches: Generate a month’s worth of email content in less than an hour.
Anyword Common Mistakes to Avoid
Mistake #1: Ignoring the Performance Scores
❌ Faux : Publishing the first variation without checking its performance scores.
✅ À droite : Compare scores, then test the top two in real ad campaigns.
Erreur n° 2 : Négliger la configuration de la voix de marque
❌ Faux : Generating copy before adding brand guidelines and tone rules.
✅ À droite : Set up Custom Brand Voice first so every draft sounds like you.
Mistake #3: Writing Vague Prompts
❌ Faux : Typing one-line prompts with no audience, goal, or product details.
✅ À droite : Include your target audience, pain points, and key features in each brief.
Anyword Troubleshooting
Problem: Copy Sounds Generic
Cause: The prompt lacks product details or audience info.
Réparer: Add key features, audience targeting details, and clear writing instructions.
Problem: Performance Scores Seem Off
Cause: The model has no data from your own channels yet.
Réparer: Connect Google Ads or upload past results so scores reflect your audience.
Problem: Chrome Extension Not Showing
Cause: The extension is turned off or you’re logged out.
Réparer: Open chrome://extensions, turn Anyword on, refresh the page, and log in.
📌 Note: If none of these fix your issue, contact Anyword support.
Qu'est-ce qu'Anyword ?
N'importe quel mot is an AI-powered copywriting platform focused on conversions.
Think of it like an AI writing tool that can predict results before launch.
La plupart outils d'IA just write, but this AI copywriting platform also scores copy.
It uses artificial intelligence, natural language processing, and machine learning.
Its AI analyzes tens of thousands of A/B tested ads.
It predicts ad performance using a dataset of 22,560 ads.
Regardez ce bref aperçu :
Over 1 million marketers use it, including teams at the world’s leading companies.
Users report an average 30% lift in conversion rates.
AI tools like this can also cut content creation time by 70%.
Here are Anyword’s key features:
- Website Automation: Auto-tests and personalizes website content for each visitor source.
- Content Writing Intelligence: Finds the talking points and tones that drive results for your brand.
- Data-Driven Editor: Writes copy and gives real-time feedback with scores from 0 to 100.
- Intégrations avancées : Connects Google Ads, HubSpot, and other marketing channels to Anyword.
- Accès API : Brings copy generation and scoring into your own apps and systems.
- Assistant de blog : Turns a topic into a 1,500-word SEO-friendly article in minutes.
- Extension Chrome : Writes and scores copy inside Gmail, LinkedIn, and ad managers.
- Private LLMs: Trains private AI models on your brand’s own approved content.
- Sécurité de premier ordre : Adds enterprise grade security and access controls for teams.
Pour une analyse complète, consultez notre Anyword review.
Here’s a closer look at the platform:

Tarification Anyword
Here’s what Anyword costs in 2026:
| Plan | Prix | Idéal pour |
|---|---|---|
| Démarreur | 39 $/mois | Les spécialistes du marketing solo et travailleurs indépendants |
| Axé sur les données | 79 $/mois | Small teams focused on performance marketing |
| Entreprise | Coutume | Growing teams that need advanced features |
| Entreprise | Coutume | Large companies needing Private LLMs and security |
Essai gratuit : Yes, you get a 7-day free trial.
Formule gratuite : No, Anyword doesn’t offer a free plan.
Garantie de remboursement : Not advertised, so use the trial to test first.
Here’s the current pricing breakdown:

💰 Meilleur rapport qualité-prix : Data-Driven — it adds data driven copywriting tools at an affordable price.
Anyword vs Alternatives
How does Anyword compare?
Voici le paysage concurrentiel :
| Outil | Idéal pour | Prix | Notation |
|---|---|---|---|
| N'importe quel mot | Predictive ad copy | 39 $/mois | ⭐ 3,5 |
| Jasper IA | grandes équipes marketing | 59 $/mois | ⭐ 3.4 |
| Rytr | Budget short copy | 7,50 $/mois | ⭐ 3,9 |
| Écaille | SEO planification du contenu | 30 $/mois | ⭐ 4.1 |
| Frase | SEO briefs and research | 49 $/mois | ⭐ 4,3 |
| QuillBot | Paraphrase et correction | 4,17 $/mois | ⭐ 4.2 |
| Simplifié | Design plus writing | Free plan + paid | ⭐ 4.0 |
| NeuronWriter | score de contenu NLP | 19 $/mois | ⭐ 4.2 |
| JotBot | Personal writing help | 14 $/mois | ⭐ 3,8 |
| StealthWriter | Humaniser le texte de l'IA | Free plan + paid | ⭐ 3,8 |
Sélection rapide :
- Meilleur résultat global : Frase — the top-rated tool here for SEO research and writing.
- Meilleur budget : QuillBot — premium starts at just $4.17 per month.
- Idéal pour les débutants : Rytr — a simple interface and a free plan to start.
- Best for performance marketing: Anyword — predictive scores for ad copy.
🎯 Alternatives à Anyword
Vous cherchez des alternatives à Anyword ? Voici les meilleures options :
- 🧠 Jasper IA : A strong AI writer for marketing teams. Brand tools keep big content libraries on-brand.
- 💰 Rytr : Cheap, easy AI writing for short copy. A free plan lets you test dozens of use cases.
- 🎯 Écailles : Built around content strategy for SEO. It plans topic clusters and writes long articles.
- 📊 Phrase : A research-first outil SEO. It builds briefs from top-ranking pages.
- 👶 QuillBot : Great for paraphrasing and grammar fixes. The low-cost plan suits students and writers.
- 🎨 Simplifié: Mixes AI writing with design tools and image generation, which Anyword doesn’t offer.
- ⚡ NeuronWriter : Scores drafts against competitors with NLP term suggestions. Solid value for SEO writers.
- 🔧 JotBot : A simple writing assistant that learns your style. Useful for essays and notes.
- 🔥 StealthWriter : Rewrites AI text so it reads more naturally. Handy for polishing drafts.
Pour la liste complète, consultez notre Anyword alternatives guide.
⚔️ Comparaison de mots quelconques
Voici comment Anyword se compare à chacun de ses concurrents :
- Anyword contre Jasper AI : Jasper offers more workflows for big teams. Anyword wins on data driven copywriting with predictive scores.
- Anyword contre Rytr : Rytr costs far less for basic writing. Anyword wins when conversion rates matter more than price.
- Anyword contre Scalenut : Scalenut wins for SEO planning and blogs. Anyword is better for ads and short marketing copy.
- Anyword vs Frase : Frase wins at SEO research and briefs. Anyword wins at ad copy and performance predictions.
- Anyword contre QuillBot : QuillBot rewrites text you already have. Anyword creates fresh copy and scores it.
- Anyword vs Simplifié : Simplified adds visual design tools. Anyword goes deeper on copy performance and audiences.
- Anyword vs NeuronWriter: NeuronWriter wins for SEO content optimization. Anyword wins for paid ads and engaging content on social.
- Anyword vs JotBot: JotBot suits personal writing. Anyword is built for teams chasing measurable results.
- Anyword contre StealthWriter : StealthWriter only humanizes text. Anyword handles generating copy, scoring, and testing.
Start Using Anyword Now
You learned how to use every major Anyword feature:
- ✅ Website Automation
- ✅ Content Writing Intelligence
- ✅ Data-Driven Editor
- ✅ Intégrations avancées
- ✅ Accès API
- ✅ Assistant Blog
- ✅ Extension Chrome
- ✅ Private LLMs
- ✅ Top-Notch Security
Here are the key takeaways.
Anyword shines when marketing success depends on measurable conversions.
The scores are guides, so always test winners with real traffic.
Étape suivante : Choisissez une fonctionnalité et essayez-la dès maintenant.
Most people start with the Data-Driven Editor.
Cela prend moins de 5 minutes.
Foire aux questions
Combien coûte Anyword ?
Anyword’s Starter plan costs $39/month and Data-Driven costs $79/month. Business and Enterprise use custom pricing. There’s no free plan, but you get a 7-day free trial.
Which AI copywriting tool is the best?
It depends on your goal. Anyword AI is best for performance marketing thanks to predictive scores. Frase and Scalenut suit SEO, while Jasper AI fits large teams.
What are some free AI tools for copywriting?
Rytr, QuillBot, and JotBot all offer free plans, and Simplified has a free tier. Anyword has no free plan, but its trial lets you test AI copywriting.
How do you say “beginner” in a professional way?
Try “entry-level,” “novice,” or “early-career.” You can also ask Anyword’s AI writer to rewrite casual terms in a more formal tone.
What is a fancy word for “newbie”?
“Neophyte,” “novice,” and “tyro” are polished options. “Fledgling” works well in creative writing. Pick the word that fits your audience’s reading level.













