Juggling multiple réseaux sociaux platforms can be overwhelming and time-consuming.
It would be best if you had a reliable tool to streamline your réseaux sociaux management, but with so many options, choosing the right one can take time and effort.
In this Buffer vs Sendible comparison, we’ll break down the key differences between these popular social media management tools.
By the end, you’ll have the information you need to confidently select the best tool for your specific needs and goals.
Aperçu
We’ve taken both Buffer and Sendible for a test drive, putting their features and functionalities through the paces.
This hands-on experience allows us to provide you with an unbiased and informed comparison, helping you make the best choice for the social media management needs.
4.8sur 5
Ready to save time on social media? Buffer can help you reclaim up to 6 hours per week. Check out for 14 days free trial
Tarifs : It has a free plan. Paid plan starts at $5/month
Simplifiez-vous la vie sur les réseaux sociaux ! La plateforme intuitive et les forfaits abordables de Buffer vous permettent de planifier et de gérer votre contenu en toute simplicité. Découvrez la différence !
Rejoignez plus de 30 000 agences et marketeurs qui utilisent Sendible pour gagner jusqu'à 50 % de temps sur la gestion de leurs réseaux sociaux. Essayez gratuitement 14 jours dès aujourd'hui !
Caractéristiques: Vous bénéficiez d'une suite complète de fonctionnalités, notamment la planification en masse, une boîte de réception sociale unifiée pour tous vos messages et des rapports clients automatisés.
Réseaux sociaux pris en charge : Sendible prend en charge toutes les principales plateformes telles que Facebook, Instagram, Twitter et LinkedIn, ainsi que d'autres comme Google Business Profile et YouTube.
Facilité d'utilisation : L'interface est bien organisée et facile à naviguer, même avec de nombreuses fonctionnalités.
Assistance clientèle : Ils offrent un support client réactif via le chat en direct et le courrier électronique.
Intégrations : Il se connecte à des outils populaires tels que Canva, Google Drive et Slack.
Évolutivité : Il propose des plans conçus pour évoluer avec votre entreprise, d'un seul utilisateur aux grandes agences.
Garantie: Sendible n'offre pas de garantie produit spécifique, mais il propose un essai gratuit de 14 jours pour que vous puissiez le tester.
Tarifs
Créateur: 25 $/mois (facturé annuellement), un utilisateur/calendrier, six profils sociaux.
Traction: 76 $/mois (facturé annuellement), quatre utilisateurs/calendrier, 24 profils sociaux.
Managing social media is critical for any business.
This feature comparison will analyze Sendible and Buffer, two of the top social media scheduling tools, to help you make an informed decision for your social media marketing needs.
1. Pricing & Plans
Buffer: Buffer offers a free plan that allows for up to three channels, which is great for a solo user or a petite entreprise just starting. Their paid plans, including the Essentials plan and Team plan, are priced per social channel on a monthly or annual basis. A buffer review often mentions their straightforward pricing.
Sendible: Sendible also offers a free plan. Their pricing is structured differently, with plans for a Creator, a Traction, and a Scale plan, which is better for mid stage startup teams. A sendible review will often highlight the value for agencies and users who need a solution for multiple clients, and the price per additional user is very competitive.
2. Publishing & Scheduling
Buffer: Buffer Publish is a straightforward social media scheduling tool that allows you to schedule content with a simple posting schedule. You can schedule the same post across multiple social accounts at once. The platform supports all major social media channels like Facebook pages, Twitter, and Pinterest boards.
Sendible: The sendible publish feature is very robust. You can add a video carousel posts, image carousel posts, and even schedule facebook stories and schedule tweets. It also allows you to tailor posts to each social media platform’s requirements and provides a content calendar with in app approvals for team collaboration.
3. Analytics & Reporting
Buffer: Buffer Analyze provides detailed analytics for each social account. It offers individual post analytics and a performance overview to help you measure social media performance. While it provides all the features for basic analytics, it lacks the deep, in depth analytics that Sendible provides.
Sendible: An excellent social media management platform, Sendible offers automated client rapports and the ability to build custom reports. It integrates with Google Analytics and provides a detailed engagement report and audience growth metrics. A sendible review will often highlight its advanced reporting capabilities and the ability to demonstrate a new revenue stream for agencies.
4. Social Inbox & Engagement
Buffer: Buffer’s engagement tool is separate from its publishing tools. It provides a social boîte de réception to respond to social conversations and direct messages, which is a core part of its engagement tools. However, some buffer reviews note that its engagement tools are not as comprehensive as Sendible’s.
Sendible: The priority inbox is a standout feature. It brings all your social feeds, direct messages, and brand mentions into one place, making it easy for a busy social media manager to monitor comments and respond to messages from multiple social channels. This feature is a powerful tool for a business with a large number of followers.
Buffer: Buffer’s plans, including the Team plan and Agency plan, offer team features that allow multiple users to contribute content. You can approve posts, and other users can view content and collaborate on social media posts. The platform provides custom access levels for each team member.
Sendible: This social media management platform is built for team collaboration. It offers a global support team, user management with permission groups, and client dashboards. The client connect widget is a great feature for agencies who manage multiple clients and need a seamless way to share données without sharing logins.
6. Content Creation & Curation
Buffer: Buffer allows you to easily schedule content. It supports custom video thumbnails and offers a landing page builder as a key feature. However, it lacks a built in image editor and content curation tools like RSS feeds.
Sendible: Provides a comprehensive suite of tools to generate ideas and curate content from a web domain or rss feeds. It has a built in image editor to help with social posts, and you can access royalty free images from Google Drive. It is an excellent social media platform for managing a social media content strategy.
7. Intégrations
Buffer: Buffer’s social media tool integrates with a variety of other social media scheduling tools and services, making it easy to create a custom tech stack. It has Android apps and a browser extension to help with scheduling content.
Sendible: An excellent social media management platform, Sendible integrates with a vast number of social media channels and blogging platforms. The ability to use bitly branded links and the client connect widget for a seamless connection with clients are also great features.
8. Target Audience
Buffer: Is a perfect fit for solo users and mid stage startup teams who need a simple social media scheduling tool. Its focus on simplicity and a user-friendly interface makes it a great entry point into social media marketing. A buffer account is easy to set up, and you can get started with a free plan.
Sendible: Caters primarily to marketing agencies and busy social media managers who manage multiple clients and require a comprehensive solution for their social media campaigns. It is a powerful social media management platform that offers a new revenue stream for agencies with its client connect widget.
Buffer: A buffer review will often mention the quality of their buffer support team. They provide help articles and a knowledge base to help users get the most out of their buffer account.
Sendible: Offers a dedicated customer success onboarding and a global support team to assist clients. The in app notifications and live chat support ensure that users can get help whenever they need it.
10. Flexibility & Scalability
Buffer: Its paid plans start with a limited number of additional channels. As a business grows, the cost can increase quickly. The free plan has a monthly limit of ten posts per social channel.
Sendible: The platform is built to scale with a business. It allows for unlimited users on some plans, and an agency can manage multiple social accounts and multiple clients without hitting a per-channel limit, making it a powerful social media tool for a growing business.
11. Caractéristiques uniques
Buffer: The landing page builder is a unique feature that allows a user to create a landing page to showcase their business. It’s a great feature for driving traffic from social channels.
Sendible: The ability to provide clients with their own dashboards and custom branding is a unique and valuable feature for a channel agency. The client connect widget is a standout feature for building a professional social media presence.
What to Consider When Choosing a Social Media Management Platform?
Caractéristiques et fonctionnalités : A great social media manager needs a tool with valuable features. Look for the ability to publish posts across all your social sites, including Instagram professional profiles and a YouTube account. You should also be able to tailor posts to each social media platform’s requirements and publish image carousel posts directly. A key feature is the ability to manage multiple accounts and multiple posts from a single dashboard.
Team & Collaboration: If you work with a team, the platform should support team collaboration. This includes the ability to assign posts to a specific team member, manage multiple posts, and have a clear workflow for scheduled posts. The right tool can help your channel team manage their tasks efficiently.
Content and Curation: The tool should help you with your social media content. Look for features that provide post ideas, help you find the best pictures, and give you access to royalty free images from sources like Google Drive. Some platforms even let you filter posts by various tags or topics to keep your content library organized.
Engagement and Community Management: The best tools will help you engage with your audience. Look for a unified inbox that brings all your direct messages and comments into one place. This makes it easy to monitor comments and respond quickly to boost engagement and create a genuine connection.
Analyses et rapports : A good social media tool provides detailed data on your social media performance. Look for a system that sends system generated email notifications with reports and gives you a clear overview of your social feeds. This data helps you track your social media strategy and see how your posts are performing.
Prix et valeur : Compare the pricing plans and features. Some tools are more expensive but offer more robust features, while others, like SocialPilot, are known for providing great features for a better value. Consider a free plan, like buffer’s free plan, to test the basic publishing tools before committing to a paid plan.
Soutien: Check for a reliable support team. You should be able to contact support and get a quick response to any issues you encounter. The mobile apps should also be easy to use and a pleasure to work with.
Verdict final
In the battle of Buffer vs Sendible, we pick Sendible! If you want a tool that does it all, Sendible is your best bet.
Buffer is great if you’re starting and want something easy to use. But Sendible gives you way more power.
It has tons of cool features to help you manage multiple accounts, get valuable insights, and really boost your social media game.
We’ve tried both tools ourselves so that you can trust our advice.
Pick Sendible and watch your business grow! It’s the perfect tool for enabling businesses to succeed on social media.
Envoyable vs Content Studio: Sendible offers comprehensive listening and team collaboration, while Content Studio provides content discovery and AI content.
Envoyable vs Heropost: Sendible offers robust reporting and strong collaboration. Heropost offers AI content and a focus on competitor analysis.
Sendible vs Later: Sendible – wider platform support, more analytics. Plus tard – visual content (Instagram).
Sendible vs Loomly: Sendible – strong listening, reporting. Loomly – content calendar, team workflows.
Sendible vs Blaze: (Info limited – might be a feature or less common tool).
Sendible vs Hootsuite: Hootsuite offers a comprehensive dashboard and robust social listening streams for managing multiple channels.
Sendible vs Planable: Planable’s strength lies in its visually-rich content calendar and streamlined content approval workflows.
Questions fréquemment posées
Can I try Buffer or Sendible before committing to a paid plan?
Yes, both Buffer and Sendible offer free trials or free plans, allowing you to explore their features and functionalities before making a purchase.
Quel est le meilleur outil pour les débutants ?
Buffer is generally considered more beginner-friendly due to its intuitive interface and simple navigation. Sendible, while powerful, has a steeper learning curve.
Can I easily manage multiple social media accounts with these tools?
Absolutely! Both Buffer and Sendible are designed to handle multiple social media accounts, streamlining your posting and engagement across various platforms.
Do these tools offer social listening and monitoring capabilities?
Sendible has built-in social listening features, while Buffer relies on integrations with third-party tools for monitoring brand mentions and conversations.
Which tool is more affordable?
Buffer generally has more budget-friendly pricing plans, particularly for smaller businesses or individuals. Sendible’s plans tend to be more expensive, catering to larger teams and agencies.
Fahim Joharder
Auteur
Passionné de technologie, entrepreneur, voyageur et expatrié de Médine, en Arabie saoudite.
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