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Bitrix24 vs Close CRM 2026: I Tested Both — Here’s the Truth

por | Last updated Sep 13, 2026

Ganador
Bitrix24
3.0
  • CRM, Tasks & Chat in One Platform
  • Diagramas de Gantt y tableros Kanban
  • Flujo de trabajo integrado Automatización
  • IA de copiloto Asistente
  • Landing Pages & Online Store
  • Flat Price, Not Per User
  • Planes de pago desde 49 $/organización/mes
Subcampeón
Cerrar CRM
3.0
  • Power & Predictive Dialers
  • Correo electrónico, llamadas y SMS en un solo lugar Bandeja de entrada
  • Workflows & Auto Follow-Ups
  • Smart Views for Lead Priority
  • Coaching telefónico en directo
  • Prueba gratuita de 14 días
  • Planes de pago desde 35 $/usuario/mes

⚡ Veredicto rápido:

  • Precios: Bitrix24 starts at $49/organization/month vs Close CRM a 35 dólares por asiento al mes.
  • Ideal para: Bitrix24 for pequeñas empresas that want CRM, projects, and chat together. Close for sales teams that make phone calls all day.
  • Diferencia clave: Bitrix24 charges one flat fee per organization. Close bills per seat but adds power and predictive dialers.
  • Nuestra elección: Bitrix24 for most users. Both score 3.0, but Bitrix24 covers more jobs for less money.
Bitrix24 vs Close crm

Close CRM has the lower sticker price in this matchup.

But that price covers only one seat.

Bitrix24 charges one flat monthly fee for your whole company.

That single detail flips the math for most teams.

Bitrix24 is an all in one platform for running your negocio.

Close is a sales tool built for reps who talk to prospects all day.

Descripción general

This Bitrix24 vs Close CRM comparison covers pricing, key features, ease of use, and support.

We reviewed documentation, pricing pages, and G2 reviews for both tools.

Nuestros redactores también dedicaron tiempo a trabajar directamente con cada uno de ellos.

Esas observaciones aparecen en las secciones "Lo que nuestro equipo notó" a continuación.

By the end, you’ll know which CRM tool fits your sales process.

¿Qué es Bitrix24?

Bitrix24 is cloud-based CRM software that also runs projects and team chat.

It mixes contact management, sales management, and internal communications in one unified platform.

Small businesses use it to manage customer relationships and track every deal.

It covers different aspects of work, from task management to online documents.

Because it works in any browser or phone, remote teams stay connected.

A clean home dashboard, a search bar, and custom themes help you settle in.

The trade-off is a steep learning curve.

Página de inicio de Bitrix24

Here’s a quick walkthrough of the platform in action.

Análisis honesto de Bitrix24 CRM: véalo antes de usarlo.

🏆 Winner: Bitrix24

⭐ 3.0/5 | 💰 From $49/organization/month

One flat fee covers your whole team. You get CRM, tasks, chat, and file sharing on a single platform.

Precios de Bitrix24

Bitrix24 bills per organization, not on a per user basis. Here’s what each plan costs.

PlanPrecioMejor para
Básico$49/organización/mesEquipos pequeños que comienzan con CRM
Estándar$99 por organización al mesGrowing teams that need more collaboration tools
Profesional$199 por organización al mesCompanies that want advanced features and automation
Empresa$399/organización/mesLarge organizations with many departments

Pricing verified September 2026.

Precios de Bitirix

Prueba gratuita: Yes. You get a 30-day free trial of the Professional plan.

Garantía de devolución de dinero: We found no published refund policy. Check the billing terms before you pay.

📌 Nota: Bitrix24 also promotes a free plan with core CRM tools. Chat and video calls stay free for unlimited users. Reviewers praise it for small projects, but it skips invoicing and workflow automation. Research sources list 20% off annual billing and 31% off two-year billing.

⚠️ Pricing Check: Some third-party sources list an older Plus plan at $39/month for 24 users. Others cap the free plan at 12 users with 5 GB of storage. Those details don’t match our pricing database. So we use the table above. Confirm user and storage limits on Bitrix24’s site before buying.

Principales ventajas de Bitrix24

Here’s what makes Bitrix24 worth a look:

  • Everything in one place: CRM, projects, chat, and documents share one login. You stop jumping between apps.
  • Precios fijos: Paid plans charge one fee for the whole company. New hires don’t raise your bill.
  • Herramientas de gestión de proyectos: Assign tasks, set deadlines, and track progress. Visual timelines show the big picture.
  • Colaboración en tiempo real: Group chats, video calls, and voz calls keep teams talking. Documents support co-editing and version control.
  • Nube seguridad: Data sits on Amazon Web Services with SSL encryption. Extranet access lets outside partners join safely.
  • IA de copiloto: Este Asistente de IA helps you find features and finish tasks faster.
Principales beneficios de Bitrix24

Lo que nuestro equipo observó

Nuestro escritor signed up for Bitrix24 and explored its CRM, tasks, and chat tools. Here’s what stood out from that hands-on time:

Experiencia personal con Bitrix24

Ventajas y desventajas de Bitrix24

✅ Ventajas
  • Flat organization pricing instead of per-seat billing
  • CRM, projects, chat, and online documents in one platform
  • Free collaboration tools for unlimited users
  • Customizable reports and shared dashboards for real-time visibility
  • Aplicaciones móviles para iOS y Androide
❌ Contras
  • Steep learning curve that often needs team training
  • Busy user interface can overwhelm new users
  • Users report slow customer support and occasional bugs

¿Qué es Close CRM?

Close CRM is customer relationship management software built for outbound sales teams.

It puts calls, emails, and texts with leads and clients inside a single inbox.

Sales reps can dial straight from the browser without a separate phone system.

It mainly serves small and medium sized businesses with high-velocity sales processes.

It isn’t a classic CRM, though.

Close blends CRM and sales engagement, so reviewers often compare it to superar a herramientas.

Cerrar la página de inicio de CRM

This video shows how Close works day to day.

Análisis de Close CRM: ¡Impulsa el éxito de tu negocio con Close CRM Mastery!

Cerrar CRM

⭐ 3.0/5 | 💰 Desde $35/asiento/mes

Built for reps who live on the phone. Calls, emails, and texts log to each lead automatically.

Precios de Close CRM

Close charges per seat, so your bill grows with your sales team.

PlanPrecioMejor para
Lo esencial$35/asiento/mesSolo reps and small teams starting outreach
Crecimiento$99/asiento/mesTeams that need sequences and more automation
Escala$139/asiento/mesLarger teams that want coaching and deeper customization

Pricing verified September 2026.

Precios de Close CRM

Prueba gratuita: Yes. Close offers a 14-day free trial.

Garantía de devolución de dinero: We found no published refund policy. Test everything during the trial instead.

📌 Nota: Every plan includes calling, texting, and email tools. Higher tiers add advanced automation, collaboration tools, call coaching, and more customization options.

⚠️ Pricing Check: Older reviews list Startup, Professional, and Enterprise plans at $49 to $149 per user. Their “startup features” and “professional features” lists no longer match current plans. We use the plan names and prices from our pricing database. Several reviewers also call the entry price expensive, so small budgets need careful math.

Principales ventajas de Close CRM

Here’s what makes Close worth considering:

  • Browser calling: Reps call leads without a separate phone line. G2 reviews describe the calling as best-in-class.
  • One activity timeline: Cada correo electrónico, llamada y texto lands on the lead’s profile. You always see the full outreach history.
  • Vistas inteligentes: Filter leads by any criteria you set. Reps always know who to call next.
  • Automated follow ups: Workflows send reminders and emails on schedule. Response rates improve without extra manual work.
  • Fast onboarding: A CSV import tool and free one-click migration get you running quickly. Many teams launch within the trial.
  • Strong reviews: Close holds a 4.7/5 rating on G2. Reviewers praise its simplicity most.
Principales beneficios de Close CRM

Lo que nuestro equipo observó

Our writer signed up for Close and tested its calling, inbox, and lead views. Here’s what stood out from that hands-on time:

Cerrar CRM Experiencia personal

Ventajas y desventajas de Close CRM

✅ Ventajas
  • Power and predictive dialers built into the platform
  • Email, calls, and SMS in one inbox
  • Simple design that drives full team engagement
  • Free migration help and proactive onboarding
❌ Contras
  • Reporting feels weak next to other CRMs
  • Less flexible than rivals for custom setups
  • Per-seat pricing adds up fast for bigger teams

Comparación de características

Bitrix24 and Close CRM overlap on contacts and pipelines, then split sharply. Below, we break down 10 key features side by side.

CaracterísticaBitrix24Cerrar CRM
Precio inicial$49/organización/mes$35/asiento/mes
Modelo de facturaciónFlat per organizationPer seat
Plan gratuito✅ Limitado❌ (Prueba de 14 días)
Power & Predictive Dialers
Gestión de proyectos
Automatización del flujo de trabajo
Team Chat & Video Calls
Sitio web y tienda Constructor
Aplicaciones móviles
Mejor paraRunning a whole negocioPhone-heavy sales teams

1. Gestión de relaciones con el cliente (CRM) y gestión de clientes potenciales.

Bitrix24: Bitrix24 CRM stores all customer details and interactions in one database. Lead management covers capturing, tracking, and nurturing leads through your sales funnel. Web forms send inbound inquiries straight into the CRM.

Bitrix24, un potente CRM

Cerrar CRM: Close turns your lead list into a daily call plan. Smart Views filter leads by status, last contact, or any custom rule. Sales reps spend less time searching and more time selling.

Cierre de la gestión de clientes potenciales de CRM

2. Contacts, Deals & Pipelines

Bitrix24: Records split into leads, deals, contacts, and companies. The sales pipeline shows every deal stage at a glance. A product catalog lets you attach items and prices to deals.

Fusionar contactos y empresas

Cerrar CRM: Close supports multiple pipelines, custom fields, and custom objects. A visual pipeline view helps you spot bottlenecks fast. Calls and emails log automatically, which cuts manual datos entrada.

Cerrar CRM Avanzar CRM

3. Communication & Collaboration

Bitrix24: Bitrix24 works as a communications platform for your own team. It offers group chats, video conferencing, voz calls, and file sharing. A contact center also routes customer calls and messages into the CRM.

Herramientas de colaboración de Bitrix24

Cerrar CRM: Close aims its communications tools at prospects, not coworkers. Reps can call, send bulk email, and text from one screen. Email templates keep messages consistent, and Zoom meetings connect through an integration.

Cerrar conversaciones de CRM

4. Gestión de tareas y proyectos

Bitrix24: This is where Bitrix24 pulls far ahead. You can assign tasks, set deadlines, and track time spent on each one. Gantt charts help managers plan timelines and check employee workloads.

Gestión de tareas y proyectos de Bitrix24

Kanban boards make managing projects a simple drag-and-drop job.

¿Qué es un tablero Kanban?

Cerrar CRM: Close handles tasks only as sales reminders. Its inbox gathers tasks, missed calls, and replies in one list. There are no project boards, so it can’t replace project management tools.

Cerrar la gestión de la bandeja de entrada de CRM

⚠️ Advertencia: The Bitrix24 activity stream works like a redes sociales feed. Updates can get buried if nobody checks it daily. Customize the left-hand menu to hide tools you don’t use.

5. Automatización del flujo de trabajo

Bitrix24: Bitrix24 automation features send routine updates, reminders, and notifications for you. You can build automated workflows for approvals and deal stages. Projects keep moving without constant follow-up messages.

Automatización de flujos de trabajo 2025: Deje que Bitrix24 ejecute la rutina.

HR tools add an employee directory and a visual company structure.

Bitrix24 RR.HH. y automatización

Cerrar CRM: Close workflows run email sequences and trigger follow-up reminders on their own. Reps get nudged at the right moment without tracking anything by hand. The most advanced automation sits on higher plans.

Cerrar la automatización del flujo de trabajo de CRM

6. Calling & Sales Outreach

Bitrix24: Bitrix24 can log calls and run marketing campaigns by email. But it doesn’t advertise a power dialer for rapid-fire outbound work. It suits teams that handle calls as they come.

Cerrar CRM: Calling is Close’s core strength. The power dialer moves through lists fast. The predictive dialer can dial multiple numbers at once. Managers can join live calls through call coaching to guide reps.

7. Informes y análisis

Bitrix24: Bitrix24 lets you generate reports with customizable layouts. Shared dashboards give teams real-time project and sales visibility. Its sites can also connect to Google Analytics for traffic data.

Cerrar CRM: Close builds quick KPI reports for coaching and training. You can track calls, emails, and deals for each rep. Deeper analysis is harder, though.

Cerrar informe y análisis de CRM

⚠️ Advertencia: Users often call Close’s reporting weak. If data analysis matters to you, test the reports during your trial.

8. Integrations, Apps & AI

Bitrix24: Bitrix24 packs many features natively, so it needs fewer add-ons. Mobile and desktop apps let you manage tasks and CRM data from any mobile device. Co-Pilot, its AI assistant, helps you navigate the platform.

Cerrar CRM: Close integrates with over 80 other tools. It also offers API documentation for any developer building custom connections. Still, some key integrations found in other CRMs are missing.

Integraciones populares de CRM

Close also adds Sales AI features on top of its core CRM.

Cierre de ventas CRM con IA

9. Websites, Stores & Documents

Bitrix24: Bitrix24 includes a builder for landing pages and online stores. That helps with lead generation, so you capture more leads without another tool. A built-in office suite creates documents, spreadsheets, and presentaciones.

Sitios y tiendas de Bitrix24

Teams can also upload files and co-edit online documents in real time.

Los nuevos documentos de Bitrix24. Colaboración online siempre productiva.

Cerrar CRM: Close has no website builder, store, or document editor. It stays focused on outreach and closing more deals. You’d need separate tools for those jobs.

10. Precios y costos

Here are the paid plans side by side.

NivelBitrix24Cerrar CRM
EntradaBasic: $49/organization/monthServicios básicos: $35 por asiento al mes.
MedioStandard: $99/organization/monthCrecimiento: $99/asiento/mes
SuperiorProfessional: $199/organization/monthTarifa: $139/asiento/mes
ArribaEnterprise: $399/organization/month❌ No aparece en la lista
Prueba gratuita30 days (Professional)14 días

Bitrix24: Bitrix24 costs less for almost any team size. Adding people doesn’t change the monthly fee. That’s why many buyers pick it over per-user tools like Zendesk and Freshworks.

Cerrar CRM: Close gets pricey as you add seats. Five reps on Essentials already cost more than Bitrix24’s Standard plan. Its ROI calculator helps you check whether the calling tools pay off.

Calculadora de ROI de CRM para cerrar

💡 Consejo profesional: Count your seats before comparing sticker prices. A cheap seat can become an expensive team.

Diferentes escenarios

Si lo necesitaElegirPor qué
Low cost for a growing teamBitrix24One flat fee covers everyone
Heavy cold callingCerrar CRMPower and predictive dialers included
Project and task trackingBitrix24Timelines, boards, and workload tracking
Incorporación rápida de equiposCerrar CRMSimple layout plus free migration
A website or online shopBitrix24Built-in site and store builder
Configuración apta para principiantesCerrar CRMCurva de aprendizaje más suave

💰 Tu presupuesto

Bitrix24 costs the same whether three or thirty people log in. Close’s per-seat model needs careful math for smaller businesses.

🔌 Tu conjunto de tecnologías

Close connects to 80+ apps but misses a few key ones. Bitrix24 replaces several apps, so you may need fewer connections.

📞 Your Sales Style

Choose Close if reps make phone calls all day and chase fast replies. Pick Bitrix24 if sales is one part of a bigger operation.

🎓 Tu nivel de experiencia

Bitrix24’s core features click fast, but the full platform needs training. Close feels incredibly easy by comparison, like a simple CRM for dialing.

Pruebas y demostraciones gratuitas 🆓

Close offers a two-week trial, while Bitrix24 gives 30 days on its top tier. Run a real campaign in each before you commit.

🛟 Opciones de soporte

Close provides a help center, product updates, and hands-on onboarding. Bitrix24 support can be slow. Still, its help button, tutorials, and webinars lead to support resources.

Guía de cambio

¿Ya utilizas alguna de estas herramientas? Esto es lo que puedes esperar si cambias.

🔄 Switching from Bitrix24 to Close CRM?

✅ Lo que ganarás:

  • Power and predictive dialers for outbound calling
  • A cleaner interface that reps learn quickly
  • Coaching telefónico en directo para directivos

❌ Lo que perderás:

  • Project boards, timelines, and workload tracking
  • Flat organization pricing
  • Team chat, office suite, and website builder

📋 Cómo cambiar:

  1. Export contacts, companies, and deals from Bitrix24 as a CSV file.
  2. Start a Close free trial.
  3. Use the CSV import tool or ask Close for free migration help.
🔄 Switching from Close CRM to Bitrix24?

✅ Lo que ganarás:

  • Tasks, projects, and chat in the same place as your CRM
  • One flat fee instead of per-seat billing
  • Landing pages and an online store builder

❌ Lo que perderás:

  • Power and predictive dialing
  • Vistas inteligentes para la priorización de clientes potenciales
  • A simpler, sales-only workspace

📋 Cómo cambiar:

  1. Export leads, contacts, and opportunities from Close.
  2. Create a Bitrix24 account and set up your pipeline stages.
  3. Import the file and map fields to Bitrix24 CRM records.

Lo que nuestra reseña no cubrió

This comparison focused on small teams and outbound sales use. We didn’t test either API as a developer would, or build custom graphs in Close. We also didn’t auditoría data residency rules for European Union customers. Plans and limits reflect September 2026 and change often. If you manage hundreds of seats, your experience may differ.

Veredicto final

CategoríaGanador
💰 PreciosBitrix24
🚀 Funciones todo en unoBitrix24
📋 Gestión de tareas y proyectosBitrix24
🤝 Colaboración en equipoBitrix24
📊 InformandoBitrix24
📞 Calling & OutreachCerrar CRM
👶 Facilidad de usoCerrar CRM
🛟 Soporte e incorporaciónCerrar CRM
🏆 Ganador absolutoBitrix24

🏆 WINNER: BITRIX24

Bitrix24 wins 5 out of 8 categories.

Ideal para: Small businesses, remote teams, and companies that want CRM plus project tools

⚖️ How We Broke the Tie: Both tools hold a 3.0 rating in our database. We gave the win to Bitrix24 on value and breadth. It costs less for most teams and handles more jobs.

Bitrix24 and Close CRM serve different buyers. Bitrix24 runs CRM, projects, and internal chat under one roof. Close is a focused sales engine for teams that dial all day.

Close is excellent for outbound reps who need speed on the phone. Its dialers, Smart Views, and coaching help reps close more deals. If calls drive your revenue, it’s the smarter buy.

For most small businesses, though, Bitrix24 is the better choice. One flat fee buys CRM, tasks, chat, and websites. Just budget time to learn it.

Más sobre Bitrix24 en comparación

Here’s how Bitrix24 stacks up against other popular crm options. This video covers the main alternatives first.

Las mejores herramientas CRM para tus necesidades

Bitrix24 frente a HubSpot

Bitrix24 gana en: Flat company-wide pricing, built-in task boards and timelines, and an included office suite.

HubSpot triunfa en: A more user friendly interface, deeper marketing automation, and a larger app marketplace.

Bitrix24 vs Zoho CRM

Bitrix24 gana en: Native chat and video calls, project tools in one app, and no per-seat charges.

Zoho CRM gana en: Richer customization, stronger analytics, and more control over sales rules.

Bitrix24 frente a Fuerza de ventas

Bitrix24 gana en: Much lower cost, faster setup for small teams, and collaboration tools out of the box.

Salesforce gana en: Advanced lead management, deep customization, and scale for large enterprises.

Bitrix24 frente a Haga clic hacia arriba

Bitrix24 gana en: A full sales pipeline, a contact center, and a site and store builder.

ClickUp gana en: More task views, a project-first layout, and an easier start for task-only teams.

Más de Close CRM comparado

Here’s how Close measures up against other sales tools. Watch the quick rundown of alternatives below.

Las mejores herramientas CRM para tus necesidades

Cerrar CRM vs Pipedrive

Close CRM gana en: Native calling with dialers, SMS in the same inbox, and live coaching for managers.

Pipedrive gana en: A pipeline-first design, a lower entry price, and a bigger add-on marketplace.

CRM cerrado frente a CRM de Freshsales

Close CRM gana en: Faster dialing workflows, free one-click migration, and sequences tied closely to calls.

Freshsales CRM triunfa en: AI lead scoring, website chat for visitors, and ties to the wider Freshworks suite.

Cerrar CRM vs. Instantáneamente

Close CRM gana en: A true CRM with deal pipelines, phone and SMS outreach, and a full activity timeline.

Gana al instante en: Cold email at high volume, inbox herramientas de calentamiento, and many sending accounts on one plan.

Preguntas frecuentes

¿Para qué se utiliza Bitrix24?

Bitrix24 is used to run CRM, project management, team chat, and documents in one place. Small businesses use it to track sales and manage projects without juggling apps.

¿Bitrix24 es gratuito?

It promotes a free plan with limited features and free collaboration tools. Invoicing and workflow automation need paid plans, which start at $49/organization/month.

¿Es seguro usar Bitrix24?

Yes. Data is hosted on Amazon Web Services and protected with SSL encryption. Still, review privacy terms and user permissions before storing sensitive customer data.

¿Cuánto cuesta Close al mes?

Plans start at $35/seat/month on Essentials. Growth costs $99/seat/month, and Scale costs $139/seat/month. A 14-day free trial lets you test it first.

¿En qué se diferencia Close de otros CRM?

Close blends CRM and sales engagement in one tool. Calling, SMS, and email live in a single inbox. Most other CRMs need add-ons for power dialing.

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