

⚡ Veredicto rápido:
- Precios: ClickFunnels starts at $81/month. Capsule CRM has a free version, then $18/user/month.
- Ideal para: ClickFunnels for building sales funnels and selling online courses. Capsule CRM for tracking a sales pipeline.
- Diferencia clave: ClickFunnels is a funnel builder that sells. Capsule CRM is a CRM system that organises.
- Nuestra elección: ClickFunnels for most users who want to drive sales from one platform.

These two tools rarely sit on the same shortlist.
ClickFunnels builds sales funnels that turn website visitors into paying customers.
Capsule CRM tracks the people and deals you already have.
One creates demand. The other manages it.
Yet both get pitched to the same small negocio dueño.
Here is how to tell which one your negocio online actually needs.
Descripción general
This ClickFunnels vs Capsule CRM comparison covers pricing, key features, and ease of use.
También analizamos para quién funciona mejor cada herramienta de ventas.
Nuestro escritor spent hands on time inside ClickFunnels directly.
Observations on Capsule come from published documentation and G2 reviews.
By the end, you will know which tool fits your sales process.
¿Qué es ClickFunnels?
ClickFunnels is a software as a service platform for building sales funnels.
It helps businesses grow leads and drive sales from one dashboard.
The platform ships with a large library of pre built marketing funnels.
You get lead funnels, product launch funnels, and seminario web funnels.
Any online business selling digital products is the target user.
A drag and drop editor lets you create landing pages without code.
Most people pick it to keep sales and marketing under one roof.

Here is a walkthrough of how the platform works in practice.

🏆 Winner: ClickFunnels
Build automated sales funnels without a web design team. Sell online courses, memberships, and products from one platform.
Precios de ClickFunnels
Así serán los precios de ClickFunnels en 2026.
| Plan | Precio | Mejor para |
|---|---|---|
| Lanzamiento | $81/mes | Solo founders starting their first funnel |
| Escala | $164 al mes | Growing teams running several offers |
| Optimizar | $248/mes | Larger contact lists and more team seats |
| Dominar | $5, 997/yr | High volume sellers and coaching businesses |
Pricing verified August 2026.

Prueba gratuita: Yes. ClickFunnels offers a 14 day free trial to new users.
Garantía de devolución de dinero: Annual plans carry a 30 day money back guarantee.
📌 Nota: Entry plans cap the number of funnels, contacts, and seats. Our research notes list the starter tier at one website, three users, 20 funnels, and 10,000 contacts. Higher tiers raise those caps to 100 funnels and 25,000 contacts.
⚠️ Pricing conflict flagged: Our research notes name the tiers Startup and Pro at $97 and $297 month to month, dropping to $81 and $248 with annual billing. The table above uses our verified plan data. Check the checkout page before you pay annually.
Principales ventajas de ClickFunnels
Here is what makes ClickFunnels worth a look:
- Funnel library: Pre built templates cover opt in forms, webinar sign ups, and product launches. You skip building the entire funnel from scratch.
- Page builder: The drag and drop builder ships with professionally designed templates. No web design skills needed.
- Built in email: ClickFunnels email automatización sends welcome messages and abandoned cart reminders. Your email sequences live beside your sales pages.
- Conversion tools: Order bumps, one click upsells, and downsells lift average order value at checkout.
- Courses and memberships: You can create, sell, and manage online courses inside the same account.
- Seguimiento: ClickFunnels analytics reports total orders, opt ins, and conversion rates automatically.
- Educación: A success centre and affiliate center teach you how to run funnels properly.

Lo que nuestro equipo observó
Our writer signed up for ClickFunnels and spent several days building test funnels. Here is what stood out from that hands on time:

Ventajas y desventajas de ClickFunnels
✅ Ventajas
- Builds sophisticated funnels that convert website visitors into leads and leads into customers
- Combines page builder, email marketing, courses, and checkout in one platform
- A/B testing, order bumps, and one click upsells are built in
- Educational success centre helps beginners learn funnel strategy fast
❌ Contras
- Steep learning curve that takes real time to get through
- Many users report that published web pages load very slowly
- Expensive next to leading competitors, with no free plan
- No two factor authentication, and some users hit glitches
¿Qué es Capsule CRM?
Capsule CRM is cloud based CRM software for small to medium businesses.
It centralises customer data for people and organisations in one place.
Each record gives a 360 degree view of communication history and notes.
The minimalist interface means teams start without a dedicated account manager.
Capsule follows a powerful simplicity approach to relationship and sales management.
That makes it a strong fit for startups, non profits, and small teams.

This walkthrough shows how the CRM system handles daily work.

Runner Up: Capsule CRM
A user friendly CRM solution for keeping track of contacts and deals. Start free for 250 contacts, then scale.
Precios de Capsule CRM
Capsule CRM cost is charged per user, not per company.
| Plan | Precio | Mejor para |
|---|---|---|
| Gratis | $0 | Solo users with up to 250 contact records |
| Motor de arranque | $18/usuario/mes | Equipos pequeños que necesitan reportando características |
| Crecimiento | $36/usuario/mes | Teams wanting multiple sales pipelines |
Pricing verified August 2026.

Prueba gratuita: The free version covers 2 users and 250 contacts with 50MB storage.
Garantía de devolución de dinero: Capsule publishes no refund window. The free plan is the safety net.
📌 Nota: Higher tiers raise contact and storage caps. Our research notes list 30,000 contacts with 10GB storage on the entry paid plan, and 60,000 contacts with 20GB above it. Capsule offers up to 15% off when you pay annually.
⚠️ Pricing conflict flagged: Our research notes list five pricing plans, including Advanced at $60 and Ultimate at $75 per user per month, with Starter at $21 and Growth at $38. Our verified figures above are lower. Confirm current paid tiers before you commit.
Principales ventajas de Capsule CRM
Here is where this CRM solution earns its place:
- Gestión de contactos: Emails, calls, and files sit in a single hub. No data silos between other team members.
- Canal de ventas: A clear board shows every deal and its status across the sales cycle.
- Tableros de proyecto: Post sale delivery work links directly to won deals. That is rare at this price.
- Tracks and automation: Templated task lists handle onboarding. Higher tiers add multi step workflow automations.
- Integraciones: Over 60 native apps include Xero, QuickBooks, and Mailchimp, plus 1,000 more through Zapier.
- Informe: Dashboards generate reports on conversion rates, pipeline health, and revenue forecasting.
- Low training cost: The clean layout means no formal training before your team starts.
Lo que nuestro equipo observó
Note: We have not had extended hands on time with Capsule yet. Everything above comes from Capsule’s published documentation and verified user reviews, not our own account.
Capsule CRM: Ventajas y desventajas
✅ Ventajas
- Clean interface that small teams adopt without training
- Free version for up to 250 contacts and 2 users
- Contact management and pipeline tools are frequently praised in G2 reviews
- Project boards manage delivery work after the deal closes
❌ Contras
- Lacks advanced features found in larger CRM providers
- Email tracking needs a BCC address, which is clumsy
- One way sync only with Google Workspace and Microsoft 365
- Support runs on email, with no live chat option
Comparación de características
These two products overlap less than the marketing suggests. We compared eleven areas plus pricing so you can see where each one actually earns its keep.
| Característica | Embudos de clic | CRM de cápsula |
|---|---|---|
| Precio inicial | $81/mes | $0, then $18/user/month |
| Plan gratuito | ❌ | ✅ |
| Constructor de embudos | ✅ | ❌ |
| Creador de páginas de destino | ✅ | ❌ |
| Gestión de contactos | ✅ | ✅ |
| Sales Pipeline Boards | ✅ | ✅ |
| Marketing por correo electrónico | ✅ | ✅ (vía Transponder) |
| Checkout and Payments | ✅ | ❌ |
| Cursos en línea | ✅ | ❌ |
| Tableros de proyectos | ❌ | ✅ |
| Aplicaciones móviles | ❌ | ✅ |
| Mejor para | Selling online | Keeping track of deals |
1. Constructor de embudos
Embudos de clic: This is the core feature. Pre built sales and marketing funnels guide buyers from awareness to purchase. Building the same funnel manually would take a developer weeks.

CRM cápsula: No funnel builder exists here. Capsule assumes leads arrive from somewhere else, then tracks them. You would pair it with a separate landing page tool.
2. Páginas de destino y creador de páginas
Embudos de clic: The drag and drop editor doubles as a creador de sitios web. You get professionally designed templates for sales pages, opt in forms, and lead magnets. Most people create landing pages here without touching code.

CRM cápsula: There is no landing page builder. Web pages and webinar sign ups have to come from another tool in your stack.
⚠️ Advertencia: A large number of ClickFunnels users report that published pages load slowly. Slow web pages can cost you potential customers before they ever opt in.
3. Gestión de contactos
Embudos de clic: A customisable CRM stores buyers and subscribers collected by your funnels. It handles lead management well enough, but it is built around campaigns rather than long relationships.

CRM cápsula: Contact management is the whole point. Every record carries notes, social profiles, and full communication history. Account management gets easier because all the data sits in one place.

4. Sales Pipeline and Sales Opportunities
Embudos de clic: Deals move through funnel steps rather than pipeline stages. That suits transactional selling. It suits long consultative sales cycles far less.
CRM cápsula: You can build custom sales pipelines that match your own business processes. Higher tiers unlock multiple sales pipelines. Custom fields let you fine tune what each record stores.

Field level customisation is handled separately, as shown below.
5. Marketing por correo electrónico y automatización
Embudos de clic: Built in email marketing tools run automated email marketing after someone leaves your site. Email sequences send welcome messages and abandoned cart reminders on their own.

Those messages are triggered by funnel automations, shown here.

CRM cápsula: Marketing automation arrives through the Transpond integration and Mailchimp. You can run email campaigns and marketing campaigns from inside your capsule account.
6. Checkout Pages and Payments
Embudos de clic: Checkout pages take credit card details directly. Order bumps add a complementary product in one click. One click upsells and downsells follow the first purchase.

CRM cápsula: Capsule takes no payments at all. It records the deal value once your invoicing tool closes the sale.
7. Online Store and Online Courses
Embudos de clic: An online store builder sits beside the funnel tools. You can also create and sell courses and membership sites in the same account.

Course delivery lives in its own workspace, shown below.

CRM cápsula: No storefront and no course tools. If you sell a coaching program, Capsule tracks the client but cannot host the content.
⚠️ Advertencia: ClickFunnels prioritises sales strategy over teaching tools. It lacks the depth of a dedicated LMS, so serious educators may outgrow it.
8. Informes y análisis
Embudos de clic: Tracking runs automatically across the entire funnel. Reports cover total orders, opt ins, and conversion rates. A/B testing shows which version of a page performs better.

CRM cápsula: Reporting tools focus on pipeline health and revenue forecasting instead of page performance. Note that the free version ships without reporting at all.
9. Task Tracking and Project Boards
Embudos de clic: There is no real project management layer. Work after the sale happens in whatever tool your team already uses.
CRM cápsula: Tracks are templated task lists for repeatable work like onboarding. You can assign tasks, set recurring workflows, and sync deadlines with Outlook or Gmail.

10. Integraciones
Embudos de clic: Third party integrations connect email platforms and CRM systems. Because so much is native, many teams need fewer outside connections in the first place.
CRM cápsula: Over 60 native apps cover QuickBooks, Xero, Mailchimp, and help desk tools. Google Workspace, formerly G Suite, lets you add contacts straight from Gmail. Other integrations run through Zapier or Automate.io.
⚠️ Advertencia: Capsule syncs one way with Google Workspace and Microsoft 365. Edits made in Capsule do not viajar back. Premium integrations and add ons may also sit behind higher tiers, so a full integration is not guaranteed on entry plans.
11. Ease of Use and Mobile Access
Embudos de clic: This is the weak spot. The platform is not the most user friendly and carries a steep learning curve. An education centre exists precisely because the tool is hard at first.
CRM cápsula: Simplicity is the selling point. Rapid adoption needs no administrator. Mobile apps for iOS and Androide cover tasks and contacts on the go.
The mobile experience is covered separately here.
12. Precios y costos
Comparemo los planes de pago uno al lado del otro.
| Plan | Embudos de clic | CRM de cápsula |
|---|---|---|
| Gratis | ❌ | $0 |
| Entrada | Launch — $81/month | Plan Básico: 18 $/usuario/mes |
| Medio | Scale — $164/month | Crecimiento: 36 dólares por usuario al mes. |
| Superior | Optimize — $248/month | ❌ |
| Arriba | Dominate — $5, 997/yr | ❌ |
Embudos de clic: Flat monthly billing covers the whole team, so cost does not climb with headcount. It is expensive against leading competitors, and there is no free plan to soften the entry.
CRM cápsula: Pricing is per user, so a five person team on Growth costs $180 monthly. Small teams still pay far less than the ClickFunnels entry tier when billed annually.
💡 Cost tip: Compare on total spend, not sticker price. One ClickFunnels seat costs more than four Capsule seats, but Capsule cannot sell anything for you.
Diferentes escenarios
| Si lo necesita | Elegir | Por qué |
|---|---|---|
| To generate leads from scratch | Embudos de clic | Funnels and pages included |
| Coste más bajo posible | CRM de cápsula | Free plan, then $18 per seat |
| To sell courses or memberships | Embudos de clic | Course hosting built in |
| Long sales cycles with follow up | CRM de cápsula | Purpose built pipeline tracking |
| Work delivery after the sale | CRM de cápsula | Project boards linked to deals |
| Configuración apta para principiantes | CRM de cápsula | Far gentler learning curve |
💰 Tu presupuesto
Capsule wins outright on entry cost. But a cheap CRM that never brings in revenue is not a saving.
🔌 Tu conjunto de tecnologías
Already running a website builder and mailing list? Capsule slots in beside them. Starting from nothing? ClickFunnels replaces four subscriptions.
📝 Tu movimiento de ventas
Self serve buyers who purchase in one session suit automated sales funnels. Deals that need six calls suit a CRM.
🎓 Tu nivel de experiencia
Beginners get productive in Capsule within an hour. ClickFunnels rewards study, and its education centre exists for that reason.
Pruebas y demostraciones gratuitas 🆓
Run both at once for two weeks. Push real traffic through ClickFunnels and load real contacts into Capsule.
🛟 Opciones de soporte
ClickFunnels runs live chat on weekdays plus an AI chatbot, though email replies can lag. Capsule support is email only.
Guía de cambio
Already committed to one? Here is what changes if you move.
🔄 Switching from ClickFunnels to Capsule CRM?
✅ Lo que ganarás:
- A far lower bill, including a free version to start on
- Project boards and Tracks for delivery work
- Mobile apps and a much simpler interface
❌ Lo que perderás:
- Every funnel, checkout page, and upsell flow
- Course hosting and membership access control
- Native page building and split testing
📋 Cómo cambiar:
- Export contacts and order history from ClickFunnels as CSV
- Line up replacements for pages, checkout, and course delivery
- Import into Capsule, then rebuild your pipeline stages
🔄 Switching from Capsule CRM to ClickFunnels?
✅ Lo que ganarás:
- A funnel builder that can generate leads on its own
- Checkout, upsells, and course selling in one account
- Page level split testing and conversion reporting
❌ Lo que perderás:
- Per user pricing and the free tier
- Project boards tied to won deals
- Deep contact records and one dashboard simplicity
📋 Cómo cambiar:
- Export contacts and opportunities from your Capsule workspace
- Start the 14 day trial and pick a funnel template
- Import contacts, then rebuild automations as email sequences
Lo que nuestra reseña no cubrió
This comparison focused on solo founders and small teams. We did not test enterprise contracts, custom API work, or migration at scale. Our figures reflect the August 2026 versions of both products, and plan structures change often. If you run 50 seats or sell in regulated markets, your priorities will differ from ours.
Veredicto final
| Categoría | Ganador |
|---|---|
| 💰 Precios | CRM de cápsula |
| 🚀 Generación de clientes potenciales | Embudos de clic |
| 🛒 Selling and Checkout | Embudos de clic |
| 🎯 Gestión de contactos | CRM de cápsula |
| 📧 Marketing por correo electrónico | Embudos de clic |
| 👶 Facilidad de uso | CRM de cápsula |
| 🔌 Integraciones | CRM de cápsula |
| 📊 Revenue Reporting | Embudos de clic |
| 🏆 Ganador absoluto | Embudos de clic |
🏆 GANADOR: CLICKFUNNELS
ClickFunnels takes 4 of 8 categories and the higher overall rating.
Ideal para: Course creators, coaches, and anyone selling directly to potential customers.
The scorecard is nearly split, and that is the honest answer. ClickFunnels wins because it can create revenue on its own, while Capsule can only organise revenue you already earned.
ClickFunnels is a growth engine. It builds customer journeys from first click to receipt, and it is more than just a tool for making pages.
Capsule CRM is a record keeper, and a great tool at that. No perfect CRM exists, but few rivals match its simplicity at this price.
Pick Capsule if your problem is forgetting follow ups. Pick ClickFunnels if your problem is not enough sales.
Más sobre ClickFunnels comparado
Here is how ClickFunnels stacks up against the tools that like minded entrepreneurs shortlist next:
ClickFunnels frente a GoHighLevel
ClickFunnels gana en: Cleaner funnel templates, stronger course and membership hosting, a shorter path from signup to first live page
GoHighLevel gana en: Unlimited funnels and sub accounts for agencies, white label rebranding, built in SMS and call tracking
ClickFunnels vs Keap
ClickFunnels gana en: Faster page building, order bumps and one click upsells, a library of ready made launch funnels
Sigue ganando: Deeper contact segmentation, native invoicing and quotes, appointment booking for service businesses
ClickFunnels gana en: Lower entry cost for selling, checkout and upsell flows out of the box, less setup before the first sale
HubSpot triunfa en: A genuinely free CRM tier, reporting depth across teams, an app marketplace that dwarfs most rivals
ClickFunnels vs Instantáneamente
ClickFunnels gana en: Hosting the offer itself, on site conversion tools, selling without a separate website
Gana al instante en: Cold outreach at volume, bandeja de entrada rotation and warm up, per campaign deliverability controls
Más información sobre Capsule CRM comparada
Buyers who use Capsule usually weigh these other CRMs first:
CRM de cápsula frente a HubSpot
Capsule CRM triunfa en: Predictable per seat cost as you grow, faster onboarding, project boards that HubSpot charges extra for
HubSpot triunfa en: Free tier headroom, marketing automation depth, richer logging of customer interactions across channels
CRM cápsula vs. Pipedrive
Capsule CRM triunfa en: A free plan Pipedrive does not offer, post sale delivery boards, a lighter interface for non sales staff
Pipedrive gana en: Sharper deal forecasting, more advanced activity automation, a stronger mobile pipeline view
Capsule CRM triunfa en: Simplicity without configuration, quicker team adoption, cleaner contact records for small teams
Zoho CRM gana en: Cheaper top tiers, a wider suite of connected business apps, far more customisation for complex processes
Capsule CRM vs Freshsales
Capsule CRM triunfa en: Lower learning curve, straightforward pricing, better handling of delivery work after a deal closes
Freshsales gana en: Built in phone and chat, AI lead scoring, tighter alignment with a support desk
Preguntas frecuentes
¿Qué hace ClickFunnels?
It builds automated sales funnels that turn visitors into buyers. The platform combines a page builder, email tools, checkout pages, and course hosting in one account.
¿Cuánto cuesta ClickFunnels al mes?
Launch costs $81 monthly and Scale costs $164 monthly. Optimize runs $248 monthly, while Dominate is billed yearly at $5, 997.
¿Para qué se utiliza Capsule CRM?
It stores customer data and tracks deals through a pipeline. Teams log customer interactions, assign tasks, and move sales opportunities toward a close.
¿Merece la pena usar ClickFunnels?
Whether you find ClickFunnels worth the cost depends on volume. If your funnels earn back $81 monthly, yes. If you only need record keeping, other CRMs cost far less.
¿Qué es mejor para las pequeñas empresas?
Sellers should pick ClickFunnels. Teams managing existing relationships should pick Capsule, which covers the core features they need at a lower price. Our full ClickFunnels review digs deeper.













