⚡ Краткий вывод:
- Цены: ClickFunnels starts at $81/month. Capsule CRM has a free version, then $18/user/month.
- Лучше всего подходит для: ClickFunnels for building sales funnels and selling online courses. Capsule CRM for tracking a sales pipeline.
- Ключевое отличие: ClickFunnels is a funnel builder that sells. Capsule CRM is a CRM system that organises.
- Наш выбор: ClickFunnels for most users who want to drive sales from one platform.
These two tools rarely sit on the same shortlist.
ClickFunnels builds sales funnels that turn website visitors into paying customers.
Capsule CRM tracks the people and deals you already have.
One creates demand. The other manages it.
Yet both get pitched to the same small бизнес владелец.
Here is how to tell which one your бизнес online actually needs.
Обзор
This ClickFunnels vs Capsule CRM comparison covers pricing, key features, and ease of use.
Мы также подробно разбираем, для кого лучше всего подходит тот или иной инструмент продаж.
Наш писатель spent hands on time inside ClickFunnels directly.
Observations on Capsule come from published documentation and G2 reviews.
By the end, you will know which tool fits your sales process.
Что такое ClickFunnels?
ClickFunnels is a software as a service platform for building sales funnels.
It helps businesses grow leads and drive sales from one dashboard.
The platform ships with a large library of pre built marketing funnels.
You get lead funnels, product launch funnels, and вебинар funnels.
Any online business selling digital products is the target user.
A drag and drop editor lets you create landing pages without code.
Most people pick it to keep sales and marketing under one roof.
Here is a walkthrough of how the platform works in practice.
🏆 Winner: ClickFunnels
Build automated sales funnels without a web design team. Sell online courses, memberships, and products from one platform.
Цены ClickFunnels
Вот как будут выглядеть цены на ClickFunnels в 2026 году.
| План | Цена | Лучше всего подходит для |
|---|---|---|
| Запуск | 81 доллар в месяц | Solo founders starting their first funnel |
| Шкала | 164 доллара в месяц | Growing teams running several offers |
| Оптимизировать | 248 долларов в месяц | Larger contact lists and more team seats |
| Доминировать | $5, 997/yr | High volume sellers and coaching businesses |
Pricing verified August 2026.
Бесплатная пробная версия: Yes. ClickFunnels offers a 14 day free trial to new users.
Гарантия возврата денег: Annual plans carry a 30 day money back guarantee.
📌 Примечание: Entry plans cap the number of funnels, contacts, and seats. Our research notes list the starter tier at one website, three users, 20 funnels, and 10,000 contacts. Higher tiers raise those caps to 100 funnels and 25,000 contacts.
⚠️ Pricing conflict flagged: Our research notes name the tiers Startup and Pro at $97 and $297 month to month, dropping to $81 and $248 with annual billing. The table above uses our verified plan data. Check the checkout page before you pay annually.
Основные преимущества ClickFunnels
Here is what makes ClickFunnels worth a look:
- Funnel library: Pre built templates cover opt in forms, webinar sign ups, and product launches. You skip building the entire funnel from scratch.
- Page builder: The drag and drop builder ships with professionally designed templates. No web design skills needed.
- Built in email: ClickFunnels email автоматизация sends welcome messages and abandoned cart reminders. Your email sequences live beside your sales pages.
- Conversion tools: Order bumps, one click upsells, and downsells lift average order value at checkout.
- Courses and memberships: You can create, sell, and manage online courses inside the same account.
- Отслеживание: ClickFunnels analytics reports total orders, opt ins, and conversion rates automatically.
- Образование: A success centre and affiliate center teach you how to run funnels properly.
Что заметила наша команда
Our writer signed up for ClickFunnels and spent several days building test funnels. Here is what stood out from that hands on time:
Плюсы и минусы ClickFunnels
✅ Плюсы
- Builds sophisticated funnels that convert website visitors into leads and leads into customers
- Combines page builder, email marketing, courses, and checkout in one platform
- A/B testing, order bumps, and one click upsells are built in
- Educational success centre helps beginners learn funnel strategy fast
❌ Минусы
- Steep learning curve that takes real time to get through
- Many users report that published web pages load very slowly
- Expensive next to leading competitors, with no free plan
- No two factor authentication, and some users hit glitches
Что такое Capsule CRM?
Capsule CRM is cloud based CRM software for small to medium businesses.
It centralises customer data for people and organisations in one place.
Each record gives a 360 degree view of communication history and notes.
The minimalist interface means teams start without a dedicated account manager.
Capsule follows a powerful simplicity approach to relationship and sales management.
That makes it a strong fit for startups, non profits, and small teams.
This walkthrough shows how the CRM system handles daily work.
Runner Up: Capsule CRM
A user friendly CRM solution for keeping track of contacts and deals. Start free for 250 contacts, then scale.
Ценообразование Capsule CRM
Capsule CRM cost is charged per user, not per company.
| План | Цена | Лучше всего подходит для |
|---|---|---|
| Бесплатно | $0 | Solo users with up to 250 contact records |
| Стартер | 18 долларов США/пользователь/месяц | Небольшие команды, нуждающиеся в отчетность функции |
| Рост | 36 долларов США/пользователь/месяц | Teams wanting multiple sales pipelines |
Pricing verified August 2026.
Бесплатная пробная версия: The free version covers 2 users and 250 contacts with 50MB storage.
Гарантия возврата денег: Capsule publishes no refund window. The free plan is the safety net.
📌 Примечание: Higher tiers raise contact and storage caps. Our research notes list 30,000 contacts with 10GB storage on the entry paid plan, and 60,000 contacts with 20GB above it. Capsule offers up to 15% off when you pay annually.
⚠️ Pricing conflict flagged: Our research notes list five pricing plans, including Advanced at $60 and Ultimate at $75 per user per month, with Starter at $21 and Growth at $38. Our verified figures above are lower. Confirm current paid tiers before you commit.
Основные преимущества капсульной CRM-системы
Here is where this CRM solution earns its place:
- Управление контактами: Emails, calls, and files sit in a single hub. No data silos between other team members.
- Воронка продаж: A clear board shows every deal and its status across the sales cycle.
- Проектные доски: Post sale delivery work links directly to won deals. That is rare at this price.
- Tracks and automation: Templated task lists handle onboarding. Higher tiers add multi step workflow automations.
- Интеграции: Over 60 native apps include Xero, QuickBooks, and Mailchimp, plus 1,000 more through Запьер.
- Сообщение: Dashboards generate reports on conversion rates, pipeline health, and revenue forecasting.
- Low training cost: The clean layout means no formal training before your team starts.
Что заметила наша команда
Note: We have not had extended hands on time with Capsule yet. Everything above comes from Capsule’s published documentation and verified user reviews, not our own account.
Преимущества и недостатки Capsule CRM
✅ Плюсы
- Clean interface that small teams adopt without training
- Free version for up to 250 contacts and 2 users
- Contact management and pipeline tools are frequently praised in G2 reviews
- Project boards manage delivery work after the deal closes
❌ Минусы
- Lacks advanced features found in larger CRM providers
- Email tracking needs a BCC address, which is clumsy
- One way sync only with Google Workspace and Microsoft 365
- Support runs on email, with no live chat option
Сравнение характеристик
These two products overlap less than the marketing suggests. We compared eleven areas plus pricing so you can see where each one actually earns its keep.
| Особенность | ClickFunnels | Капсульная CRM |
|---|---|---|
| Начальная цена | 81 доллар в месяц | $0, then $18/user/month |
| Бесплатный план | ❌ | ✅ |
| Конструктор воронок продаж | ✅ | ❌ |
| Конструктор целевых страниц | ✅ | ❌ |
| Управление контактами | ✅ | ✅ |
| Sales Pipeline Boards | ✅ | ✅ |
| Email-маркетинг | ✅ | ✅ (через) Транспон) |
| Checkout and Payments | ✅ | ❌ |
| Онлайн-курсы | ✅ | ❌ |
| Проектные доски | ❌ | ✅ |
| Мобильные приложения | ❌ | ✅ |
| Лучше всего подходит для | Selling online | Keeping track of deals |
1. Конструктор воронок продаж
ClickFunnels: This is the core feature. Pre built sales and marketing funnels guide buyers from awareness to purchase. Building the same funnel manually would take a developer weeks.
Капсульная CRM-система: No funnel builder exists here. Capsule assumes leads arrive from somewhere else, then tracks them. You would pair it with a separate landing page tool.
2. Целевые страницы и конструктор страниц
ClickFunnels: The drag and drop editor doubles as a конструктор сайтов. You get professionally designed templates for sales pages, opt in forms, and lead magnets. Most people create landing pages here without touching code.
Капсульная CRM-система: There is no landing page builder. Web pages and webinar sign ups have to come from another tool in your stack.
⚠️ Предупреждение: A large number of ClickFunnels users report that published pages load slowly. Slow web pages can cost you potential customers before they ever opt in.
3. Управление контактами
ClickFunnels: A customisable CRM stores buyers and subscribers collected by your funnels. It handles lead management well enough, but it is built around campaigns rather than long relationships.
Капсульная CRM-система: Contact management is the whole point. Every record carries notes, social profiles, and full communication history. Account management gets easier because all the data sits in one place.
4. Sales Pipeline and Sales Opportunities
ClickFunnels: Deals move through funnel steps rather than pipeline stages. That suits transactional selling. It suits long consultative sales cycles far less.
Капсульная CRM-система: You can build custom sales pipelines that match your own business processes. Higher tiers unlock multiple sales pipelines. Custom fields let you fine tune what each record stores.
Field level customisation is handled separately, as shown below.
5. Email-маркетинг и автоматизация
ClickFunnels: Built in email marketing tools run automated email marketing after someone leaves your site. Email sequences send welcome messages and abandoned cart reminders on their own.
Those messages are triggered by funnel automations, shown here.
Капсульная CRM-система: Marketing automation arrives through the Transpond integration and Mailchimp. You can run email campaigns and marketing campaigns from inside your capsule account.
6. Checkout Pages and Payments
ClickFunnels: Checkout pages take credit card details directly. Order bumps add a complementary product in one click. One click upsells and downsells follow the first purchase.
Капсульная CRM-система: Capsule takes no payments at all. It records the deal value once your invoicing tool closes the sale.
7. Online Store and Online Courses
ClickFunnels: An online store builder sits beside the funnel tools. You can also create and sell courses and membership sites in the same account.
Course delivery lives in its own workspace, shown below.
Капсульная CRM-система: No storefront and no course tools. If you sell a coaching program, Capsule tracks the client but cannot host the content.
⚠️ Предупреждение: ClickFunnels prioritises sales strategy over teaching tools. It lacks the depth of a dedicated LMS, so serious educators may outgrow it.
8. Отчеты и аналитика
ClickFunnels: Tracking runs automatically across the entire funnel. Reports cover total orders, opt ins, and conversion rates. A/B testing shows which version of a page performs better.
Капсульная CRM-система: Reporting tools focus on pipeline health and revenue forecasting instead of page performance. Note that the free version ships without reporting at all.
9. Task Tracking and Project Boards
ClickFunnels: There is no real project management layer. Work after the sale happens in whatever tool your team already uses.
Капсульная CRM-система: Tracks are templated task lists for repeatable work like onboarding. You can assign tasks, set recurring workflows, and sync deadlines with Outlook or Gmail.
10. Интеграции
ClickFunnels: Third party integrations connect email platforms and CRM systems. Because so much is native, many teams need fewer outside connections in the first place.
Капсульная CRM-система: Over 60 native apps cover QuickBooks, Xero, Mailchimp, and help desk tools. Google Workspace, formerly G Suite, lets you add contacts straight from Gmail. Other integrations run through Zapier or Automate.io.
⚠️ Предупреждение: Capsule syncs one way with Google Workspace and Microsoft 365. Edits made in Capsule do not путешествовать back. Premium integrations and add ons may also sit behind higher tiers, so a full integration is not guaranteed on entry plans.
11. Ease of Use and Mobile Access
ClickFunnels: This is the weak spot. The platform is not the most user friendly and carries a steep learning curve. An education centre exists precisely because the tool is hard at first.
Капсульная CRM-система: Simplicity is the selling point. Rapid adoption needs no administrator. Mobile apps for iOS and Android cover tasks and contacts on the go.
The mobile experience is covered separately here.
12. Ценообразование и стоимость
Давайте сравним платные тарифные планы.
| План | ClickFunnels | Капсульная CRM |
|---|---|---|
| Бесплатно | ❌ | $0 |
| Вход | Launch — $81/month | Стартовый тариф — 18 долларов США/пользователь/месяц |
| Середина | Scale — $164/month | Рост — 36 долларов США/пользователь/месяц |
| Верхняя | Optimize — $248/month | ❌ |
| Вершина | Dominate — $5, 997/yr | ❌ |
ClickFunnels: Flat monthly billing covers the whole team, so cost does not climb with headcount. It is expensive against leading competitors, and there is no free plan to soften the entry.
Капсульная CRM-система: Pricing is per user, so a five person team on Growth costs $180 monthly. Small teams still pay far less than the ClickFunnels entry tier when billed annually.
💡 Cost tip: Compare on total spend, not sticker price. One ClickFunnels seat costs more than four Capsule seats, but Capsule cannot sell anything for you.
Различные сценарии
| Если вам это нужно | Выбирать | Почему |
|---|---|---|
| To generate leads from scratch | ClickFunnels | Funnels and pages included |
| Минимально возможная стоимость | Капсульная CRM | Free plan, then $18 per seat |
| To sell courses or memberships | ClickFunnels | Course hosting built in |
| Long sales cycles with follow up | Капсульная CRM | Purpose built pipeline tracking |
| Work delivery after the sale | Капсульная CRM | Project boards linked to deals |
| Простая в настройке конфигурация для начинающих. | Капсульная CRM | Far gentler learning curve |
💰 Ваш бюджет
Capsule wins outright on entry cost. But a cheap CRM that never brings in revenue is not a saving.
🔌 Ваш технологический стек
Already running a website builder and mailing list? Capsule slots in beside them. Starting from nothing? ClickFunnels replaces four subscriptions.
📝 Ваш ход продаж
Self serve buyers who purchase in one session suit automated sales funnels. Deals that need six calls suit a CRM.
🎓 Ваш уровень опыта
Beginners get productive in Capsule within an hour. ClickFunnels rewards study, and its education centre exists for that reason.
🆓 Бесплатные пробные версии и демо-версии
Run both at once for two weeks. Push real traffic through ClickFunnels and load real contacts into Capsule.
🛟 Варианты поддержки
ClickFunnels runs live chat on weekdays plus an AI чат-бот, though email replies can lag. Capsule support is email only.
Руководство по переключению
Already committed to one? Here is what changes if you move.
🔄 Switching from ClickFunnels to Capsule CRM?
✅ Что вы получите:
- A far lower bill, including a free version to start on
- Project boards and Tracks for delivery work
- Mobile apps and a much simpler interface
❌ Что вы потеряете:
- Every funnel, checkout page, and upsell flow
- Course hosting and membership access control
- Native page building and split testing
📋 Как переключиться:
- Export contacts and order history from ClickFunnels as CSV
- Line up replacements for pages, checkout, and course delivery
- Import into Capsule, then rebuild your pipeline stages
🔄 Switching from Capsule CRM to ClickFunnels?
✅ Что вы получите:
- A funnel builder that can generate leads on its own
- Checkout, upsells, and course selling in one account
- Page level split testing and conversion reporting
❌ Что вы потеряете:
- Per user pricing and the free tier
- Project boards tied to won deals
- Deep contact records and one dashboard simplicity
📋 Как переключиться:
- Export contacts and opportunities from your Capsule workspace
- Start the 14 day trial and pick a funnel template
- Import contacts, then rebuild automations as email sequences
Что не было рассмотрено в нашем обзоре
This comparison focused on solo founders and small teams. We did not test enterprise contracts, custom API work, or migration at scale. Our figures reflect the August 2026 versions of both products, and plan structures change often. If you run 50 seats or sell in regulated markets, your priorities will differ from ours.
Окончательный вердикт
| Категория | Победитель |
|---|---|
| 💰 Цены | Капсульная CRM |
| 🚀 Генерация лидов | ClickFunnels |
| 🛒 Selling and Checkout | ClickFunnels |
| 🎯 Управление контактами | Капсульная CRM |
| 📧 Email-маркетинг | ClickFunnels |
| 👶 Простота использования | Капсульная CRM |
| 🔌 Интеграции | Капсульная CRM |
| 📊 Revenue Reporting | ClickFunnels |
| 🏆 Общий победитель | ClickFunnels |
🏆 ПОБЕДИТЕЛЬ: CLICKFUNNELS
ClickFunnels takes 4 of 8 categories and the higher overall rating.
Лучше всего подходит для: Course creators, coaches, and anyone selling directly to potential customers.
The scorecard is nearly split, and that is the honest answer. ClickFunnels wins because it can create revenue on its own, while Capsule can only organise revenue you already earned.
ClickFunnels is a growth engine. It builds customer journeys from first click to receipt, and it is more than just a tool for making pages.
Capsule CRM is a record keeper, and a great tool at that. No perfect CRM exists, but few rivals match its simplicity at this price.
Pick Capsule if your problem is forgetting follow ups. Pick ClickFunnels if your problem is not enough sales.
Сравнение ClickFunnels: дополнительные примеры
Here is how ClickFunnels stacks up against the tools that like minded entrepreneurs shortlist next:
ClickFunnels против GoHighLevel
ClickFunnels побеждает по следующим параметрам: Cleaner funnel templates, stronger course and membership hosting, a shorter path from signup to first live page
GoHighLevel побеждает в следующих матчах: Unlimited funnels and sub accounts for agencies, white label rebranding, built in SMS and call tracking
ClickFunnels против Кеап
ClickFunnels побеждает по следующим параметрам: Faster page building, order bumps and one click upsells, a library of ready made launch funnels
Кип побеждает по следующим пунктам: Deeper contact segmentation, native invoicing and quotes, appointment booking for service businesses
ClickFunnels побеждает по следующим параметрам: Lower entry cost for selling, checkout and upsell flows out of the box, less setup before the first sale
HubSpot побеждает по следующим показателям: A genuinely free CRM tier, reporting depth across teams, an app marketplace that dwarfs most rivals
ClickFunnels против Немедленно
ClickFunnels побеждает по следующим параметрам: Hosting the offer itself, on site conversion tools, selling without a separate website
Мгновенно выигрывает по: Cold outreach at volume, входящие rotation and warm up, per campaign deliverability controls
Больше информации о Capsule CRM по сравнению с другими решениями.
Buyers who use Capsule usually weigh these other CRMs first:
Capsule CRM выигрывает по следующим параметрам: Predictable per seat cost as you grow, faster onboarding, project boards that HubSpot charges extra for
HubSpot побеждает по следующим показателям: Free tier headroom, marketing automation depth, richer logging of customer interactions across channels
Капсульная CRM против Пайпдрайв
Capsule CRM выигрывает по следующим параметрам: A free plan Pipedrive does not offer, post sale delivery boards, a lighter interface for non sales staff
Pipedrive побеждает в следующих условиях: Sharper deal forecasting, more advanced activity automation, a stronger mobile pipeline view
Capsule CRM выигрывает по следующим параметрам: Simplicity without configuration, quicker team adoption, cleaner contact records for small teams
Zoho CRM выигрывает по следующим параметрам: Cheaper top tiers, a wider suite of connected business apps, far more customisation for complex processes
Capsule CRM против Freshsales
Capsule CRM выигрывает по следующим параметрам: Lower learning curve, straightforward pricing, better handling of delivery work after a deal closes
Freshsales побеждает по следующим показателям: Built in phone and chat, AI lead scoring, tighter alignment with a support desk
Часто задаваемые вопросы
Что делает ClickFunnels?
It builds automated sales funnels that turn visitors into buyers. The platform combines a page builder, email tools, checkout pages, and course hosting in one account.
Сколько стоит ClickFunnels в месяц?
Launch costs $81 monthly and Scale costs $164 monthly. Optimize runs $248 monthly, while Dominate is billed yearly at $5, 997.
Для чего используется Capsule CRM?
It stores customer data and tracks deals through a pipeline. Teams log customer interactions, assign tasks, and move sales opportunities toward a close.
Стоит ли покупать ClickFunnels?
Whether you find ClickFunnels worth the cost depends on volume. If your funnels earn back $81 monthly, yes. If you only need record keeping, other CRMs cost far less.
Что лучше для малого бизнеса?
Sellers should pick ClickFunnels. Teams managing existing relationships should pick Capsule, which covers the core features they need at a lower price. Our full ClickFunnels review digs deeper.
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