HubSpot vs Pipedrive: Find Which CRM is Best in 2025

| 3 月 11, 2025

优胜者
Hubspot
9.0
  • 营销
  • 内容
  • 商业
  • 自动化
  • 报告
  • 提供免费计划
  • 付费计划起价为 $15/月
亚军
管道驱动
7.5
  • 潜在客户开发
  • Awesome Deals
  • Faster Project Delivery
  • Instant Campaigns Setup
  • Deep Insights
  • 提供免费计划
  • 付费计划,每月 14 美元起
HubSpot vs Pipedrive

努力挑选合适的 客户关系管理? You’re not alone.

Imagine your sales are stuck, and you’re wasting time on stuff that should be easy.

That’s the 问题. Everyone says a 客户关系管理 will fix it, but which one?

HubSpot vs Pipedrive—it’s a tough call.

Let’s clearly break down HubSpot and Pipedrive, understand the differences, and pick the one that best suits 你的 business. 

概述

We’ve put both HubSpot and Pipedrive through their paces.

Our team explored each platform’s features and tested workflows.

Analyzed user feedback to bring you a practical, real-world comparison.

Hubspot

Want to learn more about how HubSpot can help your business grow? Start free trial today and explore the platform!

9满分 10 分

定价: 它有一个免费计划。高级计划起价为 $15/月。

主要特点:

  • 联系人管理
  • 营销自动化
  • 销售管道管理
Pipedrive 徽标

Want a simple, effective way to manage your sales pipeline? Start your 14-day free trial of Pipedrive and see the difference!

7.5满分 10 分

定价: It has a free plan. Paid plan starts at $14/month

主要特点:

  • Sales funnels
  • Landing pages
  • Email marketing

什么是 HubSpot?

HubSpot. It’s a big name. You’ve probably heard of it.

Think of it as an all-in-one platform.

它有助于销售、营销和客户服务。

Basically, it tries to do everything.

此外,探索我们最喜欢的 Hubspot 替代品...

Hubspot
Hubspot
9.0

更好地发展业务。HubSpot 强大的 客户关系管理 平台为您提供吸引、吸引和取悦客户所需的工具。

主要优点

HubSpot 以其一体化方法和强大的免费计划而大放异彩。以下是它脱颖而出的原因:

  • 自由的 客户关系管理: Yes, you read that right! HubSpot offers a completely free 客户关系管理 with unlimited users and up to 1 million contacts.
  • 营销自动化: Automate your marketing tasks, such as email campaigns and 社交媒体 posting, to save time and boost efficiency.
  • 销售管道管理: 可视化并跟踪您的销售流程,从而更轻松地识别瓶颈并更快地完成交易。
  • 广泛的集成: 将 HubSpot 与 1,000 多种常用业务工具连接起来,以简化工作流程。

定价

  • 免费工具:最多可免费使用两名用户。
  • 营销中心启动器:$15/座位/月。
  • 启动客户平台:$15/座位/月。
  • 营销枢纽专业版 + 三个席位: $800/month, additional seats at                        $45/month.
image 8

优点

  • 出色的培训和支持。
  • 功能丰富实用。
  • 免费计划适用于 小型企业.
  • 出色的客户支持。
  • 有大量免费资源

缺点

  • 规模越大,成本越高。
  • 在设计定制方面有一些限制。
  • 高级功能需要更高级的计划。
  • 免费计划带有 HubSpot 品牌标识。

What is Pipedrive?

Pipedrive. It’s built for sales. Think of it as a sales-focused CRM.

It’s all about closing deals. It keeps things simple and visual.

此外,探索我们最喜欢的 Pipedrive alternatives

Pipedrive 徽标
管道驱动
7.5

Want a simple, effective way to manage your sales pipeline? Start your 14-day free trial of Pipedrive and see the difference!

主要优点

Pipedrive keeps things straightforward. Here’s what it does best:

  • Visual sales pipeline: See all your deals in one place, from initial contact to closing.
  • Activity reminders: Never miss a follow-up with automated reminders and notifications.
  • Customizable reports: Track your sales performance with detailed reports and insights.
  • 移动应用程序: Manage your deals and contacts on the go with their mobile app.
  • 集成: Connect Pipedrive with other tools you use, like email marketing platforms and calendars.

定价

所有计划都将 每年计费.

  • 必要:每位用户每月 14 美元。
  • 先进的:$24/用户/月。
  • 专业的:每位用户每月 49 美元。
  • 电源:$59/用户/月。
  • 企业:$79/用户/月。
Pipedrive 定价

优点

  • I like the simple design.
  • It is straightforward to use.
  • The mobile app is handy.
  • Their support is helpful.
  • It is affordable for teams.

缺点

  • It lacks marketing features.
  • 报告 could be better.
  • 免费计划是有限的。

功能比较

Let’s break down the key differences.

We’ll examine crucial features, show how each platform handles core CRM tasks, and help you decide which best suits your specific business needs.

1. Ease of Use and User Experience

  • HubSpot:
    • It offers a comprehensive but sometimes complex interface. The 仪表板 is highly 可定制 but can feel overwhelming.
    • HubSpot CRM provides many advanced features, but this can impact 易于使用 for new users.
  • Pipedrive:
    • Pipedrive has a simpler, more 直观的 design. The visual pipeline makes it easy to understand your 销售流程.
    • Pipedrive received high marks for its clean and user-friendly crm platform.

2. Sales Management and Automation

  • HubSpot:
    • hubspot sales hub offers robust 销售自动化销售额 管理工具。
    • Helps 销售团队 简化 their sales activitiestrack sales performance.
  • Pipedrive:
    • Focuses on visual sales management, making it easy to manage salessales activities.
    • Sales automation software 之内 管道驱动 helps to boost 生产力.
Content creating with Hubspot

3. CRM Features and Customization

  • HubSpot:
    • It offers a wide range of CRM features, including extensive 可定制 选项。
    • Suitable for businesses of all sizes that need to scale.
  • Pipedrive:
    • It provides core CRM features with a focus on simplicity and visual 销售流程 管理。
    • Pipedrive vs hubspot crm shows a difference in the number of features, whereas Hubspot has a much larger number.

4. Marketing and Lead Generation

  • HubSpot:
    • Excel in marketing and sales alignment, with powerful lead generation电子邮件营销 工具。
    • HubSpot CRM is a strong email marketing software option.
  • Pipedrive:
    • Focuses primarily on 销售额, with add-on options for 电子邮件营销lead generation.
    • It is a CRM软件 that can use 电子邮件营销, if wanted, as an add-on.

5. Integration and Marketplace

  • HubSpot:
    • Features a vast marketplace with seamless integration with 1000+ apps.
    • Allows you to personalize 你的 crm platform to fit unique business needs.
  • Pipedrive:
    • Offers a solid marketplace with essential integrations, though not as extensive as HubSpot.
    • Offers a seamless integration with 300+ applications.

6. 报告和分析

  • HubSpot:
    • Provides in-depth reporting and analytics, offering detailed insights into 销售业绩marketing and sales efforts.
    • It helps you effectively grow your business with data-driven decisions.
  • Pipedrive:
    • Offers solid reporting features, primarily focused on tracking sales activities and pipeline progress.
    • Makes it easy to visualize 销售业绩.
Deals feature of Pipedrive

选择 CRM 软件时要注意什么?

  • 可扩展性: 客户关系管理系统能否与企业共同成长?
  • 移动访问: Is the mobile app user-friendly and functional?
  • 客户支持: How responsive is their support team?
  • 培训和入职: Are there adequate training and onboarding resources?
  • 安全: Does the CRM meet your security requirements?
  • 行业特定功能: Does the CRM offer features tailored to your industry?
  • 数据 Migration: How easy is it to migrate your existing data?
  • 工作流自动化: Can you automate repetitive tasks to boost efficiency?
  • 报告和分析: Does it provide the insights you need to 制作 informed decisions?
  • 第三方集成: Does it seamlessly integrate with your existing tools?
  • 预算: Does the CRM fit within your budget, considering both initial and ongoing costs?

最终裁决

So, which one wins? It depends on your needs.

For sales and marketing teams wanting a full suite, HubSpot is powerful.

But it gets pricey. If you’re sales-focused and want easy, visual pipelines, Pipedrive is great.

其 pipedrive pricing plans are simpler.

We lean towards Pipedrive for its 易于使用 and strong sales focus, especially for smaller teams.

Both offer good 客户关系管理.

Consider your business growthcustomer satisfaction goals.

We’ve tested both, so we know what works. Pick the one that fits your style and budget.

Hubspot 的更多信息

我们探讨了 Hubspot 的几种替代方案,每种方案都有其独特的优势。

以下是 Hubspot 与这些软件解决方案的简要比较:

  • Hubspot vs Gohighlevel: GoHighLevel 主要为营销机构量身定制,提供了一个管理各种数字营销任务(包括预约安排和社交媒体)的一体化平台。相反,Hubspot 则面向各种规模的企业,通过更广泛的营销、销售和服务工具集,在入站营销方面表现出色。
  • Hubspot vs Keap: Keap(前身为 Infusionsoft)专注于客户关系管理和营销自动化,尤其适合希望简化销售流程和联系人管理的小型企业。Hubspot 提供更广泛的营销、销售和服务功能,通常具有更强大的自动化和报告功能。
  • Hubspot vs ActiveCampaign: ActiveCampaign 擅长电子邮件营销和营销自动化,具有先进的细分和条件逻辑。不过,Hubspot 提供了一个更广泛的一体化平台,包括潜在客户生成、社交媒体管理以及更广泛的自动化触发器和操作。
  • Hubspot 与 Clickfunnels: ClickFunnels 致力于创建高转化率的销售漏斗,重点关注着陆页和销售流程。另一方面,Hubspot 是一个更广泛的营销和销售自动化平台,除了提供漏斗构建之外,还提供全面的工具,包括客户关系管理(CRM)、内容管理和销售自动化。 .
  • Hubspot 与 Folk: Folk 是一款较为简单的 CRM 解决方案,擅长直接管理和组织联系人。它适用于注重易用性的小型团队。Hubspot 提供更强大的联系人管理、详细的分析以及更广泛的营销和销售功能,但学习曲线较陡。
  • Hubspot 与 Instantly: Instantly 擅长冷门电子邮件推广和潜在客户生成自动化。Hubspot 提供更广泛的工具套件,包括完整的客户关系管理、具有高级设计功能的综合电子邮件营销、社交媒体集成以及更广泛的自动化工作流程。
  • Hubspot 与 ClickUp: ClickUp 主要是一款项目管理工具,具有广泛的定制和协作功能。它允许用户管理任务、文档和目标。虽然它通过自定义字段提供了一些 CRM 功能,但 Hubspot 是一个专门的 CRM 系统,旨在全面管理客户关系和简化销售流程。
  • Hubspot 与 Monday CRM: Monday.com 是一个专注于项目管理、协作和工作流程自动化的工作操作系统。相比之下,Hubspot 是一个完全集成的 CRM,提供深入的销售、营销和客户服务自动化。它旨在推动企业创收并扩大规模。
  • Hubspot vs Capsule CRM: Capsule CRM 是一款简单易用的联系人管理器和销售跟踪器,非常适合需要整理客户信息和清晰管道视图的小型企业。Hubspot 的 CRM 功能更强大、更丰富,具有先进的销售管道、全面的营销自动化和广泛的集成。
  • Hubspot 与 Insightly: Insightly 将客户关系管理与强大的项目管理功能结合在一起,使其成为企业的多功能工具。Hubspot 在营销自动化和更广泛的销售功能方面表现出色,为内向营销和潜在客户培育提供了更全面的套件。
  • Hubspot vs Freshsales CRM: Freshsales CRM 是一款以销售为中心的 CRM,强调人工智能驱动的销售线索评分和销售自动化,以实现高效的交易管理。Hubspot 提供了一个更广泛的一体化平台,其强大的营销自动化功能与销售和服务工具集成在一起,使其适用于更复杂的销售周期。
  • Hubspot 与 Salesforce: Salesforce 是一款功能强大、可高度定制的企业级 CRM,具有强大的报告和预测功能,非常适合有复杂需求的大型企业。Hubspot 提供更友好的用户界面和一套完善的营销和销售工具,尤其吸引中小企业,其定价模式也更容易接受。
  • Hubspot 与 Zendesk: Zendesk 是一个专业的客户服务和支持平台,在全渠道支持、票务和先进的人工智能问题解决能力方面表现出色。Hubspot Service Hub 提供集成的客户支持工具,作为其更广泛的 CRM 套件的一部分,在营销、销售和服务团队之间提供无缝数据流,但与 Zendesk 相比,它不太重视先进的人工智能。

More of Pipedrive

Here’s a comparison of Pipedrive against other CRM software:

  • Pipedrive vs GoHighLevel: Pipedrive focuses on sales pipeline management, offering a clear visual flow, whereas GoHighLevel is an all-in-one platform with broader marketing and sales automation features.
  • Pipedrive vs Keap: Pipedrive excels in visual sales pipeline management, while Keap specializes in robust marketing automation, lead scoring, and advanced email sequences.
  • Pipedrive vs ActiveCampaign: Pipedrive is a sales-centric CRM with intuitive pipeline visualization, while ActiveCampaign prioritizes marketing automation and customer journey building.
  • Pipedrive vs ClickFunnels: Pipedrive is a sales pipeline CRM, while ClickFunnels primarily focuses on building sales funnels and landing pages, with basic CRM aspects.
  • Pipedrive vs Folk: Pipedrive is strong in sales pipeline management, whereas Folk emphasizes simple contact organization and relationship building for smaller teams.
  • Pipedrive vs Instantly: Pipedrive focuses on sales deal management, while Instantly specializes in cold email outreach, lead finding, and email automation.
  • Pipedrive vs ClickUp: Pipedrive is a dedicated sales CRM that is excellent for pipeline tracking. 点击 is a versatile work management platform that can also be used as a CRM and offers broader project management.
  • Pipedrive vs Monday CRM: Pipedrive is a sales-focused CRM with visual pipelines, whereas Monday CRM is a highly customizable work OS that can be configured for CRM purposes and emphasizes workflow management.
  • Pipedrive vs Capsule CRM: Pipedrive focuses on visual sales pipeline management, while Capsule CRM is a simpler, growth-oriented CRM for managing contacts and relationships, often for smaller businesses.
  • Pipedrive vs Insightly: Pipedrive specializes in sales pipeline visualization, while Insightly offers a broader CRM solution with project management, marketing automation, and more robust reporting.
  • Pipedrive vs Freshsales: Pipedrive offers deep sales pipeline visualization, while Freshsales CRM provides a more complete solution with built-in phone, AI tools, and integrated marketing features.
  • Pipedrive vs Salesforce: Pipedrive is user-friendly and sales-focused for SMBs, whereas Salesforce is a highly customizable, enterprise-level CRM with extensive features across sales, service, and marketing.
  • Pipedrive vs Zendesk: Pipedrive emphasizes visual sales pipeline management and automation, while Zendesk primarily focuses on customer service and support. It also offers CRM capabilities with built-in communication tools.

常见问题

Which is better for small businesses, HubSpot or Pipedrive?

Pipedrive often suits 小型企业 better due to its simpler, intuitive user interface and more transparent pricing plans. HubSpot can be overwhelming and expensive for smaller teams, though it offers a useful free version.

Is Pipedrive just for salespeople?

While Pipedrive is sales-focused, its tools benefit anyone managing leads and deals. It’s built for the salesperson but also works for project managers or anyone who needs to track progress.

Does HubSpot have better reporting than Pipedrive?

Yes, HubSpot offers more comprehensive reporting and analytics. Its reporting tools are more advanced, making it a better choice for businesses needing in-depth data analysis, especially enterprise companies.

Can I add more features to Pipedrive?

Yes, Pipedrive offers additional add-ons and integrations via its marketplace. This allows you to extend its functionality, though it might not match HubSpot’s extensive feature set.

What are the main differences between these two platforms?

two platforms differ in focus: HubSpot is a full-suite CRM, while Pipedrive prioritizes sales. HubSpot has more features and integrations, but Pipedrive has an easier, sales-focused interface.

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