最佳酒店 CRM 软件：2025 年顶级 CRM 软件对比

Are you tired of sticky notes and spreadsheets for managing guest information?

Do you wish you could personalize every guest’s experience without pulling your hair out?

Imagine knowing your guests’ preferences before they arrive & anticipating their needs.

That’s the power of a great 客户关系管理.

It’s not just about storing data; it’s about building relationships and boosting your bottom line.

In this guide, we’ll dive deep into hotel 客户关系管理 软件。 

Exploring what it is, why your 酒店 needs one, and how to choose the right platform.

What is the Best CRM Software for Hotels?

寻找完美的 客户关系管理 for your hotel can feel like to searching for a tiny needle in a haystack.

有这么多选择！别担心，我们已经为您完成了这项艰巨的工作。

Below, you’ll find our top picks for hotel 客户关系管理 software to help you boost guest loyalty and streamline your operations.

Let’s find the perfect fit for your hotel!

1.周一 CRM

Monday.com is a flexible work operating system that can be adapted for 客户关系管理 purposes.

It’s highly customizable & can be tailored to your specific needs.

通过我们的释放其潜力 周一辅导. 

主要优点

• 视觉上吸引人的界面： 易于导航和理解。
• 灵活且可定制： 使平台适应您的特定需求。
• 协作功能： 与您的团队无缝合作。
• 与流行应用程序的集成： 与您最喜欢的商业工具连接。

定价

• 自由的： $0/ 2 seats per month
• 基本的： $9/ seat per month
• 标准： $12/seat per month
• 优点： $19/ seat per month
• 企业： 定制定价。

2. Gohighlevel

7 melhores alternativas de IA para extração de dados em 2025 26

It’s designed for marketing agencies and businesses that want to do everything in one place.

Análise da Lusha em 2024: A melhor ferramenta de geração de leads B2B? 28

It’s a powerful tool, but it might be overkill if you’re just looking for a simple CRM.

通过我们的释放其潜力 高级教程。 

主要优点

• 自动化强国： GoHighLevel 几乎可以让你自动化所有事情，从邮件排序到预约安排。这能让你腾出时间专注于最重要的事情。
• 白标友好： 想以自己的品牌向客户提供这些工具吗？GoHighLevel 提供白标选项，让一切变得简单。
• 内置课程和培训： 他们拥有大量资源来帮助您了解该平台并充分利用它。

定价

• 起动机： 每月每座位 97 美元。
• 无限： 每月每席 297 美元。

3. HubSpot

HubSpot is a well-known CRM platform that offers many features, including marketing, sales, and customer service tools.

It’s a good, all-in-one solution.

通过我们的 HubSpot 教程释放其潜力。 

主要优点

• 免费 CRM： 从具有基本 CRM 功能的免费计划开始。
• 一体化平台： 访问营销、销售和服务工具套件。
• 广泛的社区和资源： 受益于丰富的知识和支持。
• 入站营销重点： 通过有价值的内容吸引并吸引潜在客户。

定价

• 免费工具： us$0 Free for up to 2 users.
• 营销中心启动器： 每月 15 美元/席
• 入门级定制平台： 每月 15 美元/席
• 营销中心专业人员： 每月 800 美元/席

4.基普

买 is a popular CRM and marketing automation platform designed to help small businesses grow.

It’s an all-in-one tool for managing contacts, sales, and marketing campaigns, and it’s pretty user-friendly, too.

通过我们的释放其潜力 购买的教程. 

主要优点

• 内置 email marketing: Send targeted emails to your audience.
• 易于使用的自动化： 自动执行发送后续消息和分配线索等任务。
• 销售渠道管理： 跟踪您的交易并发现机会。
• 电子商务集成： 将 Keap 与您的在线商店连接起来以管理订单和客户。

定价

Keap 提供免费试用和简单的定价结构，帮助您入门。

• 起价为每月 249 美元，可供 2 位用户和 1500 位联系人使用。

5.Pipedrive

Pipedrive is a sales-focused CRM known for its visual pipeline management.

It’s a good choice if you want to focus on tracking deals and sales progress.

通过我们的释放其潜力 Pipedrive 教程. 

主要优点

• 专注于销售： Pipedrive 旨在帮助您达成更多交易。
• 可视化管道管理： 准确了解每笔交易的具体情况。
• 强大的自动化功能： 自动执行发送电子邮件和安排约会等任务。
• 24/7支持： 随时获取帮助。

定价

Pipedrive offers a 14-day trial to test it before committing. Their paid plans start at $14.90 per user per month (billed annually). Here’s a quick look at what each plan offers:

• 基本的： $14/seat per month.
• 先进的： $24/seat per month.
• 专业的： $49/seat per month.
• Power: $59/seat per month.
• 企业： $79/seat per month.

6.ActiveCampaign

ActiveCampaign is another strong contender in the CRM and marketing automation space.

It’s known for its robust email marketing features and automation capabilities.

Making it a good choice if email marketing is a significant part of your hotel’s strategy.

通过我们的释放其潜力 ActiveCampaign 教程. 

主要优点

• 先进的自动化： 创建复杂的工作流程来培养潜在客户并自动执行任务。
• 电子邮件营销强国： 发送精美且有效的电子邮件活动。
• Built-in CRM: 管理联系人并跟踪互动。
• 细分和个性化： 通过个性化消息针对特定的联系人群体。

定价

ActiveCampaign offers a 14-day free trial. Paid plans start at $29 monthly for up to 500 contacts and limited features. Here’s a look at their pricing tiers:

• 起动机： 1 位用户每月 15 美元。
• 加： 1 位用户每月 49 美元。
• 优点： 3 位用户每月 79 美元。
• 企业： 5 位用户每月 145 美元。

7.即时

Instantly focuses on outreach and lead generation.

It can help your hotel connect with potential guests and build relationships.

通过我们的释放其潜力 即时教程. 

主要优点

• 多渠道推广： 通过电子邮件、LinkedIn、Twitter 等方式与潜在客户建立联系。
• 个性化消息： 为每个收件人定制您的信息。
• 自动跟进： 无需费力即可保持头脑清醒。
• 详细分析： 跟踪您的进度并确定哪些措施有效。

定价

• 生长： $30/month for 1000 Contacts.
• 超速增长： $77.6/month for 25,000 contacts.
• 光速： $286.3/month for 500000 emails.
• 风俗: Contact them for pricing.

8.Freshsales CRM

Freshsales CRM is a user-friendly CRM part of the Freshworks suite of products.

It’s known for its ease of use and affordability, making it a good option for smaller hotels.

通过我们的释放其潜力 Freshsales 教程. 

主要优点

• 用户友好界面： 易于导航和学习。
• 内置电话和电子邮件： 直接从平台与客户联系。
• 人工智能洞察： 获得有用的建议和预测。
• 价格实惠： 提供免费计划和有竞争力的付费计划。

定价

Freshsales CRM has a free forever plan for up to three users. Paid plans start at $15/ user per month. Here’s a look at their pricing tiers:

• 自由的： Basic CRM features for small teams.
• 生长： 每位用户每月 9 美元
• 优点： 每位用户每月 39 美元
• 企业： 每位用户每月 59 美元

9. Insightly

Insightly is a CRM that combines sales and project management features.

Existem outras opções tão boas ou até melhores?

通过我们的释放其潜力 Insightly tutorial. 

主要优点

• Scalable for growth: Adapt the platform as your business expands.
• Project management features: Keep your projects organized and on track.
• Customizable dashboards and reports: Get the insights you need to make informed decisions.
• 与流行应用程序的集成： 与您最喜欢的商业工具连接。

定价

• 加： Analisamos as principais opções disponíveis e as colocamos todas em um só lugar.
• 专业的： Aqui está uma lista das nossas melhores recomendações.
• 企业： Você encontrará uma ferramenta que atende exatamente às suas necessidades, seja você iniciante ou profissional.

O Apify é mais do que uma simples ferramenta de scraping. Pense nele como uma plataforma completa.

É para pessoas que precisam coletar muitos dados e talvez até automatizar outras coisas on-line.

O Apify também é de código aberto em muitos de seus principais componentes, o que é uma grande vantagem para desenvolvedores que desejam personalizar seu fluxo de trabalho.

É realmente uma plataforma para extração de dados em larga escala.

ScrapingBee é uma API simples de web scraping.

通过我们的 ClickFunnels 教程释放其潜力。 

主要优点

Eles também adicionaram recursos de extração com tecnologia de IA para que você possa obter dados com comandos simples em inglês.

• O objetivo é lidar com sites complexos com facilidade. 建造者: 3. Oxilabs (⭐4.0)
• A Oxylabs é uma grande empresa de dados da web. Eles possuem uma enorme rede de proxies. Eles são uma boa escolha para pessoas que precisam raspar em grande escala.
• A/B 测试： Eles também oferecem uma API Web Scraper que facilita as coisas.
• Com seu novo AI Studio, eles oferecem um assistente com tecnologia de IA chamado OxyCopilot para ajudar você a escrever código e automatizar a raspagem de forma mais eficiente. Integrate with email marketing platforms.
• Membership Sites: Create membership sites.

定价

• 启动： $81/month for 3 Brand workspaces, 3 Team Members, Unlimited Funnels, and Unlimited Courses.
• 优点： $248/month for 10 Brand workspaces, 10 Team Members, unlimited Funnels, and Unlimited Courses.

11. Capsule

Capsule CRM is a simple, affordable, and user-friendly CRM.

It’s a good option for smaller hotels looking for a straightforward solution.

通过我们的 Capsule 教程释放其潜力。 

主要优点

Capsule CRM is known for being easy to use and affordable. It offers a 30-day free trial.

• Contact Management: Organize all your customer details.
• Sales Pipeline: Track deals and opportunities.
• Tasks and Calendar: Stay organized with reminders and deadlines.
• 合作： Share contacts and deals with your team.
• 集成： Connect with other business tools like Google Workspace.

定价

• 起动机： $18/month for 30,000 Contacts
• 生长： $36/month for 60,000 Contacts.
• 先进的： $54/month for 120,000 Contacts.
• 最终的: $72/mo For 240,000 Contacts, Custom Training.

What to Look for When Buying the Best CRM Software for Hotels?

• Integration with PMS: Seamless connection is crucial for real-time data flow.
• 移动可访问性： Essential for staff on the go.
• Se você precisa gerenciar diversas plataformas de mídia social além das principais, o Buffer pode ser uma escolha melhor. Choose a CRM that can grow with your hotel.
• 培训和支持： Adequate resources are vital for successful implementation.
• 定制选项： Tailor the CRM to your specific workflows.
• 安全： Protecting guest data is paramount.
• 报告和分析： Gain insights into guest behavior and trends.
• 用户友好性： Easy for your staff to learn and use.
• 预算： Balance features with affordability.
• Reviews and Reputation: Check what other hoteliers are saying.

How Can Best CRM Software for Hotels Benefit You?

• Imagine knowing what your guests like 前 they even arrive.
• A good hotel CRM helps you do that. It keeps all your guest info in one place.
• You’ll know their past stays, special requests, and more.
• This lets you make their stay memorable. Happy guests mean good reviews.
• Good reviews bring more guests.
• A CRM also makes your job easier. It automates tedious tasks.
• It helps your team talk to each other better. It shows you what’s working and what’s not.
• You can see what guests like. You can find ways to improve.
• A CRM helps you make more money. It’s about building relationships and growing your hotel.

买家指南

We dove deep into the world of hospitality CRM to bring you the best recommendations.

Here’s our process:

• 定价： We carefully examined the cost of each product, considering different tiers and what you get for the price.
• 特征： We explored the features offered by each hotel CRM system, looking for essential tools like guest profile management, booking integration, and reporting. We focused on features that enhance guest experience and improve customer loyalty.
• 缺点： We didn’t just focus on the good stuff. We also looked at what each product was missing, considering potential drawbacks for hotel management and the hotel industry.
• 支持或退款： We checked whether each company offered helpful support, a community forum, or a refund policy, recognizing the importance of these factors for hotel business success.
• 用户评论： We read reviews from real users in the hospitality industry to get a sense of their experiences with each hotel CRM system. We wanted to see how each CRM for hotels affected guest satisfaction.
• 专家意见： We consulted with experts in customer relationship management and the hospitality industry to get their insights on the best management software options. 

总结

Choosing the right CRM is a big deal for your hotel.

It can change how you do business. The right CRM solution helps you improve guest stays.

It helps your hotel staff give fantastic customer support. You can build a great loyalty program.

A good CRM helps with customer engagement and even reputation management.

It gives you the hotel management tools you need to boost customer satisfaction.

We’ve explored many CRM tools in this guide.

We looked at everything, from email marketing to customer journey mapping.

We’re here to help you find the perfect CRM. Please improve the guest experience and grow your hotel.

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