Tired of sending cold emails one by one?
Do you wish there was a faster way to reach more people and get better results?
That’s where cold email automation software comes in!
These tools are like superpowers for your inbox.
It helps you send personalized emails to potential customers, track who’s opening them, and schedule follow-ups automatically.
In this post, we’ll break down the 13 best cold email automation software options for 2025 to help you find the perfect fit for your business.
What is the Best Cold Email Automation Software?
It’s tough to pick just 一种 “best” because different tools work better for others.
不过不用担心，我们会为您提供帮助。
We looked at what matters most, such as the software’s ease of use, cost, and unique features.
Here’s our list of the top cold email automation software options to check out:
1.即时
Want to scale your cold email outreach without getting flagged as spam?
Instantly is designed to do just that! It lets you manage tons of email accounts and helps you warm them up safely.
Plus, they have great deliverability features to ensure your emails reach the inbox.
我们的看法
Instantly获得9分，因为它兑现了承诺。它的人工智能功能令人惊叹，客户支持也是一流的。不过，它的集成度有限，而且对大批量发送者来说价位较高，因此扣了一分。
主要优点
- 99% 可交付性 率（这可太高了！）。
- 人工智能驱动 热身 新电子邮件账户。
- 高级分析 以跟踪您的进度。
- 无限量电子邮件账户.
- 专用 IP 地址 以提高发件人的声誉。
定价
- 生长： 每月 $37，5000 封电子邮件。
- 超速增长： 每月 $97，100,000 封电子邮件。
- 光速： 每月 $358，500,000 封电子邮件。
优点
缺点
2.智能导线
Have you ever wished your emails could learn and get better over time?
That’s what Smartlead does! It uses AI to help your emails avoid spam filters and reach more people.
Plus, it’s very easy to use, even for beginners.
我们的看法
对于担心电子邮件送达率的企业来说，Smartlead 是一个不错的选择。不过，其有限的推广功能和潜在的性能问题可能会成为某些用户的缺点。
主要优点
- 利用人工智能优化提高电子邮件送达率。
- 自动进行电子邮件预热以建立发件人信誉。
- 个性化发送时间表以最大限度地提高参与度。
- 与流行的 客户关系管理 和销售自动化工具。
- 提供免费试用来测试平台。
定价
Smartlead 提供三种付费计划：
- 基本的： 每月 $39，有效线索 2000 条。
- 优点： 每月 $94，30,000 条活跃线索。
- 风俗： 每月 $174，可获得多达 1200 万个有效线索点数。
优点
缺点
3.列表
Want to send emails that feel personal?
Lemlist is your new best friend. They’re known for making it easy to create emails that look like they were sent just to you.
Think of custom images, videos, and even personalized landing pages.
很酷吧？
我们的看法
Lemlist 是创建个性化冷门电子邮件的绝佳工具。不过，其高昂的成本和有限的电子邮件模板可能会成为某些用户的缺点。
主要优点
- 使用自定义登录页面和视频创建个性化电子邮件。
- 通过个性化序列自动化您的外展。
- 通过详细的分析来跟踪您的表现。
- 与流行的 客户关系管理 和销售自动化工具。
- 提供免费试用来测试平台。
定价
Lemlist 提供四种付费计划：
- 免费计划： 每月 $0。
- 电子邮件启动器： 每月 $39。
- 电子邮件专业版： 每月 $69。
- 多渠道专家： 每月 $99。
- 外联销售： 每月 $159。
优点
缺点
4.答复 IO
Imagine having a personal assistant for your email outreach.
That’s Reply IO!
It helps you automate everything from sending emails to following up across multiple channels, such as email, LinkedIn, and even calls.
我们的看法
Reply IO is a powerful tool for multi-channel outreach, but its complexity and cost may be a barrier for some users.
主要优点
- 通过电子邮件、LinkedIn 和 WhatsApp 自动进行多渠道推广。
- 使用动态变量个性化您的消息。
- 通过详细的分析来跟踪您的表现。
- 与流行的 客户关系管理 和销售自动化工具。
- 提供试用来测试平台。
定价
Reply IO 提供三种付费计划：
- 电子邮件数量： $59 per month for one user.
- 多通道： $99 per month per user.
- 机构： $210 per month per user.
优点
缺点
5.斯诺夫
Do you need to find more leads and verify their contact information?
Snov.io is an excellent tool for that! It helps you build targeted lists and ensures your emails reach real people.
我们的看法
Snov 凭借其全面的功能、友好的用户界面和超高性价比获得了极高的评价。永久免费计划是其一大优势，让用户可以在购买付费订阅之前试用该平台。
主要优点
- 查找经过验证的电子邮件，准确率高达 98%。
- 通过个性化序列自动化您的外展。
- 实时跟踪电子邮件的打开、点击和回复。
- Integrates seamlessly with popular CRM and sales tools.
- 永久免费计划适用于 小型企业.
定价
Snov 提供多种计划以满足不同的需求和预算。
- 审判： 该计划包括 50 个月积分，非常适合新手使用。
- 起动机： 每月 $39，可获得 1,000 个信用点数。
- 优点： 每月 $99，5,000 个信用点。
优点
缺点
6.阿波罗
阿波罗.io is like a supercharged database for finding and contacting potential customers.
It helps you find the right people and provides tons of information to personalize your outreach.
我们的看法
Apollo 因其庞大的数据库和强大的功能而备受好评。不过，该平台的复杂性和潜在的高成本可能会成为一些用户的障碍。
主要优点
- 访问包含 2.5 亿多经过验证的电子邮件地址的联系人数据库。
- 使用高级筛选器找到理想客户。
- 通过个性化序列和后续行动自动开展外联工作。
- 通过详细的分析和报告跟踪进度。
- 与流行的 CRM 和销售自动化工具集成。
定价
Apollo 有一个免费计划和三个付费计划：
- 自由的： 无限量的电子邮件积分。
- 基本的： 每月 $49，每年 900 个移动积分。
- 专业的： 每月 $79，每年 1200 个移动积分。
- 组织机构： 每月 $119，每年 2400 个移动积分。
优点
缺点
7.猎人 IO
Do you need to find someone’s email address quickly?
Hunter.io 就像一个电子邮件地址侦探。
It helps you find the correct contact information for anyone at any company.
我们的看法
Hunter IO 是查找和验证电子邮件地址的可靠选择。它最大的优点是简单、准确。不过，其有限的推广功能和限制性的免费计划可能会成为某些用户的缺点。
主要优点
- 在几秒钟内查找电子邮件地址，准确率极高。
- 验证电子邮件地址，避免退信。
- 通过个性化电子邮件发送推广活动。
- 与常用的 CRM 和电子邮件营销工具集成。
- 免费计划可满足小规模需求。
定价
Hunter 提供一个免费计划和三个付费计划：
- 自由的： 每月搜索 25 次。
- 起动机： 每月 $49，每月 500 次搜索。
- 生长： 每月 $149，每月 5000 次搜索。
- 商业： 每月 $499，每月 50,000 次搜索。
优点
缺点
8.Uplead
Uplead is like having a whole sales team in one tool.
It helps you find leads, verify their information, and send personalized emails to them. Benefits.
我们的看法
对于寻求高质量线索的企业来说，Uplead 是一个宝贵的资源。不过，其有限的推广功能和高昂的成本可能会成为一些用户的缺点。
主要优点
- 访问拥有 100 多万 B2B 联系人的数据库。
- 根据 50 多个标准筛选线索。
- 实时验证电子邮件地址
- 与流行的 CRM 和销售自动化工具集成。
- 提供试用来测试平台。
定价
Uplead 提供三种付费计划：
- 自由的： $0 为期 7 天。5 个学分
- 要点： 每月 $99，共 170 个学分。
- 加： 每月 $199，共 400 个信用点。
- 专业的： 定制定价。
优点
缺点
9. Mailshake
Mailshake keeps things simple and focuses on helping you send personalized cold emails that get replies.
It’s a great option if you’re new to cold email outreach.
我们的看法
对于希望简化冷启动电子邮件的企业来说，Mailshake 是一个不错的选择。不过，有些用户可能会担心其功能有限，而且有可能被标记为垃圾邮件。
主要优点
- 创建并发送个性化的电子邮件活动。
- 自动发送后续电子邮件以增加参与度。
- 通过详细的分析来跟踪您的表现。
- 与流行的 CRM 和销售自动化工具集成。
- 提供免费试用来测试平台。
定价
Mailshake 提供三种付费计划：
- 起动机： 每个用户每月 $29。
- 电子邮件推广： 2 个用户每月 $49。
- 销售参与： 5 个用户每月 $99。
优点
缺点
10.啄木鸟
Woodpecker is all about sending cold emails that feel warm and friendly.
They focus on helping you build relationships, not just blast out generic messages.
我们的看法
Woodpecker 是注重电子邮件发送能力的企业的可靠选择。不过，其复杂性和有限的功能可能会成为某些用户的缺点。
主要优点
- 使用预热功能提高电子邮件的送达率。
- 使用动态变量个性化您的电子邮件。
- A/B 测试您的活动以优化效果。
- 与流行的 CRM 和销售自动化工具集成。
- 提供免费试用来测试平台。
定价
Woodpecker 根据电子邮件帐户数量提供灵活的定价模式：
- 冷电子邮件： 每月 $29，可联系 500 名潜在客户。
- 机构： 每月 $49，联系 1000 名潜在客户。
- 风俗： 定制定价。
优点
缺点
11.销售
Saleshandy is like a Swiss Army knife for sales outreach.
It includes tools to help you connect with prospects, track your progress, and close more deals.
我们的看法
对于预算有限的个人和小型企业来说，Saleshandy 是一个不错的选择。不过，有些用户可能会担心其有限的推广功能和垃圾邮件标记的可能性。
主要优点
- 实时跟踪电子邮件的打开、点击和回复。
- 自动发送后续电子邮件以增加参与度。
- 使用动态变量个性化您的电子邮件。
- 与流行的 CRM 和销售自动化工具集成。
- 提供满足基本需求的免费计划。
定价
Saleshandy 提供一个免费计划和四个付费计划：
- 自由的： 功能有限。
- 外联启动器： 每月 $36。
- 外联专业人员: 每月 $99。
- 外联规模: 每月 $199。
- 外联比额表 Plus: 每月 $299。
优点
缺点
12. Klenty
Klenty is designed to help sales teams automate their outreach and close more deals.
It’s a powerful tool with many features for managing your sales pipeline.
我们的看法
Klenty 是创建个性化电子邮件营销活动的好工具，但其高昂的成本和有限的电子邮件模板可能会成为一些用户的缺点。
主要优点
- 创建高度个性化的电子邮件营销活动。
- 使用动态变量和条件逻辑。
- 通过个性化序列自动化您的外展。
- 通过详细的分析来跟踪您的表现。
- 与流行的 CRM 和销售自动化工具集成。
定价
Klenty 提供三种付费计划：
- 启动： 每月 $60。
- 生长： 每月 $85。
- 加： 每月 $119。
优点
缺点
13. Warmbox
Are you worried about your emails ending up in spam?
Warmbox 可帮助您为电子邮件账户预热，提高发件人声誉。
我们的看法
Warmbox 是提高电子邮件送达率的宝贵工具，但其有限的功能和潜在的性能问题可能会对某些用户造成不利影响。
主要优点
- 预热电子邮件帐户以提高送达率。
- 自动化发送和接收电子邮件的过程。
- 监控发件人的信誉并识别潜在问题。
- 与流行的电子邮件提供商集成。
- 提供免费试用来测试平台。
定价
Warmbox 提供四种付费计划：
- 独自的： 每月 $19，用于一个收件箱预热。
- 启动： 每月 $79，三个邮箱预热。
- 生长： 每月 $159，用于六个邮箱的预热。
- 团队： 定制定价。
优点
缺点
14. Maildoso
Maildoso is designed to help you send personalized cold emails at scale.
Its features help you create unique, stand-out emails.
我们的看法
对于希望个性化电子邮件推广的企业来说，Maildoso 是一个不错的选择。然而，其复杂性和有限的电子邮件模板可能会对某些用户造成不利影响。
主要优点
- 创建高度个性化的电子邮件营销活动。
- 使用动态变量和条件逻辑。
- A/B 测试您的活动以优化效果。
- 跟踪电子邮件的打开、点击和回复情况。
- 与流行的 CRM 和销售自动化工具集成。
定价
Maildoso 提供一个免费计划和四个付费计划：
- 自由的： 一个用户只能使用有限的功能。
- 小的： 每 3 个月 $99，12 个电子邮件帐户。
- 起动机： 每 3 个月 $299，40 个电子邮件账户。
- 生长： 140 个电子邮件账户每 3 个月 $999。
- 优点： 每 3 个月 $2,199，400 个电子邮件账户。
优点
缺点
What to Look For in Cold Email Automation Software?
- 易于使用： How simple is setting up campaigns and getting started? Look for intuitive interfaces and helpful tutorials.
- 可送达性： Does the software have features to help the emails land in inboxes, not spam folders? (Warm-up tools, email validation, etc.)
- Personalization: Can you easily customize emails with names, company info, and other details to make them feel personal?
- 集成： Does it connect with your other tools, like your CRM (customer relationship management) software?
- 定价： Choose a plan that fits the budget and the size of your business.
- 支持： Look for companies that offer good customer support if you need help.
- 独特功能： Some tools, such as AI writing assistance or advanced analysts,ics have distinctive features. Consider which features are most important to you.
How Can Cold Email Outreach Software Boost Your Sales?
When done correctly, cold email can be a powerful way to reach new customers & grow your business.
However, sending personalized emails to thousands of people takes time and effort.
That’s where cold email outreach software comes in.
These tools automate the process so you can easily focus on other essential tasks.
They help you create compelling email sequences, personalize your messages, and track your results to see what’s working.
This means more people open your emails, click your links, and ultimately become paying customers.
Plus, features like automated follow-ups allow you to stay in touch with potential clients without constantly checking your inbox.
买家指南
We investigated the world of cold email tools and outreach to find the best cold email software for you.
We wanted to ensure you have all the information you need to choose the right cold email platform for your campaigns.
以下是我们的操作方法：
- 确定的主要特征： We started by pinpointing the essential features of any good cold emailing software. These include email personalization, automated follow-up emails, and the ability to automate cold email tasks. We also looked for email service integrations and email marketing features.
- Explored Different Cold Email Software Options: To give you a complete picture, we examined various cold email software options, from simple email service providers to comprehensive sales engagement platforms. We also examined both free email tools and paid options.
- 比较定价： We carefully analyzed the pricing of each cold email tool, considering the features offered and the value provided. We looked at per-email costs, monthly subscriptions, & any limitations on number of emails you can send.
- Evaluated Features: We examined each cold outreach tool’s features, paying close attention to how they can improve your cold email marketing and outreach campaigns. We discussed things like email content creation tools, email personalization options, and the ability to send many cold emails efficiently.
- Considered Negatives: We also looked at the negatives of each 自动化工具, identifying any missing features or limitations that could impact your cold outreach efforts.
- Assessed Support and Refund Policies: We checked if each email provider offered a support community, helpful documentation, and a clear refund policy.
- Tested Deliverability: We investigated how each cold outreach platform helps you improve email deliverability and avoid spam filters. This is crucial for ensuring your sales emails reach the intended recipients.
- 分析用户评论： We read many cold email software reviews from real users to understand their experiences and identify common issues or benefits.
- Used Our Expertise: We combined our research with our own experience using cold email and running email outreach campaigns to provide you with informed recommendations.
Considering all these factors, we’ve created a comprehensive guide to the best cold email automation software in 2025.
Whether you’re just starting with cold email marketing or looking to improve your existing outreach campaigns, we’ve got you covered.
总结
That’s a wrap on our guide to the best cold email automation software!
We’ve covered a lot of ground, from email outreach tools with basic features to full-blown sales engagement platforms.
Remember, the right choice depends on the needs and budget.
We’ve done the heavy lifting by researching and testing these tools, including email deliverability, ease of use, and unique features.
Now it’s your turn to explore and find the perfect fit to boost your sales and streamline your outreach. Happy automating!
常见问题
2025 年，冷冰冰的电子邮件还有效吗？
Absolutely! Cold email remains a powerful way to reach potential customers, especially when personalized and targeted. Automation software helps you do this efficiently and at scale.
How much does cold email automation software cost?
Prices vary, with plans starting at $15 per month for essential tools and going up to hundreds per month for advanced platforms. Many offer free trials, so you can easily test them out before committing.
What’s the best way to avoid spam filters with cold email?
Use a reputable email automation tool with built-in deliverability features. Warm up your email account, personalize your messages, and avoid spammy language or excessive links.
Can I use cold email automation software for affiliate marketing?
While some tools are suitable for affiliate marketing, check the terms of service. Focus on providing value and genuine recommendations, not just blasting out affiliate links.
What’s the difference between cold email automation and email marketing?
The cold email focuses on reaching new prospects without interacting with your business. Email marketing typically targets existing subscribers or leads who have opted in to receive messages.
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