Juggling all your social media accounts can be a real pain, right?
Between creating posts, scheduling them, and tracking your results, it’s easy to get lost in the chaos.
That’s where social media management tools like Loomly & Later come in. But which one is the right choice for you in 2025?
This post dives deep into both Loomly vs Later platforms, comparing their features, pricing, and more so you can conquer your social media strategy like a pro.
Descripción general
To give you the most accurate comparison, we’ve spent weeks testing both Loomly and Later.
We dug deep into their features, explored their pricing plans, and even scheduled and published posts across various social media platforms.
This hands-on experience gives us a clear understanding of their strengths and weaknesses, allowing us to provide you with a practical, insightful comparison.
Join 10,000+ brands who rely on Loomly for social media management. Experience the difference today.
Precios: It has a free trial. Contact them for exact pricing.
Características principales:
- Content calendar
- Post ideas
- Analítica
Later’s visual planner and Best Time to Post feature help you get the most out of your content. Explore it’s features today!
Precios: It has a free trial. Paid plan Starts at $16.67/month
Características principales:
- Visual Planner
- Best Time to Post
- Linkin. bio
¿Qué es Loomly?
Have you ever wished you had a personal assistant for all things social media?
That’s kind of what Loomly is like! It’s a platform designed to hacer managing your social media presence a breeze.
Think of it as your command center for creating, scheduling, and analyzing your posts – all in one place.
Además, explora nuestros favoritos Alternativas al telar…
Beneficios clave
- Ayuda en la ideación y creación de contenidos.
- Vista de calendario clara para la planificación.
- Las funciones de colaboración en equipo son potentes.
- Las opciones de vista previa de publicaciones son útiles.
Precios
- Woodpecker 与 Warmbox：2025 年最佳电子邮件预热工具 21 Cuentas de redes sociales 12, usuarios 3, calendario ilimitado.
- Más allá de: Cuentas de redes sociales 60, usuarios ilimitados, calendario ilimitado.
Ventajas
Contras
What is Later?
Want to make your Instagram feed look amazing? Later is the tool for you!
It started as a visual scheduling tool for Instagram, and while it now supports other platforms, its strength still lies in visual content planning.
Think of it as a digital mood board for your social media posts.
You can easily drag, drop, and rearrange your posts to get that perfect look before anything goes live.
Además, explora nuestros favoritos Later alternatives…
此外，它还可以帮助您轻松处理客户评论。
Later es una excelente opción para empresas que priorizan el contenido visual y el marketing en Instagram. Es fácil de usar, asequible y ofrece diversas funciones para ayudarte a crear y programar contenido atractivo y atractivo.
Beneficios clave
- Características: Later ofrece programación, publicación, análisis y un planificador visual para crear y obtener una vista previa de su contenido de redes sociales.
- Redes sociales compatibles: Se integra con Instagram, Facebook, Twitter, Pinterest y TikTok.
- Facilidad de uso: La interfaz es de arrastrar y soltar y muy visual, lo que hace que sea fácil planificar y programar su contenido.
- Atención al cliente: Later ofrece soporte por correo electrónico y chat, así como un centro de ayuda integral.
- Integraciones: Se conecta con algunas herramientas clave, como Canva, Unsplash y Dropbox.
- Escalabilidad: Later ofrece planes para empresas de todos los tamaños, desde emprendedores individuales hasta grandes equipos.
Precios
Later ofrece un plan gratuito con funciones limitadas. Los planes de pago empiezan desde $18 al mes y aumentan según la cantidad de perfiles y usuarios en redes sociales que necesites.
- Woodpecker 与 Warmbox：2025 年最佳电子邮件预热工具 21 $16.67/mes
- Crecimiento: $30/mes
- Avanzado: $53.33/mes
Ventajas
Contras
Comparación de características
Feature Comparison This comparison will provide a quick review of Rociador, a leading enterprise software company, and Loomly, a social media management platform, highlighting their distinct features and target audiences.
1. Platform Scope and Focus
- Rociador is a unified platform for customer experience management (unified cxm). Its advanced ai is designed to help global brands manage all customer facing functions, including marketing, advertising, and customer care, across every modern channel. The goal is to un silo teams and create happier customers.
- Loomly is a social media management platform focused on content planning, scheduling, and collaboration. It is a social media management tool that provides a centralized collaboration space for marketing teams to manage social media accounts and campaigns, particularly on social media platforms.
2. Target Audience and Business Size
- Rociador is designed for large enterprises and global brands that require a single platform to manage their entire customer journey. Its extensive features, scalability, and modular pricing structure cater to large organizations that need to manage complex, multi-channel customer interactions and datos across their entire front office.
- Loomly’s key features and pricing are tailored for social media managers, pequeñas empresas, and marketing teams. The platform is user-friendly & provides the necessary tools for managing multiple social media profiles without the complexity of an enterprise-level system.
3. Capacidades de IA
- Rociador uses advanced ai across its platform to provide a variety of features, from sentiment analysis on review sites to optimizing content publishing and streamlining customer care. Its AI is a core part of its unified platform.
- Loomly is not an AI-first platform, but it offers ai-driven features like post ideas and post optimization tips. These features provide a daily post inspiration to help a social media manager create better social media posts and social media campaigns.
4. Collaboration and Workflow
- Rociador is built to un silo teams by providing a single workspace for all customer-facing functions. Its platform supports complex, multi-level approval workflows and real-time collaboration for a large number of users across different departments.
- Loomly focuses on collaboration for content creation and scheduling. It offers custom roles and multi-level approval workflows to streamline the content approval process, and it provides slack and teams integrations to facilitate communication and feedback on social media posts.
5. Content Calendar and Scheduling
- Rociador offers a comprehensive social media calendar for planning and managing social media campaigns. It can handle scheduling across numerous social channels, including organic and paid social media posts, as part of its broader marketing suite.
- Loomly is well-known for loomly’s calendar feature, which is a visual content calendar for social media. It provides a clear overview of all planned social media posts, making it easy to see upcoming content and manage schedules.
6. Social Media Engagement
- As a customer experience management tool, Rociador excels at social media engagement and customer care. It has a unified bandeja de entrada that brings together customer conversations from all social channels, helping brands respond quickly and provide a human experience.
- Loomly provides an Interactions dashboard that serves as a unified inbox, allowing users to manage comments, messages, and mentions from all their connected social media channels in one place.
7. Post Ideas and Inspiration
- Sprinklr’s AI-powered listening and analytics can surface real-time consumer trends and insights, which in turn can be used to inform content strategy and generate social media posts and campaigns.
- Loomly provides a valuable post idea feature that gives users daily post inspiration based on trending topics, events, and relevant subjects. This helps social media managers and teams overcome creative blocks and consistently produce content.
8. Analytics and Reporting
- Sprinklr’s advanced analytics provides deep, comprehensive insights into campaign performance, customer sentiment, and brand health. It is an essential tool for global brands to make data-driven decisions.
- Loomly provides advanced analytics to track the performance of social media posts, monitor audience growth, and measure campaign effectiveness. Users can also export these reports to share with stakeholders.
9. Integraciones
- As a unified platform, Rociador integrates with a vast number of social media platforms, messaging channels, and enterprise systems to provide a single, comprehensive view of the customer.
- Loomly integrates directly with all major social media platforms and provides slack and teams integrations to streamline the workflow. It also connects with tools like Unsplash and Canva for media creation.
What to Look for in a Social Media Management Tool?
- Your budget: Loomly and Later offer different pricing tiers, so consider your budget and how many features you need.
- Your social media goals: What are you hoping to achieve with your social media strategies and presence? Are you focused on brand awareness, lead generation, or driving sales?
- Your preferred social media platforms: Make sure the specific tool you choose supports all the platforms you use, especially for scheduling instagram posts to publish posts.
- The size of your team: If you’re working with a team, consider the content approval workflow and collaboration features offered by each platform.
- Your design needs: If visual storytelling is a priority, Later’s visual planner and Instagram focus might be a better fit, offering a unique bio feature.
- The level of support you need: Both platforms offer support, but Loomly provides more comprehensive resources and tutorials.
- Your need for automatización: Loomly offers more advanced automation features, such as recurring posts and custom posting schedules for unlimited posts.
- Your analytics needs: If in-depth social media analytics are important, Loomly’s reportando capabilities are more robust.
Veredicto final
So, which tool comes out on top? For us, it’s Loomly. It’s a bit more expensive, but it offers a wider range of features & supports more social media platforms.
Loomly’s powerful analytics and collaboration tools make it a great choice for your businesses and teams of all sizes.
Plus, its post optimization tips and content idea 最好的 can really help you step up your social media game.
That said, Later is still a fantastic option, especially if you’re focused on Instagram.
Its drag-& -drop functionality makes it super easy to create a visually stunning feed.
Ultimately, the best choice for you depends on your specific needs and priorities. We’ve given you the rundown, so now it’s time to make a decision!
No matter which platform you choose, we hope this guide has empowered you to take control of your social media and achieve your marketing goals.
Now, go out there & create some amazing content!
More of Loomly
- Loomly vs Sprout Social: It is a full-suite enterprise platform with advanced social listening and CRM tools.
- Loomly vs Metricool: It provides broader analytics and website tracking.
- Loomly vs Socialpilot: It supports more platforms and offers a social inbox.
- Loomly vs Sendible: It has more in-depth analytics and reporting features.
- Loomly frente a Content Studio: It excels in content discovery and a unified inbox.
- Loomly vs Heropost: It focuses on AI-powered content creation.
- Loomly vs Agorapulse: It offers strong community management tools.
- Loomly vs Zoho Social: It integrates well with the Zoho suite.
- Loomly frente a Buffer: It is known for its simplicity in scheduling.
- Loomly vs Sprinklr: It is a comprehensive platform for large enterprises.
- Loomly vs. Later: It is particularly strong for visual content planning, especially for Instagram.
- Loomly vs Blaze: La comparación depende de las características específicas y el enfoque de Blaze.
- Loomly vs Hootsuite: It is a more comprehensive tool with advanced social listening and a much wider range of integrations.
- Loomly vs Planable: It is a collaboration-first tool with a focus on seamless content approval workflows and a streamlined user interface.
More of Later
- Later vs Sprout Social: It offers comprehensive social listening and advanced analytics, making it a more robust, but complex tool.
- Later vs Metricool: It offers broader analytics and ad management.
- Later vs Socialpilot: It supports more platforms and has a social inbox.
- Later vs Sendible: It has robust collaboration and reporting.
- Later vs Content Studio: It excels in content discovery.
- Later vs Heropost: It uses AI for content creation.
- Later vs Agorapulse: It offers strong social listening.
- Later vs Zoho Social: It integrates with the Zoho suite.
- Later vs Buffer: It is known for its simplicity.
- Later vs Sprinklr: It is an enterprise-level platform.
- Later vs Loomly: It focuses on team content workflows.
- Later vs Blaze: It depends on Blaze’s specific features.
- Later vs Hootsuite: It is a more comprehensive tool with a wider range of platform integrations and in-depth analytics.
- Later vs Planable: It is a collaboration-first tool, with a strong focus on content approval workflows for teams
Preguntas frecuentes
¿Qué herramienta es mejor para los principiantes?
Both Loomly and Later are user-friendly, but Later’s intuitive visual planner and focus on Instagram might make it slightly easier for beginners to get started, especially if they’re primarily focused on visual content.
Is Loomly or Later better for small businesses?
Loomly’s comprehensive features, including post-optimization tips and user-generated content management, can be valuable for small businesses looking to maximize their social media impact. However, Later’s affordability and focus on visual content might be a better fit for small businesses with limited budgets and a strong visual brand.
Can I schedule Instagram Stories with Loomly and Later?
Yes, both platforms allow you to schedule Instagram Stories in advance. Later, however, it provides more robust features for Story scheduling, including the ability to add interactive stickers and links.
Which tool has better analytics?
Loomly offers more in-depth analytics and reporting capabilities than Later. It provides comprehensive data on your social media performance across all connected platforms, while Later’s analytics focus primarily on Instagram.
Does Loomly or Later offer a free trial?
Yes, both platforms offer free trials. Loomly provides a 15-day free trial, while Later has a free plan with limited features and usage. This allows you to test both platforms before committing to a paid plan.
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