

⚡ Veredicto rápido:
- Precios: Folk starts at $17.5/member/month. Agile CRM has a free version, then $8.99 per user.
- Ideal para: Folk for contact management and partnerships. Agile CRM for sales, marketing, and customer service in one app.
- Diferencia clave: Folk keeps things incredibly easy. Agile CRM packs more crm features, including a helpdesk and landing pages.
- Nuestra elección: Folk, rated 4 out of 5 against 2.8 for Agile CRM, thanks to its cleaner contact data and search.

Folk and Agile CRM both call themselves customer relationship management software.
They are not chasing the same person at all.
Folk is a lightweight crm built to organize contacts and build genuine connections.
Agile CRM is an all in one crm for sales, marketing, and service teams.
One helps you keep real relationships warm. The other tries to run your whole sales process.
Descripción general
This Folk vs Agile CRM comparison covers pricing, crm features, ease of use, and support.
We also break down which tool fits which negocio.
Nuestros redactores dedicaron tiempo a familiarizarse con ambas plataformas.
Esas notas aparecen en las secciones "Lo que nuestro equipo observó" a continuación.
Everything else comes from published specs, documentation, and G2 reviews.
¿Qué es Folk?
Folk is a contact-first crm for people who hate heavy sales software.
The app looks and feels like a shared spreadsheet.
You add contacts, group them, and set reminders to follow up.
A Chrome extension pulls people straight from LinkedIn into your workspace.
Folk CRM is built for multiple use cases, not only to close winning deals.
Fundraising, hiring, events, and partnerships all work inside the same tool.

Watch how the workspace fits together before you read the pricing.

🏆 Winner: Folk
Folk keeps contact management light and fast. Magic fields clean your data as you work. Best for small teams and agency owners.
Precios populares
Folk charges per member. There is no free version.
| Plan | Precio | Mejor para |
|---|---|---|
| Estándar | 17,5 dólares por miembro al mes. | Fundadores individuales y equipos pequeños |
| De primera calidad | $35 por miembro al mes | Agencies running email automation |
| Costumbre | $70 por miembro al mes | Larger teams needing custom fields |
Pricing verified August 2026.

Prueba gratuita: Yes. Folk CRM offers a 14-day free trial with no purchase required upfront.
Garantía de devolución de dinero: None published. Cancel before renewal to stop billing.
📌 Nota: There is no setup fee. Every plan includes the Chrome extension, Gmail sync, and contact enrichment credits.
⚠️ Pricing conflict: Some third-party sources list Folk at $20 and $40 per user. Our verified figures are $17.5, $35, and $70 per member per month.
Beneficios clave de la música folk
Esto es lo que hace que merezca la pena echarle un vistazo a Folk:
- Incredibly easy setup: Folk is one of the simplest CRMs to learn. Beginners can build a working pipeline the same day.
- Magic fields: This AI custom field type fills in missing details about people and companies.
- Clean contact data: Folk is strong at cleaning and enriching customer data before outreach.
- Gmail and Outlook sync: Connect your mail account to import contacts and email history.
- Collaborative mail merge: Send personalized bulk email from shared templates, then track replies.
- Self-serve model: You can explore the product without a sales rep chasing you.
- Kanban pipeline: A visual board shows deals moving toward winning deals at a glance.

Lo que nuestro equipo observó
Nuestro escritor signed up for Folk and spent several days moving a partner list into it. Here is what stood out:

This short clip shows the same workflow in the live app.
Ventajas y desventajas del folk
✅ Ventajas
- One of the easiest CRMs on the market to learn
- Magic fields use AI to enrich contact data
- Chrome extension adds people from LinkedIn in one click
- Works for fundraising, events, hiring, and partnerships
- 14-day free trial with a self-serve signup
❌ Contras
- No hay avances reportando views for sales forecasting
- No se realiza un seguimiento automático de las reuniones ni de las llamadas telefónicas.
- Outreach is email-only, with limited channels
- Some users report trouble importing emails and contact data
¿Qué es Agile CRM?
Agile CRM is a cloud-based crm system for small and medium businesses.
It has been running since 2013 and serves over 15,000 customers globally.
The platform puts sales, marketing, and customer service on one site.
Agile CRM offers contact management, deal tracking, helpdesk, and project tracking.
Marketing automation, landing pages, and a knowledge base come built in.
The company runs offices in India and the Philippines and has been named a leader by G2 Crowd.

Here is a walkthrough of the dashboard and its main modules.

Segundo puesto: CRM ágil
An all in one crm at a great price. Sales, marketing, and service share one contact record. Free for up to 10 users.
Precios de CRM ágil
Agile CRM pricing starts free and scales by user.
| Plan | Precio | Mejor para |
|---|---|---|
| Gratis | Gratis | Up to 10 users testing the crm software |
| Motor de arranque | $8.99 | Pequeñas empresas con un presupuesto ajustado |
| Regular | $29.99 | Equipos de ventas y marketing en crecimiento |
| Empresa | $47.99 | Larger teams needing analytics and access controls |
Pricing verified August 2026.

Prueba gratuita: Not needed. The free version supports up to 10 employees with core contact features.
Garantía de devolución de dinero: None published. Prices are per user and typically billed monthly or annually.
📌 Nota: There is no setup fee. Agile CRM is considered affordable next to most CRM options on the market.
⚠️ Advertencia: G2 reviews mention slow bug fixes and billing questions taking up to two weeks. Test support response times before you commit.
Principales ventajas de un CRM ágil
Here is where Agile CRM earns its place:
- One platform, three teams: Sales, marketing, and support share the same customer data. That cuts data silos.
- Automatización del marketing: Drag-and-drop workflow constructores create email campaigns and measure web engagement.
- Automatización de ventas: Follow-ups, lead scoring, and data entry run on autopilot.
- Helpdesk built in: Ticketing handles customer queries without a second product.
- Gamificación: Leaderboards and badges push your sales team to compete.
- Reunión programación: Leads book time on your calendar, synced with Google Calendar or Outlook.
- Telephony: Built-in calling logs phone calls against the contact record.

Lo que nuestro equipo observó
Our writer created an Agile CRM account and ran a small pipeline through it. Here is what stood out:

The clip below covers the same setup steps in order.
Ventajas y desventajas de Agile CRM
✅ Ventajas
- Plan gratuito para hasta 10 usuarios.
- Sales, marketing, and service in one interface
- Easy implementation compared with Infusionsoft
- Gamificación de ventas con tablas de clasificación e insignias.
- Multi-channel outreach across email, redes sociales, y móvil
❌ Contras
- Reporting tools are poorly configured
- G2 reviews describe falling email delivery rates
- Limited room for custom fields and data mapping
- Support answers vary between agents
Comparación de características
Here is how Folk CRM and Agile CRM compare across ten areas that matter to buyers.
| Característica | Gente | CRM ágil |
|---|---|---|
| Precio inicial | 17,5 dólares por miembro al mes. | Free, then $8.99 |
| Versión gratuita | ❌ | ✅ (10 users) |
| Gestión de contactos | ✅ | ✅ |
| Automatización de marketing | ❌ | ✅ |
| Automatización del correo electrónico | ✅ | ✅ |
| Extensión de LinkedIn para Chrome | ✅ | ❌ |
| Helpdesk & Ticketing | ❌ | ✅ |
| Sales Forecasting Reports | ❌ | ✅ |
| Phone Calls Logged Automatically | ❌ | ✅ |
| Mejor para | Contact-led relationships | Full sales and marketing stack |
1. Gestión de contactos
Gente: Contact management is the core of the product. You organize contacts into groups so outreach never feels overwhelming. Magic fields fill missing details automatically.

CRM ágil: The contact record gives a 360-degree view of every customer interaction. Tags, custom fields, and timelines sit on one screen. It holds more structured customer data than Folk.

2. Company and Account Records
Gente: Each company page links to every person you know inside it. For example, an agency can group one client’s whole team under a single record. Search pulls up a company and its contacts together. That helps agency teams track accounts without a spreadsheet.

CRM ágil: Companies act as parent records for deals, tickets, and campaigns. Reps can see revenue generated per account. Ecommerce teams use it as a light ecommerce crm layer.

3. Embudo de ventas
Gente: The sales pipeline uses a Kanban board. Drag a card forward as a conversation moves toward winning deals. It is simple, which is the point.

CRM ágil: The visual pipeline tracks deals with milestones, probability, and value. Managers can build several pipelines for longer sales processes. This suits a larger sales team.

4. Lead Tracking and Sales Automation
Gente: You can set reminders and log notes against any lead. There is no lead scoring engine. Meetings and phone calls need manual entry.

CRM ágil: Sales automation covers follow-ups, lead scoring, and data entry. Triggers move a lead between stages without anyone touching it. This is real sales enablement for small teams.
💡 Consejo profesional: If your workflow depends on automatic call logging, Folk will frustrate you. Check that gap before you buy.
5. Marketing por correo electrónico y automatización
Gente: Email automation runs through collaborative mail merge and shared templates. Sequences are personal, not mass blasts. Outreach is email-only, so other tools handle SMS or ads.

CRM ágil: Email marketing includes A/B testing, personalization, and campaign builders for marketing teams. Multi-channel sales marketing reaches email, social media, and mobile. Delivery rates are the weak spot in recent reviews.
6. Social Selling and Engagement
Gente: Social selling starts on LinkedIn. Save a profile, add notes, and the person lands in the right group. It suits founders who build genuine connections one at a time.

CRM ágil: Engagement tools measure web engagement and trigger campaigns from site behavior. Landing pages and web forms feed new contacts into the crm system. It is built for volume, not one-to-one notes.
7. Extensions and Integrations
Gente: The Chrome extension is the standout. It lets you add contacts from LinkedIn or any web page in seconds. Folk also connects to Gmail and Outlook to sync email history.

CRM ágil: Integrations reach third-party services for contabilidad, support, and telephony. The online calendar lets leads book meetings in person or by video. You can integrate it with most tools a pequeña empresa already runs.

8. Informes y análisis
Gente: Pipeline management gives basic counts and stage views. There is no deep analytics layer and no sales forecasting. Teams generating monthly board reports will need another tool.

CRM ágil: Reports cover deals, campaigns, and support tickets. On paper this beats Folk. In practice, G2 reviews call the reporting tools awkward to configure.

9. Partnerships and Customer Service
Gente: A partnership manager view tracks investors, press, and events alongside customers. This is where multiple use cases pay off. Support is self-serve, with docs and email.

CRM ágil: A helpdesk turns customer queries into tickets with SLAs and canned replies. Some reviewers call the support great support, while others report slow fixes. Read recent reviews before you rely on it.
10. Precios y costos
Here are both price lists side by side.
| Nivel | Gente | CRM ágil |
|---|---|---|
| Gratis | ❌ | Free (10 users) |
| Entrada | Standard — $17.5/member/month | Starter — $8.99 |
| Medio | Premium — $35/member/month | Regular — $29.99 |
| Arriba | Custom — $70/member/month | Enterprise — $47.99 |
Gente: You pay more per seat and get less breadth. The money buys speed and clean contact data. For a two-person agency, that trade often works.
CRM ágil: The free version and $8.99 Starter plan are hard to beat on price. Every tier adds marketing automation depth. Budget-first buyers will land here.
Diferentes escenarios
| Si lo necesita | Elegir | Por qué |
|---|---|---|
| A free CRM today | CRM ágil | Gratis para 10 usuarios |
| Gestión de contactos sencilla | Gente | Fastest to learn |
| Automatización de marketing | CRM ágil | Campaigns and landing pages |
| Prospección en LinkedIn | Gente | Extensión de Chrome con un solo clic |
| Helpdesk for customer queries | CRM ágil | Ticketing is built in |
| Fundraising or events | Gente | Multiple use cases beyond sales |
💰 Tu presupuesto
Agile CRM wins on raw pricing with a free tier and an $8.99 Starter plan. Folk asks $17.5 per member before you send a single email.
🔌 Tu conjunto de tecnologías
Folk fits teams that live in Gmail and LinkedIn. Agile CRM fits teams that want the CRM to replace three separate tools.
📝 Tu proceso de ventas
Relationship-led selling with long cycles suits Folk. High-volume outbound with scoring and forecasting suits Agile CRM.
🎓 Tu nivel de experiencia
Never used a CRM before? Folk is incredibly easy to pick up. Agile CRM rewards people who enjoy building workflows.
Pruebas y demostraciones gratuitas 🆓
Folk gives a 14-day free trial with no sales call. Agile CRM lets you stay free for as long as you have 10 or fewer employees.
🛟 Opciones de soporte
Agile CRM has a knowledge base plus email and phone support. Reviews split hard here, so test a real ticket during your trial.
Guía de cambio
Already on one of these? Here is what changes when you move.
🔄 Switching from Folk to Agile CRM?
✅ Lo que ganarás:
- Una versión gratuita para hasta 10 usuarios.
- Marketing automation, landing pages, and web forms
- Helpdesk ticketing and built-in telephony
❌ Lo que perderás:
- Magic fields and AI contact enrichment
- The one-click LinkedIn Chrome extension
- A spreadsheet-simple interface anyone can use
📋 Cómo cambiar:
- Export your Folk groups and contacts to CSV
- Create a free Agile CRM account and map your custom fields
- Import the file, then rebuild reminders as automation rules
🔄 Switching from Agile CRM to Folk?
✅ Lo que ganarás:
- Faster onboarding for a team that resists CRM software
- Cleaner contact data through magic fields
- One workspace for deals, partnerships, and events
❌ Lo que perderás:
- Marketing automation and campaign analytics
- Ticketing for customer queries
- The free plan and lower per-user price
📋 Cómo cambiar:
- Export contacts, companies, and deals from Agile CRM
- Start a Folk trial and connect Gmail to sync email history
- Import the file, then split people into groups by use case
Lo que nuestra reseña no cubrió
This comparison focused on individuals, agencies, and small businesses. We did not test enterprise rollouts, custom API work, or bulk billing for 100+ employees. Deliverability was judged from published reviews, not from a live send test. If you run a large ecommerce operation, your priorities may differ from what we covered here.
Veredicto final
| Categoría | Ganador |
|---|---|
| 💰 Precios | CRM ágil |
| 🚀 Contact Management | Gente |
| ⚡ Facilidad de uso | Gente |
| 🎯 Automatización de marketing | CRM ágil |
| 🔌 Integraciones | Gente |
| 📊 Informando | CRM ágil |
| 🛟 Reliability & Support | Gente |
| 🏆 Ganador absoluto | Gente |
🏆 WINNER: FOLK
Folk wins 4 out of 7 categories.
Ideal para: contact management, agency partnerships, fundraising, and founder-led sales
Folk and Agile CRM solve different problems. Folk is a relationship tool that happens to close deals. Agile CRM is a full sales and marketing machine at a lower price.
Agile CRM is the better buy if you need automation, forecasting, and a helpdesk on one bill. The 4.0 versus 2.8 rating gap comes down to reliability, not feature count.
If your business runs on real relationships, Folk is the safer pick. Start with the trial and move one group of contacts across first.
Más de Folk Compared
Here is how Folk lines up against other CRM tools buyers shortlist:
Folklore vs. Pipedrive
El público gana en: faster setup, LinkedIn contact capture, and use cases outside sales like fundraising.
Pipedrive gana en: deal forecasting, activity reporting, and a cheaper entry seat.
El público gana en: a workspace non-sales teams actually enjoy, quicker contact enrichment, and no upsell pressure.
HubSpot triunfa en: a free tier, marketing campaign depth, and a much larger app marketplace.
Folklore vs. Cápsula CRM
El público gana en: AI-assisted fields, group-based outreach, and browser-based contact capture.
Capsule CRM triunfa en: a free starter tier, task management, and lower per-seat pricing.
CRM popular frente a CRM de lunes
El público gana en: contact-first design, email history sync, and a shorter learning curve.
El CRM del lunes triunfa en: project boards, dashboard building, and cross-department workflow functionality.
Más sobre Agile CRM comparado
Agile CRM sits in a crowded market. Here is how it holds up:
CRM ágil frente a Fuerza de ventas
El CRM ágil triunfa en: a far lower price per user, quicker rollout, and marketing automation included by default.
Salesforce gana en: enterprise scale, deep customization, and a huge partner network for niche needs.
CRM ágil frente a Keap
El CRM ágil triunfa en: easy implementation, a free plan, and no mandatory onboarding cost.
Sigue ganando: steadier email delivery, e-commerce checkout tools, and stronger campaign templates.
El CRM ágil triunfa en: cheaper paid tiers, bundled helpdesk, and gamification for the sales team.
HubSpot triunfa en: reporting clarity, uptime record, and documentation quality for new users.
CRM ágil frente a CRM Freshsales
El CRM ágil triunfa en: bundled landing pages, project tracking, and a wider free-plan seat count.
Freshsales CRM triunfa en: support responsiveness, mobile app polish, and built-in AI lead scoring.
This video runs through more alternatives if neither tool fits.
Preguntas frecuentes
¿Qué es el CRM folk?
Folk CRM is a lightweight customer relationship management app for contact management and outreach. It suits founders, agencies, and small teams tracking relationships, partnerships, and events in one place.
¿Cuánto cuesta la gente?
Plans cost $17.5 per member monthly for Standard, $35 for Premium, and $70 for Custom. A 14-day free trial lets you test before any purchase.
¿Es Folk un buen CRM?
Yes, for relationship-led work. We rate it 4 out of 5. It is weaker on reporting, forecasting, and automatic logging of meetings or phone calls.
¿Es Agile CRM realmente gratuito?
Yes. The free version covers up to 10 users with core contact features. Paid tiers start at $8.99 and add automation, reporting, and integrations.
¿Cuál es la plataforma CRM número 1?
Salesforce leads the market by revenue. For small businesses, the mejor CRM is the one your team opens daily. Between these two, we pick Folk.













