My 90-Day Kajabi Experiment — The Full Truth (2026)”

Is Kajabi Worth It?

★★★★★ 4.4/5

Quick Verdict: Kajabi is one of the best all-in-one platforms for creators who want to build, market, and sell digital products. It replaces 5-7 tools with one dashboard. Kajabi users have earned over $9 billion in total revenue. The pricing is steep. But if you’re serious about your online Geschäft, it pays for itself fast.

✅ Best For:

Course creators, coaches, and entrepreneurs who want everything in one place

❌ Skip If:

You’re on a tight budget or only need a simple course platform without marketing tools

📊 Total User Revenue	$9 Billion+	🎯 Best For	Course creators & coaches
💰 Price	From $71/month	✅ Top Feature	All-in-one course + marketing
🎁 Free Trial	14 days (up to 30 with promos)	⚠️ Limitation	Expensive for beginners

How I Tested Kajabi

Tired of juggling 5 different tools for your online business?

One for courses. One for emails. One for your website. Another for payments.

It’s exhausting. And expensive.

Enter Kajabi.

This all-in-one platform promises to run your entire business. Courses, email marketing, landing pages, payments, and more.

But is it worth the price tag? I spent 90 days finding out.

In this Kajabi review, I’ll share the full truth. The good, the bad, and who should skip it.

Kajabi

Stop paying for 5 separate tools. Kajabi lets you build courses, send emails, create landing pages, and collect payments from one dashboard. Over 50,000 creators use it to grow their business. Start your free trial today.

TRY KAJABI NOW →

KAJABI ALTERNATIVES →

Was ist Kajabi?

Kajabi is an all-in-one platform for creating, marketing, and selling digital products.

Think of it like a Swiss Army knife for your online business.

Here’s the simple version:

You can build online courses, coaching programs, membership sites, and digital downloads. All from one place.

The Kajabi platform also includes email marketing, sales funnels, a website Bauherr, and built in payments.

The core features cover everything you need. Most course creators need 5-7 separate tools. Kajabi replaces them all.

Unlike other platforms, Kajabi makes it easy to handle your entire website and marketing from the same platform.

The Kajabi course builder works without any coding skills. You just drag, drop, and publish.

Kajabi is often called the “all-in-one” gold standard for Online-Kurs creators. And after testing it, I understand why.

Wer hat Kajabi entwickelt?

Kenny Rueter Und Travis Rosser Kajabi wurde 2010 gegründet.

The story is pretty cool. Kenny built a sprinkler toy for his kids. Other parents wanted to know how to make one too.

He tried to sell an online course about it. But there was no easy way to do it.

So he built Kajabi to solve that problem. And it took off.

Today, Kajabi has helped over 50,000 business owners build a successful online business.

Kajabi users are collectively generating $5 million worth of revenue each and every day.

The company raised $550 million in funding. It’s valued at over $2 billion. That makes it a tech unicorn.

Kajabi is based in Newport Beach, California. The company has nearly 400 employees.

Die wichtigsten Vorteile von Kajabi

Here’s what you actually get when you use Kajabi:

• Run Your Entire Business From One Place: No more switching between apps. Kajabi handles courses, emails, websites, and payments. You save hours every week. The total monthly cost is lower than paying for separate tools, which can exceed $600 per month.
• Keep All the Money You Earn: Kajabi does not charge transaction fees on sales. The only fee is your monthly subscription. Other platforms take 5-10% of every sale. That adds up fast.
• Launch Faster With KI-Tools: Kajabi AI helps you create course outlines in minutes. The AI course builder and Creator Studio save you hours of planning. Artificial intelligence handles the heavy lifting so you can focus on teaching.
• Grow Your Audience With Built-In Marketing: Send email campaigns, build sales funnels, and create unlimited landing pages. No need for separate email marketing software. Your marketing efforts stay organized in one dashboard.
• Build a Community Around Your Brand: The community platform lets you engage with students. You can host events, challenges, and discussions. This keeps people coming back and buying more.
• Accept Payments Your Way: Kajabi implements an integrated payment processor. It supports Apple Pay, Google Pay, and all major credit cards. The built-in payment gateway means you get paid fast.
• Access Your Courses Anywhere: The Kajabi app lets students find courses on their phone. They can learn on the go. This means more engagement and fewer refunds.
• Get 24/7 Customer Support: Kajabi provides 24/7 customer support for users on the Growth and Pro plans. The Kajabi Heroes community is always ready to help too.

Best Kajabi Features

Let’s look at what Kajabi actually offers under the hood.

1. Digitale Downloads

Kajabi lets you sell more than just courses.

You can offer digital downloads like eBooks, templates, checklists, and guides.

Upload your file. Set a price. Start selling.

Kajabi offers these as part of its digital products lineup. No extra plugins needed.

It’s perfect for creators who want to sell quick wins alongside their main courses.

2. E-Mail-Marketing

Kajabi includes a built-in email marketing platform. No need for Mailchimp or ConvertKit.

You can send email broadcasts to your entire list. Or create email sequences that run on autopilot.

The email marketing software tracks opens, clicks, and sales. You’ll know exactly which email campaigns work.

You can also set up email opt ins on your landing pages. This grows your list while you sleep.

Kajabi makes email marketing simple, even if you’ve never sent a campaign before.

3. Funnels und Automatisierungen

Kajabi offers pre-made sales funnels that save you hours of setup.

Pick a template. Add your content. Launch.

The marketing tools include landing page builders, checkout pages, and thank-you pages. All connected.

Automations let you set triggers. When someone buys, they get a welcome email. When they finish a module, they get the next offer.

This is where Kajabi really shines. Your marketing campaigns run without you lifting a finger.

4. Web-Builder ohne Programmierung

The intuitive website builder lets you create your entire website without coding.

Kajabi websites look professional right out of the box. Choose a theme. Customize colors and fonts. Done.

You can create landing pages, blog posts, and unlimited pages. All from one dashboard.

The drag-and-drop builder is easy to use. Even if you’ve never built a website before.

You can build Kajabi websites that match your brand perfectly.

5. Analytik und Leistung

Kajabi provides analytics tools that show you what’s working. And what’s not.

Track website visits, subscription metrics, revenue, and customer engagement.

You can see which marketing campaigns drive the most sales. Which courses perform best. Which students are most engaged.

It also connects with Google Analytics for deeper insights.

Data drives decisions. Kajabi gives you the data you need.

6. Online-Kurse

This is the core of the Kajabi platform. The course builder is one of the best in the business.

Kajabi allows the hosting of online courses with features like quizzes and progress tracking.

Upload videos, PDFs, and audio. Organize them into modules. Add assessments.

Kajabi includes a course builder that lets you create courses without needing coding skills.

Students can access courses through the Kajabi app. It works on phones and tablets.

Course creation has never been this easy.

7. Persönlicher Trainer

Kajabi isn’t just for courses. It’s built for coaching programs too.

You can offer 1-on-1 coaching, group coaching, and cohort-based programs.

Schedule sessions. Track client progress. Manage everything from your Kajabi account.

If you run a coaching business, this feature alone is worth the price.

No need for separate scheduling or client management tools.

8. KI-gestützter Newsletter

Kajabi AI now helps you write newsletters faster.

The Creator Studio takes your YouTube videos and turns them into blog posts, social content, and email campaigns.

It’s like having a content team on autopilot.

Kajabi incorporates AI-powered tools for course outline generation and automatic video transcriptions.

This saves you tons of time on your marketing efforts.

9. Streamline-Podcast

Yes, Kajabi lets you host a Podcast zu.

Upload episodes. Distribute to Apple Podcasts and Spotify. Manage it all from the same platform.

No need for a separate podcast host.

This is great for creators who use podcasts to grow their audience. Then sell courses to their listeners.

Everything stays under one roof. That’s the power of an all-in-one platform.

Kajabi-Preise

Let’s talk about all the money you’ll spend. Here’s a detailed Kajabi pricing review:

Kostenlose Testversion: Yes. Kajabi offers a free trial for potential users. It’s typically 14 days. Some promotions extend it to 30 days.

Geld-zurück-Garantie: Not officially. But you can cancel anytime during the trial.

📌 Notiz: The growth and pro plans come with annual billing discounts. You save about 20% by paying yearly.

Kajabi pricing starts at $119 a month for the basic plan when paid annually, or $149 a month when paid monthly. The Growth plan costs $159 a month annually and $199 a month monthly. The Pro plan is priced at $319 a month annually and $399 a month monthly.

Is Kajabi Worth the Price?

Kajabi is one of the most expensive course platforms on the market. No Frage about it.

But here’s what nobody tells you. The total cost of using separate tools can exceed $600 per month. Kajabi replaces most of them.

Kajabi’s pricing may seem high. But it may be justified for established businesses needing everything in one place.

You’ll save money if: You currently pay for 3+ tools like email marketing, website hosting, and a course platform. Switching to Kajabi puts everything under one Kajabi subscription.

You might overpay if: You only need to sell one simple course. A cheaper platform like Teachable would work fine.

Kajabi Pros and Cons

✅ What I Liked

❌ What Could Be Better

Is Kajabi Right for You?

✅ Kajabi is PERFECT for you if:

• You want to build a successful online business selling courses or coaching programs
• You need one tool that handles your entire business, from course creation to email marketing
• You’re a course creator or coach ready to grow your business seriously
• You want built-in payments with no transaction fees so you keep all the money

❌ Skip Kajabi if:

• You’re on a tight budget and just starting out with your own business
• You only need a simple course platform without marketing tools
• You prefer deep design customization over convenience

My recommendation:

If you’re serious about building a digital business, Kajabi is the best choice. It’s ideal for coaches, course creators, and entrepreneurs seeking a simple integrated solution. Start with the free trial. See if it fits your workflow. You’ll know within a week.

Kajabi vs Alternatives

How does Kajabi stack up against other platforms? Here’s the competitive landscape:

Quick picks:

• Best overall: Kajabi — nothing beats it for running your entire business from one dashboard
• Best budget option: Thinkific — great courses at a fraction of the price
• Best for community: Skool — simple, engaging, and gamified community learning
• Best for beginners: Teachable — easy setup with no tech headaches

🎯 Kajabi Alternatives

Looking for Kajabi alternatives? Here are the top options:

• 🚀 Schule: Best for community-driven courses with gamification and a flat $99/month price.
• 🎨 Kreis: Modern community platform with flexible spaces, events, and great member engagement.
• 👶 Lehrbar: Beginner-friendly course platform with easy setup and affordable pricing.
• 🏢 GoHighLevel: Agency-level marketing automation with CRM, funnels, and white-label options.
• 🔧 Mighty Networks: Build your own branded app with courses, community, and events built in.
• 🌟 Bessermodus: Great for building branded community portals with deep customization options.
• 💰 Thinkific: Education-first platform with strong course tools and a free plan to start.
• 🧠 LearnWorlds: Advanced learning features with quizzes, certificates, and interactive videos.
• ⚡ Schwarm: Fast-growing community tool with real-time engagement and collaboration features.
• 🎨 Disko: AI-powered learning platform perfect for modern training programs and cohorts.
• 💰 Wylo: Affordable community platform for creators who want simple member management.
• 🚀 Whop: Marketplace-style platform great for selling digital products and memberships.

⚔️ Kajabi Compared

Here’s how Kajabi stacks up against each competitor:

• Kajabi vs Skool: Kajabi wins on features and marketing. Skool wins on simplicity and community engagement.
• Kajabi vs Circle: Kajabi is better for all-in-one business. Circle has stronger community tools.
• Kajabi vs Teachable: Kajabi offers way more features. Teachable is cheaper and simpler for basic courses.
• Kajabi vs GoHighLevel: GoHighLevel is better for agencies. Kajabi is better for course creators.
• Kajabi vs Mighty Networks: Kajabi has better marketing tools. Mighty Networks has better branded mobile apps.
• Kajabi vs Bettermode: Kajabi is more complete. Bettermode offers deeper community customization.
• Kajabi vs Thinkific: Thinkific is cheaper for pure courses. Kajabi wins for full business management.
• Kajabi vs LearnWorlds: LearnWorlds has better learning tools. Kajabi has better marketing and payments.
• Kajabi gegen Schwarm: Kajabi is more established. Swarm is newer but growing fast for real-time community.
• Kajabi vs Disco: Disco uses more AI. Kajabi offers more business tools beyond learning.
• Kajabi gegen Wylo: Kajabi is far more powerful. Wylo is much cheaper for basic community needs.
• Kajabi vs Whop: Whop is marketplace-focused. Kajabi gives you full control of your own business.

My Experience with Kajabi

Here’s what actually happened when I used Kajabi:

The project: I built 3 online courses and a membership site for a coaching business.

Zeitleiste: 90 days of daily use.

Ergebnisse:

What surprised me: How fast I could launch. The building blocks are all there. I went from idea to live course in under a week. Kajabi University also helped me learn the platform quickly.

What frustrated me: Not gonna lie, the pricing felt steep at first. And the template designs are good but not great. I wanted more custom options.

Would I use it again? Yes. 100%. The time savings alone make it worth it. Users report significant business growth after switching to Kajabi, with some citing a 400-500% increase in sales.

Schlussbetrachtung

Get Kajabi if: You want to run your entire online business from one platform. No more tech headaches.

Skip Kajabi if: You’re just testing the waters with a simple course. Try Teachable or Thinkific first.

My verdict: Kajabi has helped tens of thousands of their customers build sustainable businesses. After 90 days, I’m a believer.

It’s not cheap. But if you use Kajabi the right way, the investment pays for itself.

Kajabi has received overwhelmingly positive reviews for good reason. It works. Kajabi’s Trustpilot rating sits at 4.3 — still strong.

Rating: 4.4/5

Häufig gestellte Fragen

What is Kajabi best used for?

Kajabi is best for creating and selling online courses, coaching programs, and membership sites. It’s an all-in-one platform that also handles email marketing, website building, and payments. It’s perfect if you want to run your entire digital business from one dashboard.

How much does Kajabi cost per month?

Kajabi has four plans. The Kickstarter starts at $71/month (annual). The Basic plan is $199/month. The Growth plan is $159/month (annual). And the Pro plan is $319/month (annual). You can save with annual billing. Kajabi also offers a free trial to test the platform.

Does Kajabi have a transaction fee?

No. Kajabi does not charge transaction fees on sales made through its platform. The only fee is your monthly or annual subscription. Standard credit card processing fees still apply through Kajabi Payments or Stripe.

Ist Kajabi besser als Teachable?

Kajabi offers far more features than Teachable. It includes email marketing, website building, and sales funnels. Teachable is cheaper and simpler if you only need to sell courses. But Kajabi is better if you want to manage your entire business from one platform.

Can you really make money with Kajabi?

Yes. Kajabi users have collectively generated over $9 billion in revenue. Many Kajabi users appreciate the platform and report real business growth. Some users report a 400-500% increase in sales after switching. It works if you put in the effort to build quality courses and market them.