⚡ Quick Verdict:
- Preisgestaltung: Zoho Social starts at $0 (free plan) vs Later at $16.67/month
- Ideal für: Zoho Social for businesses needing CRM integration, Later for Instagram-focused creators
- Hauptunterschied: Zoho Social offers a free plan and deeper Geschäft integrations while Later excels at visual content planning
- Our pick: Zoho Social for most users — better value with its free tier and business-focused features
Managing multiple social media accounts takes time.
Zoho Social and Later both promise to make it easier.
But they take very different approaches to social media management.
One focuses on business integrations and team collaboration.
The other prioritizes visual planning and Instagram-first features.
This comparison breaks down which tool fits your workflow.
Überblick
This Zoho Social vs Later comparison covers pricing, features, and ease of use for both tools.
We also break down who each platform works best for.
Our sources include published specs, official documentation, and user reviews from G2.
By the end, you’ll know which social media management tool fits your needs.
Was ist Zoho Social?
Zoho Social is a social media management tool for businesses and agencies.
It helps teams schedule posts, monitor mentions, and track performance.
The platform connects with Facebook, Instagram, LinkedIn, and X (Twitter).
Most users choose it for its deep integration with other Zoho apps.
Zoho Social
Manage multiple social media channels from one platform. Schedule posts, monitor hashtags, and track performance with custom reports.
Zoho Social Pricing
Here’s what Zoho Social costs in 2026. The pricing is straightforward.
| Planen | Preis | Am besten geeignet für |
|---|---|---|
| Frei | $0 | Einzelpersonen, die die Plattform testen |
| Standard | $10/monat | Kleinunternehmen Anfang |
| Professional | 30 $/Monat | Wachsende Teams benötigen mehr Funktionen |
| Prämie | 40 $/Monat | Agenturen und größere Teams |
Pricing verified May 2026.
Kostenlose Testversion: Yes, Zoho Social offers a free plan with limited features.
Geld-zurück-Garantie: Zoho offers refunds within the first 30 days of paid plans.
📌 Notiz: The free plan lets you manage one brand with limited posts. Paid plans unlock bulk scheduling and team collaboration features.
⚠️ Warnung: Annual billing saves money, but monthly plans offer more flexibility if you’re unsure about long-term use.
Wichtigste Vorteile von Zoho Social
Here’s what makes Zoho Social worth considering:
- SmartQ-Terminplanung: The platform suggests optimal posting times based on when your audience is most active.
- Zoho App-Integration: Verbinden Sie sich mit Zoho CRM, Bigin, and other Zoho apps to sync customer data.
- Benutzerdefinierte Berichte: Build unlimited reports to track the social media performance metrics that matter to you.
- Echtzeitüberwachung: Monitor hashtags, keywords, and mentions to discover new leads and engage with your audience.
- Teamzusammenarbeit: Role-based permissions and content approval workflows keep teams organized.
- Offline-Entwürfe: Work on new posts while disconnected. Drafts sync automatically when you’re back online.
What Our Team Noticed
Unser Schriftsteller signed up for Zoho Social and spent several days exploring the platform. Here’s what stood out:
Zoho Social: Vor- und Nachteile
✅ Vorteile
- Kostenloser Testplan verfügbar
- Tiefe Integration mit Zoho CRM und anderen Zoho-Apps
- Clean, user-friendly interface that’s easy to navigate
- Günstige Preise im Vergleich zu Mitbewerbern
- Custom reports for tracking specific metrics
❌ Nachteile
- User interface could use visual improvements
- Limited advanced features compared to enterprise tools
- Social listening features are basic on lower plans
Was kommt später?
Later is a social media scheduler built for visual content creators.
It helps influencers and brands plan Instagram, TikTok, and Pinterest posts.
The platform features a visual content calendar and media library.
Most users choose Later for its drag-and-drop scheduling and Linkin.bio feature.
Später
Plan your Instagram feed visually with drag-and-drop scheduling. Store media, get hashtag suggestions, and create Linkin.bio landing pages.
Viele Nutzer beschweren sich über unklare Preisstrukturen und versteckte Gebühren. Die neue Pauschalpreisgestaltung behebt dieses Problem.
Here’s what Later costs in 2026. No free plan is available.
| Planen | Preis | Am besten geeignet für |
|---|---|---|
| Anlasser | 16,67 $/Monat | Einzelpersonen, die gerade erst anfangen |
| Wachstum | 33,33 $/Monat | Growing creators and small teams |
| Fortschrittlich | 73,33 $/Monat | Agenturen und größere Unternehmen |
Pricing verified May 2026.
Kostenlose Testversion: Yes, Later offers a 14-day free trial for paid plans.
Geld-zurück-Garantie: G2 reviews mention issues with refund policies for annual subscriptions.
📌 Notiz: Later previously offered a free plan but it has limited features now. The paid plans unlock unlimited posts and analytics.
⚠️ Warnung: G2 reviews report frustration with Later’s billing and cancellation process. Read the terms before committing to annual plans.
Wichtigste Vorteile von Später
Here’s what makes Later worth considering:
- Visueller Inhaltskalender: Drag and drop posts onto your calendar to see exactly how your Instagram feed will look.
- Hashtag-Vorschläge: Get unique hashtag recommendations tailored to boost engagement on each post.
- Linkin.bio: Create a landing page that turns your Instagram and TikTok bio link into a mini website.
- Medienbibliothek: Store graphic images, add notes, and organize all your content in one place.
- Schneller Zeitplan: Drag and drop posts onto time slots to schedule content faster.
- Instagram Stories planen: Schedule Instagram Stories, feed posts, and reels ahead of time.
What Our Team Noticed
Our writer signed up for Later and spent time exploring the platform. Here’s what stood out from that hands-on experience:
Spätere Vor- und Nachteile
✅ Vorteile
- Visual content calendar makes feed planning easy
- Hashtag suggestions tailored to your content
- Linkin.bio feature drives traffic from social profiles
- Mobile app lets you schedule posts on the go
- Instagram-focused features for visual creators
❌ Nachteile
- Es ist kein kostenloser Tarif mehr verfügbar.
- Eingeschränkte Kollaborationsfunktionen für Teams
- Customer service issues reported in reviews
- Facebook integration can be cumbersome
Funktionsvergleich
Ready to dive into a detailed comparison of Zoho Social vs Later?
Wir werden 10 Schlüsselfunktionen untersuchen, um Ihnen bei der Entscheidung zu helfen, welche Plattform am besten zu Ihren Bedürfnissen passt.
| Besonderheit | Zoho Social | Später |
|---|---|---|
| Startpreis | 0 € (Kostenloser Tarif) | 16,67 $/Monat |
| Kostenloser Plan | ✅ | ❌ |
| Visueller Inhaltskalender | ✅ | ✅ |
| Massenterminierung | ✅ | ✅ |
| CRM-Integration | ✅ (Zoho CRM) | ❌ |
| Linkin.bio Feature | ❌ | ✅ |
| Hashtag-Vorschläge | ✅ | ✅ |
| Teamzusammenarbeit | ✅ (Fortgeschritten) | ✅ (Grundlagen) |
| Social Listening | ✅ | ❌ |
| Am besten geeignet für | Unternehmen und Agenturen | Visual creators and influencers |
1. Terminplanung und Veröffentlichung
Zoho Social: Schedule posts across multiple social media platforms from one dashboard. The SmartQ feature suggests optimal posting times based on audience activity. Bulk scheduling lets you add posts to a publishing queue and reach the right audience at the best times.
Später: The Quick Schedule feature lets you drag and drop posts onto time slots. The visual planner shows exactly how your Instagram feed will look before publishing. You can schedule Instagram Stories, feed posts, and reels ahead of time.
2. Planung visueller Inhalte
Zoho Social: The platform includes a content calendar for planning and rescheduling posts. You can see scheduled posts across all connected social media accounts in one view. The interface is clean and easy to navigate.
Später: The visual content calendar is Later’s standout feature. Drag and drop posts to rearrange your Instagram feed preview. The media library stores your images with notes for easy organization.
3. Social Media Platforms Supported
Zoho Social: Supports Facebook, Instagram, LinkedIn, X (Twitter), YouTube, Pinterest, TikTok, and Google Business Profile. The platform now covers 11+ social media platforms for posting and monitoring.
Später: Posts to Instagram, TikTok, Twitter, Facebook, LinkedIn, and Pinterest. The platform is Instagram-first in design but covers other major social channels.
4. Analyse und Berichterstattung
Zoho Social: Build custom reports to track the metrics that matter to your business. The platform provides detailed analytics on reach, engagement, and conversions. Agencies can generate white-label branded reports for clients.
Später: Analytics cover post-performance, audience engagement, and follower growth trends. Basic Instagram analytics are included in all plans. The reporting is more limited compared to business-focused tools.
5. Teamzusammenarbeit
Zoho Social: Role-based permissions let you control what team members can access. Content approval workflows ensure posts get reviewed before publishing. Teams can collaborate on creating and scheduling content together.
Später: G2 reviews note that Later lacks strong collaboration features. The platform works better for individuals than for social media teams. Multi-user workflows are basic compared to dedicated team tools.
⚠️ Warnung: If team collaboration is essential to your workflow, Zoho Social offers more advanced features for managing multiple users and approval processes.
6. Social Listening and Monitoring
Zoho Social: Monitor hashtags, keywords, and mentions in real-time through a unified feed. Discover new leads and engage with your audience as conversations happen. The social listening feature helps track brand mentions across platforms.
Später: The platform does not include social listening features. You cannot monitor mentions or track keywords outside of your scheduled posts. This is a gap for businesses needing to track brand conversations.
7. Hashtag Tools
Zoho Social: Monitor hashtags to track performance and discover trending topics. The Zia AI Assistent suggests hashtags for your posts. Hashtag tracking helps measure campaign effectiveness.
Später: Unique hashtag suggestions are tailored to each post you create. The tool recommends hashtags to increase engagement based on your content. Hashtag suggestions save time when adding posts to your schedule.
8. Integrationen
Zoho Social: Deep integration with other Zoho apps is a major advantage. Connect to Zoho CRM, Bigin, Marketing Automatisierung, and more. Customer data syncs between your social media management and sales tools.
Später: Integrations are more limited compared to business-focused tools. The platform connects to major social networks but lacks CRM or marketing automation integrations. Content creators may not need these business integrations.
9. Mobile App-Erfahrung
Zoho Social: The mobile app syncs with the browser version for managing social media on the move. Work on posts while disconnected and drafts automatically sync when back online. Users appreciate the mobile app’s functionality.
Später: The Later mobile app lets you create and schedule posts on the go. Capture content when inspiration strikes and add posts directly to your calendar. The app is designed for creators who manage content from their phones.
10. Preisgestaltung & Kosten
Lasst uns die Preispläne nebeneinander vergleichen.
| Planebene | Zoho Social | Später |
|---|---|---|
| Frei | $0 | ❌ Kein kostenloser Tarif |
| Einstiegslevel | 10 $/Monat (Standard) | 16,67 $/Monat (Starter-Tarif) |
| Mittleres Niveau | 30 $/Monat (Professionell) | 33,33 $/Monat (Wachstum) |
| Vollständiges Finanzmanagement | 40 $/Monat (Premium) | 73,33 $/Monat (Erweitert) |
Zoho Social: The free plan makes it accessible for testing. Paid plans start at $10/month, which is more affordable than most social media management tools. The Premium plan at $40/month includes agency features.
Später: Plans range from $16.67 to $73.33 per month depending on features. The lack of a free plan means you need to commit to paid pricing from the start. The Advanced plan at $73.33/month is nearly double Zoho Social’s top tier.
Verschiedene Szenarien
| Falls Sie Folgendes benötigen: | Wählen | Warum |
|---|---|---|
| Ein kostenloser Plan zum Einstieg | Zoho Social | Kostenloses Kontingent verfügbar |
| Visuelle Feedplanung | Später | Drag-and-drop calendar |
| CRM-Integration | Zoho Social | Connects to Zoho apps |
| Linkin.bio pages | Später | Built-in bio link feature |
| Teamzusammenarbeit | Zoho Social | Role-based permissions |
| Instagram-first focus | Später | Visual creator tools |
💰 Ihr Budget
Zoho Social wins on pricing with a free plan and $10/month entry point. Later requires at least $16.67/month to get started.
🔌 Dein Tech-Stack
Wenn Sie bereits Zoho CRM verwenden or other Zoho apps, Zoho Social integrates directly. Later works well standalone but lacks business app integrations.
📝 Ihr Content-Stil
Later excels at visual content planning for Instagram-focused creators. Zoho Social handles Text and visual content equally well across multiple platforms.
🎓 Dein Erfahrungslevel
Both platforms have user-friendly interfaces. Zoho Social’s clean design makes it easy for beginners while Later’s visual calendar feels intuitive for creators.
🆓 Kostenlose Testversionen und Demos
Zoho Social offers a permanent free plan. Later provides a 14-day free trial for paid plans. Try Zoho Social first since there’s no time limit.
🛟 Supportoptionen
Zoho has a larger support network across its product suite. G2 reviews mention customer service issues with Later, especially around billing.
Umstellungsleitfaden
Nutzen Sie bereits eines dieser Tools? Hier erfahren Sie, was Sie beim Wechsel erwartet.
🔄 Wechsel von Zoho Social zu Later?
✅ Was Sie davon haben:
- Visual feed preview for Instagram planning
- LinkedIn-Landingpage-Funktion
- Hashtag suggestions tailored to each post
❌ Was Sie verlieren werden:
- Kostenloser Planzugang
- Zoho CRM and app integrations
- Funktionen für Social Listening und Monitoring
📋 So wechseln Sie:
- Export your content calendar and scheduled posts from Zoho Social
- Melden Sie sich für die 14-tägige kostenlose Testphase von Later an.
- Upload your media library and reconnect social accounts
🔄 Wechsel von Later zu Zoho Social?
✅ Was Sie davon haben:
- Free plan to reduce costs
- Social listening and real-time monitoring
- Deep Zoho suite integration
❌ Was Sie verlieren werden:
- Visual Instagram feed preview
- LinkedIn-Landingpages
- Drag-and-drop visual planner
📋 So wechseln Sie:
- Download your media library and save scheduled post content from Later
- Create a free Zoho Social account
- Verbinde deine Social-Media-Konten und importiere deine Inhalte
What Our Review Didn’t Cover
This comparison focused on individual users and small to medium teams. We didn’t test enterprise-level features or evaluate how either tool performs for agencies managing dozens of clients. Custom API integrations and white-label options weren’t part of this review. If you’re managing 20+ social accounts, your priorities may differ from what we’ve covered.
Endgültiges Urteil
| Kategorie | Gewinner |
|---|---|
| 💰 Preisgestaltung | Zoho Social |
| 📅 Visuelle Planung | Später |
| 📊 Analysen | Zoho Social |
| 👥 Teamzusammenarbeit | Zoho Social |
| 🔌 Integrationen | Zoho Social |
| 📱 Mobiles Erlebnis | Binden |
| 🏆 Gesamtsieger | Zoho Social |
🏆 GEWINNER: Zoho Social
Zoho Social wins 4 out of 6 categories.
Ideal für: Businesses needing CRM integration, teams requiring collaboration features, and anyone wanting a free plan to start.
Zoho Social and Later serve different types of social media managers.
Zoho Social is built for businesses that want to connect social media with their CRM and other tools.
Later is designed for visual creators who prioritize Instagram feed aesthetics.
Later excels at visual content planning and Linkin.bio pages.
However, if you need team collaboration, custom reports, or a free starting point, Zoho Social is the better choice.
Mehr zu Zoho Social im Vergleich
So schneidet Zoho Social im Vergleich zu anderen Wettbewerbern ab:
Zoho Social punktet bei: Pricing (free plan available), Zoho suite integration, value for small businesses
Hootsuite Siege bei: More third-party integrations, larger feature set for enterprises, social listening depth
Zoho Social vs Buffer
Zoho Social punktet bei: CRM integration, custom reporting, team collaboration features
Buffer gewinnt bei: Simpler interface, transparent pricing, browser extension ease
Zoho Social vs Sprout Social
Zoho Social punktet bei: Pricing (much more affordable), Zoho app suite, free plan availability
Sprout Social punktet bei: Advanced social listening, CRM-like capabilities, enterprise reporting
Zoho Social vs Agorapulse
Zoho Social punktet bei: Zoho integration, lower pricing, offline draft syncing
Agorapulse gewinnt in folgender Hinsicht: Social inbox management, competitor analysis, content recommendation
Mehr dazu später im Vergleich
So schneidet Later im Vergleich zu anderen Konkurrenten ab:
Later vs Hootsuite
Spätere Siege bei: Visual content calendar, Instagram-first design, Linkin.bio feature
Hootsuite gewinnt in folgender Kategorie: Social listening, customer engagement tools, third-party integrations
Später vs. Puffer
Spätere Siege bei: Visual feed preview, hashtag suggestions, media library organization
Buffer gewinnt bei: More affordable pricing, simpler scheduling, free plan available
Später vs. Loomly
Spätere Siege bei: Instagram feed preview, Linkin.bio landing pages, quick scheduling
Loomly gewinnt in: Team collaboration features, content suggestions, approval workflows
Later vs Planoly
Spätere Siege bei: More platform support, hashtag tools, media library features
Planoly wins on: Similar visual planning, Pinterest-specific features, story planning
Häufig gestellte Fragen
Wofür wird Zoho Social verwendet?
Zoho Social is a social media management platform that helps businesses schedule posts, monitor mentions, and track social media performance across multiple platforms from one dashboard. It functions as a complete scheduling tool for social media content.
Gibt es eine kostenlose Version von Zoho Social?
Yes, Zoho Social offers a free plan. It lets you manage one brand with limited posting features.
Ist Later eine gute Terminplanungs-App?
Later works well for visual content creators focused on Instagram and TikTok. The drag-and-drop media planner makes social media scheduling intuitive. It’s ideal for managing social media posts visually.
Ist Later von Instagram genehmigt?
Yes, Later is an official Instagram partner. You can schedule Instagram posts, Stories, and reels through the platform.
Which is better for businesses: Zoho Social or Later?
Zoho Social is better for businesses that need CRM integration and team collaboration. Later works better for individual creators focused on visual content.
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