⚡ Краткий вывод:
- Цены: Salesforce starts at $25/user/month vs Freshsales CRM at $9/user/month — billed annually
- Лучше всего подходит для: Salesforce for large enterprises needing deep customization; Freshsales CRM for small and medium-sized businesses wanting an affordable, easy-to-use CRM
- Ключевое отличие: Salesforce offers dedicated Sales Cloud, Service Cloud, Marketing Cloud, and Commerce Cloud modules; Freshsales CRM bundles phone, email, chat, and SMS natively at a lower price
- Наш выбор: Salesforce for growing companies that need scale; Freshsales CRM for teams that want a capable CRM without the complexity or cost
Salesforce CRM vs Freshsales CRM are both customer relationship management tools.
Но они нацелены на совершенно разные типы бизнеса.
Salesforce is built for enterprises that need deep customization and scale.
Freshsales CRM is designed for small and medium-sized businesses that want something fast to set up.
This comparison covers pricing, features, and which tool fits your situation best.
Обзор
В этом сравнении рассматриваются цены, основные функции и удобство использования обеих платформ.
Our sources include published documentation, pricing pages, and user reviews on G2 and Capterra.
Salesforce данные reflects the Essentials, Professional, and Enterprise tiers as published on the Salesforce website.
Freshsales CRM data reflects the Growth, Pro, and Enterprise plans available in 2026.
By the end, you’ll know which platform fits your team and budget.
Что такое Salesforce?
Salesforce is a cloud-based CRM platform founded in San Francisco in 1999.
It was created by Marc Benioff, a former Oracle executive, and went public in 2004.
Today it is recognized as the market leader in CRM, consistently ranked #1 by IDC.
The platform includes dedicated modules called Clouds — Sales Cloud, Service Cloud, Marketing Cloud, Commerce Cloud, and Data Cloud.
Each Cloud serves a different бизнес function, from managing contacts to running marketing campaigns.
Salesforce also includes Einstein AI (now called Agentforce), which automates tasks and personalizes customer experiences.
Most businesses choose Salesforce when they need a CRM that can scale alongside growth over many years.
Salesforce
The #1 CRM platform for enterprises. Salesforce brings Sales, Service, Marketing, and Commerce into one place. It scales from small teams to global companies.
Цены Salesforce
Here’s what Salesforce costs in 2026. All prices are billed annually per user.
| План | Цена | Лучше всего подходит для |
|---|---|---|
| Бесплатный люкс | 0 долларов США/пользователь/месяц | Небольшие команды начинают работу с CRM. |
| Стартовый пакет | 25 долларов США/пользователь/месяц | Растущим отделам продаж требуется прогнозирование. |
| Pro Suite | 100 долларов США/пользователь/месяц | Large companies with advanced customization needs |
Pricing verified May 2026.
Бесплатная пробная версия: Salesforce предлагает 30-дневную бесплатную пробную версию для некоторых тарифных планов — данные кредитной карты не требуются.
Гарантия возврата денег: Salesforce does not publicly advertise a money-back policy; check with their sales team before committing.
📌 Примечание: Salesforce’s Essentials plan caps at 10 users. Additional Clouds (Marketing Cloud, Commerce Cloud) are sold separately and can add significantly to your total cost.
⚠️ Предупреждение: Salesforce pricing can increase quickly when you add extra features, add-ons, and premium support. Always request a detailed quote before signing an annual contract.
Основные преимущества Salesforce
Here’s what makes Salesforce worth considering:
- Различные облачные продукты: Sales Cloud, Service Cloud, Marketing Cloud, and Commerce Cloud each handle a specific бизнес function. This gives teams a complete view of every customer touchpoint.
- Einstein AI / Agentforce: Built-in AI automates repetitive tasks and personalizes customer experiences. Salesforce adopted an AI-first strategy in 2025 focused on agentic автоматизация.
- AppExchange Marketplace: Salesforce AppExchange launched in 2006 and now includes over 5,000 apps. Popular options include MailChimp, Zendesk, and QuickBooks integrations.
- Облако данных: Salesforce’s Data Cloud acts as a data lakehouse that unifies real-time data from multiple sources. It connects with tools like Tableau for advanced forecasting.
- Глубокая персонализация: Users can add custom fields, tabs, email templates, and enhanced reports. Salesforce also supports API integrations with SAP, Oracle, and MuleSoft.
- Масштабируемость: Salesforce can handle even the most complex customer relationship management processes as businesses grow. It is used by both малый бизнес and Fortune 500 companies.
Что заметила наша команда
Наш писатель explored Salesforce’s platform across its main Cloud products and admin settings. Here’s what stood out:
Note: We haven’t had extensive hands-on time with Salesforce yet. The information above is based on published documentation, official Salesforce resources, and user reviews on G2 and Capterra.
Преимущества и недостатки Salesforce
✅ Плюсы
- Largest third-party app marketplace in the CRM industry with 5,000+ apps on AppExchange
- Dedicated Clouds for Sales, Service, Marketing, and Commerce functions
- Einstein AI and Agentforce automate tasks and support AI-first workflows
- Near-endless customization with custom fields, tabs, reports, and API access
- Scales from small businesses to global enterprises without switching platforms
❌ Минусы
- Pricing is high compared to most CRM platforms and escalates with add-ons
- Often considered overkill for very small or less mature businesses
- Setup can be complex and may require a dedicated admin or consultant
- Additional Clouds like Marketing Cloud and Commerce Cloud are sold separately
Что такое Freshsales CRM?
Freshsales CRM is an AI-powered platform for managing sales, marketing, and customer interactions.
It launched in 2016 as the second major product from Freshworks, a business software company.
The platform is designed for small to medium-sized businesses that need a capable CRM without a steep learning curve.
Freshsales CRM includes built-in phone, email, chat, and SMS capabilities within a unified входящие.
It also includes Freddy AI, which scores leads based on behavior and profile, predicts deal risks, and suggests next best actions.
Freshsales CRM is part of the broader Freshworks suite, which integrates with Freshdesk, Freshmarketer, and other Freshworks products.
Freshsales CRM
An AI-powered CRM built for sales teams. Freshsales CRM combines contact management, built-in calling, email tracking, and Freddy AI in one affordable platform.
Цены на CRM-систему Freshsales
Here’s what Freshsales CRM costs in 2026. Pricing is per user per month, billed annually.
| План | Цена | Лучше всего подходит для |
|---|---|---|
| Рост | 9 долларов США/пользователь/месяц | Небольшие команды, начинающие работу с CRM. |
| Про | 39 долларов США/пользователь/месяц | Растущие отделы продаж нуждаются в... автоматизация |
| Предприятие | 59 долларов США/пользователь/месяц | Larger teams with advanced отчетность потребности |
Pricing verified May 2026.
Бесплатная пробная версия: Freshsales CRM offers a 21-day free trial on all pricing tiers — no credit card required.
Бесплатный план: Freshsales CRM also offers a free plan for up to 3 users with core features included.
Гарантия возврата денег: Freshsales CRM does not publicly advertise a money-back guarantee; contact their support team for cancellation options.
📌 Примечание: Freshsales CRM pricing has dropped significantly over the years. G2 and Capterra reviews rate it as excellent value for small and medium-sized businesses. The free plan supports up to 3 users with most features included.
⚠️ Предупреждение: Freshsales CRM has around 385 integrations — significantly fewer than Salesforce’s AppExchange. If your business depends on niche third-party tools, verify compatibility before committing.
Основные преимущества CRM-системы Freshsales
Here’s what makes Freshsales CRM worth considering:
- Фредди ИИ: Built-in AI scores leads, predicts deal risks, and recommends next best actions. This helps sales teams focus on the deals most likely to close.
- Встроенные средства связи: Freshsales CRM includes one-click phone calling, email tracking, chat, and SMS within a unified inbox. There’s no need to pay for a separate calling tool.
- Визуальное управление конвейером обработки данных: Freshsales CRM uses Kanban-style boards to visualize deal progress. Sales reps can drag and drop deals through pipeline stages.
- Комплексный обзор потребностей клиента: Freshsales CRM centralizes all customer information, interactions, and a complete timeline of every touchpoint. Sales teams get a full picture without switching tools.
- Многоканальная коммуникация: Freshsales CRM supports email, phone, WhatsApp Business, Facebook Messenger, and LINE. This covers the messaging platforms most sales teams use daily.
- Доступные цены: At $9/user/month on the Growth plan, Freshsales CRM is one of the lower-priced options among feature-rich CRM platforms. It is rated as excellent value on Capterra and G2.
Что заметила наша команда
Our writer signed up for Freshsales CRM and explored the platform across its core sales and AI features. Here’s what stood out:
Note: We haven’t had extensive hands-on time with Freshsales CRM yet. The information above is based on published documentation, Freshworks resources, and user reviews on G2 and Capterra — where it scores an average of 4.5/5.
Преимущества и недостатки CRM-системы Freshsales
✅ Плюсы
- Affordable pricing starting at $9/user/month with a free plan for up to 3 users
- Freddy AI scores leads, forecasts deals, and recommends next actions without extra cost
- Built-in phone, email, chat, and SMS — no separate communication tool needed
- 21-day free trial available with no credit card required
- Integrates with other Freshworks products like Freshdesk and Freshmarketer
❌ Минусы
- Only around 385 integrations — far fewer than Salesforce’s AppExchange
- Navigation can feel cluttered and slow to load for some users
- Lacks some advanced features available in Salesforce, like collaborative forecasting on lower tiers
- Limited native connectors with third-party tools outside the Freshworks product family
Сравнение характеристик
Let’s compare Salesforce and Freshsales CRM across the features that matter most to sales teams.
| Особенность | Salesforce | Freshsales CRM |
|---|---|---|
| Начальная цена | 25 долларов США/пользователь/месяц | 9 долларов США/пользователь/месяц |
| Бесплатный план | ❌ | ✅ (до 3 пользователей) |
| Функции ИИ | ✅ Einstein AI / Agentforce | ✅ Искусственный интеллект Фредди |
| Встроенные функции вызова | ❌ (дополнение) | ✅ |
| Управление контактами | ✅ | ✅ |
| Воронка продаж | ✅ | ✅ (Kanban boards) |
| Автоматизация маркетинга | ✅ Маркетинговое облако | ✅ через Freshmarketer |
| Интеграция со сторонними сервисами | ✅ Более 5000 приложений | ✅ ~385 apps |
| Мобильное приложение | ✅ | ✅ (iOS & Android) |
| Лучше всего подходит для | Enterprises, complex needs | SMBs, fast setup |
1. Функции ИИ
Salesforce: Salesforce uses Einstein AI — now branded Agentforce — to automate tasks and personalize customer interactions. In 2025, Salesforce adopted an AI-first strategy focused on agentic automation, meaning AI agents can handle workflows with minimal human input. Agentforce operates across Sales Cloud, Service Cloud, and other modules.
Freshsales CRM: Freddy AI is built directly into Freshsales CRM without extra cost. It scores leads based on behavior and profile data, predicts deal risks, and recommends next best actions for sales reps. Freddy AI also improves conversion rates by surfacing the highest-priority leads automatically.
2. Управление контактами
Salesforce: Salesforce provides a complete view of every customer, including activity history, key contacts, and all communications in one place. Sales teams can track every interaction from first touch to close. Custom fields and tabs let admins tailor contact records to fit any business process.
Freshsales CRM: Freshsales CRM centralizes customer information and provides a 360-degree view of all customer interactions with a full timeline of every touchpoint. Sales reps can see calls, emails, meetings, and deal activity in one place. The platform also supports personalized bulk emails and activity tracking.
3. Воронка продаж
Salesforce: Salesforce’s Sales Cloud includes visual pipeline management with drag-and-drop deal tracking. The Professional and Enterprise tiers add collaborative forecasting with high accuracy. Salesforce also supports automation via a point-and-click interface, so teams can build workflows without coding.
Freshsales CRM: Freshsales CRM features a visual pipeline using Kanban boards. Sales reps drag deals through stages and can identify bottlenecks at a glance. Freddy AI adds deal risk predictions on top of the visual pipeline, giving reps рано warning when a deal needs attention.
4. Средства коммуникации
Salesforce: Salesforce does not include built-in calling natively — phone capabilities require add-ons or third-party integrations through AppExchange. Service Cloud handles case management and customer support channels. Chatter enables internal team collaboration and shared customer data across the salesforce team.
Freshsales CRM: Built-in phone, email, chat, and SMS come included in all Freshsales CRM plans. Sales reps can make one-click calls directly from the platform without a separate tool. Freshsales CRM also supports WhatsApp Business, Facebook Messenger, and LINE for omnichannel customer communication.
⚠️ Предупреждение: If your team makes high call volumes daily, Freshsales CRM’s built-in calling is a meaningful cost advantage over Salesforce, where calling requires separate licensing or add-ons.
5. Интеграции
Salesforce: The Salesforce AppExchange launched in 2006 and has grown to over 5,000 apps. Popular integrations include MailChimp, Zendesk, QuickBooks, SAP, and Oracle. The MuleSoft Anypoint Platform also allows users to connect data from almost any system via API.
Freshsales CRM: Freshsales CRM offers around 385 integrations at the time of writing. It connects with Google, Microsoft 365, Slack, and Zoom natively. Freshsales CRM integrates tightly with other Freshworks products like Freshdesk and Freshmarketer, but has limited native connectors with third-party tools outside the Freshworks product family.
6. Отчетность и аналитика
Salesforce: Salesforce’s integration with Tableau enables data-driven decision making with strong forecasting accuracy. The Data Cloud unifies real-time data from multiple sources. Custom reports and dashboards are available across all paid tiers, with advanced analytics on higher plans.
Freshsales CRM: Freshsales CRM provides around a dozen predefined sales reports that are fully customizable. AI-generated insights from Freddy AI help track team performance and forecast revenue. Reports cover deal progress, team activity, and pipeline health.
7. Автоматизация
Salesforce: Salesforce lets users automate business processes through a point-and-click interface without coding. Automation spans lead assignment, approval workflows, email alerts, and task creation. Agentforce extends automation to AI-driven agents that handle more complex sequences.
Freshsales CRM: Freshsales CRM automates repetitive tasks, freeing sales reps to focus on selling. Sales sequences automate follow-up emails and task reminders. Freddy AI adds an extra layer by predicting the best time to reach out and suggesting the next action for each deal.
8. Простота использования
Salesforce: Salesforce is described in documentation as intuitive once set up, but initial setup can be complex. Many businesses hire Salesforce-certified admins or consultants to configure the platform. G2 reviews note that teams work more cohesively after setup, but the learning curve is real for smaller companies.
Freshsales CRM: Freshsales CRM is designed with an intuitive interface that is easy to learn and set up. G2 reviews rate its ease of use highly. Some users report navigation feeling cluttered and slow to load at times, but the overall onboarding experience is faster than Salesforce for most small teams.
9. Ценообразование и стоимость
Here is a side-by-side pricing comparison for both platforms.
| Уровень плана | Salesforce | Freshsales CRM |
|---|---|---|
| Бесплатно | ❌ | ✅ До 3 пользователей |
| Вход платный | 25 долларов США/пользователь/месяц (базовый пакет) | 9 долларов США/пользователь/месяц (рост) |
| Средний уровень | 75 долларов США/пользователь/месяц (Профессиональная версия) | 39 долларов США/пользователь/месяц (Pro) |
| Высший уровень | 150 долларов США/пользователь/месяц (для корпоративных клиентов) | 59 долларов США/пользователь/месяц (для корпоративных клиентов) |
Salesforce: Salesforce pricing is generally considered high compared to other CRM platforms. The Essentials plan at $25/user/month is the entry point, but pricing can increase quickly with additional Clouds, add-ons, and premium support. Salesforce’s higher tiers offer advanced features like collaborative forecasting and 24/7 customer support.
Freshsales CRM: Freshsales CRM pricing has dropped significantly over the years and is now among the more affordable options in the CRM category. The $9/user/month Growth plan gives small teams contact management, AI features, and built-in calling. G2 and Capterra reviews rate it as excellent value for small and medium-sized businesses.
Различные сценарии
| Если вам это нужно | Выбирать | Почему |
|---|---|---|
| The lowest starting price | Freshsales CRM | $9/user/month vs $25/user/month |
| Бесплатный план для начала | Freshsales CRM | Бесплатно для 3 пользователей. |
| Более 5000 интеграций с приложениями | Salesforce | AppExchange has the widest marketplace |
| Встроенные функции звонков и SMS. | Freshsales CRM | Included in all plans at no extra cost |
| Настройка в масштабах предприятия | Salesforce | Custom fields, APIs, and dedicated Clouds |
| Быстрая настройка для небольшой команды | Freshsales CRM | Intuitive interface, quick onboarding |
| Advanced AI and agentic workflows | Salesforce | Agentforce with full AI-first strategy |
💰 Ваш бюджет
Freshsales CRM starts at $9/user/month and offers a free plan for up to 3 users. Salesforce starts at $25/user/month with no free tier, and costs can climb quickly when you add extra Clouds or add-ons.
🔌 Ваш технологический стек
If your business relies on many third-party tools, Salesforce’s AppExchange with 5,000+ apps is a stronger fit. If you primarily use Google Workspace, Microsoft 365, Slack, or Freshworks products, Freshsales CRM covers the essentials.
📞 Ваш процесс продаж
Freshsales CRM is better for teams that make frequent calls, since phone is built in at no extra cost. Salesforce requires add-ons for calling, which suits teams that rely more on email sequences and CRM data than direct outbound calling.
🎓 Ваш уровень опыта
Freshsales CRM is easier to set up and learn — it is designed for teams without dedicated CRM admins. Salesforce has a steeper learning curve and often requires a trained Salesforce admin or setup consultant for larger deployments.
🆓 Бесплатные пробные версии и демо-версии
Freshsales CRM offers a 21-day free trial on all tiers with no credit card required — a good way to test it with real data. Salesforce offers a 30-day trial on select plans, which gives you enough time to explore the platform before committing.
🛟 Варианты поддержки
Freshsales CRM provides 24/5 support via phone, chat, and email across all plans. Salesforce offers 24/7 support on higher tiers but standard support is more limited on the Essentials plan.
Руководство по переключению
Уже используете один из этих инструментов? Вот чего следует ожидать, если вы перейдете на него.
🔄 Переходите с Salesforce на Freshsales CRM?
✅ Что вы получите:
- Lower monthly cost — Freshsales CRM starts at $9/user/month vs Salesforce’s $25/user/month minimum
- Built-in phone and SMS calling at no extra cost, included in all plans
- Faster setup and easier navigation — better for smaller teams without a dedicated CRM admin
❌ Что вы потеряете:
- Access to Salesforce’s 5,000+ AppExchange integrations and dedicated Clouds
- Agentforce AI and advanced agentic automation workflows
- Deep enterprise-level customization with custom APIs, MuleSoft, and Tableau analytics
📋 Как переключиться:
- Export your contacts, deals, and activity data from Salesforce using the Data Export tool
- Create a Freshsales CRM account and start a 21-day free trial to test the import
- Import your CSV data into Freshsales CRM and reconnect your email and calendar
🔄 Переходите с CRM-системы Freshsales на Salesforce?
✅ Что вы получите:
- Access to 5,000+ AppExchange apps for connecting every tool in your business
- Dedicated Sales Cloud, Service Cloud, Marketing Cloud, and Commerce Cloud modules
- Agentforce AI and Data Cloud for advanced automation and real-time data unification
❌ Что вы потеряете:
- Built-in calling, SMS, and WhatsApp messaging — these require add-ons in Salesforce
- The free plan and lower entry-level pricing available in Freshsales CRM
- Simpler onboarding — Salesforce typically requires more admin time and training
📋 Как переключиться:
- Export your contacts, leads, deals, and activity logs from Freshsales CRM as CSV files
- Set up your Salesforce account and configure the objects that match your exported data fields
- Import data using Salesforce’s Data Import Wizard and reconnect your email and calendar integrations
Что не было рассмотрено в нашем обзоре
This comparison focused on individual sales teams and small to medium-sized businesses. We didn’t evaluate enterprise contract structures, custom Salesforce setup projects, or how either platform performs for companies with 500+ employees. Freshsales CRM’s deeper Freshworks integrations (such as Freshdesk Omni) were not tested in this review. If you’re in a heavily regulated industry or need GDPR compliance audits, your requirements may go beyond what we covered here.
Окончательный вердикт
| Категория | Победитель |
|---|---|
| 💰 Цены | Freshsales CRM |
| 🤖 Функции ИИ | Salesforce |
| 📞 Инструменты связи | Freshsales CRM |
| 🔌 Интеграции | Salesforce |
| 📊 Отчетность и аналитика | Salesforce |
| 👶 Простота использования | Freshsales CRM |
| 🏗️ Customization & Scale | Salesforce |
| 🏆 Общий победитель | Salesforce |
🏆 ПОБЕДИТЕЛЬ: SALESFORCE
Salesforce wins 4 out of 7 categories in this comparison.
Лучше всего подходит для: Growing businesses, enterprise teams, companies needing deep customization and integrations
Salesforce and Freshsales CRM serve different users.
Salesforce is a better fit for businesses that need scale, deep customization, and a wide integration marketplace.
Freshsales CRM wins on pricing, ease of use, and built-in communication tools.
For small businesses on a tight budget, Freshsales CRM is the better starting point.
For companies with complex sales processes and growing teams, Salesforce is the stronger long-term platform.
Больше сравнений Salesforce
Here’s how Salesforce stacks up against other CRM competitors:
Salesforce побеждает по следующим параметрам: Deeper enterprise customization, AppExchange breadth, dedicated Cloud products for every function
HubSpot побеждает по следующим показателям: More generous free tier, easier onboarding for marketing teams, better-integrated marketing and CRM on lower plans
Salesforce побеждает по следующим параметрам: Larger integration marketplace, more advanced AI via Agentforce, stronger enterprise adoption and support
Zoho CRM выигрывает по следующим параметрам: More affordable pricing across all tiers, broader Zoho product suite at lower cost, free plan availability
Salesforce побеждает по следующим параметрам: Full Cloud suite for Sales, Service, and Marketing; enterprise-level scalability; much wider app marketplace
Пайпдрайв побеждает по: Simpler pipeline-focused interface for small sales teams, lower entry price, faster time to value for new users
Больше информации о Freshsales CRM по сравнению с другими сервисами.
Вот как Freshsales CRM выглядит на фоне конкурентов:
CRM-система Freshsales выигрывает по следующим параметрам: Built-in calling and SMS at lower cost, Freddy AI included without premium plan, tighter integration with Freshworks products
HubSpot побеждает по следующим показателям: More extensive free CRM features, larger integration marketplace, stronger marketing automation on paid plans
Freshsales CRM против Zoho CRM
CRM-система Freshsales выигрывает по следующим параметрам: More intuitive interface for sales teams, built-in omnichannel communication, Freddy AI deal scoring
Zoho CRM выигрывает по следующим параметрам: Broader Zoho product suite with more native tools, longer free plan history, more affordable Enterprise pricing
Freshsales CRM против Pipedrive
CRM-система Freshsales выигрывает по следующим параметрам: Built-in phone, email, chat, and SMS; free plan for up to 3 users; AI-powered lead scoring via Freddy AI
Pipedrive побеждает в следующих условиях: Cleaner pipeline-focused interface, strong third-party email integration options, dedicated sales-first design philosophy
Часто задаваемые вопросы
Стоит ли использовать Salesforce для малого бизнеса?
Salesforce can be worth it for small businesses that are growing quickly and need a platform that scales. However, it is often considered more than necessary for very small or early-stage teams — Freshsales CRM or HubSpot may be a better starting point at lower cost.
Freshsales CRM — бесплатная система?
Yes. Freshsales CRM offers a free plan for up to 3 users with core features included. It also provides a 21-day free trial on all paid tiers — no credit card required to start.
Is Freshsales CRM better than Salesforce?
Freshsales CRM is better than Salesforce for small and medium-sized businesses that need affordable pricing, built-in communication tools, and fast setup. Salesforce is better for larger companies that need deep customization, a wide integration marketplace, and enterprise-level AI automation.
Что это такое? лучшая CRM for sales teams in 2026?
The best CRM depends on your team size and budget. Salesforce leads the market for enterprise sales teams that need power and scale. Freshsales CRM is rated as excellent value for small and medium-sized sales teams on platforms like G2 and Capterra.
Сколько стоит Salesforce?
Salesforce starts at $25/user/month on the Essentials plan, billed annually. The Professional plan costs $75/user/month and the Enterprise plan is $150/user/month. Additional Clouds and add-ons are sold separately and can increase the total cost significantly.
What sales activities can you track in a CRM?
A CRM like Salesforce or Freshsales CRM lets you track calls, emails, meetings, and deal updates as sales activities. This gives sales managers a view of team business data and performance without asking reps to manually report. Both platforms log these sales activities automatically from connected email and calendar accounts.
Are Salesforce and Freshsales CRM good for medium sized businesses?
Yes. Freshsales CRM is designed for small to medium sized businesses and is rated as excellent value on G2 and Capterra. Salesforce also serves medium sized businesses through its Essentials and Professional plans, but its customization options and add ons mean costs can climb as teams grow. Salesforce has invested heavily in AI innovation — including Agentforce — which sets it apart from other CRM tools, which sets it apart from other crm solutions in the enterprise space.
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