⚡ Краткий вывод:
- Цены: Folk starts at $17.5/member/month. Salesmate starts at $23/user/month.
- Лучше всего подходит для: Folk suits contact management and partnerships. Salesmate suits a structured sales process with sales reps.
- Ключевое отличие: Folk works like a smart spreadsheet. Salesmate is a full customer relationship management platform with calling and marketing автоматизация.
- Наш выбор: Folk, rated 4.0 against 2.5 for Salesmate, because most small teams want simple contact management over heavy крм функции.
Most people pick a CRM before they know what they actually need.
Folk and Salesmate both promise to help you close winning deals.
But one is built to build genuine connections with people you already know.
The other is built to push leads through a sales pipeline.
That single difference decides which tool fits your бизнес.
Обзор
This Folk vs Salesmate comparison covers pricing, crm features, and ease of use.
We also look at who each tool serves best.
Our sources include published specs, product documentation, and G2 and Trustpilot reviews.
Наши авторы также лично ознакомились с обоими приложениями.
Эти замечания приведены в разделах «Что заметила наша команда» ниже.
Что такое фольклор?
Folk is a lightweight CRM for people who hate CRMs.
It looks and feels like a collaborative spreadsheet.
You add contacts, sort them into groups, and set reminders to follow up.
Folk CRM is built for multiple use cases beyond sales.
Fundraising, hiring, events, and partnerships all fit inside the same app.
That makes it popular with founders, agency owners, and small teams.
Watch this walkthrough to see how the interface is laid out.
🏆 Winner: Folk
Folk keeps contact management simple. Import from Gmail, group your people, and track outreach without heavy setup.
Народные цены
Here is what Folk costs per member. Every plan is billed per seat.
| План | Цена | Лучше всего подходит для |
|---|---|---|
| Стандарт | 17,5 долларов США/член/месяц | Solo founders who organize contacts |
| Премиум | 35 долларов США/член в месяц | Small teams running outreach together |
| Обычай | 70 долларов США/член в месяц | Agency and partnership teams needing more control |
Pricing verified August 2026.
Бесплатная пробная версия: Yes. Folk offers a 14-day free trial before you purchase a plan.
Гарантия возврата денег: None published. Test the trial first, then pick a monthly plan.
📌 Примечание: Folk uses a self-serve model. You can explore the app and compare plans without booking a sales call.
⚠️ Pricing conflict: Some third-party sources list Folk at $20 and $40 per user per month. Our CSV pricing data shows $17.5, $35, and $70 per member. Check the pricing page for your region before you buy.
Основные преимущества народной культуры
Вот что делает Folk достойным внимания:
- Магические поля: A custom field type that uses AI to clean and enrich contact data. It fills in missing details for you.
- Расширение для Chrome: Add contacts from LinkedIn or any website in one click. The extension also pulls company details.
- Gmail and Outlook sync: Подключите ваше входящие to import contacts and email history. No manual data import needed.
- Groups for every purpose: Organize contacts by project, event, or deal stage. This keeps outreach lists small and useful.
- Collaborative mail merge: Send personalized bulk email to a group. Your whole team can share templates.
- Kanban pipeline: A visual board for deals and partnerships. You drag a card as the relationship moves forward.
- Напоминания: Set reminders on any contact so nobody goes cold. This is the core of building real relationships.
Что заметила наша команда
Наш писатель signed up for Folk and spent several days moving a contact list into it. Here is what stood out:
The clip below shows that same workflow in the app.
Народные плюсы и минусы
✅ Плюсы
- One of the easiest CRMs on the market to learn
- Magic Fields clean and enrich contact data automatically
- Расширение для Chrome добавляет контакты из LinkedIn одним щелчком мыши.
- Works for fundraising, events, hiring, and partnerships
- Self-serve signup with a 14-day free trial
❌ Минусы
- Отсутствует автоматическое отслеживание встреч или телефонных звонков.
- Отчетность views are basic compared with a full sales CRM
- Outreach is mostly email, with little support for other channels
- Some users report trouble importing emails and messy contact data
Что такое Salesmate?
Salesmate is an all-in-one cloud CRM for sales, marketing, and support.
It is built mainly for small and medium businesses.
Salesmate CRM covers the whole sales process from lead capture to closed deal.
Sales reps get calling, email tracking, and a visual pipeline in one place.
Managers get sales forecasting, dashboards, and reports on sales performance.
The goal is to generate more leads, close more deals, and build lasting customer relationships.
This video walks through the main screens.
Runner Up: Salesmate
Salesmate adds calling, automation, and reporting. It fits teams that already run a defined sales process.
Ценообразование Salesmate
Salesmate prices every plan per user. Here is the current lineup.
| План | Цена | Лучше всего подходит для |
|---|---|---|
| Базовый | 23 доллара США/пользователь/месяц | Small teams tracking deals and contacts |
| Про | 39 долларов США/пользователь/месяц | Sales teams that need automation and reports |
| Бизнес | 63 доллара США/пользователь/месяц | Companies running marketing automation and campaigns |
Pricing verified August 2026.
Бесплатная пробная версия: Да. Salesmate предлагает 15-дневную бесплатную пробную версию, для использования которой не требуется кредитная карта.
Гарантия возврата денег: None published. Annual plans have also carried a 10% Black Friday discount.
📌 Примечание: Higher tiers unlock marketing automation and deeper reporting. An Enterprise tier is quoted directly by the sales team.
⚠️ Предупреждение: Some reviewers report that leads can be deleted if a payment is missed. Export a backup of your accounts and contacts on a regular date.
Основные преимущества Salesmate
Here is where Salesmate earns its price:
- Contact and deal intelligence: One view of all customer interactions. Emails, calls, and notes sit on the same record.
- Искусственный интеллект Сэнди: Drafts emails, summarizes calls, and qualifies leads. It removes a lot of repetitive tasks from the day.
- Built-in phone system: Call recording and voicemail drops are included. No separate dialer purchase needed.
- Более 700 интеграций: Соединять Запьер, Slack, Google Apps, and Microsoft apps to your workflow.
- Пути автоматизации: Multi-channel drip campaigns and follow ups run without manual work.
- Встреча планировщик: Prospects book meetings from a link. That saves your sales reps a round of emails.
- Мобильная CRM: Full access to data and activities from your phone. Useful for field sales and a недвижимость компания.
Что заметила наша команда
Our writer set up a test pipeline in Salesmate and ran a short outreach sequence. Here is what stood out:
Плюсы и минусы Salesmate
✅ Плюсы
- Covers sales, marketing, and support on one platform
- Built-in calling, email tracking, and meeting scheduler
- Обслуживание клиентов часто хвалят за оперативность и готовность помочь.
- Fully customizable for unique business processes
❌ Минусы
- Reviewers report bugs in the email template editor and automation journeys
- Leads can reportedly be deleted after a missed payment
- Marketing automation lags behind dedicated marketing software
- More setup and training than a simple contact tool
Сравнение характеристик
Now let’s compare Folk and Salesmate feature by feature.
We cover ten areas that decide most CRM purchase calls.
| Особенность | Народ | Продавец |
|---|---|---|
| Начальная цена | 17,5 долларов США/член/месяц | 23 доллара США/пользователь/месяц |
| Бесплатный план | ❌ (14-дневный пробный период) | ❌ (15-дневный пробный период) |
| Управление контактами | ✅ | ✅ |
| Визуализация воронки продаж | ✅ | ✅ |
| Встроенные функции вызова | ❌ | ✅ |
| Автоматизация маркетинга | ❌ | ✅ |
| Расширение Chrome | ✅ | ❌ |
| Прогнозирование продаж | ❌ | ✅ |
| Планировщик встреч | ❌ | ✅ |
| Мобильное приложение | ✅ | ✅ |
| Лучше всего подходит для | Contact management and partnerships | Structured sales teams |
1. Управление контактами
Народ: Folk treats your contact list like a shared spreadsheet with superpowers. You organize contacts into groups, and Magic Fields fill in missing details using AI. Duplicates for the same person get merged instead of piling up.
Продавец-консультант: Salesmate builds a full record for every contact and account. Emails, calls, and notes attach to the record, so customer interactions stay in one thread. It also links contacts to the companies they work for.
2. Sales Pipeline and Deals
Народ: Folk gives you a Kanban board for pipeline management. Drag a card forward as the conversation moves toward winning deals. It is simple, visual, and easy to explain to a new teammate.
Продавец-консультант: Salesmate lets you track deals across multiple pipelines with custom stages. Each stage can trigger a task or an alert. That structure suits a defined sales process with several sales reps.
3. Lead Capture and Tracking
Народ: Leads land in Folk through the browser, your inbox, or a CSV import. There is no web form строитель, so generating inbound leads happens in other tools first.
Продавец-консультант: Salesmate includes personalized web forms you can embed or share by link. New leads flow straight into the pipeline. That cuts data entry for the whole team.
4. Email Automation and Outreach
Народ: Folk runs collaborative mail merge for personalized bulk email. Email automation here is light by design. Outreach is mostly email, so calls and SMS stay outside the app.
Продавец-консультант: Salesmate ships email templates, email tracking, and automation journeys. Drip campaigns and follow ups run across email, текст, and calls. Sandy AI can draft the first version for you.
⚠️ Предупреждение: Reviewers have flagged bugs in the Salesmate email template editor. Test a small campaign before you move your whole list over.
5. Extensions and Integrations
Народ: The Folk Chrome extension lets you add contacts from LinkedIn while you просматривать. Folk also syncs with Gmail and Outlook to pull email history. The integration list is shorter than Salesmate’s.
Продавец-консультант: Salesmate connects to more than 700 other apps. Google Apps, Microsoft apps, Slack, and Zapier integrations are all supported. You can also work inside Gmail through the browser add-on.
6. Отчетность и аналитика
Народ: Folk shows basic views of your sales pipeline and groups. It lacks advanced reporting, so deep analytics are not its job. Teams that need forecasts usually export the data.
Продавец-консультант: Salesmate turns activity into dashboards and insights. Sales forecasting and sales performance reports come standard on the higher plans. Managers can see which prospects are stalling.
7. Use Cases Beyond Sales
Народ: Folk handles partnerships, fundraising, hiring, and events in one app. Those multiple use cases are why non-sales teams pick it. An agency can track clients and partners side by side.
Продавец-консультант: Salesmate stays focused on revenue work across SaaS, healthcare, and property teams. Its meeting scheduler lets prospects book meetings without email ping-pong. Task management keeps each rep on schedule.
8. Командное сотрудничество
Народ: Every group in Folk is shared, so your team sees the same company records. Notes and reminders sit next to the contact. It works well for teams of two to twenty.
Продавец-консультант: Salesmate lets you tag teammates, share notes, and keep a full communication history. Role-based security controls who sees which accounts. That matters once headcount grows.
9. Communication Channels
Народ: Folk supports social selling through LinkedIn and email. It does not log meetings or phone calls automatically. You add those details by hand.
Продавец-консультант: Salesmate adds a built-in phone system with recording and voicemail drops. Website чат-боты capture visitors after hours. Everything writes back to the contact record automatically.
10. Ценообразование и стоимость
Here are both price lists side by side.
| Уровень | Народ | Продавец |
|---|---|---|
| План входа | Standard: $17.5/member/month | Базовый тариф: 23 доллара США/пользователь/месяц |
| Промежуточный план | Premium: $35/member/month | Плюсы: 39 долларов США/пользователь/месяц |
| Лучший план | Custom: $70/member/month | Бизнес: 63 доллара США/пользователь/месяц |
| Бесплатная пробная версия | 14 дней | 15 дней, кредитная карта не требуется. |
Народ: Folk is $5.50 per seat cheaper at entry. For a team of five that is $330 saved per year. The Custom plan is the most expensive line item in this comparison.
Продавец-консультант: Salesmate costs more per user, but calling, forms, and scheduling are bundled. If you would otherwise pay for those separately, the higher price can work out cheaper.
💡 Полезный совет: Run both free trials on the same contact list. Two weeks of real use tells you more than any feature table.
Различные сценарии
| Если вам это нужно | Выбирать | Почему |
|---|---|---|
| Ограниченный бюджет | Народ | $5.50 cheaper per seat |
| Простое управление контактами | Народ | Spreadsheet-style interface |
| Встроенные функции вызова | Продавец | Recording and voicemail drops |
| Прогнозирование продаж | Продавец | Dashboards and reports |
| Partnerships and events | Народ | Works past sales use cases |
| Простая в настройке настройка для начинающих. | Народ | Almost no training needed |
💰 Ваш бюджет
Folk’s entry plan costs less per seat than Salesmate’s. Salesmate closes the gap only if you drop a separate dialer or scheduler.
🔌 Ваш технологический стек
Salesmate can integrate with more than 700 apps, including Zapier and Slack. Folk covers the basics through Gmail, Outlook, and its browser extension.
📈 Ваш процесс продаж
A team with stages, quotas, and forecasts needs Salesmate’s structure. A founder chasing warm intros will find that structure heavy.
🎓 Ваш уровень опыта
Folk is the better first CRM if nobody on the team has used one. Salesmate rewards teams that already know how CRM software works.
🆓 Бесплатные пробные версии и демо-версии
Folk gives you 14 days and Salesmate gives you 15 with no card. Load real contacts into both so the test means something.
🛟 Варианты поддержки
Salesmate’s support team is often praised for fast, helpful replies. Folk leans on documentation and a self-serve model instead.
Руководство по переключению
Already on one of these? Here is what changes if you move.
🔄 Switching from Folk to Salesmate?
✅ Что вы получите:
- Встроенные функции для звонков, записи разговоров и отправки голосовой почты.
- Sales forecasting and dashboards for sales performance
- Web forms, chatbots, and a meeting scheduler
❌ Что вы потеряете:
- Magic Fields and AI contact enrichment
- The Chrome extension for LinkedIn prospecting
- The spreadsheet-style simplicity that needs no training
📋 Как переключиться:
- Export your Folk groups and contacts to CSV
- Start the 15-day Salesmate trial and create your pipeline stages
- Import the CSV, then connect email and calling
🔄 Switching from Salesmate to Folk?
✅ Что вы получите:
- A far shorter setup with almost no admin work
- Lower cost per seat on the entry plan
- One app for partnerships, hiring, and events
❌ Что вы потеряете:
- The phone system and automatic call logging
- Marketing automation journeys and drip campaigns
- Deep reporting and forecast views
📋 Как переключиться:
- Export contacts, companies, and deals from Salesmate
- Open a Folk trial and connect Gmail or Outlook to sync history
- Import the file, then split people into groups
Что не было рассмотрено в нашем обзоре
This comparison focused on solo users and small teams. We did not test enterprise rollouts, custom API builds, or bulk seat discounts. Call quality on the Salesmate phone system will vary by country, and we only checked a handful of routes. If you manage fifty or more users, your priorities will look different from what we describe here.
Окончательный вердикт
| Категория | Победитель |
|---|---|
| 💰 Цены | Народ |
| 👥 Управление контактами | Народ |
| 📊 Отчетность и аналитика | Продавец |
| 📞 Calling and Channels | Продавец |
| 👶 Простота использования | Народ |
| 🔌 Интеграции | Продавец |
| 🎯 Use Cases Beyond Sales | Народ |
| 🏆 Общий победитель | Народ |
🏆 WINNER: FOLK
Folk wins 4 of 7 categories and holds a 4.0 rating against 2.5.
Лучше всего подходит для: Contact management, partnerships and fundraising, small teams buying their first CRM
Folk and Salesmate are aimed at different buyers. Folk is a relationship tool that keeps people organized and reminders on schedule.
Salesmate is a sales engine. It automates repetitive work, tracks every call, and reports on the numbers your manager asks about.
Salesmate is the stronger pick for teams with quotas and a defined process. Reviewers say it exceeds expectations once it is configured.
For most small teams, though, Folk delivers more value for less money and far less setup. That is why it takes the win here.
Больше сравнения фольклора
Here is how Folk measures up against other CRM tools:
Народ против Пайпдрайв
Народ одерживает победу в: Faster onboarding, Magic Fields enrichment, use cases past sales
Pipedrive побеждает в следующих условиях: Deal reporting depth, activity goals, a bigger app marketplace
Народ одерживает победу в: Predictable per-seat cost, no forced onboarding fees, quicker daily use
HubSpot побеждает по следующим показателям: A free starting tier, marketing and service hubs, huge integration library
Народ одерживает победу в: Contact enrichment, LinkedIn capture, less board configuration
В понедельник CRM-системы добились успеха в следующих областях: Project views, workload planning, cross-department dashboards
Народ против Капсула CRM
Народ одерживает победу в: Modern interface, AI fields, collaborative mail merge
Capsule CRM выигрывает по следующим параметрам: A free tier for two users, case tracking, cheaper mid plans
Больше информации о Salesmate по сравнению с другими сервисами.
Here is how Salesmate stacks up against other CRM options:
Salesmate побеждает по следующим критериям: Included calling minutes, lower cost at the top tier, simpler admin
HubSpot побеждает по следующим показателям: Content and marketing depth, free entry tier, partner network size
Salesmate против Freshsales CRM
Salesmate побеждает по следующим критериям: Automation journeys, custom pipelines, meeting scheduler included
CRM-система Freshsales выигрывает по следующим параметрам: A free plan, lead scoring maturity, tighter helpdesk ties
Продавец против Кеап
Salesmate побеждает по следующим критериям: Lower entry price, cleaner pipeline views, faster setup
Кип побеждает по следующим пунктам: Invoicing and payments, landing pages, long-running automation recipes
Продавец против ActiveCampaign
Salesmate побеждает по следующим критериям: Native phone system, deal-centric layout, sales reporting
ActiveCampaign побеждает по следующим показателям: Email deliverability tooling, segmentation depth, campaign templates
Часто задаваемые вопросы
Что такое Folk CRM?
Folk is a lightweight customer relationship management app. It works like a shared spreadsheet where you organize contacts, add notes, and set reminders for outreach.
Подходит ли Folk для работы с CRM-системой?
Yes, for small teams that want simple contact management. It is a weaker fit for large sales teams because reporting and call logging are limited.
Сколько стоят люди?
Plans run $17.5, $35, and $70 per member each month. A 14-day trial lets you test the app before paying.
Для чего используется Salesmate?
Teams use it to manage the sales process end to end. It handles leads, deals, calls, automation, and reports on one platform.
Что такое CRM в продажах?
It is a system that stores every customer detail and interaction. Sales teams use it to track deals, plan follow ups, and forecast revenue.
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