⚡ Краткий вывод:
- Цены: Понедельник CRM starts at $9/user/month. Folk starts at $17.5/member/month.
- Лучше всего подходит для: Понедельник CRM suits teams that also need project management. Folk suits solo operators and smaller teams doing contact management.
- Ключевое отличие: Monday CRM adds a kanban board, Gantt charts and work management. Folk stays focused on contacts, email and real relationships.
- Наш выбор: Monday CRM for most buyers, because one platform covers deals and project progress.
Folk and Monday CRM both call themselves customer relationship management software.
They are not built for the same person.
Folk is a light CRM for people who want to build genuine connections.
Monday CRM sits inside a much larger work management platform.
That single fact shapes almost every other difference below.
Обзор
This Folk vs Monday CRM comparison covers pricing, crm features, ease of use and support.
Наш писатель spent hands-on time with Folk directly.
Notes on Monday CRM come from its documentation, pricing pages and G2 reviews.
We also flag which tool fits an agency, a sales team or a research team.
By the end you will know which app to purchase.
Что такое Monday CRM?
Monday CRM is the sales side of the monday.com work management platform.
It handles contacts, deals and project management in one place.
The parent app serves over 152,000 customers in more than 200 countries.
You start by creating boards, then pick a kanban board, Gantt or calendar layout.
Teams use it for managing projects, event planning, human resources and software development.
Watch the walkthrough below to see how boards behave.
🏆 Победитель: Monday CRM
One tool for deals and delivery. Track a sales pipeline, then manage the work that follows.
Цены на CRM в понедельник
Here is what Monday CRM costs per user. Prices below come straight from our data sheet.
| План | Цена | Лучше всего подходит для |
|---|---|---|
| Базовый | 9 долларов США/пользователь/месяц | Малый бизнес teams starting contact management |
| Стандарт | 12 долларов США/пользователь/месяц | Teams that need автоматизация features and integrations |
| Про | 19 долларов США/пользователь/месяц | Time tracking, custom dashboards and advanced reporting |
Pricing verified August 2026.
Бесплатная пробная версия: Yes. Monday offers a 14-day trial of paid plans with no card required up front.
Гарантия возврата денег: Monday advertises a 30-day refund window on annual purchases.
📌 Примечание: Seats are sold in blocks, so the pricing structure jumps when you pass a tier. Storage space also scales with the plan, from 5GB on the basic plan up to 1TB on the enterprise plan, which uses custom pricing.
⚠️ Примечание о ценах: Public sources list a free plan on monday.com work management that is capped at two seats and three boards. Our data sheet records no free version for the CRM product, so the table above starts at $9. Check the current page before you buy, and note that monthly billing costs more than annual.
Основные преимущества Monday CRM
Here is what makes Monday CRM worth a look:
- Multiple views: Switch between kanban board, Gantt chart view, timeline and calendar. Project timelines and task dependencies stay visible.
- Пользовательские панели мониторинга: Pull deal value, project progress and workload into one screen. Widgets update as boards change.
- Автоматизация строитель: Build workflow automation rules in just a few clicks. No code is needed.
- Интеграции: Over 50 third party integrations, including Slack, Microsoft Teams, Gmail, Google Sheets and Google Calendar.
- Инструменты для совместной работы: A conversation panel on every item lets teams discuss work and stay on the same page. An activity log records every edit.
- Поддерживать: 24/7 live chat, a knowledge base with hundreds of video tutorials, a community forum and premium support on higher tiers.
- Templates and access: Customizable templates speed up creating boards, while guest access brings clients in without paying for full team members.
Что заметила наша команда
Here is the honest position on our hands-on coverage of this platform.
Note: We have not logged extended hands-on time inside Monday CRM yet. Everything above is drawn from published documentation, the pricing page and G2 reviews. Our team plans to revisit this section after a longer trial.
Понедельник: Плюсы и минусы CRM
✅ Плюсы
- Kanban board, Gantt chart and calendar views sit in one platform
- Custom dashboards show deal value and project progress on one screen
- Over 50 third party integrations, including Slack and Google Calendar
- 24/7 live chat customer support plus a knowledge base of video tutorials
❌ Минусы
- The pricing structure is confusing because seats are sold in blocks
- Time tracking and advanced reporting are locked to higher paid plans
- Heavy customization creates a steep learning curve for new users
Что такое фольклор?
Folk CRM is a lightweight customer relationship management tool for small teams.
The interface looks and behaves like a collaborative spreadsheet.
You organize contacts into groups, then add contacts from Gmail, Outlook or LinkedIn.
A chrome extension pulls people and companies straight off a profile page.
Folk is built for multiple use cases, not only sales.
Teams run fundraising, event follow-up and partnerships from the same base.
Here is a short review of how the app handles daily work.
Народ
A CRM that feels like a shared sheet. Best when the goal is real relationships, not forecast maths.
Народные цены
Folk charges per member. Here are the plans on our data sheet.
| План | Цена | Лучше всего подходит для |
|---|---|---|
| Стандарт | 17,5 долларов США/член/месяц | Solo founders doing basic contact management |
| Премиум | 35 долларов США/член в месяц | Small teams needing advanced features and bulk email |
| Обычай | 70 долларов США/член в месяц | Agency and partnership teams needing more seats |
Pricing verified August 2026.
Бесплатная пробная версия: Yes. Folk offers a 14-day free trial so you can test the functionality first.
Гарантия возврата денег: Folk does not publish a refund window. The trial is the safety net.
📌 Примечание: Folk uses a self-serve model. You can explore the app and set reminders without booking a call with a sales rep.
⚠️ Примечание о ценах: Some public write-ups quote Folk at $20 and $40 per seat each month. Our data sheet records $17.5, $35 and $70, so those are the figures used across this page. Confirm on the checkout screen before you commit.
Основные преимущества народной культуры
Here is where Folk earns its place:
- Магические поля: A custom field type that uses AI to clean and enrich contact details. It saves manual typing.
- Mailbox sync: Connect Gmail or Outlook to import contacts and email history. Past threads land against the right record.
- Mail merge: Send personalised bulk email through collaborative mail merge. Each message still reads one to one.
- Visual pipeline: A kanban-style sales pipeline shows which deals are close to winning deals stage.
- Группы: Organize contacts into groups so информационно-просветительская работа never drowns in all the data at once.
- Простота использования: Folk is incredibly easy to pick up. Anyone who has used a spreadsheet can start on day one.
Что заметила наша команда
Our writer signed up for Folk and spent several days moving a real contact list across. Here is what stood out from that time:
The clip below covers the same session from the writer’s screen.
This is how the workspace looks once contacts and companies are loaded.
Народные плюсы и минусы
✅ Плюсы
- Faster to learn than Monday CRM, HubSpot or Пайпдрайв
- Magic Fields clean and enrich contact data automatically
- Chrome extension captures people and companies from LinkedIn
- Works for fundraising, events and partnerships, not only sales
❌ Минусы
- No advanced reporting views for a growing sales team
- No automatic tracking of meetings or phone calls, so logging is manual
- Importing email and tidying records can get fiddly
Сравнение характеристик
Time to compare Folk vs Monday CRM feature by feature. We look at eleven key features, then close on price. The summary table gives you the short version first.
| Особенность | Понедельник CRM | Народ |
|---|---|---|
| Начальная цена | 9 долларов США/пользователь/месяц | 17,5 долларов США/член/месяц |
| Бесплатная версия | ❌ (CRM plans start paid) | ❌ (Только 14-дневный пробный период) |
| Управление контактами | ✅ | ✅ |
| Канбан-доска | ✅ | ✅ |
| Диаграмма Ганта | ✅ | ❌ |
| Учет рабочего времени | ✅ (Профессионал) | ❌ |
| Расширение Chrome | ❌ | ✅ |
| Расширенные возможности отчетности | ✅ | ❌ |
| Интеграция со сторонними сервисами | ✅ 50+ | ✅ Ограниченное количество |
| Лучше всего подходит для | Teams mixing deals and projects | Solo and smaller teams |
1. Управление контактами
CRM в понедельник: Contacts live on boards with custom fields you define per column. You can search across companies, filter by owner and link a record to any project. Every change lands in the activity log.
Народ: Contacts sit in groups that feel like tabs in a sheet. Company records roll up the people attached to them. Merging duplicates of the same person takes seconds.
2. Воронка продаж
CRM в понедельник: Deals move through stages you set yourself, with weighted values and rotting alerts. The same board can feed a forecast widget. It scales past a handful of reps.
Народ: The sales pipeline is a clean kanban view. You drag a card forward as a conversation warms up. It is enough to close winning deals at a small volume, not to run a quota team.
3. Lead Tracking
CRM в понедельник: Leads arrive from forms and integrations, then route to an owner automatically. A kanban board keeps status obvious at a glance.
Народ: You track leads as contacts with a status field and a reminder. There is no automatic capture of meetings, so someone has to log the detail by hand.
4. Email Outreach
CRM в понедельник: Email sync and templates ship in the box, and sequences trigger from board rules. Notifications keep the whole team on the same page.
Народ: Email funnels run on collaborative mail merge with reusable templates. Outreach is email-first, so other channels get little support here.
5. Автоматизация рабочих процессов
CRM в понедельник: The automation builder uses plain-English recipes. Assign an owner, move a stage, ping Slack. Automation features are one of its standout features.
Народ: Client management leans on reminders and saved views rather than deep rules. It keeps the app light, but complex handoffs need other tools.
6. Work and Project Management
CRM в понедельник: This is where it separates from most crm software. Task management, task dependencies and delivery boards sit beside the deal record, so a signed contract becomes a project in one click.
Народ: The partnership manager tracks who owes whom a reply. Managing tasks beyond that is not the job, so you will pair it with a project management tool.
⚠️ Предупреждение: If you already pay for a separate project management platform, Monday CRM may duplicate what you own. Check the overlap before you add another subscription.
7. Панели мониторинга и отчеты
CRM в понедельник: Custom dashboards pull from several boards at once. Generating a pipeline or workload report takes a few widget picks.
Народ: Social selling views show recent touches per group. Reporting stops at simple counts, which is the clearest gap in the platform’s feature set.
8. Gantt Charts and Project Timelines
CRM в понедельник: Gantt charts map project timelines against owners and due dates. Dependencies shift downstream items when a date slips.
Народ: No Gantt chart exists. For a research team plotting a long study, that is a real limit.
9. Интеграции и расширения
CRM в понедельник: The integrations centre connects over 50 apps. You can integrate Slack, Microsoft Teams and Google Calendar, plus file sharing through Drive.
Народ: The LinkedIn and chrome extension pairing is the highlight. One click saves a profile, and mailbox sync handles the rest.
10. Resource Management
CRM в понедельник: Workload views show who is over capacity before a launch. Software teams and agencies use this to balance a sprint.
Народ: Pipeline management covers deal ownership only. There is no capacity planning, which is fair for a tool aimed at smaller teams.
11. Функции ИИ
CRM в понедельник: Monday MCP opens boards to Искусственные интеллекты-помощники so they can read and update items. It is aimed at teams already building with models.
Народ: Magic Fields is the headline AI feature. For example, it can infer a job title or industry from thin data and fill the column for you.
12. Ценообразование и стоимость
Here are both sets of plans side by side.
| Уровень | Понедельник CRM | Народ |
|---|---|---|
| Вход | Базовый тариф — 9 долларов США/пользователь/месяц | Standard — $17.5/member/month |
| Середина | Стандартный тариф — 12 долларов США/пользователь/месяц | Premium — $35/member/month |
| Вершина | Pro — 19 долларов США/пользователь/месяц | Custom — $70/member/month |
CRM в понедельник: Every tier undercuts Folk per user. The catch is that all the features you may want, like time tracking, sit on Pro at $19.
Народ: Standard at $17.5 costs nearly double Monday CRM’s basic plan. You pay for simplicity and speed rather than depth.
Различные сценарии
| Если вам это нужно | Выбирать | Почему |
|---|---|---|
| Самая низкая стоимость на пользователя | Понедельник CRM | $9 versus $17.5 entry price |
| Самая быстрая настройка | Народ | Spreadsheet feel, no training |
| Deals plus delivery | Понедельник CRM | Work management in the same app |
| LinkedIn sourcing | Народ | Chrome extension captures profiles |
| Расширенные возможности отчетности | Понедельник CRM | Custom dashboards across boards |
| Fundraising or events | Народ | Built for multiple use cases |
💰 Ваш бюджет
Monday CRM wins on entry price at $9 per user. Folk asks $17.5 before you touch email automation at volume.
🔌 Ваш технологический стек
Already running Slack, Gmail and Google Sheets? Monday CRM plugs into all three, while Folk mainly needs your mailbox to sync.
📝 Ваш стиль работы
If you think in rows and notes, Folk feels incredibly intuitive. If you think in stages and dashboards, Monday CRM is the better fit.
🎓 Ваш уровень опыта
Folk suits people who have never used a CRM before. Monday CRM rewards a team member willing to learn its board logic.
🆓 Бесплатные пробные версии и демо-версии
Both give you 14 days. Load twenty real contacts into each and see which one you actually open on a Monday.
🛟 Варианты поддержки
Monday runs 24/7 live chat plus a deep help centre. Folk leans on email and docs, which is thinner if you get stuck at midnight.
Руководство по переключению
Already on one of them? Here is what changes when you move.
🔄 Switching from Monday CRM to Folk?
✅ Что вы получите:
- A far shorter setup, measured in hours not weeks
- Magic Fields that enrich thin records automatically
- A browser extension that adds contacts from LinkedIn
❌ Что вы потеряете:
- Gantt charts, task dependencies and time tracking
- Custom dashboards and advanced reporting
- Guest access and the wider integrations centre
📋 Как переключиться:
- Export each board to CSV from the board menu
- Create a Folk workspace and connect Gmail or Outlook
- Import the CSV, map columns, then group contacts by use case
🔄 Switching from Folk to Monday CRM?
✅ Что вы получите:
- Project management software bolted onto the same records
- Workflow automation, custom fields and a full activity log
- 24/7 customer support and a large community forum
❌ Что вы потеряете:
- The spreadsheet-simple interface your team already knows
- Magic Fields and one-click LinkedIn capture
- A setup that needs no admin owner
📋 Как переключиться:
- Export contacts and companies from Folk as CSV files
- Pick a Monday CRM template and start creating boards
- Import the files, then rebuild your pipeline stages
Что не было рассмотрено в нашем обзоре
This comparison focused on solo operators, малый бизнес and teams under fifty people. We did not test enterprise rollouts, custom pricing negotiations or single sign-on. Neither did we measure long-term data migration at scale. If you manage hundreds of seats, your priorities will differ from what we covered here.
Окончательный вердикт
| Категория | Победитель |
|---|---|
| 💰 Цены | Понедельник CRM |
| 🚀 Основные функции CRM | Понедельник CRM |
| 👶 Простота использования | Народ |
| 🎯 Contact Enrichment | Народ |
| 📊 Составление отчетов | Понедельник CRM |
| 🔌 Интеграции | Понедельник CRM |
| 🛟 Служба поддержки клиентов | Понедельник CRM |
| 🏆 Общий победитель | Понедельник CRM |
🏆 ПОБЕДИТЕЛЬ: MONDAY CRM
В понедельник CRM-система победила в 5 из 7 категорий.
Лучше всего подходит для: growing sales teams, agencies delivering client work, and any бизнес that wants one platform for deals and projects.
Folk and Monday CRM are aimed at different buyers. Folk is a relationship tool. Monday CRM is a work platform with a CRM inside it.
Folk is a great tool if your job is to build genuine connections and keep track of who to nudge next. Fundraisers, community leads and partnership managers get the most from it.
Monday CRM costs less per seat and does more. That is why it takes the win here, even though it asks more of you on day one.
Сравнение показателей CRM за понедельник.
Here is how Monday CRM lands against other project management platforms and CRMs:
В понедельник CRM против HubSpot
В понедельник CRM-системы добились успеха в следующих областях: lower entry price, board views that double as work management tools, and cheaper seats as headcount grows
HubSpot побеждает по следующим показателям: a genuinely usable free version, deeper marketing automation, and native call logging that Monday leaves to add-ons
В понедельник CRM против Pipedrive
В понедельник CRM-системы добились успеха в следующих областях: project delivery after the sale, custom dashboards across boards, and a wider template library
Pipedrive побеждает в следующих условиях: a tighter sales-only workflow, faster deal entry, and less setup before a rep can sell
Понедельник CRM против ClickUp
В понедельник CRM-системы добились успеха в следующих областях: a calmer interface, faster onboarding for new users, and cleaner CRM-specific boards
ClickUp побеждает по следующим показателям: a cheaper first paid plan, more task management depth, and docs built into the workspace
Понедельник CRM против Salesforce
В понедельник CRM-системы добились успеха в следующих областях: price, setup time measured in days, and collaboration features that non-sales staff will use
Salesforce побеждает по следующим параметрам: forecasting depth, territory rules, and an app marketplace no rival matches
Asana, Trello, Teamwork and Airtable also come up in these searches. Trello’s free tier is more generous, ClickUp’s first paid plan is cheaper, and Teamwork puts time tracking on every plan.
Больше сравнения фольклора
And here is how Folk sits against other management tools in the same bracket:
Народ одерживает победу в: non-sales use cases, LinkedIn capture, and an interface anyone can read on day one
Pipedrive побеждает в следующих условиях: deal forecasting, call and встреча logging, and reporting a manager can act on
Народ одерживает победу в: speed to first value, contact enrichment through Magic Fields, and no upsell pressure from reps
HubSpot побеждает по следующим показателям: a free starting tier, marketing email at scale, and reporting depth Folk does not attempt
Народ против Капсульная CRM
Народ одерживает победу в: a more modern interface, better bulk email, and stronger handling of partnerships and events
Capsule CRM выигрывает по следующим параметрам: a cheaper entry seat, built-in task lists, and longer-standing бухгалтерский учет интеграции
Народный против проницательного
Народ одерживает победу в: setup speed, a lighter daily workflow, and contact data that stays tidy without admin work
Компания Insightly добивается успеха в следующих областях: project records attached to deals, custom reporting, and permission control for larger teams
Часто задаваемые вопросы
Что такое Folk CRM?
Folk CRM is a lightweight contact and relationship app. It looks like a shared spreadsheet, connects to your mailbox, and suits fundraising, events and partnerships as well as sales.
Можно ли считать понедельник инструментом CRM?
Yes. Monday CRM is a dedicated product built on the monday.com platform. It handles contacts, deals and pipelines, and it also carries the project management tools from the parent app.
Подходит ли Folk для работы с CRM-системой?
It is a strong fit for individuals and smaller teams who value simplicity. It is a poor fit for larger sales teams, because advanced reporting and automatic call logging are missing.
Можно ли бесплатно пользоваться сайтом Monday.com?
The work management app lists a free plan capped at two seats and three boards. Our pricing data for the CRM product starts at $9 per user each month.
Monday.com лучше, чем Excel?
For shared work, yes. Excel has no automations, no permissions per row and no notifications. Monday adds those, plus dashboards that update as your team edits records.
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