

⚡ Quick Verdict:
- 価格: Keap costs $299/month billed annually, Bitrix24 starts at $49/mo (Basic) with a free plan for 12 users
- 最適な用途: Keap for small 仕事 sales and marketing automation, Bitrix24 for teams needing CRM plus project management on one platform
- 主な違い: Keap focuses on CRM with deep marketing automation. Bitrix24 bundles CRM, project management, and collaboration tools together
- Our pick: Keap for most 中小企業 — its sales automation, lead scoring, and 99.5% email deliverability outweigh Bitrix24’s broader feature set

Choosing between Keap and Bitrix24 comes down to one 質問.
Do you want a focused sales CRM or an all in one platform?
Keap CRM is built for small businesses that want sales and marketing automation in one place.
Bitrix24 is a unified platform that bundles CRM, project management, and collaboration tools together.
Keap vs Bitrix24 both help manage customer relationships efficiently.
But they serve very different types of companies.
概要
This comparison covers pricing, key features, and ease of use.
We also break down who each crm tool works best for.
Our writers spent hands-on time with both crm platforms.
Sources also include published specs, documentation, and G2 reviews.
By the end, you will know which crm software fits your business.
Keapとは何ですか?
Keap is a customer relationship management platform built for small businesses.
It combines crm, marketing automation, and e commerce tools in one dashboard.
Keap was formerly known as Infusionsoft before its rebrand.
The keap app helps you organize leads and automate repetitive tasks.
Keap customers report saving 10 hours per week through automation.

キープ
Keap is the 最高のCRM for small businesses that want sales and marketing automation in one tool. The keap crm editor’s rating is high for a reason. It saves 10 hours weekly on repetitive work.
Keapの価格
Here is what keap plans cost in 2026.
| プラン | 価格 | 最適な用途 |
|---|---|---|
| キープ | 月額299ドル(年間請求) | Small businesses needing crm with full sales and marketing automation |
Pricing verified April 2026.

無料トライアル: 14 days with full access to all features. No credit card needed.
返金保証: 有料プランはすべて30日間返金保証付きです。
📌 注記: Keap pricing is $299/month when billed annually. Each additional user costs $30/month. Keap also charges a one-time $499 onboarding fee for Expert Coaching.
⚠️ 警告: Keap requires annual billing at $299/month. Costs scale upward as your contact list grows past base limits.
Keapの主な利点
Here is what makes keap crm worth considering:
- 強力なマーケティング自動化: Keap features include a drag and drop campaign ビルダー. Create advanced automations for email campaigns, sales sequences, and lead nurturing.
- Built-in Lead Scoring: Score leads based on engagement to prioritize follow-ups. Lead score helps your sales team focus on hot prospects first.
- 専用ビジネスライン: Get a separate business line for calls and texts. Keep personal and professional communications cleanly separated.
- 2,500+ Third Party Integrations: Keap connects with 2,500+ third party tools, including payment processing, ecommerce, and 会計.
- AI-Powered Email Drafting: Keap offers AIツール that draft email copy and suggest automated actions based on natural language prompts.
- Onboarding & Phone Support: Every plan includes a dedicated customer success manager. Phone support, 24/7 chat, and free migration come standard.
- メール配信率99.5% Keap claims a 99.5% email deliverability rate. Your email marketing campaigns actually reach the 受信トレイ.

What Our Team Noticed
私たちの 作家 signed up for keap and spent several days exploring the platform. Here is what stood out from that hands on time:

Keapの長所と短所
✅ メリット
- Powerful drag and drop tools for sales campaigns and email automation
- Saves users 10 hours per week through automated tasks
- Free migration and dedicated customer success manager included
- Connects with 2,500+ third party integrations including payment processing
- Phone support, 24/7 chat, training webinars, and live coaching
❌ デメリット
- Higher monthly fee than competitors as contact list grows
- $499 one-time onboarding fee for Expert Coaching adds upfront cost
- Landing page builder is basic compared to dedicated tools
- User community for needed assistance is not very active
Bitrix24とは何ですか?
Bitrix24 is a cloud-based collaboration platform with a built-in crm.
It bundles crm, project management, and team communication tools together.
The bitrix24 crm centralizes customer information into a single platform.
It targets companies that want a full suite without buying multiple tools.
Bitrix24 offers a free plan with unlimited users for core crm and task management.

ビトリックス24
Bitrix24 is an all in one platform for crm, project management, and internal communications. The free plan supports up to 12 users. Paid plans charge a flat fee, not per user basis.
Bitrix24の価格
Here is what bitrix24 plans cost in 2026.
| プラン | 価格 | 最適な用途 |
|---|---|---|
| 無料 | $0 | Up to 12 users with core crm |
| 基本 | 1組織あたり月額49ドル | 最大5名までの小規模チーム |
| 標準 | 1団体あたり月額99ドル | 最大50人までのチームに対応 |
| プロ | 199ドル/組織/月 | Unlimited users, advanced features |
| 企業 | 月額399ドル/組織 | 複雑なニーズを持つ大企業 |
Pricing verified April 2026.

無料トライアル: 30-day free trial on the Professional plan with full access to advanced features.
返金保証: Annual subscriptions get 20% off. Two-year subscriptions get 31% off the monthly fee.
📌 注記: Bitrix24 charges per organization, not per user basis. The free plan offers 5 GB cloud storage. Professional provides unlimited online storage.
⚠️ 警告: The free plan does not include workflow automation or invoicing. Advanced automation features require paid plans.
Bitrix24の主なメリット
Here is what makes bitrix24 worth considering:
- Free Plan with Unlimited Users for Core Tools: Communications tools and collaboration tools are free for unlimited users. Core crm works for up to 12 users on the free plan.
- オールインワンプラットフォーム: Bitrix24 includes crm, sales pipeline, contact management, project management tools, and group chats.
- Project Management with Gantt Charts: Build sales pipelines, track managing projects, and use kanban boards. Gantt charts help with company structure and resource planning.
- Co-Pilot AI Assistant: Bitrix24’s AI helper navigates many features and automates tasks. It suggests automated workflows based on team activity.
- Built-in Document Suite & File Sharing: ドキュメント、スプレッドシート、 プレゼンテーション inside the platform. Real-time co-editing keeps remote teams aligned.
- Integrated Communications Platform: チャット、ビデオ会議、 声 calls live in the unified platform. The activity stream shows updates across the company.
- iOS およびモバイルアプリ アンドロイド: Access crm data and manage tasks from anywhere. Mobile apps work for sales teams on the go.

What Our Team Noticed
Our writer signed up for bitrix24 and explored the free plan. Here is what stood out from that hands on time:

Bitrix24の長所と短所
✅ メリット
- Free plan supports up to 12 users with core crm and task management
- Flat monthly fee instead of per user basis keeps costs predictable
- Bundles crm, project management, and collaboration tools in a single platform
- Customizable reports, dashboards, and automated workflows
- Gantt charts, kanban boards, and an activity stream for team coordination
❌ デメリット
- Steep learning curve due to many features and crowded user interface
- Limited customization options can frustrate new users
- Customer support response times are slow compared to competitors
- Marketing automation features are weaker than dedicated email marketing tools
機能比較
Ready for a detailed look at keap vs bitrix24? We compare nine key features to help you decide. Both crm platforms cover core crm tasks, but they differ in depth and design.
| 特徴 | キープ | ビトリックス24 |
|---|---|---|
| 開始価格 | 月額299ドル(年間契約) | 月額49ドル |
| 無料プラン | ❌ | ✅(最大12ユーザー) |
| マーケティングオートメーション | ✅ 上級者向け | ✅ 基本 |
| メールマーケティング | ✅ 99.5%の配信率 | ✅ 基本 |
| プロジェクト管理ツール | ❌ | ✅ Gantt + Kanban |
| リードスコアリング | ✅ | ✅ |
| ランディングページビルダー | ✅内蔵 | ✅ With sites & store |
| 電話サポート | ✅ | 限定 |
| Third Party Integrations | 2,500+ | Limited core integrations |
| 最適な用途 | 営業およびマーケティングの自動化 | All in one collaboration |
1. CRMと顧客管理
キープ: Keap crm centers on the contact record. Each contact list entry holds custom fields, tags, and a full activity history. The keap crm editor’s rating is high because lead management feels organized from day one.

ビトリックス24: Bitrix24 offers a powerful crm with leads, deals, contacts, and companies as separate entities. Contact management ties into the broader project management tools. The activity stream tracks every interaction.

2. マーケティングオートメーション
キープ: Keap shines here. Its drag and drop campaign builder creates advanced automations with when-then logic. Building campaigns for new lead follow-up, cross sells, and repeat business takes minutes, not days. Marketing automations trigger automated actions based on contact behavior.

ビトリックス24: Bitrix24 includes workflow automation, but it is simpler than Keap’s campaign builder. Automation features focus on internal tasks like routing leads to the sales team. Email marketing campaigns are basic compared to dedicated marketing tools.
⚠️ 警告: If marketing automation is your main need, Keap is the stronger pick. Bitrix24’s automation features work better for internal workflows than for sales campaigns.
3. メールマーケティング
キープ: Email marketing is core to the keap app. Hyper-targeted email campaigns use crm tags and segments. Keap claims 99.5% deliverability for emails sent through its platform. AIツール draft email copy based on natural language prompts.

ビトリックス24: Bitrix24 supports email campaigns from inside the platform. The features cover basic broadcasts and segmentation. For deeper email marketing, most teams pair it with a dedicated tool.
4. Sales Pipeline & Lead Management
キープ: Visual sales pipelines let you drag deals between stages. Lead scoring assesses each prospect based on engagement. The lead score helps sales teams prioritize follow-ups, increase conversions, and shorten the sales process.

ビトリックス24: Bitrix24 also includes a sales pipeline view with kanban boards. Lead management tools capture, track, and nurture leads through the sales funnel. Sales management features tie deals to projects.
5. Landing Pages & Web Forms
キープ: Keap offers a landing page builder for lead capture. You can connect multiple landing pages to one dashboard, or run just one landing page per sales campaign. The drag and drop tools, web form builder, and checkout forms cover most basic needs. Keap’s landing page builder is not as feature-rich as dedicated tools.

ビトリックス24: Bitrix24’s Sites & Store module builds landing pages, online stores, and full websites. Web forms feed inbound inquiries directly into the crm. Building campaigns with multiple landing pages is incredibly easy from one dashboard.

6. プロジェクトおよびタスク管理
キープ: Keap focuses on sales processes, not project management. You can assign automated tasks tied to sales campaigns. For real project management, you will need a separate tool.
ビトリックス24: This is bitrix24’s sweet spot. Project management tools include task management, gantt charts, kanban boards, and 時間追跡. Bitrix24’s task management lets you assign tasks, set deadlines, and track progress. The classic crm sits next to project tools, so customer relationships and delivery work happen in one place.

7. Collaboration & Communications
キープ: Keap includes a dedicated business line for calls and texts. The communications tools focus on customer-facing messaging.
ビトリックス24: Bitrix24 is a full communications platform. Group chats, video conferencing, voice calls, and an employee directory all live inside the platform. File sharing, the activity stream, and the ability to upload files make internal communications easier for remote teams.

8. Integrations & Mobile Apps
キープ: Keap integrates with over 2,500 third party tools. Payment processing, e commerce tools, 会計, and analytics platforms all connect easily. Mobile apps for iOS and Android handle contact records, sales pipelines, and tasks on the go.
ビトリックス24: Bitrix24 has fewer third party integrations than Keap. Core integrations cover Google Analytics, popular email providers, and productivity tools. Mobile apps for iOS and Android cover the contact center and project boards.
9. 使いやすさとユーザーインターフェース
キープ: Keap is user friendly for a tool with this much depth. Most users get the system running in 20 minutes. Free migration and a customer success manager smooth the onboarding. Training webinars help with growth goals.
ビトリックス24: The bitrix24 user interface is visually appealing but packs many features into one screen. New users can feel overwhelmed by the activity stream and crowded menus. The Co-Pilot AI assistant and support resources ease the steep learning curve, but customization options for the left-hand menu help most.
⚠️ 警告: Bitrix24’s many features come with a real time cost. Plan to invest a few weeks training employees if you adopt the platform across the company.
価格とコスト
料金プランを並べて比較してみましょう。
| プラン | キープ | ビトリックス24 |
|---|---|---|
| 無料 | ❌(14日間無料トライアル) | 0ドル(最大12ユーザーまで) |
| 基本/入門 | — | Basic — $49/month |
| 中級 | — | Standard — $99/month |
| フルプラン | Keap — $299/month (billed annually) | Professional — $199/month |
| トップ | — | Enterprise — $399/month |
キープ: Keap is priced at $299/month, billed annually. There is one core plan rather than tiered options. Each additional user costs $30/month. Keap is built for established businesses, not arising ventures on tight budgets.
ビトリックス24: Bitrix24 charges a flat fee per organization, not per user basis. The Standard plan supports unlimited users at $99/month. The free plan is genuinely useful for new users testing the waters.
さまざまなシナリオ
Different aspects of your business strategy point to different choices. Use this matrix to match your needs to the right tool.
| 必要な場合は | 選ぶ | なぜ |
|---|---|---|
| 予算が限られている場合や無料プラン | ビトリックス24 | Free plan for 12 users |
| 営業およびマーケティングの自動化 | キープ | Drag and drop campaign builder |
| プロジェクト管理ツール | ビトリックス24 | Gantt + Kanban + tasks built-in |
| メールマーケティングキャンペーン | キープ | 99.5% email deliverability |
| Many features in one tool | ビトリックス24 | All in one platform |
| E commerce features | キープ | Built-in invoicing & payment |
| 初心者向けのセットアップ | キープ | Setup in 20 minutes |
💰 あなたの予算
If monthly fees matter most, bitrix24 wins. The free plan supports 12 users, and Basic is $49/month for whole teams.
🔌 あなたの技術スタック
Keap connects with 2,500+ third party tools, including most ecommerce and accounting platforms. Bitrix24 has fewer integrations.
📝 販売プロセス
Keap is built to automate the sales process from lead capture to repeat business. Bitrix24’s automation features lean toward internal workflows.
🎓 チームの経験レベル
Keap is more user friendly out of the box. Bitrix24 has a steeper learning curve due to its many features.
🆓 無料トライアルとデモ
Test both before you commit. Keap offers a 14-day free trial. Bitrix24 has a free plan plus a 30-day Professional trial.
🛟 サポートオプション
Keap includes phone support, 24/7 chat, training webinars, and a customer success manager. Bitrix24’s customer support is more limited.
切り替えガイド
既にこれらのツールのいずれかをご利用ですか?切り替える際に知っておくべきことは以下のとおりです。
🔄 KeapからBitrix24に切り替えますか?
✅ 得られるもの:
- Free plan that covers small teams without monthly fee
- Project management tools, gantt charts, and kanban boards
- Internal communications platform with chat, video, and file sharing
❌ 失うもの:
- Advanced marketing automations and the campaign builder
- 99.5% email deliverability for email marketing campaigns
- Free migration and a dedicated customer success manager
📋切り替え方法:
- Export your contact list, custom fields, and tags from keap as CSV
- Create a bitrix24 account and map fields to leads, deals, contacts
- Rebuild your sales pipelines and automated workflows in the new platform
🔄 Bitrix24からKeapに切り替えますか?
✅ 得られるもの:
- Advanced automations, lead scoring, and a drag and drop campaign builder
- 2,500+ third party integrations including payment processing tools
- Phone support, 24/7 chat, training webinars, and free migration
❌ 失うもの:
- The free plan and flat per-organization pricing model
- Project management tools, gantt charts, and team collaboration features
- Internal chat, video conferencing, and the activity stream
📋切り替え方法:
- Export bitrix24 contacts, deals, and pipeline データ to CSV
- Sign up for keap and request the free migration service
- Rebuild your sales campaigns and email marketing in keap’s campaign builder
What Our Review Didn’t Cover
This comparison focused on small businesses and small to medium sized teams. We did not test enterprise-level setups for either tool. Custom pricing for the bitrix24 Enterprise plan and Keap Max for very large contact lists falls outside this review. If you are a large company in the European Union with strict compliance needs, your priorities may differ.
最終評決
| カテゴリ | 勝者 |
|---|---|
| 💰 料金プランと無料プラン | ビトリックス24 |
| 📧 メールマーケティング | キープ |
| 🤖 マーケティングオートメーション | キープ |
| 📊 Sales Pipeline & Lead Management | キープ |
| 📁 プロジェクト管理 | ビトリックス24 |
| 👥 チームコラボレーション | ビトリックス24 |
| 🔌 連携機能 | キープ |
| 👶 使いやすさ | キープ |
| 🛟 カスタマーサポート | キープ |
| 🏆総合優勝 | キープ |
🏆 優勝:KEAP
Keap wins 6 out of 9 categories.
最適な用途: Small business owners, sales-focused teams, and ecommerce businesses that want sales and marketing automation in one tool.
Keap and bitrix24 are two very different products. Keap is a focused crm built for small business sales and marketing. Bitrix24 is a unified platform that bundles crm with project management and team collaboration.
Bitrix24 works well for teams wanting one tool for crm, projects, and internal communications. The free plan and flat fee model are hard to beat for budget-conscious smaller businesses. However, if you need deep marketing automation, lead scoring, and a strong sales pipeline, Keap is the better choice. We recommend keap crm for small business owners focused on conversion rates and growth.
Keapの比較をもっと見る
Here is how Keap stacks up against other crm platforms:
キープの勝利条件: Deeper sales automation, smaller team focus, lower entry price for marketing automation, dedicated customer success manager
HubSpotが優れている点: Free CRM tier, polished interface, more content marketing tools, larger network of partner agencies
キープの勝利条件: Built-in invoicing and payment processing, dedicated business line, free migration support, better phone support
ActiveCampaignが優れている点: Lower starting price, more email template options, deeper email 報告, broader machine learning features
キープの勝利条件: Email marketing, marketing automations, lead scoring, e commerce features built-in
パイプドライブ 勝利したタイトル: Cleaner sales pipeline UI, lower starting price, lighter learning curve for new users, better deal-stage reporting
Bitrix24の比較をもっと見る
Here is how Bitrix24 stacks up against other crm tool options:
Bitrix24が勝利した点: Built-in project management, free plan with unlimited users for collaboration tools, flat per-organization pricing, integrated communications platform
Zoho CRMが優れている点: Customization options, deeper analytics, broader app suite, cleaner user interface for sales teams
Bitrix24 vs クリックアップ
Bitrix24が勝利した点: Built-in core crm, contact center, employee directory, telephony and video calls included
ClickUpが優れている点: Modern interface, faster project management workflows, better task management UX, lighter learning curve
Bitrix24 vs セールスフォース
Bitrix24が勝利した点: Lower price, free plan, built-in collaboration tools, simpler setup for smaller businesses
Salesforceが優れている点: Enterprise scale, advanced lead management, deeper customization
よくある質問
Keapは何に使われるのですか?
Keap is used for customer relationship management, marketing automation, and small business sales workflows. It helps small business owners organize leads, automate email follow-ups, and track the customer journey from one open row infusionsoft style dashboard. Built-in invoicing and payment processing make this keap review especially useful for e commerce businesses.
Keapは使いやすいですか?
Yes. Most users get the system running in about 20 minutes. Every plan includes a dedicated customer success manager. Free migration is offered for new users moving from another simple crm. Lead generation features and email follow-ups bring in more leads with less manual work.
Bitrix24は何に使われますか?
Bitrix24 is used for crm, project management, and team collaboration. It bundles core crm, sales management, task management, product catalog, and internal communications into one tool. Teams can generate reports across sales, projects, and time tracking from one dashboard.
Bitrix24は本当に無料ですか?
Yes, the free plan is genuinely free. It supports up to 12 users for the core crm and offers communications tools to unlimited users. Advanced automation features, invoicing, and unlimited online storage require paid plans.
それは 最高のCRMソフトウェア 中小企業向けですか?
For sales-focused small businesses that need marketing automation, Keap is the better pick. For teams that want crm plus project management on a budget, Bitrix24 is stronger. The right answer depends on whether sales automation or all in one collaboration matters more.













