ActiveCampaign vs Capsule CRM：2025 年哪家强？

亚军

4.6

• 电子邮件营销
• 动态内容
• 自定义登陆页面
• 集成人工智能
• 细分
• 提供免费计划
• 付费计划起价 15 美元

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优胜者

3.5

• 联系人管理
• 销售渠道
• AI内容助手
• 电子邮件营销
• 销售分析
• 提供免费计划
• 付费计划，每月 18 美元起

立即尝试

Ever feel like you’re juggling too many tools to keep track of customers?

Maybe you’re trying to determine if ActiveCampaign vs Capsule 客户关系管理 is the right choice for your business. 

Imagine missing out on sales because you couldn’t keep up with leads. 

We’ll look at the key differences between ActiveCampaign vs Capsule 客户关系管理 and help you find the best fit.

Let’s get you set up with a system that makes your life easier.

概述

We’ve put ActiveCampaign and Capsule 客户关系管理 through their paces—our team dove deep, testing features, workflows, and user experience. 

We wanted to see firsthand how they stack up for real-world business needs, leading to this clear comparison.

4.6满分 5 分

Unlock the power of an all-in-one marketing platform. So, check it out now!

定价： It has a 7-day free Trial. Paid plan starts at $15/month

主要特点：

• 电子邮件营销
• 营销自动化
• 客户关系管理

Try activecampaign 阅读完整评论

3.5满分 5 分

Join over 10,000 businesses already using Capsule CRM. Boost your sales by up to 29% and improve customer retention by 47% – start your free trial today!

定价： 它有免费计划。付费计划起价为每月 18 美元

主要特点：

• 联系人管理
• 销售管道管理
• Project Boards

Try capsule for FREE 阅读完整评论

What is ActiveCampaign?

ActiveCampaign? It’s a powerhouse. Think marketing automation, email, and 客户关系管理 all in one spot.

Do you want to automate your sales? This tool can help.

It also enables you to keep track of customers and makes your marketing smarter.

此外，探索我们最喜欢的 ActiveCampaign 替代品…

我们的看法

对于想要充分利用电子邮件营销和自动化真正力量的企业来说，ActiveCampaign 是一个绝佳的选择。然而，由于其复杂性，它可能并不适合初学者。

免费试用 ActiveCampaign 阅读完整评论 查看 ActiveCampaign 替代品

主要优点

• 先进的自动化： 创建复杂的工作流程来培养潜在客户并自动执行任务。
• 电子邮件营销强国： 发送精美且有效的电子邮件活动。
• 内置 客户关系管理: 管理联系人并跟踪互动。
• 细分和个性化： 通过个性化消息针对特定的联系人群体。

尝试 主动营销活动 免费

定价

• 起动机:$15/月。
• 加:$49/月。
• : Für immer kostenlos:$79/月。
• 企业:$145/月。

优点

• 强大的自动化功能。
• 出色的电子邮件传递能力。
• 详细的报告和分析。
• 非常适合成长型企业。

缺点

• 学习起来可能很复杂。
• 价格可能会快速上涨。
• 它不像某些选项那样用户友好。

尝试 主动营销活动 免费

什么是 Capsule CRM？

胶囊 客户关系管理 is more straightforward. It’s built for contact management. Do you want to track sales?

It does that, too. It’s a good choice for small teams and keeps customer information organized.

此外，探索我们最喜欢的 Capsule CRM 替代品…

我们的看法

它简洁易用，尤其适合刚开始使用 CRM 的小型企业。它可以帮助您高效地管理联系人和销售，且不会让您感到不知所措。然而，它可能缺少一些大型或成长型企业可能需要的高级功能，而且其报告选项不如某些竞争对手那么强大。

免费试用 Capsule 阅读完整评论 检查胶囊替代品

主要优点

• 简单的联系人管理。
• 轻松跟踪销售渠道。
• 与许多应用程序集成。
• 可定制字段可用。
• 可随时随地访问的移动应用程序。

尝试 胶囊 免费

定价

• 起动机：每位用户每月 18 美元。
• 生长：每位用户每月 36 美元。
• 先进的：每位用户每月 54 美元。
• 最终的：每位用户每月 72 美元。

优点

• 无缝集成
• 集中联系人管理
• 出色的联系人管理。
• 有效的销售渠道工具。
• 与流行应用程序集成。

缺点

• 有限的自定义选项。
• 报告可能会更加有力。
• 没有内置电话支持。
• 免费计划非常有限。

尝试 胶囊 免费

功能比较

Now we look closely at the core features.

We compare ActiveCampaign’s focus on deep, intelligent marketing 自动化 with Capsule CRM’s focus on a highly user-friendly sales process to find your perfect crm.

1. Marketing and Sales Automation

• 主动营销活动: This is a must-have platform for powerful marketing and sales automation. You can build automations based on purchase history, site visits, and conditional content. It is the ideal 客户关系管理 solution for the advanced user.
• 胶囊 CRM: 胶囊 CRM focuses on workflow automations for the sales cycle itself. It can automate tasks and trigger follow-up email reminders. It is simple but offers limited features compared to 主动营销活动 marketing automation.

2. CRM Core Functionality

• 主动营销活动: Includes a built-in crm that is part of the larger digital marketing platform. It provides lead management and account management, but requires an add-on for enhanced deal tracking.
• 胶囊 CRM: 胶囊 CRM‘s core features are its robust contact management system. It’s excellent for keeping track of customer Das bedeutet, dass Ihr and customer interactions and adding add notes. Users often praise its reliability in this area.

3. Pricing Model and Scalability

• 主动营销活动: 主动营销活动‘s pricing scales dramatically with the number of contacts you have, which impacts the overall capsule crm cost comparison. Advanced features are locked behind higher-tiered plans.
• 胶囊 CRM: 胶囊 CRM cost is typically billed per user per month and is predictable. It offers a free version for up to two users and scales with multiple sales pipelines and project boards on its paid plans.

4. Email Marketing & Newsletter Tool

• 主动营销活动: The platform offers strong email marketing services and an advanced email 建造者. It supports sophisticated email campaigns, dynamic content, and RSS-triggered campaigns, giving it a strong edge. 主动营销活动‘s deliverability is a key advantage.
• 胶囊 CRM: 胶囊 CRM’s strength is in sales and marketing integration via its transpond integration for email marketing automation. It has email templates but is not designed for the complex, high-volume marketing needed by big businesses.

5. Sales Pipeline Management

• 主动营销活动: Provides sales pipelines that integrate directly with its ActiveCampaign crm. This allows automations to fire based on deal stage changes, helping sales engagement.
• 胶囊 CRM: Reviewers often note that Capsule CRM excels in sales opportunities and visual pipeline management. You can create pipelines for different business processes on higher tiers, making it a great tool for sales teams.

6. Customization and Data Flexibility

• 主动营销活动: Supports custom fields and can handle custom objects on its enterprise plan. This makes it the better crm software choice for those needing specialized customer data tracking and new features.
• 胶囊 CRM: Offers plenty of custom fields and allows for customization of the sales process. It keeps the interface clean, but its customization is less powerful than 主动营销活动 alternatives for deep database modification.

7. Support and Advanced Security

• 主动营销活动: Provides a dedicated account team on its highest tiers. It has comprehensive 安全 features and is 主动营销活动 gdpr compliant, but hipaa support is not a core feature.
• 胶囊 CRM: Users frequently praise the support team in a Capsule CRM review. They offer single sign on and strong data privacy framework compliance, and their documentation is solid.

8. Integrations and Ecosystem

• 主动营销活动: Offers a huge number of native integrations (over 900) and add-ons, including Microsoft Dynamics. It’s the go-to for a marketer who uses many other solutions.
• 胶囊 CRM: Integrates strongly with Google Workspace and 会计 software. It uses simple integrations to 制作 an easy capsule account fit well into existing workflows.

9. Reporting and Analytics

• 主动营销活动: Offers detailed custom reports and predictive analytics to generate reports on the entire customer experience. It lets the more advanced user end automation based on key metrics.
• 胶囊 CRM: Includes 报告 features and basic reporting tools that focus on deal health and activity. It is not as deep for digital marketing or revenue attribution as 主动营销活动.

选择 CRM 时要注意什么？

• Focus on key features that drive lead generation, not just contact records. Does the crm system offer more advanced features like lead scoring and advanced segmentation?
• Consider the simplicity versus power trade-off. Capsule CRM is perfect for 小型企业 simplicity, while ActiveCampaign offers the deep activecampaign features needed by the more advanced user.
• Check the total value of the paid plan. Look past the monthly price and see what is excluded, like ads activecampaign, or if you need an add on for sms add ons to send sms and Es ist für eine persönliche Wissensdatenbank konzipiert. Ihre Notizen werden als einfache messages.
• Examine the ecosystem. Do you need a deep integration with g suite or more broad other integrations offered by other crms? Look for premium integrations and a seamless full integration across all the features.
• Check support and stability. Does the crm platform offer phone support or a dedicated account team? Read a recent activecampaign review to see if the provider is currently busy redesigning the platform or if the tool is activecampaign legit.
• Security and compliance are crucial. Is the crm system suitable for non profits? Check for features like transactional emails and look for reassurance regarding data handling.
• The user experience matters for your other team members. Does the interface give you a clear one dashboard view of the sales process, or does it require constant jumping between different crm solutions?
• Look at the total content and delivery tools, such as the ability to build landing pages and utilize pre built templates for marketing campaigns. Also check if the crm providers offer content assists.
• Assess the bundled services like a help desk and project management features, as these can save you from buying separate tools.
• Understand pricing complexity. Compare the total cost when billed annually versus monthly across the paid tiers. See if you can pay annually for a discount.
• Finally, ask yourself, “Would I recommend activecampaign or decide to use capsule?” The best crm software is the one your team adopts easily.

最终裁决

So, which one wins? For most businesses, ActiveCampaign is the clear winner.

It’s got the tools you need to grow. Sure, it costs more.

But you get powerful automation and email features. Capsule CRM is suitable for simple contact management.

But if you want to boost sales, ActiveCampaign is the way to go.

We’ve tested both, and we know what works. Trust us: ActiveCampaign offers more value for your money.

Plus, the advanced reporting helps you see what’s working and what’s not.

That’s key to making wise decisions.

If you’re serious about growing your business, ActiveCampaign is the tool that will get you there.

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