⚡ 快速结论：
- 定价： ClickFunnels starts at $81/month. Close 客户关系管理 起价为每席每月 35 美元。
- 最适合： ClickFunnels for sales funnels, landing pages and online courses. Close CRM for phone calls and outbound sales teams.
- 主要区别： ClickFunnels builds the pages that generate leads. Close CRM works the leads after they arrive.
- 我们的选择： ClickFunnels (4.2 vs 3.0) for most users, because it covers your funnel builder, email marketing and checkout pages under one roof.
These two tools sit at opposite ends of the same sales process.
ClickFunnels builds the sales and marketing funnels that pull website visitors in.
Close CRM picks up those leads and puts sales reps on the phone.
所以真正的 问题 is where your business online is losing money.
This guide breaks down both tools, feature by feature.
概述
This ClickFunnels vs Close CRM comparison covers pricing, core features and ease of use.
We also look at who each sales tool actually fits.
Our sources include published specs, official documentation and G2 reviews.
我们的撰稿人也亲自体验了这两个平台。
这些笔记出现在下面的“我们的团队注意到”部分中。
ClickFunnels是什么？
ClickFunnels is a software-as-a-service marketing platform for any online 商业.
It helps you build advanced sales funnels that grow leads and drive sales.
The funnel builder ships with a sizable library of pre-built sales funnels.
You get lead funnels, product launch funnels and 网络研讨会 funnels out of the box.
A drag and drop editor lets you create landing pages without touching code.
Most people pick it to turn website visitors into paying customers.
🏆 Winner: ClickFunnels
Build automated sales funnels without a developer. Landing pages, checkout pages and email campaigns live on one platform.
ClickFunnels定价
以下是 ClickFunnels 在 2026 年的定价方案。
| 计划 | 价格 | 最适合 |
|---|---|---|
| 发射 | 每月 81 美元 | 小型企业 starting their first funnel |
| 规模 | 每月164美元 | Growing teams running more marketing campaigns |
| 优化 | 每月 248 美元 | Established brands that fine tune at volume |
| 支配 | 每年 5,997 美元 | Agencies and high-volume sellers |
Pricing verified August 2026.
免费试用： Yes. ClickFunnels offers a 14-day free trial to new users. Credit card details are required at signup.
退款保证： A 30-day money back guarantee applies to annual billing.
📌 笔记： Entry plans cap the number of funnels, users and contacts you can store. Higher tiers raise those caps and unlock unlimited funnels.
⚠️ Pricing conflict flagged: Our research notes list a Startup plan at $81/month on annual billing and $97 month-to-month, plus a Pro plan at $248/month annually. The table above uses our verified plan names and figures. Check the pricing page before you buy.
ClickFunnels的主要优势
Here is what makes ClickFunnels worth a look:
- 拖放式构建器： The landing page builder and website builder need no web design skills. You can create sales pages and opt in forms in minutes.
- Professionally designed templates: Pre-built marketing funnels cover webinar sign ups, lead magnets and product launches.
- Automated email marketing: ClickFunnels email 自动化 sends email sequences and follow-up messages such as abandoned cart reminders.
- Higher conversion rates: Order bumps, one-click upsells and downsells lift the value of each order.
- Online courses and memberships: You can create, sell and manage courses inside the same platform.
- ClickFunnels analytics: The platform tracks total orders, opt-ins and conversion rates automatically.
- Affiliate center: You can run an affiliate program and a coaching program from the same login.
我们的团队注意到了什么
我们的 作家 signed up for ClickFunnels and built a two-step lead funnel manually. Here is what stood out from that hands-on time:
ClickFunnels 的优点和缺点
✅ 优点
- Builds sophisticated online sales funnels that convert visitors into leads
- Combines page builder, email marketing tools and checkout in one platform
- Extensive analytics and A/B testing to improve sales performance
- Supports online courses, membership sites and community tools
- Educational success center with guides and tutorials for DIY fixes
❌缺点
- Steep learning curve that takes real time to master
- Many users report that published web pages load very slowly
- Expensive next to competing funnel and page builder tools
- No two-factor authentication, which weakens account security
什么是Close CRM？
Close CRM is a customer relationship management platform built for sales teams.
It targets small to medium-sized businesses that turn leads into revenue.
Email, calling and SMS all sit in a single inbox.
Sales reps can dial customers straight from the browser, with no phone system.
Automation cuts manual data entry so your team can talk to more prospects.
Close is more than just a tool for storing records. It is built for high-velocity outbound sales processes.
关闭 CRM
A sales-first CRM with built in calling, SMS and email. Migration help is free and setup takes days, not months.
关闭 CRM 定价
Close charges per seat, so cost scales with your sales team size.
| 计划 | 价格 | 最适合 |
|---|---|---|
| 基本要素 | 每席每月 35 美元 | 单人创始人和 小型企业 团队 |
| 生长 | 每席每月 99 美元 | Teams that need workflows and multiple pipelines |
| 规模 | 每席每月 139 美元 | Managers who want call coaching and custom objects |
Pricing verified August 2026.
免费试用： Yes. Close offers a 14-day free trial, and a motivated team can go live inside it.
退款保证： Close does not publish a blanket refund window. Test the trial first.
📌 笔记： Every plan includes built in calling, texting and email. Advanced features like call coaching and deeper customization sit on the higher tiers.
⚠️ Pricing conflict flagged: Our research notes list Startup at $59 monthly or $49 annually, Professional at $109 or $99, and Enterprise at $149 or $139 per user. The table above shows our verified plan names and figures. Confirm current CRM price on the Close site.
Close CRM 的主要优势
Here is where Close earns its place:
- 内置通话功能： Make phone calls from the app without a separate system. Best-in-class call functionality is what most reviews praise.
- Power dialer and predictive dialer: Both dialers automate the process and dial multiple numbers so reps skip dead lines.
- 智能视图： Filter leads by criteria to prioritise the sales opportunities most likely to close.
- Workflows and reminders: Automated follow ups, email templates and bulk email lift response rates without manual effort.
- Fast onboarding: A CSV import tool and free one-click migration move contacts from other CRMs.
- 在线辅导： Managers can listen in and help sales reps mid-call, which speeds up training.
- Visual pipeline: A pipeline view exposes bottlenecks, and profile timelines capture all the data from your 外联.
- 任何地方都适用： Reps can pick up customer relationships from a desktop or a mobile device between meetings.
我们的团队注意到了什么
Our writer ran Close CRM through a week of live outreach, including calls and Zoom meetings. Here is what stood out:
关闭 CRM 的优缺点
✅ 优点
- Simple enough to earn full team engagement and quick onboarding
- Best-in-class calling, with dialing straight from the browser
- Broad multichannel outreach across email, SMS and phone
- Proactive onboarding support with free migration help and training
- Rated 4.7/5 on G2 by verified users
❌缺点
- 报告 is weak next to bigger CRM options
- Less customizable than other CRMs, which limits some businesses
- Integrates with 80+ tools but misses a few key ones
- Entry-level pricing is mid-tier to expensive for smaller teams
功能对比
Ready for the detailed ClickFunnels vs Close CRM breakdown? We line up clickfunnels features against Close CRM features across ten areas, so you can match each tool to your own sales process.
| 特征 | ClickFunnels | 关闭 CRM |
|---|---|---|
| 起价 | 每月 81 美元 | 每席每月 35 美元 |
| 免费计划 | ❌ | ❌ |
| 销售漏斗搭建器 | ✅ | ❌ |
| 落地页生成器 | ✅ | ❌ |
| 内置通话 | ❌ | ✅ |
| 电子邮件营销 | ✅ | ✅ |
| Checkout Pages | ✅ | ❌ |
| 在线课程 | ✅ | ❌ |
| 联系管理 | ✅ | ✅ |
| 免费试用 | 14天 | 14天 |
| 最适合 | Funnels and digital products | 外呼销售团队 |
1. Funnel Builder vs Lead Pipeline
ClickFunnels： The entire funnel is the core feature here. You pick a template, then build automated sales funnels that guide customer journeys from first click to purchase. Lead generation, webinar sign ups and product launches each get their own starting point.
关闭客户关系管理系统： There is no funnel builder. Instead you get multiple pipelines and Smart Views that sort leads by stage or criteria. It assumes traffic already exists and focuses on working it.
2. 着陆页和页面构建器
ClickFunnels： The drag and drop builder handles landing pages, sales pages and opt in forms. Professionally designed templates mean no web design work. It doubles as a website builder for simple sites.
关闭客户关系管理系统： Close has no page builder at all. To create landing pages you need another tool feeding leads in. That is a real gap if you want everything under one roof.
⚠️ 警告： A large number of users report that web pages built in ClickFunnels load very slowly. Slow pages cost you sales, so test load speed before a big campaign.
3. Contact Management and Custom Fields
ClickFunnels： A customizable CRM stores contacts inside the same platform that built the funnel. Contact management is solid for marketing, though it is lighter than a dedicated sales tool.
关闭客户关系管理系统： This is proper customer relationship management. Custom fields and custom objects shape records around your business, and profile timelines keep every touch in one view. Close is still less flexible than the largest CRM options.
4. Email Marketing and Email Sequences
ClickFunnels： Built-in email marketing tools run email campaigns and automated email marketing after someone leaves your site. Welcome messages and abandoned cart reminders are standard email sequences here.
关闭客户关系管理系统： Email here is one-to-one first. Email templates, bulk email and sequences are aimed at sales outreach rather than broadcast marketing. Replies land in the same inbox as calls and texts.
5. Phone Calls, SMS and Outreach
ClickFunnels： There is no calling layer. ClickFunnels expects potential customers to self-serve through the page, not to get a call from sales reps.
关闭客户关系管理系统： This is the reason teams choose Close. Built in calling, a power dialer and a predictive dialer let reps dial multiple numbers without leaving the app. Managers can join live for call coaching.
6. 自动化和工作流程
ClickFunnels： Funnel automations trigger on buyer behaviour, so automated sales run while you sleep. Order bumps, one-click upsells and downsells fire at checkout without any manual step.
关闭客户关系管理系统： Workflows chase people instead of pages. Automated follow ups and reminders cut manual data entry and keep tasks moving, which is how small teams work more leads and book more deals.
7. Checkout Pages and Payments
ClickFunnels： Checkout pages collect credit card details inside the funnel. Removing distractions at this step is how ClickFunnels lifts conversion rates on paid offers.
关闭客户关系管理系统： Close does not take payments. Deals are marked won in the CRM, then billing happens elsewhere. Its ROI calculator estimates return before you commit.
8. Online Courses and Online Store
ClickFunnels： You can create and sell online courses, run memberships and open an online store. Community tools keep like minded entrepreneurs engaged. It is not as deep as a dedicated LMS.
关闭客户关系管理系统： No course or store features exist. Close is a sales tool, and it stays in that lane.
9. Reports, Analytics and Integrations
ClickFunnels： ClickFunnels analytics track total orders, opt-ins and conversion rates automatically. A/B testing lets you compare two versions of a page. Third party integrations connect email marketing and CRM systems.
关闭客户关系管理系统： Reporting covers quick KPI reports and custom graphs for training, but users call it weak for deeper analysis. Close connects with 80+ other tools, including Zoom meetings, though a few key integrations are missing.
10. 定价与成本
Let’s put clickfunnels pricing and Close plans side by side.
| 层级 | ClickFunnels | 关闭 CRM |
|---|---|---|
| 入口 | 起价：每月 81 美元 | 基本套餐：35 美元/座位/月 |
| 中 | 规模：每月 164 美元 | 增长：99 美元/席位/月 |
| 上 | 优化费用：每月 248 美元 | 价格：139美元/座位/月 |
| 顶部 | Dominate: $5,997/yr | ❌ |
ClickFunnels： One flat fee covers the whole team, so cost does not climb as you hire. Is ClickFunnels worth it? If it replaces a page builder, an email tool and a checkout tool, the $81 entry price is fair.
关闭客户关系管理系统： Seat pricing looks cheap for one user and gets steep fast. Five reps on Growth cost far more than a single ClickFunnels plan. Budget carefully for a small business.
不同场景
| 如果您需要…… | 选择 | 为什么 |
|---|---|---|
| 销售漏斗和着陆页 | ClickFunnels | 包含完整的销售漏斗构建器 |
| Heavy phone calls | 关闭 CRM | Built in calling and dialers |
| 销售在线课程 | ClickFunnels | 内置课程和会员资格 |
| Managing a growing sales team | 关闭 CRM | Pipelines, coaching, reporting |
| One flat fee for the team | ClickFunnels | 不收取座位费 |
| 适合初学者的设置 | 关闭 CRM | 学习曲线更快 |
💰 您的预算
Close looks cheaper until you add users. ClickFunnels charges one price no matter how many people log in.
🔌 您的技术栈
Close needs a traffic source in front of it. ClickFunnels can stand alone or feed a CRM through third party integrations.
📞 您的销售流程
Self-serve checkout points to ClickFunnels. Deals that need a human on the phone point to Close.
🎓您的经验水平
ClickFunnels has a steep learning curve, so plan for setup time. Close gets a sales team productive in days.
🆓 免费试用和演示
Both give you 14 days. Build one real funnel or import real contacts, not a test file.
🛟 支持选项
ClickFunnels runs live chat 24 hours a day, Monday through Friday, plus an AI 聊天机器人 and a success center. Close leans on its help center, API docs and product updates.
💡 专业提示： ClickFunnels says email support runs 24 hours a day, seven days a week, but ClickFunnels users report replies can take a long time. Use live chat when something is urgent.
切换指南
Already on one of these? Here is what changes when you move.
🔄 Switching from ClickFunnels to Close CRM?
✅ 你将获得：
- Built in calling with a power dialer for outbound work
- Real pipeline tracking with reminders on every lead
- A cheaper entry seat for a one-person operation
❌ 你会失去什么：
- The funnel builder and every landing page you built
- Checkout pages, order bumps and upsells
- Online courses, memberships and the affiliate center
📋 如何切换：
- Export your contacts and orders from ClickFunnels as CSV
- Start the Close free trial and run the one-click migration
- Keep a separate page builder live so your funnels keep running
🔄 Switching from Close CRM to ClickFunnels?
✅ 你将获得：
- A drag and drop editor for sales pages and web pages
- Payments, checkout and upsells inside the entire funnel
- One flat bill instead of a charge per user
❌ 你会失去什么：
- Built in calling, SMS and the predictive dialer
- Call coaching and live manager support on calls
- Smart Views and deep custom fields for sales records
📋 如何切换：
- Export leads, notes and call logs from Close
- Open a ClickFunnels trial and import contacts
- Rebuild your first funnel from a template, then add a phone tool
我们的评测没有涵盖的内容
This comparison focused on small businesses and lean sales teams. We did not test enterprise contracts, custom API work or agency reselling. Deliverability at very high send volume also sits outside what we could measure. If you run 50+ seats, your priorities will differ from ours.
最终判决
| 类别 | 优胜者 |
|---|---|
| 💰 定价 | 关闭 CRM |
| 🚀 核心功能 | ClickFunnels |
| 📄 落地页 | ClickFunnels |
| 📞 Calls and Outreach | 关闭 CRM |
| 📧 电子邮件营销 | ClickFunnels |
| 👶 易用性 | 关闭 CRM |
| 📊 报道 | ClickFunnels |
| 🎓 Courses and Store | ClickFunnels |
| 🏆 总冠军 | ClickFunnels |
🏆 优胜者：CLICKFUNNELS
ClickFunnels wins 5 out of 8 categories.
最适合： Sales funnels, digital product sales, online courses, lead generation
These are two very different products aimed at two different jobs. ClickFunnels builds and sells. Close CRM organises and calls.
Close is excellent if your revenue comes from phone calls and repeat outreach. High-volume inside sales teams get more from it than from any page builder.
If you need marketing funnels that generate leads and collect payments, ClickFunnels covers far more ground for the money. That range is why it takes our pick.
ClickFunnels 的更多比较
Here is how ClickFunnels holds up against other funnel and marketing platforms:
ClickFunnels 与 ClickFunnels 的对比 GoHighLevel
ClickFunnels 的优势在于： cleaner funnel templates, simpler course delivery, faster first-funnel setup
GoHighLevel 获胜： agency sub-accounts, white labelling, bulk SMS for clients
ClickFunnels 的优势在于： page design control, checkout upsells, digital course hosting
Keap 获胜理由： appointment booking, invoicing, longer-running lifecycle automation
ClickFunnels 的优势在于： lower entry cost, purpose-built sales pages, order bumps at checkout
HubSpot 在以下方面胜出： reporting depth, free starter tier, huge app marketplace
相比之下，Close CRM 的优势更多
Weighing other crm options? Here is how Close measures up, and the video below runs through more alternatives.
险胜： browser calling, faster onboarding, lower cost at small seat counts
HubSpot 在以下方面胜出： dashboards, marketing tools, a free tier for early-stage companies
险胜： dialers, call recording, sales-specific defaults out of the box
周一 CRM 胜出： board customization, cross-team project views, visual dashboards
Close CRM 与 Freshsales CRM 的比较
险胜： dialer quality, single-inbox workflow, migration support during setup
Freshsales 在以下方面胜出： free entry plan, territory rules, deeper report builder
常见问题解答
ClickFunnels是做什么的？
It builds sales and marketing funnels. You create landing pages, opt in forms, checkout pages and email campaigns in one place, then track how many visitors become buyers.
ClickFunnels每月费用是多少？
Plans run from $81 per month on Launch to $248 per month on Optimize. The Dominate plan is billed at $5,997 per year.
为什么人们会离开ClickFunnels？
The usual reasons are cost, a steep learning curve and slow-loading pages. Some users also flag missing two-factor authentication and occasional glitches.
Close 与其他 CRM 系统有何不同？
It merges CRM records with sales engagement. Calling, SMS and email sit in one inbox, so reps work leads without switching apps. Most rivals bolt calling on later.
Which tool should I choose for my online business?
Choose ClickFunnels if you sell through pages and need a funnel builder. Choose Close if your revenue depends on reps making phone calls every day.
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