⚡ 快速结论：
- 定价： Luma paid plans start at $7.99/mo. InVideo paid plans start at $28/mo. Both have a free plan.
- 最适合： Luma for cinematic, realistic 人工智能视频 clips. InVideo for template-based marketing videos and social media content.
- 主要区别： Luma AI generates short clips from text and images. InVideo turns prompts into full multi-scene videos.
- 我们的选择： Luma for most users who want realistic video generation. Its output quality is hard to match at this price.
Luma and InVideo both promise to help you create videos with AI.
But they are not the same kind of tool.
Luma AI makes short, realistic clips from a prompt or an image.
InVideo builds full marketing videos using templates and stock footage.
This Luma vs InVideo comparison shows which one fits your projects.
概述
本次对比涵盖价格、功能和易用性。
We also break down who each ai video 发电机 最适合。
我们的撰稿人亲自体验了这两种工具。
这些笔记出现在下面的“我们的团队注意到”部分中。
By the end, you will know which tool to pick.
Luma是什么？
Luma AI is an ai video generator from Luma Labs.
It turns a text prompt or an image into a short video clip.
The platform also generates custom 3D assets on demand.
It ranks with Runway and 皮卡兔 as the top ai tools for video today.
Luma is known for photorealism and a real sense of physics.
The artificial intelligence behind it reads your prompt and builds the scene.
This technology keeps improving with each model update.
Each video runs 5 seconds and can extend up to 10 seconds.
Watch the quick review below before we go deeper.
卢玛
Luma AI creates cinematic, realistic clips from text and images. The Dream Machine engine handles motion and natural movement well. A free plan lets you test it first.
Luma定价
Here is what Luma costs in 2026. Let’s break it down.
| 计划 | 价格 | 最适合 |
|---|---|---|
| 自由的 | $0 | Testing with 150 free seconds monthly |
| 精简版 | 每月 7.99 美元 | Hobbyists and light creators |
| 加 | 每月 23.99 美元 | 普通视频创作者 |
| 无限 | 每月 75.99 美元 | 重度用户和小团队 |
| 企业 | 联系销售 | Large teams and custom needs |
Pricing verified June 2026.
免费试用： Yes. The free plan gives you 150 seconds of video per month with no credit card needed.
退款保证： Refund terms follow standard subscription policy. Check before you buy.
📌 笔记： Luma’s basic plan works out to about 20 cents for a 5-second video. That makes it cheaper than 跑道, which costs around $1.20 for the same length.
⚠️ 警告： The free plan is for non-commercial use and adds a watermark. You need a paid plan to remove it.
Luma的主要优势
Here is what makes Luma worth considering:
- Photorealism: Luma excels at realistic visuals and understands physics in a scene. The result looks closer to reality than most rivals.
- Dream Machine: This engine drives the video generation. It handles natural movement and motion with impressive detail.
- Text to Video and Image to Video: Type a prompt or upload an image. Luma builds a clip from either input.
- On-Demand 3D: Luma AI generates unique 3D models based on your prompts. You can adjust lighting and camera angles in 3D.
- 免费访问： The free version gives 150 seconds monthly. That is enough to discover what the tool can do.
- Browser Based: Luma runs in your browser. There are also apps for quick access on the go.
我们的团队注意到了什么
我们的 作家 signed up for Luma and spent several days creating clips. Here is what stood out from that hands-on time:
Luma 的优点和缺点
✅ 优点
- Realistic visuals with a strong grasp of physics and natural movement
- Cheaper per clip than Runway for short videos
- Free plan with 150 seconds of video each month
- Generates custom 3D assets and models on demand
❌缺点
- Clips are limited to 10 seconds, so longer projects need stitching
- Requires prompt engineering to get the best results
- Free plan is non-commercial and adds a watermark
InVideo是什么？
InVideo is an ai video generator built for marketing content.
You type a prompt and it turns it into a multi-scene video.
InVideo AI writes the script and generates voiceovers for you.
It ships with thousands of pre made templates to start fast.
The user friendly interface makes it easy for beginners.
Here is a short review of the platform in action.
视频内
InVideo turns text prompts into full videos. It pairs a massive library of stock footage with pre made templates. Great for social media and marketing.
InVideo定价
Here is what InVideo costs in 2026. Let’s break it down.
| 计划 | 价格 | 最适合 |
|---|---|---|
| 自由的 | $0 | Trying basic features with watermarks |
| 加 | 每月 28 美元 | 独立创作者和小项目 |
| 最大限度 | 每月 50 美元 | Frequent video creators |
| 生成式 | 每月100美元 | Heavy AI generation users |
| 团队 | 每月 899 美元 | Larger teams needing collaboration features |
Pricing verified June 2026.
免费试用： Yes. The free plan lets you test the editor and templates before you pay.
退款保证： InVideo follows standard subscription refund terms. Read them before buying.
📌 笔记： The free plan and lower paid plans cap exports and add a watermark. Higher plans unlock more AI generation and the full media library.
⚠️ 警告： The jump from the Generative plan to the Team plan is steep. Solo creators rarely need the Team tier.
InVideo 的主要优势
Here is what makes InVideo worth considering:
- 海量图书馆： InVideo offers a vast library of 9 million premium media assets. You get stock footage, images, and music tracks in one place.
- Pre Made Templates: Thousands of templates cover most video types. Pick one and swap in your own footage.
- 文字转视频： InVideo AI is designed to turn prompts into structured multi-scene videos with little effort.
- Auto Scripts and Voiceovers: The AI writes scripts and adds voiceovers. You can edit through simple text commands.
- 轻松编辑： A timeline interface and drag-and-drop functionality keep editing simple. Beginners pick it up fast.
- Range of Features: Subtitles, language support, and AI avatars add useful additional features for marketers.
我们的团队注意到了什么
Our writer used InVideo to build a few marketing clips. Here is what stood out from that hands-on time:
InVideo 的优点和缺点
✅ 优点
- Massive library of 9 million stock footage, images, and music assets
- Thousands of pre made templates speed up creating videos
- User friendly interface that beginners learn quickly
- Auto scripts, voiceovers, and text-based editing
❌缺点
- AI clips can look lower quality than Luma’s realistic output
- Paid plans start higher than Luma’s basic plan
- The Team plan price is a big jump for small projects
功能对比
Ready to dive into a detailed comparison of Luma vs InVideo?
We will explore eight key features. This helps you see which platform suits your needs and which one gives the best results.
| 特征 | 卢玛 | 视频内 |
|---|---|---|
| Starting Price (paid) | 每月 7.99 美元 | 每月 28 美元 |
| 免费计划 | ✅ | ✅ |
| 文字转视频 | ✅ | ✅ |
| 图片转视频 | ✅ | ❌ |
| Pre Made Templates | ❌ | ✅ |
| 素材库 | ❌ | ✅ (9M+) |
| 3D Asset Generation | ✅ | ❌ |
| Auto Voiceover | ❌ | ✅ |
| 最适合 | Realistic AI clips | 营销视频 |
1. Video Generation
卢玛： Luma AI focuses on cinematic generative video clips. It builds 3D content from text prompts and produces realistic visuals. The Dream Machine engine handles motion and natural movement with care. Output runs at 1360×752 pixels.
视频内： InVideo creates 2D video content from written scripts. It turns a prompt into a structured multi-scene video. The focus is finished marketing content rather than a single realistic scene.
⚠️ 警告： Luma clips top out at 10 seconds. For a long marketing video, you would stitch clips or use InVideo instead.
2. Templates and Stock Footage
卢玛： Luma has no template gallery and no stock footage library. You start from a prompt or an image every time. That suits original ideas but slows down repeatable, templated work.
视频内： InVideo ships with thousands of pre made templates. It also offers a massive library of 9 million premium assets, including stock footage, images, and music. You rarely need outside footage.
3. Realism and Visual Quality
卢玛： This is where Luma pulls ahead. The AI understands physics, so objects move in a way that feels close to reality. The realistic, impressive output is the main reason people pick this tool. Many users call it the 最佳人工智能视频生成器 for professional quality videos. As an example, a single product clip can look studio-shot. Each video generated has the ability to mimic real camera depth.
视频内： InVideo’s AI scenes can look lower quality next to Luma. The platform leans on stock footage to fill the gap and still ships professional looking videos. For a polished human presenter, its AI avatars help but still feel less lifelike.
4. Scripts and Voiceovers
卢玛： Luma does not write scripts or add voiceovers. It generates the visuals only. You bring audio and narration from another tool if your project needs them.
视频内： InVideo AI automatically writes scripts and generates voiceovers. This saves time when you need a full video fast. It is a clear win for marketing and social media content.
5. Editing Tools
卢玛： Luma offers advanced 3D editing tools. You can adjust lighting and camera angles in 3D. These customization options are powerful but have a steeper learning curve for beginners.
视频内： InVideo uses a timeline interface for clip timing and drag-and-drop functionality. You can also edit through text commands. It is the easier tool for first-time video editing.
6. 易用性
卢玛： Luma requires prompt engineering to produce the desired effect. New users may feel afraid of the blank prompt box at first. Once you learn the rhythm, the speed of creating clips improves.
视频内： InVideo offers a user friendly interface for beginners creating videos. Templates and text commands lower the barrier. Most people log in and ship a first video the same day.
7. 应用案例
卢玛： Luma fits creative and cinematic projects. Think concept art, product shots, and short visual ideas where realism matters most. It is the best tool when you want one striking scene.
视频内： InVideo is suitable for marketing and social media content creation. If you publish to a crowd on a schedule, its templates and stock footage keep the videos created flowing.
8. Collaboration and Access
卢玛： Luma is browser based with companion apps. It is built more for solo creators than teams. There are fewer built-in collaboration features compared to InVideo.
视频内： InVideo adds collaboration features on its higher plans. A small team can share projects and assets in one workspace. That makes it a stronger fit for agencies.
9. 定价与成本
让我们来并排比较一下这些定价方案。
| 计划 | 卢玛 | 视频内 |
|---|---|---|
| 自由的 | $0 (150 sec/mo) | $0 |
| 入场费 | 每月 7.99 美元 | 每月 28 美元 |
| 中级 | 每月 23.99 美元 | 每月 50 美元 |
| 高级 | 每月 75.99 美元 | 每月100美元 |
| 顶级 | 联系销售 | 每月 899 美元 |
卢玛： Luma is the cheaper way in. Both tools use different pricing models based on usage. Luma’s basic plan costs about 20 cents for a 5-second video. For reference, Runway charges around $1.20 for the same clip, so Luma saves real money on volume.
视频内： InVideo costs more per month at entry, but you get the templates, stock footage, and auto voiceovers in one place. The free and basic plans come with limited features and a watermark. For a marketing team, the higher bundle can be worth the higher paid plans.
不同场景
| 如果您需要…… | 选择 | 为什么 |
|---|---|---|
| 最低入门价格 | 卢玛 | Paid plans from $7.99 |
| Realistic AI clips | 卢玛 | Best photorealism and physics |
| Pre made templates | 视频内 | Thousands ready to use |
| Stock footage | 视频内 | 9M+ asset library |
| Beginner friendly start | 视频内 | Easier interface |
💰 您的预算
Luma is cheaper to start and cheaper per clip. If money is tight, the basic plan is the safer first step.
🔌 您的技术栈
Both run in a browser, so setup is simple. InVideo’s templates and stock footage reduce the need for extra apps.
📝 你的内容风格
Pick Luma for original, cinematic scenes. Pick InVideo for repeatable marketing videos built from templates.
🎓您的经验水平
InVideo is friendlier for beginners. Luma rewards users who learn prompt engineering and want more control.
🆓 免费试用和演示
Both offer a free version. Test Luma’s 150 free seconds and InVideo’s free plan before you commit.
🛟 支持选项
InVideo’s larger plans add team support and collaboration features. Solo creators on either tool rely mostly on docs and community help.
切换指南
已经在使用这些工具了吗？如果您切换到其他工具，可能会遇到以下情况。
🔄 Switching from Luma to InVideo?
✅ 你将获得：
- Thousands of pre made templates
- A massive library of stock footage and music
- Auto scripts and voiceovers for full videos
❌ 你会失去什么：
- Photorealistic, physics-aware clips
- Image to video generation
- On-demand 3D asset creation
📋 如何切换：
- Download your finished Luma clips
- Create an InVideo account and pick a template
- Drop your clips into the timeline and add a script
🔄 Switching from InVideo to Luma?
✅ 你将获得：
- Realistic, cinematic video generation
- Image to video and 3D asset tools
- A lower entry price per clip
❌ 你会失去什么：
- Pre made templates and the stock footage library
- Auto scripts and voiceovers
- The easy, beginner-first interface
📋 如何切换：
- Export your InVideo project assets
- Create a Luma account and open Dream Machine
- Write prompts or upload an image to generate clips
我们的评测没有涵盖的内容
This comparison focused on individual creators and small teams. We did not test large enterprise rollouts or InVideo’s $899 Team plan in depth. Our notes are based on the June 2026 versions, and features may change. If you generate hundreds of videos a month, your priorities may differ from what we covered here.
最终判决
| 类别 | 优胜者 |
|---|---|
| 💰 定价 | 卢玛 |
| 🎬 Realism & Quality | 卢玛 |
| 🧩 Templates & Library | 视频内 |
| 🎙️ Scripts & Voiceovers | 视频内 |
| 👶 易用性 | 视频内 |
| 🧊 3D & Image to Video | 卢玛 |
| 🏆 总冠军 | 卢玛 |
🏆 WINNER: LUMA
Luma wins 4 out of 6 categories.
最适合： realistic AI clips, image to video, cinematic ideas, budget creators
Luma and InVideo are two different kinds of 人工智能视频生成器.
Luma is built for realistic, cinematic clips from prompts and images.
InVideo is built for template-driven marketing videos at scale.
InVideo is an excellent choice for social media teams who need templates and stock footage.
But if you want the most realistic video generation for the money, Luma is the better pick for most users.
与 Luma 相比，更多
Here is how Luma stacks up against other competitors:
Luma 获胜条件： lower cost per clip (20 cents vs $1.20), photorealism, image to video
Runway 获奖理由： longer editing toolkit, mature feature set, more credits on its base plan
Luma 获胜条件： realism, physics handling, 3D asset generation
皮卡丘获胜： playful effects, fast iterations, beginner-friendly prompts
卢玛对战 索拉
Luma 获胜条件： open access, cheaper entry, image to video flexibility
Sora 获胜条件： longer clip lengths, scene consistency, broad creative range
InVideo 的对比数据更多
Here is how InVideo stacks up against other competitors:
InVideo 赢得： bigger template gallery, 9M asset library, lower entry price
Synthesia 获胜方式： lifelike AI avatars, training video focus, polished spokesperson clips
InVideo 与 维德
InVideo 赢得： prompt to multi-scene generation, auto voiceovers, template volume
Veed 获胜理由： sharper subtitle tools, cleaner 播客 editing, simple screen recording
InVideo 与 弗利基
InVideo 赢得： richer template library, drag-and-drop editing, broader media assets
Fliki 获胜条件： faster text to speech, more 嗓音 options, quick faceless video output
常见问题解答
Luma AI 的功能是什么？
Luma AI generates short, realistic video clips from a text prompt or an image. It also creates custom 3D assets on demand and handles motion with natural movement.
Luma AI可以免费使用吗？
Yes, there is a free plan. It gives 150 seconds of video per month for non-commercial use and adds a watermark. Paid plans start at $7.99.
InVideo AI有免费版本吗？
Yes. The free plan lets you test the editor, templates, and stock footage. Exports are limited and include a watermark until you upgrade to a paid plan.
Luma Labs的竞争对手有哪些？
The main rivals are Runway, Pika, Sora, and 克林. Each is an ai video generator, but Luma stands out for realistic visuals and a lower cost per clip.
是 Canva or InVideo better?
Canva is better for quick graphics and simple edits. InVideo is the stronger tool for prompt-based video generation with templates and stock footage.
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