


You’re trying to pick a CRM, and it’s a mess.
Folk and Instantly keep popping up, but which one is really the best?
You’re probably tired of endless comparisons that don’t tell you what you need to know.
Imagine losing track of important contacts or having your team waste time on a difficult-to-use CRM. That’s a real problem.
This article will give you a clear, easy-to-understand breakdown of Folk vs Instantly.
We’ll examine the key features, pros, and cons so you can делать the best choice for your business.
No complicated jargon, just the information you need to decide which CRM will actually work for you.
Обзор
We’ve spent weeks testing Folk and Instantly, diving deep into their features and usability.
Our team rigorously evaluated each platform’s performance, from contact management to email outreach, to provide you with a clear, unbiased comparison.

It excels at managing 10,000 contacts and building relationships. It has powerful automation.
Цены: It has a free trial. The premium plan starts at $20/month.
Основные характеристики:
- Sales pipelines
- Advanced reports
- Android app

Ready to give Instantly a try? Experience the speed and simplicity of a modern lead generation tool.
Цены: It has a free trial. The premium plan starts at $37.9/month.
Основные характеристики:
- Warmup & Deliverability
- Automated Sequences
- Расширенная аналитика
What is Folk?
Folk is a CRM. It’s like a smart address book, helping you keep track of your contacts.
You can organize them easily. You can also send emails and collaborate with your team.
It’s designed to be simple and powerful.
Also, explore our favorite Folk alternatives…

Наше мнение

It excels at managing 10,000 contacts and building relationships. It has powerful automation that some businesses need.
Основные преимущества
- Manage 10,000 contacts.
- Connect five email accounts.
- No warranty mentioned.
Цены
All the plans will be billed annually.
- Стандартный: $20/member/month.
- Премиум: $40/member/month.

Плюсы
Минусы
What is Instantly?
Instantly is a холодная рассылка по электронной почте tool. It helps you to send personalized emails at scale.
Think of it as your email marketing sidekick. It automates sending and tracking emails.
You can warm up your email accounts.
It’s designed to boost your outreach efforts.
Также изучите наши любимые Instantly alternatives…

Наше мнение

Instantly — это ценный инструмент для компаний, желающих расширить свою деятельность по взаимодействию с аудиторией.
Основные преимущества
- Многоканальный охват: Общайтесь с потенциальными клиентами через электронную почту, LinkedIn, Twitter и т. д.
- Персонализированные сообщения: Адаптируйте свои сообщения для каждого получателя.
- Автоматизированные последующие действия: Оставайтесь в центре внимания, не пошевелив и пальцем.
- Подробная аналитика: Отслеживайте свой прогресс и определите, что работает.
Цены
- Рост CRM: 37,9 долл. США/месяц, неограниченное количество мест.
- Гипер CRM: 77,6 долл. США/месяц, неограниченное количество мест.

Плюсы
Минусы
Сравнение характеристик
This comparison evaluates Folk CRM, which is designed to help you build genuine connections and nurture real relationships.
Instantly AI, a highly specialized platform built for cold outreach and deliverability.
This analysis will clarify which solution is the better investment for dedicated relationship management versus maximizing high-volume sales engagement and outreach campaigns.
1. Core Focus and Goal
- Folk CRM: The goal is nurturing genuine connections and real relationships, focusing on being a lightweight folk crm for contact management and helping users organize contacts to close winning deals across various use cases.
- Мгновенный ИИ: The focus is maximizing deliverability and scaling cold emailing and outreach campaigns. It is a specialized tool built for mass sales engagement and automated sequence execution to drive sales.
2. Contact Management and Source
- Folk CRM: Excels at relationship intelligence and helping users add contacts using its chrome extension and aggregating данные from other tools. It is built for customer relationship management and tracking individual interactions with the same person.
- Мгновенный ИИ: Primarily built around importing and managing unlimited email accounts and sending accounts. It features an instantly lead finder that generates verified leads from a vast database for campaigns instantly.
3. Communication Channel and Scale
- Folk CRM: Communication is heavily personalized, relying on tracking email автоматизация sequences and follow-ups. It tracks phone calls made/received by the same person but requires external integration for calling.
- Мгновенный ИИ: Deals exclusively with high-volume email outreach. It allows instantly users to manage multiple accounts and utilize unlimited email accounts for cold emailing with light speed speed, focusing on входящие rotation to protect sender reputation.
4. Sales Pipeline and Deal Tracking
- Folk CRM: Provides a simple visual sales pipeline view to track deals and help users close winning deals quickly. Users can set reminders to keep relationships progressing smoothly.
- Мгновенный ИИ: Does not have a traditional sales pipeline feature. Its deal tracking is limited to sequence status (replied, sent, bounced) and campaign analytics, focusing purely on generating replies and sales opportunities.
5. Automation and Deliverability
- Folk CRM: Offers simple email automation and tools to set reminders. Automation is minimal, assisting individual users and simplifying follow-ups for the same person.
- Мгновенный ИИ: Automated outreach is its core function. Features like inbox rotation across all your sending accounts and warming ensure emails don’t end up in the spam folder, achieving maximum deliverability for campaign строитель sequences.
6. Interface and Usability
- Folk CRM: Highly intuitive and simple, focused on providing a clean experience for customer relationship management. Its chrome extension is discreet and effective.
- Мгновенный ИИ: The user interface is functional and centralized for managing complex campaigns instantly across multiple email accounts. It includes features for analyzing performance and deliverability networks.
7. Lead Generation Feature
- Folk CRM: Does not have native lead generation beyond simple contact import. Users rely on integrating other tools or using its social tracking to add contacts.
- Мгновенный ИИ: Features a powerful instantly lead finder tool that allows instantly users to find verified leads from a vast database of sales opportunities. Instantly turns leads directly into active campaign contacts.
8. Analytics and Reporting
- Folk CRM: Reporting focuses on relationship status and sales pipeline health. Reports show conversion rates and individual performance metrics related to close winning deals.
- Мгновенный ИИ: Campaign analytics are extensive, showing open rates, reply rates, bounce rates, and comparison data across unlimited accounts. Reporting focuses strictly on the deliverability and performance of outreach campaigns.
9. Learning Curve and Support
- Folk CRM: Highly intuitive and simple, making it easy for new users to quickly add contacts and utilize email automation. There is a dedicated support team and knowledge base.
- Мгновенный ИИ: Its specific focus on deliverability and high-volume cold emailing gives it a slightly steeper learning curve. However, it provides robust resources and support tailored to optimizing sales engagement across multiple accounts.
What to Look For in a CRM Platform?
- Особые потребности: Determine if you need CRM features (Folk) or email outreach (Instantly).
- Масштабируемость: Consider your growth. Instantly scales for large campaigns with email account and Folk for contact growth.
- Бюджет: Instantly is pricier. Folk offers a free option.
- Team Size: Folk excels in team collaboration for CRM and instantly for email teams.
- Integration Needs: Assess which platform integrates best with your existing tools.
- Простота использования: If you need a quick setup, Folk’s interface is generally simpler. Instantly has a learning curve.
- Support & Resources: Check if the platform offers adequate support and learning materials. Instantly excels in email deliverability support.
- Данные Безопасность: Understand how each platform handles your data and ensures privacy.
진행률 표시줄 레이블
For most business needs, Folk is our top pick. It’s a solid management tool.
If you need a CRM that handles customer data well, Folk lets you do that.
It offers basic and advanced features like custom fields and team collaboration.
If you are a startup that needs heavy email outreach to find a prospect, Instantly is good.
But it’s pricier per user. Folk’s pricing structure is more flexible.
You can try their free trial to see if it fits. Folk also has a very helpful Chrome extension.
Folk integrates with tools like Запье and LinkedIn. It helps with marketing automation.
If you want to keep track of contacts, using like first name personalization, Folk is great.
It offers better customer support for CRM needs.


More of Folk
Here’s a brief comparison of Folk with these software solutions:
- Folk vs GoHighLevel: Folk emphasizes collaborative contact organization and ease of use, while GoHighLevel is a comprehensive sales and marketing platform with robust automation and lead generation.
- Folk vs Pipedrive: Folk focuses on user-friendly contact management and customization, whereas Pipedrive excels in visual sales pipeline management for sales-focused teams.
- Folk vs Keap: Folk offers a simple, collaborative interface for contact management, while Keap provides powerful sales and marketing automation with extensive customization.
- Folk vs ActiveCampaign: Folk provides a user-friendly, collaborative contact management system, while ActiveCampaign boasts robust marketing automation, segmentation, and detailed analytics.
- Folk vs Clickfunnels: Folk is a contact management CRM, while ClickFunnels is a sales funnel builder designed for creating landing pages and automating sales processes.
- Folk vs Instantly: Folk focuses on contact management and enrichment; Instantly specializes in automated cold email campaigns and high-volume outbound sales outreach.
- Folk vs ClickUp: Folk is a specialized contact relationship management tool, while ClickUp is an all-in-one workspace that combines project management, task tracking, and CRM features.
- Folk vs Monday: Folk offers a simple, collaborative contact system, while Monday CRM provides highly customizable visual workflows and robust team collaboration.
- Folk vs Capsule: Folk is a modern, customizable CRM for managing contacts; Capsule CRM is a simplified contact manager primarily focused on tracking sales opportunities.
- Folk vs Insightly: Folk is a straightforward collaborative contact management solution; Insightly provides a more robust CRM with advanced sales pipeline and project management features.
- Folk vs Freshsales CRM: Folk focuses on intuitive relationship management and visual pipelines; Freshsales offers a comprehensive CRM with advanced automation and in-depth reporting for sales.
- Folk vs Salesforce: Folk provides a user-friendly CRM for simple relationship management, while Salesforce is a highly customizable, scalable, and complex enterprise-level CRM with extensive features.
- Folk vs Zendesk: Folk prioritizes simple, collaborative contact management for smaller teams, while Zendesk is a comprehensive customer service platform focused on ticketing and support.
More of Instantly
Here’s a comparison of Instantly with its alternatives, highlighting their unique strengths:
- Instantly vs Apollo: Instantly excels in rapid email outreach and integrated warm-up features. Apollo provides a larger lead database and a comprehensive sales intelligence platform.
- Instantly vs Snov IO: Instantly focuses on deliverability and scalable cold email campaigns. Snov IO offers a broader suite including email finding, verification, and a CRM.
- Instantly vs Hunter IO: Instantly offers advanced cold email sequences and campaign management. Hunter IO is primarily used for email finding and verification, with basic sending.
- Instantly vs Reply IO: Instantly is known for unlimited warm-up and robust email-focused automation. Reply IO provides a multi-channel sales engagement platform, including LinkedIn.
- Instantly vs UpLead: Instantly specializes in maximizing email deliverability for outreach. UpLead focuses on providing highly accurate B2B contact data for prospecting.
- Instantly vs Mailshake: Instantly streamlines high-volume cold email campaigns with a built-in lead finder. Mailshake emphasizes personalized outreach with email and social touchpoints.
- Instantly vs Lemlist: Instantly offers unlimited email accounts for scalable warm-up and sending. Lemlist focuses on hyper-personalization, including images and multi-channel sequences.
- Instantly vs Woodpecker: Instantly provides unlimited email warm-up with AI-powered optimization. Woodpecker is known for its strong deliverability features and sophisticated campaign logic.
- Instantly vs Smartlead: Instantly combines lead finding with robust campaign management. Smartlead prioritizes advanced deliverability optimization for large-scale outreach.
- Instantly vs Saleshandy: Instantly offers an all-in-one solution for cold email automation. Saleshandy provides email outreach with deliverability tools and a lead finder.
- Instantly vs Klenty: Instantly focuses on email deliverability and simplified campaign setup. Klenty is a sales engagement platform with deeper CRM integrations and advanced cadences.
- Instantly vs Warmbox: Instantly integrates email warm-up within its outreach suite. Warmbox is a dedicated, specialized tool for enhancing email sender reputation.
- Instantly vs Maildoso: Instantly emphasizes unlimited warm-up and scaling cold email. Maildoso focuses on cost-effective email infrastructure and inbox rotation for deliverability.
- Instantly vs Manyreach: Instantly offers tiered monthly plans for features. Manyreach provides credit-based pricing with comprehensive features available from the start.
- Instantly vs Warmy: Instantly’s platform includes a streamlined warm-up. Warmy is a dedicated deliverability tool with detailed analytics and authentication features.
Часто задаваемые вопросы
Is Folk better for small businesses or large enterprises?
Folk is generally better for small to medium-sized businesses. Its flexible pricing & user-friendly interface make it accessible. While it can scale, larger enterprises might need more advanced CRM features.
Can it be used for general email marketing, or is it strictly for cold outreach?
Instantly is primarily designed for cold email outreach. While you could use it for general email marketing, its features are optimized for sending large volumes of personalized cold emails, not ongoing newsletters.
Does Folk integrate with Google Calendar?
Yes, Folk integrates with Google Calendar, allowing you to sync your contacts and schedule appointments. This integration streamlines your workflow & helps you manage your time effectively.
How does Instantly’s email warm-up feature work?
Instantly’s email warm-up automatically sends and receives emails from your connected accounts. This simulates natural email activity, improving your sender reputation and deliverability and reducing the chance of your emails landing in spam.
What is the main difference in pricing between Folk and Instantly?
Folk offers a free plan and tiered pricing based on users and features. Instantly focuses on unlimited sending and warm-up, with higher-priced plans for teams. Folk is generally more affordable for basic CRM needs.













