⚡ Краткий вывод:
- Цены: Медь CRM starts at $9/seat/month. Nutshell CRM Стоимость начинается от 13 долларов за пользователя в месяц.
- Лучше всего подходит для: Copper for teams living inside the Gmail входящие. Nutshell for B2B teams that want sales автоматизация plus marketing tools.
- Ключевое отличие: Copper is a Chrome extension CRM built around Google Workspace. Nutshell is a standalone sales CRM with email marketing built in.
- Наш выбор: Copper CRM, rated 3.5 versus 2.8, wins for Google-first small businesses.
Your CRM software should not feel like a second job.
Copper CRM and Nutshell CRM both promise to kill manual data entry.
They go about it in two different ways.
Copper lives inside Gmail and Google Calendar as a Chrome extension.
Nutshell is a standalone sales CRM with marketing tools attached.
Обзор
This Copper CRM vs Nutshell CRM comparison covers pricing, features, and day-to-day functionality.
Наши авторы лично ознакомились с обоими инструментами.
Эти замечания приведены в разделах «Что заметила наша команда» ниже.
We also pulled from vendor documentation and G2 review pages.
By the end, you will know which CRM fits your sales process.
Что такое Copper CRM?
Copper is a customer relationship management tool built only for Google Workspace.
It launched in 2012 as a simple Gmail extension.
Its job back then was to automate data entry from email.
Today it is a full CRM for Google Workspace, formerly G Suite.
Компания Copper заявляет о наличии более 30 000 клиентов в сфере CRM по всему миру, включая саму компанию Google.
Most users are small to mid-sized companies that live in Google products.
The short review below walks through the interface at a normal working pace.
🏆 Winner: Copper CRM
Copper puts your CRM inside Gmail and Google Calendar. You create leads and tasks directly from an email thread. New contacts fill themselves in from message data.
Ценообразование CRM на медь
Copper CRM pricing runs across four seats-based tiers.
| План | Цена | Лучше всего подходит для |
|---|---|---|
| Стартер | 9 долларов за место в месяц | Organizing contacts only, no pipeline |
| Базовый | 23 доллара за место в месяц | Up to 2,500 contacts and one pipeline |
| Профессиональный | 59 долларов за место в месяц | Workflow automation and 15,000 contacts |
| Бизнес | 99 долларов за место в месяц | Email sequence sending and website tracking |
Pricing verified August 2026.
Бесплатная пробная версия: 14 days, so you can test the site and sync before paying.
Гарантия возврата денег: None published. Cancel before your renewal date instead.
📌 Примечание: The Starter plan ships with limited features and no pipeline functionality. It only organizes contacts. The Professional plan adds workflow automation and custom отчетность.
⚠️ Pricing conflict: Our CSV lists annual rates. Copper’s site shows higher figures when paid monthly, such as $29 for Basic and $134 for the Business tier. Check the vendor page before you buy.
Основные преимущества Copper CRM
Here is what makes Copper worth a look:
- Интеграция с Google Workspace: Emails, meetings, and contact data sync on their own. Copper’s integration reaches Google Calendar, Google Drive, Google Docs, and Google Sheets.
- Work from the inbox: Create and update leads, people, companies, and tasks directly from Gmail and Google Calendar.
- Less manual data entry: Records populate themselves from Gmail. Your sales reps stop retyping the same details.
- Визуальные конвейеры обработки данных: Create pipelines for deals and projects. Multiple pipelines let one team track sales and delivery separately.
- Email engagement tracking: Copper shows when someone opened a message and what they clicked.
- Friendly API: Reviewers rate the API as easier to build against than other CRMs like HubSpot.
- Безопасность basics: Data encryption, two-factor authentication, and Google’s own security standards.
Start the 14-day trial if that list matches how your team already works.
Что заметила наша команда
Наш писатель ran Copper alongside a live Gmail inbox for several days. Here is what stood out from that time.
Плюсы и минусы Copper CRM
✅ Плюсы
- Google Workspace integration is unmatched by other CRM tools
- Chrome extension puts the CRM inside your Gmail inbox
- Familiar interface means faster onboarding for Google users
- Automated emails send from your own Gmail account
- Transparent pricing with no hidden developer costs
❌ Минусы
- Pricing is high for the functionality on offer
- Cannot be used natively by companies on Microsoft 365
- Contact management has been reported as unreliable by some users
- Marketing functionality is clunky and runs through Outfunnel
Что такое Nusshell CRM?
Nutshell CRM is a cloud-based sales CRM for small to mid-sized B2B teams.
It packs contact management, pipelines, and email marketing into one page.
The company aims for core functionality at an affordable price.
Nutshell works with Google Workspace, Microsoft 365, Outlook, and Slack.
Запьер adds over 5,000 more apps to that list.
Reviewers rate it as one of the easier CRM tools to learn.
This walkthrough shows the boards, dashboards, and reports in motion.
🥈 Runner Up: Nutshell CRM
Nutshell bundles sales automation and email marketing in one plan. Every customer gets free live support and free data migration. Contacts are unlimited on every tier.
Краткое описание ценообразования CRM
Nutshell plans are sold per user across five tiers.
| План | Цена | Лучше всего подходит для |
|---|---|---|
| Фундамент | 13 долларов США/пользователь/месяц | A single user or a first sales team |
| Рост | 25 долларов США/пользователь/месяц | Teams that need a reporting suite |
| Про | 42 доллара США/пользователь/месяц | Personal email sequences and multiple pipelines |
| Бизнес | 59 долларов США/пользователь/месяц | Full reporting suite, аудит log, custom fields |
| Предприятие | 79 долларов США/пользователь/месяц | Larger teams needing priority support |
Pricing verified August 2026.
Бесплатная пробная версия: 14 days, with no card needed to view the product.
Гарантия возврата денег: None listed. You can downgrade or cancel each month.
📌 Примечание: Every plan includes unlimited contacts, no data limits, free data migration, and free live support. That last part is rare at this price.
⚠️ Предупреждение: Costs climb fast as you add seats. Five people on the Business tier costs $295 per month before any add ons.
Основные преимущества Nutshell CRM
Here is where Nutshell earns its keep:
- Marketing without extras: Email marketing, landing pages, and web forms ship inside the CRM software.
- Автоматизация продаж: Lead routing, follow-up notifications, and email sequences cut repetitive work for sales reps.
- Four pipeline views: Board, List, Map, and Chart. The Map view helps teams that work sales territories.
- Поиск потенциальных лекарственных препаратов: VisitorIQ flags companies visiting your site. ProspectorIQ surfaces a new lead from its database.
- Бесплатная оперативная поддержка: Live chat and email support on every plan, with priority support for enterprise teams.
- No data limits: Unlimited contacts on all plans. You import new contacts from a CSV file at any time.
- Мобильные приложения: Родной iOS and Android apps give you access from any device, with calendar sync and click-to-call.
Test those marketing tools during the trial before you commit a full team.
Что заметила наша команда
Our writer built a test funnel in Nutshell and moved a few deals through it. Here is what came out of that.
Вкратце: преимущества и недостатки CRM
✅ Плюсы
- Minimal learning curve, so teams are productive within days
- Бесплатная миграция данных и бесплатная поддержка в режиме реального времени для всех тарифных планов.
- Works with Google Workspace, Microsoft 365, and Slack
- Unlimited contacts with no data limits on any tier
❌ Минусы
- Автоматизация менее развита, чем HubSpot или Salesforce
- Email attachment handling needs work, according to user reviews
- Gmail integration is shallower than a native Google CRM
- Advanced capabilities sit behind the $59 Business plan
Сравнение характеристик
Both tools cover the CRM basics. The gaps show up in how each one handles email, automation, and reporting.
| Особенность | Медный CRM | CRM в двух словах |
|---|---|---|
| Начальная цена | 9 долларов за место в месяц | 13 долларов США/пользователь/месяц |
| Бесплатный план | ❌ | ❌ |
| Gmail Extension | ✅ | ❌ |
| Works With Outlook | ❌ | ✅ |
| Множество трубопроводов | ✅ | ✅ |
| Встроенный email-маркетинг | ❌ | ✅ |
| Оценка лидов | ✅ | ❌ |
| Отслеживание веб-сайта | ✅ | ✅ |
| Бесплатная поддержка в режиме реального времени | ❌ | ✅ |
| Лучше всего подходит для | Команды Google Workspace | B2B teams on a budget |
1. Интеграция с Google Workspace
Медь CRM: This is the whole reason Copper exists. The Chrome extension loads the CRM inside Gmail and Google Calendar. Emails, meetings, and contact data sync without a click.
CRM в двух словах: Google is one option among many here. Nutshell connects to Google Workspace, Microsoft 365, Outlook, and Slack. Zapier opens up thousands of other tools.
⚠️ Предупреждение: Copper works strictly inside Google Workspace. A Microsoft 365 shop cannot run it natively.
2. Управление контактами
Медь CRM: Records fill themselves from Gmail, which kills most manual data entry. The Basic plan caps you at 2,500 contacts. Professional raises the import ceiling to 15,000.
CRM в двух словах: No contact ceiling at all, on any plan. You import a CSV file and start work. Custom fields let you customize records for your own sales process.
⚠️ Предупреждение: Some Copper users report glitches where contact information disappears. Keep a CSV backup of your data.
3. Управление конвейером
Медь CRM: You create pipelines for sales, onboarding, or delivery work. Multiple pipelines let one team manage deals and projects side by side. The Starter plan has none of this.
CRM в двух словах: Drag-and-drop boards track each deal through its stages. Four views ship as standard: Board, List, Map, and Chart. Multiple pipelines start on the Pro plan.
4. Автоматизация рабочих процессов
Медь CRM: Workflow automation removes repetitive steps and more manual entry. It arrives on the Professional plan. You automate tasks like stage changes and follow-up reminders.
CRM в двух словах: Sales automation handles lead routing and follow-up notifications. It is simpler to set up than Salesforce. It is also less powerful once your rules get complex.
5. Email Templates and Sequences
Медь CRM: Email templates keep replies consistent across the team. Automated emails send from your own Gmail account. A full email sequence needs the Business tier.
CRM в двух словах: Personal email sequences and drip campaigns run inside the CRM. You send bulk emails to a list you built there. No separate marketing tool is required.
⚠️ Предупреждение: Copper’s automated emails go out as transactional messages from Gmail. They carry no unsubscribe link, so they are unfit for bulk emails.
6. Lead Scoring and Website Tracking
Медь CRM: Lead scoring ranks who deserves attention first. Copper also tracks email opens and clicks. Sales reps easily track which prospects went quiet.
CRM в двух словах: VisitorIQ handles website tracking by naming companies that browse your site. ProspectorIQ digs up new contacts. инструменты искусственного интеллекта then suggest the next revenue-driving action.
7. Отчетность и аналитика
Медь CRM: Custom reporting lets you build sales reports from your own Copper data. You can push results into Google Sheets for deeper analysis. Reporting starts on the Professional plan.
CRM в двух словах: Dashboards track sales KPIs and team performance out of the box. A full reporting suite plus an audit log sits on the Business plan. AI встреча summaries feed those timelines.
8. Управление проектами
Медь CRM: Project management runs on the same pipeline engine as sales. You manage projects for clients after the deal closes. Files live in Google Drive and Google Docs.
CRM в двух словах: Post-sale work leans on quotes and invoices instead. That suits teams selling products more than teams running long delivery projects.
9. Automated Tasks and Support
Медь CRM: Automated tasks fire off notifications when a deal stalls. Support is documentation-led, with paid tiers getting faster response. The mobile app logs calls and texts on its own.
CRM в двух словах: Free live support covers every customer, not just the top plan. Free data migration comes with it. Competitors usually charge for that help.
10. Ценообразование и стоимость
Here are both ladders side by side.
| Уровень | Медный CRM | CRM в двух словах |
|---|---|---|
| Вход | Стартовый тариф: 9 долларов за место в месяц | Базовый курс: 13 долларов США/пользователь/месяц |
| Low-mid | Базовый тариф: 23 доллара за место в месяц. | Рост: 25 долларов США/пользователь/месяц |
| Середина | Профессиональный тариф: 59 долларов США за место в месяц. | Плюсы: 42 доллара США/пользователь/месяц |
| Высокий | Бизнес: 99 долларов США/место/месяц | Бизнес: 59 долларов США/пользователь/месяц |
| Вершина | ❌ Нет | Корпоративный сегмент: 79 долларов США/пользователь/месяц |
Медь CRM: The $9 entry point looks cheap until you learn it has no pipelines. Real work starts at $23. The jump to $59 and then $99 is steep for a малый бизнес.
CRM в двух словах: Foundation at $13 gives you a working CRM, not a contact list. Nutshell’s top tier costs less per user per month than Copper’s Business tier.
Различные сценарии
| Если вам это нужно | Выбирать | Почему |
|---|---|---|
| A CRM inside Gmail | Медный CRM | Native Gmail extension |
| Включая email-маркетинг | CRM в двух словах | No paid add ons |
| Outlook or Microsoft 365 | CRM в двух словах | Copper is Google only |
| Оценка лидов | Медный CRM | Built into paid tiers |
| Неограниченное количество контактов | CRM в двух словах | No data limits anywhere |
| Hands-on onboarding | CRM в двух словах | Free live support and migration |
💰 Ваш бюджет
Copper’s usable tier costs $23 per seat. Nutshell gives you pipelines at $13 per user per month.
🔌 Ваш технологический стек
Copper only makes sense with Google Workspace integration in play. Nutshell suits mixed stacks with Outlook or Slack.
📝 Ваш процесс продаж
Relationship selling from the inbox favors Copper. High-volume outbound with bulk emails favors Nutshell.
🎓 Ваш уровень опыта
Both are beginner-friendly. Nutshell has the shorter learning curve for a first-time CRM buyer.
🆓 Бесплатные пробные версии и демо-версии
Each vendor offers a 14-day free trial. Load real contacts during the trial, not sample data.
🛟 Варианты поддержки
Nutshell gives live chat and email help to every customer. Copper leans on documentation and its help center.
Руководство по переключению
Already paying for one of them? Here is what changes if you move.
🔄 Switching from Copper CRM to Nutshell CRM?
✅ Что вы получите:
- Email marketing and landing pages with no add ons
- Unlimited contacts and free live support
- Freedom from a Google-only stack
❌ Что вы потеряете:
- The Chrome extension that runs inside your Gmail inbox
- Automatic sync with Google Calendar and Google Drive
- Lead scoring and project-style pipelines
📋 Как переключиться:
- Export people, companies, and opportunities from Copper as CSV files
- Start the Nutshell free trial and ask for free data migration
- Rebuild your pipeline stages, then update custom fields to match
🔄 Switching from Nutshell CRM to Copper CRM?
✅ Что вы получите:
- A CRM that lives inside Gmail and Google Calendar
- Records that build themselves from email, cutting manual data entry
- Lead scoring plus pipelines for client projects
❌ Что вы потеряете:
- Built-in email marketing, web forms, and landing pages
- Unlimited contacts and the free live support desk
- Outlook and Microsoft 365 compatibility
📋 Как переключиться:
- Export contacts, leads, and deals from Nutshell to CSV
- Open a Copper trial and install the Chrome extension in Gmail
- Import your data, then create pipelines that mirror your old stages
Что не было рассмотрено в нашем обзоре
This comparison focused on small businesses and mid-sized sales teams. We did not test enterprise rollouts, single sign-on, or custom API builds at scale. Long-term deliverability of bulk emails also sits outside what we could verify. If you manage 50 or more sales reps, your priorities will look different from ours.
Окончательный вердикт
| Категория | Победитель |
|---|---|
| 💰 Цены | CRM в двух словах |
| 🔌 Интеграция с Google Workspace | Медный CRM |
| 🚀 Contact Management | CRM в двух словах |
| ⚡ Автоматизация рабочих процессов | Медный CRM |
| 📊 Отчетность и аналитика | Медный CRM |
| 📣 Маркетинговые инструменты | CRM в двух словах |
| 🎯 Оценка потенциальных клиентов | Медный CRM |
| 👶 Простота использования | Медный CRM |
| 🏆 Общий победитель | Медный CRM |
🏆 ПОБЕДИТЕЛЬ: COPPER CRM
Copper CRM wins 5 of 8 categories and holds the higher rating at 3.5.
Лучше всего подходит для: Google Workspace teams, agencies managing client projects, sales reps who work from the inbox
These are not interchangeable products. Copper is a Google-first CRM that happens to run sales. Nutshell is a sales CRM that happens to include marketing.
Nutshell is the better buy on price and on support. It costs less per user and hands you free help from day one.
Copper still takes the overall win. If your business already runs on Gmail and Google Calendar, no other CRM matches that fit.
Сравнение большего количества функций Copper CRM
Copper is not the only CRM software worth a look. This clip lines it up against the usual alternatives.
Медь побеждает по следующим показателям: Gmail-native workflow, a friendlier API, transparent pricing with no surprise developer bills
HubSpot побеждает по следующим показателям: A genuine free tier, deeper marketing tools, room to grow past 100 sales reps
Медь побеждает по следующим показателям: Tighter Gmail extension, faster setup for Google shops, cleaner day-one interface
Компания Insightly добивается успеха в следующих областях: Stronger project management, more reporting depth, better fit for Microsoft-based companies
Медная CRM против капсульной CRM
Медь побеждает по следующим показателям: Automatic contact enrichment from Gmail, lead scoring, Google Calendar sync
Капсула побеждает по: Lower entry price, a free plan for very small teams, simpler contact records
Медь побеждает по следующим показателям: Days-not-months onboarding, no admin headcount, predictable per-seat cost
Salesforce побеждает по следующим параметрам: Advanced capabilities at scale, territory and forecasting depth, a far larger app marketplace
Более подробное сравнение Nutshell CRM
Nutshell competes in a crowded field of малый бизнес CRM tools. The video below covers its closest rivals.
Nutshell побеждает в следующих областях: Marketing included at $13, free migration for your data, live human support on every plan
HubSpot побеждает по следующим показателям: Automation depth, a broader app directory, reporting that scales to large teams
Nutshell CRM против Freshsales CRM
Nutshell побеждает в следующих областях: Map view for field sales, unlimited contacts, no charge for onboarding help
Freshsales побеждает по следующим показателям: A free starting tier, built-in phone and chat, stronger AI lead scoring
CRM в двух словах против CRM в понедельник
Nutshell побеждает в следующих областях: Purpose-built sales pipelines, email marketing in the same tool, simpler pricing per user
В понедельник CRM-системы добились успеха в следующих областях: Flexible boards for non-sales work, richer views, tighter fit with project teams
Nutshell побеждает в следующих областях: Much lower entry cost, shorter learning curve, no mandatory onboarding fee
Кеап побеждает по: Heavier marketing automation, native payments, sales and billing in one funnel
Часто задаваемые вопросы
Для чего используется Copper CRM?
It manages contacts, leads, and deals from inside Gmail. Sales and customer-facing teams use it to track relationships without leaving Google Workspace.
Совместима ли Copper CRM с Outlook?
No. The platform is built for Google Workspace only. Companies on Microsoft 365 should pick Nutshell or another CRM instead.
Nutshell — хорошая CRM-система?
Yes, for small to mid-sized B2B sales teams. Reviewers praise its ease of use, free live support, and included email marketing.
Сколько стоит CRM-система в месяц?
Most small business plans land between $13 and $99 per seat. Copper starts at $9 per seat and Nutshell at $13.
Какое программное обеспечение CRM занимает первое место?
Salesforce leads the market by revenue. For Google-first teams, Copper is the better daily tool, and it wins this comparison.
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