⚡ Краткий вывод:
- Цены: ClickUp starts free, then $7/user/month. Folk starts at $17.5/member/month.
- Лучше всего подходит для: ClickUp for project management and task management. Folk for contact management and outreach.
- Ключевое отличие: ClickUp organizes work. Folk organizes people and deals.
- Наш выбор: ClickUp for most teams, because the free forever plan covers unlimited users.
Small teams often shop for folk CRM and ClickUp in the same week.
One promises simple customer relationship management for closing deals.
The other promises to run every project your бизнес touches.
They are not really the same kind of software.
Folk helps you organize contacts and build genuine connections with buyers.
ClickUp helps you manage tasks, deadlines, and complex projects across teams.
Обзор
This full Folk vs ClickUp comparison covers pricing, крм функциональность и простота использования.
We reviewed documentation, pricing pages, and G2 reviews for both tools.
Наши авторы также провели некоторое время, непосредственно работая с каждым приложением.
Эти замечания приведены в разделах «Что заметила наша команда» ниже.
В итоге вы поймете, какой инструмент лучше всего подходит для вашего рабочего процесса.
Что такое ClickUp?
ClickUp is a cloud-based project management platform for teams of any size.
Это помогает планировать, отслеживать и управлять проектами в одном рабочем пространстве.
You create tasks, assign tasks to a team member, and set a due date.
ClickUp включает в себя режимы просмотра «Список», «Доска», «Календарь», «Диаграмма Ганта» и «Временная шкала».
A multi-level hierarchy holds Workspaces, Spaces, Folders, Lists, Tasks, and Subtasks.
That structure is why marketing teams use it for multiple projects at once.
Watch the ClickUp review video below for a quick tour of the app.
🏆 Победитель: ClickUp
One workspace for tasks, docs, goals, and team communication. The free forever plan has no cap on seats.
Цены ClickUp
ClickUp offers a free plan and three paid plans.
| План | Цена | Лучше всего подходит для |
|---|---|---|
| Бесплатно | $0 | Solo workers and unlimited users on basic tasks |
| Без ограничений | 7 долларов США/пользователь/месяц | Smaller teams needing unlimited storage and Gantt charts |
| Бизнес | 12 долларов США/пользователь/месяц | Growing teams needing goals and workload views |
| Предприятие | Обычай | Large firms needing single sign on and user permissions |
Pricing verified August 2026.
Бесплатная пробная версия: 15 days on the paid plans, so you can test before you purchase.
Гарантия возврата денег: 30 days on every paid plan.
📌 Примечание: ClickUp’s free plan is completely free for an unlimited number of seats. Custom fields are capped at 100 uses. Both platforms offer discounts when billed annually.
⚠️ Предупреждение: You upgrade the entire workspace, not single seats. Every team member moves to the paid plan together, so the monthly bill climbs fast per user.
Основные преимущества ClickUp
Here is what makes ClickUp worth a look:
- One home for business operations: Tasks, docs, calendars, and chat sit together. That cuts tool switching across your tech stack.
- Глубокая персонализация: Custom fields, dashboards, and reports adapt to how you work. Over 1,000 templates cover common workflows.
- ClickUp Brain: Встроенный ИИ-помощник tracks workloads and time spent. It answers questions about your own данные.
- Автоматизация that saves hours: Custom rules and 100+ pre-built templates handle repetitive steps. Teams save time on status updates.
- Real resource management: Time estimates and workload views show who is overloaded. That helps prevent burnout.
- Поддержка в обучении: ClickUp University, a knowledge base, and live training sessions shorten the ramp-up.
- Более 1000 интеграций: Slack, Google Drive, and Zoom connect directly. You integrate the tools you already pay for.
Что заметила наша команда
Наш писатель ran a content calendar inside ClickUp for several weeks. Here is what stood out from that hands-on time:
Плюсы и минусы ClickUp
✅ Плюсы
- Бесплатный тарифный план «навсегда» поддерживает неограниченное количество пользователей.
- Более 1000 интеграций, включая Slack, Google Drive и Zoom.
- Built-in time tracking, time estimates, and workload views
- Custom fields, dashboards, and reports you build yourself
❌ Минусы
- The interface is complex and overwhelming for new users
- Отчетность Инструменты разбросаны и их трудно найти.
- Телефонная поддержка отсутствует, только онлайн-чат и база знаний.
Что такое фольклор?
Folk is a lightweight crm built around contact management.
The interface looks like a collaborative spreadsheet, not a heavy sales suite.
You add contacts, group them, and set reminders to follow up.
A Chrome extension pulls people and companies straight from LinkedIn.
Folk CRM was designed for multiple use cases beyond sales.
Fundraising, event follow-up, and partnerships all fit the same model.
That flexibility is why non-sales teams pick it over traditional crm software.
The video below walks through the app in about five minutes.
Runner Up: Folk
A simple crm for people who hate crm software. Sync Gmail, organize contacts, and chase winning deals.
Народные цены
Folk keeps its plans simple. There is no free tier.
| План | Цена | Лучше всего подходит для |
|---|---|---|
| Стандарт | 17,5 долларов США/член/месяц | Solo founders doing basic contact management |
| Премиум | 35 долларов США/член в месяц | Small teams running email автоматизация |
| Обычай | 70 долларов США/член в месяц | An agency needing deeper data and support |
Pricing verified August 2026.
Бесплатная пробная версия: 14 days, no credit card needed to start.
Гарантия возврата денег: None published, so use the trial carefully.
📌 Примечание: Folk sells a self-serve model. You can create an account and explore the functionality without talking to a sales rep.
⚠️ Pricing conflict: Our research notes list Folk at $20 and $40 per user monthly. The table above uses our verified CSV figures of $17.5 and $35. Check the Folk pricing page before you buy.
Основные преимущества народной культуры
Here is where Folk earns its place:
- Incredibly easy to start: Folk is one of the easiest CRMs to learn. People who never used a crm get moving in an afternoon.
- Магические поля: This AI field type cleans and enriches contact details automatically. Less manual typing per record.
- Gmail and Outlook sync: Folk imports contacts and email history from your входящие. Nothing gets rebuilt by hand.
- Groups instead of clutter: Organize contacts into groups so outreach never drowns in data.
- Collaborative mail merge: Send personalized bulk email while the whole team sees who touched which person.
- Визуализация воронки продаж: A Kanban-style board tracks deals from first reply to signature.
- Один источник истины: Every interaction lives in one place, which keeps relationships from slipping.
Что заметила наша команда
Our writer used Folk to track partnerships and event follow-ups. Here is what stood out:
The clip below shows the same workflow inside the app.
Народные плюсы и минусы
✅ Плюсы
- One of the easiest CRMs on the market to use
- Magic Fields enrich contact data with AI
- LinkedIn Chrome extension adds people in one click
- Works for fundraising, events, and partnerships, not just sales
❌ Минусы
- Отсутствует автоматическое отслеживание встреч или телефонных звонков.
- Advanced reporting views are missing
- Importing emails and contact data can get fiddly
- Not built for larger sales teams or complex sales processes
Сравнение характеристик
These two products overlap less than the category pages suggest.
We compared ten areas where a buyer would actually have to choose between them.
| Особенность | ClickUp | Народ |
|---|---|---|
| Начальная цена | $0 (free), $7/user/month paid | 17,5 долларов США/член/месяц |
| Бесплатный план | ✅ | ❌ |
| Управление задачами | ✅ | ❌ |
| Управление контактами | ❌ | ✅ |
| Канбан-доска | ✅ | ✅ |
| Диаграммы Ганта | ✅ | ❌ |
| Учет рабочего времени | ✅ | ❌ |
| ИИ-помощник | ✅ ClickUp Brain | ✅ Магические поля |
| Автоматизация электронной почты | ❌ | ✅ |
| Расширение Chrome | ✅ | |
| Доступ к API | ✅ | ✅ |
| Guest Access | ✅ | ❌ |
| Лучше всего подходит для | Управление сложными проектами | Managing relationships |
1. Task Management vs Contact Management
ClickUp: Work is the unit here. You create new tasks, assign tasks to a team member, and view tasks by status, owner, or due date. Nested subtasks let one person handle complex tasks without losing the thread.
Народ: People are the unit here. Records hold companies, roles, and interaction details rather than deliverables. Company management sits at the centre, so you track relationships instead of tickets.
2. Kanban Boards and Pipeline Views
ClickUp: The Kanban board is one of several views. You can flip the same data into List, Calendar, Gantt, or Timeline in two clicks. That range is why it handles multiple projects well.
Народ: The Kanban-style sales pipeline is the main view, not an option. Drag a card across columns as a deal moves forward. It is simpler, and that simplicity is the point.
3. Search and Lead Tracking
ClickUp: Enterprise Search scans tasks, docs, and connected apps from one bar. It is built to find work items, not buyers.
Народ: Lead tracking is native. Search filters people by group, source, or last touch, which matters when you are generating outreach lists.
⚠️ Предупреждение: Folk does not log meetings or phone calls automatically. Every interaction needs manual entry, which erodes data quality on busy weeks.
4. AI Assistant Features
ClickUp: ClickUp Brain answers questions about your workspace and summarizes progress. It also tracks workloads and time spent, so managers stop chasing updates.
Народ: Magic Fields point AI at the record itself. The field fills in missing company or role details for client management, which beats hand-typing.
5. Email and Team Communication
ClickUp: Communication features point inward. Chat, comments, an AI Notetaker, and a whiteboard feature keep team communication attached to the work itself.
Народ: Email funnels point outward. Collaborative mail merge sends personalized sequences to a group, and replies land back on the contact record.
6. Automation and Reminders
ClickUp: Custom rules plus more than 100 pre-built automation templates handle repetitive steps. For example, a status change can reassign the task and push a Slack alert.
Народ: Automation is about follow-up. The partnership manager lets you set reminders so nobody forgets the same person twice.
7. Templates and Setup Speed
ClickUp: Over 1,000 templates cover sprints, campaigns, and onboarding. The trade-off is choice paralysis, which is why new users call the setup overwhelming.
Народ: Pipeline management ships with a handful of ready layouts. Fewer templates, faster start, and enough features for a small book of deals.
8. Time Tracking and Workload
ClickUp: Native timers and manual logging cover billable hours against estimates. Reviewers note the timer flow is clunkier than expected, but the data lands in dashboards.
Народ: There is no time tracking. Social selling activity is logged as touches on a contact, not as hours against a project.
9. Integrations and Browser Extensions
ClickUp: More than 1,000 integrations connect Slack, Google Drive, Zoom, and calendars. Most business software you already run has a hook here.
Народ: The list of other tools is shorter, but the Chrome extension is the star. Grab a LinkedIn profile and add contacts without leaving the tab.
10. Ценообразование и стоимость
Here are the plans side by side.
| Уровень | ClickUp | Народ |
|---|---|---|
| Бесплатно | $0 | ❌ Бесплатного уровня нет |
| Вступительный платный план | Безлимитный доступ: 7 долларов США/пользователь/месяц | Standard: $17.5/member/month |
| Промежуточный план | Бизнес: 12 долларов США/пользователь/месяц | Premium: $35/member/month |
| Лучший план | Предприятие: Индивидуальный заказ | Custom: $70/member/month |
ClickUp: The free forever plan carries real weight for малый бизнес. Paid tiers stay cheap per user, and the Enterprise plan adds single sign on plus stricter user permissions.
Народ: Entry pricing sits above ClickUp’s Business plan. You pay for focus rather than breadth, which only pays off if contact management is the actual job.
Различные сценарии
| Если вам это нужно | Выбирать | Почему |
|---|---|---|
| A zero-cost start | ClickUp | Free plan, unlimited seats |
| To close winning deals | Народ | Pipeline built for outreach |
| To run multiple projects | ClickUp | Gantt, workload, and goals |
| Простое управление контактами | Народ | Learns in an afternoon |
| Time tracking on billables | ClickUp | Native timers and estimates |
| Поиск потенциальных клиентов в LinkedIn | Народ | Расширение Chrome в один клик |
| A single tool for everything | ClickUp | Docs, chat, and tasks together |
💰 Ваш бюджет
Folk has no free tier, so the cheapest entry is $17.5 per member monthly. ClickUp’s Unlimited plan costs $7, and the free tier costs nothing at all.
🔌 Ваш технологический стек
ClickUp connects to over 1,000 apps, which suits crowded stacks. Folk plugs into Gmail, Outlook, and LinkedIn, and that covers most outreach work.
🎯 Your Daily Job
If your day is deliverables and deadlines, project management tools win. If your day is real relationships and follow-ups, a crm wins.
🎓 Ваш уровень опыта
ClickUp’s features reward people who enjoy configuring things. Folk suits anyone who has never touched customer relationship management software before.
🆓 Бесплатные пробные версии и демо-версии
ClickUp gives 15 days on paid tiers plus a permanent free tier. Folk gives 14 days, and its self-serve model means no demo call.
🛟 Варианты поддержки
ClickUp runs 24/7 live chat, though a bot answers first. Enterprise buyers also get live onboarding training that smaller plans skip.
Руководство по переключению
Already on one of these? Here is what changes if you move.
🔄 Switching from ClickUp to Folk?
✅ Что вы получите:
- A far shorter learning curve
- Magic Fields that enrich contact records
- Mail merge and a LinkedIn extension
❌ Что вы потеряете:
- The free tier and cheap paid seats
- Time tracking, Gantt charts, and workload views
- Docs, whiteboards, and internal chat
📋 Как переключиться:
- Export your contact list from ClickUp as CSV
- Start the 14-day Folk trial and connect Gmail
- Import data, then rebuild groups before inviting the team
🔄 Switching from Folk to ClickUp?
✅ Что вы получите:
- A free tier with no seat limit
- Task management, goals, and dashboards
- Automation across more than 1,000 apps
❌ Что вы потеряете:
- Purpose-built contact and pipeline records
- Collaborative mail merge for outreach
- The one-click LinkedIn capture flow
📋 Как переключиться:
- Export contacts and notes from Folk
- Create a free ClickUp workspace and add custom fields
- Build a pipeline List, then upgrade only if you need more
Что не было рассмотрено в нашем обзоре
This comparison focused on solo operators and small teams. We did not test HIPAA workflows, bulk seat licensing, or heavy API access builds. Enterprise custom quotes were also outside our scope. New features may have shipped since August 2026, so check both pricing pages before you commit.
Окончательный вердикт
| Категория | Победитель |
|---|---|
| 💰 Цены | ClickUp |
| 🚀 Основные функции | ClickUp |
| 👥 Управление контактами | Народ |
| ⏱️ Учет рабочего времени | ClickUp |
| 👶 Простота использования | Народ |
| 🔌 Интеграции | ClickUp |
| 📧 Рассылка электронных писем | Народ |
| 🏆 Общий победитель | ClickUp |
🏆 ПОБЕДИТЕЛЬ: CLICKUP
ClickUp wins 4 of 7 categories.
Лучше всего подходит для: Complex projects, marketing teams, and anyone who needs a free start
ClickUp takes the overall win, but the score hides the real story. It earns a high score because it does more, for less money, for more people. Folk never tried to compete on that ground.
Folk is excellent at one job: keeping relationships warm. If your week is fundraising, partnerships, or event follow-up, the essential features are already there and nothing else gets in the way.
ClickUp is the safer pick for most buyers. You can start free, learn the platform slowly, and only pay when the team outgrows it.
Больше информации о ClickUp по сравнению с другими сервисами
Here is how ClickUp lands against other project management software:
ClickUp против Asana
ClickUp побеждает по следующим показателям: Cheaper seats, a free tier without a seat cap, and built-in time tracking
Asana выигрывает по следующим параметрам: A calmer interface, faster onboarding, and steadier mobile performance
ClickUp против Monday.com
ClickUp побеждает по следующим показателям: Better value per seat, docs and whiteboards included, and a stronger free tier
Monday.com побеждает в следующих матчах: Cleaner visual boards, gentler setup, and slicker reporting screens
ClickUp против Trello
ClickUp побеждает по следующим показателям: Multiple views beyond boards, goals and dashboards, and deeper automation
Trello побеждает по следующим параметрам: Instant setup, near-zero training, and a lighter feel for tiny teams
ClickUp против Понятие
ClickUp побеждает по следующим показателям: Real workload views, native timers, and sprint reporting for delivery teams
Notion побеждает по следующим показателям: Writing and wiki work, page design, and a quieter learning curve
Больше сравнения фольклора
Folk sits in a crowded crm market. Here is where it holds up:
Народ одерживает победу в: Faster setup, a friendlier price at the entry tier, and no sales call required
HubSpot побеждает по следующим показателям: A free tier, deep reporting, and marketing tools Folk never attempts
Народ против Пайпдрайв
Народ одерживает победу в: Non-sales use cases, LinkedIn capture, and a spreadsheet-style layout newcomers grasp
Pipedrive побеждает в следующих условиях: Call logging, forecasting, and reporting depth for quota-carrying reps
Народ против Salesforce
Народ одерживает победу в: Same-day setup, no admin headcount, and pricing a two-person team can absorb
Salesforce побеждает по следующим параметрам: Custom objects, territory rules, and other features large sales orgs depend on
Народ против Капсульная CRM
Народ одерживает победу в: AI enrichment, mail merge, and a more modern interface
Capsule CRM выигрывает по следующим параметрам: A free starter tier, lower paid pricing, and simple sales reports
Часто задаваемые вопросы
Что такое Folk CRM?
It is a lightweight contact and pipeline tool for small teams. You group people, sync your inbox, and chase follow-ups without a heavy sales setup.
Действительно ли ClickUp бесплатен?
Yes. The Free Forever tier costs nothing and allows unlimited members. Storage is capped and custom fields are limited to 100 uses, but core work is fully usable.
How much is Folk?
Plans run $17.5, $35, and $70 per member each month. There is no free tier, though a 14-day trial lets you test everything first.
Для чего лучше всего подходит ClickUp?
Running projects and tasks for teams that want one workspace. It fits agencies and marketing groups juggling deadlines, docs, goals, and reporting in the same place.
Folk — хорошая CRM-система?
For solo operators and small teams, yes. It falls short for larger sales orgs that need forecasting, call logging, and detailed analytics on every deal.
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