⚡ Краткий вывод:
- Цены: Folk starts at $17.5/member/month. Agile CRM has a free version, then $8.99 per user.
- Лучше всего подходит для: Folk for contact management and partnerships. Agile CRM for sales, marketing, and customer service in one app.
- Ключевое отличие: Folk keeps things incredibly easy. Agile CRM packs more crm features, including a helpdesk and landing pages.
- Наш выбор: Folk, rated 4 out of 5 against 2.8 for Agile CRM, thanks to its cleaner contact data and search.
Folk and Agile CRM both call themselves customer relationship management software.
They are not chasing the same person at all.
Folk is a lightweight crm built to organize contacts and build genuine connections.
Agile CRM is an all in one crm for sales, marketing, and service teams.
One helps you keep real relationships warm. The other tries to run your whole sales process.
Обзор
This Folk vs Agile CRM comparison covers pricing, crm features, ease of use, and support.
We also break down which tool fits which бизнес.
Наши авторы лично ознакомились с обеими платформами.
Эти замечания приведены в разделах «Что заметила наша команда» ниже.
Everything else comes from published specs, documentation, and G2 reviews.
Что такое фольклор?
Folk is a contact-first crm for people who hate heavy sales software.
The app looks and feels like a shared spreadsheet.
You add contacts, group them, and set reminders to follow up.
A Chrome extension pulls people straight from LinkedIn into your workspace.
Folk CRM is built for multiple use cases, not only to close winning deals.
Fundraising, hiring, events, and partnerships all work inside the same tool.
Watch how the workspace fits together before you read the pricing.
🏆 Winner: Folk
Folk keeps contact management light and fast. Magic fields clean your data as you work. Best for small teams and agency owners.
Народные цены
Folk charges per member. There is no free version.
| План | Цена | Лучше всего подходит для |
|---|---|---|
| Стандарт | 17,5 долларов США/член/месяц | Индивидуальные предприниматели и небольшие команды |
| Премиум | 35 долларов США/член в месяц | Agencies running email automation |
| Обычай | 70 долларов США/член в месяц | Larger teams needing custom fields |
Pricing verified August 2026.
Бесплатная пробная версия: Yes. Folk CRM offers a 14-day free trial with no purchase required upfront.
Гарантия возврата денег: None published. Cancel before renewal to stop billing.
📌 Примечание: There is no setup fee. Every plan includes the Chrome extension, Gmail sync, and contact enrichment credits.
⚠️ Pricing conflict: Some third-party sources list Folk at $20 and $40 per user. Our verified figures are $17.5, $35, and $70 per member per month.
Основные преимущества народной культуры
Вот что делает Folk достойным внимания:
- Incredibly easy setup: Folk is one of the simplest CRMs to learn. Beginners can build a working pipeline the same day.
- Magic fields: This AI custom field type fills in missing details about people and companies.
- Clean contact data: Folk is strong at cleaning and enriching customer data before outreach.
- Gmail and Outlook sync: Connect your mail account to import contacts and email history.
- Collaborative mail merge: Send personalized bulk email from shared templates, then track replies.
- Self-serve model: You can explore the product without a sales rep chasing you.
- Kanban pipeline: A visual board shows deals moving toward winning deals at a glance.
Что заметила наша команда
Наш писатель signed up for Folk and spent several days moving a partner list into it. Here is what stood out:
This short clip shows the same workflow in the live app.
Народные плюсы и минусы
✅ Плюсы
- One of the easiest CRMs on the market to learn
- Magic fields use AI to enrich contact data
- Chrome extension adds people from LinkedIn in one click
- Works for fundraising, events, hiring, and partnerships
- 14-day free trial with a self-serve signup
❌ Минусы
- Без продвинутых отчетность views for sales forecasting
- Отсутствует автоматическое отслеживание встреч или телефонных звонков.
- Outreach is email-only, with limited channels
- Some users report trouble importing emails and contact data
Что такое Agile CRM?
Agile CRM is a cloud-based crm system for small and medium businesses.
It has been running since 2013 and serves over 15,000 customers globally.
The platform puts sales, marketing, and customer service on one site.
Agile CRM offers contact management, deal tracking, helpdesk, and project tracking.
Marketing automation, landing pages, and a knowledge base come built in.
The company runs offices in Индия and the Philippines and has been named a leader by G2 Crowd.
Here is a walkthrough of the dashboard and its main modules.
Runner Up: Agile CRM
An all in one crm at a great price. Sales, marketing, and service share one contact record. Free for up to 10 users.
Ценообразование Agile CRM
Agile CRM pricing starts free and scales by user.
| План | Цена | Лучше всего подходит для |
|---|---|---|
| Бесплатно | Бесплатно | Up to 10 users testing the crm software |
| Стартер | $8.99 | Малый бизнес при ограниченном бюджете |
| Обычный | $29.99 | Развитие отделов продаж и маркетинга. |
| Предприятие | $47.99 | Larger teams needing analytics and access controls |
Pricing verified August 2026.
Бесплатная пробная версия: Not needed. The free version supports up to 10 employees with core contact features.
Гарантия возврата денег: None published. Prices are per user and typically billed monthly or annually.
📌 Примечание: There is no setup fee. Agile CRM is considered affordable next to most CRM options on the market.
⚠️ Предупреждение: G2 reviews mention slow bug fixes and billing questions taking up to two weeks. Test support response times before you commit.
Основные преимущества гибкой CRM-системы
Here is where Agile CRM earns its place:
- One platform, three teams: Sales, marketing, and support share the same customer data. That cuts data silos.
- Автоматизация маркетинга: Drag-and-drop workflow строители create email campaigns and measure web engagement.
- Автоматизация продаж: Follow-ups, lead scoring, and data entry run on autopilot.
- Helpdesk built in: Ticketing handles customer queries without a second product.
- Геймификация: Leaderboards and badges push your sales team to compete.
- Встреча планирование: Leads book time on your calendar, synced with Google Calendar or Outlook.
- Telephony: Built-in calling logs phone calls against the contact record.
Что заметила наша команда
Our writer created an Agile CRM account and ran a small pipeline through it. Here is what stood out:
The clip below covers the same setup steps in order.
Преимущества и недостатки гибкой CRM-системы
✅ Плюсы
- Бесплатный тарифный план для до 10 пользователей.
- Sales, marketing, and service in one interface
- Easy implementation compared with Infusionsoft
- Геймификация продаж с помощью таблиц лидеров и значков
- Multi-channel outreach across email, социальные сетии мобильный
❌ Минусы
- Reporting tools are poorly configured
- G2 reviews describe falling email delivery rates
- Limited room for custom fields and data mapping
- Support answers vary between agents
Сравнение характеристик
Here is how Folk CRM and Agile CRM compare across ten areas that matter to buyers.
| Особенность | Народ | Гибкая CRM |
|---|---|---|
| Начальная цена | 17,5 долларов США/член/месяц | Free, then $8.99 |
| Бесплатная версия | ❌ | ✅ (10 users) |
| Управление контактами | ✅ | ✅ |
| Автоматизация маркетинга | ❌ | ✅ |
| Автоматизация электронной почты | ✅ | ✅ |
| Расширение LinkedIn для Chrome | ✅ | ❌ |
| Helpdesk & Ticketing | ❌ | ✅ |
| Sales Forecasting Reports | ❌ | ✅ |
| Phone Calls Logged Automatically | ❌ | ✅ |
| Лучше всего подходит для | Contact-led relationships | Full sales and marketing stack |
1. Управление контактами
Народ: Contact management is the core of the product. You organize contacts into groups so outreach never feels overwhelming. Magic fields fill missing details automatically.
Гибкая CRM: The contact record gives a 360-degree view of every customer interaction. Tags, custom fields, and timelines sit on one screen. It holds more structured customer data than Folk.
2. Company and Account Records
Народ: Each company page links to every person you know inside it. For example, an agency can group one client’s whole team under a single record. Search pulls up a company and its contacts together. That helps agency teams track accounts without a spreadsheet.
Гибкая CRM: Companies act as parent records for deals, tickets, and campaigns. Reps can see revenue generated per account. Ecommerce teams use it as a light ecommerce crm layer.
3. Воронка продаж
Народ: The sales pipeline uses a Kanban board. Drag a card forward as a conversation moves toward winning deals. It is simple, which is the point.
Гибкая CRM: The visual pipeline tracks deals with milestones, probability, and value. Managers can build several pipelines for longer sales processes. This suits a larger sales team.
4. Lead Tracking and Sales Automation
Народ: You can set reminders and log notes against any lead. There is no lead scoring engine. Meetings and phone calls need manual entry.
Гибкая CRM: Sales automation covers follow-ups, lead scoring, and data entry. Triggers move a lead between stages without anyone touching it. This is real sales enablement for small teams.
💡 Полезный совет: If your workflow depends on automatic call logging, Folk will frustrate you. Check that gap before you buy.
5. Email-маркетинг и автоматизация
Народ: Email automation runs through collaborative mail merge and shared templates. Sequences are personal, not mass blasts. Outreach is email-only, so other tools handle SMS or ads.
Гибкая CRM: Email marketing includes A/B testing, personalization, and campaign builders for marketing teams. Multi-channel sales marketing reaches email, social media, and mobile. Delivery rates are the weak spot in recent reviews.
6. Social Selling and Engagement
Народ: Social selling starts on LinkedIn. Save a profile, add notes, and the person lands in the right group. It suits founders who build genuine connections one at a time.
Гибкая CRM: Engagement tools measure web engagement and trigger campaigns from site behavior. Landing pages and web forms feed new contacts into the crm system. It is built for volume, not one-to-one notes.
7. Extensions and Integrations
Народ: The Chrome extension is the standout. It lets you add contacts from LinkedIn or any web page in seconds. Folk also connects to Gmail and Outlook to sync email history.
Гибкая CRM: Integrations reach third-party services for бухгалтерский учет, support, and telephony. The online calendar lets leads book meetings in person or by video. You can integrate it with most tools a малый бизнес already runs.
8. Отчетность и аналитика
Народ: Pipeline management gives basic counts and stage views. There is no deep analytics layer and no sales forecasting. Teams generating monthly board reports will need another tool.
Гибкая CRM: Reports cover deals, campaigns, and support tickets. On paper this beats Folk. In practice, G2 reviews call the reporting tools awkward to configure.
9. Partnerships and Customer Service
Народ: A partnership manager view tracks investors, press, and events alongside customers. This is where multiple use cases pay off. Support is self-serve, with docs and email.
Гибкая CRM: A helpdesk turns customer queries into tickets with SLAs and canned replies. Some reviewers call the support great support, while others report slow fixes. Read recent reviews before you rely on it.
10. Ценообразование и стоимость
Here are both price lists side by side.
| Уровень | Народ | Гибкая CRM |
|---|---|---|
| Бесплатно | ❌ | Free (10 users) |
| Вход | Standard — $17.5/member/month | Starter — $8.99 |
| Середина | Premium — $35/member/month | Regular — $29.99 |
| Вершина | Custom — $70/member/month | Enterprise — $47.99 |
Народ: You pay more per seat and get less breadth. The money buys speed and clean contact data. For a two-person agency, that trade often works.
Гибкая CRM: The free version and $8.99 Starter plan are hard to beat on price. Every tier adds marketing automation depth. Budget-first buyers will land here.
Различные сценарии
| Если вам это нужно | Выбирать | Почему |
|---|---|---|
| A free CRM today | Гибкая CRM | Free for 10 users |
| Простое управление контактами | Народ | Fastest to learn |
| Автоматизация маркетинга | Гибкая CRM | Campaigns and landing pages |
| Поиск потенциальных клиентов в LinkedIn | Народ | Расширение Chrome в один клик |
| Helpdesk for customer queries | Гибкая CRM | Ticketing is built in |
| Fundraising or events | Народ | Multiple use cases beyond sales |
💰 Ваш бюджет
Agile CRM wins on raw pricing with a free tier and an $8.99 Starter plan. Folk asks $17.5 per member before you send a single email.
🔌 Ваш технологический стек
Folk fits teams that live in Gmail and LinkedIn. Agile CRM fits teams that want the CRM to replace three separate tools.
📝 Ваш процесс продаж
Relationship-led selling with long cycles suits Folk. High-volume outbound with scoring and forecasting suits Agile CRM.
🎓 Ваш уровень опыта
Never used a CRM before? Folk is incredibly easy to pick up. Agile CRM rewards people who enjoy building workflows.
🆓 Бесплатные пробные версии и демо-версии
Folk gives a 14-day free trial with no sales call. Agile CRM lets you stay free for as long as you have 10 or fewer employees.
🛟 Варианты поддержки
Agile CRM has a knowledge base plus email and phone support. Reviews split hard here, so test a real ticket during your trial.
Руководство по переключению
Already on one of these? Here is what changes when you move.
🔄 Switching from Folk to Agile CRM?
✅ Что вы получите:
- A free version for up to 10 users
- Marketing automation, landing pages, and web forms
- Helpdesk ticketing and built-in telephony
❌ Что вы потеряете:
- Magic fields and AI contact enrichment
- The one-click LinkedIn Chrome extension
- A spreadsheet-simple interface anyone can use
📋 Как переключиться:
- Export your Folk groups and contacts to CSV
- Create a free Agile CRM account and map your custom fields
- Import the file, then rebuild reminders as automation rules
🔄 Switching from Agile CRM to Folk?
✅ Что вы получите:
- Faster onboarding for a team that resists CRM software
- Cleaner contact data through magic fields
- One workspace for deals, partnerships, and events
❌ Что вы потеряете:
- Marketing automation and campaign analytics
- Ticketing for customer queries
- The free plan and lower per-user price
📋 Как переключиться:
- Export contacts, companies, and deals from Agile CRM
- Start a Folk trial and connect Gmail to sync email history
- Import the file, then split people into groups by use case
Что не было рассмотрено в нашем обзоре
This comparison focused on individuals, agencies, and small businesses. We did not test enterprise rollouts, custom API work, or bulk billing for 100+ employees. Deliverability was judged from published reviews, not from a live send test. If you run a large ecommerce operation, your priorities may differ from what we covered here.
Окончательный вердикт
| Категория | Победитель |
|---|---|
| 💰 Цены | Гибкая CRM |
| 🚀 Contact Management | Народ |
| ⚡ Простота использования | Народ |
| 🎯 Автоматизация маркетинга | Гибкая CRM |
| 🔌 Интеграции | Народ |
| 📊 Составление отчетов | Гибкая CRM |
| 🛟 Reliability & Support | Народ |
| 🏆 Общий победитель | Народ |
🏆 WINNER: FOLK
Folk wins 4 out of 7 categories.
Лучше всего подходит для: contact management, agency partnerships, fundraising, and founder-led sales
Folk and Agile CRM solve different problems. Folk is a relationship tool that happens to close deals. Agile CRM is a full sales and marketing machine at a lower price.
Agile CRM is the better buy if you need automation, forecasting, and a helpdesk on one bill. The 4.0 versus 2.8 rating gap comes down to reliability, not feature count.
If your business runs on real relationships, Folk is the safer pick. Start with the trial and move one group of contacts across first.
Больше сравнения фольклора
Here is how Folk lines up against other CRM tools buyers shortlist:
Народ против Пайпдрайв
Народ одерживает победу в: faster setup, LinkedIn contact capture, and use cases outside sales like fundraising.
Pipedrive побеждает в следующих условиях: deal forecasting, activity reporting, and a cheaper entry seat.
Народ одерживает победу в: a workspace non-sales teams actually enjoy, quicker contact enrichment, and no upsell pressure.
HubSpot побеждает по следующим показателям: a free tier, marketing campaign depth, and a much larger app marketplace.
Народ против Капсула CRM
Народ одерживает победу в: AI-assisted fields, group-based outreach, and browser-based contact capture.
Capsule CRM выигрывает по следующим параметрам: a free starter tier, task management, and lower per-seat pricing.
Народный подход против понедельничной CRM
Народ одерживает победу в: contact-first design, email history sync, and a shorter learning curve.
В понедельник CRM-системы добились успеха в следующих областях: project boards, dashboard building, and cross-department workflow functionality.
Сравнение Agile CRM
Agile CRM sits in a crowded market. Here is how it holds up:
Гибкая CRM против Salesforce
Гибкие CRM-системы выигрывают по следующим параметрам: a far lower price per user, quicker rollout, and marketing automation included by default.
Salesforce побеждает по следующим параметрам: enterprise scale, deep customization, and a huge partner network for niche needs.
Гибкая CRM против Кеап
Гибкие CRM-системы выигрывают по следующим параметрам: easy implementation, a free plan, and no mandatory onboarding cost.
Кип побеждает по следующим пунктам: steadier email delivery, e-commerce checkout tools, and stronger campaign templates.
Гибкие CRM-системы выигрывают по следующим параметрам: cheaper paid tiers, bundled helpdesk, and gamification for the sales team.
HubSpot побеждает по следующим показателям: reporting clarity, uptime record, and documentation quality for new users.
Agile CRM против Freshsales CRM
Гибкие CRM-системы выигрывают по следующим параметрам: bundled landing pages, project tracking, and a wider free-plan seat count.
CRM-система Freshsales выигрывает по следующим параметрам: support responsiveness, mobile app polish, and built-in AI lead scoring.
This video runs through more alternatives if neither tool fits.
Часто задаваемые вопросы
Что такое Folk CRM?
Folk CRM is a lightweight customer relationship management app for contact management and outreach. It suits founders, agencies, and small teams tracking relationships, partnerships, and events in one place.
Сколько стоят люди?
Plans cost $17.5 per member monthly for Standard, $35 for Premium, and $70 for Custom. A 14-day free trial lets you test before any purchase.
Подходит ли Folk для работы с CRM-системой?
Yes, for relationship-led work. We rate it 4 out of 5. It is weaker on reporting, forecasting, and automatic logging of meetings or phone calls.
Действительно ли Agile CRM бесплатна?
Yes. The free version covers up to 10 users with core contact features. Paid tiers start at $8.99 and add automation, reporting, and integrations.
Какая CRM-платформа занимает первое место?
Salesforce leads the market by revenue. For small businesses, the лучшая CRM is the one your team opens daily. Between these two, we pick Folk.
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