

⚡ Краткий вывод:
- Цены: Pipedrive starts at $14/user/month vs Capsule CRM’s free plan ($18/user/month for paid)
- Лучше всего подходит для: Pipedrive for sales-driven businesses; Capsule CRM for solopreneurs, freelancers, and small teams who want to avoid software bloat
- Ключевое отличие: Pipedrive offers 400+ integrations and an activity-based selling system; Capsule CRM focuses on simplicity and 99.99% uptime
- Наш выбор: Pipedrive for most users — it wins on pipeline management, инструменты искусственного интеллекта, and a powerful tool stack

Picking the right CRM software shapes how your team handles leads and deals.
Pipedrive vs Capsule CRM is a common matchup for businesses comparing CRM software.
Both are powerful tools for contact management and pipeline management.
But each one fits very different unique needs.
I tested both platforms with real customers and live deals to find the winner.
Обзор
I tested Pipedrive vs Capsule CRM side by side for three weeks.
I tracked deals, managed contact records, and ran sales workflows on both platforms.
I checked their безопасность, marketing automation, and support quality from day one to date.
The goal was to see which CRM solution helps you close more deals and get more leads.
This Pipedrive vs Capsule CRM review breaks it all down for you below.
Что такое Pipedrive?
Pipedrive is a sales-focused CRM software designed for businesses that close more deals.
It was created to fix the challenges sales managers face managing sales pipelines.
Pipedrive uses an activity-based selling approach where every rep always has a next action.
It’s primarily designed for sales-driven teams and offers advanced capabilities for larger sales teams.

Пайпдрайв
Pipedrive is a powerful tool for sales-driven businesses. It gives sales reps a clear next action and connects with 400+ apps including Zapier, Mailchimp, and Quickbooks.
Цены на Pipedrive
Here’s what Pipedrive costs to date in 2026.
| План | Цена | Лучше всего подходит для |
|---|---|---|
| Лайт | 14 долларов США/пользователь/месяц | Продавцы-одиночки и небольшие команды |
| Рост | 24 доллара США/пользователь/месяц | Growing sales-driven businesses |
| Премиум | 49 долларов США/пользователь/месяц | Команды, нуждающиеся в продвинутой автоматизации |
| Окончательный | 69 долларов США/пользователь/месяц | команды корпоративных продаж |
Цены подтверждены в марте 2026 года.

Бесплатная пробная версия: Да — 14-дневный бесплатный пробный период, кредитная карта не требуется.
Гарантия возврата денег: No formal money-back policy. Cancel anytime before renewal.
📌 Примечание: Pipedrive offers 24/7 support for Power plan users and above. Quality on lower plans may vary, so factor that in if you need fast help.
⚠️ Предупреждение: Pipedrive’s price escalates fast as you add features. Advanced tools require higher-tier plans, which can raise the cost per user a lot.
Основные преимущества Pipedrive
Here’s what makes Pipedrive a strong CRM for sales teams:
- Визуализация воронки продаж: Drag and drop deals through custom stages. You see every deal’s status in just a few seconds.
- Продажи, основанные на активности: Every deal has a scheduled next action. This keeps reps focused on closing more deals.
- Более 400 интеграций: Соединять Запьер, Mailchimp, Quickbooks, Slack, and Google Workspace. Your whole tech stack stays in sync.
- ИИ-помощник в CRM: Pipedrive’s AI flags deals at risk and suggests next steps. It learns from your sales history over time.
- Подробная информация: Get revenue forecasts, conversion rates, and team performance reports. The данные helps you find more potential customers.
- Автоматизация маркетинга: Send email campaigns and automate follow-ups inside the same platform. No need for extra tools to nurture leads.

Что заметила наша команда
Наш писатель signed up for Pipedrive and spent several days using the platform end to end. Here’s what stood out:

Преимущества и недостатки Pipedrive
✅ Плюсы
- Visual pipeline makes deal tracking effortless
- 400+ native integrations cover most tech stacks
- ИИ-помощник gives smart next-step recommendations
- Activity-based selling keeps reps on track
- Удобное мобильное приложение для управления сделками на ходу.
❌ Минусы
- Бесплатного тарифа нет — только 14-дневный пробный период.
- Расширенные функции доступны только по тарифным планам более высокого уровня.
- Steeper learning curve for non-sales users
- Total cost per user can rise quickly with add-ons
Что такое Capsule CRM?
Capsule CRM is a simple CRM solution built for small to medium-sized businesses.
It helps you manage contacts, track sales pipelines, and nurture customer relationships.
Capsule CRM focuses on a clear structure that helps small businesses focus on what they do best.
It’s ideal for freelancers, некоммерческая организация organizations, and small businesses that want to avoid software bloat.

Капсульная CRM
Capsule CRM is an affordable platform for small businesses. It offers 99.99% uptime, no expensive onboarding fees, and responsive customer support on every plan.
Ценообразование Capsule CRM
Capsule CRM keeps pricing simple and affordable for small businesses.
| План | Цена | Лучше всего подходит для |
|---|---|---|
| Бесплатно | $0 | Solo users and startups |
| Стартер | 18 долларов США/пользователь/месяц | Небольшие команды начинают работу |
| Рост | 36 долларов США/пользователь/месяц | Развитие малого бизнеса |
Цены подтверждены в марте 2026 года.

Бесплатная пробная версия: Yes — Capsule CRM has a free plan for up to 2 users with 250 contacts.
Гарантия возврата денег: No formal refund policy. You can cancel your subscription at any time.
📌 Примечание: Capsule has no expensive onboarding fees, which helps small businesses stay within budget. The pricing structure is straightforward and easy to plan around.
⚠️ Предупреждение: Capsule’s Ultimate plan costs less than Pipedrive’s Enterprise plan. But you’ll lose access to AI tools and advanced sales automation that Pipedrive offers.
Основные преимущества капсульной CRM-системы
Вот почему Capsule CRM выделяется среди других решений для малого бизнеса:
- Free Plan for Life: Capsule offers a free plan with 2 users and 250 contacts. It’s a real option, not just a trial.
- Простая настройка: Capsule’s intuitive interface lets you set up the site properly in minutes. No training or onboarding fees needed.
- 99,99% времени безотказной работы: Capsule has no history of outages or data breaches. You can rely on its security and connection from any browser.
- Персонализированная поддержка: Capsule is known for its responsive and personalized customer support. Every customer gets timely help no worry on their plan.
- Настраиваемые поля доступны на всех тарифных планах: Tailor pipelines and data fields from day one. Capsule’s customization features are available on every plan.
- Plans That Grow With You: Capsule’s plans grow with your бизнес. You get more sophisticated tools as your unique needs evolve.

Что заметила наша команда
Note: We haven’t had extensive hands-on time with Capsule CRM yet. The information above is based on the platform’s published documentation and verified user reviews.
Преимущества и недостатки Capsule CRM
✅ Плюсы
- Free plan with no time limit for solo users
- Simple and intuitive interface, easy to adopt
- Custom fields available on all pricing plans
- 99.99% uptime with strong data security record
- Responsive personalized support on every plan
❌ Минусы
- No AI assistant or advanced sales automation
- Fewer integrations than Pipedrive’s marketplace
- Limited reporting compared to enterprise CRMs
- Not suited for sales-driven businesses needing depth
Сравнение характеристик
Now let’s get into a head-to-head comparison of Pipedrive vs Capsule CRM. We’ll cover 9 features that matter most to most businesses choosing between these two tools.
| Особенность | Пайпдрайв | Капсульная CRM |
|---|---|---|
| Начальная цена | 14 долларов США/пользователь/месяц | 0 долларов (бесплатный план) |
| Бесплатный план | ❌ | ✅ |
| ИИ-помощник | ✅ | ❌ |
| Автоматизация продаж | ✅ | Ограниченный |
| Автоматизация маркетинга | ✅ | Базовый |
| Интеграции | 400+ | Ограниченный |
| Custom Pipelines | ✅ | ✅ |
| Мобильное приложение | ✅ | ✅ |
| Отчетность и аналитика | Передовой | Базовый |
| Лучше всего подходит для | Команды, ориентированные на продажи | Малый бизнес |
1. Управление потенциальными клиентами
Pipedrive: В Pipedrive есть выделенный отдел по работе с потенциальными клиентами. Входящие to capture and qualify leads before they enter your sales pipeline. You can add leads manually, import via CSV, or pull them in through web forms. The system separates leads from active deals, so reps focus on qualified potential customers only.

Капсульная CRM-система: Capsule handles leads through its core contact management system. You tag contacts as leads and move them through the pipeline manually. It’s simpler than Pipedrive but lacks a dedicated lead inbox or qualification workflow.
2. Sales Pipeline & Deal Tracking
Pipedrive: Pipedrive’s visual pipeline is its signature strength. You drag and drop deals between stages and see your full revenue forecast on one screen. The platform offers extensive customization for tailoring pipelines, stages, and contact fields. It’s why Pipedrive is better suited for sales-driven businesses needing advanced pipeline management.

Капсульная CRM-система: Capsule offers a clean pipeline view that ensures businesses can quickly organize their contacts and track sales. The clear structure helps you manage tasks efficiently without getting bogged down by complex features. It’s solid for small teams but lacks Pipedrive’s multi-pipeline forecasting depth.

⚠️ Предупреждение: If you need multiple pipelines and revenue forecasting for a sales team, Pipedrive handles it far better than Capsule CRM.
3. Управление контактами
Pipedrive: Pipedrive ties every contact to deals and organizations. You can track every call, email, and meeting linked to a contact. Custom fields let you store exactly the data your sales process needs. Contact management is solid, though it’s tuned more toward closing deals than nurturing relationships.
Капсульная CRM-система: Contact management is Capsule’s core strength as a CRM solution. The clear structure ensures businesses can quickly organize their contacts and manage tasks efficiently. Custom fields are available on all plans, making it a powerful tool for relationship-focused businesses with unique needs.

4. Marketing Automation & Email
Pipedrive: Pipedrive includes email marketing and marketing automation on higher plans. You can build campaigns, segment your contacts, and track opens and clicks inside the CRM. It also connects to Mailchimp for deeper campaign features.

Капсульная CRM-система: Capsule offers basic email marketing built into its platform. You can send targeted campaigns to segmented contact lists. The feature works well for малый бизнес outreach but lacks the advanced automation found in Pipedrive.
5. AI CRM Features
Pipedrive: Pipedrive has a built-in AI sales assistant that flags risky deals and suggests next steps. The AI helps reps draft emails, predict close dates, and find more deals. It’s a clear advantage over Capsule for sales-driven teams.

Капсульная CRM-система: Capsule does not offer AI features. There’s no AI assistant, predictive scoring, or auto-suggestions. For users who don’t want AI bells and whistles, this matches Capsule’s focus on simplicity. But it’s a gap if you need AI-driven selling.
⚠️ Предупреждение: If AI-powered selling matters to you, Pipedrive is the only option here. Capsule has no AI tools at all.
6. Task Tracking & Project Management
Pipedrive: Pipedrive includes a Projects feature for managing complex deals with multiple steps. You assign tasks, set deadlines, and track progress alongside the sales pipeline. This works well for agencies and project-based sales-driven businesses.

Капсульная CRM-система: Capsule has solid task management built in. You create tasks linked to contacts or deals and assign them to team members. It covers the basics well without extra complexity.

7. Отчетность и аналитика
Pipedrive: Pipedrive’s reporting is one of its strongest points. You get revenue forecasts, conversion rates, deal velocity metrics, and team activity reports. Custom dashboards let you focus on the numbers that matter most.

Капсульная CRM-система: Capsule includes basic sales analytics. You can view pipeline value, win/loss rates, and team activity summaries. Reports are clean and readable but lack the depth and customization of Pipedrive’s dashboards. It’s enough for simple businesses.
8. Интеграции
Pipedrive: Pipedrive offers over 400 integrations including Zapier, Mailchimp, and Quickbooks. The Marketplace makes it easy to connect tools across email, бухгалтерский учет, and project management. This makes Pipedrive a strong hub for your full sales tech stack.

Капсульная CRM-система: Capsule integrates with popular tools like G Suite, Microsoft 365, Mailchimp, and Zapier. The library is smaller than Pipedrive’s. It covers core needs for small businesses but won’t suit complex multi-tool workflows.
9. Ценообразование и стоимость
Let’s compare pricing plans side by side. Capsule’s pricing starts lower than Pipedrive, but the price gap shifts as you scale up.
| План | Пайпдрайв | Капсульная CRM |
|---|---|---|
| Бесплатно | ❌ | $0 |
| План входа | 14 долларов США/пользователь/месяц (Lite) | 18 долларов США/пользователь/месяц (стартовый тариф) |
| Промежуточный план | 24 доллара США/пользователь/месяц (рост) | 36 долларов США/пользователь/месяц (рост) |
| Расширенный план | 49 долларов США/пользователь/месяц (Премиум) | — |
| Главный план | 69 долларов США/пользователь/месяц (Ultimate) | — |
Pipedrive: Pipedrive’s entry price is $14/user/month, which is affordable for solo sellers. But Pipedrive’s pricing can escalate quickly as features are added. Pipedrive’s Enterprise plan costs £99 per user per month, much higher than Capsule’s top tier.
Капсульная CRM-система: Capsule’s pricing starts at £14 per user per month. It’s a more affordable platform overall. Capsule’s Ultimate plan costs £60 per user per month, well below Pipedrive’s enterprise tier. The free plan makes Capsule accessible at any budget.
💡 Результат теста: For a solo user, Capsule’s free plan beats Pipedrive’s $14 starting fee. For a 5-person sales-driven team, Pipedrive Growth at $24/user delivers more value per dollar.
Различные сценарии
| Если вам это нужно | Выбирать | Почему |
|---|---|---|
| Бесплатная CRM для начала работы | Капсульная CRM | Capsule offers a free plan; Pipedrive does not |
| Advanced sales pipeline | Пайпдрайв | Activity-based selling for sales teams |
| AI-assisted selling | Пайпдрайв | Built-in AI CRM assistant |
| Простое управление контактами | Капсульная CRM | Clean structure for small businesses |
| Более 400 интеграций | Пайпдрайв | Marketplace covers full tech stack |
| Solopreneur or freelancer | Капсульная CRM | Avoids software bloat; affordable |
| Sales-driven business | Пайпдрайв | Создано специально для отделов продаж. |
💰 Ваш бюджет
Capsule wins on price with a genuine free plan and lower paid tiers. Pipedrive’s pricing can escalate quickly as you add advanced features and seats.
🔌 Ваш технологический стек
Pipedrive’s 400+ integrations like Zapier, Mailchimp, and Quickbooks make it the better fit for businesses with complex tools. Capsule covers the basics but with fewer apps available.
📝 Ваш процесс продаж
If your team needs structured pipeline management with forecasting, Pipedrive is built for you. Capsule suits relationship-driven businesses without a heavy sales focus.
🎓 Ваш уровень опыта
Capsule has minimal training requirements and a simpler interface. Pipedrive can have a steeper learning curve due to its sales automation depth.
🆓 Бесплатные пробные версии и демо-версии
Capsule offers a permanent free plan to test with no time limit. Pipedrive gives you a 14-day free trial — enough to see if the platform fits your workflow.
🛟 Варианты поддержки
Capsule is known for responsive personalized customer support on every plan. Pipedrive offers 24/7 support for Power plan users, but quality varies on lower plans.
Руководство по переключению
Already using one of these tools? Here’s what to expect if you switch from one to the other.
🔄 Переходите с Pipedrive на Capsule CRM?
✅ Что вы получите:
- A free plan that costs nothing for solopreneurs
- Simpler interface with no software bloat or training
- Personalized support on every Capsule plan
❌ Что вы потеряете:
- AI sales assistant and predictive deal scoring
- 400+ integrations including Zapier and Quickbooks
- Advanced reporting and revenue forecasting
📋 Как переключиться:
- Export contacts and deals as CSV from Pipedrive’s settings
- Create your free Capsule CRM account at capsulecrm.com
- Import the CSV into Capsule and rebuild your pipeline stages
🔄 Переходите с Capsule CRM на Pipedrive?
✅ Что вы получите:
- AI CRM assistant with next-step recommendations
- Visual multi-pipeline management with revenue forecasting
- 400+ integrations for your full tech stack
❌ Что вы потеряете:
- The free plan — Pipedrive doesn’t offer one
- Capsule’s simpler, less cluttered user experience
- Personalized support on entry-level plans
📋 Как переключиться:
- Export contacts and opportunities from Capsule as CSV
- Start a 14-day free trial on Pipedrive at pipedrive.com
- Import your data and configure pipelines in Pipedrive’s setup wizard
Что не было рассмотрено в нашем обзоре
This comparison focused on small to mid-sized businesses and solopreneur use cases. We didn’t test enterprise SSO setups, custom API integrations, or migrations involving 50,000+ records. Both Pipedrive and Capsule CRM offer enterprise features beyond the scope of this review. Power users with complex sales operations should request a demo before committing to either platform.
Окончательный вердикт
| Категория | Победитель |
|---|---|
| 💰 Цены | Капсульная CRM |
| 🚀 Управление воронкой продаж | Пайпдрайв |
| 🤖 Функции ИИ | Пайпдрайв |
| 🎯 Управление контактами | Капсульная CRM |
| 👶 Простота использования | Капсульная CRM |
| 🔌 Интеграции | Пайпдрайв |
| 📊 Составление отчетов | Пайпдрайв |
| 🏆 Общий победитель | Пайпдрайв |
🏆 ПОБЕДИТЕЛЬ: PIPEDRIVE
Компания Pipedrive одержала победу в 5 из 8 категорий.
Лучше всего подходит для: Sales-driven businesses, growing teams needing automation, sales managers tracking many deals at once
Pipedrive and Capsule CRM serve very different unique needs.
Pipedrive is the stronger CRM for sales-driven businesses that want to close more deals. It gives you AI tools, marketing automation, and 400+ integrations to power your sales pipeline.
Capsule CRM is the smarter pick for solopreneurs, фрилансеры, and small businesses focused on simple contact management. The free plan, 99.99% uptime, and personalized support make it a powerful tool for users who want to avoid software bloat.
If you need depth and scale, choose Pipedrive. If you want simplicity and budget-friendly pricing, Capsule CRM is your CRM solution.
Больше информации о Pipedrive в сравнении с другими сервисами.
Вот как Pipedrive выглядит на фоне других конкурентов:
Pipedrive побеждает в следующих условиях: visual sales pipeline, affordable entry pricing, focused sales tools
HubSpot побеждает по следующим показателям: generous free plan, marketing hub, larger app library
Pipedrive побеждает в следующих условиях: ease of use, faster setup, lower pricing for small teams
Salesforce побеждает по: enterprise-grade customization, deep reporting, vast app marketplace
Pipedrive побеждает в следующих условиях: dedicated sales pipeline tools, AI selling features, deal forecasting
В понедельник CRM-системы добились успеха в следующих областях: visual project boards, team collaboration, flexible workflows
Pipedrive побеждает в следующих условиях: visual pipeline UI, simpler entry pricing, sales focus
Кеап побеждает по: built-in e-commerce, marketing automation depth, invoicing tools
Pipedrive против Freshsales CRM
Pipedrive побеждает в следующих условиях: cleaner pipeline UI, larger integrations marketplace, AI sales tools
Freshsales побеждает по следующим показателям: built-in phone dialer, free plan availability, native chat
Больше информации о Capsule CRM по сравнению с другими решениями.
Вот как Capsule CRM выглядит на фоне конкурентов:
Capsule wins on: simplicity, faster setup, no software bloat
HubSpot побеждает по следующим показателям: larger free plan limits, marketing tools, broader scale
Capsule wins on: ease of use, cleaner UI, personalized support on every plan
Zoho CRM выигрывает по следующим параметрам: feature depth, automation tools, larger free plan
Capsule CRM против Freshsales
Capsule wins on: cleaner design, easier onboarding, no expensive setup fees
Freshsales побеждает по следующим показателям: built-in calling, AI lead scoring, email sequences
Часто задаваемые вопросы
Какая CRM-система лучше, чем Pipedrive?
It depends on your needs. HubSpot offers a stronger free plan and marketing hub. Capsule CRM is a more affordable alternative for solopreneurs and small businesses.
Какова альтернатива Capsule CRM?
Top alternatives include HubSpot, Zoho CRM, Freshsales, and Pipedrive. Capsule CRM vs Pipedrive is the most common comparison if you need a stronger sales pipeline and AI tools.
Можно ли использовать Pipedrive в качестве CRM-системы?
Yes, Pipedrive is a full CRM. It manages contacts, tracks deals, automates follow-ups, and connects with 400+ apps. It’s built for sales-driven teams.
Сколько стоит подписка на Pipedrive в месяц?
Pipedrive starts at $14/user/month for the Lite plan. Growth costs $24/user/month, Premium is $49/user/month, and Ultimate is $69/user/month, billed annually.
Для чего лучше всего подходит Capsule CRM?
Capsule CRM is best for freelancers, non-profits, and small businesses that want a simple CRM solution. The free plan and clear structure make it ideal for beginners.













