⚡ Краткий вывод:
- Цены: Luma paid plans start at $7.99/mo. InVideo paid plans start at $28/mo. Both have a free plan.
- Лучше всего подходит для: Luma for cinematic, realistic видео с использованием ИИ clips. InVideo for template-based marketing videos and social media content.
- Ключевое отличие: Luma AI generates short clips from text and images. InVideo turns prompts into full multi-scene videos.
- Наш выбор: Luma for most users who want realistic video generation. Its output quality is hard to match at this price.
Luma and InVideo both promise to help you create videos with AI.
But they are not the same kind of tool.
Luma AI makes short, realistic clips from a prompt or an image.
InVideo builds full marketing videos using templates and stock footage.
This Luma vs InVideo comparison shows which one fits your projects.
Обзор
В этом сравнении рассматриваются цены, функциональные возможности и удобство использования.
We also break down who each ai video генератор Лучше всего подходит для.
Our writers spent hands-on time with both tools.
Эти замечания приведены в разделах «Что заметила наша команда» ниже.
By the end, you will know which tool to pick.
Что такое Luma?
Luma AI is an ai video generator from Luma Labs.
It turns a text prompt or an image into a short video clip.
The platform also generates custom 3D assets on demand.
It ranks with Runway and Пика as the top ai tools for video today.
Luma is known for photorealism and a real sense of physics.
The artificial intelligence behind it reads your prompt and builds the scene.
This technology keeps improving with each model update.
Each video runs 5 seconds and can extend up to 10 seconds.
Watch the quick review below before we go deeper.
Лума
Luma AI creates cinematic, realistic clips from text and images. The Dream Machine engine handles motion and natural movement well. A free plan lets you test it first.
Цены на Luma
Here is what Luma costs in 2026. Let’s break it down.
| План | Цена | Лучше всего подходит для |
|---|---|---|
| Бесплатно | $0 | Testing with 150 free seconds monthly |
| Лайт | 7,99 долларов в месяц | Hobbyists and light creators |
| Плюс | 23,99 долларов в месяц | Обычные создатели видеоконтента |
| Без ограничений | 75,99 долларов в месяц | Активные пользователи и небольшие команды |
| Предприятие | Связаться с отделом продаж | Large teams and custom needs |
Pricing verified June 2026.
Бесплатная пробная версия: Yes. The free plan gives you 150 seconds of video per month with no credit card needed.
Гарантия возврата денег: Refund terms follow standard subscription policy. Check before you buy.
📌 Примечание: Luma’s basic plan works out to about 20 cents for a 5-second video. That makes it cheaper than Взлетная полоса, which costs around $1.20 for the same length.
⚠️ Предупреждение: The free plan is for non-commercial use and adds a watermark. You need a paid plan to remove it.
Основные преимущества Luma
Here is what makes Luma worth considering:
- Photorealism: Luma excels at realistic visuals and understands physics in a scene. The result looks closer to reality than most rivals.
- Dream Machine: This engine drives the video generation. It handles natural movement and motion with impressive detail.
- Text to Video and Image to Video: Type a prompt or upload an image. Luma builds a clip from either input.
- On-Demand 3D: Luma AI generates unique 3D models based on your prompts. You can adjust lighting and camera angles in 3D.
- Свободный доступ: The free version gives 150 seconds monthly. That is enough to discover what the tool can do.
- Browser Based: Luma runs in your browser. There are also apps for quick access on the go.
Что заметила наша команда
Наш писатель signed up for Luma and spent several days creating clips. Here is what stood out from that hands-on time:
Плюсы и минусы Luma
✅ Плюсы
- Realistic visuals with a strong grasp of physics and natural movement
- Cheaper per clip than Runway for short videos
- Free plan with 150 seconds of video each month
- Generates custom 3D assets and models on demand
❌ Минусы
- Clips are limited to 10 seconds, so longer projects need stitching
- Requires prompt engineering to get the best results
- Free plan is non-commercial and adds a watermark
Что такое InVideo?
InVideo is an ai video generator built for marketing content.
You type a prompt and it turns it into a multi-scene video.
InVideo AI writes the script and generates voiceovers for you.
It ships with thousands of pre made templates to start fast.
The user friendly interface makes it easy for beginners.
Here is a short review of the platform in action.
В видео
InVideo turns text prompts into full videos. It pairs a massive library of stock footage with pre made templates. Great for social media and marketing.
Цены на InVideo
Here is what InVideo costs in 2026. Let’s break it down.
| План | Цена | Лучше всего подходит для |
|---|---|---|
| Бесплатно | $0 | Trying basic features with watermarks |
| Плюс | 28 долларов в месяц | Творческие личности-одиночки и небольшие проекты |
| Макс | 50 долларов в месяц | Frequent video creators |
| Генеративный | 100 долларов в месяц | Heavy AI generation users |
| Команда | 899 долларов в месяц | Larger teams needing collaboration features |
Pricing verified June 2026.
Бесплатная пробная версия: Yes. The free plan lets you test the editor and templates before you pay.
Гарантия возврата денег: InVideo follows standard subscription refund terms. Read them before buying.
📌 Примечание: The free plan and lower paid plans cap exports and add a watermark. Higher plans unlock more AI generation and the full media library.
⚠️ Предупреждение: The jump from the Generative plan to the Team plan is steep. Solo creators rarely need the Team tier.
Основные преимущества InVideo
Here is what makes InVideo worth considering:
- Огромная библиотека: InVideo offers a vast library of 9 million premium media assets. You get stock footage, images, and music tracks in one place.
- Pre Made Templates: Thousands of templates cover most video types. Pick one and swap in your own footage.
- Текст в видео: InVideo AI is designed to turn prompts into structured multi-scene videos with little effort.
- Auto Scripts and Voiceovers: The AI writes scripts and adds voiceovers. You can edit through simple text commands.
- Простое редактирование: A timeline interface and drag-and-drop functionality keep editing simple. Beginners pick it up fast.
- Range of Features: Subtitles, language support, and AI avatars add useful additional features for marketers.
Что заметила наша команда
Our writer used InVideo to build a few marketing clips. Here is what stood out from that hands-on time:
Преимущества и недостатки InVideo
✅ Плюсы
- Massive library of 9 million stock footage, images, and music assets
- Thousands of pre made templates speed up creating videos
- User friendly interface that beginners learn quickly
- Auto scripts, voiceovers, and text-based editing
❌ Минусы
- AI clips can look lower quality than Luma’s realistic output
- Paid plans start higher than Luma’s basic plan
- The Team plan price is a big jump for small projects
Сравнение характеристик
Ready to dive into a detailed comparison of Luma vs InVideo?
We will explore eight key features. This helps you see which platform suits your needs and which one gives the best results.
| Особенность | Лума | В видео |
|---|---|---|
| Starting Price (paid) | 7,99 долларов в месяц | 28 долларов в месяц |
| Бесплатный план | ✅ | ✅ |
| Текст в видео | ✅ | ✅ |
| Изображение в видео | ✅ | ❌ |
| Pre Made Templates | ❌ | ✅ |
| Библиотека стоковых видеоматериалов | ❌ | ✅ (9M+) |
| 3D Asset Generation | ✅ | ❌ |
| Auto Voiceover | ❌ | ✅ |
| Лучше всего подходит для | Realistic AI clips | Маркетинговые видеоролики |
1. Video Generation
Люма: Luma AI focuses on cinematic generative video clips. It builds 3D content from text prompts and produces realistic visuals. The Dream Machine engine handles motion and natural movement with care. Output runs at 1360×752 pixels.
В видео: InVideo creates 2D video content from written scripts. It turns a prompt into a structured multi-scene video. The focus is finished marketing content rather than a single realistic scene.
⚠️ Предупреждение: Luma clips top out at 10 seconds. For a long marketing video, you would stitch clips or use InVideo instead.
2. Templates and Stock Footage
Люма: Luma has no template gallery and no stock footage library. You start from a prompt or an image every time. That suits original ideas but slows down repeatable, templated work.
В видео: InVideo ships with thousands of pre made templates. It also offers a massive library of 9 million premium assets, including stock footage, images, and music. You rarely need outside footage.
3. Realism and Visual Quality
Люма: This is where Luma pulls ahead. The AI understands physics, so objects move in a way that feels close to reality. The realistic, impressive output is the main reason people pick this tool. Many users call it the лучший генератор видео с использованием ИИ for professional quality videos. As an example, a single product clip can look studio-shot. Each video generated has the ability to mimic real camera depth.
В видео: InVideo’s AI scenes can look lower quality next to Luma. The platform leans on stock footage to fill the gap and still ships professional looking videos. For a polished human presenter, its AI avatars help but still feel less lifelike.
4. Scripts and Voiceovers
Люма: Luma does not write scripts or add voiceovers. It generates the visuals only. You bring audio and narration from another tool if your project needs them.
В видео: InVideo AI automatically writes scripts and generates voiceovers. This saves time when you need a full video fast. It is a clear win for marketing and social media content.
5. Editing Tools
Люма: Luma offers advanced 3D editing tools. You can adjust lighting and camera angles in 3D. These customization options are powerful but have a steeper learning curve for beginners.
В видео: InVideo uses a timeline interface for clip timing and drag-and-drop functionality. You can also edit through text commands. It is the easier tool for first-time video editing.
6. Простота использования
Люма: Luma requires prompt engineering to produce the desired effect. New users may feel afraid of the blank prompt box at first. Once you learn the rhythm, the speed of creating clips improves.
В видео: InVideo offers a user friendly interface for beginners creating videos. Templates and text commands lower the barrier. Most people log in and ship a first video the same day.
7. Варианты использования
Люма: Luma fits creative and cinematic projects. Think concept art, product shots, and short visual ideas where realism matters most. It is the best tool when you want one striking scene.
В видео: InVideo is suitable for marketing and social media content creation. If you publish to a crowd on a schedule, its templates and stock footage keep the videos created flowing.
8. Collaboration and Access
Люма: Luma is browser based with companion apps. It is built more for solo creators than teams. There are fewer built-in collaboration features compared to InVideo.
В видео: InVideo adds collaboration features on its higher plans. A small team can share projects and assets in one workspace. That makes it a stronger fit for agencies.
9. Ценообразование и стоимость
Давайте сравним тарифные планы.
| План | Лума | В видео |
|---|---|---|
| Бесплатно | $0 (150 sec/mo) | $0 |
| Вход платный | 7,99 долларов в месяц | 28 долларов в месяц |
| Средний уровень | 23,99 долларов в месяц | 50 долларов в месяц |
| Высокий уровень | 75,99 долларов в месяц | 100 долларов в месяц |
| Высший уровень | Связаться с отделом продаж | 899 долларов в месяц |
Люма: Luma is the cheaper way in. Both tools use different pricing models based on usage. Luma’s basic plan costs about 20 cents for a 5-second video. For reference, Runway charges around $1.20 for the same clip, so Luma saves real money on volume.
В видео: InVideo costs more per month at entry, but you get the templates, stock footage, and auto voiceovers in one place. The free and basic plans come with limited features and a watermark. For a marketing team, the higher bundle can be worth the higher paid plans.
Различные сценарии
| Если вам это нужно | Выбирать | Почему |
|---|---|---|
| Самая низкая цена входа | Лума | Paid plans from $7.99 |
| Realistic AI clips | Лума | Best photorealism and physics |
| Pre made templates | В видео | Thousands ready to use |
| Stock footage | В видео | 9M+ asset library |
| Beginner friendly start | В видео | Easier interface |
💰 Ваш бюджет
Luma is cheaper to start and cheaper per clip. If money is tight, the basic plan is the safer first step.
🔌 Ваш технологический стек
Both run in a browser, so setup is simple. InVideo’s templates and stock footage reduce the need for extra apps.
📝 Ваш стиль контента
Pick Luma for original, cinematic scenes. Pick InVideo for repeatable marketing videos built from templates.
🎓 Ваш уровень опыта
InVideo is friendlier for beginners. Luma rewards users who learn prompt engineering and want more control.
🆓 Бесплатные пробные версии и демо-версии
Both offer a free version. Test Luma’s 150 free seconds and InVideo’s free plan before you commit.
🛟 Варианты поддержки
InVideo’s larger plans add team support and collaboration features. Solo creators on either tool rely mostly on docs and community help.
Руководство по переключению
Уже используете один из этих инструментов? Вот чего следует ожидать, если вы перейдете на него.
🔄 Switching from Luma to InVideo?
✅ Что вы получите:
- Thousands of pre made templates
- A massive library of stock footage and music
- Auto scripts and voiceovers for full videos
❌ Что вы потеряете:
- Photorealistic, physics-aware clips
- Image to video generation
- On-demand 3D asset creation
📋 Как переключиться:
- Download your finished Luma clips
- Create an InVideo account and pick a template
- Drop your clips into the timeline and add a script
🔄 Switching from InVideo to Luma?
✅ Что вы получите:
- Realistic, cinematic video generation
- Image to video and 3D asset tools
- A lower entry price per clip
❌ Что вы потеряете:
- Pre made templates and the stock footage library
- Auto scripts and voiceovers
- The easy, beginner-first interface
📋 Как переключиться:
- Export your InVideo project assets
- Create a Luma account and open Dream Machine
- Write prompts or upload an image to generate clips
Что не было рассмотрено в нашем обзоре
This comparison focused on individual creators and small teams. We did not test large enterprise rollouts or InVideo’s $899 Team plan in depth. Our notes are based on the June 2026 versions, and features may change. If you generate hundreds of videos a month, your priorities may differ from what we covered here.
Окончательный вердикт
| Категория | Победитель |
|---|---|
| 💰 Цены | Лума |
| 🎬 Realism & Quality | Лума |
| 🧩 Templates & Library | В видео |
| 🎙️ Scripts & Voiceovers | В видео |
| 👶 Простота использования | В видео |
| 🧊 3D & Image to Video | Лума |
| 🏆 Общий победитель | Лума |
🏆 WINNER: LUMA
Luma wins 4 out of 6 categories.
Лучше всего подходит для: realistic AI clips, image to video, cinematic ideas, budget creators
Luma and InVideo are two different kinds of генераторы видео с использованием ИИ.
Luma is built for realistic, cinematic clips from prompts and images.
InVideo is built for template-driven marketing videos at scale.
InVideo is an excellent choice for social media teams who need templates and stock footage.
But if you want the most realistic video generation for the money, Luma is the better pick for most users.
Больше информации о Luma в сравнении
Here is how Luma stacks up against other competitors:
Luma побеждает по следующим показателям: lower cost per clip (20 cents vs $1.20), photorealism, image to video
Победы на подиуме по следующим критериям: longer editing toolkit, mature feature set, more credits on its base plan
Luma побеждает по следующим показателям: realism, physics handling, 3D asset generation
Пика побеждает в: playful effects, fast iterations, beginner-friendly prompts
Люма против Сора
Luma побеждает по следующим показателям: open access, cheaper entry, image to video flexibility
Сора побеждает в: longer clip lengths, scene consistency, broad creative range
Больше информации о сравнении InVideo
Here is how InVideo stacks up against other competitors:
InVideo побеждает по следующим показателям: bigger template gallery, 9M asset library, lower entry price
Синтезия побеждает по: lifelike AI avatars, training video focus, polished spokesperson clips
InVideo против Вед
InVideo побеждает по следующим показателям: prompt to multi-scene generation, auto voiceovers, template volume
Вид побеждает по следующим критериям: sharper subtitle tools, cleaner подкаст editing, simple screen recording
InVideo против Флики
InVideo побеждает по следующим показателям: richer template library, drag-and-drop editing, broader media assets
Флики побеждает в: faster text to speech, more голос options, quick faceless video output
Часто задаваемые вопросы
Что делает Luma AI?
Luma AI generates short, realistic video clips from a text prompt or an image. It also creates custom 3D assets on demand and handles motion with natural movement.
Можно ли бесплатно использовать Luma AI?
Yes, there is a free plan. It gives 150 seconds of video per month for non-commercial use and adds a watermark. Paid plans start at $7.99.
Существует ли бесплатная версия InVideo AI?
Yes. The free plan lets you test the editor, templates, and stock footage. Exports are limited and include a watermark until you upgrade to a paid plan.
Кто являются конкурентами Luma Labs?
The main rivals are Runway, Pika, Sora, and Клинг. Each is an ai video generator, but Luma stands out for realistic visuals and a lower cost per clip.
Является Канва or InVideo better?
Canva is better for quick graphics and simple edits. InVideo is the stronger tool for prompt-based video generation with templates and stock footage.
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